Warning: Creating default object from empty value in /nfs/c02/h03/mnt/31019/domains/dambestpractices.com/html/wp-includes/ms-load.php on line 138

Warning: Cannot modify header information - headers already sent by (output started at /nfs/c02/h03/mnt/31019/domains/dambestpractices.com/html/wp-includes/ms-load.php:138) in /nfs/c02/h03/mnt/31019/domains/dambestpractices.com/html/wp-includes/feed-rss2.php on line 8
DAM Best Practices http://dambestpractices.com Best and Next Practices in Digital Asset Management Mon, 15 Nov 2010 10:34:45 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 DAM Survey 2010 exceeds expectations! http://dambestpractices.com/2010/11/dam-survey-2010-exceeds-expectations/ http://dambestpractices.com/2010/11/dam-survey-2010-exceeds-expectations/#comments Mon, 15 Nov 2010 10:33:05 +0000 pvantees http://dambestpractices.com/?p=548 The DAM Survey has been running for a couple of months and has gathered momentum. Over 800 respondents have completed the survey!

We will start sharing results soon on this blog, so stay tuned. In the meantime, if you have not yet participated, now is the time to complete the survey! You will get a free copy of the findings report, in exchange for just 15 minutes of your time.

Participate now!

]]>
http://dambestpractices.com/2010/11/dam-survey-2010-exceeds-expectations/feed/ 0
Best Practices Survey http://dambestpractices.com/2010/09/best-practices-survey/ http://dambestpractices.com/2010/09/best-practices-survey/#comments Wed, 22 Sep 2010 14:17:56 +0000 http://dambestpractices.com/?p=470 Best Practices Survey

Masters of Digital Assets or MoDA This annual survey represents the collaborative efforts of the following groups:
GISTICS, an innovation think-tank that assists end-use enterprises in executing DAM strategies.
Masters of Digital Assets, the worldwide social-networking community.
Journal of Digital Asset Management, the only journal that addresses DAM and related topics.
Fielding Institute, the oldest and largest accredited online university and students of their Masters in Media Psychology and Social Change.

Henry Stewart DAM Conferences, the first and largest industry conference dedicated to DAM.
Complete survey today and get a free report! MORE

]]>
http://dambestpractices.com/2010/09/best-practices-survey/feed/ 0
GISTICS http://dambestpractices.com/2010/09/gistics/ http://dambestpractices.com/2010/09/gistics/#comments Wed, 22 Sep 2010 14:13:58 +0000 http://dambestpractices.com/?p=468 GISTICS constitutes an innovation think-tank that speeds the development of operational capabilities of DAM and customer engagement—how firms create and transform content into customer experience and how firm attract, serve, and keep profitable customers for life.
Often, this entails perfecting existing processes and systems of clients, adding catalytic elements of insight, humor, and performance-support systems that maximize benefits and return on investment. New clients of GISTICS typically begin with one or more of the following projects or programs

•  Building operational business plans for enterprise DAM service operations
•  Benchmarking business case performance and return on investment of DAM system
•  Migrating legacy DAM and media management systems to next generation platforms
•  Recruiting full-time and contract DAM professionals
•  Delivering DAM-user training to marketing and publishing professionals

GISTICS constitutes an innovation think-tank that speeds the development of operational capabilities of the following:

  • Customer engagement—how firms attract, serve, and keep profitable customers for life
  • Digital asset management—how firms and agencies speed multimedia customer communications to market
  • Marketing operations management—how firm optimize their marketing mix for revenue growth, profitability, or return on investment

Often, our work entails perfecting existing processes and systems of clients, adding catalytic elements of insight, humor, and performance-support systems that maximize benefit.

As an innovation think-tank, we work with a variety of clients on a wide range of projects and programs.

However, our motto, “Catalytic ‘Ah-ha’ Insights…Bold Solutions…Sustaining Momentum”, sums up our work.

Clientele

GISTICS advises mid- to large-sized consumer or B2B brand enterprise on service-innovation strategies for customer engagement, marketing supply chains, and digital asset management. Clients include Amway, Boeing, Disney, E&J Gallo, Ericsson, Frank Russell Company, Gap, General Motors, FCB, Hallmark, Hasbro, IBM, Leo Burnett, Nokia, Philips, SanomaWSOY, SAP, TeliaSonera, Thomson Corporation, Time, VF Corp, Walmart, and Warner Bros.

GISTICS trains advertising, digital content, marketing, and publishing professionals in the best practices of digital asset management, marketing operations management, and customer engagement, using social networks, peer insight-sharing, and full-immersion masterclasses to develop a skills portfolio of a successful career.

GISTICS assists conference and event-management firms in the design, agenda development, speaker and talent acquisition, and marketing of executive-level events. GISTICS specializes in small-group “world cafe” sessions that emphasize executive-peer insight sharing and full-immersion masterclasses. Our clients include Clarion Events (UK), Euroforum (NL), Henry Stewart Events (UK), Igedo (DE), Seybold Seminars, and Thought Leadership Summits.

GISTICS assists technology companies in executing corporate and market-entry strategies. This includes personal trusted introductions of partners and new customers, advocacy in social networking groups (Linked In, Facebook, Plaxo), certified consultant’s and developer relations programs, and service-fulfillment methodologies. Clients include Adnovate (NL), Adobe, Alterian (UK), Apple, Arizona (BR), Artesia, AssetLink, Big Step, Capital ID (NL), Cariocas, ClearStory, ConceptShare, D-BAM, Deep Video, Deloitte, Digital Media Partners (FI), EMC, Emotion, Ex’pression, Freedman International (UK), Getty Images, Informix, Harris, HP, IBM Autonomic Computing, Kodak, LaComunidad (NL) Macromedia, Media Equation (AU), NetXposure, Nokia Multimedia, North Plains Systems, Nstein Technologies, Onstream Media, OpenText, Oracle, Paxonix, Peer English Networks, Persistent Systems, PricewaterhouseCoopers, Radiance Technologies, SocialMedia8 (NL), Sonera (FI), and Talent  Partners (FI).

GISTICS assists independent consultants to find long-term engagements, define and manage complex, multi-year projects, and achieve professional and personal success, using masterclass academies, publications, workshops, telebriefings, and certification programs.

]]>
http://dambestpractices.com/2010/09/gistics/feed/ 0
Masters of Digital Assets http://dambestpractices.com/2010/09/masters-of-digital-assets/ http://dambestpractices.com/2010/09/masters-of-digital-assets/#comments Wed, 22 Sep 2010 14:12:42 +0000 http://dambestpractices.com/?p=466 Masters of Digital Assets or MoDA constitutes a worldwide social networking community of innovation leaders, subject matter experts, enterprise DAM managers and executives, masterclass practitioners, and technologists who drive business optimization strategies using digital asset management (DAM).

Now more than 3500 members strong, MoDA facilitates the exchange of insights, professional introductions, and best-practice tools across a broad scope of DAM-related topics.

The MoDA community supports individuals and organizations in transforming DAM projects into successful, ongoing DAM Operations. In that journey, the Manger, Director, or Vice President of DAM will create a center of excellence in DAM.

As with other crucial business operations, a group of dedicated professionals emerge to assist in driving DAM-as-a-strategy. MoDA is their community.

Anyone may join as a member at no cost and participate in any these areas:

  • Official MoDA website where visitors will find details on community events, educational programs, and the MoDA blog and registered members may download white papers papers, articles, tools, technical specifications, and DAM project artifacts;
  • MoDA at LinkedIn where registered user of LinkedIn will find engaging discussions, news articles, jobs, and a member directory.
  • Official MoDA Meet-up Group for organizing local social mixers and events
  • MoDA calendar (www.TBD.com) where members notify the community of events, classes, conferences, webinars, and other dates relevant to community.

Finally, MoDA welcomes your input, postings, and questions as well as invites you submit articles or materials that other MoDAsters may find valuable—and thus available to download or view at the office MoDA website.

Please see www.TBD.com for more info [link to how to contribute/call for papers page, or just contact us form]

]]>
http://dambestpractices.com/2010/09/masters-of-digital-assets/feed/ 0
DAM Academy http://dambestpractices.com/2010/09/dam-academy/ http://dambestpractices.com/2010/09/dam-academy/#comments Wed, 22 Sep 2010 14:10:48 +0000 http://dambestpractices.com/?p=464 The Academy of Digital Asset Management provides the fastest, most effective way of mastering DAM, using blended and task-based learning methods, peer-tutoring, interactive workspaces, and “sand box” user accounts of actual DAM Systems.
Using an integrated learning roadmap, marketing, publishing, or rich-media content professionals get:
• Clear next-action steps leading to greater performance and visibility.
•  Relief from knowing how to reduce daily surprises and unreasonable demands.
•  Confidence that comes with building bridges to the community of practitioners and potential employers or partners.
•  Optimism about your future career prospects in the burgeoning international field of digital asset management.
Courses starting soon!

Investigate…Engage…Thrive

The figure above depicts the maturation of general industry knowledge from tactic knowledge from trial-and-error experiences to best practices of procedural know-how and academic curricula of networked knowledge. The DAM Best Practices Academy provides the fastest, most effective

way of mastering Digital Asset Management, following a progressive curriculum of coursework and user practicum.

If you are a content or marketing professional, participation in the DAM Academy offers you the following:

  • Clear next-action steps to take in managing a digital asset management systems, leading to greater performance and visibili
    ty
  • Relief from the confusion when dealing a complex system, reducing the number and intensity of daily surprises, demands, and expectations of management
  • Confidence in your expanding set of skills and network of insight-sharing practitioners, building a bridge to the global community of practitioners and potential employers or partners
  • Optimism about your future career prospects in the burgeoning international field of digital asset management, experiencing the thrill of becoming esteemed member of global network of masterclass practitioners

Resource for DAM Professionals

Are you or plan to become a…

  • VP or Director, DAM in charge of content strategy and governance, digital asset infrastructure and operations, or migrating a legacy DAM to a next-generation platform?
  • Manager, DAM Services in charge of daily operations and process improvement?
  • Administrator, DAM Applications in charge of technical support of systems and databases?
  • DAM Specialist in charge of content processing, metatagging, and quality assurance?
  • Clearance and Rights Officer in charge of acquisitions, asset-use policies, and permissions?
  • Content Workflow Analyst in charge of business process modeling, service innovation, and user requirements and configurations?
  • Master Librarian and Taxonomist in charge of development and maintenance of faceted classifications, search optimization, and content analysis?

If so, welcome to the Academy!

]]>
http://dambestpractices.com/2010/09/dam-academy/feed/ 0
Survey Findings 2010 http://dambestpractices.com/2010/09/survey-findings-2010/ http://dambestpractices.com/2010/09/survey-findings-2010/#comments Wed, 22 Sep 2010 02:32:16 +0000 http://dambestpractices.com/?p=436 Survey Findings: DAM Best Practices 2010

Are you an entry- or mid-level manager in advertising, digital content, marketing, or publishing?

Are you an administrator, “cybrarian”, technology manager, or user of digital asset management (DAM) systems?

Are you in charge of building or managing a DAM services group?

Are you curious about the current best practices of digital asset management?

Would you be thrilled to know which next practices of DAM that you might cultivate?

You have come to the right place!

Survey Findings: DAM Best Practices 2010

]]>
http://dambestpractices.com/2010/09/survey-findings-2010/feed/ 0
Gistics-slider http://dambestpractices.com/2010/09/gistics-slider/ http://dambestpractices.com/2010/09/gistics-slider/#comments Wed, 22 Sep 2010 02:30:20 +0000 http://dambestpractices.com/?p=434

GISTICS constitutes an innovation think-tank that speeds the development of operational capabilities of the following:

  • Customer engagement—how firms attract, serve, and keep profitable customers for life

  • Digital asset management—how firms and agencies speed multimedia customer communications to market

  • Marketing operations management—how firm optimize their marketing mix for revenue growth, profitability, or return on investment

Often, our work entails perfecting existing processes and systems of clients, adding catalytic elements of insight, humor, and performance-support systems that maximize benefit.

As an innovation think-tank, we work with a variety of clients on a wide range of projects and programs.

However, our motto, “Catalytic ‘Ah-ha’ Insights … Bold Solutions … Sustaining Momentum”, sums up our work.

  • Customer engagement—how firms attract, serve, and keep profitable customers for life

  • Digital asset management—how firms and agencies speed multimedia customer communications to market

  • Marketing operations management—how firm optimize their marketing mix for revenue growth, profitability, or return on investment

Often, our work entails perfecting existing processes and systems of clients, adding catalytic elements of insight, humor, and performance-support systems that maximize benefit.

  • Customer engagement—how firms attract, serve, and keep profitable customers for life

  • Digital asset management—how firms and agencies speed multimedia customer communications to market

  • Marketing operations management—how firm optimize their marketing mix for revenue growth, profitability, or return on investment

Often, our work entails perfecting existing processes and systems of clients, adding catalytic elements of insight, humor, and performance-support systems that maximize benefit.

]]>
http://dambestpractices.com/2010/09/gistics-slider/feed/ 0
DAM Survey of Best Practices 2010. Please participate! http://dambestpractices.com/2010/07/dam-survey-of-best-practices-2010-please-participate/ http://dambestpractices.com/2010/07/dam-survey-of-best-practices-2010-please-participate/#comments Tue, 27 Jul 2010 19:59:18 +0000 pvantees http://dambestpractices.com/?p=23 You probably know the survey team: Chad Beer of NYC Digital Asset Managers, Daniel Luper of Henry Stewart Events and the DAM Symposia, John Horodyski and Michael Moon of the Journal of DAM and the various managers of the 3000-member LinkedIn Group, Masters of Digital Asset Management.

We all urge your participation in this 15-minute survey.

WHY PARTICIPATE?

Would you like to discover how Best-in-Class companies achieve their results in DAM?

Would you like to know which SPECIFIC PRACTICES to develop or refine in how your firm ingests, tags, manages, and distributed digital assets?

Would you like to find out which NEW APPLICATIONS a growing number of firms using DAM have added to their DAM operations, such as remote proofing, automated banner ad creation, budgeting, and procurement?

Would you like to learn if your CURRENT DAM can take you to Best-in-Class operations, or that the time has come to considering upgrading or migrating to a next-generation DAM platform?

TAKE A FEW MOMENTS…

By participating in this brief survey, you can map your experiences in DAM to the new BEST PRACTICES MODEL.

This will enable you to COMPARE your current DAM practices with those of your peers, BENCHMARK your DAM operations, and SEE what next practice will give to Best-in-Class results.

We (below) are conducting a survey that will help companies such as yours determine the Best-in-Class PROCEDURES for DAM OPERATIONS.

PLANNING A NEW DAM?

If your company plans to implement or upgrade a DAM system, or want to simply evaluate the potential benefits of DAM, we would appreciate your feedback in this brief, 15-minute survey.

FREE REPORT OF FINDINGS

In appreciation for sharing your time and thoughts with us, we will provide complimentary access for you to the full benchmark report as soon as it is published (a $499 value).

The survey team promises to keep individual responses strictly confidential, and will only use your data in aggregate, source-independent form.

We look forward to hearing from you, and greatly appreciate your time and participation.

On behalf of Chad Beer of NYC Digital Asset Managers, Daniel Luper of Henry Stewart Events and the DAM Symposia, John Horodyski and Michael Moon of the Journal of DAM and the various managers of the 3000-member LinkedIn Group, Masters of Digital Asset Management we thank you.


]]>
http://dambestpractices.com/2010/07/dam-survey-of-best-practices-2010-please-participate/feed/ 0