Digital Buzz

Do you use Pinterest for your small business? If not, here is a...

Wed, 20 Mar 2013 12:00:35 -0500

Do you use Pinterest for your small business? If not, here is a guide to getting your brand to be successful on one of the top social media platforms.

(Via Sober Advertising)

amexopenforum

The Hunt (www.thehunt.com) Tracks Down Hard-to-Find Fashion...

Thu, 21 Feb 2013 12:00:29 -0600

The Hunt (www.thehunt.com) Tracks Down Hard-to-Find Fashion Online

“The Hunt is about making photos found on these sites as well as user-generated photos actionable…”

Mission: The Hunt is a community that tracks down the items you covet but don’t know where to find.

“Fashion Democracy” Stock Mfg.Co. (stockmfg.co)...

Wed, 20 Feb 2013 12:00:19 -0600

“Fashion Democracy”

Stock Mfg.Co. (stockmfg.co) officially launched last week with a simple mission: to produce high-quality, American-made fashion at the lowest possible price.

To accomplish this, Stock collaborates with emerging designers to feature a pre-sale of their designs on stockmfg.co. In Kickstarter-like fashion, the consumer decides if the item will be produced or not.

-Via Sales Check, Chicago Magazine 2/19/13

You can also check them out in Tumblr!
http://stockmfgco.tumblr.com/

GiveBrand is the simple, streamlined way to showcase your...

Sun, 27 Jan 2013 15:30:07 -0600

GiveBrand is the simple, streamlined way to showcase your personal brand.

(And can add a little something extra to send along with your resume when job searching)

Connect your social networking accounts and contacts, assign tags to your contacts or, vouch a tag they’ve already been given. (Encourage them to return the favor.)

Your tag words generate a Tag Cloud providing a visual way to view your “brand key words.” Hover over a word in your tag cloud to see how you stack up against other GiveBrand users with the same tag.

Summed up: Another tool to add to your set to supplement job searching and branding!

View More at http://www.givebrand.com

Beginner Social Media Tips for Local Business Marketing ...

Thu, 24 Jan 2013 15:30:29 -0600

Beginner Social Media Tips for Local Business Marketing

Local businesses that don’t use social media platforms are missing out on opportunities that could attract more customers and help them reach new markets. When you want a local business to thrive, you have to include social media in your marketing plan. Start with these items below:

1. Keep up with current trends
2. Establish a brand identity
3. Reach out to new customers
4. Get your customers involved

Read More

(via Beginner Social Media Tips for Local Business Marketing)

amexopenforum

staff: This is HUGE! Panoramas just got a big new view on...

Thu, 17 Jan 2013 21:20:40 -0600

staff:

This is HUGE!

Panoramas just got a big new view on Tumblr. Try it on your blog, the Dashboard, and the latest iPhone/iPad app too!

This works automatically for super-wide (3:1) high-res (1000px wide) photo uploads. And theme developers can now style panoramas in Tumblr themes with the {block:Panorama} tag.

Panorama by Blaine Davis

Stay Up to Date with my Trending Tweets!

Wed, 16 Jan 2013 18:10:00 -0600

Successful Strategies for Holiday Mobile App Marketing...

Mon, 17 Dec 2012 16:10:24 -0600

Successful Strategies for Holiday Mobile App Marketing (Infographic: Successful Strategies for Holiday Mobile App Marketing | Fiksu-
http://www.fiksu.com/successful-strategies-for-holiday-mobile-app-marketing)

via amexopenforum

Social media comparison between young and old fashion brands

Sun, 25 Nov 2012 15:30:22 -0600

digitaliskingfashionisqueen:

Who’s using social media and how? Luxury Daily makes an analysis on diverse luxury brands - Luxury Daily

amexopenforum: How To Prep Your Business For Small Business...

Wed, 14 Nov 2012 15:30:19 -0600

amexopenforum:

How To Prep Your Business For Small Business Saturday

Wedged between Black Friday and Cyber Monday, it would initially appear that November 24th’s Small Business Saturday only has a snowball’s chance of striking it big in sales. And while you might not find $180 40″ LCD TV’s that Best Buy is offering at the stroke of midnight on Black Friday at your local electronics store, shopping small is still shopping big. Backed by American Express, Small Business Saturday celebrates its third year since launching on November 27, 2010 in the Shop Small movement to drive shoppers to local storefronts and merchants across the United States. And since the third time’s the charm, this year over 200 organizations have joined American Express OPEN in declaring November 24th to be Small Business Saturday for their business, with over one hundred million people shopping and supporting the event in 2011.

With only 12 days to go until Small Business Saturday, and as a small business owner who will be participating in the event myself, here’s your shortlist on how to get your business ready for the big day! Read More
(via How To Prep Your Business For Small Business Saturday - Forbes)

66% of small businesses are spending more time using social...

Wed, 31 Oct 2012 15:30:26 -0500

66% of small businesses are spending more time using social media sites than last year but what sites are they allocating their time to? And how much? A recent study by Vertical Response sought out to find out and this infographic sums up some of the important stats.

See more at http://www.mediabistro.com/alltwitter/smb-social-media_b30573

[Infographic via: AllTwitter, Image credit: Jeff Turner]

Brands Can Now Pay for a Repin on Pinterest

Fri, 26 Oct 2012 15:30:10 -0500

Brands Can Now Pay for a Repin on Pinterest :

“CONNECTING ADVERTISERS WITH PINTEREST USERS - Pinbooster is a platform to help Pinners monetize their following, and advertisers of all sizes to reach millions of engaged users.” - http://www.pinbooster.com

With Pinbooster, brands are able to pay people to make repins for them.

Just opened to the public, Pinbooster is within the next wave of tools to facilitate brands and their marketing efforts now on the third largest social referral platform.

Back in May, Shopify released their study of how influential referrals from Pinterest could be valuable for e-commerce (see our post at http://tmblr.co/Z7yWKyOUucS1)

With Pinbooster, brands can choose from a number of demographics to make an offer to someone they feel will enhance their efforts through repinning. Some users will make more money depending on how well they meet the criteria.

So what do you think about this addition to the Pinterest “toolset”?

"The only purpose of technology is to expand the range of human capability."

Sun, 21 Oct 2012 12:45:07 -0500

“The only purpose of technology is to expand the range of human capability.”

- Adrian Anantawan (via poptech)
Interesting quote

SideTour - “Challenge the Ordinary” → SideTour is an online...

Thu, 18 Oct 2012 13:00:20 -0500

SideTour - “Challenge the Ordinary” →

SideTour is an online marketplace for experiences that help you explore your city. Currently you can experience SideTour in New York and Chicago with more cities in the works.

Find handpicked activities, tours, and memorable things to do, all hosted by talented local people.

SideTour is all about trying something new and seeing the world through the eyes of others. There are 3 ways of participating through [scheduled] Upcoming Experiences, Private Tours and for Companies (events, team building and more)

Talented Hosts + Unique Experiences + Groups

For example, you can:

Taste the Chocolates of the World Before Making Your Own in Chicago. [Go to http://sdtr.co/PMMKYl]

Create a Unique Piece of Artwork with a Brooklyn Artist in NYC. [Go to http://sdtr.co/PzmeER]

Image Shown - Take a tour of the 15 murals curated by the owner of Pawn Works studio as part of “Art in Public Places.” http://www.sidetour.com/experiences/discover-the-culturally-significant-street-art-of-the-west-loop

LinkedIn recently made the endorsement process super-easy with...

Wed, 17 Oct 2012 12:53:00 -0500

LinkedIn recently made the endorsement process super-easy with just a simple click. “Endorse and be endorsed” as well as “Provide and Gain Credibility” The LinkedIn Endorsement feature can also be an easy way to make a little gesture and show recognition to your business connections whom you value the most. See the SlideShare presentation : Introducing LinkedIn Endorsements http://www.slideshare.net/linkedin/introducing-linkedin-endorsement

"Shopping is now morphing into a set of new consumer experiences and behavior, in which the lines..."

Thu, 11 Oct 2012 13:21:55 -0500

““Shopping is now morphing into a set of new consumer experiences and behavior, in which the lines between online and offline disappear, and where consumers are able to buy anything they want, anywhere, anytime.””

- Interesting post worth reading- Quote from “The end of retail as we know it?” via Luxury Daily at
http://www.luxurydaily.com/the-end-of-retail-as-we-know-it/

Facebook - now “over 1 billion served” The Wall Street Journal...

Sun, 07 Oct 2012 13:28:27 -0500

Facebook - now “over 1 billion served”

The Wall Street Journal published a wonderful infographic that paints a telling picture of the state of Facebook.

The question for Facebook is just how much value Mr. Zuckerberg can extract from all those people that Facebook signed up for free. Last year, the company produced nearly $4 billion in revenue, mostly from advertising—far less than the nearly $38 billion that Google squeezed out of an equally large set of users in the last fiscal year. Facebook still trails behind other Web companies in capturing revenue from users. In the U.S., search engines such as Google and Yahoo make about $88 per person who uses its search engine, while Facebook makes about $15 per user, according to eMarketer Inc.

PART 2 of LinkedIn Update Saturday!!! (via LinkedIn Blog »...

Sat, 06 Oct 2012 14:57:10 -0500

PART 2 of LinkedIn Update Saturday!!!

(via LinkedIn Blog » Rolling Out New LinkedIn Company Pages to All Companies [SLIDESHOW])

To learn more about the new Company Page, visit: marketing.linkedin.com/companypages.

LinkedIn Launches Blogging Platform

Sat, 06 Oct 2012 13:26:50 -0500

PART 1 of LinkedIn Update Saturday!!!

Earlier this week on October 2, LinkedIn, launched a new publishing platform designed to connect experts and thought leaders in business with a broader audience.

Users can now “follow” influencers across a variety of industries, who can use the service to author long-form content and leverage their brands and insights to generate a larger audience. The new tool essentially acts as an extension of LinkedIn Today, the social news product the company launched in 2011, and demonstrates LinkedIn’s commitment to broadening the network’s traditional scope and using editorial to boost platform engagement.

***Read more on the LinkedIn Blog here and on Fast Company here

"Today, conversation between brand and consumers is a valuable way for those that love them to get to..."

Fri, 05 Oct 2012 13:26:16 -0500

“Today, conversation between brand and consumers is a valuable way for those that love them to get to know their favorites better and make some new favorites.”

- List of Luxury Brands on Twitter | EAT LOVE SAVOR™, International Luxury Lifestyle Magazine for Women

For those of you interested, my new Twitter follower @eatlovesavormag has compiled a list of “Luxury Brands” on Twitter that you can check out. They claim to be “adding to the list” so you might check back periodically to see who they have added or submit your suggestions!