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        <description>bookmarks tagged buzz by KMcShea</description>
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            <title>Sponsored: 64% off Code Black Drone with HD Camera</title>
            <pubDate></pubDate>
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            <dc:creator><![CDATA[delicious]]></dc:creator>
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            <description>Our #1 Best-Selling Drone--Meet the Dark Night of the Sky!</description>
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        <item>
            <title>Make Your Site Search Engine Friendly: My Sweet 16 SEO Practices</title>
            <pubDate>Tue, 20 Oct 2009 16:18:12 +0000</pubDate>
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            <link>http://www.emeraldstrategies.net/buzz/tips/2009/200910-make-your-site-search-engine-friendly.htm</link>
            <dc:creator><![CDATA[kmcshea]]></dc:creator>
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            <description>Is your Web site search-engine friendly? Examine my list of the top 16 things you should do to make your content be found online and see how you stack up. It starts with a valid and unique title tag and description...</description>
            <category domain="http://del.icio.us/kmcshea/">Buzz</category>
            
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            <title>The Power of Story-Telling</title>
            <pubDate>Sat, 17 Oct 2009 15:44:41 +0000</pubDate>
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            <link>http://www.emeraldstrategies.net/buzz/articles/2009/200909-the-power-of-story-telling.htm</link>
            <dc:creator><![CDATA[kmcshea]]></dc:creator>
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            <description>Story-telling is our native language. The comfortable association goes back to our childhood and defines how we were taught right from wrong, success from mistakes and other life lessons. Is it any wonder it works in adulthood? Telling a story seems to work magic as a way to engage people and bring them around to new thinking and creative ways of doing business. And it sure beats &#34;let me show you a chart&#34;. http://bt.io/IyL</description>
            <category domain="http://del.icio.us/kmcshea/">Buzz</category>
            
        </item>
        
        <item>
            <title>All About Customer Satisfaction Surveys</title>
            <pubDate>Sat, 17 Oct 2009 15:46:18 +0000</pubDate>
            <guid isPermaLink="false">http://del.icio.us/url/d8fcab0eb014f4a1e481587cdce1650b#kmcshea</guid>
            <link>http://www.emeraldstrategies.net/buzz/articles/2009/200908-customer-satisfaction-surveys.htm</link>
            <dc:creator><![CDATA[kmcshea]]></dc:creator>
            <comments>http://del.icio.us/url/d8fcab0eb014f4a1e481587cdce1650b</comments>
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            <description>People often make mistakes in deploying a satisfaction surveys for the first time – and the mistakes often repeat themselves for those who manage existing satisfaction survey programs. This is my summary of eight tips to consider if your organization is evaluating the way you measure satisfaction with your Web site. First: don&#39;t reinvent the wheel on questions to ask... http://bt.io/IyH</description>
            <category domain="http://del.icio.us/kmcshea/">Buzz</category>
            
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            <title>How to Pick a Web Host</title>
            <pubDate>Thu, 30 Jul 2009 19:43:29 +0000</pubDate>
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            <link>http://www.emeraldstrategies.net/buzz/web/2009/200907-how-to-pick-a-Web-host.htm</link>
            <dc:creator><![CDATA[kmcshea]]></dc:creator>
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            <source url="http://feeds.del.icio.us/v2/rss/kmcshea">kmcshea's links</source>
            <description>How do you decide what the right Web host arrangement is for your Web site?  Make sure you absorb only as much risk as you are prepared to take on. (Hint: its not about cost alone.)

This write-up walks you through my thoughts on eight factors I recommend you consider:

   1. Third party or internal?
   2. Dedicated or shared? 
   3. Operating system constraints?
   4. Remote backup and redundancy? 
   5. Reliability and monitoring? 
   6. Customer base and history?
   7. Customer service? 
   8. and of course, you can&#39;t forget cost altogether.  
http://tinyurl.com/nk9gtk</description>
            <category domain="http://del.icio.us/kmcshea/">Buzz</category>
            
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        <item>
            <title>9 Tribes on the Internet</title>
            <pubDate>Thu, 30 Jul 2009 19:40:18 +0000</pubDate>
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            <link>http://www.emeraldstrategies.net/buzz/articles/2009/200906-nine-tribes-of-the-internet.htm</link>
            <dc:creator><![CDATA[kmcshea]]></dc:creator>
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            <description>There is new food for thought on organizing content to fit the needs of users from the smart people at Pew Charitable Trusts.  How many are creating?  Who is sharing?  How about mobile?  How many are off the net entirely? 

It&#39;s a good reminder that the Nirvanah is really not user-generated content after all. Slicing and dicing your audience with these insights provides fresh ideas on how to package your content to meet their needs.
I share the research, some ideas from Pew on the new patterns for connection that it brings to the world of Web publishing, and my own two cents on how you can operationalize the take-aways within your own organization...   
http://tinyurl.com/kpe26z</description>
            <category domain="http://del.icio.us/kmcshea/">Buzz</category>
            
        </item>
        
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            <title>Web Training Program Checklist</title>
            <pubDate>Thu, 30 Jul 2009 19:39:00 +0000</pubDate>
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            <link>http://www.emeraldstrategies.net/buzz/articles/2009/200907-web-training-program-checklist.htm</link>
            <dc:creator><![CDATA[kmcshea]]></dc:creator>
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            <source url="http://feeds.del.icio.us/v2/rss/kmcshea">kmcshea's links</source>
            <description>So how does your organization measure up when it comes to Web training? If you’re flying colors on all ten best practices – congratulations. You are aces.

But if you find yourself under-performing, perhaps it is time to breathe new life into your training program. Isn’t it time to give it the attention and overhaul it deserves? Remember: at the end of the day the measure of a high-performing Web site is less about the technology and more about your care for the people on your team...
http://tinyurl.com/m2cyyf</description>
            <category domain="http://del.icio.us/kmcshea/">Buzz</category>
            
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            <title>Five Magic Interview Questions</title>
            <pubDate>Mon, 01 Jun 2009 19:13:26 +0000</pubDate>
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            <link>http://www.emeraldstrategies.net/buzz/tips/2009/200905-five-magic-interview-questions.htm</link>
            <dc:creator><![CDATA[kmcshea]]></dc:creator>
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            <source url="http://feeds.del.icio.us/v2/rss/kmcshea">kmcshea's links</source>
            <description>Do You Have Any Questions?  Some years ago, I ran across a list of what I consider to be the most eye-opening interview questions on the planet. These questions never fail me. They consistently open up the conversation into nooks that produce insightful and interesting commentary.  

They are a cornerstone of any interview I do during one of my Web site audits I provide, but would be useful in just about any interview situation.  Next time you start a conversation with someone new, as part of a job interview, a research project, a client engagement or something else, take my questions out for a spin...</description>
            <category domain="http://del.icio.us/kmcshea/">Buzz</category>
            
        </item>
        
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            <title>Going Paperless: Target the Waste</title>
            <pubDate>Mon, 11 May 2009 21:52:40 +0000</pubDate>
            <guid isPermaLink="false">http://del.icio.us/url/ca4237a2c5f8a8b51789beaea02543cc#kmcshea</guid>
            <link>http://www.emeraldstrategies.net/buzz/articles/2009/200905-going-paperless.htm</link>
            <dc:creator><![CDATA[kmcshea]]></dc:creator>
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            <source url="http://feeds.del.icio.us/v2/rss/kmcshea">kmcshea's links</source>
            <description>Are you ready to go paperless?  The New York State Senate recently pocketed $4M in savings by eliminating their old news clip service in favor of online news aggregators.  With Obama’s call to action to federal agencies to trim their budgets, I think it is time to reconsider how the public wants to consume its government information. In the words of one reform-minded manager, “Shoot the dogs and take their money”.  My own story of reform, from the trenches at the Department of Energy, has some ideas on how to begin a management review of your document clearinghouse systems.</description>
            <category domain="http://del.icio.us/kmcshea/">Buzz</category>
            
        </item>
        
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            <title>Web Managers: Time to Weed the Garden</title>
            <pubDate>Tue, 12 May 2009 13:48:47 +0000</pubDate>
            <guid isPermaLink="false">http://del.icio.us/url/efc3034f764e31477563a95c3eaedb41#kmcshea</guid>
            <link>http://www.emeraldstrategies.net/buzz/articles/2009/200904-web-managers-must-weed-the-garden.htm</link>
            <dc:creator><![CDATA[kmcshea]]></dc:creator>
            <comments>http://del.icio.us/url/efc3034f764e31477563a95c3eaedb41</comments>
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            <source url="http://feeds.del.icio.us/v2/rss/kmcshea">kmcshea's links</source>
            <description>Transparency v. Information Overload.   The push for &#34;transparency&#34; -- often translated into a desire to step up the tempo of publishing to government Web sites – ignores the problem of information overload at its peril.  Simply too much of existing government Web content is out-of-date, redundant, irrelevant or even inaccurate – which can cause massive problems.  A compelling case study from Microsoft makes the case that information overload is a serious problem that cannot be ignored.  They claim it is high-time we measured dissatisfaction, and begin to “weed the garden” to turn that frown upside-down.</description>
            <category domain="http://del.icio.us/kmcshea/">Buzz</category>
            
        </item>
        
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            <title>Why Web Scorecards Rock</title>
            <pubDate>Mon, 30 Mar 2009 15:15:35 +0000</pubDate>
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            <link>http://www.emeraldstrategies.net/buzz/articles/2009/200903-why-web-scorecards-rock.htm</link>
            <dc:creator><![CDATA[kmcshea]]></dc:creator>
            <comments>http://del.icio.us/url/35fd0408b20cdae9d4eef05bd76bde35</comments>
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            <source url="http://feeds.del.icio.us/v2/rss/kmcshea">kmcshea's links</source>
            <description>An expert review can help you get the resources and momentum you need to make changes to your site. 

Benchmark yourself against best practices. Your Web scorecard is a roadmap to help you identify where you need to tweak, where you need to overhaul and where you are doing well...</description>
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