copyranter

"New" Lynx spot just an edit of a previous notorious video.

2009-07-06T15:20:00.005-04:00

Meet the boy who used to sweat so much, he could keep two fish alive. Then at the unveiling ceremony for his statue, he makes the mistake of letting a stylist spray his pits with Lynx Dry. But, he gets the local chesty brunette—so all's well that ends well. That would be the end of our tale, except, as adme.ru points out, the original video version of this story created in 2006 by Argentinian agency Vega Olmos Ponce (below), presented a different payoff that was, well, a bit more disgusting.
Previously in Axe/Lynx ads: one, two, three, four.

To avoid a f*cking embarrassing death, use a condom.

2009-07-06T13:05:00.004-04:00

(click ads) Men do the stupidest things. Well-photographed, blackly comical print ads by Istanbul agency RPM Radar for O.K., a Turkish brand of prophylactics. The line loosely translate to: "Don't say: 'It won't happen to me.'" Previously, O.K. used a strange image of an erect penis wearing a toque to pitch (heh) their "Hot Touch" rubbers. "Where's the hot half-naked chick at?", you may be wondering. Well, these executions continue the recent unsexy trend of using the hard (heh) sell approach to sell safe sex. Do the ads work? They do strongly connect "reckless" with "condom-less." Click here for a post featuring a roundup of many of the recent condom ads from around the world (images via).

copyranter on ANIMAL NY: The Economist.

2009-07-06T12:00:00.000-04:00

The UK magazine just aired its first TV spot in eight years. It features a tightrope walker. I'm failing to discern the point. (link)

Link Haze, 7/3/09.

2009-07-03T13:40:00.004-04:00

• DDs sponsors buskers.
• Strappy straphanger dress.
• Haring-esque MJ street box tribute.
• Pringles does a smart branding banner.
• For you design geeks, MTV's fancy rebranding.
• New Yorker readers go to the best places in the best style....pushed by slaves.
• Flack live-press releases date with John Ratzenberger.

copyranter on ANIMAL NY: Foster's.

2009-07-03T12:35:00.000-04:00

The most annoying beer coaster in history. But it teaches you a social lesson! (link)

Budweiser co-opts Beatles song because they can afford to.

2009-07-02T13:00:00.003-04:00

Or, InBev can, I guess. Super slick, super expensive spot via DDB London due to debut Saturday on Sky Sports One. The spot was shot from a train in Chicago. The song, "All Together Now" from Yellow Submarine, is being performed by UK band The Hours. It's a fun spot, which has absolutely nothing to do with Bud or beer or anything at all, really. It does make a nice short video for the song. Borrowed interest doesn't get more borrowed than this—though Bud did recently lamely lamprey their newest brew onto Obama's already crowded ass. (via).

copyranter on ANIMAL NY: Nikon.

2009-07-02T12:15:00.000-04:00

A billboard in a Seoul subway station assaults passersby with fake popping flashbulbs. (link)

The best placed fan ad in the history of fans and ads.

2009-07-02T11:00:00.001-04:00

(click image) I'm assuming this was a real placement, since the ad won a Media Bronze Lion at last week's Cannes Festival. That's the Haitong Securities building in Shanghai, fairly famous in the architectural world for its unique wave design. Opposite it, is a large billboard for a Midea fan, created by Firstell Communications. This is smart, and a bit unnerving (image via). Previously in smart media: The Iams barbell disc Frisbee. Previously in not smart media: The India.Arie port-o-potty wrapper. The "Target" Tower.

copyranter on ANIMAL NY: Miller High Life.

2009-07-01T12:40:00.000-04:00

Another winning campaign from Cannes. It sucks! (link)

Irish literati toasted.

2009-07-01T11:30:00.002-04:00

(click ads) Pat The Baker, maker of Ireland's favorite bread according to the press note, uses some fake Photoshopped toast to create bizarre tributes to the Emerald Island's most beloved writers (Here's the third ad featuring W.B. Yeats.). What would witty Wilde (right) have had to say about this stunt? Maybe: "Only dull people are brilliant at breakfast." He definitely could have used some sponsorship money in his last few years. Beckett probably would have just wanted his toast portrait made from moldy bread, and then he'd have eaten it. Compare these to the scary topographical zombie Bono Irish economic development ad.

The assimilation of Negro Francie.

2009-06-30T12:55:00.002-04:00

(click ad) Barbie's new Mod Squad. Not pictured: Dark Donnie, Ken's new soul friend. From a Mattel ad in the December 1967 Family Circle. Dedicated to T.A.N. Via flickr. previously in retro ad racism: Slack Power!

copyranter on ANIMAL NY: New Zealand road safety.

2009-06-30T12:15:00.000-04:00

Have you ever seen a billboard bleed? (link)

Business magazines pulling out all the desperate publicity stunts.

2009-06-30T11:45:00.001-04:00

(click image) Business magazines, like all magazines, are having a bumpy ride these days. Earlier this month, The Economist set up a prissy branded mechanical bull in Dallas to show Texans that, while they are a stuffy UK publication, they understand cattle and cowboys and oil and shit. Now, Wirtschaftwoche (economics week), Germany's leading business mag, presents "the world's first executive chair rodeo" which they're setting up at trade fairs. Who had the lame idea first?!? It's insightful, original thinking like this that will enable Deutsche execs who read the rag to "stay on top." Uh, pass? That thing looks ridiculously dangerous. Stay off it uninsured unemployed! By Hamburg ad agency Jung von Matt, creators of this high-tech domestic violence awareness bus poster (image via).

This sh*t don't stink.

2009-06-29T15:25:00.000-04:00

Another of the urbane topics I keep track of with diligence here on copyprigger is shit-related advertising, whether that be ads for products directly related to shitting, or an MTV promo spot that uses smelly disgusting shit as a linchpin. This cow pie is actually a cushy seat with logo given out by the thousands by a Belgian radio station last summer before several field music festivals. I'm posting it because it just won a Cannes Design Bronze Lion last week. Now scat.

Swedish AIDS organization wants you to F*ck & Tell.

2009-06-29T14:10:00.003-04:00

(click ads) It's racy AIDS awareness ads day on copyranter. Above are a couple of teaser ads for Lafa, a Stockholm AIDS prevention program. They're handing out 100,000 numbered condoms this summer, with the hope that dirty sexy Swedes will tell their amorous tales online, Penthouse letters style. The wedding party ad is the strongest of the series, though I do like the hat-size subtext going on, left. Below is one of the :15 spots from the campaign, the rest of which can be seen here. Abstinence advocates are shitting bricks the world over.

copyranter on ANIMAL NY: Wakker Dier.

2009-06-29T11:15:00.000-04:00

A Dutch animal rights group shows PETA how to execute sex and gore. (link)

(nsfw) VaginaVertising.

2009-06-29T10:35:00.007-04:00

(click ad) H-I-Very racy ad for LILA, a national Italian organization fighting for the rights of AIDS/HIV patients. "It could happen to everyone." OK, so, ad's making two points, I guess? Women get AIDS, too? And sticking the P in the V could mean HIV? Whatever, that's some pretty freaky retouching of the woman's vaginal valley to make that capital "V." And I don't really know what partially showing her nipples accomplishes (image via). Previous VaginaVertising: Tom Ford. The Kotex Beaver. Absolut Vagina. Previous AIDS awareness ads: MTV. Kenneth Cole. Quebec AIDS Coalition. And the coolest AIDS prevention ads ever produced.

Link Haze, 6/26/09.

2009-06-26T16:15:00.000-04:00

• will.i.shill.
• Hitler's gold bookmark.
• Koogle is kosher Google.
• 1950s Air Force recruitment spot.
• You can't spell EAT ME without ATM.
• Pentagram redesigns for Marlboro (via).
• Space station photo of erupting Russian volcano.
• UK bookstores promote The Crimes of Josef Fritzl for Father's Day.

Cannes judges don't know their ads from a hole in the ground.

2009-06-26T13:30:00.002-04:00

Fred & Farid's pretentious "We are animals" Wrangler hooey won the Press Grand Prix. You gotta be fucking kidding me, Lubars, et al. Here was my review of the stupid print ads last August. (image via)

Viagra sold with subtle sleaziness in South Africa.

2009-06-26T12:15:00.003-04:00

(click ads) In America, we get the awful Whiskey Dicks singing "Viva Viagra." In China, the cock stiffening pill is sold with scary thermonuclear sperm rockets. Ogilvy in Johannesburg just won a Silver Lion at this week's Cannes Advertising Festival for these wink-wink, nudge-nudge executions that add an old-age twist to age-old scenarios. The milkman buttoning his jacket is a nice touch (images via).

copyranter on ANIMAL NY: Michael Jackson.

2009-06-26T12:05:00.000-04:00

In the coming months, get ready for some cringe-worthy ads borrowing MJ imagery. In the meantime, here's two from 2008. (link)

High-tech anti-domestic violence advertising.

2009-06-25T14:20:00.004-04:00

(click image) This is waaay more innovative than those blood soap dispenser ads. This interactive poster (which just won a Cannes Silver Lion this week) was erected at a bus stop in Hamburg (no, Berlin), Germany. An eye tracking camera was installed in the board, so that when you looked directly at the domestic violence, after a delay, the scene morphed into spousal harmony. "It happens when nobody is watching." Pretty clever and pretty useless, since this lone installation was built for Amnesty International by agency Jung von Matt primarily to win ad awards. Previously in: anti-domestic violence ads. Previously in: Amnesty International ads.

copyranter on ANIMAL NY: Creative Recreation sneakers.

2009-06-25T12:15:00.000-04:00

Graffiti artwork comes to life and kills the street artist. OK, not really. It just steals his shoes. (link)

E*TRADE investment honcho-babies rap with Mellody Hobson.

2009-06-25T11:40:00.003-04:00

The Good Morning America financial contributor recently sat down with the shilling tot (can't find his name online) and his new buddy "Benny" for an investing 101 e-chat. It's pretty entertaining, though it doesn't effectively sell E*TRADE to me at fucking all. Still, these days, I'd rather watch talking babies or fetching puppies or hot Italian MILFs than the jittery stock ticker (by Grey NY, via). Previously in: investment advertising.

PETA exploits the deaths of Jacqueline Fleming and her newborn son.

2009-06-24T13:50:00.006-04:00

Fleming was the first European to die from the current Swine Flu outbreak. PETA, who last August amazingly attempted to bleed a bus beheading to promote vegetarianism, have apparently purposely erected this billboard (pic please) outside the Glasgow hospital where the pregnant Fleming was a patient, according to Brand Republic. The responsible assholes deserve to be beaten to death with gourds.
Previously in: PETA stunts.