On Tuesday, June 18 I'll be joining Chronicle of Philanthropy's Peter Panepento for a 60 minute webinar on how LinkedIn can help nonprofits succeed. The Chronicle has built a LinkedIn group with 65,000 professionals who are working to change the world. Learn about groups and other strategic ways organizations are using LinkedIn.
Visit the Chronicle of Philanthropy webinar page for more information.
Getting the right people in the right jobs helps us succeed. This expert panel, and the back and forth with experts in the audience, provides concrete action items for using LinkedIn and social recruiting more broadly.
Moderated by yours truly (Larry).
LinkedIn's Talent Connect conference starts today. Use #Linkedin4good on twitter to follow along as nonprofit sector professionals share announcements, updates and knowledge from sessions and conversations.
For general conference news the hashtag is #intalent.
Today LinkedIn launched Board Connect, a new program to help nonprofit organizations build stronger, better boards. On the LinkedIn blog Meg Garlinghouse explains how Board Connect will work.
The slideshare deck below illustrates how enourmously powerful intentional networking on LinkedIn can be for nonprofit organizations.
Board Connect is now one more way nonprofits can supercharge the use of their growing LinkedIn network. Sign up for Board Connect
Why You Need to Know This Now
Google’s vision is that “everyone on the planet” will have the ability to broadcast live via the soon-to-be-released Google+ Hangouts On Air.
You can Hang Out with 9 People Right Now
Currently, Google+ Hangouts lets up to 10 people chat and interact with each other online. All you need is a free Google+ account, the Google Voice and Video plugin on your computer, and a webcam. It’s similar to other live video chat platforms like Skype and iChat. People have been using Hangouts to chat with family and friends, hold meetings, conduct discussions and classes, to collaborate and consult, to promote books, share events, and more.
Soon You’ll Be Able to Broadcast Live to Millions
The game changer on the horizon is that Hangouts On Air will significantly lower the barriers to live broadcasting to a mass audience. Hangouts On Air will enable your organization to live-stream to audiences of any size from any location where you can get an internet connection. It will be like having your own TV station with the ability to broadcast live 24/7.
Hangouts On Air allows for one host, 9 additional participants (you can think of them as guests on a show) and an unlimited number of viewers who can watch the live stream. And Hangouts On Air are recorded and automatically uploaded to your YouTube account as a private video. Then you can edit if you want (via YouTube’s Video Editor) or just make it public.
In other words, Hangouts On Air will be a way to communicate directly and immediately with volunteers, supporters, donors and other key stakeholders and influentials, as well as an instant story bank for your organization,
Keep in mind that Hangouts On Air will be integrated with the Google+ social network, Google Apps for Business, and the whole Google / YouTube ecosystem, allowing you to leverage other tools you may already be using.
Hangouts On Air isn't available to the public just yet. But a select few are already beta testing Hangouts On Air. President Obama recently did a Hangout On Air with ordinary citizens.
Next Steps: What You Can Do Today
For the moment, our takeaways are these:
Here are some examples:
For more information and resources:
Stay informed:
Join us right here on our website on Wednesday, February 22 from 12noon – 1:00pm Pacific time to participate in a live discussion with MobileCause Chairman/CEO and Founder Doug Plank. We'll cover mobile fundraising, engagement, CRM, and donor communication.
(Sign up here and we’ll send you a reminder)
The chat will happen right here, in the Vokle Player below.
Just visit this website at 12noon PST on Wednesday, February 22, 2012. Sit back, relax and just watch, or login via Facebook, Twitter or Vokle to participate and ask questions.
To participate in the conversation:
If you've never participated in a Vokle chat, and want to see what that's all about, click here to watch the archive of our first Vokle chat.
The Chronicle of Philanthropy’s recent article, “Some Charities Find Text-Pledging Events Can Bring Large Donations," offers case studies from NPOs trying new things with mobile fundraising.
Most organizations associate mobile with text micro gifts. But for most organizations that may not be the biggest opportunity.
To launch a series on how non-profits can use mobile to support their work, we've invited Doug Plank, Chairman/CEO and Founder of MobileCause (featured in the article) and long time fundraiser for nonprofits to join us for a live conversation about the mobile opportunity.
Doug will share text pledging success stories, and also talk about other things coming down the pike in the next 12 to 24 months. He'll share their experience with mobile fundraising, engagement, CRM, and donor communication.
Please join us here on our website
Wednesday, February 22 at 12noon – 1:00pm Pacific time
(Sign up here and we’ll send you a reminder)
► Meet Doug Plank, Chairman/CEO and Founder of MobileCause
► Participate in a live discussion about mobile fundraising, engagement, CRM, and donor communication.
Participate in a demo of Vokle to find out how
Video, streaming, live events, Hangouts…live video is changing rapidly and many of us are trying to understand the options and the opportunities for our causes. Vokle, a major player in live video events, will join us next week for a combined live demo and conversation about how their users are leveraging the Vokle platform (most are using their free services).
Vokle co-founder Edward Dekeratry recently demonstrated the platform for us. It was impressive. You can easily broadcast live events online directly to supporters, donors, and stakeholders no matter where they are, right from your organization's website. You can host a panel. All events are archived for later viewing and sharing. This could take online community interaction to a new level, empowering organizations to reach out to their online community, engage in meaningful, real-time dialogue, and expand their brand presence.
We've asked Vokle's founders to do a live demo right here on our site. They'll demonstrate the platform in action, and you'll be able to interact with it. They'll share case studies like Richard Branson and Imogen Heap's charity fundraiser for Pakistan, with virtual live performances from musicians such as Ben Folds, Amanda Palmer, Zoe Keating, and others. And we can talk about possible uses such as town halls, fundraisers, dialogues with donors, and more.
Please join us here on our website
Thursday, December 22 at 1:30pm - 2:30pm Pacific time
Meet the founders of Vokle
Participate in a live demonstration of their online video broadcasting platform
Yesterday, Dec 1, YouTube made significant changes to the Homepage and Channels. Nonprofits using video to tell our stories need to understand the changes - how they impact us and how they can help us. Visit the YouTube blog to get details. You can also login to your YouTube account (personal &/or your organization's channel) for information and tutorials.
The changes are meant to:
While the jury is out on the new design (less than a day old) this new emphasis could be extremely helpful to causes.
1. HOMEPAGE: Here's what YouTube has to say about the new Homepage:
To help you get more into YouTube, we’re making it easier to find and follow great Channels when you arrive. On the left side of the homepage you can create your own, personal, customizable YouTube Channel line-up.
2. CHANNELS: Here's what YouTube has to say about the new Channel design. Note: there are four options for your organization's Channel layout so you can pick the one that best suits the nature of your content.
Today we're launching an improved Channel design focused on what matters most: helping users find great videos. As different uploaders have different goals, we've created new Channel templates to meet your needs whether you produce one video a week or have thousands of videos for a fan to browse.
Also relevant to many nonprofits YouTube writes on their Channels help page that the changes create...
A way to keep your audience engaged even when you don’t have new uploads
Thanks to visionaries and evangelists like Andy Goodman, causes have learned that storytelling is critical to nonprofit success and that web video is a great way to tell our stories. Yesterday's changes have the potential to supercharge the impact of our video. Stay tuned.
As we see examples of organizations leveraging the new layout and functionality we'll share those examples. Please feel free to post great channel examples as a comment or email me at larryeason [at] dotorgpower.com.