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<channel>
	<title>DNXtra</title>
	
	<link>http://www.dnxmarketing.co.uk/blog</link>
	<description>Musings from the other side</description>
	<pubDate>Tue, 04 Nov 2008 10:15:41 +0000</pubDate>
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		<title>Respect where it is due</title>
		<link>http://feedproxy.google.com/~r/Dnxtra/~3/XtEKILSyVrM/</link>
		<comments>http://www.dnxmarketing.co.uk/blog/2008/11/04/respect-where-it-is-due/#comments</comments>
		<pubDate>Tue, 04 Nov 2008 10:15:41 +0000</pubDate>
		<dc:creator>Drew</dc:creator>
		
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.dnxmarketing.co.uk/blog/?p=79</guid>
		<description><![CDATA[It’s only human nature to crow about ones achievements (or ones team’s), but sometimes you have to put your hand up in recognition of others

Here’s the definition in Wiktionary, but do you know the term it is defining?

A wise man; a man of gravity and wisdom; especially, a man venerable for years, and of sound [...]]]></description>
			<content:encoded><![CDATA[<p class="MsoNormal"><span style="font-size: x-small; font-family: Arial;"><span style="font-size: 10pt; font-family: Arial;">It’s only human nature to crow about ones achievements (or ones team’s), but sometimes you have to put your hand up in recognition of others</span></span></p>
<p class="MsoNormal"><span style="font-size: x-small; font-family: Arial;"><span style="font-size: 10pt; font-family: Arial;"></span></span></p>
<p class="MsoNormal"><span style="font-size: x-small; font-family: Arial;"><span style="font-size: 10pt; font-family: Arial;">Here’s the definition in Wiktionary, but do you know the term it is defining?</span></span></p>
<p class="MsoNormal"><span style="font-size: x-small; font-family: Arial;"><span style="font-size: 10pt; font-family: Arial;"></span></span></p>
<p class="MsoNormal"><span style="font-size: small; font-family: Times New Roman;"><span style="font-size: 12pt;" lang="EN">A <a title="http://en.wiktionary.org/wiki/wise wise" href="http://en.wiktionary.org/wiki/wise">wise</a> <a title="http://en.wiktionary.org/wiki/man man" href="http://en.wiktionary.org/wiki/man">man</a>; a man of <a title="http://en.wiktionary.org/wiki/gravity gravity" href="http://en.wiktionary.org/wiki/gravity">gravity</a> and <a title="http://en.wiktionary.org/wiki/wisdom wisdom" href="http://en.wiktionary.org/wiki/wisdom">wisdom</a>; especially, a man <a title="http://en.wiktionary.org/wiki/venerable venerable" href="http://en.wiktionary.org/wiki/venerable">venerable</a> for years, and of <a title="http://en.wiktionary.org/wiki/sound sound" href="http://en.wiktionary.org/wiki/sound">sound</a> <a title="http://en.wiktionary.org/wiki/judgment judgment" href="http://en.wiktionary.org/wiki/judgment">judgment</a> and <a title="http://en.wiktionary.org/wiki/prudence prudence" href="http://en.wiktionary.org/wiki/prudence">prudence</a>; a <a title="http://en.wiktionary.org/wiki/grave grave" href="http://en.wiktionary.org/wiki/grave">grave</a> <a title="http://en.wiktionary.org/wiki/philosopher philosopher" href="http://en.wiktionary.org/wiki/philosopher">philosopher</a>.</span></span></p>
<p class="MsoNormal"><span style="font-size: small; font-family: Times New Roman;"><span style="font-size: 12pt;" lang="EN"> </span></span><span style="font-size: small; font-family: Times New Roman;"><span style="font-size: 12pt;" lang="EN">…………….the answer of course is ‘sage’. So if you were Sage, Britain’s largest software business and you already had a massive share of the accounting software market, and you wanted to persuade people that you had moved on and were more about smart business solutions (not just accounting) what would you do?</span></span></p>
<p class="MsoNormal"><span style="font-size: small; font-family: Times New Roman;"><span style="font-size: 12pt;" lang="EN"> </span></span><span style="font-size: small; font-family: Times New Roman;"><span style="font-size: 12pt;" lang="EN">Obvious answer – you’d bring back the Krypton factor a massive UK TV show from yesteryear: <a title="http://www.itv.com/kryptonfactor/" href="http://www.itv.com/kryptonfactor/"><span style="color: #800080;">http://www.itv.com/kryptonfactor/</span></a></span></span></p>
<p class="MsoNormal"><span style="font-size: small; font-family: Times New Roman;"><span style="font-size: 12pt;" lang="EN"> </span></span><span style="font-size: small; font-family: Times New Roman;"><span style="font-size: 12pt;" lang="EN">It always was a game for smart, problem solving people; for Sage to pick it up and comit to sponsorship is a very smart move. Congratulations</span></span></p>
<p class="MsoNormal"><span style="font-size: small; font-family: Times New Roman;"><span style="font-size: 12pt;" lang="EN"> </span></span></p>
<img src="http://feeds.feedburner.com/~r/Dnxtra/~4/XtEKILSyVrM" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Difficult is worth doing…</title>
		<link>http://feedproxy.google.com/~r/Dnxtra/~3/FNrJmtEFMAo/</link>
		<comments>http://www.dnxmarketing.co.uk/blog/2008/06/03/difficult-is-worth-doing/#comments</comments>
		<pubDate>Tue, 03 Jun 2008 15:19:56 +0000</pubDate>
		<dc:creator>Stuart Witts</dc:creator>
		
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.dnxmarketing.co.uk/blog/?p=78</guid>
		<description><![CDATA[
Live television advertisement featuring skydivers spelling out the letters HONDA.
]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="355" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="wmode" value="transparent" /><param name="src" value="http://www.youtube.com/v/2leyUvOMEn4&amp;hl=en" /><embed type="application/x-shockwave-flash" width="425" height="355" src="http://www.youtube.com/v/2leyUvOMEn4&amp;hl=en" wmode="transparent"></embed></object></p>
<p>Live television advertisement featuring skydivers spelling out the letters HONDA.</p>
<img src="http://feeds.feedburner.com/~r/Dnxtra/~4/FNrJmtEFMAo" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Wheeeee!</title>
		<link>http://feedproxy.google.com/~r/Dnxtra/~3/dDbWWn5Xoig/</link>
		<comments>http://www.dnxmarketing.co.uk/blog/2008/05/19/wheeeee/#comments</comments>
		<pubDate>Mon, 19 May 2008 14:51:10 +0000</pubDate>
		<dc:creator>Stuart Witts</dc:creator>
		
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.dnxmarketing.co.uk/blog/?p=77</guid>
		<description><![CDATA[
An oldie, but a goodie. One of the digital departments favourite ads.
]]></description>
			<content:encoded><![CDATA[<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="355" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="wmode" value="transparent" /><param name="src" value="http://www.youtube.com/v/euZ0j7vtKEQ&amp;hl=en" /><embed type="application/x-shockwave-flash" width="425" height="355" src="http://www.youtube.com/v/euZ0j7vtKEQ&amp;hl=en" wmode="transparent"></embed></object></p>
<p>An oldie, but a goodie. One of the digital departments favourite ads.</p>
<img src="http://feeds.feedburner.com/~r/Dnxtra/~4/dDbWWn5Xoig" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>I’m a cider drinker, ooh arr, ooh arr ay!</title>
		<link>http://feedproxy.google.com/~r/Dnxtra/~3/EANNMpRrVEo/</link>
		<comments>http://www.dnxmarketing.co.uk/blog/2008/05/19/75/#comments</comments>
		<pubDate>Mon, 19 May 2008 14:47:08 +0000</pubDate>
		<dc:creator>Stuart Witts</dc:creator>
		
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.dnxmarketing.co.uk/blog/?p=75</guid>
		<description><![CDATA[
Excellent use of typography on these cans of Cidra Krönleins Bryggeri cider.
]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.dnxmarketing.co.uk/blog/wp-content/uploads/2008/05/cider_can_emoticon.jpg" alt="Cider" /></p>
<p>Excellent use of typography on these cans of <a href="http://www.kroenleins.se/">Cidra Krönleins Bryggeri</a> cider.</p>
<img src="http://feeds.feedburner.com/~r/Dnxtra/~4/EANNMpRrVEo" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>What is 1,073,741,824 gigabytes?</title>
		<link>http://feedproxy.google.com/~r/Dnxtra/~3/KDjbJgroqHk/</link>
		<comments>http://www.dnxmarketing.co.uk/blog/2007/11/21/what-is-1073741824-gigabytes/#comments</comments>
		<pubDate>Wed, 21 Nov 2007 17:20:58 +0000</pubDate>
		<dc:creator>Alex Brayshaw</dc:creator>
		
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.dnxmarketing.co.uk/blog/2007/11/21/what-is-1073741824-gigabytes/</guid>
		<description><![CDATA[What is 1,073,741,824 gigabytes?
An Exabyte. A “byte: is a collection of 8 bits. A “bit” is the smallest unit of information that can be stored in a computer, and consists of either 1 or 0 (or on/off state). All computer calculations are in bits.
Bytes are convenient because, when converted to computer mode, they can represent [...]]]></description>
			<content:encoded><![CDATA[<p>What is 1,073,741,824 gigabytes?<br />
An Exabyte. A “byte: is a collection of 8 bits. A “bit” is the smallest unit of information that can be stored in a computer, and consists of either 1 or 0 (or on/off state). All computer calculations are in bits.</p>
<p>Bytes are convenient because, when converted to computer mode, they can represent 256 characters, such as numbers or letters. So a byte is 8 times larger than a bit.</p>
<p>Common aggregations for bytes come in multiples of 1,000, such as kilobyte, megabyte, gigabyte, and so on. The progression is as follows:</p>
<p>Bit (b)1 or 0<br />
Byte (B)8 bits<br />
Kilobyte (KB)1,000 bytes<br />
Megabyte (MB)1,000 KB<br />
Gigabyte (GB)1,000 MB<br />
Terabyte (TB)1,000 GB<br />
Petabyte (PB)1,000 TB<br />
Exabyte (EB)1,000 PB<br />
Zettabyte (ZE)1,000 EB</p>
<p><a href="http://www.internetinnovation.org/AboutUs/QuestionAnswers/tabid/60/Default.aspx" target="_blank">What is the Exaflood?</a></p>
<img src="http://feeds.feedburner.com/~r/Dnxtra/~4/KDjbJgroqHk" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Take your stinking paws off me, you damned dirty ape!</title>
		<link>http://feedproxy.google.com/~r/Dnxtra/~3/Tv2__agcVv0/</link>
		<comments>http://www.dnxmarketing.co.uk/blog/2007/11/15/take-your-stinking-paws-off-me-you-damned-dirty-ape/#comments</comments>
		<pubDate>Thu, 15 Nov 2007 11:40:14 +0000</pubDate>
		<dc:creator>Stuart Witts</dc:creator>
		
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.dnxmarketing.co.uk/blog/2007/11/15/take-your-stinking-paws-off-me-you-damned-dirty-ape/</guid>
		<description><![CDATA[[youtube uAnG5uSTMr0]
]]></description>
			<content:encoded><![CDATA[<p>[youtube uAnG5uSTMr0]</p>
<img src="http://feeds.feedburner.com/~r/Dnxtra/~4/Tv2__agcVv0" height="1" width="1"/>]]></content:encoded>
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		<feedburner:origLink>http://www.dnxmarketing.co.uk/blog/2007/11/15/take-your-stinking-paws-off-me-you-damned-dirty-ape/</feedburner:origLink></item>
		<item>
		<title>The Simple Genius of LEGO!</title>
		<link>http://feedproxy.google.com/~r/Dnxtra/~3/tmjf5CBpt2E/</link>
		<comments>http://www.dnxmarketing.co.uk/blog/2007/10/22/the-simple-genius-of-lego/#comments</comments>
		<pubDate>Mon, 22 Oct 2007 14:40:57 +0000</pubDate>
		<dc:creator>Mike Ballan</dc:creator>
		
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.dnxmarketing.co.uk/blog/2007/10/22/the-simple-genius-of-lego/</guid>
		<description><![CDATA[
Now as kids we all at some point would have played with LEGO to make all kinds of amazing and wonderful creations!
And I have to say that these LEGO Print adverts are so clever in portraying how the imagination of a young mind is!
]]></description>
			<content:encoded><![CDATA[<p><img id="image69" alt="LEGO-adverts" src="http://www.dnxmarketing.co.uk/blog/wp-content/uploads/2007/10/lego-adverts.jpg" /></p>
<p>Now as kids we all at some point would have played with LEGO to make all kinds of <span lang="EN-GB">amazing</span> and wonderful creations!</p>
<p>And I have to say that these LEGO Print adverts are so clever in portraying how the imagination of a young mind is!</p>
<img src="http://feeds.feedburner.com/~r/Dnxtra/~4/tmjf5CBpt2E" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Tense, nervous headache? Well, f*** you!</title>
		<link>http://feedproxy.google.com/~r/Dnxtra/~3/J0NKFIrlzNI/</link>
		<comments>http://www.dnxmarketing.co.uk/blog/2007/10/17/tense-nervous-headache-well-f-you/#comments</comments>
		<pubDate>Wed, 17 Oct 2007 08:58:27 +0000</pubDate>
		<dc:creator>Mat</dc:creator>
		
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.dnxmarketing.co.uk/blog/2007/10/17/tense-nervous-headache-well-f-you/</guid>
		<description><![CDATA[Academics at a Norfolk university say swearing at work helps employees cope with stress.
Sounds interesting, but then they go and spoil it by bringing common-sense into the equation and saying that in the presence of customers or senior staff, profanity must be &#8217;seriously discouraged or banned&#8217;.  Shame really, as the younger, more lethargic members [...]]]></description>
			<content:encoded><![CDATA[<p><font size="2"><strong>Academics at a Norfolk university say swearing at work helps employees cope with stress.</strong></font></p>
<p><font size="2">Sounds interesting, but then they go and spoil it by bringing common-sense into the equation and saying that in the presence of customers or senior staff, profanity must be &#8217;seriously discouraged or banned&#8217;.  Shame really, as the younger, more lethargic members of the fast-food industry would finally get to speak their minds by enquiring &#8220;Would you like fries with that, you fat b******?&#8221;.<br />
</font></p>
<p><font size="2">Read the story over at <a href="http://news.bbc.co.uk/1/hi/england/norfolk/7047536.stm">BBC NEWS</a></font></p>
<img src="http://feeds.feedburner.com/~r/Dnxtra/~4/J0NKFIrlzNI" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Tell it like it is…</title>
		<link>http://feedproxy.google.com/~r/Dnxtra/~3/Xd72uEQ-1CA/</link>
		<comments>http://www.dnxmarketing.co.uk/blog/2007/10/16/tell-it-like-it-is/#comments</comments>
		<pubDate>Tue, 16 Oct 2007 11:32:55 +0000</pubDate>
		<dc:creator>Stuart Witts</dc:creator>
		
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.dnxmarketing.co.uk/blog/2007/10/16/tell-it-like-it-is/</guid>
		<description><![CDATA[
The best album cover ever! The CD version of XTC&#8217;s Go2, originally designed by Storm Thorgerson and Hipgnosis (1978)
(via Creative Review)
]]></description>
			<content:encoded><![CDATA[<p><img alt="XTC Go2" id="image66" src="http://www.dnxmarketing.co.uk/blog/wp-content/uploads/2007/10/go2_hi.jpg" /></p>
<p>The best album cover ever! The CD version of XTC&#8217;s Go2, originally designed by Storm Thorgerson and Hipgnosis (1978)</p>
<p>(via <a href="http://www.creativereview.co.uk/crblog/people-say-im-terrible-to-work-with-and-i-imagine-i-am/">Creative Review</a>)</p>
<img src="http://feeds.feedburner.com/~r/Dnxtra/~4/Xd72uEQ-1CA" height="1" width="1"/>]]></content:encoded>
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		<item>
		<title>Where ideas come from…</title>
		<link>http://feedproxy.google.com/~r/Dnxtra/~3/-7qtzmS9HaM/</link>
		<comments>http://www.dnxmarketing.co.uk/blog/2007/10/11/where-ideas-come-from/#comments</comments>
		<pubDate>Thu, 11 Oct 2007 09:14:44 +0000</pubDate>
		<dc:creator>Stuart Witts</dc:creator>
		
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.dnxmarketing.co.uk/blog/2007/10/11/where-ideas-come-from/</guid>
		<description><![CDATA[
Always keep an open mind when looking for ways to improve your marketing.
(more great cartoons at See Mike Draw)
]]></description>
			<content:encoded><![CDATA[<p><img alt="hamburglar" id="image63" src="http://www.dnxmarketing.co.uk/blog/wp-content/uploads/2007/10/hamburglar.gif" /></p>
<p>Always keep an open mind when looking for ways to improve your marketing.</p>
<p>(more great cartoons at <strong><a href="http://seemikedraw.wordpress.com/">See Mike Draw</a>)</strong></p>
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