It lasts 50 minutes, and he covers a wide range of topics, from posting frequency to blogging tools and community building. The cool thing is that most of the stuff is coming from the tests that Tim run over the years. Worth watching.

Video: How to Build a High Traffic Blog

This is obviously annoying because subscribers can’t know what the email is about before they open it. On Daily Writing Tips we have close to 10,000 email subscribers, and at least once a week one of them would email us asking how come the subject lines only contained the name of the blog….

Well, good news (spotted by Problogger and Technotip). Feedburner was probably working on that feature already, and today they finally released it.

Now you can use the code ${latestItemTitle} to make the subject line of your emails equal to the title of your latest post. Once logged in Feedburner, you can do this under “Publicize” > “Email Subscrptions” > “Email Branding.”

You will find the code there, with some examples of how you can use it. Cool stuff.

Now You Can Use Dynamic Subject Lines for Your Feedburner Emails

It has 118 pages and it covers 500 different Internet marketing strategies and tips. Those are obviously short tips, but there are many interesting ideas among them, ranging from ecommerce to blogging and linkbuilding.

In fact here is what Gyutae wrote on the ebook page:

I’m so confident that this resource will help you as an Internet marketer that I’ll make you a deal. Download the checklist and read through it. If you don’t find at least 3 new ideas that help you to promote your website and drive traffic, I’ll send you $50 via Paypal for your time.

Smart idea huh?

Anyway the ebook was a promotional effort to help on the launch of his membership site, called Winners Circle. It is basically an Internet marketing community where members will get an exclusive case study each week and an exclusive interview every two weeks. Worth a look if you want to learn Internet marketing from real examples.

If you are wondering, those are not affiliate links, so I won’t earn anything whether you download the ebook or signup for his membership site. I am plugging the ebook because Gyutae is a friend of mine and because I do think it has useful information for bloggers and online marketers. It is also free, which never hurts!

Free Report with 500 Internet Marketing Strategies

Earlier this year I wrote a post about the stimulus package that passed Congress in February. I titled the post Government Stimulus Package because I thought the only thing it was stimulating was government. I got lucky with this, because apparently a lot of people searched for the phrase “government stimulus package” to learn about what was in it.

The post did ok on Digg and Reddit, nothing spectacular but it brought in some traffic. It may have gotten a few other links, but not a ton. A few days after the post was published, I noticed that I was getting some traffic the search engines. The post was on the front page of Google, around 6 or so for the keyword phrase “government stimulus package.” This is the first step in improving your SERPs.

1. Look at Your Stats

Find out which pages you are getting traffic to from the search engines and what keywords are being used to get there. This is where we need to focus. Improving your ranking for a term from 7429 to 43 takes your traffic from 0 to 0. If you can improve from 9 to 1, you will see a huge increase in traffic if it is a phrase that people are searching for.

Now that we have a few pages that are getting some traffic and the keywords they are getting it from, we have to do a little keyword research.

2. Keyword Research

The first step is to find out which phrases we want to target. Look at the keywords that are getting the most traffic and find out where you currently rank. You could use your web analytics program for this, and then check the rankings on Google.

At this point, you can also use a keyword search tool to find out how much traffic each of these phrases gets.

Now we want to focus our efforts on the terms we rank the highest for that get the most search traffic.

3. Internal SEO

Have you ever written anything similar to this before? Go through your archives and find where you have mentioned this topic before. Update the old article with a link to the new one using the keywords you are trying to rank for.

If this is a topic that people want to know more about, consider writing another post or two expanding on the first one. In each new post, link to the original article with one of the keyword phrases you are targeting.

Next, go back to the post you are hoping to rank higher. Is the keyword already in the article? Consider making it bold. Is there a section where the phrase would make a good header? Consider adding it. Don’t stuff the article full of keywords as you still want the people that come to enjoy your writing. However, if these changes can be made without affecting the quality, they may help improve your ranking a little bit.

These things do two things. They show the search engines what your pages are about (hopefully the keywords you are targeting) and they show them that they are important pages. The more links you have pointing to the page, the more important you are making it in Google’s eyes.

4. Watch your Rankings and Traffic Surge

I went back to my post and made the keyword bold when I used it. Then I went through the archives and found another post that talked about the stimulus package and added a link to the new post. I also wrote a few more articles in the following weeks that talked about the stimulus package, so I linked back in each of those as well. The result? I moved up to #1 in Google for the phrase “government stimulus package” before it passed. It brought thousands of visitors to my blog, and the week that the bill passed is my highest traffic week ever.

The part of this that is really powerful is that all of this was done several days after the article was posted. The regular readers had read it already, and anyone who was going to link to it already had. I was then able to move from #6 to #1 in Google simply by telling Google what the page was about and that I thought it was important. Never underestimate the power of linking to yourself internally.

I have since dropped behind irs.gov and recovery.gov, but that post has been viewed more times than any other. It also gave me a valuable lesson in SEO that has helped increase my search traffic to many other posts as well.

Derek Clark blogs about conservative politics at Geek Politics. You can also follow him on Twitter @clarky07.

Improve Your Search Rankings with Internal SEO

People who say auto-following Twitter users back is a bad idea use the following arguments:

• When you auto-follow everyone back, in a matter of weeks you will be following thousands of people, and it is impossible to keep track of what they will tweet.
• If you auto-follow you will end up following spammers, scammers and bot accounts that are automated, with no real humans behind them
• Even if auto-following will give you more followers, those followers will have low quality, because you won’t be able to build real relationships with them.

The folks who think auto-following is a good idea, on the other hand, have the following arguments:

• Auto-following will increase the number of followers that you have, so you will be able to leverage a bigger audience on Twitter (for whatever goals you might have)
• Auto-following is also polite. If someone takes the time to read your tweets, it is only fair that you do the same with theirs.
• By using Twitter tools and applications it is still possible to follow a large number of people, get value out of their tweets and interact with them.

I thought that it would be interesting to see what percentage of our readers auto-follow everyone back, and what percentage does not, so let’s have a poll. You are also welcome to write a comment if you want to share your opinion on the issue.

Poll: Do You Auto-Follow Everyone Back on Twitter?