Blog

How to Handle Scope Creep

marnie@communicationartistry.ca (marnie) — Wed, 31 Aug 2016 22:03:35 +0000

You know that enthusiasm you feel when you do an expert pitch to a prospect who asks intelligent questions and is ready to get started? And how great it feels when this is quickly followed by a signed agreement and deposit cheque? Ah, the wondrous feeling of success as you begin to work on a new project with a new client who seems to know what they want.

3 Ways to Overcome Fear in Your Business

marnie@communicationartistry.ca (marnie) — Fri, 22 Jul 2016 21:07:37 +0000

As an entrepreneur you need to be adaptable to change. My personal experience has been to make changes in my business and service offering based on what the market needed. The challenge is to make those changes while remaining true to your overall business objectives. When thinking change consider these three points:

5 Top Reasons to Share Your Expertise

marnie@communicationartistry.ca (marnie) — Thu, 18 Feb 2016 23:59:10 +0000

In the daily operation of my business I find that the same questions keep popping up over and over. Both clients and colleagues want to know the same basic things. I love what I’m doing so answering their questions has never been a problem but I’ve wondered if there was a better way to help them get what they need and to be efficient about it. Can I package the answers in such a way that it is easily accessible and therefore gives people what they ask for right away?

The Year of Connection

marnie@communicationartistry.ca (marnie) — Fri, 22 Jan 2016 01:57:29 +0000

I don’t want to add to the Happy New Year, goal setting, anti-resolution messages that are filling your inbox right now. I want to talk to you about making this the year of connection.

Recent years have skewed our interpretation of what it means to be connected. Some of us think that having lots of Facebook friends or LinkedIn connections or email contacts means we are well connected.

Deliberate Butless Humour

marnie@communicationartistry.ca (marnie) — Tue, 05 Jan 2016 08:09:00 +0000

One of my favourite things is the optimism and promise brought on by the turning of a calendar page. Suddenly all that went undone or unsaid throughout the previous year is relegated to the ‘past’ and with the coming of January 1^st I have a brand new chance to try again. Oh, the possibilities! But what shall I do with it? How will I plan? How can I make sure that this time my dreams come true?

Prospecting Tips for Small Business

marnie@communicationartistry.ca (marnie) — Fri, 05 Jun 2015 18:41:41 +0000

For any business, prospecting is essential if you want to survive. Prospecting involves creating conversations that lead to sales. Without the focus on sales, you are really just hiding behind marketing activities.

Prospects are doing much of their research online prior to meeting with any supplier or their competitor.

Decide and Do

Fri, 21 Nov 2014 01:27:21 +0000

How many decisions do you make a day? 10? 100? 1000? If you count the tiny, subconscious decisions you make such as hitting the brakes when you see a red light or turning right instead of turning left when walking the dog, the daily decisions mount into the thousands.

Beyond the subconscious or instinctive are the decisions we make that require more effort to execute and demand that you be more consciously present in order to successfully complete. Each decision you make is usually followed by an action. This manifests itself in the form of the ‘to do list’. You’ve decided you want to do something, and now you are listing that as a priority for you to move forward. What comes next?