Cybernotch http://cybernotch.com/blog Web design and development tips! Mon, 13 Oct 2008 19:27:55 +0000 http://wordpress.org/?v=2.6.2 en 41.882582-87.637601Cybernotchhttp://feedburner.google.comLinks for 2008-10-13 [del.icio.us]http://feedproxy.google.com/~r/Cybernotch/~3/FuZFZ4oJosM/cybernotchTue, 14 Oct 2008 00:00:00 PDThttp://del.icio.us/cybernotch#2008-10-13<ul> <li><a href="http://nettuts.com/web-roundups/20-excellent-ajax-effects-you-should-know/">20 Excellent AJAX Effects You Should Know - NETTUTS</a></li> <li><a href="http://www.hongkiat.com/blog/30-more-most-wanted-wordpress-tips-tricks-and-hacks/">30+ (More) Most Wanted Wordpress Tips, Tricks and Hacks | Wordpress</a></li> <li><a href="http://www.noupe.com/wordpress/wordpress-archive-that-works-stepxstep-guide-and-plugins.html">WordPress Archive that *works*: StepxStep Guide and Plugins</a></li> <li><a href="http://www.webmonkey.com/blog/How_HTML_5_Is_Already_Changing_the_Web">How HTML 5 Is Already Changing the Web - Webmonkey</a></li> <li><a href="http://www.smashingmagazine.com/2008/02/21/powerful-css-techniques-for-effective-coding/">Powerful CSS-Techniques For Effective Coding | CSS | Smashing Magazine</a></li> </ul>http://del.icio.us/cybernotch#2008-10-13Links for 2008-09-25 [del.icio.us]http://feedproxy.google.com/~r/Cybernotch/~3/wP7BPzSsRCw/cybernotchFri, 26 Sep 2008 00:00:00 PDThttp://del.icio.us/cybernotch#2008-09-25<ul> <li><a href="https://adwords.google.com/select/KeywordToolExternal">Google AdWords: Keyword Tool</a></li> <li><a href="http://landingjuice.com/14/11-adwords-landing-page-design-tips">Landing Juice &raquo; Blog Archive &raquo; 11 Adwords Landing Page Design Tips</a></li> <li><a href="http://www.webmaster-toolkit.com/keyword-analysis-tool.shtml">Keyword Analysis Tool :: Webmaster Toolkit</a></li> </ul>http://del.icio.us/cybernotch#2008-09-25Links for 2008-09-22 [del.icio.us]http://feedproxy.google.com/~r/Cybernotch/~3/R6Wevy0oLWE/cybernotchTue, 23 Sep 2008 00:00:00 PDThttp://del.icio.us/cybernotch#2008-09-22<ul> <li><a href="http://www.jimwestergren.com/wordpress-users-sharpen-your-urls-with-google/">WordPress users - sharpen your URLs with Google!</a></li> <li><a href="http://www.entrepreneurs-journey.com/590/top-16-yahoo-seo-tips/">The Top 16 SEO Tips From A Yahoo Insider - Entrepreneurs-Journey.com by Yaro Starak</a></li> </ul>http://del.icio.us/cybernotch#2008-09-22Links for 2008-09-18 [del.icio.us]http://feedproxy.google.com/~r/Cybernotch/~3/GFF_c-gR0QY/cybernotchFri, 19 Sep 2008 00:00:00 PDThttp://del.icio.us/cybernotch#2008-09-18<ul> <li><a href="http://www.labnol.org/software/click-web-page-hyperlinks-with-keyboard-shortcuts/4586/">Click Hyperlinks on Web Pages with Keyboard Shortcuts</a></li> <li><a href="http://lifehacker.com/5051298/ten+point-manifesto-on-how-to-work-better">Habits: Ten-Point Manifesto on How to Work Better</a></li> <li><a href="http://www.bloggingtips.com/2008/09/16/is-removing-the-nofollow-tag-from-comments-a-good-idea/">Is removing the nofollow tag from comments a good idea?</a></li> </ul>http://del.icio.us/cybernotch#2008-09-18Links for 2008-09-16 [del.icio.us]http://feedproxy.google.com/~r/Cybernotch/~3/e84Y4A25xlY/cybernotchWed, 17 Sep 2008 00:00:00 PDThttp://del.icio.us/cybernotch#2008-09-16<ul> <li><a href="http://nettuts.com/javascript-ajax/10-rare-but-clever-javascript-techniques/">10 Smart Javascript Techniques to Improve Your UI</a></li> <li><a href="http://www.designer-daily.com/10-jquery-scripts-to-improve-your-sites-interface-1144">10 jQuery scripts to improve your site&rsquo;s interface | Design daily news</a></li> </ul>http://del.icio.us/cybernotch#2008-09-16 Understanding Search Engine Optimization (SEO) http://feedproxy.google.com/~r/Cybernotch/~3/i4q0NUYxWfk/ http://cybernotch.com/blog/understanding-search-engine-optimization-seo/#comments Mon, 15 Sep 2008 19:55:00 +0000 admin http://cybernotch.com/blog/?p=3 What is Search Engine Optimization? Search Engine Optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via &#8220;natural&#8221; (&#8221;organic&#8221; or &#8220;algorithmic&#8221;) search results for targeted keywords. The ultimate goal of SEO efforts is to increase the volume of FREE traffic. Organic SEO &#8220;Organic SEO&#8221; refers to the [...] What is Search Engine Optimization?

Search Engine Optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (”organic” or “algorithmic”) search results for targeted keywords.

The ultimate goal of SEO efforts is to increase the volume of FREE traffic.

Organic SEO

“Organic SEO” refers to the type of optimization that can be implemented on your website by your web programmer.

Organic Search Engine Optimization (SEO) is the use of search engine optimization techniques to attain higher search engine rankings for target keyword phrases and draw “FREE” traffic from search engines such as Google, Yahoo and MSN. Organic search engine rankings are those that are displayed “naturally” along the left side of search result pages.

Organic optimizing is done by making changes to a site to make it more search engine friendly - as well as optimizing off-page factors that influence ranking such as quality and relevance of incoming links.

Search Engine Marketing (SEM)

Often Search Engine Marketing (SEM) is referred to the paid internet marketing like paid placement and paid inclusions. However it is a broader term which includes organic SEO also.  There has been tremendous grouth in SEM over the recent years.  Now SEM is growing much faster than advertising on TV and Newspaper. The worlds largest SEM providers are:Google AdWords, Yahoo! Search Marketing and Microsoft adCenter.

In our next post, we’ll discuss about how to manually submit your website to the top search engines for free.

]]> http://cybernotch.com/blog/understanding-search-engine-optimization-seo/feed/ http://creativecommons.org/licenses/by-sa/2.0/http://cybernotch.com/blog/understanding-search-engine-optimization-seo/ Manually submit your website to the top search engines for FREE http://feedproxy.google.com/~r/Cybernotch/~3/c6kzBeOLP7I/ http://cybernotch.com/blog/manually-submit-your-website-to-the-top-search-engines/#comments Tue, 16 Sep 2008 13:46:47 +0000 admin http://cybernotch.com/blog/?p=29 You don&#8217;t have to be technically savvy at all to do this. This is your chance to tell the search engines of your site&#8217;s existence. Top 3 search engines, where sites can be manually submitted for free: Google (Submission URL): http://www.google.com/addurl/ Yahoo (Submission URL): https://siteexplorer.search.yahoo.com/submit MSN (Submission URL): http://search.msn.com.sg/docs/submit.aspx You don&#8217;t have to worry about the other search engines because Google alone exceeds [...] You don’t have to be technically savvy at all to do this. This is your chance to tell the search engines of your site’s existence.

Top 3 search engines, where sites can be manually submitted for free:

You don’t have to worry about the other search engines because Google alone exceeds 65% of online searches. Yahoo and MSN combined together for about 30% of online searches and the rest by other small search engines like ask.com

If you’re a business, you should also look in to submitting your site to the Open Directory Project, which is like the yellow pages that is edited by volunteers all over the world. The Open Directory Project is the largest, most comprehensive human-edited directory of the Web.

If you write a blog, you can get tips from other bloggers like problogger, digital inspiration, lifehacker, etc. Don’t forget to read some tips from lifehacker on SEO for bloggers.

In our next post, we’ll look in to a few simple ways of code optimization for SEO.

]]> http://cybernotch.com/blog/manually-submit-your-website-to-the-top-search-engines/feed/ http://creativecommons.org/licenses/by-sa/2.0/http://cybernotch.com/blog/manually-submit-your-website-to-the-top-search-engines/ Code optimization for SEO http://feedproxy.google.com/~r/Cybernotch/~3/QosPM7CUfrk/ http://cybernotch.com/blog/code-optimization-for-seo/#comments Wed, 17 Sep 2008 21:25:42 +0000 admin http://cybernotch.com/blog/?p=47 You will need strong understanding of HTML to do this. Doing this will make it easier for search engines to effectively crawl your site. Create Effective title tags and meta tags Effective Alt Image attributes Effective link titles and anchor text Effective and optimized text navigation menus Search engine friendly site map, either manually or using sites [...] You will need strong understanding of HTML to do this. Doing this will make it easier for search engines to effectively crawl your site.

Create

  • Effective title tags and meta tags
  • Effective Alt Image attributes
  • Effective link titles and anchor text
  • Effective and optimized text navigation menus
  • Search engine friendly site map, either manually or using sites like xml-sitemaps
  • Use the Robots META tag
  • Meta tag format

Sample for a Web development company:

<head>

<title>Cybernotch.com - Premier web design and development company offering services nationwide.</title>

<meta name=”description” content=”Cybernotch - we create beautiful websites, always deliverying topnotch quality “>

<meta name=”keywords” content=”websites, web development, creative, custom programming, development, graphics, design, drupal, joomla, wordpress, phpnuke, coldfusion, asp, asp.net , high quality, premium, fixed, hourly, small bussiness, individual, personal, new york, chicago, atlanta, los angeles, mambo, zen-cart, os-commerce, service, expertise, technologies”>

</head>

]]> http://cybernotch.com/blog/code-optimization-for-seo/feed/ http://creativecommons.org/licenses/by-sa/2.0/http://cybernotch.com/blog/code-optimization-for-seo/ 10 SEO optimization tips for dynamic websites http://feedproxy.google.com/~r/Cybernotch/~3/WoewRCNyE_w/ http://cybernotch.com/blog/10-seo-optimization-tips-for-dynamic-websites/#comments Mon, 22 Sep 2008 15:48:04 +0000 admin http://cybernotch.com/blog/?p=55 Today lets look in to some of the ways you can optimize a dynamic website. Here they are: Study large websites in your industry and get tips from them. For eg: if  you&#8217;re developing a e-commerce store, it is good to analyze websites like amazon.com and ebay.com. Create search engine friendly URLs with the help of URL [...] Today lets look in to some of the ways you can optimize a dynamic website. Here they are:

  1. Study large websites in your industry and get tips from them. For eg: if  you’re developing a e-commerce store, it is good to analyze websites like amazon.com and ebay.com.
  2. Create search engine friendly URLs with the help of URL re-writing techniques. You can also use some plug-in applications that will change your existing dynamic URLs into static ones.
  3. If your site is large, implement a caching mechanism to improve performance. Fast-loading websites help visitors stay longer and are easy for search engines to crawl.
  4. Dynamically create a google sitemap and update it. Submit your sitemap feeds to google, yahoo and msn.
  5. Avoid using session IDs in the URL, especially when user has not logged in.
  6. If you do need to include parameters in URLs, limit them to two or three and limit the number of characters per parameter to about ten or fewer.
  7. If you sell products, considering submitting your feeds to Google Base and automate the submission process.
  8. Use social media optimzation (SMO) techniques like RSS feeds and third party tools like sharethis or addthis where necessary. This will help your site visitors to share your site information with their friends easily.
  9. Add a blog to your website, and highlight important aspects of your website. Show case new features, new items or specials in your posts. Leave room for each post to breath by posting only 2 or 3 posts per week.
  10. Create communities around your website in various social networking platforms like facebook, myspace, etc.
]]> http://cybernotch.com/blog/10-seo-optimization-tips-for-dynamic-websites/feed/ http://creativecommons.org/licenses/by-sa/2.0/http://cybernotch.com/blog/10-seo-optimization-tips-for-dynamic-websites/ Paid SEO - Getting the competitive edge http://feedproxy.google.com/~r/Cybernotch/~3/lamyxbIyVj0/ http://cybernotch.com/blog/paid-seo-getting-the-competitive-edge/#comments Thu, 25 Sep 2008 21:01:02 +0000 admin http://cybernotch.com/blog/?p=58 Organic SEO alone is not sufficient to get ahead of the competition these days. Organic SEO campaigns can fail, for a variety of reasons. Results cannot be guaranteed. Having just organic SEO or being tied up with traditional marketing strategies does not help if you want to stay ahead of your competition. In today&#8217;s world everything [...] Organic SEO alone is not sufficient to get ahead of the competition these days. Organic SEO campaigns can fail, for a variety of reasons. Results cannot be guaranteed. Having just organic SEO or being tied up with traditional marketing strategies does not help if you want to stay ahead of your competition.

In today’s world everything is first researched online; from eating healthy to making millions. Billions of dollars are spent online. People often just do Google searches and look at the Adsense advertisements on the right side because they know these are active websites whereas organic results can sometimes be outdated.

Paid SEO very well complements with organic SEO. With paid SEO or online marketing it is possible with the right keyword analysis and research to beat your competition and even the fortune 500 companies. It is not easy  but with the right technical expertise and experience it is possible. It is going to need experts who keep up with this fast changing techniques and tools. Without the proper expertise, paid SEO is more like throwing money out of the window.

Here are the top providers for paid SEO or online marketing:

  • Google-adwords: AdWords ads are eligible to be displayed on Google’s search network (which includes AOL Search, Ask.com and Netscape) and on sites that use AdSense (these sites form Google’s content network). AdSense is Google’s syndication service for its AdWords ads.
  • Yahoo Search Marketing: Yahoo and partner networks.
  • Microsoft Advertising: Microsoft content network, such as MSN Money, MSN Entertainment, FOX Sports and a few others.
  • Blog Advertising: Use services like blogads to get your ads in to the blogosphere.

Cybernotch specializes in organic SEO, paid SEO and competitive keywork marketing. Contact us today to see how we can help you get that competitive edge.

]]> http://cybernotch.com/blog/paid-seo-getting-the-competitive-edge/feed/ http://creativecommons.org/licenses/by-sa/2.0/http://cybernotch.com/blog/paid-seo-getting-the-competitive-edge/ Cybernotch customer service. We build smiles, not just websites. http://feedproxy.google.com/~r/Cybernotch/~3/n_x_z61_nO4/ http://cybernotch.com/blog/cybernotch-customer-service-we-build-smiles-not-just-websites/#comments Mon, 13 Oct 2008 19:27:55 +0000 admin http://cybernotch.com/blog/?p=82 At Cybernotch, we&#8217;re committed to exceptional customer service. As we celebrated the Cybernotch customer service week, we underlined the 5 golden rules of the Cybernotch customer service. And we&#8217;d like to share them with you . Five golden rules of our customer service: 1. Deliver only the best. 2. Make it look easy. 3. Always meet expectations. 4. Put ourselves [...] At Cybernotch, we’re committed to exceptional customer service. As we celebrated the Cybernotch customer service week, we underlined the 5 golden rules of the Cybernotch customer service. And we’d like to share them with you .

Five golden rules of our customer service:

1. Deliver only the best.

2. Make it look easy.

3. Always meet expectations.

4. Put ourselves in our customers’ shoes.

5. Do it right every single time.

Contact us for your next web project and experience the difference!

]]> http://cybernotch.com/blog/cybernotch-customer-service-we-build-smiles-not-just-websites/feed/ http://creativecommons.org/licenses/by-sa/2.0/http://cybernotch.com/blog/cybernotch-customer-service-we-build-smiles-not-just-websites/Tue, 14 Oct 2008 00:00:00 PDT