Diary of a Jeweler

More diary less dry education!

2011-03-28T00:50:00.001-04:00

So....with my break, I have done some deep soul-searching and realized my blog was becoming dry and boring, which is not me. I am going to be introducing two fun topics that will be a part of this blog weekly.

The first will be a story about my most inspirational experience of the week. This could be a couple celebrating their 50th anniversary to a veteran who is still in love with their high school sweetheart. There are many great events that are celebrated with jewelry that can be passed down like the wonderful story of the person wearing it.

The second will be a story about my most forgettable experience of the week. Some weeks there are more than others! Lol! This could range from a grinch of a customer to an embarrassing moment by yours truly. I think this will be a lot of fun!

Please send me some other fun weekly topics you all might like me to add to the diary. This could be a product of the week to deal of the week!

Thank you for reading and keep the comments coming,

Amir Chokr Gemologist (GIA)

Im back!.....

2011-03-24T06:00:00.002-04:00

Hello All,

I am back! So housework has kinda taken a priority the last few weeks, but I will be back beginning Monday with a vengeance!!! I will be renovating some other styles and formats.

Thanks for tuning back in,

Amir

Passenger side engagement: Choosing the right diamond

2011-03-01T21:47:00.001-05:00

Passenger Side Engagement: Choosing the Right Diamond
So, by now you have completed your snooping around on what style ring and shape of diamond she may like. You have also been in a couple of jewelry stores to speak with their gemologists, and completed some general research online. Now, to the fun part!

Selecting the right diamond is key to making the ring the one of her dreams, and the envy of her friends! I suggest selecting the diamond first then the setting. I like to do this for a couple of reasons.

First, selecting the diamond is fun and educational. The experience can seem overwhelming, but it is rather simple once the shape is chosen. Secondly, choosing the diamond first will help with selecting the exact ring, and you can see the proportions of the diamond with the ring you are about to select. Lastly, selecting the diamond first will allow you to focus on getting the best diamond for the budget you are setting for the ring.

So...to the nerdy stuff! Diamonds have been traditionally segmented to the 4C's. You will see a lot of variance on people having a 5th C. I think this can be addressed without confusing people with an additional C that changes of the website or jeweler. The traditional 4C's are as follows:
Color
Clarity
Cut
Carat Weight

Color...The color of the diamond is determined by grading the diamond in filtered white light. The diamond is turned upside down on white paper and examined. The color ranges from D to Z with the letters of our alphabet, and get more yellow or brown as the color approaches Z. D, E, F are colorless. G, H, I, J are near colorless. The typical person can begin seeing color in the diamond while it is in the setting at I color or J color. Some people are more tuned to variances in color and can see color in G or H.

Clarity...The clarity is more complicated, but don't worry, I will make it really easy. Clarity begins with Flawless, and is grouped in four groups after. VVS, VS, SI, and I. Each of which have two degrees except for I which has three. To make it easy and not too nerdy, if you would like a diamond and not be able to see the inclusion with the naked eye (commonly called eye clean) go for VS2 or better. Many SI1 can be can be eye clean. I recommend viewing each diamond with a loupe and locating the inclusions. Please note...inclusions are just a characteristic of a diamond, and they will help with identifying a diamond as yours.

For the nerds...the GIA clarity scale goes as follows: Flawless (FL), Internally Flawless (IF), Very Very Slight (VVS1, VVS2), Very Slight (VS1, VS2), Slightly Included (SI1, SI2), Included (I1, I2, I3).

Cut...The cut of the diamond is critical to creating the most amount of brilliance the diamond can have. The cut is determined by many different factors. If you do the slightest amount of research online, you will find many places claiming to have "Ideal Cut" diamonds, "Signature Ideal", and maybe even Super-Duper-Ideal cut diamonds! Man! That can get confusing. I know I want the most brilliant cut so I am going to buy the Super-Duper-Ideal cut diamond! Now, THE TRUTH, there is no such thing as an "Ideal Cut" diamond! Say what Mr Amir?! Yes, I didn't stutter, there is No ideal cut diamond. GIA, AGS, and other labs have proved there are many different ways to achieve the same brilliance and hence disproved the notion of the ideal cut?

So how do websites call diamonds Ideal cut? Because it sounds good to consumers and resonates quality. However, they set their own parameters on what their ideal cut entails. So Mr. Amir, what do you recommend? I recommend looking at the diamonds yourself and seeing which diamond you like. Some people prefer smaller tables, thick crown, polished girdle, etc. These all determine what your perfect diamond is. You can get an expensive diamond by getting too technical, but dummy it down and look at which diamond talks to you and gets you excited. To me, that is what it comes down to.

Carat Weight...The last on the list is Carat Weight. This one is easiest to explain and self explanatory. It is the weight of the diamond based on the unit of measurement, carat. The system is derived by ancient traders using the carob seed to determine weight. This is now exact and equal to 1/5th of a gram.

Generally, as the weight of the diamond increases, so does the price. The price for the same color and clarity diamond rises exponentially based on the weight.

Passenger Side Engagement: First step in purchasing a diamond

2011-02-17T01:20:00.002-05:00

Image by: Naomi Chokr Photography

What should my first step be in buying a diamond?

First step is obviously to find someone you want to spend the rest of your life with. The second step would be to give her something to represent your love for each other. You can begin two different ways. First, search around locally to find a reputable jeweler that has a Gemologist on staff to help you begin looking for a diamond. Make sure they have an assortment of shapes and sizes for you to view. Most jewelers are more than happy to assist you in the beginning stages and inform them if this is your first purchase. Learn all you can and ask every question you have, and I guarantee they have heard every question imaginable and are happy to answer yours. Remember, there is no such thing as a stupid question, just stupid people!

Secondly, you can search online, ( or my blog) and learn many aspects of purchasing a diamond. There are many resources out there (and my blog) to help you step by step. The quality of diamond and budget you have set aside to make the purchase is important. The choice is up to the individual, but my preference is quality.

No budget is too small. For example, my father, the owner of the business purchased a diamond 1/20th of a carat for my mom. That was all he could afford and it still today holds true in my eyes. No customer is too small or insignificant. Let's have fun and choose the piece of her dream.

All the best,

Amir Chokr Gemologist (GIA)

Passenger Side Engagement: Tips to find the perfect diamond ring

2011-02-15T12:00:00.002-05:00

Image by: Naomi Chokr Photography

I'm clueless...How do I figure what my girlfriend's perfect ring is?

First off, get used to being clueless. I have.
- your most valuable clues are going to be from her friends. Whether you know it or not, she and her friends have talked about it. Ask her friends for clues. If she doesn't have any friends, or you don't want to clue them in due to loose lips then try window shopping at your local mall and peer in the windows with her casually.

Think about her style, Is it contemporary? Does she like vintage things? Does she like to be more simple and laid-back? Is she rough with her items? Another aspect to think about is her career and how the ring will be worn day to day. For example, being in Florida, there are a lot of hospitals for the old people and therefore many nurses and doctors. In this scenario, I would suggest the diamond to be set low and without too many prongs. This will allow the latex gloves to come on and off with ease and keep them from ripping easily.

If you would like to surprise her you can purchase a diamond and have your jeweler set the diamond in a plain solitaire setting so that you may propose with the chosen diamond. Then later go back to your jeweler and search for the setting of her dreams together and have your diamond set in the new setting. This will allow you to have the element of surprise and work together for the best setting.

As a side note, some jewelers will give you credit for the old solitaire. I suggest to keep it and add a synthetic cubic zirconia in the center and have that as a travel ring so you don't risk getting your real ring lost or stolen in the unfamiliar area.

Thanks for tuning in,

Amir Chokr Gemologist (GIA)

Blog Launch Winners!

2011-02-15T00:44:00.002-05:00

Hello All,

Thank you for all your entries! I have chosen a winner. We were supposed to do the pulling of names from random.com, but due to technical difficulties, we were kicking it old school with a twist. What is the twist? I thought you would never ask! I used a salad spinner to mix the names and pull the name while it was spinning. I still have all my fingers...thanks for the concern. So, to the important stuff.

The winner for the first day is Julie Martin. Congratulations on your new earrings!

The winner for the second day is Ashley Newell. Congratulations on your new earrings too!

Last but not least,the winner for the third day is Renny! Congratulations on your new necklace!

Happy Valentines ladies!

Thank you all for your comments and support!! Keep them coming! More giveaways and prizes to come throughout the year.

Amir Chokr Gemologist (GIA)

Engagement Series "Passenger Side Engagement"

2011-02-14T04:57:00.002-05:00

Hello all,

Happy Valentines Day! I wish you all a lot of chocolate, roses, and diamonds!

I am going to be posting a two week series titled, "Passenger Side Engagement". This will be a ride in the passenger seat of the engagement experience from both men and women's point of view. I will discuss the topics that men need to know to get the best possible outcome...her to say, Yes! Also, I will discuss topics that women need to know to get the best possible outcome for them...the engagement of their dreams! (or an enormous diamond)

This week is going to be directed to the guys! If you haven't proposed yet, then listen up! I will be giving you an inside look at the whole process from figuring out what she wants, getting the best deal, and how to pop the question. Warning, tuning into this blog will lead to a better knowledge about diamonds and jewelry. This may lead to a happier relationship and many happy endings! Like in cartoons of course. Again with your head in the gutter!

Lady's, please share how you were proposed to, and if it hasn't happened yet please share ideas for the guys on your ideal proposal. Would you like it more intimate, in public, or with family, etc.

Also, If you could choose, would you like to be a part of the engagement ring selection or be surprised?

**Tonight I will be announcing the (3) winners of the pearl earrings and necklace. Thank you all for the great comments, recommendations and support.

Stay tuned, three of you will be adding some pieces to your collection!

Amir Chokr Gemologist (GIA)

Rolex. Pinnacle of time keeping?

2011-02-11T05:56:00.001-05:00

Image from www.rolex.com

Hello all,

When it comes to watches, Rolex receives the most amount of notoriety in the United States. Their timeless design and precise movements are what draws the attention that it receives. At the same time, they have a stigma from many longtime owners that they do not keep good time.

As with most finely crafted and tuned machines, regular maintenance and care is key to keeping your Rolex running properly and timed to strict standards. Most Rolex timepieces contain automatic movements. Automatic movements are typically composed of over 200 metal parts and gears that work together to keep time. The movement gains it's power through a mainspring that is wound with a weighted rotor that moves while the wearer is moving.

Automatic watches should be serviced once every 3 to 5 years. This service is also refereed to an overhaul which includes disassembling the entire mechanism and cleaning each part. After the parts are cleaned, the watch is then reassembled, oils are added to the proper places, then the watch is timed in 6 positions.

Automatic watches should be accurate within 2 to 3 minutes per month. The accuracy will as it ages and if not regularly maintained. A typical service or overhaul will be $350 to $700 (price will vary depending on your local jewelry store or watch maker). This also should include an outer refinish that will restore the timepiece to it's original beauty.

So what about you? Do you have a favorite watch? When was the last time you had it serviced?

Amir Chokr Gemologist (GIA)

Note: this post is not sponsored by Rolex. I doubt they even know me.

Don't let your rings age like fine wine: suggested care and maintenance of your jewels

2011-02-09T12:08:00.000-05:00

Image by: Naomi Chokr Photography

Hello all,

I received this message from Anthonette:

Hi Amir,
My question is about taking care of and proper cleaning for my wedding rings. I've got platinum bands and a princess cut diamond with a 4-prong setting. I've been married for almost 10 years. What do you recommend?

First off, congratulations on the climb to ten, blissful, argument free years together! I recommend getting your rings and other jewelry checked and cleaned once every three months. This is good for three reasons. First, having your jewelry checked every three months will allow the jeweler to check the prongs for any weakness or damage. Secondly, the jeweler can inspect it for any loose gems. Lastly, aesthetically the piece will look amazing and allow the gems to shine like the day you purchased it.

Most Jewelers will clean and inspect as a complimentary service. However, they will charge for any prong work, tightening of stones, and polishing of the piece.

As a side note, rings are a magnet for bacteria and grease and may cause skin irritation. Keeping up with regular cleaning will help minimize the risk of any irritation and keep up the brilliance of your piece.

I have seen many men and women spend countless dollars with dermatologists and skin products because of a red rash or bacterial infection on their fingers. The typical cause: build-up of bacteria, lotions, and dead skin. The typical remedy, remove the jewelry from the place it is being worn and have the piece professionally cleaned. You may add a antibacterial ointment or simply let it heal. Then you may begin wearing your precious piece after your skin is fully healed. Please note, with any skin conditions, it is always recommended to seek professional help!

Thanks for the question Anthonette. I hope this helps you and another person out.

Amir Chokr Gemologist (GIA)

************************

Don't forget to enter my blog giveaways:

Day 1: Pearl Earrings

Day 2: Pearl Earrings

Day 3: Pearl Necklace

Yikes my white gold ring is now yellow!

2011-02-07T05:23:00.007-05:00

Image by: Naomi Chokr Photography

Hello all,

I have had many customers afraid the white gold ring they purchased is yellow gold. Time-out. Did the jeweler cheat me? Is this an inferior metal? Many people might think this or feel this way if they were never informed on the formulation of white gold. In order to make what is known as white gold, pure 24kt gold is mixed with nickel, palladium, and/or manganese. These metals are known as alloys, and alloys are added to pure gold to make different purities of gold such as 10kt, 14kt, and 18kt.

The casted white gold appears to be a faint yellow hue after final polishing, but it is then rhodium plated to a brilliant, pure white color. Rhodium is a pure white metal that is plated to the piece using a plating solution with the metal in it. This plating will wear off and eventually your piece will need to be re-plated to restore it's original purchased look.

Most Jewelers charge a fee to re-plate your piece due to the expense of the plating solution that. The solution its self typically costs the jeweler over $600! So, white gold will look pretty brand new and will need a little maintenance as time progresses.

*WARNING* White gold contains nickel. Which some people can be allergic to and cause a red rash. This is something to think about when selecting a piece. There are ways to get a white ring if you are allergic to nickel. First, you can purchase platinum, select a piece with palladium as the alloy (it's hypoallergenic), or choose a piece made of palladium.

Thanks for stopping by I hope you learned something new.

Amir Chokr Gemologist (GIA)

Great comments! Please keep them roaring in!

2011-02-04T10:11:00.000-05:00

Thank you all for all the support you have shown for this new venture! I really believe that I can help people avoid many misnomers that are posted online or spoken from salespeople. I have had many discussions with people about metals like platinum and gold, diamonds and gemstones, and buying jewelry from various portals (online, TV, Cruise ships and island Jewelers, etc)

For example, I sold a diamond to a beautiful couple last Saturday they loved it! It is a 1.50ct (ct is short for carat) E in color, and SI1 in clarity. The diamond is cut very well and sings with beauty. The couple came in today to look at the diamond again. They were second guessing their choice because they researched online and were mislead about fluorescence in a diamond. (fluorescence in a diamond is when the diamond is expose to ultraviolet light and emits a glowing color) the topic of fluorescence in diamonds will be part of a future posting, but it can, in rare instances, have a negative influence on a diamond. It is one of the most misunderstood characteristic of a diamond and many people in the diamond industry do not learn about the differences and how in affects the diamond. It can be both positive and negative on beauty and price!

This is an example of how with a few minutes a day reading the Diary of a Jeweler can save you money and/or make you money. Plus, free pearls to a select few! Man, I feel like I am buying your love...that's ok with me!

Thank you all again and please keep the comments, talking points, and questions coming.

Amir Chokr Gemologist (GIA)

Blog Launch Giveaway Day 3: Pearl Necklace

2011-02-03T06:35:00.008-05:00

Image by: Naomi Chokr Photography

One lucky winner will win this pearl necklace.

Description: This is a 16 inch stand of Freshwater cultured pearls that are segmented by handmade twisted sterling silver. This looks great on the above palmetto strap, but will look better on the lucky someone who wins them!

Contest Details:

1.) Subscribe to my blog, leave me a comment on this post and tell me your favorite gemstone.

2.) Get up to 3 more chances to win and enter the contest. Post about this giveaway on your blog, facebook and/or twitter. Make sure to link it back to my blog: www.amirchokr.com and leave me a link back to your post(s). Feel free to copy the images above and use it for your post. If you talk about this giveaway on 2-3 social media avenues then you get to leave me 2-3 additional comments.

3.) If you don't have a blog... go ahead and "suggest to friend" to like my fanpage

4.) Be sure to leave your contact info (example: email, blog address, twitter name or facebook page link

I apologies but this contest is open to US residents only. One day I promise when I get bigger, I will have enough funds to send prizes internationally.

Thanks & Good Luck,

Amir Chokr Gemologist (GIA)

Note: This prize being given away is sponsored by me, Amir Chokr. This means that I purchased the prize myself. No Sponsors here. Winners will be chosen randomly using randomn.org.

Blog Launch Giveaway Day 2: 3 Sets Pearl Earring

2011-02-02T05:33:00.011-05:00

Image by: Naomi Chokr Photography

One lucky winner will win all 3 sets of pearl earrings.

Description: 7mm Freshwater Cultured Pearl earrings. The earrings are a stud style with sterling silver posts and backs. These are great for a date with a new someone, old someone, or by yourself!!

Contest Details:

1.) Subscribe to my blog, leave me a comment on this post and tell me your birthstone. If you don't know your birthstone just tell me the month you were born.

3.) If you don't have a blog... go ahead and "suggest to friend" to like my fanpage

4.) Be sure to leave your contact info (example: email, blog address, twitter name or facebook page link

I will pick a winner on Valentines Day, February 14, 2011. So you have until then to enter this giveaway.

I apologies but this contest is open to US residents only. One day I promise when I get bigger, I will have enough funds to send prizes internationally.

Thanks & Good Luck,

Amir Chokr Gemologist (GIA)

Note: This prize being given away is sponsored by me, Amir Chokr. This means that I purchased the prize myself. No Sponsors here. Winners will be chosen randomly using randomn.org.

Tips to keep your pearls like your teeth...pearly white!

2011-02-01T23:40:00.002-05:00

Image by: Mikimoto

Hello everyone,

Thank you all for the great comments. Without you, the reader, this blog would be pointless. Many of the comments posted were regarding pearls and proper care of pearls. So...I will touch upon the proper care of pearls and explain in more depth in future posts.

In may ways, pearls are like our teeth. Located in a living organism...check...wear down over time...check...can be damaged by improper care...check. Pearls are organic gems that are formed when the oyster has detected a foreign object inside its shell and secretes nacre over the object to protect itself. These layers create a calcium carbonate coating that is much like our teeth.

This coating creates the beloved iridescent finish, and it can appear white, pink, grey, and black to mention a few. Most fancy colors of pearls like the rich greens and blues are going to be due to a process of dying the pearl. With proper care, the pearls should last generations.

Pearls are susceptible to damage from acids, perfumes, hair spray (not the movie), and other metal jewelry. The best practice to care for pearls is to put them on last before going out and remove them first when arriving back home. After use, it's best to wipe them with a damp cloth and leave them out to dry overnight. This allows the acids and perfumes from our body to be removed when wiped and the silk to dry overnight. Also, annual inspection of the pearls and silk strand by your local jeweler (or me) is highly recommended to help ensure the strand is in good order.

Thanks again for all of your great comments so far and words of encouragement. The more input by you the better the blog will become. Like I say, there is no stupid questions, just stupid people! I believe in you!

Thanks for tuning in,

Amir Chokr Gemologist (GIA)

Welcome to my new blog & Giveaway Day 1: 3 Sets of Pearl Earrings!

2011-02-01T06:15:00.025-05:00

Image by: Naomi Chokr Photography

One lucky winner will win all 3 sets of pearl earrings.

Description: 7mm Freshwater Cultured Pearl earrings. The earrings are a stud style with sterling silver posts and backs. These earrings will look great on your ear while your strutting your stuff on the catwalk!!

Contest Details:

1.) Subscribe to my blog, leave me a comment on this post and ask me a question about purchasing an engagement ring, a piece of jewelry, diamonds, gemstones or anything at all related to the industry.

2.) Get up to 3 more chances to win and enter the contest. Post about this giveaway on your blog, facebook and/or twitter. Make sure to link it back to my blog: www.amirchokr.com and leave me a link back to your post(s). Feel free to copy the images above and use it for your post. If you talk about this giveaway on 2-3 social media avenues then you get to leave me 2-3 additional comments.

3.) If you don't have a blog... go ahead and "suggest to friend" to like my fanpage

4.) Be sure to leave your contact info (example: email, blog address, twitter name or facebook page link)

I apologies but this contest is open to US residents only. One day I promise when I get bigger, I will have enough funds to send prizes internationally.

Thanks & Good Luck,

Amir Chokr Gemologist (GIA)

Note: This prize being given away is sponsored by me, Amir Chokr. This means that I purchased the prize myself. No Sponsors here. Winners will be chosen randomly using randomn.org.

Tomorrow is the day!

2011-01-31T06:07:00.007-05:00

WOW! One more day to go! Exciting things to come. Really no joke, we're going to have a huge celebration here and giving things away to thank you for your support.

Don't forget I'm still collecting questions. If you have any questions about purchasing an engagement ring, a piece of jewelry, diamonds, gemstones or anything at all related to the industry, please leave me a comment. I will answer all of your questions in future blog posts.

Don't forget to check out my facebook page here: Diary of a Jeweler Fanpage

Tomorrow, February 1, 2011 is the day I formally launch Diary of a Jeweler. Check back tomorrow through the 3rd for HUGE some giveaways! Hint... it's my wife's favorite gemstone.

Thanks for stopping by and see you all tomorrow!

Amir Chokr Gemologist (GIA)

Officially viewed worldwide! Lightbulb!

2011-01-30T12:56:00.005-05:00

This blog got it's first worldwide view today, and like every other social media person, shamelessly I am going to make a little thing a big deal! This person was from the United Kingdom. I was typing a message on Facebook regarding this and a lightbulb went off in my head. I am going to post a fun Gemological or jewelry related topic that the particular country has or has had.

So...for the UK.....The region is rich in culture, history, and family Jewels. Get your heads out of the gutter! The Tower of London holds an incredible collection of the Crown Jewels from the past Royal Families. This is a major tourist attraction for the public, and it is a must see! I went when I was little and I still remember many pieces like it was yesterday. However, it's not the jewels that everyone gets to see that I want to talk about or the amber that washes on the historic shores, but the buried treasure!

Images from: CNN.com

In July of 2010, Dave Crisp stumbled upon a find of a lifetime. He was in a field with his metal detector, and located an area that was signaling metal. He dug and located 21 roman coins dated back to 250AD. He quickly realized there was an old clay pot that needed professional care. He called archaeologists from the British Museum to help unearth the find properly. In this pot was over 52,000 ancient Roman coins! The find was valued over $1 million. This is an amazing find and shows there is more to London than meets the eye.

Images from: CNN.com

So, the next time you see the treasure hunters at your local beach, (Florida has a lot of them) don't be so quick to judge them, they may be my next big customer!

For more on this story visit: cnn.com - Amatuer unearth 52,000 Roman coins worth $1M

Thanks for tuning in!

Amir Chokr Gemologist (GIA)

Blog launch in 3 days!

2011-01-30T06:08:00.001-05:00

Don't forget to check out my facebook page here: Diary of a Jeweler Fanpage

On Wednesday, February 1, 2011 Diary of a Jeweler will officially launch. You wouldn't want to miss my blog giveaways! Hint... 3 precious items will be given away!

4 more days!

2011-01-29T06:12:00.005-05:00

Good Morning Everyone,

Happy Saturday! I'm sure most of your arms are tired from all the fist pumping last night. Four more days and it will be time to work those fingers on posting comments and questions to my blog. I have a lot on information prepared to share, and I feel very confident that it will help many of you and hopefully be entertaining at the same time. I like sharing knowledge and making people laugh. If you like facts only watch QVC! NOT! lol!

Be sure to join me next week, February 1, 2011 when I launch Diary of a Jeweler. You wouldn't want to miss my new blog. I will be giving away prizes for 3 days! Hint... its part of the Pirates of the Caribbean movie title.

In the mean time check out my fanpage: Diary of a Jeweler Fanpage

Enjoy your Saturday!!

Amir Chokr Graduate Gemologist (GIA)

Only 5 more days to go

2011-01-28T06:07:00.003-05:00

Hello Everyone!

Happy Friday! I know most of you are working on getting GTL done. (gym, tan and laundry) I know that joke was lame and trashy, but so is the Jersey Shore. Its kinda like a train wreck though, you have to see it. So, while the single people are out fist pumping tonight, I will be working tirelessly this weekend on getting all my ducks in a row and make sure the blog is a success.

Be sure to join me next week, February 1, 2011 when I launch Diary of a Jeweler. You wouldn't want to miss my blog giveaways! Hint... it could be a great Valentines day present!

Don't forget to check out my facebook page here: Diary of a Jeweler Fanpage

I wish you all a fun and safe night!!!!

Amir Chokr Graduate Gemologist (GIA)

6 more days to go!

2011-01-27T05:55:00.005-05:00

Hello Everyone,

I can't believe there is only six more days. I have a lot of things to get together before the launch! The Bible preaches the Earth was created in 6 days, so I think I should be able to direct my wife, Naomi, to complete the rest! haha! Thanks for your help!!

Be sure to join me next week, February 1, 2011 when I launch Diary of a Jeweler. You wouldn't want to miss my blog giveaways! Hint... it's round and you can wear it on your ear.

And oh yah my fanpage on facebook is now live too. Like me here: Diary of a Jeweler Fanpage

Talk to you all soon!

Amir Chokr Graduate Gemologist (GIA)

Diary of a Jeweler.... launches in 7 days!

2011-01-26T06:00:00.002-05:00

Hello everyone!

Well, right now it is probably hello my one fan. So, Hi Naomi! Count down to my blog launch starts today! Anyways, I decided my first blog post should define and outline what my blog is truly about. Diamonds and Jewelry. Now that my outline is done, I can move on. I plan to create a blog that everyone can visit to gain inside knowledge about jewels, what to look for when purchasing, and fun general knowledge.

My goal is to inflict as much knowledge and know-how about jewelry to help each person drive their jeweler crazy....I hope this doesn't bite me in the butt. I want this to be an open forum for anyone to ask questions and post comments.

I believe in order to make this successful, I need the interaction of each of you. You may leave me a comment anytime and I will address it either in my future posts or directly. Remember, there is no such thing as a stupid question, just stupid people!

Be sure to join me next week, February 1, 2011 when I launch formally Diary of a Jeweler. I will be doing a giveaway and picking a winner on Valentines day. Hint... it's something you or your loved one can wear.

Amir Chokr Graduate Gemologist (GIA)

My Blog: "Diary of a Jeweler" . . . . Coming Soon!

2010-11-12T00:43:00.001-05:00

I'm launching my blog "Diary of a Jeweler" really soon.

The purpose of this blog is to help you learn more about the 2nd most expensive purchase that you will ever make (next to a car or your house). My goal is to walk you through the buying process and also give you my perspective and insights (as a Jeweler) that is rarely seen or experienced by you the consumer.

For the mean time if you have any questions about purchasing an engagement ring, a piece of jewelry, diamonds, gemstones or anything at all related to the industry, please leave me a comment. I will answer all of your questions in future blog posts. So please keep the questions coming! I'm here to help and hopefully entertain you along the way.

Talk you all soon!!