On Saturday October 10th The New Foundry in Boulder will host an all day music event to honor the memory of Jon Henderson and raise money for local cancer patients through The Rocky Mountain Cancer Center Foundation.

Jon Henderson, the founder ]]>

On Saturday October 10th The New Foundry in Boulder will host an all day music event to honor the memory of Jon Henderson and raise money for local cancer patients through The Rocky Mountain Cancer Center Foundation.

Jon Henderson, the founder of this event, lost his 9 year battle with cancer in April 2008. However, his inspiration and contributions live on and will be remembered once again through this event. Jon spent the last 2 years of his life writing, producing and directing the “BIG C” a 16 song CD and DVD Documentary. Jon wanted to prepare people for the cancer journey through music, so they can better understand the challenge of living with cancer. The “BIG C” CD doubles as the soundtrack for a DVD documentary which features real life perspectives from people living with cancer and their families.

Once again, some of Boulder’s best bands will perform to generate donations to the Rocky Mountain Cancer Centers Foundation. The Rocky Mountain Cancer Center Foundation (RMCCF) provides funding to cancer patients for bills and other unexpected expenses incurred as a result of their cancer and cancer treatment. Go to their web-site, http://www.RMCCF.org, to find out more about this wonderful charity

THIS YEAR’S EVENT INCLUDES:

- Special Screening of Jon’s “Big C” Documentary

- Live Band performances by:

2:00 pm – Slopeside
3:30 pm – Danny Shaffer
5:00 pm - Highwater
7:00 pm – SPYZ
9:00 pm - The Henderson Brothers Band

- Special Merchandise only available at the event – all proceeds go to The Rocky Mountain Cancer Center Foundation (RMCCF)

- Big C DVD
- Big C CD
- The 6th Annual Jon Henderson Beating Cancer T-shirt

DONATIONS APPRECIATED!

If you’d like to make a donation in advance please click here:

LIVE USTREAM VIDEO FEED

If you can’t attend live. We will be broadcasting the event live on Ustream here:
http://bit.ly/Iel0k

MORE INFO ABOUT JON HERE:

Where everybody knows your name
Local musician Jon Henderson leaves a powerful legacy
By Gene Ira Katz
http://bit.ly/sMap4

Songs in the key of Big C
By Vince Darcangelo (editorial@boulderweekly.com)
http://bit.ly/info/1mmtvh

Photos of Jon:
http://bit.ly/7jQRL

For more information on this event please contact David Henderson.

Facebook Event Invite Here

Here’s where programing meets music.  Very exciting stuff!

Can’t wait to get my hands on Max for Ableton Live.

What Are You Listening To?

2009 August 14

by Joe Gilder

We spend a lot of time on Home Studio Corner talking about recording and how to get good recordings. However, it’s a good idea to be on the other end of the ]]>

What Are You Listening To?

2009 August 14

by Joe Gilder

We spend a lot of time on Home Studio Corner talking about recording and how to get good recordings. However, it’s a good idea to be on the other end of the spectrum, to be constantly listening to new music. One could argue that listening to recordings done by other people is just as important as practicing your own recording skills.

via What Are You Listening To? | Home Studio Corner.

This week that would be:

Robben Ford: Soul On Ten

Wayne Krantz: Krantz Carlock Lefebvre

I am serial entrepreneur and musician. Here I blog about social media, startups, music and life. Come on in and check it out.

David Henderson

Why Advertising Is Failing On The Internet – by Eric Clemons on March 22, 2009

Couldn’t agree more Eric. This is my theory.

Advertising is the creation of the 20th century Mass economy – Mass Production – Mass Media – Mass Marketing.

In ]]>

Why Advertising Is Failing On The Internet – by Eric Clemons on March 22, 2009

Couldn’t agree more Eric. This is my theory.

Advertising is the creation of the 20th century Mass economy – Mass Production – Mass Media – Mass Marketing.

In this economy:

1. Content was scarce
2. Distribution was controlled
3. Consumer attention was abundant

Advertising works great in this economy because consumers lacked choice.

Flash forward to the 21st century where the Mass economy doesn’t exist any more. It’s more like the fragmentation or social economy.

In this economy:

1. Content is abundant and free
2. Distribution is totally open
3. Consumer attention is scarce (severely overloaded)
4. Social engagement is the new Content

Advertising doesn’t work in this economy because consumers have limitless choice. Who’s going to choose advertising? Give a user a TiVo and what do they do? Consumers are also spending proportionally more time (attention) in social engagement rather than content consumption.

Eric is right we need to start exploring some new models. I think those models will be based on consumer intent, social influence and community engagement.

We’ve written extensively about this is years past.

We were testing this out today with Microsoft. We sent out a link to a ]]>

Apparently their is no obscenity filter on the new Facebook Page Status feature. Users can post profanity that hits both the Page and the Fan’s Newsfeeds.

We were testing this out today with Microsoft. We sent out a link to a “win and Xbox promotion” and look what came back.

Here’s the page:

Here’s the Fan Newsfeed.

Don’t think companies or brands will be too happy with this. Imagine trying to manually moderate comments made to every status update.

Why brands need a platform to manage their social presence and community on social networks? How about control of “look and feel?” This is basic fundamental need of all brands.

Let’s take Verizon, for example.

Verizon Moving ]]>

Originally posted on the SocialEyes Blog.

Why brands need a platform to manage their social presence and community on social networks? How about control of “look and feel?” This is basic fundamental need of all brands.

Let’s take Verizon, for example.

Verizon Moving Its Branded Social Network to a Facebook Page

On June 16th, Verizon closed down their site-based branded community and moved exclusively to a Facebook Page that looked like this:

This week with the roll out Facebook’s new Page format their page looks like this:

What’s a brand to do? Many brands are scrambling right now to deal with this redesign.

What they really need is a platform that puts them in control of their social presence and community. That’s what SocialEyes does. It transforms social presence chaos into long term strategic community relationships where the brand is in control.