DigitalFilipinoClub.com blog

Touching 6000 people on first quarter 2013

2013-03-28T10:50:00.000+08:00

The first quarter of 2013 can be considered as unprecedented as we are able to reach out to at least 6000 persons face-to-face and online through our free E-Commerce Boot Camp and Digital Influencer Boot Camp webinars.

Here's a run down of what we did in the first quarter of 2013:

1. Cebu E-Commerce Summit and Cebu E-Commerce Boot Camp

Close to 110 participants grace the event making this 1st E-Commerce Summit and Boot Camp in Cebu a success.

2. AIE College E-Commerce Boot Camp

Around 1600 students joined this activity making it our biggest E-Commerce Boot Camp to date.

3. E-Commerce Boot Camp Mindanao kicks off in General Santos City and Zamboanga

77 participants joined our E-Commerce Boot Camp General Santos City and E-Commerce Boot Camp Zamboanga City that debunks earlier perception of Mindanao being not ready for e-commerce.

4. The 1st E-Commerce Boot Camp UP Diliman, E-Commerce / Digital Marketing Project Planning Workshop / Personal Goal Setting, and Search Engine / Blog / Social Media Strategy Workshop at Ateneo-Rockwell

Manila served as an important jump off point as we launched the 1st E-Commerce Boot Camp at UP Diliman last January 11.

We served the needs of our club members by giving workshops specifically for them such as the E-Commerce / Digital Marketing Project Planning Workshop / Personal Goal Setting, and Search Engine / Blog / Social Media Strategy Workshop at Ateneo-Rockwell.

5. Club members in action

Club members also helped out shared their knowledge in the Digital Influencers Marketing Summit La Union, Digital Influencers Marketing Summit Rizal, 4th DigitalFilipino E-Commerce Summit Manila, and Cebu E-Commerce Summit.

I also spoke at the following events this 1st quarter:

1. PR Batch Gilas - DLSU Dasmarinas (March 26)
2. The 3rd Annual Sales and Marketing Professionals Convention (March 21)
3. Social Media Influencers Summit (March 16)
4. Internet Mastery Workshop (March 9)
5. Legal Forum on Data Privacy and Cybercrime (February 21)
6. PUP Technology Festival 2013 (February 21)
7. Philippine Chamber of Commerce and Industry (February 15)
8. Thomasian Junior Marketing Association (February 6)
9. MarketingJays - PUP (February 5)
10. Batangas Information Technology Council (February 2)
11. Junior Media Summit (January 24)
12. GoNegosyo 2nd Filipino Technopreneurship Summit (January 21)

Although the volume of speaking engagements I had is no longer new, the simultaneous club-initiated activities through our boot camps and summits further increase the activity level.

And we are just beginning...

Our 2nd quarter to 4th quarter will result to more activities as we increase our boot camps. Definitely, club member participation will be of great importance.

2012 Summary

2012-12-23T22:44:00.001+08:00

Hello Club Members. As always, here's sharing to you what activities transpired this 2012 and citing some ideas in mind for 2013. Your inputs will be greatly appreciated.

1. DigitalFilipino Startup 100 Project

We started the year with our 3rd free webinar encouraging entrepreneurs to share their start-up experience.

I took a step back afterwards, reflected on the project heavily, as many groups came out also having the same intention of helping start-ups.

Just launched the Free E-Commerce Boot Camp Online last November 29 to support this project. With 36 webinar series and 12 topics (around 70 sub-topics) lined-up, I consider this project as my biggest investment to date as the webinars, handouts, lessons, assignments, and online mentoring cost can reach up to 3.5 million assuming that the development of the topic material and online mentorship with participants is around P100k each (per topic / sub-topic).

Launched the 2012 edition announcing only 35 topics. However, will be adding another topic focusing on crowdfunding and will likely build a platform for this. This 1st quarter of 2013, will be going to Singapore to formalize the entity that will support this process.

I hope to get more of club members involved in this one, to share their e-commerce business start-up experience, with the intent of inspiring others in their e-business adventures. Also, as an angel investor of potential e-commerce projects coming out of the boot camp.

2. SEO / E-Commerce / Blog/ Social Media workshop

http://digitalfilipinoclub.blogspot.com/2012/01/e-commerce-project-development-search.html

http://digitalfilipinoclub.blogspot.com/2012/03/march-27-and-28-e-commerce-project.html

We were able to do 2 workhops on this one this year. We are scheduled to do another one again this January 2013.

3. DigitalFilipino E-Commerce Summit 2012

Our 3rd one was highlighted with Gillian Muessig of SEOMoz doing the keynote for the event. We are bringing this event to the grassroots this 2013 by lowering its cost and do it on several locations.

4. Tweet-up at Salon De Ning

(We should meet up there again. Very lovely place.)

5. E-Commerce / Digital Marketing Business Model Review / Project Planning

http://digitalfilipinoclub.blogspot.com/2012/05/baguio-may-30-to-june-1-e-commerce.html

http://digitalfilipinoclub.blogspot.com/2012/06/palawan-july-5-to-7-e-commerce-digital.html

http://digitalfilipinoclub.blogspot.com/2012/11/tagaytay-december-3-to-5-e-commerce.html

We did a series of e-commerce / digital marketing project planning workshop and integrate the Business Model Generation topic. Held club workshops in Baguio, Palawan, and Tagaytay.

6. Deploying large-scale site with Wordpress workshop

We organized a tech workshop and got great feedback for this one. Yes, will be doing one again this 2013 and add another topic too.

7. FITFIL

Last July 2012, I introduced FITFIL to the group and offered a subsidy for those joining. None of the club members were able to join at that time. However, I am glad that some finally did in its SM-MOA leg.

8. Internet Security Tools and Techniques

We did a 3 weeks ethical hacking workshop at the Philippine National Police with the aim of strengthening our relationship with law enforcement and as I prepare for my CEH 7.0 certification. Will be doing one again this 2013.

9. QR Code briefing with Garrett Gee

Courtesy of the US Embassy, we met Garrette Gee and learned about the potential of QR codes. Started using it as well in our events such as the Digital Influencers Marketing Summit.

10. Digital Influencers Marketing Summit

http://digitalfilipino.com/digital-influencers-marketing-summit-september-29-smx-convention-center/

http://digitalfilipino.com/digital-influencers-marketing-summit-cebu-november-24/

We had two #dim2012 events (Manila and Cebu) this year. For 2013, will be bringing it to more locations starting with La Union and Rizal.

11. Meeting with Bureau of Internal Revenue

We had a meeting with the Bureau of Internal Revenue regarding their upcoming circular reminding businesses on tax obligations with regards to online transactions.

Some developments to expect this 2013 (in addition to what I shared above for continuity of 2012 efforts):

1. New membership rates (effective January 1, 2013)

This will affect new members only and those won't be able to renew according to schedule. The new rates are meant to cover as well the declining dollar - peso exchange rate.

2. New membership category (tentative)

This is meant to welcome super newbies in the group. It seems our club rates are still deemed high despite our numerous free benefits to club members. I am still having 2nd thoughts on this one and will think about it further.

3. Grassroot approach

Most of our events this year - Digital Influencers Marketing Summit and DigitalFilipino E-Commerce Summit - will target the grassroots market segment or those who can only afford below P5000 investment rate in pursuing additional learning.

4. Junior DigitalFilipino Club

To support our E-Commerce Boot Camp, will be launching the Junior DigitalFilipino Club program this 2013 whose primary objective is to get students to participate in this boot camp online and offline.

5. Club portal

Will be migrating the club site from its own domain to within DigitalFilipino.com. Currently evaluating platforms that we can use. Definitely, I want it to be more than just forums, article posting, and member public profile pages.

6. Code of Ethics

Will be releasing a Code of Ethics that E-Commerce Boot Camp graduates will adhere to. Will be sharing it here to review if it is something that can also be adopted within the club.

Merry Christmas and Happy New Year Club Members!

Tagaytay: January 28 to 30: E-Commerce / Digital Marketing Project Planning

2012-12-13T10:37:00.002+08:00

The DigitalFilipino Club will be having its 4th out-of-town session for club members this January 28 to 30, 2013 at The T in Tagaytay City.

(photos of past workshop from Tagaytay, Palawan, and Baguio)

This session is ideal for participants who have any of the following objectives:

Wants to improve or develop new e-commerce business models or ideas.
Improve digital marketing (SEO / social media / corporate blogging) approaches.

The workshop shall tackle the following:

1. Understand the business pattern (creation of business model canvas, free business model, free prize).

2. Storytelling / visualization to project stakeholders and customers guide. (mind mapping, The Hero's Journey and Presentation Form)

3. Understanding the customer (B2C / B2B - will it be remarkable?, building tribes)

4. Creating new ideas (lateral marketing, 6 thinking hats)

5. Developing prototypes, scenarios, and testing idea acceptance. (stickiness)

6. Presentation review: SWOT Analysis, Blue Ocean strategy, Multiple models

The output of the workshop is a project plan that can be used by the organization as implementation framework or guide.

Note that participants who have attended the earlier Baguio, Palawan, and Tagaytay sessions can skip through the exercises they have done already and just focused on the new discussion items. However, they should bring a copy of what they have previously done. Be ready to integrate and present it.

The following is the itinerary to be followed:

Day 1 - January 28

6AM Meet up at Starbucks 6750 (Ayala Center, Makati)

For participants taking the shuttle, please be on time.
Quick light breakfast stop.

9 AM Arrive at The T and get settled in rooms.

Depending on number of participants, maximum of 20, room sharing shall be observed.

10 AM Workshop proper

Introduction / team matching for group work, presentation, and review (instead of usual present to all).
Understand the business pattern (creation of business model canvas).
Storytelling / visualization to project stakeholders and customers guide. (The Hero's Journey and Presentation Form)
Workshop

12 noon LUNCH / siesta

2 pm Understanding the customer (B2C / B2B - will it be remarkable?, building tribes) / workshop

4 PM break

5 pm Creating new ideas (lateral marketing, 6 thinking hats) / workshop

7 pm Night swim / BBQ dinner (cocktails - drink moderately)

Day 2 - January 29

6 to 8 AM breakfast

8 AM Developing prototypes, scenarios, and testing idea acceptance. (stickiness) / workshop

12:00 LUNCH / siesta

2PM Presentation and review: SWOT Analysis, Blue Ocean strategy, Multiple models

Tasks completion

7 PM Giving out of certificates (for those who will be able to complete)

Night swim / dinner (cocktails - drink moderately)

Day 3 - January 30

7 AM Check-out

Breakfast

Tour

Return to Manila (drop off points along EDSA but up to SM North only)

Club members interested to participate should note of the following slots:

Corporate member - 3 slots and can attend for 3 days
SME member - 2 slots and can attend for 3 days
Individual member - (not transferrable). Pay the fee of P2000. (plus the fee indicated below)

To reserve your slot, please contact Janette Toral. We can only accept up to 20 participants.

Each participant confirming needs to pay a fee of P3000 (per person) to cover transportation, accommodation, and meals cost.

Should you be taking care of your own transportation, kindly pay P2000 instead.
Bringing / contributing food, cocktail drinks, and snacks will be more than welcome.

Non-members:

Non-members can attend this activity for P13,000. (Should you be taking care of your own transportation, kindly pay P12,000 instead.)

Club members who are not updated with their membership fee payment need to process their fees prior to the activity.

Blog, Search, and Social Media Strategy Workshop

2012-12-12T16:04:00.001+08:00

(Photos from earlier 3 workshop batches held at Ateneo de Manila University, Rockwell Center, Makati City)

The DigitalFilipino.com Club will be having its 6th workshop on "Blog, Search, Social Media Strategy Workshop" this January 14 to 16, 2013 from 9 am to 4:30 pm at Room 207, Ateneo Graduate School of Business #20 Rockwell Drive, Rockwell Center, Makati City. Target participants are entrepreneurs, marketing, and sales professionals who would like to explore further use of the Internet to promote their business online.

DigitalFilipino Club Members are entitled to the following free slots:

Corporate member - 2 slots and can attend for 3 days
SME member - 1 slot and can attend for 3 days
Individual member - 1 day session (not transferrable). Discounted rate of P5,000 for the remaining 2 days.
Non-members can attend this workshop for P10,000. (pay through Paypal)
Fully paid enrollees to the upcoming Certified Blog and Social Media Entrepreneur Program shall be entitled to a free slot in this event (non-transferrable)

To reserve your slot, please contact Janette Toral.

This workshop will:

Tackle search engine marketing techniques that can be applied to one's online presence.
Develop a blog content plan and build one's influencer identity.
Come up with a social media plan identifying suitable channels, content approach, and program metrics.

Day 1

Search Engine Marketing

Planning / competition review
Site architecture
Content plan
Hitting page 1
Metrics

Day 2

Blog marketing

Blog purpose

Content plan

Blog marketing

Influencer engagement

Blog advertising

Day 3

Social media marketing

Planning
Channel selection
Content plan and schedule
Promotions
Metrics

To earn a certificate of attendance from DigitalFilipino Club, participants should:

Complete the 3-days session
Submit and present completed assignment work and any revision asked for through webinar on February 21, 2013.

To reserve your slot, please contact Janette Toral.

Tagaytay: December 3 to 5: E-Commerce / Digital Marketing Project Planning

2012-11-05T22:08:00.001+08:00

The DigitalFilipino Club will be having its 3rd out-of-town session for club members this December 3 to 5 at The T in Tagaytay City.

(photos of The T)

This session is ideal for participants who have any of the following objectives:

Wants to improve or develop new e-commerce business models or ideas.
Improve digital marketing (SEO / social media / corporate blogging) approaches.

The workshop shall tackle the following:

1. Understand the business pattern (creation of business model canvas, free business model, free prize).

2. Storytelling / visualization to project stakeholders and customers guide. (mind mapping, The Hero's Journey and Presentation Form)

3. Understanding the customer (B2C / B2B - will it be remarkable?, building tribes)

4. Creating new ideas (lateral marketing, 6 thinking hats)

5. Developing prototypes, scenarios, and testing idea acceptance. (stickiness)

6. Presentation review: SWOT Analysis, Blue Ocean strategy, Multiple models

The output of the workshop is a project plan that can be used by the organization as implementation framework or guide.

Note that participants who have attended the earlier Baguio and Palawan sessions can skip through the exercises they have done already and just focused on the new discussion items. However, they should bring a copy of what they have previously done. Be ready to integrate and present it.

The following is the itinerary to be followed:

December 3

6AM Meet up at Starbucks 6750 (Ayala Center, Makati)

For participants taking the shuttle, please be on time.
Quick light breakfast stop.

9 AM Arrive at The T and get settled in rooms.

Depending on number of participants, maximum of 20, room sharing shall be observed.

10 AM Workshop proper

Introduction / team matching for group work, presentation, and review (instead of usual present to all).
Understand the business pattern (creation of business model canvas).
Storytelling / visualization to project stakeholders and customers guide. (The Hero's Journey and Presentation Form)
Workshop

12 noon LUNCH / siesta

2 pm Understanding the customer (B2C / B2B - will it be remarkable?, building tribes) / workshop

4 PM break

5 pm Creating new ideas (lateral marketing, 6 thinking hats) / workshop

7 pm Night swim / BBQ dinner (cocktails - drink moderately)

December 4

6 to 8 AM breakfast

8 AM Developing prototypes, scenarios, and testing idea acceptance. (stickiness) / workshop

12:00 LUNCH / siesta

2PM Presentation and review: SWOT Analysis, Blue Ocean strategy, Multiple models

Tasks completion

7 PM Giving out of certificates (for those who will be able to complete)

Night swim / dinner (cocktails - drink moderately)

December 5

7 AM Check-out

Breakfast stop-over

Tour

Return to Manila (drop off points along EDSA but up to SM North only)

Club members interested to participate should note of the following slots:

Corporate member - 3 slots and can attend for 3 days
SME member - 2 slots and can attend for 3 days
Individual member - (not transferrable). Pay the fee of P2000. (plus the fee indicated below)

To reserve your slot, please contact Janette Toral. We can only accept up to 20 participants.

Each participant confirming needs to pay a fee of P3000 (per person) to cover transportation, accommodation, and meals cost.

Should you be taking care of your own transportation, kindly pay P2000 instead.
Bringing / contributing food, cocktail drinks, and snacks will be more than welcome.

Non-members:

Non-members can attend this activity for P13,000. (Should you be taking care of your own transportation, kindly pay P12,000 instead.)

Club members who are not updated with their membership fee payment need to process their fees prior to the activity.

October 30: Consultative meeting with Bureau of Internal Revenue on "Understanding Online Transactions Process"

2012-10-22T17:03:00.000+08:00

Hello Club Members. The Bureau of Internal Revenue (BIR) invited us for a consultative session on "understanding online transactions process".

This will be on October 30, 2012, Tuesday, 2:00 p.m. at the 10th floor, Training Room, BIR National Office Bldg., BIR Road, Diliman Quezon City.

If you recall, in our earlier years in the club, we also had a meeting with BIR who enlightened us on how individuals and consultants specializing in the ICT field can conduct transactions and issue receipts.

Hopefully, in this session, we can have a better understanding with the BIR on the nature of e-commerce whether done as a hobby or real business.

Club members sending a representative in this session are requested to contact me on or before October 25 and give me the name / contact number / email address of your representative.

Thank you.

Club member reminders for the Digital Influencers Marketing Summit

2012-09-25T11:16:00.001+08:00

Hello Club Members. As we finalize our last kick preparations for the Digital Influencers Marketing Summit. Here are some reminders to note:

1. DigitalFilipino Club Members are entitled to the following free slots:

Corporate member - 2 slots and can attend the whole training
SME member - 1 slot and can attend the whole training
Individual member - 1 days session (not transferrable). P1,000 per day for the remaining days.

Just contact me to avail of your free slot.

2. We still have sponsorship slots available for interested members. Special rate is also offered.

3. SME and Corporate members who have collaterals that like to be given out, kindly bring it on the event itself. We have an area where this will be place and let participants get as they desire.

3. We are giving club members the opportunity to give a 1-minute pitch for a project or advocacy that you are into. Just send me 2 slides or website url of what you intend to pitch and the idea behind it. Once approved, will give you a slot. Looking forward to active audience participation in this event. Club members can contact me and will call you to discuss.

4. We welcome raffle contributions from club members. Should you be giving items, let me know.

We are expecting around 300 participants to join us in this event. Look forward catching up with you.

DigitalFilipino Club roundtable discussion with Garrett Gee

2012-07-27T16:39:00.001+08:00

The DigitalFilipino Club had a roundtable event last August 1 at the US Embassy Seafront Compound, Pasay City.

Our guest resource person was Garrett Gee, a young founder and chief executive officer of Scan, Inc., a company involved in creating web-based and mobile tools which enable both enterprises and individuals to benefit from mobile transaction technologies. Inc. also dubbed Scan as one of America's coolest college start-up for 2012. Garrett also founded and served as the creative director of Capital G Design.

(Note that there should be sound at around 2:00)

Many thanks to club members who joined us despite the heavy rain downpour. I enjoyed our discussion with Garrett and hope to do this more with other entrepreneurs in the future.

July 9 to 27: Internet Security Tools and Techniques Workshop

2012-07-02T13:36:00.002+08:00

The DigitalFilipino.com Club will be having a workshop on "Internet Security Tools and Techniques" this July 9 to 27, 2012 from 9 am to 4:00 pm at PNP Training Service, Camp Crame, Quezon City.

Target participants are businesses who use IT resources, Internet, and does e-commerce extensively.

DigitalFilipino Club Members are entitled to the following free slots:

Corporate member - 2 slots and can attend the whole training
SME member - 1 slot and can attend the whole training
Individual member - 1 days session (not transferrable). P1,000 per day for the remaining days.
PNP-CIDG will appoint 12 police personnel to participate in this 15-days workshop.

To reserve your slot, please contact Janette Toral.

For the purpose of this workshop, a site will be used for applying all lessons to be taught and learned. Club members who wish to take this opportunity for their site to be tested (loaded on a test server location) can contact Janette Toral.

Club member participants will also be required to sign a waiver that the tools and knowledge to be gained during the workshop shall not be used to probe sites or users, without any prior written agreement, and whose actions shall qualify as an act of hacking or cracking under the E-Commerce Law (Republic Act 8792) and other relevant regulations.

Laptop shall be provided during the workshop. The venue has wi-fi Internet access. However, bringing of back-up Internet access gadget is encouraged. Note that food is not included in this training.

This workshop will discuss:

workshop venue

July 9 - Day 1

Internet Security Introduction
Tools: Information gathering about target network and/or person.
Attack-defense workshop

July 10 - Day 2

Day 1 continuation
Attack-defense workshop

July 11 - Day 3

workshop venue

Network scanning techniques
Extraction of system and user information
Password cracking
Root kits
Steganography
Trojan and backdoor
Attack-defense workshop

July 12 - Day 4

Virus and Worms
Sniffing Techniques
Attack-defense workshop

July 13 - Day 5

Identity theft
Attack-defense workshop

July 16 - Day 6

Denial of service
Attack-defense workshop

July 17 - Day 7

Session hijacking
Web / E-Commerce Server security
Attack-defense workshop

July 18 - Day 8

Website security
SQL injection
Attack-defense workshop

July 19 - Day 9

Review of Day 1 to 8
Attack-defense workshop

July 20 - Day 10

Wireless network security
Attack-defense workshop

July 23 - Day 11

Intrusion detection
Buffer overflow
Attack-defense workshop

July 24 - Day 12

Cryptography
Attack-defense workshop

July 25 - Day 13

Security assessment
Attack-defense workshop

July 26 - Day 14

Penetration testing
Workshop

July 27 - Day 15

Completion of Workshop seat work submission
Challenge (Exam)
Issuance of certificates - only to those who completed the 15 days-workshop and submitted all workshop deliverables (done correctly)

To reserve your slot, please contact Janette Toral.

Palawan: July 5 to 7: E-Commerce / Digital Marketing Business Model Requirements Development and Design Review

2012-06-24T10:28:00.001+08:00

The DigitalFilipino Club will be having its second out-of-town workshop session for club members this July 5 to 7 at Palawan. Venue of this activity will be at Secret Paradise Resort, Turtle Bay, Palawan.

The E-Commerce / Digital Marketing Business Model Requirements Development and Design Review gives participants the opportunity to dive through a business idea by understanding the customer better, improving ideas further, develop and present user scenarios, and let the business idea go through strategic review using SWOT and Blue Ocean methods.

Furthermore, the project is concretized further by developing a project Vision and Scope that shall be used for getting project sign-off and in building it.

The following is the itinerary to be followed:

July 5

Arrival at Puerto Princesa Palawan airport. Please take the FIRST flight to Palawan. Some airline options available: (Please book early. For your return trip, if you are joining us on July 7, please take the last flight.)

- Air Asia

- Zest Air

- Philippine Airlines
- Air Philippines

- Cebu Pacific

Meet-up for road trip to Port Barton (location to be given to folks joining this activity)

Proceed to Secret Paradise Resort (more photos about the location) and check-in. Room sharing arrangements (3 to 4 persons per room) will be made among club members.

We expect to arrive before noon at the location. Participants will be given time to rest and do leisure activities.

Workshop starts at 2 PM

Creating a customer centric business model design
Understanding the customer (empathy map)
Brainstorming ideas
Storytelling the business model

Games and beach activities

Dinner

July 6

Morning mountain trekking / beach activities

8 AM : Breakfast / workshop proper

Creating user scenarios
Strategy assessment: SWOT / Blue Ocean
Creation of Vision and Scope

Games and beach activities

Dinner

July 7

Morning mountain trekking / beach activities

8 AM : Breakfast / workshop proper

Presentation of Business Model Requirements Design

11 AM Check-out / Return to Puerto Princesa

Lunch / Puerto Princesa Tour / Airport

Return to Manila

Club members interested to participate should note of the following slots:

Corporate member - 3 slots and can attend for 3 days
SME member - 2 slots and can attend for 3 days
Individual member - 1 day session (not transferrable). Discounted rate of P2,000 for the remaining 2 days.
Non-members can attend this 3-days workshop for P15,000. (To avail of the transportation, accommodation and meals, please add the rate indicated below)
For one-day only, the fee is P6,000 per day. (To avail of the transportation, accommodation and meals, please add the rate indicated below)

To reserve your slot, please contact Janette Toral. Please confirm on or before June 27.

Each participant confirming need to pay a fee of P3000 (per person) to cover transportation, hotel, and meals cost. (Should you like to pay for your own meals, kindly pay P2000 instead.)

Club members who are not updated with their membership fee payment need to process their fees prior to the activity.

June 25 to July 26: DigitalFilipino Club joins FITFIL Fitness Boot Camp

2012-06-15T07:35:00.001+08:00

The DigitalFilipino Club is joining the FITFIL Fitness Boot Camp Manila scheduled this June 25 to July 26 (6:00 to 8:00 pm every Monday-Wednesday-Friday) at Bonifacio Global City High Street Grounds, Taguig City.

DigitalFilipino Club Members can get subsidized slots at the following rates. Regular rate is at P1000 per person.

Corporate member - 3 slots and only pay P400 per person
SME member - 2 slots and only pay P500 per person
Individual member - 1 slot (not transferrable) and only pay P600.
Non-members interested to join the FITFIL Fitness Boot Camp can register directly at the event site.

With the popularity of the Internet and telecommuting, a big chunk of our time gets spent working online. We get busier virtually and oftentimes neglect our health. As a result, a growing number of people in our industry segment are not fit. That includes me.

After going through a 1-month Immuvit MetaFit challenge with Coach Jim Saret, I was able to experience improvement in terms of stamina, agility, and gradually losing weight in the process.

The FITFIL Fitness Boot Camp has a very successful run in Cebu and am already looking forward to its Manila leg. However, it will be great if club members like you will also be able to enjoy the program and experience the benefits first-hand.

To reserve your slot, please contact Janette Toral.

June 25, 26, 28, 29: Deploying a Large Scale Site using WordPress

2012-06-11T17:31:00.001+08:00

The DigitalFilipino.com Club will be having a workshop on "Deploying a Large Scale Site using WordPress" this June 25, 26, 28 and 29, 2012 from 9 am to 4:30 pm at Room 207, Ateneo De Manila University, #20 Rockwell Drive, Rockwell Center, Makati City.

Target participants are entrepreneurs and web developers who would like to learn how to deploy a large scale site using WordPress. Large scale site, for this training scope, are sites that have no less than 1 million page views a month.

DigitalFilipino Club Members are entitled to the following free slots:

Corporate member - 2 slots and can attend the whole training
SME member - 1 slot and can attend the whole training
Individual member - 1 day session (not transferrable). Discounted rate of P2,000 per day for the remaining days.
Non-members can attend this 4-days workshop for P12,000. (pay through Paypal)
For one-day only, the fee is P3,000 per day.

To reserve your slot, please contact Janette Toral.

This workshop will discuss:

Planning your site components
WordPress installation and set-up
Plug-ins management
Securing your WordPress site
Server management

Participants are requested to bring their own laptop. The venue has wi-fi Internet access. However, bringing of back-up Internet access gadget is encouraged. Note that food is not included in this training.

Day 1: Planning your site components

This will help the participant plan their large-scale site and the necessary components.

Simple or multi-site
Shared hosting or dedicated
Membership site
E-Commerce site
Migration from a custom content management system to WordPress

WordPress installation notes

Options for installation
Settings
User account management

Day 2 Plug-in management

Theme framework creation
Mobile site creation
Plug-ins

selection
customization
development
security
error handling

Day 3 Security management

Comments and spam handling
Login security
File directory protection
Log review

Day 4 Server (dedicated) management

Database optimization
Server optimization
Site speed optimization

To reserve your slot, please contact Janette Toral.

Baguio: June 5 and 6: E-Commerce / Digital Marketing Business Model review

2012-05-22T08:45:00.000+08:00

The DigitalFilipino Club will be having its first out-of-town workshop session for club members this June 5 and 6 at Baguio City. Venue of this activity and free accommodation to club members will be at Azalea Residences Baguio.

The following is the itinerary to be followed:

June 4
Meet up at Starbucks 6750 (beside Shangri-la Hotel) 4 PM for transportation pick-up.
2nd pick-up point will be at Starbucks Podium ADB Avenue, Ortigas Center 5 pm.
3rd pick-up point will be at Eton Centris Walk (BEFORE MRT Quezon Avenue station) 5:30 pm

Dinner at one stop-over while on-route to Baguio City.

Proceed to Azalea Residences Baguio and check-in. Room sharing arrangements (3 persons per room) will be made among club members.

June 5

8 AM : Breakfast / workshop proper

E-Commerce / Digital Marketing Business Model review

Business Model Canvas building blocks
Plotting of current business model and challenges
Feedback session

Lunch

Review of emerging and popular business models
Customer-centric business model design
Blue-ocean strategy
Presentation of revised business model canvas
Feedback session

Dinner

June 6

8 AM : Breakfast / workshop proper

Digital Influencers Workshop

Digital Influencers Framework, Profiling, Social Media, and SEO Influences
Workshop
Presentation

2 PM Check-out from hotel

Tour / Lunch

Return to Manila

Club members interested to participate should note of the following slots:

Corporate member - 3 slots and can attend for 2 days
SME member - 2 slots and can attend for 2 days
Individual member - 1 day session (not transferrable). Discounted rate of P1,000 for the remaining day.
Non-members can attend this 2-days workshop for P10,000. (pay through Paypal)
For one-day only, the fee is P6,000 per day.

To reserve your slot, please contact Janette Toral.

Each participant confirming need to pay a fee of P2000 to cover transportation and meals cost.

Club members who are not updated with their membership fee payment need to process their fees prior to the activity.

March 27 and 28: E-Commerce Project Planning, E-Store Creation, Blogging and Social Media Marketing Service as a Business

2012-03-07T17:09:00.000+08:00

The DigitalFilipino.com Club will be having a workshop on "E-Commerce Project Planning, E-Store Creation, Blogging and Social Media Services as a Business Workshop" this March 27 and 28, 2012 from 9 am to 4:30 pm at Bayleaf Intramuros, Muralla corner Victoria Street Intramuros Manila. Target participants are entrepreneurs, marketing, and sales professionals who would like to explore further use of the Internet to promote their business online.

DigitalFilipino Club Members are entitled to the following free slots:

Corporate member - 2 slots and can attend for 2 days
SME member - 1 slot and can attend for 2 days
Individual member - 1 day session (not transferrable). Discounted rate of P3,000 for the remaining day.
Non-members can attend this 2-days workshop for P10,000. (pay through Paypal)
For one-day only, the fee is P6,000 per day.

To reserve your slot, please contact Janette Toral.

This workshop will:

Build an e-commerce business model tackling all necessary areas to sustain it.
Use blogs and social media to market a business. Will tackle how to offer it as a service (including pricing).

Participants are requested to bring their own laptop. The venue has wi-fi Internet access. However, bringing of back-up Internet access gadget is encouraged. Club members joining are requested to bring the amount of P1000 per day to cover the cost of food.

Day 1: E-Commerce Project Planning

This will help the participant plan and put up an E-Commerce site where products or services can be promoted and sold online.

Value proposition
Revenue streams
Customer segment and relationship
Channels for promotion, sales, delivery, and support
Business activities, partners, and resources
Cost structure
eStore Creation using popular sites and blogs. (Cashsense, Multiply, Heartland Malls, Shopinas)

Accepting Payments Online Through Credit Card, Paypal, and Mobile Phone

Introduction to online payments
Evaluating online and mobile payment providers (comparative analysis)
Setting up of online payment for your site using local payment gateway providers (YesPayments, Kaban, Cashsense, Paynamics), Paypal, and mobile phone.
Fraud detection

Day 2 Blogging and Social Media Marketing Services as a Business

Identify goals, target audience needs, and potential.
Build a blog site and content plan.
Roll out the site and perform basic promotions.
Monitor and improve performance.
Tap blogs in various ways for promotion, awareness and support for marketing and entrepreneurship.
Understand the available blog advertising platforms and costing and to analyze a blog’s effectiveness.
Design a blogger relationship program, blog campaign and advocacy partnership.
Review and measure effectiveness of your blog marketing and advertising program.

To reserve your slot, please contact Janette Toral.

Informal consultation sessions ongoing

2012-03-02T22:27:00.000+08:00

One of the activities we started in the club is the informal consultation sessions. This is where club members who don't have time to take part in hands-on workshops or webinars can just drop by and have a consultation or tutorial on their specific concern. In the process, be able to network as well with fellow club members. For as long as we have requests for it, we will bookmark the schedule and invite others to join.

Our next one will be on:

March 7 at the Lobby of the Peninsula Hotel, Ayala Avenue (corner Makati Avenue), Makati City from 3 pm to 7 pm.

Just bring your laptop and portable Internet connection. There is also limited wi-fi in the area.
Club members joining are requested to e-mail or text me to confirm. The earlier you can come, the better.

Current and past students of the Ateneo-DigitalFilipino Blog and Social Media Entrepreneur Program are also welcome to join.

February 24 Tweet-Up at Salon De Ning

2012-02-19T20:32:00.001+08:00

Hello friends. After the DigitalFilipino E-Commerce Summit 2012 this February 24, we are inviting Twitter friends to join us at the #ecomtweetup happening at Salon De Ning, The Peninsula Manila Hotel, Makati City from 6 pm onwards.

Will have 60 drink stubs at the event available on a first-come first-serve basis. Cocktail snacks will also be served. Anything else afterwards will be on cash basis.

To confirm your attendance, just send a tweet to Janette Toral for heads-up.

Confirmed participants so far are: (Janette will be updating this based on tweet confirmation received)
1. Janette Toral
2. Heidi Kleiber
3. Vanj Padilla
4. Ryan Parreno
5. Fleire Castro
6. Jam Mayer
7. Patrick Gaerlan
8. Aileen Siwa
9. Michael Michelini
10. Glenn Dumlao
11. Joan Sherbie Acosta
12.
13.
14.

There are no serious agenda for the Tweet-Up. It is all about networking and getting to know each other. Participants who would like to volunteer a game or two, raffle, among others shall be more than welcome.

Hope to see you!

If you haven't registered yet, I hope you will consider attending the DigitalFilipino E-Commerce Summit 2012.

10 Reasons to Attend the DigitalFilipino E-Commerce Summit 2012

View more presentations from Janette Toral

E-Commerce Project Development, Search Engine Optimization, and Social Media Marketing Strategy Workshop

2012-01-13T17:27:00.002+08:00

(Photos from earlier 2 workshop batches held at Ateneo de Manila University, Rockwell Center, Makati City)

The DigitalFilipino.com Club, in collaboration with Search Profile Index, will be having its 5th workshop on "E-Commerce Project Development, Search Engine Optimization, and Social Media Marketing Strategy Workshop" this January 30, 31, and February 1, 2012 from 9 am to 4:30 pm at Room 207, Ateneo Graduate School of Business #20 Rockwell Drive, Rockwell Center, Makati City. Target participants are entrepreneurs, marketing, and sales professionals who would like to explore further use of the Internet to promote their business online.

Search Profile Index was created to help companies assess their current or planned website versus their competition including online marketing and sales strategies. In addition, listen and monitor online conversations. Reports are produced on a monthly basis, giving insights and suggestions to its subscribers.

DigitalFilipino Club Members are entitled to the following free slots:

Corporate member - 2 slots and can attend for 3 days
SME member - 1 slot and can attend for 3 days
Individual member - 1 day session (not transferrable). Discounted rate of P5,000 for the remaining 2 days.
Non-members can attend this workshop for P10,000. (pay through Paypal)

To reserve your slot, please contact Janette Toral.

This workshop will:

Build an e-commerce business model tackling all necessary areas to sustain it.
Discuss tips and techniques to get your site to the top of search engine rankings (e.g. Google, Yahoo and Bing) and stay there.
Help you create a social media strategy and work plan.
Use tools (e.g. Search Profile Index) to monitor your website, search engine, and social media campaign performance.

Day 1: E-Commerce Project Planning

This will help the participant plan and put up an E-Commerce site where products or services can be promoted and sold online.

Value proposition
Revenue streams
Customer segment and relationship
Channels for promotion, sales, delivery, and support
Business activities, partners, and resources
Cost structure
eStore Creation using popular sites and blogs. (Cashsense, Multiply, Heartland Malls, Shopinas)

Accepting Payments Online Through Credit Card, Paypal, and Mobile Phone

Introduction to online payments
Evaluating online and mobile payment providers (comparative analysis)
Setting up of online payment for your site using local payment gateway providers (YesPayments, Kaban, Cashsense, Paynamics), Paypal, and mobile phone.
Fraud detection

Day 2: Creation of a Search Engine Marketing Plan

Identify niche positioning for products and services that you will sell, target customers, buying frequency and motivation
Keywords discovery, attractiveness analysis and navigation
Competition analysis
Improving your website page titles, description, menus, body text, other assets and good content (on-page optimization)

Day 3: Creation of a Social Media Plan and Presence Online

Web copywriting

Developing content designed for the buying cycle.

Creating your social media presence online

Social media plan development

Building an online footprint

Social bookmarking and tagging
Directory submission
Links through blog posts
Microblogging
Social Networks

To earn a certificate of attendance from DigitalFilipino Club, participants should:

Complete the 3-days session
Submit and present completed assignment work and any revision asked for through webinar on February 8, 2011.

To reserve your slot, please contact Janette Toral.

January 11: Free Webinar: From Hobbyist to Technopreneur

2012-01-07T10:09:00.001+08:00

The learning session in the DigitalFilipino Start Up 100 Project - Digital Entrepreneur Program continues with our third free webinar happening on January 11, 2012 from 8 pm to 9:30 pm.

Our topic is "From Hobbyist to Technopreneur" with club member and mentor Wilson Chua of Future Gen International Pte Ltd.

Agenda as follows:

Lessons learned in making the decision from hobbyist to technopreneur.
Lessons learned in running a paging franchise - EasyCall.
Lessons learned as a Mozcom franchisee.
Lessons learned in running a BPO / contact center in Pangasinan - Farmout.
Lessons learned in current business: Bitstop, BNS, Future Gen International PTE Ltd.
What characterizes an entrepreneur?
Advice to college students and yuppies wanting to become technopreneurs.
How can I prepare to become an entrepreneur / technopreneur?
What to watch out for in running a start up?
Why consider putting up a start-up business in Singapore?
Suggested resources

Please fill-up this form to join the webinar.

Kindly expect Heidi Kleiber to send you an e-mail to confirm your registration to this free webinar.

December 21: Free Webinar: From Software Test Engineer to Technopreneur

2011-12-15T14:32:00.000+08:00

The learning session in the DigitalFilipino Start Up 100 Project - Digital Entrepreneur Program continues with our second free webinar happening on December 21, 2011 from 8 pm to 9:30 pm.

Our topic is "From Software Test Engineer to Technopreneur" with club member and mentor RJ David of Sulit.com.ph.

Agenda as follows:

Lessons learned as a software test engineer.
Lessons learned as a PHP developer.
Lessons learned as freelance web developer.
Lessons learned in current business - Sulit.com.ph.
Lessons learned in getting investors.
What characterizes an entrepreneur?
Advice to college students and yuppies wanting to become technopreneurs.
How can I prepare to become an entrepreneur / technopreneur?
What to watch out for in running a start up?
Suggested resources

Please fill-up this form to join the webinar.

Kindly expect Heidi Kleiber to send you an e-mail to confirm your registration to this free webinar.

Call for speakers: DigitalFilipino E-Commerce Summit 2012

2011-12-12T16:19:00.003+08:00

We are now gearing up for the 3rd DigitalFilipino E-Commerce Summit 2012. This will be an intensive 1-day educational event on e-commerce strategies scheduled to take place on February 24, 2012 at The Peninsula Manila, corner of Ayala Avenue and Makati Avenue, Makati City from 9 am to 5 pm.

Register today to confirm your seat(s)!

If you have a great e-commerce experience or 2012 insight that you believe can be imparted as competitive knowledge in this conference, I will very much appreciate if you can contact me with your suggested topic that includes the following:

Topic title
Description
Case study (studies) / lessons learned to be imparted

If your topic gets chosen, I will contact you right away. In addition, sponsorship opportunities are available and I can send you more details if you are interested.

Conference Program

Attendees to this event can expect a highly-interactive session with e-commerce players and industry practitioners. Topics being considered in the agenda includes (subject to change):

State of E-Commerce in the Philippines
Extending your presence to the mobile device (Android, iPhone, BlackBerry, Windows Phone)
Taking advantage of the 2nd Internet (new e-commerce opportunities with IPV6)
Where are the Customers? (how come we have low sales despite creating a useful website and social media presence?)
Using Local Payment Platforms (moving merchants away from international players)
Getting your Start-Up Running and Attractive to Investors
E-Commerce Business, Search, and Social Models for 2012

Free conference pass to DigitalFilipino Club members:

Corporate members (3 representatives)
SME members (2 representative)
Individual members (can attend but slot is not transferable)
Additional club member and sponsor delegates are entitled to 15% discount.

Register today to confirm your seat(s)!

December 8: Free Webinar: The Making of a Serial Entrepreneur / Technopreneur

2011-12-02T13:06:00.001+08:00

We are kicking-off the DigitalFilipino Start Up 100 Project - Digital Entrepreneur Program with our first free webinar happening on December 8, 2011 from 8 pm to 9:30 pm.

Our topic is "The Making of a Serial Entrepreneur" with honorary club member and mentor Lawrence Hughes of InfoWeapons.

Agenda as follows:

Lessons learned as a serial entrepreneur in tech start-ups - Mycroft Labs and Mika L.P.
Lessons learned in working for companies under Incentive Stock Options.
Lessons learned as employee and junior investor under CipherTrust
Lessons learned in current business - InfoWeapons.
What characterizes an entrepreneur?
Advice to college students and yuppies wanting to become technopreneurs.
How can I prepare to become an entrepreneur / technopreneur?
What to watch out for in running a start up?
The magic of Private Stock.
Suggested resources

Please fill-up this form to join the webinar.

Kindly expect Heidi Kleiber to send you an e-mail to confirm your registration to this free webinar.

November 28: Cebu: SEO Tools & Techniques 101 Hands-on Workshop

2011-11-13T16:58:00.000+08:00

All DigitalFilipino.com Club members are invited to attend the forthcoming SEO Tools & Techniques 101 workshop this November 28, 2011 from 1:30 pm to 5 pm at SM Cebu 3, lower ground floor at Unit A007 SM City Cebu, North Reclamation Area, Cebu City.

This training, to be delivered on its 9th time, have been conducted in areas such as Manila, Bacolod, Cebu, Cagayan De Oro, Davao, Iloilo, and Boracay.

DigitalFilipino.com Club members can send participants for free on this training noting the following conditions:

Corporate members - 3 participants
SME members - 2 participants
Individual members can attend (not transferable)
Non-participants can pay the fee of P700 pesos. (Kindly note that food is not inclusive in this training.)

Participants should fill-up the registration form below and await slot confirmation.

The agenda shall be as follows:

Creation of a Search Engine Marketing Plan
Discussion and Demonstration
Introduction of search engine marketing and optimization. Topics include:
- Identify niche positioning for products and services that you will sell, target customers, buying frequency and motivation
- Keywords discovery, attractiveness analysis and navigation (some tools on keyword research and analysis)
- Competition analysis
- Improving your website page titles, description, menus, body text, other assets and good content (on-page optimization)
Practical SEO tools & techniques (hands-on)
- link building
- article submission
- social bookmarking & tagging
- directory submission
- links through blog post
- social media marketing
- blog marketing

&lt;p&gt;&amp;amp;amp;amp;lt;p&amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;lt;p&amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;Loading...&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;/p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;/p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;/p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;/p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;/p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;/p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;/p&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;amp;amp;amp;amp;lt;/p&amp;amp;amp;amp;amp;amp;amp;amp;gt;&amp;amp;amp;amp;lt;/p&amp;amp;amp;amp;gt;&lt;/p&gt;

DigitalFilipino Start-up 100 Project

2011-11-03T11:07:00.000+08:00

As I shared in our Facebook group and in this article, I have been studying the idea of coming up with a project to help start-ups (companies less than 5 years old) and rolling this out within the DigitalFilipino Club.

Here are some of the ideas about it and would like to ask our SME and Corporate members participation in this project on two aspects: (your inputs will also be appreciated)

1. Be a mentor (aiming for 100)
This is where you can share your knowledge through either a webinar, recorded learning session, face-to-face workshop, and consultation session. You can pick a topic(s) you like - preferably one where you see it most valuable for start-ups.

2. Be an investor (aiming for 100)
I aim for the program to help 100 start-ups (beginning and market expansion stage). SME or Corporate members supporting this project needs to invest in at least 1 start-up for the one year period (before end of 2012) in order to continue receiving notice of applications and start-up presentations (webinar / face-to-face).

Club members interested can contact me, give topics you are interested in handling, for our mentoring sessions.

For investors, please indicate as well an estimated amount you will be willing to invest (cash and value in exchange) for start-ups. For example, 250k in cash and 250k through services (for a total of 500k) for one start-up. This will help give me an indication on the pool we have for this project too.

Digital Entrepreneurship Program (free learning online)

The DigitalFilipino Club site will also be updated today announcing this project, encouraging people to sign-up in our free learning sessions online. The list of mentors (those of you who will reply) shall also be listed.

The learning session topics are given by mentors. Some are also inspired from the books High Tech Start Up, Business Model Generation, and Art of the Start. Will add more resources as mentors suggest them.

Start-Up Application Process
Those who are ready to apply for start-up support / funding will also be able to fill-up a form online.

1. Upon receipt of application, the first round of online presentation will be done with me so I can review what they have to offer and prepare them further for the group (those of you who will join this project).

2. Start-up presents online to the group (those of you who will join this project).

3. Investor(s) (those of you who will join this project) interested with the company shall be set-up and introduced for face-to-face meeting and presentation.

4. Proceed with negotiations from there.

I was at first struggling with the idea of processing application on a per-batch basis accepting only 6 out of a bulk number. Decided, for now, not to adopt such an idea in order to help more digital entrepreneurs out there.

Note that Mentors / Investors participation in this project is for SME and Corporate members only of the DigitalFilipino Club.

Start-Ups seeking access to online learning and funding need not be club members. However, club members seeking funding help will get access to our club materials, learning sessions, consultation sessions, and other members-only privileges.

November 4: Online Advertising and Media Planning workshop

2011-10-31T21:06:00.000+08:00

Participants in SEO Tools & Techniques Workshop
DigitalFilipino Club - 10/28/11

As requested in our consultation session last week, all DigitalFilipino.com Club members are invited to attend this hands-on workshop / consultation this November 4, 2011 at Le Bistro Vert, Valero St., Makati City from 9 am to 5 pm.

DigitalFilipino.com Club members can send participants for free on this training noting the following conditions:

Corporate members - (3 participants)
SME members - (2 participants)
Individual members can attend. Not transferable.

E-Store Creation & Online Payment Workshop participants
DigitalFilipino Club - 10/21/11

The training hands-on and consultation shall cover the following:

Basics of online advertising.

Types of online ads.
Audience targeting
Factors that make an effective online advertising campaign.

Purchasing online advertising.

Budget development
Dealing with independent ad serving companies

Creating an online media campaign.
Measuring online advertising effectiveness.

Tracking methods

Participants presentation

To reserve your slot, please contact Janette Toral.

October 20: Creating an eStore and Accepting Online Payments consultation workshop

2011-10-12T14:56:00.003+08:00

All DigitalFilipino.com Club members are invited to attend this hands-on consultation series this October 20, 2011 at Le Bistro Vert, Valero St., Makati City from 9 am to 5 pm.

DigitalFilipino.com Club members can send participants for free on this training noting the following conditions:

Corporate members - (3 participants)
SME members - (2 participants)
Individual members can attend. Not transferable.

Participants are requested to bring their own laptop. The venue has wi-fi Internet access. However, bringing of back-up Internet access gadget is encouraged. Note also that food is not included in this workshop.

To reserve your slot, please contact Janette Toral.

The training hands-on and consultation shall cover the following:

Creating an eStore (Stand-Alone, Portal, Social Network based)

This will help the participant plan and put up an eStore whether as an independent site, part of a portal, or hosted in a social network.

Identify niche positioning for products and services that you'll sell, target customers, buying frequency and motivation.
Competition analysis
Features list (prioritization)
Product pricing
Delivery options - setting up an online courier account
Content plan
eStore Creation using popular sites and blogs. (Cashsense, Multiply, Heartland Malls, Shopinas)
Promoting your shopping site.

Accepting Payments Online Through Credit Card, Paypal, and Mobile Phone

Introduction to online payments
Evaluating online and mobile payment providers (comparative analysis)
Setting up of online payment for your site using local payment gateway providers (YesPayments, Kaban, Cashsense, Paynamics), Paypal, and mobile phone.
Using Paypal to accept payments online
- Account creation
- Creating Buy Now / Subscribe Now payment buttons
- Creating an Invoice Billing
- Creating Recurring Payments/Subscription option
- Adding Paypal code to your website or blog
Fraud detection

To reserve your slot, please contact Janette Toral.

All materials shall be posted at the club member site for reference purposes.

Interested non-members are requested to sign up as an Individual, SME, or Corporate member prior to the workshop and confirm attendance for slot reservation.