<?xml version="1.0" encoding="UTF-8" ?>
<rss version="2.0"
	xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd"
	xmlns:media="http://search.yahoo.com/mrss/"
	>
<channel>
	<title>David Maister's Business Masterclass</title>
	<link>http://davidmaister.com/podcasts//</link>
	<pubDate>Sat, 21 Jan 2006 12:00:00 -0500</pubDate>
	<language>en-us</language>
	<generator>StressLimitDesign podcast engine</generator>
	<copyright>&#x2117; &amp; &#xA9; 2001-2012 David Maister</copyright>
    <description>Preeminent business author and global consultant David Maister presents this enhanced podcast series exploring the themes found in his new book Strategy and the Fat Smoker. Each episode is accompanied by a supplementary pdf discussing the related chapter from David's new book.</description>
   <itunes:category text="Business">
       <itunes:category text="Careers"/>
   </itunes:category>
   <itunes:category text="Business">
       <itunes:category text="Management &amp; Marketing"/>
   </itunes:category>
   <itunes:category text="Education">
       <itunes:category text="Higher Education"/>
   </itunes:category>
	<itunes:subtitle>David Maister's Business Masterclass: Strategy and the Fat Smoker</itunes:subtitle>
	<itunes:summary>Preeminent business author and global consultant David Maister presents this enhanced podcast series exploring the themes found in his new book Strategy and the Fat Smoker. Each episode is accompanied by a supplementary pdf discussing the related chapter from David's new book.</itunes:summary>
	<itunes:author>David Maister</itunes:author>
	<itunes:explicit>no</itunes:explicit>
	<itunes:owner>
	    <itunes:name>David Maister</itunes:name>
	    <itunes:email>david@davidmaister.com</itunes:email>
	</itunes:owner>
	<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
	<image>
		<title>David Maister's Business Masterclass</title>
		<url>http://davidmaister.com/images/feedFatSmoker144.jpg</url>
		<link>http://davidmaister.com/podcasts/</link>
		<width>144</width>
		<height>144</height>
	</image>
	<managingEditor>david@davidmaister.com (David Maister)</managingEditor>
	<webMaster>colin@stresslimitdesign.com (Colin Vernon)</webMaster>


		<item>
			<title>Passion, People and Principles - Chapter 19</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 10 Sep 2008 12:00:00 -0500</pubDate>
			<description>ebook summary of Chapter 19</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter19.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/128</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>ebook summary of Chapter 19</itunes:subtitle>
			<itunes:summary>ebook summary of Chapter 19</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter19.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">Passion, People and Principles - Chapter 19</media:title>
			<media:description type="plain">ebook summary of Chapter 19</media:description>
		</item>

		<item>
			<title>Passion, People and Principles</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 10 Sep 2008 12:00:00 -0500</pubDate>
			<description>This summative episode focuses on the importance of Passion, People and Principles for the individual professional as well as the entire firm.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/091008_DavidMaister_PassionPeoplePrinciples.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/127</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>This summative episode focuses on the importance of Passion, People and Principles for the individual professional as well as the entire firm.</itunes:subtitle>
			<itunes:summary>This summative episode focuses on the importance of Passion, People and Principles for the individual professional as well as the entire firm.</itunes:summary>
						<itunes:duration>00:08:27</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/091008_DavidMaister_PassionPeoplePrinciples.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Passion, People and Principles</media:title>
			<media:description type="plain">This summative episode focuses on the importance of Passion, People and Principles for the individual professional as well as the entire firm.</media:description>
		</item>

		<item>
			<title>The Chief Executive&#8217;s Speech - Chapter 18</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 27 Aug 2008 12:00:00 -0500</pubDate>
			<description>Ebook summary of chapter 18</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter18.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/126</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Ebook summary of chapter 18</itunes:subtitle>
			<itunes:summary>Ebook summary of chapter 18</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter18.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">The Chief Executive&#8217;s Speech - Chapter 18</media:title>
			<media:description type="plain">Ebook summary of chapter 18</media:description>
		</item>

		<item>
			<title>The Chief Executive&#8217;s Speech</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 27 Aug 2008 12:00:00 -0500</pubDate>
			<description>In this episode, we will examine a speech that was written for a newly titled CEO.  We will see how these executives can take the first step in leading firm wide accountability and forward momentum.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/082708_DavidMaister_TheChiefExecutivesSpeech.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/125</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>In this episode, we will examine a speech that was written for a newly titled CEO.  We will see how these executives can take the first step in leading firm wide accountability and forward momentum.</itunes:subtitle>
			<itunes:summary>In this episode, we will examine a speech that was written for a newly titled CEO.  We will see how these executives can take the first step in leading firm wide accountability and forward momentum.</itunes:summary>
						<itunes:duration>00:14:00</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/082708_DavidMaister_TheChiefExecutivesSpeech.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">The Chief Executive&#8217;s Speech</media:title>
			<media:description type="plain">In this episode, we will examine a speech that was written for a newly titled CEO.  We will see how these executives can take the first step in leading firm wide accountability and forward momentum.</media:description>
		</item>

		<item>
			<title>The Trouble with Lawyers - Chapter 17</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 13 Aug 2008 12:00:00 -0500</pubDate>
			<description>E book summary of Chapter 17</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter17.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/124</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E book summary of Chapter 17</itunes:subtitle>
			<itunes:summary>E book summary of Chapter 17</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter17.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">The Trouble with Lawyers - Chapter 17</media:title>
			<media:description type="plain">E book summary of Chapter 17</media:description>
		</item>

		<item>
			<title>The Trouble with Lawyers</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 13 Aug 2008 12:00:00 -0500</pubDate>
			<description>What in law firm culture differentiates itself from virtually any other type of firm in the realms of management, collaboration and relationship building?  In this episode, we explore what makes law firms different and what can be done to improve the s</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/081308_DavidMaister_TheTroubleWithLawyers.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/123</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>What in law firm culture differentiates itself from virtually any other type of firm in the realms of management, collaboration and relationship building?  In this episode, we explore what makes law firms different and what can be done to improve the s</itunes:subtitle>
			<itunes:summary>What in law firm culture differentiates itself from virtually any other type of firm in the realms of management, collaboration and relationship building?  In this episode, we explore what makes law firms different and what can be done to improve the s</itunes:summary>
						<itunes:duration>00:24:48</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/081308_DavidMaister_TheTroubleWithLawyers.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">The Trouble with Lawyers</media:title>
			<media:description type="plain">What in law firm culture differentiates itself from virtually any other type of firm in the realms of management, collaboration and relationship building?  In this episode, we explore what makes law firms different and what can be done to improve the s</media:description>
		</item>

		<item>
			<title>Managing The Multidimensional Organization - Chapter 16</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 30 Jul 2008 12:00:00 -0500</pubDate>
			<description>ebook summary of chapter 16</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter16.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/122</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>ebook summary of chapter 16</itunes:subtitle>
			<itunes:summary>ebook summary of chapter 16</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter16.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">Managing The Multidimensional Organization - Chapter 16</media:title>
			<media:description type="plain">ebook summary of chapter 16</media:description>
		</item>

		<item>
			<title>Managing The Multidimensional Organization</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 30 Jul 2008 12:00:00 -0500</pubDate>
			<description>Internal collaboration becomes increasingly difficult as a firm grows and diversifies. We will look at some of the issues that come up and some possible solutions.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/073008_DavidMaister_ManagingTheMultidimensionalOrganization.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/121</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Internal collaboration becomes increasingly difficult as a firm grows and diversifies. We will look at some of the issues that come up and some possible solutions.</itunes:subtitle>
			<itunes:summary>Internal collaboration becomes increasingly difficult as a firm grows and diversifies. We will look at some of the issues that come up and some possible solutions.</itunes:summary>
						<itunes:duration>00:17:30</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/073008_DavidMaister_ManagingTheMultidimensionalOrganization.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Managing The Multidimensional Organization</media:title>
			<media:description type="plain">Internal collaboration becomes increasingly difficult as a firm grows and diversifies. We will look at some of the issues that come up and some possible solutions.</media:description>
		</item>

		<item>
			<title>The One-Firm Firm Revisited - Chapter 15</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 16 Jul 2008 12:00:00 -0500</pubDate>
			<description>Ebook summary of chapter 15</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter15.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/120</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Ebook summary of chapter 15</itunes:subtitle>
			<itunes:summary>Ebook summary of chapter 15</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter15.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">The One-Firm Firm Revisited - Chapter 15</media:title>
			<media:description type="plain">Ebook summary of chapter 15</media:description>
		</item>

		<item>
			<title>The One-Firm Firm Revisited</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 16 Jul 2008 12:00:00 -0500</pubDate>
			<description>This episode revisits five firms named in a 1985 article entitled &#8220;The One-Firm Firm&#8221;. We will discuss the differences in these firms and the pertinence of the article 23 years on.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/071608_DavidMaister_TheOneFirmFirmRevisited.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/119</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>This episode revisits five firms named in a 1985 article entitled &#8220;The One-Firm Firm&#8221;. We will discuss the differences in these firms and the pertinence of the article 23 years on.</itunes:subtitle>
			<itunes:summary>This episode revisits five firms named in a 1985 article entitled &#8220;The One-Firm Firm&#8221;. We will discuss the differences in these firms and the pertinence of the article 23 years on.</itunes:summary>
						<itunes:duration>00:34:10</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/071608_DavidMaister_TheOneFirmFirmRevisited.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">The One-Firm Firm Revisited</media:title>
			<media:description type="plain">This episode revisits five firms named in a 1985 article entitled &#8220;The One-Firm Firm&#8221;. We will discuss the differences in these firms and the pertinence of the article 23 years on.</media:description>
		</item>

		<item>
			<title>Selecting A Leader: Do We Know What We Want? - Chapter 14</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 02 Jul 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 14</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter14.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/118</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 14</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 14</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter14.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">Selecting A Leader: Do We Know What We Want? - Chapter 14</media:title>
			<media:description type="plain">E-book pdf summary of chapter 14</media:description>
		</item>

		<item>
			<title>Selecting A Leader: Do We Know What We Want?</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 02 Jul 2008 12:00:00 -0500</pubDate>
			<description>Often, the guidelines an organization sets for what it expected of its managers are unclear at best.  This episode focuses on setting non-ambiguous, non-contradictory standards for selecting leaders.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/070208_DavidMaister_SelectingALeaderDoWeKnowWhatWeWant.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/117</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Often, the guidelines an organization sets for what it expected of its managers are unclear at best.  This episode focuses on setting non-ambiguous, non-contradictory standards for selecting leaders.</itunes:subtitle>
			<itunes:summary>Often, the guidelines an organization sets for what it expected of its managers are unclear at best.  This episode focuses on setting non-ambiguous, non-contradictory standards for selecting leaders.</itunes:summary>
						<itunes:duration>00:14:45</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/070208_DavidMaister_SelectingALeaderDoWeKnowWhatWeWant.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Selecting A Leader: Do We Know What We Want?</media:title>
			<media:description type="plain">Often, the guidelines an organization sets for what it expected of its managers are unclear at best.  This episode focuses on setting non-ambiguous, non-contradictory standards for selecting leaders.</media:description>
		</item>

		<item>
			<title>Accountability: Effective Managers Go First - Chapter 13</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 18 Jun 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 13</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter13.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/116</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 13</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 13</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter13.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">Accountability: Effective Managers Go First - Chapter 13</media:title>
			<media:description type="plain">E-book pdf summary of chapter 13</media:description>
		</item>

		<item>
			<title>Accountability: Effective Managers Go First</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 18 Jun 2008 12:00:00 -0500</pubDate>
			<description>Often, management neglects its own stake in the betterment of the organization as a whole.  We will look into ways that managers can become accountable for their own work and improvement and serve as an example to the whole of the organization.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/061608_DavidMaister_AccountabilityEffectiveManagersGoFirst.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/115</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Often, management neglects its own stake in the betterment of the organization as a whole.  We will look into ways that managers can become accountable for their own work and improvement and serve as an example to the whole of the organization.</itunes:subtitle>
			<itunes:summary>Often, management neglects its own stake in the betterment of the organization as a whole.  We will look into ways that managers can become accountable for their own work and improvement and serve as an example to the whole of the organization.</itunes:summary>
						<itunes:duration>00:23:40</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/061608_DavidMaister_AccountabilityEffectiveManagersGoFirst.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Accountability: Effective Managers Go First</media:title>
			<media:description type="plain">Often, management neglects its own stake in the betterment of the organization as a whole.  We will look into ways that managers can become accountable for their own work and improvement and serve as an example to the whole of the organization.</media:description>
		</item>

		<item>
			<title>A Great Coach in Action - Chapter 11</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 04 Jun 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 12</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter12.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/114</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 12</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 12</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter12.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">A Great Coach in Action - Chapter 11</media:title>
			<media:description type="plain">E-book pdf summary of chapter 12</media:description>
		</item>

		<item>
			<title>A Natural Manager</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 04 Jun 2008 12:00:00 -0500</pubDate>
			<description>In this episode we will examine the intuitive managerial approach of Jerry Labbate and clarify the lessons you can take to maximize your managerial effectiveness.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/060408_DavidMaister_ANaturalManager.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/113</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>In this episode we will examine the intuitive managerial approach of Jerry Labbate and clarify the lessons you can take to maximize your managerial effectiveness.</itunes:subtitle>
			<itunes:summary>In this episode we will examine the intuitive managerial approach of Jerry Labbate and clarify the lessons you can take to maximize your managerial effectiveness.</itunes:summary>
						<itunes:duration>00:17:42</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/060408_DavidMaister_ANaturalManager.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">A Natural Manager</media:title>
			<media:description type="plain">In this episode we will examine the intuitive managerial approach of Jerry Labbate and clarify the lessons you can take to maximize your managerial effectiveness.</media:description>
		</item>

		<item>
			<title>A Great Coach in Action - Chapter 11</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 21 May 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 11</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter11.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/112</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 11</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 11</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter11.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">A Great Coach in Action - Chapter 11</media:title>
			<media:description type="plain">E-book pdf summary of chapter 11</media:description>
		</item>

		<item>
			<title>A Great Coach in Action</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 21 May 2008 12:00:00 -0500</pubDate>
			<description>The key to great coaching lies in a persons ability get another to commit to goals on their own terms.  This episode looks into ensuring that those in managerial roles have the attitudes, skills, and behaviors of a skilled coach.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/052108_DavidMaister_AGreatCoachInAction.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/111</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>The key to great coaching lies in a persons ability get another to commit to goals on their own terms.  This episode looks into ensuring that those in managerial roles have the attitudes, skills, and behaviors of a skilled coach.</itunes:subtitle>
			<itunes:summary>The key to great coaching lies in a persons ability get another to commit to goals on their own terms.  This episode looks into ensuring that those in managerial roles have the attitudes, skills, and behaviors of a skilled coach.</itunes:summary>
						<itunes:duration>00:24:22</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/052108_DavidMaister_AGreatCoachInAction.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">A Great Coach in Action</media:title>
			<media:description type="plain">The key to great coaching lies in a persons ability get another to commit to goals on their own terms.  This episode looks into ensuring that those in managerial roles have the attitudes, skills, and behaviors of a skilled coach.</media:description>
		</item>

		<item>
			<title>Why Most Training is Useless - Chapter 10</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 07 May 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 10</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter10.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/110</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 10</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 10</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter10.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">Why Most Training is Useless - Chapter 10</media:title>
			<media:description type="plain">E-book pdf summary of chapter 10</media:description>
		</item>

		<item>
			<title>Why Most Training is Useless</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 07 May 2008 12:00:00 -0500</pubDate>
			<description>Too often, companies look to training as a stand-alone solution for behavioral changes in their employees.  However, training is a wonderful last step in a committed process towards a common goal, but an almost useless first step.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/050708_DavidMaister_WhyMostTrainingIsUseless.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/109</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Too often, companies look to training as a stand-alone solution for behavioral changes in their employees.  However, training is a wonderful last step in a committed process towards a common goal, but an almost useless first step.</itunes:subtitle>
			<itunes:summary>Too often, companies look to training as a stand-alone solution for behavioral changes in their employees.  However, training is a wonderful last step in a committed process towards a common goal, but an almost useless first step.</itunes:summary>
						<itunes:duration>00:20:36</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/050708_DavidMaister_WhyMostTrainingIsUseless.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Why Most Training is Useless</media:title>
			<media:description type="plain">Too often, companies look to training as a stand-alone solution for behavioral changes in their employees.  However, training is a wonderful last step in a committed process towards a common goal, but an almost useless first step.</media:description>
		</item>

		<item>
			<title>Tyrants, Energizers and Cynics - Chapter 9</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 23 Apr 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 9.</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter9.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/108</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 9.</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 9.</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter9.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">Tyrants, Energizers and Cynics - Chapter 9</media:title>
			<media:description type="plain">E-book pdf summary of chapter 9.</media:description>
		</item>

		<item>
			<title>Tyrants, Energizers and Cynics</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 23 Apr 2008 12:00:00 -0500</pubDate>
			<description>With so many approaches an organization can take to management, only one of these approaches will, in the long run, produce enduring profitability and abundant business generation. Why are so few firms willing to invest the time?</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/042308_DavidMaister_TyrantsEnergizersAndCynics.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/107</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>With so many approaches an organization can take to management, only one of these approaches will, in the long run, produce enduring profitability and abundant business generation. Why are so few firms willing to invest the time?</itunes:subtitle>
			<itunes:summary>With so many approaches an organization can take to management, only one of these approaches will, in the long run, produce enduring profitability and abundant business generation. Why are so few firms willing to invest the time?</itunes:summary>
						<itunes:duration>00:17:28</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/042308_DavidMaister_TyrantsEnergizersAndCynics.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Tyrants, Energizers and Cynics</media:title>
			<media:description type="plain">With so many approaches an organization can take to management, only one of these approaches will, in the long run, produce enduring profitability and abundant business generation. Why are so few firms willing to invest the time?</media:description>
		</item>

		<item>
			<title>Doing It for the Money - Chapter 8</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 09 Apr 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 8.</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter8.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/106</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 8.</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 8.</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter8.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">Doing It for the Money - Chapter 8</media:title>
			<media:description type="plain">E-book pdf summary of chapter 8.</media:description>
		</item>

		<item>
			<title>Doing It for the Money</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 09 Apr 2008 12:00:00 -0500</pubDate>
			<description>The basis for any successful marketing effort is the ability of the provider to convince the buyer that they are truly interested in them and are genuinely trying to help.  This is however, rarely the focus of marketing discussions within any firm.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/040908_DavidMaister_DoingItForTheMoney.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/105</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>The basis for any successful marketing effort is the ability of the provider to convince the buyer that they are truly interested in them and are genuinely trying to help.  This is however, rarely the focus of marketing discussions within any firm.</itunes:subtitle>
			<itunes:summary>The basis for any successful marketing effort is the ability of the provider to convince the buyer that they are truly interested in them and are genuinely trying to help.  This is however, rarely the focus of marketing discussions within any firm.</itunes:summary>
						<itunes:duration>00:18:58</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/040908_DavidMaister_DoingItForTheMoney.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Doing It for the Money</media:title>
			<media:description type="plain">The basis for any successful marketing effort is the ability of the provider to convince the buyer that they are truly interested in them and are genuinely trying to help.  This is however, rarely the focus of marketing discussions within any firm.</media:description>
		</item>

		<item>
			<title>The Friendship Strategy - Chapter 7</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 26 Mar 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 7.</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter7.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/104</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 7.</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 7.</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter7.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">The Friendship Strategy - Chapter 7</media:title>
			<media:description type="plain">E-book pdf summary of chapter 7.</media:description>
		</item>

		<item>
			<title>The Friendship Strategy</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 26 Mar 2008 12:00:00 -0500</pubDate>
			<description>Trusting relationships in business are built on the same formulae as trusting relationships in personal life. We will look into some of the cues one can take from personal life to enhance ones professional standing.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/032608_DavidMaister_TheFriendshipStrategy.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/103</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Trusting relationships in business are built on the same formulae as trusting relationships in personal life. We will look into some of the cues one can take from personal life to enhance ones professional standing.</itunes:subtitle>
			<itunes:summary>Trusting relationships in business are built on the same formulae as trusting relationships in personal life. We will look into some of the cues one can take from personal life to enhance ones professional standing.</itunes:summary>
						<itunes:duration>00:20:48</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/032608_DavidMaister_TheFriendshipStrategy.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">The Friendship Strategy</media:title>
			<media:description type="plain">Trusting relationships in business are built on the same formulae as trusting relationships in personal life. We will look into some of the cues one can take from personal life to enhance ones professional standing.</media:description>
		</item>

		<item>
			<title>Do You Really Want Relationships? - Chapter 6</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 12 Mar 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 6.</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter6.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/102</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 6.</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 6.</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter6.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">Do You Really Want Relationships? - Chapter 6</media:title>
			<media:description type="plain">E-book pdf summary of chapter 6.</media:description>
		</item>

		<item>
			<title>Do You Really Want Relationships?</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 12 Mar 2008 12:00:00 -0500</pubDate>
			<description>The Fat Smoker Syndrome, the inability to do the things we know will help us accomplish our long-term goals, finds no better illustration than in the area of client relations. We will look into different types of client relations and relative merits of</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/031208_DavidMaister_DoYouReallyWantRelationships.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/101</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>The Fat Smoker Syndrome, the inability to do the things we know will help us accomplish our long-term goals, finds no better illustration than in the area of client relations. We will look into different types of client relations and relative merits of</itunes:subtitle>
			<itunes:summary>The Fat Smoker Syndrome, the inability to do the things we know will help us accomplish our long-term goals, finds no better illustration than in the area of client relations. We will look into different types of client relations and relative merits of</itunes:summary>
						<itunes:duration>00:27:22</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/031208_DavidMaister_DoYouReallyWantRelationships.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Do You Really Want Relationships?</media:title>
			<media:description type="plain">The Fat Smoker Syndrome, the inability to do the things we know will help us accomplish our long-term goals, finds no better illustration than in the area of client relations. We will look into different types of client relations and relative merits of</media:description>
		</item>

		<item>
			<title>What's Our Deal? - Chapter 4</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 27 Feb 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 5.</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter5.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/100</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 5.</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 5.</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter5.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">What's Our Deal? - Chapter 4</media:title>
			<media:description type="plain">E-book pdf summary of chapter 5.</media:description>
		</item>

		<item>
			<title>What's Our Deal?</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 27 Feb 2008 12:00:00 -0500</pubDate>
			<description>For any organization to achieve a unified, forward momentum, it must first have a solid set of rules and goals for its members to agree upon.  We will discuss a number of integrating concepts aimed at getting all players on the same page.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/022708_DavidMaister_WhatsOurDeal.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/99</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>For any organization to achieve a unified, forward momentum, it must first have a solid set of rules and goals for its members to agree upon.  We will discuss a number of integrating concepts aimed at getting all players on the same page.</itunes:subtitle>
			<itunes:summary>For any organization to achieve a unified, forward momentum, it must first have a solid set of rules and goals for its members to agree upon.  We will discuss a number of integrating concepts aimed at getting all players on the same page.</itunes:summary>
						<itunes:duration>00:25:36</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/022708_DavidMaister_WhatsOurDeal.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">What's Our Deal?</media:title>
			<media:description type="plain">For any organization to achieve a unified, forward momentum, it must first have a solid set of rules and goals for its members to agree upon.  We will discuss a number of integrating concepts aimed at getting all players on the same page.</media:description>
		</item>

		<item>
			<title>Are We In This Together?</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 13 Feb 2008 12:00:00 -0500</pubDate>
			<description>Firm-wide strategy often assumes firm-wide consensus.  However, it is rarely the case that all players within any given firm are team oriented. We will discuss some of the widely held player preferences and prescribe alternatives in dealing with them.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/021308_DavidMaister_AreWeInThisTogether.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/97</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Firm-wide strategy often assumes firm-wide consensus.  However, it is rarely the case that all players within any given firm are team oriented. We will discuss some of the widely held player preferences and prescribe alternatives in dealing with them.</itunes:subtitle>
			<itunes:summary>Firm-wide strategy often assumes firm-wide consensus.  However, it is rarely the case that all players within any given firm are team oriented. We will discuss some of the widely held player preferences and prescribe alternatives in dealing with them.</itunes:summary>
						<itunes:duration>00:21:20</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/021308_DavidMaister_AreWeInThisTogether.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Are We In This Together?</media:title>
			<media:description type="plain">Firm-wide strategy often assumes firm-wide consensus.  However, it is rarely the case that all players within any given firm are team oriented. We will discuss some of the widely held player preferences and prescribe alternatives in dealing with them.</media:description>
		</item>

		<item>
			<title>Are We In This Together? - Chapter 4</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 06 Feb 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 4.</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter4.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/98</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 4.</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 4.</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter4.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">Are We In This Together? - Chapter 4</media:title>
			<media:description type="plain">E-book pdf summary of chapter 4.</media:description>
		</item>

		<item>
			<title>It's Not How Good You Are, But How Much You Want It - Chapter 3</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 30 Jan 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 3.</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter3.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/96</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 3.</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 3.</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter3.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">It's Not How Good You Are, But How Much You Want It - Chapter 3</media:title>
			<media:description type="plain">E-book pdf summary of chapter 3.</media:description>
		</item>

		<item>
			<title>It's Not How Good You Are, But How Much You Want It</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 30 Jan 2008 12:00:00 -0500</pubDate>
			<description>A career path is rarely a series of logical steps towards resulting in an ultimate goal, but is more often a series of experiments seen through by the drive and determination to find the next challenge. We will explore this principle in this podcast.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/013008_DavidMaister_ItsNotHowGoodYouAreButHowMuchYouWantIt.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/95</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>A career path is rarely a series of logical steps towards resulting in an ultimate goal, but is more often a series of experiments seen through by the drive and determination to find the next challenge. We will explore this principle in this podcast.</itunes:subtitle>
			<itunes:summary>A career path is rarely a series of logical steps towards resulting in an ultimate goal, but is more often a series of experiments seen through by the drive and determination to find the next challenge. We will explore this principle in this podcast.</itunes:summary>
						<itunes:duration>00:16:46</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/013008_DavidMaister_ItsNotHowGoodYouAreButHowMuchYouWantIt.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">It's Not How Good You Are, But How Much You Want It</media:title>
			<media:description type="plain">A career path is rarely a series of logical steps towards resulting in an ultimate goal, but is more often a series of experiments seen through by the drive and determination to find the next challenge. We will explore this principle in this podcast.</media:description>
		</item>

		<item>
			<title>Strategy Means Saying No - Chapter 2</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 16 Jan 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 2.</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter2.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/94</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 2.</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 2.</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter2.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">Strategy Means Saying No - Chapter 2</media:title>
			<media:description type="plain">E-book pdf summary of chapter 2.</media:description>
		</item>

		<item>
			<title>Strategy Means Saying No</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 16 Jan 2008 12:00:00 -0500</pubDate>
			<description>One of the hardest things for a professional to do is to turn down work and everyone has an excuse as to why they shouldnâ€™t.  We will learn why the refusal of work that is contrary to your strategy is essential to building a distinguished and special</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/011508_Davidmaister_StrategyMeansSayingNo.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/93</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>One of the hardest things for a professional to do is to turn down work and everyone has an excuse as to why they shouldnâ€™t.  We will learn why the refusal of work that is contrary to your strategy is essential to building a distinguished and special</itunes:subtitle>
			<itunes:summary>One of the hardest things for a professional to do is to turn down work and everyone has an excuse as to why they shouldnâ€™t.  We will learn why the refusal of work that is contrary to your strategy is essential to building a distinguished and special</itunes:summary>
						<itunes:duration>00:17:14</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/011508_Davidmaister_StrategyMeansSayingNo.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Strategy Means Saying No</media:title>
			<media:description type="plain">One of the hardest things for a professional to do is to turn down work and everyone has an excuse as to why they shouldnâ€™t.  We will learn why the refusal of work that is contrary to your strategy is essential to building a distinguished and special</media:description>
		</item>

		<item>
			<title>Strategy and the Fat Smoker - Chapter 1</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 02 Jan 2008 12:00:00 -0500</pubDate>
			<description>E-book pdf summary of chapter 1.</description>
			<enclosure url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter1.pdf"
				type="application/pdf"

				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/91</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>E-book pdf summary of chapter 1.</itunes:subtitle>
			<itunes:summary>E-book pdf summary of chapter 1.</itunes:summary>
			
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://spanglepress.com/podcasts/7/FatSmoker_PDF_Chapter1.pdf"
				type="application/pdf"

				lang="en" />
			<media:title type="plain">Strategy and the Fat Smoker - Chapter 1</media:title>
			<media:description type="plain">E-book pdf summary of chapter 1.</media:description>
		</item>

		<item>
			<title>Strategy and the Fat Smoker</title>
			<link>http://davidmaister.com/7/</link>
			<pubDate>Wed, 02 Jan 2008 12:00:00 -0500</pubDate>
			<description>A strategy, like any other lifestyle altering decision, requires the discipline stick to the plan.  Without this determination, most strategic planning is a complete waste of time.  We will discuss the tools necessary to do what is obvious but not easy</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/010208_DavidMaister_StrategyAndTheFatSmoker.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//7/</comments>
			<guid>http://davidmaister.com/7/90</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>A strategy, like any other lifestyle altering decision, requires the discipline stick to the plan.  Without this determination, most strategic planning is a complete waste of time.  We will discuss the tools necessary to do what is obvious but not easy</itunes:subtitle>
			<itunes:summary>A strategy, like any other lifestyle altering decision, requires the discipline stick to the plan.  Without this determination, most strategic planning is a complete waste of time.  We will discuss the tools necessary to do what is obvious but not easy</itunes:summary>
						<itunes:duration>00:19:08</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/7/010208_DavidMaister_StrategyAndTheFatSmoker.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Strategy and the Fat Smoker</media:title>
			<media:description type="plain">A strategy, like any other lifestyle altering decision, requires the discipline stick to the plan.  Without this determination, most strategic planning is a complete waste of time.  We will discuss the tools necessary to do what is obvious but not easy</media:description>
		</item>

		<item>
			<title>Summary Proverb</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 22 Oct 2007 12:00:00 -0500</pubDate>
			<description>We will close this series with a proverb that I use to conclude many of my seminars.  It illustrates that what most businesses need, is not clarification on what is the right thing to do, but the courage to not give in to short term gratification.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070910_DavidMaister_Summaryproverb.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/89</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>We will close this series with a proverb that I use to conclude many of my seminars.  It illustrates that what most businesses need, is not clarification on what is the right thing to do, but the courage to not give in to short term gratification.</itunes:subtitle>
			<itunes:summary>We will close this series with a proverb that I use to conclude many of my seminars.  It illustrates that what most businesses need, is not clarification on what is the right thing to do, but the courage to not give in to short term gratification.</itunes:summary>
						<itunes:duration>00:02:46</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070910_DavidMaister_Summaryproverb.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Summary Proverb</media:title>
			<media:description type="plain">We will close this series with a proverb that I use to conclude many of my seminars.  It illustrates that what most businesses need, is not clarification on what is the right thing to do, but the courage to not give in to short term gratification.</media:description>
		</item>

		<item>
			<title>Earning a Relationsip</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 08 Oct 2007 12:00:00 -0500</pubDate>
			<description>Everything in we want in life must be given to us by another human being.  This being the case, a key question in the early stages of a relationship is, how do you get another human being to want to give these things to you?</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070903_DavidMaister_Earningarelationship.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/88</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Everything in we want in life must be given to us by another human being.  This being the case, a key question in the early stages of a relationship is, how do you get another human being to want to give these things to you?</itunes:subtitle>
			<itunes:summary>Everything in we want in life must be given to us by another human being.  This being the case, a key question in the early stages of a relationship is, how do you get another human being to want to give these things to you?</itunes:summary>
						<itunes:duration>00:04:50</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070903_DavidMaister_Earningarelationship.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Earning a Relationsip</media:title>
			<media:description type="plain">Everything in we want in life must be given to us by another human being.  This being the case, a key question in the early stages of a relationship is, how do you get another human being to want to give these things to you?</media:description>
		</item>

		<item>
			<title>Dynamos</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 24 Sep 2007 12:00:00 -0500</pubDate>
			<description>Professionals at any given time can be one of three things: dynamos, cruisers or losers.  What are the percentages in your organization and how will you as a manager motivate and excite in order help under-performers and create dynamos?</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070827_DavidMaister_Dynamos.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/87</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Professionals at any given time can be one of three things: dynamos, cruisers or losers.  What are the percentages in your organization and how will you as a manager motivate and excite in order help under-performers and create dynamos?</itunes:subtitle>
			<itunes:summary>Professionals at any given time can be one of three things: dynamos, cruisers or losers.  What are the percentages in your organization and how will you as a manager motivate and excite in order help under-performers and create dynamos?</itunes:summary>
						<itunes:duration>00:10:44</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070827_DavidMaister_Dynamos.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Dynamos</media:title>
			<media:description type="plain">Professionals at any given time can be one of three things: dynamos, cruisers or losers.  What are the percentages in your organization and how will you as a manager motivate and excite in order help under-performers and create dynamos?</media:description>
		</item>

		<item>
			<title>Think of Work</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 10 Sep 2007 12:00:00 -0500</pubDate>
			<description>Marketing services that excite you to clients that you are interested in brings the odds of winning business significantly higher.  However, this appears to be the route less taken in most professional lives.  The question is, is this acceptable?</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070820_DavidMaister_Thinkofwork.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/86</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Marketing services that excite you to clients that you are interested in brings the odds of winning business significantly higher.  However, this appears to be the route less taken in most professional lives.  The question is, is this acceptable?</itunes:subtitle>
			<itunes:summary>Marketing services that excite you to clients that you are interested in brings the odds of winning business significantly higher.  However, this appears to be the route less taken in most professional lives.  The question is, is this acceptable?</itunes:summary>
						<itunes:duration>00:09:58</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070820_DavidMaister_Thinkofwork.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Think of Work</media:title>
			<media:description type="plain">Marketing services that excite you to clients that you are interested in brings the odds of winning business significantly higher.  However, this appears to be the route less taken in most professional lives.  The question is, is this acceptable?</media:description>
		</item>

		<item>
			<title>Getting Hired by New Clients</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 27 Aug 2007 12:00:00 -0500</pubDate>
			<description>sides of the fence. We will discuss how to thwart this cycle at the root by demonstrating your capabilities first and building a reputation as a trustworthy provider.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070813_DavidMaister_Gettinghiredbynewclients.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/85</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>sides of the fence. We will discuss how to thwart this cycle at the root by demonstrating your capabilities first and building a reputation as a trustworthy provider.</itunes:subtitle>
			<itunes:summary>sides of the fence. We will discuss how to thwart this cycle at the root by demonstrating your capabilities first and building a reputation as a trustworthy provider.</itunes:summary>
						<itunes:duration>00:15:32</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070813_DavidMaister_Gettinghiredbynewclients.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Getting Hired by New Clients</media:title>
			<media:description type="plain">sides of the fence. We will discuss how to thwart this cycle at the root by demonstrating your capabilities first and building a reputation as a trustworthy provider.</media:description>
		</item>

		<item>
			<title>Experts vs. Advisors</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 13 Aug 2007 12:00:00 -0500</pubDate>
			<description>In the marketing of professional services, you can come across in one of two ways to the buyer.  You are either interested in them, or you are interested in their cash.  We will show why the former is the key to successful business marketing.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070806_DavidMaister_Expertsvsadvisors.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/84</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>In the marketing of professional services, you can come across in one of two ways to the buyer.  You are either interested in them, or you are interested in their cash.  We will show why the former is the key to successful business marketing.</itunes:subtitle>
			<itunes:summary>In the marketing of professional services, you can come across in one of two ways to the buyer.  You are either interested in them, or you are interested in their cash.  We will show why the former is the key to successful business marketing.</itunes:summary>
						<itunes:duration>00:05:08</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070806_DavidMaister_Expertsvsadvisors.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Experts vs. Advisors</media:title>
			<media:description type="plain">In the marketing of professional services, you can come across in one of two ways to the buyer.  You are either interested in them, or you are interested in their cash.  We will show why the former is the key to successful business marketing.</media:description>
		</item>

		<item>
			<title>Marketing To Existing Clients</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 30 Jul 2007 12:00:00 -0500</pubDate>
			<description>Most professional organizations spend the overwhelming majority of their non-billable, business generating hours on chasing new clients even though it has the least probable R.O.I. We will examine the alternatives and their relative effectiveness.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070730_DavidMaister_Marketingtoexistingclients.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/83</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Most professional organizations spend the overwhelming majority of their non-billable, business generating hours on chasing new clients even though it has the least probable R.O.I. We will examine the alternatives and their relative effectiveness.</itunes:subtitle>
			<itunes:summary>Most professional organizations spend the overwhelming majority of their non-billable, business generating hours on chasing new clients even though it has the least probable R.O.I. We will examine the alternatives and their relative effectiveness.</itunes:summary>
						<itunes:duration>00:18:40</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070730_DavidMaister_Marketingtoexistingclients.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Marketing To Existing Clients</media:title>
			<media:description type="plain">Most professional organizations spend the overwhelming majority of their non-billable, business generating hours on chasing new clients even though it has the least probable R.O.I. We will examine the alternatives and their relative effectiveness.</media:description>
		</item>

		<item>
			<title>Rules of Relationships</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 23 Jul 2007 12:00:00 -0500</pubDate>
			<description>There is far more to building a relationship than the point of any given conversation and there is no â€œgoing through the motionsâ€ or baseline communications. Learn two of the most important aspects of communication in relationships.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070723_DavidMaister_Rulesofrelationships.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/82</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>There is far more to building a relationship than the point of any given conversation and there is no â€œgoing through the motionsâ€ or baseline communications. Learn two of the most important aspects of communication in relationships.</itunes:subtitle>
			<itunes:summary>There is far more to building a relationship than the point of any given conversation and there is no â€œgoing through the motionsâ€ or baseline communications. Learn two of the most important aspects of communication in relationships.</itunes:summary>
						<itunes:duration>00:04:42</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070723_DavidMaister_Rulesofrelationships.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Rules of Relationships</media:title>
			<media:description type="plain">There is far more to building a relationship than the point of any given conversation and there is no â€œgoing through the motionsâ€ or baseline communications. Learn two of the most important aspects of communication in relationships.</media:description>
		</item>

		<item>
			<title>Romance and Sincerity</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 16 Jul 2007 12:00:00 -0500</pubDate>
			<description>In business development it is too often the case that professional strive for the transaction in the short term and neglect the essential foundations for building a lasting business relationship. We will discuss two distinct mindsets for coming to mark</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070716_DavidMaister_RomanceandSincerity.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/81</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>In business development it is too often the case that professional strive for the transaction in the short term and neglect the essential foundations for building a lasting business relationship. We will discuss two distinct mindsets for coming to mark</itunes:subtitle>
			<itunes:summary>In business development it is too often the case that professional strive for the transaction in the short term and neglect the essential foundations for building a lasting business relationship. We will discuss two distinct mindsets for coming to mark</itunes:summary>
						<itunes:duration>00:05:50</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070716_DavidMaister_RomanceandSincerity.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Romance and Sincerity</media:title>
			<media:description type="plain">In business development it is too often the case that professional strive for the transaction in the short term and neglect the essential foundations for building a lasting business relationship. We will discuss two distinct mindsets for coming to mark</media:description>
		</item>

		<item>
			<title>How We Buy</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 09 Jul 2007 12:00:00 -0500</pubDate>
			<description>All marketing and selling questions boil down to one basic query: How do people buy?  To learn the answer to this, one only needs to look as far as their own experience in buying to find that itâ€™s not only about qualifications but also about trust.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070709_DavidMaister_Howwebuy.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/80</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>All marketing and selling questions boil down to one basic query: How do people buy?  To learn the answer to this, one only needs to look as far as their own experience in buying to find that itâ€™s not only about qualifications but also about trust.</itunes:subtitle>
			<itunes:summary>All marketing and selling questions boil down to one basic query: How do people buy?  To learn the answer to this, one only needs to look as far as their own experience in buying to find that itâ€™s not only about qualifications but also about trust.</itunes:summary>
						<itunes:duration>00:08:22</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070709_DavidMaister_Howwebuy.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">How We Buy</media:title>
			<media:description type="plain">All marketing and selling questions boil down to one basic query: How do people buy?  To learn the answer to this, one only needs to look as far as their own experience in buying to find that itâ€™s not only about qualifications but also about trust.</media:description>
		</item>

		<item>
			<title>What We Hate About Those People</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 02 Jul 2007 12:00:00 -0500</pubDate>
			<description>Often times there is a degree of laziness in communication on the part of the professional that is incredibly alienating to the client.  Learn a simple exercise that will help you better understand and fulfill your clientsâ€™ wants and needs.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070702_DavidMaister_Whatwehateaboutthosepeople.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/79</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Often times there is a degree of laziness in communication on the part of the professional that is incredibly alienating to the client.  Learn a simple exercise that will help you better understand and fulfill your clientsâ€™ wants and needs.</itunes:subtitle>
			<itunes:summary>Often times there is a degree of laziness in communication on the part of the professional that is incredibly alienating to the client.  Learn a simple exercise that will help you better understand and fulfill your clientsâ€™ wants and needs.</itunes:summary>
						<itunes:duration>00:06:08</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070702_DavidMaister_Whatwehateaboutthosepeople.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">What We Hate About Those People</media:title>
			<media:description type="plain">Often times there is a degree of laziness in communication on the part of the professional that is incredibly alienating to the client.  Learn a simple exercise that will help you better understand and fulfill your clientsâ€™ wants and needs.</media:description>
		</item>

		<item>
			<title>Where Should Marketing Time Go?</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 25 Jun 2007 12:00:00 -0500</pubDate>
			<description>The standard marketing practice of proposals and assertions fails in respect to building relationships.  We will discuss one of many tactics aimed at earning and deserving existing and new client business through demonstration rather than assertion.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070625_DavidMaister_Whereshouldmarketingtimego.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/78</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>The standard marketing practice of proposals and assertions fails in respect to building relationships.  We will discuss one of many tactics aimed at earning and deserving existing and new client business through demonstration rather than assertion.</itunes:subtitle>
			<itunes:summary>The standard marketing practice of proposals and assertions fails in respect to building relationships.  We will discuss one of many tactics aimed at earning and deserving existing and new client business through demonstration rather than assertion.</itunes:summary>
						<itunes:duration>00:09:38</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070625_DavidMaister_Whereshouldmarketingtimego.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Where Should Marketing Time Go?</media:title>
			<media:description type="plain">The standard marketing practice of proposals and assertions fails in respect to building relationships.  We will discuss one of many tactics aimed at earning and deserving existing and new client business through demonstration rather than assertion.</media:description>
		</item>

		<item>
			<title>Accountability</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 18 Jun 2007 12:00:00 -0500</pubDate>
			<description>In order for the employees of an organization to raise their performance, those in managerial roles must first be held accountable for their own performance. We will discuss one way that this accountability could be installed inside an organization. 
</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070618_DavidMaister_Accountabililty.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/77</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>In order for the employees of an organization to raise their performance, those in managerial roles must first be held accountable for their own performance. We will discuss one way that this accountability could be installed inside an organization. 
</itunes:subtitle>
			<itunes:summary>In order for the employees of an organization to raise their performance, those in managerial roles must first be held accountable for their own performance. We will discuss one way that this accountability could be installed inside an organization. 
</itunes:summary>
						<itunes:duration>00:07:34</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070618_DavidMaister_Accountabililty.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Accountability</media:title>
			<media:description type="plain">In order for the employees of an organization to raise their performance, those in managerial roles must first be held accountable for their own performance. We will discuss one way that this accountability could be installed inside an organization. 
</media:description>
		</item>

		<item>
			<title>Managing Dad</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 11 Jun 2007 12:00:00 -0500</pubDate>
			<description>Commonly used tactics in management such as performance appraisals, go against every rule of family life. In this episode, you will learn how the interpersonal, emotional, and psychological skills implemented in family interactions are the very same th</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070611_DavidMaister_Managingdad.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/76</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Commonly used tactics in management such as performance appraisals, go against every rule of family life. In this episode, you will learn how the interpersonal, emotional, and psychological skills implemented in family interactions are the very same th</itunes:subtitle>
			<itunes:summary>Commonly used tactics in management such as performance appraisals, go against every rule of family life. In this episode, you will learn how the interpersonal, emotional, and psychological skills implemented in family interactions are the very same th</itunes:summary>
						<itunes:duration>00:05:10</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070611_DavidMaister_Managingdad.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Managing Dad</media:title>
			<media:description type="plain">Commonly used tactics in management such as performance appraisals, go against every rule of family life. In this episode, you will learn how the interpersonal, emotional, and psychological skills implemented in family interactions are the very same th</media:description>
		</item>

		<item>
			<title>Using Language to Get What You Want</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 04 Jun 2007 12:00:00 -0500</pubDate>
			<description>Careful attention to language and an understanding of the best way to present issues are key interpersonal skills.  Listen to and learn from an example of phenomenal use of language.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070604_DavidMaister_Usinglanguagetogetwhatyouwant.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/75</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Careful attention to language and an understanding of the best way to present issues are key interpersonal skills.  Listen to and learn from an example of phenomenal use of language.</itunes:subtitle>
			<itunes:summary>Careful attention to language and an understanding of the best way to present issues are key interpersonal skills.  Listen to and learn from an example of phenomenal use of language.</itunes:summary>
						<itunes:duration>00:05:06</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070604_DavidMaister_Usinglanguagetogetwhatyouwant.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Using Language to Get What You Want</media:title>
			<media:description type="plain">Careful attention to language and an understanding of the best way to present issues are key interpersonal skills.  Listen to and learn from an example of phenomenal use of language.</media:description>
		</item>

		<item>
			<title>Train a Pigeon</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 28 May 2007 12:00:00 -0500</pubDate>
			<description>Getting another human being to fulfill their potential is a general process akin to the process of parenting or coaching. What are the steps to unleashing the true potential within an individual?</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070528_DavidMaister_Trainapigeon.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/74</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Getting another human being to fulfill their potential is a general process akin to the process of parenting or coaching. What are the steps to unleashing the true potential within an individual?</itunes:subtitle>
			<itunes:summary>Getting another human being to fulfill their potential is a general process akin to the process of parenting or coaching. What are the steps to unleashing the true potential within an individual?</itunes:summary>
						<itunes:duration>00:09:48</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070528_DavidMaister_Trainapigeon.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Train a Pigeon</media:title>
			<media:description type="plain">Getting another human being to fulfill their potential is a general process akin to the process of parenting or coaching. What are the steps to unleashing the true potential within an individual?</media:description>
		</item>

		<item>
			<title>Getting Others to Give You What You Want</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 21 May 2007 12:00:00 -0500</pubDate>
			<description>Everything you want in life must be given to you by others.  The key question in getting what you want is whether you engage with others as â€œthemâ€, people you want something from, or as â€œusâ€, people who are part of a relationship with you.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070521_DavidMaister_Gettingotherstogiveyouwhatyouwant.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/73</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Everything you want in life must be given to you by others.  The key question in getting what you want is whether you engage with others as â€œthemâ€, people you want something from, or as â€œusâ€, people who are part of a relationship with you.</itunes:subtitle>
			<itunes:summary>Everything you want in life must be given to you by others.  The key question in getting what you want is whether you engage with others as â€œthemâ€, people you want something from, or as â€œusâ€, people who are part of a relationship with you.</itunes:summary>
						<itunes:duration>00:05:12</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070521_DavidMaister_Gettingotherstogiveyouwhatyouwant.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Getting Others to Give You What You Want</media:title>
			<media:description type="plain">Everything you want in life must be given to you by others.  The key question in getting what you want is whether you engage with others as â€œthemâ€, people you want something from, or as â€œusâ€, people who are part of a relationship with you.</media:description>
		</item>

		<item>
			<title>How Managers Should Spend Their Time</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 14 May 2007 12:00:00 -0500</pubDate>
			<description>Often times, the coaching or managing role of a professional group leader is neglected in favor of revenue generation and client service.  Learn the various reasons that this is a poor economic choice and ways to invest in and nurture the coaching role</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070514_DavidMaister_Howmanagersshouldspendtheirtime.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/72</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Often times, the coaching or managing role of a professional group leader is neglected in favor of revenue generation and client service.  Learn the various reasons that this is a poor economic choice and ways to invest in and nurture the coaching role</itunes:subtitle>
			<itunes:summary>Often times, the coaching or managing role of a professional group leader is neglected in favor of revenue generation and client service.  Learn the various reasons that this is a poor economic choice and ways to invest in and nurture the coaching role</itunes:summary>
						<itunes:duration>00:09:16</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070514_DavidMaister_Howmanagersshouldspendtheirtime.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">How Managers Should Spend Their Time</media:title>
			<media:description type="plain">Often times, the coaching or managing role of a professional group leader is neglected in favor of revenue generation and client service.  Learn the various reasons that this is a poor economic choice and ways to invest in and nurture the coaching role</media:description>
		</item>

		<item>
			<title>Excitement</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 07 May 2007 12:00:00 -0500</pubDate>
			<description>Organizations accomplish their missions when the people who comprise that organization are excited and passionate about their work. Learn how to create this environment in your workplace.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070507_DavidMaister_Excitement.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/71</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Organizations accomplish their missions when the people who comprise that organization are excited and passionate about their work. Learn how to create this environment in your workplace.</itunes:subtitle>
			<itunes:summary>Organizations accomplish their missions when the people who comprise that organization are excited and passionate about their work. Learn how to create this environment in your workplace.</itunes:summary>
						<itunes:duration>00:06:06</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070507_DavidMaister_Excitement.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Excitement</media:title>
			<media:description type="plain">Organizations accomplish their missions when the people who comprise that organization are excited and passionate about their work. Learn how to create this environment in your workplace.</media:description>
		</item>

		<item>
			<title>Not Qualified to Manage</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 30 Apr 2007 12:00:00 -0500</pubDate>
			<description>The main trait that qualifies a manager is not about intellect or rationality. The job of the manager is to build organizations that accomplish their mission through an ability to deal with people as people.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070430_DavidMaister_Notqualifiedtomanage.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/70</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>The main trait that qualifies a manager is not about intellect or rationality. The job of the manager is to build organizations that accomplish their mission through an ability to deal with people as people.</itunes:subtitle>
			<itunes:summary>The main trait that qualifies a manager is not about intellect or rationality. The job of the manager is to build organizations that accomplish their mission through an ability to deal with people as people.</itunes:summary>
						<itunes:duration>00:06:32</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070430_DavidMaister_Notqualifiedtomanage.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Not Qualified to Manage</media:title>
			<media:description type="plain">The main trait that qualifies a manager is not about intellect or rationality. The job of the manager is to build organizations that accomplish their mission through an ability to deal with people as people.</media:description>
		</item>

		<item>
			<title>Managing Works</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 23 Apr 2007 12:00:00 -0500</pubDate>
			<description>Motivating people to perform to their greatest potential is a multifaceted skill.  Learn the traits, tactics, and dialect to be an effective manager.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070423_DavidMaister_ManagingWorks.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/69</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Motivating people to perform to their greatest potential is a multifaceted skill.  Learn the traits, tactics, and dialect to be an effective manager.</itunes:subtitle>
			<itunes:summary>Motivating people to perform to their greatest potential is a multifaceted skill.  Learn the traits, tactics, and dialect to be an effective manager.</itunes:summary>
						<itunes:duration>00:15:40</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070423_DavidMaister_ManagingWorks.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Managing Works</media:title>
			<media:description type="plain">Motivating people to perform to their greatest potential is a multifaceted skill.  Learn the traits, tactics, and dialect to be an effective manager.</media:description>
		</item>

		<item>
			<title>The Fat Smoker</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 16 Apr 2007 12:00:00 -0500</pubDate>
			<description>All companies know what they need to do to be successful.  The trick is to have the determination and courage to not give into the temptation of short-term gains.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070416_DavidMaister_TheFatSmoker.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/68</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>All companies know what they need to do to be successful.  The trick is to have the determination and courage to not give into the temptation of short-term gains.</itunes:subtitle>
			<itunes:summary>All companies know what they need to do to be successful.  The trick is to have the determination and courage to not give into the temptation of short-term gains.</itunes:summary>
						<itunes:duration>00:06:34</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070416_DavidMaister_TheFatSmoker.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">The Fat Smoker</media:title>
			<media:description type="plain">All companies know what they need to do to be successful.  The trick is to have the determination and courage to not give into the temptation of short-term gains.</media:description>
		</item>

		<item>
			<title>Survey Results</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 09 Apr 2007 12:00:00 -0500</pubDate>
			<description>The goals of an organization are only attainable through the mobilization of the organization as a whole.  How does your organization measure up?</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070409_DavidMaister_SurveyResults.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/67</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>The goals of an organization are only attainable through the mobilization of the organization as a whole.  How does your organization measure up?</itunes:subtitle>
			<itunes:summary>The goals of an organization are only attainable through the mobilization of the organization as a whole.  How does your organization measure up?</itunes:summary>
						<itunes:duration>00:06:32</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070409_DavidMaister_SurveyResults.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Survey Results</media:title>
			<media:description type="plain">The goals of an organization are only attainable through the mobilization of the organization as a whole.  How does your organization measure up?</media:description>
		</item>

		<item>
			<title>Strategy is Standards</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 02 Apr 2007 12:00:00 -0500</pubDate>
			<description>In order to succeed, a professional firm must have values, principles and standards.  These should not exist as goals or aspirations, but as solid bottom lines that the professionals within the firm must live up to.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070402_DavidMaister_StrategyisStandards.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/66</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>In order to succeed, a professional firm must have values, principles and standards.  These should not exist as goals or aspirations, but as solid bottom lines that the professionals within the firm must live up to.</itunes:subtitle>
			<itunes:summary>In order to succeed, a professional firm must have values, principles and standards.  These should not exist as goals or aspirations, but as solid bottom lines that the professionals within the firm must live up to.</itunes:summary>
						<itunes:duration>00:04:08</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/070402_DavidMaister_StrategyisStandards.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Strategy is Standards</media:title>
			<media:description type="plain">In order to succeed, a professional firm must have values, principles and standards.  These should not exist as goals or aspirations, but as solid bottom lines that the professionals within the firm must live up to.</media:description>
		</item>

		<item>
			<title>Profit Formula</title>
			<link>http://davidmaister.com/6/</link>
			<pubDate>Mon, 26 Mar 2007 12:00:00 -0500</pubDate>
			<description>In business many factors lead to ultimate financial and business success. The challenge is to identify which factors tend to drive other factors and hence, where you really should start to launch the sequence that leads to ultimate profitability.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/ProfitFormula.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//6/</comments>
			<guid>http://davidmaister.com/6/65</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>In business many factors lead to ultimate financial and business success. The challenge is to identify which factors tend to drive other factors and hence, where you really should start to launch the sequence that leads to ultimate profitability.</itunes:subtitle>
			<itunes:summary>In business many factors lead to ultimate financial and business success. The challenge is to identify which factors tend to drive other factors and hence, where you really should start to launch the sequence that leads to ultimate profitability.</itunes:summary>
						<itunes:duration>00:07:56</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/6/ProfitFormula.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Profit Formula</media:title>
			<media:description type="plain">In business many factors lead to ultimate financial and business success. The challenge is to identify which factors tend to drive other factors and hence, where you really should start to launch the sequence that leads to ultimate profitability.</media:description>
		</item>

		<item>
			<title>Sustaining the Momentum</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 12 Mar 2007 12:00:00 -0500</pubDate>
			<description>Burnout, the imposter syndrome and the motivation spiral are all key components in a loss of momentum.  How does the high-flying professional maintain the momentum that has brought them to their esteemed position?</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/17_Sustaining_the_Momentum.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/63</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Burnout, the imposter syndrome and the motivation spiral are all key components in a loss of momentum.  How does the high-flying professional maintain the momentum that has brought them to their esteemed position?</itunes:subtitle>
			<itunes:summary>Burnout, the imposter syndrome and the motivation spiral are all key components in a loss of momentum.  How does the high-flying professional maintain the momentum that has brought them to their esteemed position?</itunes:summary>
						<itunes:duration>00:15:52</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>David Maister, business masterclass, trust, careers, professional development, career management, career development, trusted advisor,</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/17_Sustaining_the_Momentum.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Sustaining the Momentum</media:title>
			<media:description type="plain">Burnout, the imposter syndrome and the motivation spiral are all key components in a loss of momentum.  How does the high-flying professional maintain the momentum that has brought them to their esteemed position?</media:description>
		</item>

		<item>
			<title>Avoiding Procrastination</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 05 Mar 2007 12:00:00 -0500</pubDate>
			<description>One of the most common plagues in professional life is procrastination. The key is: Donâ€™t panic! Learn this and several other tools for dealing with this phenomenon.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/16_Avoiding_Procrastination.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/62</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>One of the most common plagues in professional life is procrastination. The key is: Donâ€™t panic! Learn this and several other tools for dealing with this phenomenon.</itunes:subtitle>
			<itunes:summary>One of the most common plagues in professional life is procrastination. The key is: Donâ€™t panic! Learn this and several other tools for dealing with this phenomenon.</itunes:summary>
						<itunes:duration>00:15:42</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>David Maister, Lessons I've Learned, trust, careers, professional development, career management, career development, trusted advisor,</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/16_Avoiding_Procrastination.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Avoiding Procrastination</media:title>
			<media:description type="plain">One of the most common plagues in professional life is procrastination. The key is: Donâ€™t panic! Learn this and several other tools for dealing with this phenomenon.</media:description>
		</item>

		<item>
			<title>Self Promotion</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 26 Feb 2007 12:00:00 -0500</pubDate>
			<description>Self-promoting and networking are sometimes the hardest thing for professionals to do. Learn tips and techniques to get past your resistance and tap into your potential for success in self-promotions in any context.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/15_Self_Promotion.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/61</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Self-promoting and networking are sometimes the hardest thing for professionals to do. Learn tips and techniques to get past your resistance and tap into your potential for success in self-promotions in any context.</itunes:subtitle>
			<itunes:summary>Self-promoting and networking are sometimes the hardest thing for professionals to do. Learn tips and techniques to get past your resistance and tap into your potential for success in self-promotions in any context.</itunes:summary>
						<itunes:duration>00:15:42</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>meister, promotion, networking, david meister, lessons I've learned, self-promoting, self-promotion, cold calls</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/15_Self_Promotion.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Self Promotion</media:title>
			<media:description type="plain">Self-promoting and networking are sometimes the hardest thing for professionals to do. Learn tips and techniques to get past your resistance and tap into your potential for success in self-promotions in any context.</media:description>
		</item>

		<item>
			<title>What Kind of Provider Are You?</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 19 Feb 2007 12:00:00 -0500</pubDate>
			<description>Over the course of your career development, what is it that you will be recognized for?  Through the presentation of a conceptual model, learn four distinctive roles you can play on your path to greatness.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/14_What_Kind_of_Provider_Are_You.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/60</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Over the course of your career development, what is it that you will be recognized for?  Through the presentation of a conceptual model, learn four distinctive roles you can play on your path to greatness.</itunes:subtitle>
			<itunes:summary>Over the course of your career development, what is it that you will be recognized for?  Through the presentation of a conceptual model, learn four distinctive roles you can play on your path to greatness.</itunes:summary>
						<itunes:duration>00:21:50</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>David Meister, Lessons I've Learned, trust, careers, professional development, career management, career development, trusted advisor,</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/14_What_Kind_of_Provider_Are_You.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">What Kind of Provider Are You?</media:title>
			<media:description type="plain">Over the course of your career development, what is it that you will be recognized for?  Through the presentation of a conceptual model, learn four distinctive roles you can play on your path to greatness.</media:description>
		</item>

		<item>
			<title>A Natural Manager</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 12 Feb 2007 12:00:00 -0500</pubDate>
			<description>Learn crucial effective management lessons from the intuitive managerial approach of Jerry Labbate.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/13_A_Natural_Manager.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/59</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Learn crucial effective management lessons from the intuitive managerial approach of Jerry Labbate.</itunes:subtitle>
			<itunes:summary>Learn crucial effective management lessons from the intuitive managerial approach of Jerry Labbate.</itunes:summary>
						<itunes:duration>00:17:30</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>David Meister, Lessons I've Learned, trust, careers, professional development, career management, career development, trusted advisor,</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/13_A_Natural_Manager.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">A Natural Manager</media:title>
			<media:description type="plain">Learn crucial effective management lessons from the intuitive managerial approach of Jerry Labbate.</media:description>
		</item>

		<item>
			<title>Learning to Manage</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 05 Feb 2007 12:00:00 -0500</pubDate>
			<description>Accepting the role of manager means accepting the responsibility not only for your own actions, but also for the actions of your entire organization.  Learn the necessary skills to excite, energize, organize, and produce with your team.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/12_Learning_to_Manage.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/58</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Accepting the role of manager means accepting the responsibility not only for your own actions, but also for the actions of your entire organization.  Learn the necessary skills to excite, energize, organize, and produce with your team.</itunes:subtitle>
			<itunes:summary>Accepting the role of manager means accepting the responsibility not only for your own actions, but also for the actions of your entire organization.  Learn the necessary skills to excite, energize, organize, and produce with your team.</itunes:summary>
						<itunes:duration>00:13:53</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>David Meister, Lessons I've Learned, trust, careers, professional development, career management, career development, trusted advisor,</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/12_Learning_to_Manage.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Learning to Manage</media:title>
			<media:description type="plain">Accepting the role of manager means accepting the responsibility not only for your own actions, but also for the actions of your entire organization.  Learn the necessary skills to excite, energize, organize, and produce with your team.</media:description>
		</item>

		<item>
			<title>Managing Your Boss</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 29 Jan 2007 12:00:00 -0500</pubDate>
			<description>How do you insure a proper understanding of the wants and needs of the client or boss who delegates the task at hand?  Become skilled at RECEIVING the work assigned to you â€“ and find the confidence to take the initiative to do the job right.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/11_Managing_Your_Boss.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/57</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>How do you insure a proper understanding of the wants and needs of the client or boss who delegates the task at hand?  Become skilled at RECEIVING the work assigned to you â€“ and find the confidence to take the initiative to do the job right.</itunes:subtitle>
			<itunes:summary>How do you insure a proper understanding of the wants and needs of the client or boss who delegates the task at hand?  Become skilled at RECEIVING the work assigned to you â€“ and find the confidence to take the initiative to do the job right.</itunes:summary>
						<itunes:duration>00:21:36</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>David Meister, Lessons I've Learned, Arnoud Martens, James Cherkoff, Liz Zitzow, Shawn Callahan, Brendan Connelly, Kathleen DeFlippo</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/11_Managing_Your_Boss.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Managing Your Boss</media:title>
			<media:description type="plain">How do you insure a proper understanding of the wants and needs of the client or boss who delegates the task at hand?  Become skilled at RECEIVING the work assigned to you â€“ and find the confidence to take the initiative to do the job right.</media:description>
		</item>

		<item>
			<title>Relationships and Romance</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 22 Jan 2007 12:00:00 -0500</pubDate>
			<description>Building mutually beneficial, mutually supportive relationships is as important in business as it is in personal life. You can improve your relationships with the Six Rules of Romance.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/10_Relationships_and_Romance.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/56</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Building mutually beneficial, mutually supportive relationships is as important in business as it is in personal life. You can improve your relationships with the Six Rules of Romance.</itunes:subtitle>
			<itunes:summary>Building mutually beneficial, mutually supportive relationships is as important in business as it is in personal life. You can improve your relationships with the Six Rules of Romance.</itunes:summary>
						<itunes:duration>00:21:14</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>David Meister, Lessons I've Learned, trust, careers, professional development, career management, career development, trusted advisor,</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/10_Relationships_and_Romance.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Relationships and Romance</media:title>
			<media:description type="plain">Building mutually beneficial, mutually supportive relationships is as important in business as it is in personal life. You can improve your relationships with the Six Rules of Romance.</media:description>
		</item>

		<item>
			<title>Earning Trust</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 15 Jan 2007 12:00:00 -0500</pubDate>
			<description>How do you cultivate trust in the early stages of a business relationship? The key to being trusted is being truly trustworthy.  Learn to master the four main components that convey trustworthiness.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/09_Earning_Trust.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/55</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>How do you cultivate trust in the early stages of a business relationship? The key to being trusted is being truly trustworthy.  Learn to master the four main components that convey trustworthiness.</itunes:subtitle>
			<itunes:summary>How do you cultivate trust in the early stages of a business relationship? The key to being trusted is being truly trustworthy.  Learn to master the four main components that convey trustworthiness.</itunes:summary>
						<itunes:duration>00:16:02</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>David Meister, Lessons I've Learned, trust, careers, professional development, career management, career development, trusted advisor,</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/09_Earning_Trust.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Earning Trust</media:title>
			<media:description type="plain">How do you cultivate trust in the early stages of a business relationship? The key to being trusted is being truly trustworthy.  Learn to master the four main components that convey trustworthiness.</media:description>
		</item>

		<item>
			<title>Cultivate the Habits of Friendship</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 08 Jan 2007 12:00:00 -0500</pubDate>
			<description>Developing your interpersonal skills can improve both your personal
and professional life. It is never too early (or too late!) to learn
how to earn and deserve trust.
</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/08_Cultivate_the_Habits_of_Friendship.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/54</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Developing your interpersonal skills can improve both your personal
and professional life. It is never too early (or too late!) to learn
how to earn and deserve trust.
</itunes:subtitle>
			<itunes:summary>Developing your interpersonal skills can improve both your personal
and professional life. It is never too early (or too late!) to learn
how to earn and deserve trust.
</itunes:summary>
						<itunes:duration>00:20:24</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>David Meister, Lessons I've Learned, business master class</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/08_Cultivate_the_Habits_of_Friendship.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Cultivate the Habits of Friendship</media:title>
			<media:description type="plain">Developing your interpersonal skills can improve both your personal
and professional life. It is never too early (or too late!) to learn
how to earn and deserve trust.
</media:description>
		</item>

		<item>
			<title>It's About Time</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 18 Dec 2006 12:00:00 -0500</pubDate>
			<description>Learn powerful exercises to harness your most valuable professional asset: non-reimbursed time. To neglect your non-billable hours is to neglect your future.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/07_Its_About_Time.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/53</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Learn powerful exercises to harness your most valuable professional asset: non-reimbursed time. To neglect your non-billable hours is to neglect your future.</itunes:subtitle>
			<itunes:summary>Learn powerful exercises to harness your most valuable professional asset: non-reimbursed time. To neglect your non-billable hours is to neglect your future.</itunes:summary>
						<itunes:duration>00:17:50</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/07_Its_About_Time.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">It's About Time</media:title>
			<media:description type="plain">Learn powerful exercises to harness your most valuable professional asset: non-reimbursed time. To neglect your non-billable hours is to neglect your future.</media:description>
		</item>

		<item>
			<title>Hows Your Asset?</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 11 Dec 2006 12:00:00 -0500</pubDate>
			<description>Instead of just milking your existing job skills, here's how you can build new ones to increase your career opportunities.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/06_Hows_Your_Asset.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/52</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Instead of just milking your existing job skills, here's how you can build new ones to increase your career opportunities.</itunes:subtitle>
			<itunes:summary>Instead of just milking your existing job skills, here's how you can build new ones to increase your career opportunities.</itunes:summary>
						<itunes:duration>00:22:10</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>David Maister, Lesson's I've Learned, Business Master Class</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/06_Hows_Your_Asset.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Hows Your Asset?</media:title>
			<media:description type="plain">Instead of just milking your existing job skills, here's how you can build new ones to increase your career opportunities.</media:description>
		</item>

		<item>
			<title>No Regrets</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 04 Dec 2006 12:00:00 -0500</pubDate>
			<description>What does it take to insure a lifetime of fulfilling and exciting career choices?  Learn how to coordinate your own Personal Strategic Plan.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/05_No_Regrets.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/51</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>What does it take to insure a lifetime of fulfilling and exciting career choices?  Learn how to coordinate your own Personal Strategic Plan.</itunes:subtitle>
			<itunes:summary>What does it take to insure a lifetime of fulfilling and exciting career choices?  Learn how to coordinate your own Personal Strategic Plan.</itunes:summary>
						<itunes:duration>00:15:42</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/05_No_Regrets.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">No Regrets</media:title>
			<media:description type="plain">What does it take to insure a lifetime of fulfilling and exciting career choices?  Learn how to coordinate your own Personal Strategic Plan.</media:description>
		</item>

		<item>
			<title>David Maister interviews John Byrne, Executive Editor of BusinessWeek</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 27 Nov 2006 12:00:00 -0500</pubDate>
			<description>John Byrne shares the lessons of his personal career trajectory from business journalist to Fast Company editor to Executive Editor of BusinessWeek, and discusses how managing a knowledge-based company is similar to running a professional business.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/David_Maister_John_Byrne_interview.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/50</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>John Byrne shares the lessons of his personal career trajectory from business journalist to Fast Company editor to Executive Editor of BusinessWeek, and discusses how managing a knowledge-based company is similar to running a professional business.</itunes:subtitle>
			<itunes:summary>John Byrne shares the lessons of his personal career trajectory from business journalist to Fast Company editor to Executive Editor of BusinessWeek, and discusses how managing a knowledge-based company is similar to running a professional business.</itunes:summary>
						<itunes:duration>00:20:47</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>David Maister, Lessons I've Learned, John Byrn, Jon Byrne</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/David_Maister_John_Byrne_interview.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">David Maister interviews John Byrne, Executive Editor of BusinessWeek</media:title>
			<media:description type="plain">John Byrne shares the lessons of his personal career trajectory from business journalist to Fast Company editor to Executive Editor of BusinessWeek, and discusses how managing a knowledge-based company is similar to running a professional business.</media:description>
		</item>

		<item>
			<title>Are You Having Fun Yet?</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 20 Nov 2006 12:00:00 -0500</pubDate>
			<description>Drive, engagement, and passion are more important than even talent to professional success but are often missing from professionals' lives. Learn how to increase the fun in your professional life in order to increase your career success.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/03_Are_You_Having_Fun_Yet.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/49</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Drive, engagement, and passion are more important than even talent to professional success but are often missing from professionals' lives. Learn how to increase the fun in your professional life in order to increase your career success.</itunes:subtitle>
			<itunes:summary>Drive, engagement, and passion are more important than even talent to professional success but are often missing from professionals' lives. Learn how to increase the fun in your professional life in order to increase your career success.</itunes:summary>
						<itunes:duration>00:15:44</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>job satisfaction, job dissatisfaction, fun at work, job performance, dysfunctional workplace, career success, success, professional success, satisfaction,</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/03_Are_You_Having_Fun_Yet.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Are You Having Fun Yet?</media:title>
			<media:description type="plain">Drive, engagement, and passion are more important than even talent to professional success but are often missing from professionals' lives. Learn how to increase the fun in your professional life in order to increase your career success.</media:description>
		</item>

		<item>
			<title>Real Professionalism</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Mon, 13 Nov 2006 12:00:00 -0500</pubDate>
			<description>What is the difference between a technician and a professional? David Maister pin-points the key attitudes and character traits that make the true professional in today's business world.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/02_Real_Professionalism.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/48</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>What is the difference between a technician and a professional? David Maister pin-points the key attitudes and character traits that make the true professional in today's business world.</itunes:subtitle>
			<itunes:summary>What is the difference between a technician and a professional? David Maister pin-points the key attitudes and character traits that make the true professional in today's business world.</itunes:summary>
						<itunes:duration>00:17:16</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/02_Real_Professionalism.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Real Professionalism</media:title>
			<media:description type="plain">What is the difference between a technician and a professional? David Maister pin-points the key attitudes and character traits that make the true professional in today's business world.</media:description>
		</item>

		<item>
			<title>It's Not How Good You Are, But How Much You Want It</title>
			<link>http://davidmaister.com/5/</link>
			<pubDate>Wed, 08 Nov 2006 12:00:00 -0500</pubDate>
			<description>Business Masterclass host David Maister shares his insights into how his writing and consulting career came about and what those experiences taught him - along with specific takeaway lessons to  make your career more exciting, fulfilling and successful</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/01_Its_Not_How_Good_You_Are_But_How_Much_You_Want_It.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//5/</comments>
			<guid>http://davidmaister.com/5/47</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Business Masterclass host David Maister shares his insights into how his writing and consulting career came about and what those experiences taught him - along with specific takeaway lessons to  make your career more exciting, fulfilling and successful</itunes:subtitle>
			<itunes:summary>Business Masterclass host David Maister shares his insights into how his writing and consulting career came about and what those experiences taught him - along with specific takeaway lessons to  make your career more exciting, fulfilling and successful</itunes:summary>
						<itunes:duration>00:17:00</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/5/01_Its_Not_How_Good_You_Are_But_How_Much_You_Want_It.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">It's Not How Good You Are, But How Much You Want It</media:title>
			<media:description type="plain">Business Masterclass host David Maister shares his insights into how his writing and consulting career came about and what those experiences taught him - along with specific takeaway lessons to  make your career more exciting, fulfilling and successful</media:description>
		</item>

		<item>
			<title>The Courage to Manage</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Mon, 16 Oct 2006 12:00:00 -0500</pubDate>
			<description>How does a manager get his or her operation to begin to behave strategically? What systems are needed and what personal behavior by the manager?</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/14_The_Courage_to_Manage.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/46</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>How does a manager get his or her operation to begin to behave strategically? What systems are needed and what personal behavior by the manager?</itunes:subtitle>
			<itunes:summary>How does a manager get his or her operation to begin to behave strategically? What systems are needed and what personal behavior by the manager?</itunes:summary>
						<itunes:duration>00:17:14</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/14_The_Courage_to_Manage.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">The Courage to Manage</media:title>
			<media:description type="plain">How does a manager get his or her operation to begin to behave strategically? What systems are needed and what personal behavior by the manager?</media:description>
		</item>

		<item>
			<title>Ready, Set, Go: Fast-track Strategy</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Mon, 09 Oct 2006 12:00:00 -0500</pubDate>
			<description>How can companies get started on operating strategically with a minimum of bureaucracy and planning? How to focus on the four key improvement areas of all sensible strategic plans.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/13_Ready_Set_Go_Fast_Track_Strategy.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/45</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>How can companies get started on operating strategically with a minimum of bureaucracy and planning? How to focus on the four key improvement areas of all sensible strategic plans.</itunes:subtitle>
			<itunes:summary>How can companies get started on operating strategically with a minimum of bureaucracy and planning? How to focus on the four key improvement areas of all sensible strategic plans.</itunes:summary>
						<itunes:duration>00:14:43</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/13_Ready_Set_Go_Fast_Track_Strategy.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Ready, Set, Go: Fast-track Strategy</media:title>
			<media:description type="plain">How can companies get started on operating strategically with a minimum of bureaucracy and planning? How to focus on the four key improvement areas of all sensible strategic plans.</media:description>
		</item>

		<item>
			<title>Competing  through Organizational Functioning</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Mon, 02 Oct 2006 12:00:00 -0500</pubDate>
			<description>Modern organizations often have complex structures with departments, industry teams, major account teams and geographic locations. How does a company ensure that these overlapping structures function smoothly together?</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/12_Competing_through_Organizational_Functioning.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/44</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Modern organizations often have complex structures with departments, industry teams, major account teams and geographic locations. How does a company ensure that these overlapping structures function smoothly together?</itunes:subtitle>
			<itunes:summary>Modern organizations often have complex structures with departments, industry teams, major account teams and geographic locations. How does a company ensure that these overlapping structures function smoothly together?</itunes:summary>
						<itunes:duration>00:20:26</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/12_Competing_through_Organizational_Functioning.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Competing  through Organizational Functioning</media:title>
			<media:description type="plain">Modern organizations often have complex structures with departments, industry teams, major account teams and geographic locations. How does a company ensure that these overlapping structures function smoothly together?</media:description>
		</item>

		<item>
			<title>More Things in More Places</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Mon, 25 Sep 2006 12:00:00 -0500</pubDate>
			<description>What is the key ingredient in the successful implementation of any multidisciplinary and/or geographic expansion strategy?  Expansion is not what you do in order to achieve excellence - it's what you are allowed to do after you have achieved it.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/11_More_Things_in_More_Places.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/43</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>What is the key ingredient in the successful implementation of any multidisciplinary and/or geographic expansion strategy?  Expansion is not what you do in order to achieve excellence - it's what you are allowed to do after you have achieved it.</itunes:subtitle>
			<itunes:summary>What is the key ingredient in the successful implementation of any multidisciplinary and/or geographic expansion strategy?  Expansion is not what you do in order to achieve excellence - it's what you are allowed to do after you have achieved it.</itunes:summary>
						<itunes:duration>00:22:36</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/11_More_Things_in_More_Places.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">More Things in More Places</media:title>
			<media:description type="plain">What is the key ingredient in the successful implementation of any multidisciplinary and/or geographic expansion strategy?  Expansion is not what you do in order to achieve excellence - it's what you are allowed to do after you have achieved it.</media:description>
		</item>

		<item>
			<title>Why Merge?</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Mon, 18 Sep 2006 12:00:00 -0500</pubDate>
			<description>What are the separate goals that professional businesses seek in engaging in mergers? We identify a number of types of mergers and examine the pro's and con's of each of them.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/10_Why_Merge.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/42</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>What are the separate goals that professional businesses seek in engaging in mergers? We identify a number of types of mergers and examine the pro's and con's of each of them.</itunes:subtitle>
			<itunes:summary>What are the separate goals that professional businesses seek in engaging in mergers? We identify a number of types of mergers and examine the pro's and con's of each of them.</itunes:summary>
						<itunes:duration>00:23:09</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/10_Why_Merge.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Why Merge?</media:title>
			<media:description type="plain">What are the separate goals that professional businesses seek in engaging in mergers? We identify a number of types of mergers and examine the pro's and con's of each of them.</media:description>
		</item>

		<item>
			<title>Adapting to the Future - Whatever It Is...</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Mon, 11 Sep 2006 12:00:00 -0500</pubDate>
			<description>How do you ensure that your firm is good at identifying emerging needs, examining them and devising responses? A set of managerial processes is described to ensure that an professional business can evolve along with its marketplace.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/09_Adapting_to_the_Future_Whatever_it_is.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/41</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>How do you ensure that your firm is good at identifying emerging needs, examining them and devising responses? A set of managerial processes is described to ensure that an professional business can evolve along with its marketplace.</itunes:subtitle>
			<itunes:summary>How do you ensure that your firm is good at identifying emerging needs, examining them and devising responses? A set of managerial processes is described to ensure that an professional business can evolve along with its marketplace.</itunes:summary>
						<itunes:duration>00:17:42</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/09_Adapting_to_the_Future_Whatever_it_is.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Adapting to the Future - Whatever It Is...</media:title>
			<media:description type="plain">How do you ensure that your firm is good at identifying emerging needs, examining them and devising responses? A set of managerial processes is described to ensure that an professional business can evolve along with its marketplace.</media:description>
		</item>

		<item>
			<title>Justifying the Company</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Mon, 04 Sep 2006 12:00:00 -0500</pubDate>
			<description>In an organization where every decentralized operating unit is responsible for its own strategic plan, what is the role of the company itself? This seminar explores how to ensure that the company or firm acts as more than just a holding company.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/08_Justifying_the_Company.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/40</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>In an organization where every decentralized operating unit is responsible for its own strategic plan, what is the role of the company itself? This seminar explores how to ensure that the company or firm acts as more than just a holding company.</itunes:subtitle>
			<itunes:summary>In an organization where every decentralized operating unit is responsible for its own strategic plan, what is the role of the company itself? This seminar explores how to ensure that the company or firm acts as more than just a holding company.</itunes:summary>
						<itunes:duration>00:16:49</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/08_Justifying_the_Company.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Justifying the Company</media:title>
			<media:description type="plain">In an organization where every decentralized operating unit is responsible for its own strategic plan, what is the role of the company itself? This seminar explores how to ensure that the company or firm acts as more than just a holding company.</media:description>
		</item>

		<item>
			<title>Play Nice - Creating the Collaborative Firm</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Mon, 28 Aug 2006 12:00:00 -0500</pubDate>
			<description>How do you get people in multiple disciplines, industries and offices to work for the good of the firm? A wide variety of approaches, ordered from high to low effectiveness are discussed.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/07_Play_Nice_-_Creating_the_Collaborative_Firm.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/39</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>How do you get people in multiple disciplines, industries and offices to work for the good of the firm? A wide variety of approaches, ordered from high to low effectiveness are discussed.</itunes:subtitle>
			<itunes:summary>How do you get people in multiple disciplines, industries and offices to work for the good of the firm? A wide variety of approaches, ordered from high to low effectiveness are discussed.</itunes:summary>
						<itunes:duration>00:20:31</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/07_Play_Nice_-_Creating_the_Collaborative_Firm.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Play Nice - Creating the Collaborative Firm</media:title>
			<media:description type="plain">How do you get people in multiple disciplines, industries and offices to work for the good of the firm? A wide variety of approaches, ordered from high to low effectiveness are discussed.</media:description>
		</item>

		<item>
			<title>The One Firm Firm</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Mon, 21 Aug 2006 12:00:00 -0500</pubDate>
			<description>What do Goldman Sachs, McKinsey, Accenture, Latham and Watkins and Hewitt Associates have in common? A commitment to a model of professional business management which stresses teamwork, collaboration and and institutional loyalty.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/06_The_One_Firm_Firm.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/38</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>What do Goldman Sachs, McKinsey, Accenture, Latham and Watkins and Hewitt Associates have in common? A commitment to a model of professional business management which stresses teamwork, collaboration and and institutional loyalty.</itunes:subtitle>
			<itunes:summary>What do Goldman Sachs, McKinsey, Accenture, Latham and Watkins and Hewitt Associates have in common? A commitment to a model of professional business management which stresses teamwork, collaboration and and institutional loyalty.</itunes:summary>
						<itunes:duration>00:20:28</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/06_The_One_Firm_Firm.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">The One Firm Firm</media:title>
			<media:description type="plain">What do Goldman Sachs, McKinsey, Accenture, Latham and Watkins and Hewitt Associates have in common? A commitment to a model of professional business management which stresses teamwork, collaboration and and institutional loyalty.</media:description>
		</item>

		<item>
			<title>Values in Action</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Mon, 14 Aug 2006 12:00:00 -0500</pubDate>
			<description>Why don't most firms actually live up to the standards and values espoused in their mission statements? Because it's one thing to say you believe in something; it's another to be willing to be held accountable.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/05_Values_In_Action.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/37</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Why don't most firms actually live up to the standards and values espoused in their mission statements? Because it's one thing to say you believe in something; it's another to be willing to be held accountable.</itunes:subtitle>
			<itunes:summary>Why don't most firms actually live up to the standards and values espoused in their mission statements? Because it's one thing to say you believe in something; it's another to be willing to be held accountable.</itunes:summary>
						<itunes:duration>00:16:51</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/05_Values_In_Action.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Values in Action</media:title>
			<media:description type="plain">Why don't most firms actually live up to the standards and values espoused in their mission statements? Because it's one thing to say you believe in something; it's another to be willing to be held accountable.</media:description>
		</item>

		<item>
			<title>Strategy Means Saying No</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Mon, 07 Aug 2006 12:00:00 -0500</pubDate>
			<description>Why do most firms in an industry end up looking very similar, offering the same services to the same clients, stressing the same client benefits? Because they don't have the courage to accomplish true differentiation by saying no to off-strategy work.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/04_Strategy_Means_Saying_No.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/35</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Why do most firms in an industry end up looking very similar, offering the same services to the same clients, stressing the same client benefits? Because they don't have the courage to accomplish true differentiation by saying no to off-strategy work.</itunes:subtitle>
			<itunes:summary>Why do most firms in an industry end up looking very similar, offering the same services to the same clients, stressing the same client benefits? Because they don't have the courage to accomplish true differentiation by saying no to off-strategy work.</itunes:summary>
						<itunes:duration>00:17:45</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>no</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/04_Strategy_Means_Saying_No.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Strategy Means Saying No</media:title>
			<media:description type="plain">Why do most firms in an industry end up looking very similar, offering the same services to the same clients, stressing the same client benefits? Because they don't have the courage to accomplish true differentiation by saying no to off-strategy work.</media:description>
		</item>

		<item>
			<title>Practice What You Preach</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Mon, 31 Jul 2006 12:00:00 -0500</pubDate>
			<description>What do the Most Successful Businesses in a 139-business, 15-country database do to achieve doubled margins and doubled growth rates? Appoint managers who know how to excite, enthuse and energize their people.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/03_Practice_What_You_Preach.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/34</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>What do the Most Successful Businesses in a 139-business, 15-country database do to achieve doubled margins and doubled growth rates? Appoint managers who know how to excite, enthuse and energize their people.</itunes:subtitle>
			<itunes:summary>What do the Most Successful Businesses in a 139-business, 15-country database do to achieve doubled margins and doubled growth rates? Appoint managers who know how to excite, enthuse and energize their people.</itunes:summary>
						<itunes:duration>00:15:09</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/03_Practice_What_You_Preach.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Practice What You Preach</media:title>
			<media:description type="plain">What do the Most Successful Businesses in a 139-business, 15-country database do to achieve doubled margins and doubled growth rates? Appoint managers who know how to excite, enthuse and energize their people.</media:description>
		</item>

		<item>
			<title>Strategy and the Fat Smoker</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Mon, 24 Jul 2006 12:00:00 -0500</pubDate>
			<description>Why is Strategy Like Staying Fit? Because we know what to do, why to do it and how to do it, but still not everybody does the right things. Why strategy is more about developing resolve than is about analytical plans.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/02_Strategy_and_the_Fat_Smoker.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/33</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Why is Strategy Like Staying Fit? Because we know what to do, why to do it and how to do it, but still not everybody does the right things. Why strategy is more about developing resolve than is about analytical plans.</itunes:subtitle>
			<itunes:summary>Why is Strategy Like Staying Fit? Because we know what to do, why to do it and how to do it, but still not everybody does the right things. Why strategy is more about developing resolve than is about analytical plans.</itunes:summary>
						<itunes:duration>00:19:50</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/02_Strategy_and_the_Fat_Smoker.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Strategy and the Fat Smoker</media:title>
			<media:description type="plain">Why is Strategy Like Staying Fit? Because we know what to do, why to do it and how to do it, but still not everybody does the right things. Why strategy is more about developing resolve than is about analytical plans.</media:description>
		</item>

		<item>
			<title>How to Create A Strategy</title>
			<link>http://davidmaister.com/4/</link>
			<pubDate>Sun, 16 Jul 2006 12:00:00 -0500</pubDate>
			<description>What is a Strategy and How Do You Develop One? This episode explains the sources of competitive advantage, and describes a process to be followed to identify a competitive strategy.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/01_How_to_Create_A_Strategy.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//4/</comments>
			<guid>http://davidmaister.com/4/32</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>What is a Strategy and How Do You Develop One? This episode explains the sources of competitive advantage, and describes a process to be followed to identify a competitive strategy.</itunes:subtitle>
			<itunes:summary>What is a Strategy and How Do You Develop One? This episode explains the sources of competitive advantage, and describes a process to be followed to identify a competitive strategy.</itunes:summary>
						<itunes:duration>00:14:55</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/4/01_How_to_Create_A_Strategy.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">How to Create A Strategy</media:title>
			<media:description type="plain">What is a Strategy and How Do You Develop One? This episode explains the sources of competitive advantage, and describes a process to be followed to identify a competitive strategy.</media:description>
		</item>

		<item>
			<title>Why Bother? Summary and Review</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Mon, 10 Jul 2006 12:00:00 -0500</pubDate>
			<description>Reviewing the podcast series, the final episode examines the reasons someone would want to perform the managerial role, and provides guidance to further reading on the subject.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/15_Why_Bother_Summary_and_Review.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/31</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Reviewing the podcast series, the final episode examines the reasons someone would want to perform the managerial role, and provides guidance to further reading on the subject.</itunes:subtitle>
			<itunes:summary>Reviewing the podcast series, the final episode examines the reasons someone would want to perform the managerial role, and provides guidance to further reading on the subject.</itunes:summary>
						<itunes:duration>00:11:25</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Legacy, Emotional, interpersonal, Checklists, Further Reading</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/15_Why_Bother_Summary_and_Review.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Why Bother? Summary and Review</media:title>
			<media:description type="plain">Reviewing the podcast series, the final episode examines the reasons someone would want to perform the managerial role, and provides guidance to further reading on the subject.</media:description>
		</item>

		<item>
			<title>You Cannot Manage Through Pay Schemes</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Mon, 03 Jul 2006 12:00:00 -0500</pubDate>
			<description>This episode debunks the commonly-held myth that formal performance evaluation systems and compensation schemes are the keys to managing professionals. It shows why pay schemes can, and usually do, backfire.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/14_You_Cannot_Manage_Through_Pay_Schemes.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/30</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>This episode debunks the commonly-held myth that formal performance evaluation systems and compensation schemes are the keys to managing professionals. It shows why pay schemes can, and usually do, backfire.</itunes:subtitle>
			<itunes:summary>This episode debunks the commonly-held myth that formal performance evaluation systems and compensation schemes are the keys to managing professionals. It shows why pay schemes can, and usually do, backfire.</itunes:summary>
						<itunes:duration>00:21:30</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Performance Evaluation, compensation systems, Lockstep, pay for performance</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/14_You_Cannot_Manage_Through_Pay_Schemes.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">You Cannot Manage Through Pay Schemes</media:title>
			<media:description type="plain">This episode debunks the commonly-held myth that formal performance evaluation systems and compensation schemes are the keys to managing professionals. It shows why pay schemes can, and usually do, backfire.</media:description>
		</item>

		<item>
			<title>Develop Your Group's Rules of Membership</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Mon, 26 Jun 2006 12:00:00 -0500</pubDate>
			<description>Groups function best when the group itself defines the rights and obligations that group members have to each other. This episode explains precisely how to accomplish that goal.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/13_Develop_Your_Groups_Rules_of_Membership.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/29</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Groups function best when the group itself defines the rights and obligations that group members have to each other. This episode explains precisely how to accomplish that goal.</itunes:subtitle>
			<itunes:summary>Groups function best when the group itself defines the rights and obligations that group members have to each other. This episode explains precisely how to accomplish that goal.</itunes:summary>
						<itunes:duration>00:27:32</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Responsibilities, Rights, Obligations, Accountability, Team</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/13_Develop_Your_Groups_Rules_of_Membership.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Develop Your Group's Rules of Membership</media:title>
			<media:description type="plain">Groups function best when the group itself defines the rights and obligations that group members have to each other. This episode explains precisely how to accomplish that goal.</media:description>
		</item>

		<item>
			<title>Clarify Group Goals</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Mon, 19 Jun 2006 12:00:00 -0500</pubDate>
			<description>This episode moves beyond the topic of managing individuals and examines the challenge of managing groups of professionals. It stresses that the goals and purpose of the group must be explicitly identified before you can do any other kind of managing.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/12_Clarify_Group_Goals.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/28</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>This episode moves beyond the topic of managing individuals and examines the challenge of managing groups of professionals. It stresses that the goals and purpose of the group must be explicitly identified before you can do any other kind of managing.</itunes:subtitle>
			<itunes:summary>This episode moves beyond the topic of managing individuals and examines the challenge of managing groups of professionals. It stresses that the goals and purpose of the group must be explicitly identified before you can do any other kind of managing.</itunes:summary>
						<itunes:duration>00:13:12</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Shared Goals, Values, Contribution, Purpose, Sharing</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/12_Clarify_Group_Goals.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Clarify Group Goals</media:title>
			<media:description type="plain">This episode moves beyond the topic of managing individuals and examines the challenge of managing groups of professionals. It stresses that the goals and purpose of the group must be explicitly identified before you can do any other kind of managing.</media:description>
		</item>

		<item>
			<title>Tackle Your Prima Donnas</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Mon, 12 Jun 2006 12:00:00 -0500</pubDate>
			<description>In every professional environment there are people whose individual contribution is high, but who disrupt the performance of the team. This episode explores ways of minimizing the disruption and co-opting these people to the larger team goal.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/11_Tackle_Your_Prima_Donnas.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/27</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>In every professional environment there are people whose individual contribution is high, but who disrupt the performance of the team. This episode explores ways of minimizing the disruption and co-opting these people to the larger team goal.</itunes:subtitle>
			<itunes:summary>In every professional environment there are people whose individual contribution is high, but who disrupt the performance of the team. This episode explores ways of minimizing the disruption and co-opting these people to the larger team goal.</itunes:summary>
						<itunes:duration>00:18:01</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Prima Donna, Diva, Gorilla, Confrontation, Disruption</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/11_Tackle_Your_Prima_Donnas.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Tackle Your Prima Donnas</media:title>
			<media:description type="plain">In every professional environment there are people whose individual contribution is high, but who disrupt the performance of the team. This episode explores ways of minimizing the disruption and co-opting these people to the larger team goal.</media:description>
		</item>

		<item>
			<title>Help Underperformers</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Mon, 05 Jun 2006 12:00:00 -0500</pubDate>
			<description>This episode stresses the key role of managers in helping to raise performance, not just monitor it. It examines the wide variety of reasons that lead individuals to underperform, and suggests practical ways to respond.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/10_Help_Underperformers.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/26</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>This episode stresses the key role of managers in helping to raise performance, not just monitor it. It examines the wide variety of reasons that lead individuals to underperform, and suggests practical ways to respond.</itunes:subtitle>
			<itunes:summary>This episode stresses the key role of managers in helping to raise performance, not just monitor it. It examines the wide variety of reasons that lead individuals to underperform, and suggests practical ways to respond.</itunes:summary>
						<itunes:duration>00:16:12</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Burnout, counseling, support, Nurturing, Challenge</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/10_Help_Underperformers.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Help Underperformers</media:title>
			<media:description type="plain">This episode stresses the key role of managers in helping to raise performance, not just monitor it. It examines the wide variety of reasons that lead individuals to underperform, and suggests practical ways to respond.</media:description>
		</item>

		<item>
			<title>Deal Differently With Different People</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Mon, 29 May 2006 12:00:00 -0500</pubDate>
			<description>Using a model commonly applied in business discussions, this episode explains how you can get a head start in trying to understand how different people must be managed, and how to recognize the type of individual you are dealing with.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/09_Deal_Differently_With_Different_People.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/25</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Using a model commonly applied in business discussions, this episode explains how you can get a head start in trying to understand how different people must be managed, and how to recognize the type of individual you are dealing with.</itunes:subtitle>
			<itunes:summary>Using a model commonly applied in business discussions, this episode explains how you can get a head start in trying to understand how different people must be managed, and how to recognize the type of individual you are dealing with.</itunes:summary>
						<itunes:duration>00:20:56</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Commitment, Analytical, Amiable, Driver, Expressive</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/09_Deal_Differently_With_Different_People.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Deal Differently With Different People</media:title>
			<media:description type="plain">Using a model commonly applied in business discussions, this episode explains how you can get a head start in trying to understand how different people must be managed, and how to recognize the type of individual you are dealing with.</media:description>
		</item>

		<item>
			<title>Motivating Professionals</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Mon, 22 May 2006 12:00:00 -0500</pubDate>
			<description>Inviting listeners to reflect on what motivates them, this episode explores the factors that cause professionals in all walks of life to move from competence and compliance to excitement, enthusiasm and dedication.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/08_Motivating_Professionals.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/24</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Inviting listeners to reflect on what motivates them, this episode explores the factors that cause professionals in all walks of life to move from competence and compliance to excitement, enthusiasm and dedication.</itunes:subtitle>
			<itunes:summary>Inviting listeners to reflect on what motivates them, this episode explores the factors that cause professionals in all walks of life to move from competence and compliance to excitement, enthusiasm and dedication.</itunes:summary>
						<itunes:duration>00:22:21</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Involvement, Commitment, Enthusiasm, Challenge, Imposter</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/08_Motivating_Professionals.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Motivating Professionals</media:title>
			<media:description type="plain">Inviting listeners to reflect on what motivates them, this episode explores the factors that cause professionals in all walks of life to move from competence and compliance to excitement, enthusiasm and dedication.</media:description>
		</item>

		<item>
			<title>What A Manager Must Be, Believe and Do</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Mon, 15 May 2006 12:00:00 -0500</pubDate>
			<description>Based on statistical research in 13 countries, as well as in-depth case studies, David reports on the precise characteristics of managers who have created high-achievement teams.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/07_What_A_Manager_Must_Be_Believe_and_Do.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/23</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Based on statistical research in 13 countries, as well as in-depth case studies, David reports on the precise characteristics of managers who have created high-achievement teams.</itunes:subtitle>
			<itunes:summary>Based on statistical research in 13 countries, as well as in-depth case studies, David reports on the precise characteristics of managers who have created high-achievement teams.</itunes:summary>
						<itunes:duration>00:16:43</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Integrity, sincerity, Communication, Beliefs, Values</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/07_What_A_Manager_Must_Be_Believe_and_Do.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">What A Manager Must Be, Believe and Do</media:title>
			<media:description type="plain">Based on statistical research in 13 countries, as well as in-depth case studies, David reports on the precise characteristics of managers who have created high-achievement teams.</media:description>
		</item>

		<item>
			<title>The Management Strain</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Mon, 08 May 2006 12:00:00 -0500</pubDate>
			<description>We continue examining the special attitudes and skills of a manager by looking at what makes the manager role different from being a top practitioner. As the title of the episode indicates, the role contains demands that do not appeal to everyone.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/06_The_Management_Strain.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/22</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>We continue examining the special attitudes and skills of a manager by looking at what makes the manager role different from being a top practitioner. As the title of the episode indicates, the role contains demands that do not appeal to everyone.</itunes:subtitle>
			<itunes:summary>We continue examining the special attitudes and skills of a manager by looking at what makes the manager role different from being a top practitioner. As the title of the episode indicates, the role contains demands that do not appeal to everyone.</itunes:summary>
						<itunes:duration>00:24:32</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Managerial Role, Emotional Intelligence, self-control, Ambiguity</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/06_The_Management_Strain.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">The Management Strain</media:title>
			<media:description type="plain">We continue examining the special attitudes and skills of a manager by looking at what makes the manager role different from being a top practitioner. As the title of the episode indicates, the role contains demands that do not appeal to everyone.</media:description>
		</item>

		<item>
			<title>Why Should I Follow You?</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Mon, 01 May 2006 12:00:00 -0500</pubDate>
			<description>This episode is the first in a sequence that examines the essential characteristics of an effective manager. Here we explore the importance of integrity, values, style and competence.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/05_Why_Should_I_Follow_You.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/21</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>This episode is the first in a sequence that examines the essential characteristics of an effective manager. Here we explore the importance of integrity, values, style and competence.</itunes:subtitle>
			<itunes:summary>This episode is the first in a sequence that examines the essential characteristics of an effective manager. Here we explore the importance of integrity, values, style and competence.</itunes:summary>
						<itunes:duration>00:17:37</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Integrity, Character, Values, Motives, Managerial Style</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/05_Why_Should_I_Follow_You.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Why Should I Follow You?</media:title>
			<media:description type="plain">This episode is the first in a sequence that examines the essential characteristics of an effective manager. Here we explore the importance of integrity, values, style and competence.</media:description>
		</item>

		<item>
			<title>How Managers Should Spend Their Time</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Tue, 18 Apr 2006 12:00:00 -0500</pubDate>
			<description>This episode examines the most effective use of a manager's time, exploring the competing claims of financial administration, personal client work, business development, client relations and time with group members, formal and informal.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/04_How_Managers_Should_Spend_Their_Time.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/20</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>This episode examines the most effective use of a manager's time, exploring the competing claims of financial administration, personal client work, business development, client relations and time with group members, formal and informal.</itunes:subtitle>
			<itunes:summary>This episode examines the most effective use of a manager's time, exploring the competing claims of financial administration, personal client work, business development, client relations and time with group members, formal and informal.</itunes:summary>
						<itunes:duration>00:19:59</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Financial Administration, Client Relations, Managing People, Group Leadership</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/04_How_Managers_Should_Spend_Their_Time.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">How Managers Should Spend Their Time</media:title>
			<media:description type="plain">This episode examines the most effective use of a manager's time, exploring the competing claims of financial administration, personal client work, business development, client relations and time with group members, formal and informal.</media:description>
		</item>

		<item>
			<title>A Great Coach in Action</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Tue, 18 Apr 2006 12:00:00 -0500</pubDate>
			<description>Using his own experience as a young faculty member at the Harvard Business School, David describes in precise detail (and with precise language) how he was coached. The general lessons are then extracted from the story.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/03_A_Great_Coach_in_Action.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/19</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Using his own experience as a young faculty member at the Harvard Business School, David describes in precise detail (and with precise language) how he was coached. The general lessons are then extracted from the story.</itunes:subtitle>
			<itunes:summary>Using his own experience as a young faculty member at the Harvard Business School, David describes in precise detail (and with precise language) how he was coached. The general lessons are then extracted from the story.</itunes:summary>
						<itunes:duration>00:25:59</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Coaching, Harvard Business School, Careers, Parenting, People Development</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/03_A_Great_Coach_in_Action.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">A Great Coach in Action</media:title>
			<media:description type="plain">Using his own experience as a young faculty member at the Harvard Business School, David describes in precise detail (and with precise language) how he was coached. The general lessons are then extracted from the story.</media:description>
		</item>

		<item>
			<title>How Managers Add Value</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Tue, 18 Apr 2006 12:00:00 -0500</pubDate>
			<description>What is the best way to think about the role of a manager in leading a group of professionals? How does a manager really make a difference to the performance of individual professionals and to the team?</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/02_How_Managers_Add_Value.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/18</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>What is the best way to think about the role of a manager in leading a group of professionals? How does a manager really make a difference to the performance of individual professionals and to the team?</itunes:subtitle>
			<itunes:summary>What is the best way to think about the role of a manager in leading a group of professionals? How does a manager really make a difference to the performance of individual professionals and to the team?</itunes:summary>
						<itunes:duration>00:18:31</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords></itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/02_How_Managers_Add_Value.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">How Managers Add Value</media:title>
			<media:description type="plain">What is the best way to think about the role of a manager in leading a group of professionals? How does a manager really make a difference to the performance of individual professionals and to the team?</media:description>
		</item>

		<item>
			<title>A Natural Manager</title>
			<link>http://davidmaister.com/3/</link>
			<pubDate>Tue, 18 Apr 2006 12:00:00 -0500</pubDate>
			<description>The opening episode in this series describes how a 20-something manager of a personal training gym in Boston has discovered, and applies intuitively, many of the key principles in effectively managing professionals of all kinds.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/01_A_Natural_Manager.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//3/</comments>
			<guid>http://davidmaister.com/3/17</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>The opening episode in this series describes how a 20-something manager of a personal training gym in Boston has discovered, and applies intuitively, many of the key principles in effectively managing professionals of all kinds.</itunes:subtitle>
			<itunes:summary>The opening episode in this series describes how a 20-something manager of a personal training gym in Boston has discovered, and applies intuitively, many of the key principles in effectively managing professionals of all kinds.</itunes:summary>
						<itunes:duration>00:19:26</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Hiring, Manager, Standards, Training, Motivation</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/3/01_A_Natural_Manager.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">A Natural Manager</media:title>
			<media:description type="plain">The opening episode in this series describes how a 20-something manager of a personal training gym in Boston has discovered, and applies intuitively, many of the key principles in effectively managing professionals of all kinds.</media:description>
		</item>

		<item>
			<title>Doing It for the Money</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Mon, 03 Apr 2006 12:00:00 -0500</pubDate>
			<description>Effectively motivating a firm's employees in generating marketing and business development.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/14_Money.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/16</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Effectively motivating a firm's employees in generating marketing and business development.</itunes:subtitle>
			<itunes:summary>Effectively motivating a firm's employees in generating marketing and business development.</itunes:summary>
						<itunes:duration>00:17:11</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Motivation Employees Skills Incentive Confidence Business Generation Reward Systems Money Meaning Purpose Fulfillment Fun</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/14_Money.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Doing It for the Money</media:title>
			<media:description type="plain">Effectively motivating a firm's employees in generating marketing and business development.</media:description>
		</item>

		<item>
			<title>Measuring Your Marketing Success</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Mon, 27 Mar 2006 12:00:00 -0500</pubDate>
			<description>Effectively motivating a firm's employees to participate in marketing and business development.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/13_Measuring.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/15</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Effectively motivating a firm's employees to participate in marketing and business development.</itunes:subtitle>
			<itunes:summary>Effectively motivating a firm's employees to participate in marketing and business development.</itunes:summary>
						<itunes:duration>00:22:52</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Success Measurement Monitor Revenues Gross Indicators Tracking Caliber Income statement test Balance sheet Profitability Insecurity Business generation Realization rate Costing system Asset milking building</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/13_Measuring.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Measuring Your Marketing Success</media:title>
			<media:description type="plain">Effectively motivating a firm's employees to participate in marketing and business development.</media:description>
		</item>

		<item>
			<title>Satisfaction Guaranteed</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Mon, 20 Mar 2006 12:00:00 -0500</pubDate>
			<description>How to effectively nurture client relationships by guaranteeing satisfaction in work provided.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/12_Guarantee.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/14</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>How to effectively nurture client relationships by guaranteeing satisfaction in work provided.</itunes:subtitle>
			<itunes:summary>How to effectively nurture client relationships by guaranteeing satisfaction in work provided.</itunes:summary>
						<itunes:duration>00:19:22</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Satisfaction Guarantees Quality Fees Risk Results Client Credibility Unconditional guarantee Accomplishment Hold back system Billing systems Bills Worth Value billing environment Performance</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/12_Guarantee.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Satisfaction Guaranteed</media:title>
			<media:description type="plain">How to effectively nurture client relationships by guaranteeing satisfaction in work provided.</media:description>
		</item>

		<item>
			<title>Attracting New Clients</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Mon, 13 Mar 2006 12:00:00 -0500</pubDate>
			<description>Evaluation and ranking of common individual marketing tactics for generating enquiries from new clients.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/11_Attracting_Clients.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/13</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Evaluation and ranking of common individual marketing tactics for generating enquiries from new clients.</itunes:subtitle>
			<itunes:summary>Evaluation and ranking of common individual marketing tactics for generating enquiries from new clients.</itunes:summary>
						<itunes:duration>00:20:58</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Attracting Prospects Non clients Inquiries Individual One to marketing Small scale seminars Speeches Articles Proprietary research Giving Demonstrating</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/11_Attracting_Clients.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Attracting New Clients</media:title>
			<media:description type="plain">Evaluation and ranking of common individual marketing tactics for generating enquiries from new clients.</media:description>
		</item>

		<item>
			<title>How Clients Choose</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Mon, 06 Mar 2006 12:00:00 -0500</pubDate>
			<description>Understanding the purchasing process from the new client's perspective.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/10_Clients_Choose.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/12</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Understanding the purchasing process from the new client's perspective.</itunes:subtitle>
			<itunes:summary>Understanding the purchasing process from the new client's perspective.</itunes:summary>
						<itunes:duration>00:22:21</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Choices New clients Purchasing process Qualification Selection Hiring Judgment Risk Control Responsibility Convincing Insecure Skeptical Buying Exposed Threatened Trust Faith Earn</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/10_Clients_Choose.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">How Clients Choose</media:title>
			<media:description type="plain">Understanding the purchasing process from the new client's perspective.</media:description>
		</item>

		<item>
			<title>Growing a Relationship</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Mon, 27 Feb 2006 12:00:00 -0500</pubDate>
			<description>How to nurture and grow a long-term relationship. How to get hired without actually selling.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/09_Nurturing.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/11</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>How to nurture and grow a long-term relationship. How to get hired without actually selling.</itunes:subtitle>
			<itunes:summary>How to nurture and grow a long-term relationship. How to get hired without actually selling.</itunes:summary>
						<itunes:duration>00:20:04</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Relationship Nurturing Cross selling Services Benefit Merit Understanding Effective Efficient Joint projects Integrated selling services Demonstrate Availability Critique Client contact Impact Invest Strategy Analysis Effort Proactive</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/09_Nurturing.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Growing a Relationship</media:title>
			<media:description type="plain">How to nurture and grow a long-term relationship. How to get hired without actually selling.</media:description>
		</item>

		<item>
			<title>The Rules of Romance: Building Relationships</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Mon, 20 Feb 2006 12:00:00 -0500</pubDate>
			<description>The interpersonal qualities and tactics needed to build successful relationships - in personal life and at work.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/08_Relationships.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/10</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>The interpersonal qualities and tactics needed to build successful relationships - in personal life and at work.</itunes:subtitle>
			<itunes:summary>The interpersonal qualities and tactics needed to build successful relationships - in personal life and at work.</itunes:summary>
						<itunes:duration>00:20:06</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Romance Relationships Business Understanding Thoughtful Considerate Supportive Giving Investment Risk Illustrate Demonstrate Gestures Sincerity Contributions Preparedness Earn</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/08_Relationships.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">The Rules of Romance: Building Relationships</media:title>
			<media:description type="plain">The interpersonal qualities and tactics needed to build successful relationships - in personal life and at work.</media:description>
		</item>

		<item>
			<title>How to Give Advice</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Mon, 13 Feb 2006 12:00:00 -0500</pubDate>
			<description>How to ensure your advice is accepted and acted upon; understanding peoples' feelings when giving and receiving advice.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/07_Advice.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/9</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>How to ensure your advice is accepted and acted upon; understanding peoples' feelings when giving and receiving advice.</itunes:subtitle>
			<itunes:summary>How to ensure your advice is accepted and acted upon; understanding peoples' feelings when giving and receiving advice.</itunes:summary>
						<itunes:duration>00:21:44</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Advice Advice giving Emotions Helpful Critiquing Critique Diagnosis Sensitivity Politics Personalities Risks Tact Skill Complications</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/07_Advice.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">How to Give Advice</media:title>
			<media:description type="plain">How to ensure your advice is accepted and acted upon; understanding peoples' feelings when giving and receiving advice.</media:description>
		</item>

		<item>
			<title>The Trusted Advisor</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Mon, 06 Feb 2006 12:00:00 -0500</pubDate>
			<description>What it takes for professionals to become trusted advisors for their clients.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/06_Trusted_Advisor.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/8</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>What it takes for professionals to become trusted advisors for their clients.</itunes:subtitle>
			<itunes:summary>What it takes for professionals to become trusted advisors for their clients.</itunes:summary>
						<itunes:duration>00:17:16</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Trust Respect Information Quality Benefits Trusted Advisor Advise Characteristics Understand Consistency Dependability Value Perspective Decisions Judgment Style Golden Rule Standards Traits Faith Motives</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/06_Trusted_Advisor.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">The Trusted Advisor</media:title>
			<media:description type="plain">What it takes for professionals to become trusted advisors for their clients.</media:description>
		</item>

		<item>
			<title>Negotiating the Definition of Success</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Mon, 30 Jan 2006 12:00:00 -0500</pubDate>
			<description>Understanding up-front what clients really want to achieve and how they will assess your work. The need to define 'success' between client and professional.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/05_Negotiating.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/7</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>Understanding up-front what clients really want to achieve and how they will assess your work. The need to define 'success' between client and professional.</itunes:subtitle>
			<itunes:summary>Understanding up-front what clients really want to achieve and how they will assess your work. The need to define 'success' between client and professional.</itunes:summary>
						<itunes:duration>00:17:09</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Negotiating Definition Success Super pleasing Miscommunication Misunderstanding Quality Conformance Requirements Goals Advice</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/05_Negotiating.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Negotiating the Definition of Success</media:title>
			<media:description type="plain">Understanding up-front what clients really want to achieve and how they will assess your work. The need to define 'success' between client and professional.</media:description>
		</item>

		<item>
			<title>Great Service</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Tue, 24 Jan 2006 12:00:00 -0500</pubDate>
			<description>The tools, tips and tactics that create excellent client service and will lead to return business and new clients.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/04_Great_Service.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/6</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>The tools, tips and tactics that create excellent client service and will lead to return business and new clients.</itunes:subtitle>
			<itunes:summary>The tools, tips and tactics that create excellent client service and will lead to return business and new clients.</itunes:summary>
						<itunes:duration>00:17:36</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Quality Service Understanding Explanations Control Progress Access Availability Value Responsiveness Reliability Appreciation Importance</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/04_Great_Service.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Great Service</media:title>
			<media:description type="plain">The tools, tips and tactics that create excellent client service and will lead to return business and new clients.</media:description>
		</item>

		<item>
			<title>Listening to Clients</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Mon, 23 Jan 2006 12:00:00 -0500</pubDate>
			<description>How you can gain a sharper competitive edge by being better at understanding how clients think - simply by asking them to talk to you.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/03_Listening.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/5</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>How you can gain a sharper competitive edge by being better at understanding how clients think - simply by asking them to talk to you.</itunes:subtitle>
			<itunes:summary>How you can gain a sharper competitive edge by being better at understanding how clients think - simply by asking them to talk to you.</itunes:summary>
						<itunes:duration>00:18:20</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Listening Competitive Advantage Competition Communication Needs Wants Information gathering Analysis Action Opportunities Evaluation Services Understanding Improvement Performance</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/03_Listening.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Listening to Clients</media:title>
			<media:description type="plain">How you can gain a sharper competitive edge by being better at understanding how clients think - simply by asking them to talk to you.</media:description>
		</item>

		<item>
			<title>Business Development</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Sun, 22 Jan 2006 12:00:00 -0500</pubDate>
			<description>The five groups of activities needed for a balanced approach to building a business.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/02_Practice_Dev.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/4</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>The five groups of activities needed for a balanced approach to building a business.</itunes:subtitle>
			<itunes:summary>The five groups of activities needed for a balanced approach to building a business.</itunes:summary>
						<itunes:duration>00:14:23</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Broadcasting Leads Courting Super pleasing Satisfaction Nurturing Listening</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/02_Practice_Dev.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Business Development</media:title>
			<media:description type="plain">The five groups of activities needed for a balanced approach to building a business.</media:description>
		</item>

		<item>
			<title>Understanding Relationships and Transactions</title>
			<link>http://davidmaister.com/2/</link>
			<pubDate>Sat, 21 Jan 2006 12:00:00 -0500</pubDate>
			<description>The rewards of building trusting relationships with clients as opposed to taking a transactional view of marketing.</description>
			<enclosure url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/01_Relationships.mp3"
				type="audio/mpeg"
				length=""				/>
			<author>david@davidmaister.com (David Maister)</author>
			<comments>http://davidmaister.com/podcasts//2/</comments>
			<guid>http://davidmaister.com/2/3</guid>
			<itunes:author>David Maister</itunes:author>
			<itunes:subtitle>The rewards of building trusting relationships with clients as opposed to taking a transactional view of marketing.</itunes:subtitle>
			<itunes:summary>The rewards of building trusting relationships with clients as opposed to taking a transactional view of marketing.</itunes:summary>
						<itunes:duration>00:24:47</itunes:duration>
			<itunes:explicit>no</itunes:explicit>
			<itunes:keywords>Trust Relationships Communication Commitment Transactions Obligation Patience Attitude Behavior</itunes:keywords>
			<itunes:image href="http://davidmaister.com/images/feedFatSmoker300.jpg" />
			<media:keywords></media:keywords>
			<media:content url="http://www.podtrac.com/pts/redirect.mp3/spanglepress.com/podcasts/2/01_Relationships.mp3"
				type="audio/mpeg"
				lang="en" />
			<media:title type="plain">Understanding Relationships and Transactions</media:title>
			<media:description type="plain">The rewards of building trusting relationships with clients as opposed to taking a transactional view of marketing.</media:description>
		</item>
</channel>
</rss>
