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	<title>Blog &#8211; Digital Marketing &amp; PR</title>
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	<link>https://digitalmarketing-pr.co.uk</link>
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		<title>DMPR builds a Google rocket</title>
		<link>http://digitalmarketing-pr.co.uk/dmpr-builds-a-google-rocket/</link>
		
		<dc:creator><![CDATA[Anthony]]></dc:creator>
		<pubDate>Tue, 15 Dec 2015 16:45:29 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<guid isPermaLink="false">http://digitalmarketing-pr.co.uk/?p=784</guid>

					<description><![CDATA[Google is recognising its top 250 search (search engine optimisation, SEO, and pay-per-click, PPC) partners by sending out build-your-own rockets. And DMPR (Digital Marketing &#38; PR) was on that list meaning we got to build a rocket! Here’s a short video of Derek Booth and Aaron Haley assembling it together. &#160; &#160; Courtesy of Google [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Google is recognising its top 250 search (search engine optimisation, SEO, and pay-per-click, PPC) partners by sending out build-your-own rockets.</p>
<p>And DMPR (Digital Marketing &amp; PR) was on that list meaning we got to build a rocket! Here’s a short video of Derek Booth and Aaron Haley assembling it together.</p>
<p>&nbsp;</p>
<p><iframe src="https://www.youtube.com/embed/JCLXl18OnsA" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>&nbsp;</p>
<p>Courtesy of Google Elevator, the rocket now serves as a centrepiece on the DMPR desk.</p>
<p>But it’s not all fun and games. Google Partners ensures we are offering the best possible SEO and PPC service to our clients in accordance with Google’s strict guidelines.</p>
<p>We navigate Google’s complex criteria for ranking websites, and our SEO and PPC ensures online content stays relevant.</p>
<p>On a platform as big as Google it can be tough to stand out, however we ensure traffic is driven to websites using specialist SEO and PPC to get hits up – and provide support if they’re down.</p>
<p>&nbsp;</p>
<p>We work to make any business’ digital marketing lift off.</p>
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		<title>A beginner’s guide to social media</title>
		<link>http://digitalmarketing-pr.co.uk/a-beginners-guide-to-social-media/</link>
		
		<dc:creator><![CDATA[Anthony]]></dc:creator>
		<pubDate>Wed, 08 Jul 2015 10:20:13 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<guid isPermaLink="false">http://digitalmarketing-pr.co.uk/?p=776</guid>

					<description><![CDATA[Managing multiple social media accounts can be time consuming. This video provides you with the best ways to get your social media working for you. ]]></description>
										<content:encoded><![CDATA[<p>Managing multiple social media accounts can be time consuming. This video provides you with the best ways to get your social media working for you.</p>
<p><a title="About Us" href="https://digitalmarketing-pr.co.uk/about-us/">Lisa Appleby</a> runs through the basic steps that all social media accounts should have, from picking your profile picture to setting an appropriate username.</p>
<p>Lisa also discusses how a well-managed social media account helps your SEO (search engine optimisation) and how to make sure your social media is in line with your brand guidelines.</p>
<p><iframe src="https://www.youtube.com/embed/fMUITevBKPk" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>Do you have any digital marketing and PR questions that you would like answering? <a title="Contact us" href="https://digitalmarketing-pr.co.uk/contact-us/">Submit them here.</a></p>
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		<title>How to analyse social media activity</title>
		<link>http://digitalmarketing-pr.co.uk/how-to-analyse-social-media-activity/</link>
		
		<dc:creator><![CDATA[Anthony]]></dc:creator>
		<pubDate>Fri, 29 May 2015 14:25:17 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<guid isPermaLink="false">http://digitalmarketing-pr.co.uk/?p=767</guid>

					<description><![CDATA[Whether to raise awareness of your brand or to drive traffic to your website, having a social media presence boosts your online reputation.]]></description>
										<content:encoded><![CDATA[<p>Whether to raise awareness of your brand or to drive traffic to your website, having a social media presence boosts your online reputation.</p>
<p><a title="About Us" href="https://digitalmarketing-pr.co.uk/about-us/">Anthony Bullick</a> explains exactly how to analyse your social media activity to make sure you’re achieving the objectives you set out to achieve.</p>
<p>Covering the likes of Twitter and Facebook, Anthony also gives some advice on which tools to use, what you should be analysing and the importance of feeding the data back in.</p>
<p><iframe src="https://www.youtube.com/embed/wA0T1XoJQRA" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>Do you have any digital marketing and PR questions that you would like answering? <a title="Contact us" href="https://digitalmarketing-pr.co.uk/contact-us/">Submit them here.</a></p>
<p>&nbsp;</p>
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		<title>What is the best E-commerce platform for ranking?</title>
		<link>http://digitalmarketing-pr.co.uk/what-is-the-best-e-commerce-platform-for-ranking/</link>
		
		<dc:creator><![CDATA[Anthony]]></dc:creator>
		<pubDate>Thu, 14 May 2015 11:18:26 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<guid isPermaLink="false">http://digitalmarketing-pr.co.uk/?p=760</guid>

					<description><![CDATA[Want to ensure you’re using the best E-commerce platform to achieve a great web ranking? You’re not alone.]]></description>
										<content:encoded><![CDATA[<p>Want to ensure you’re using the best E-commerce platform to achieve a great web ranking? You’re not alone.</p>
<p>Our digital director Derek Booth shares his insight on what to look for in an E-commerce site, and offers a two minute guide on how to decide which is best for you and your business.</p>
<p><iframe width="560" height="315" src="https://www.youtube.com/embed/6I5Zn8vqIRE" frameborder="0" allowfullscreen></iframe></p>
<p>Do you have any digital marketing and PR questions that you would like answering? <a href="https://digitalmarketing-pr.co.uk/contact-us/" title="Contact us">Submit them here.</a></p>
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		<title>Why has traffic to my site dropped?</title>
		<link>http://digitalmarketing-pr.co.uk/why-has-traffic-to-my-site-dropped/</link>
		
		<dc:creator><![CDATA[Anthony]]></dc:creator>
		<pubDate>Wed, 22 Apr 2015 09:11:08 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<guid isPermaLink="false">http://digitalmarketing-pr.co.uk/?p=753</guid>

					<description><![CDATA[Is your website not attracting the number of visitors it once did? Fear not – our Digital Director Derek Booth is on hand with some sound advice.]]></description>
										<content:encoded><![CDATA[<p>When it comes to SEO (search engine optimisation), sometimes the number of visitors to your site decreases after changes are made to items such as copy, blog posts and page titles.</p>
<p>Is your website not attracting the number of visitors it once did? Fear not – our <a title="Meet Derek, our digital director" href="https://digitalmarketing-pr.co.uk/meetderek-our-digital-director/">digital director Derek Booth</a> is on hand with some sound advice.</p>
<p>Having been an internet marketer since before Google was born, Derek knows what matters when it comes to web traffic. Traffic may have dropped, but there’s no need to panic – it’s actually an opportunity to improve in the long-run.</p>
<p><iframe src="https://www.youtube.com/embed/1OukBNemxgI" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>Do you have any digital marketing and PR questions that you would like answering? <a title="Contact us" href="https://digitalmarketing-pr.co.uk/contact-us/">Submit them here.</a></p>
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		<title>How to sell in a press release</title>
		<link>http://digitalmarketing-pr.co.uk/how-to-sell-in-a-press-release/</link>
		
		<dc:creator><![CDATA[Anthony]]></dc:creator>
		<pubDate>Wed, 11 Mar 2015 14:57:20 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<guid isPermaLink="false">http://digitalmarketing-pr.co.uk/?p=745</guid>

					<description><![CDATA[Approaching the media to sell in a press release can be a daunting prospect. In this video PR consultant Sue Ormesher gives her top tips on the best ways to contact the press. ]]></description>
										<content:encoded><![CDATA[<p>Submitting content as editorial to the media helps to raise awareness of your business and its products or services.  Earning coverage as editorial as opposed to buying it as advertising is seen as being more credible: your story is there on its own merit.</p>
<p>Approaching the media to sell in a press release can be a daunting prospect. In this video, PR consultant Sue Ormesher gives her top tips on the best ways to contact the press.</p>
<p>As a former journalist, Sue provides insider tips and essential steps to take including carrying out research, understanding what to say, and how to maximise your chances of earning coverage.</p>
<p>&nbsp;</p>
<p><iframe src="https://www.youtube.com/embed/3kZfRa7maRU" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>&nbsp;</p>
<p><span style="color: #303030;">Do you have any digital marketing and PR questions that you would like answering? </span><a style="color: #0084cb;" title="Contact us" href="https://digitalmarketing-pr.co.uk/contact-us/">Submit them here.</a></p>
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		<title>How do I fix slow page speed?</title>
		<link>http://digitalmarketing-pr.co.uk/how-to-fix-page-speed-seo/</link>
		
		<dc:creator><![CDATA[Anthony]]></dc:creator>
		<pubDate>Thu, 12 Feb 2015 10:19:42 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<guid isPermaLink="false">http://digitalmarketing-pr.co.uk/?p=726</guid>

					<description><![CDATA[If a poor page speed is slowing your business down, DMPR’s Digital Director Derek Booth is on hand to offer his help and advice.]]></description>
										<content:encoded><![CDATA[<p>If a poor page speed is slowing your business down, DMPR’s <a title="Meet Derek, our digital director" href="https://digitalmarketing-pr.co.uk/meetderek-our-digital-director/">digital director Derek Booth </a>is on hand to offer his help and advice.</p>
<p>Page speed impacts your website&#8217;s visibility in search engines: a below-par speed can limit the traffic Google sends your way.</p>
<p style="text-align: left;">As an experienced digital marketer, Derek has helped countless businesses get their online presence up to speed. Here he shares his top tips on how to find out what’s slowing your site down, and what to do next.</p>
<p>&nbsp;</p>
<p><iframe src="https://www.youtube.com/embed/yninh_aYGoY" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p><span style="color: #303030;">Do you have any digital marketing and PR questions that you would like answering? </span><a style="color: #0084cb;" title="Contact us" href="https://digitalmarketing-pr.co.uk/contact-us/">Submit them here.</a></p>
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		<title>How to use the hashtag on twitter</title>
		<link>http://digitalmarketing-pr.co.uk/how-to-use-the-hashtag-on-twitter/</link>
		
		<dc:creator><![CDATA[Anthony]]></dc:creator>
		<pubDate>Thu, 22 Jan 2015 10:06:01 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<guid isPermaLink="false">http://digitalmarketing-pr.co.uk/?p=722</guid>

					<description><![CDATA[Social media marketing increases awareness of a business and its products or services.  Carried out correctly, your online activity can lead to more sales enquiries and brand advocates.]]></description>
										<content:encoded><![CDATA[<p>Social media marketing increases awareness of a business and its products or services.  Carried out correctly, your online activity can lead to more sales enquiries and brand advocates.</p>
<p>One of the areas of social media that causes confusion is the use of a hashtag on Twitter,  When do you use a hashtag?</p>
<p>In under 60 seconds Lisa discusses the essential dos and don’ts of maximising your Twitter activity with the help of the hashtag, and even provides a bonus tip about using them on Instagram!</p>
<p><iframe src="//www.youtube.com/embed/3G51XQEPiL0" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>Do you have any digital marketing and PR questions that you would like answering? <a href="https://digitalmarketing-pr.co.uk/contact-us/">Submit them here.</a></p>
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		<title>How to deal with a social media crisis</title>
		<link>http://digitalmarketing-pr.co.uk/how-to-deal-with-a-social-media-crisis/</link>
		
		<dc:creator><![CDATA[Anthony]]></dc:creator>
		<pubDate>Thu, 11 Dec 2014 10:18:03 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[digital PR]]></category>
		<category><![CDATA[Online marketing]]></category>
		<category><![CDATA[online PR]]></category>
		<category><![CDATA[online reputation management]]></category>
		<category><![CDATA[reputation]]></category>
		<category><![CDATA[social media]]></category>
		<guid isPermaLink="false">http://digitalmarketing-pr.co.uk/?p=715</guid>

					<description><![CDATA[The explosion of social media and online news has provided a quick route for anyone feeling aggrieved to air their frustrations immediately.]]></description>
										<content:encoded><![CDATA[<p>The explosion of social media and online news has provided a quick route for anyone feeling aggrieved to air their frustrations immediately. Failing to protect your brand online can negatively affect your customers’ or potential customers’ opinions about you.</p>
<p>DMPR’s Sue Ormesher talks you through the key steps involved for when dealing with an issue or a crisis online.</p>
<p>Sue also discusses useful online monitoring tools to capture both positive and negative conversations about your brand.</p>
<p><iframe src="//www.youtube.com/embed/hdWQLcPeFHk" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>Do you have any digital marketing and PR questions that you would like answering? <a title="Contact us" href="https://digitalmarketing-pr.co.uk/contact-us/">Submit them here.</a></p>
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		<title>What are the best keywords to use for SEO?</title>
		<link>http://digitalmarketing-pr.co.uk/best-keywords-seo-video/</link>
		
		<dc:creator><![CDATA[Anthony]]></dc:creator>
		<pubDate>Thu, 13 Nov 2014 13:42:47 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[keyword research]]></category>
		<category><![CDATA[Online marketing]]></category>
		<category><![CDATA[search marketing]]></category>
		<category><![CDATA[video]]></category>
		<guid isPermaLink="false">http://digitalmarketing-pr.co.uk/?p=706</guid>

					<description><![CDATA[In this video, our digital director, Derek Booth, looks at the dos and don&#8217;ts of carrying out keyword research for SEO (search engine optimisation) campaigns. Understanding the phrases used by your customers and stakeholders when they search online is an important part of driving relevant traffic to your website.  If your site does not appear on [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>In this video, our digital director, Derek Booth, looks at the dos and don&#8217;ts of carrying out keyword research for SEO (search engine optimisation) campaigns.</p>
<p>Understanding the phrases used by your customers and stakeholders when they search online is an important part of driving relevant traffic to your website.  If your site does not appear on page one of the search results for such phrases, it won&#8217;t get clicked.</p>
<p>Despite its importance, it is often an area that is overlooked or carried out incorrectly.</p>
<p>Derek reveals a common mistake made by businesses when reviewing what key phrases to use and identifies research techniques to implement including PPC (pay per click) and Google Analytics.  The ideal length for a key phrase is also discussed.</p>
<p><iframe src="//www.youtube.com/embed/WYfJmJIe7c4?list=UUE0z0qfZ9w1bzwk2AmSnYdQ" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>Do you have any digital marketing and PR questions that you would like answering? <a title="Contact us" href="https://digitalmarketing-pr.co.uk/contact-us/">Submit them here.</a></p>
<p>&nbsp;</p>
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