Digitaria Blogs

Digi@themovies - Woman in Black, Chronicle

kristina.eastham — Fri, 03 Feb 2012 16:55:16 +0000

Digitaria Staff The Woman in Black is a throwback to old-fashioned haunted house movies, and the best one I can think of since The Others. Fresh off the Harry Potter franchise, Daniel Radcliffe is sent back to the Victorian age to star as recent widower Arthur Kipps, dispatched to a small town to work out the legal entanglements surrounding an estate whose owner recently died. Arthur spends time in the estate’s...

Avoiding Rhinos & Getting Things Done

kristina.eastham — Wed, 01 Feb 2012 20:47:09 +0000

Michelle Andrews It takes an average of 15 minutes to start working at maximum productivity. Interruptions--from coworkers, phone calls and breaks--all reset the productivity clock. Recently, Digitaria’s Chief Technology Officer Chuck Phillips emphasized the significance of interruptions, helped raise awareness of limiting our own interruptions and shared tips on maintaining productivity despite them. Interruptions...

Digi@themovies - Man on a Ledge, Underword, Albert Nobbs

kristina.eastham — Fri, 27 Jan 2012 16:00:42 +0000

Digitaria Staff Man on a Ledge is set up like your typical bank heist movie, only this time the leader of the pack, our "Danny Ocean," is trying to prove he didn't steal something....by stealing it. The problem is, most other caper movies know viewers like to see how the heist will be pulled off through a series of montages, as each specialist does his or her part, usually with a dash of dry humor and sarcasm....

What’s New(s) in a Data-Driven World

kristina.eastham — Tue, 24 Jan 2012 20:08:36 +0000

Nicole Rawski Last week, Digitaria’s Analytics team attended the regional LA/Southern California chapter’s inaugural Web Analytics Association Symposium in Santa Monica. After a busy train ride to L.A., the Digitaria analytics team rode in unaccustomed limo style (pictured) to Santa Monica. The one-day event allowed SoCal analytics experts to share learnings in an ever-changing industry. We heard success stories (and...

Digi@themovies: Red Tails, Haywire, Extremely Loud

kristina.eastham — Fri, 20 Jan 2012 14:00:00 +0000

Digitaria Staff Today we launch the weekly Digi@themovies blog entry, thanks to our friends at Allied Advertising. Each week, different Digitarians will offer their thoughts on what’s new at the multiplex, and whether it’s worth the money now or better off waiting to pirate it in a couple months (only kidding, SOPA!). Here goes. --> read more

An Unconventional Take on CES: Tracking, Television, Creativity and Power

kristina.eastham — Fri, 20 Jan 2012 01:00:51 +0000

Sarah Kotlova Last week’s Consumer Electronics Show in Las Vegas was an overwhelming swirl of badge-wearing and suited humanity, packed tightly into the tradeshow floors and the Venetian Hotel. The actual gadgets, roughly (and inaccurately) defined by me as: Beeping Things, Glowing Things, Loud Things, Connectivity Things, Things that Work with your iPhone/iPad, and Things that Cover your iPhone/iPad – I am...

Never Stop Learning with SDSU & the AdClub

kristina.eastham — Thu, 19 Jan 2012 01:29:56 +0000

Susie Pollasky Even though I graduated from San Diego State University last May, my heart hasn't wandered far, and I continue to find myself back on campus. I found good reason, when SDSU's College of Extended Studies and San Diego Ad Club hosted Marketing and Media Careers Panel in support of its Digital Marketing Certificate program. Three successful San Diego MarCom professionals told stories and gave advice on...

CES Learnings: How to get women...

kristina.eastham — Fri, 13 Jan 2012 21:21:41 +0000

Kristina Eastham --> read more

Analyzing Analytics: WAA Analytics Review and Predictions

kristina.eastham — Wed, 11 Jan 2012 19:45:55 +0000

Nicole Rawski Next week, the Analytics and Optimization team from Digitaria will be joining other professionals for the WAA Los Angeles Symposium. This inaugural event for the local chapter is a half-day seminar that will include industry leaders from the web analytics community speaking about what did and didn’t work in 2011 as well as what to expect in 2012. With attendance only $10 for members and $50 for...

10 Trends & 100 Things to Watch in 2012

kristina.eastham — Wed, 04 Jan 2012 17:56:08 +0000

Kristina Eastham “This is the year of sustainable palm oil.” “Smart clothing is the new black.” You have those friends who know what’s now and next – in fashion, technology, music, whatever – long before you see it trending on Twitter. These folks are the innovators, identifying trends even ahead of the early adopters. At Digitaria, part of the JWT network, Ann Mack is our innovator. She’s JWT’s Trendspotter,...