Ebook for Download

Inkscape 0.48 Illustrator's Cookbook

2012-01-07T14:59:00.003+07:00

Inkscape is frequently mentioned, and lauded, as one of the best examples of open-source software available today. It is a mature, feature-full and flexible product, thanks to a very dedicated developer community. The latest version, 0.48, adds new tools, such as the Airbrush (which many have longed for), and advanced path editing, among many other additions and improvements.

Vector graphics are becoming increasingly important at the turn of this decade, now that the World Wide Web has begun its transition towards HTML5 technologies. All the major Web browsers are striving to conform to the SVG specification, as the attractiveness of scalable, high definition, three-dimensional, and Flash -free Web sites and games is irresistible. The future is bright, but the true outcome will ultimately depend on one decisive factor: user and developer adoption .

This is why a non-proprietary authoring tool such as Inkscape is important: it is a professional package for creating quality vector graphics which is freely available for everybody to use. Whether you wish to create Web site mockups, wallpapers to share with an Internet community, high-quality advertisements for the newspaper industry, digital art for a gallery exposition, or simply a Happy Birthday for your grandmother, Inkscape is available now and without limitations, to help you achieve your goal.

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GIMP 2.6 for Photographers

2011-12-31T16:38:00.001+07:00

If you are reading this book, you are probably interested in learning how to touch up your digital photographs or create your own graphics or logos. However, before investing hundreds of dollars on expensive software, you may want to make sure that manipulating digital photographs is something you truly enjoy. That’s where GIMP 2.6 a free digital image editing program comes in. You most likely want to learn how to use this free software to improve your photographs.

This book is designed to facilitate your entry into the world of digital image editing with the help of GIMP 2.6. Using hands-on examples, this book will provide solutions to common problems encountered when editing digital images. The instructions are structured in a step-by-step fashion. Each editing tool and function of GIMP 2.6 will be explained in simple language. You will learn the fundamentals of digital editing, familiarize yourself with common image editing tools and their functions, and acquire a working knowledge of the GIMP 2.6 program.

This book is not a reference guide for GIMP 2.6. It was created to provide you with a set of “learning-by-doing” instructions that will explain how GIMP works, what the program’s most important functions are, and how to easily locate and use these tools.

Digital image editing programs often seem more complex than the more common software programs, such as word processors. Sometimes you must perform a number of preparatory steps before you can see a result on the computer screen. However, if you’re experienced with computers, certain commands should be familiar to you.

Whether you’re a Windows, Linux, or a Mac OS user, GIMP works essentially the same way, with the exception of the installation process. GIMP is often distributed with Linux. If you use Windows or Mac OS, you will have to install the program. This book will show you how.

Once you have explored GIMP and learned how to use it, you may not need nor want to buy another image editing program. If you do decide to migrate to another program, you will have to familiarize yourself with a new interface. However, you’ll quickly discover that the basic commands, functions, and tools of alternative digital imaging software programs are similar to those of GIMP 2.6 in more ways than you might think.

GIMP 2.6 also contains a built-in help system. In addition, there are many existing books about the software, including several free online texts. Please refer to this book’s appendix for a list of references regarding GIMP.

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The Official Ubuntu Book 6th Edition

2011-12-28T15:54:00.000+07:00

THE OFFICIAL UBUNTU BOOK CAPTURES both the spirit and the precision with which Ubuntu itself is crafted. Like Ubuntu, it has evolved in a steady cadence of regular releases, and this sixth edition reflects the cumulative insight gained from prior editions, as well as some of the latest innovations driving Ubuntu forward.

2011 is a critical year of change for Ubuntu, as we move towards the new, unified interface called Unity. Our goal is to deliver what people have long wished for: the world’s cleanest, most elegant desktop experience, as free software. 11.04 is the first major step in that process as we introduce Unity by default on the desktop, retaining the Classic GNOME desktop for those who cannot yet make the leap to Unity.

Our broader goal is to challenge the free software ecosystem to invest as much creativity and energy in design as it does in engineering. We know that free software can be the best in the world for performance, reliability, and security; now it’s time to bring ease-of-use and stylishness into the mix too.

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Inkscape Guide to A Vector Drawing Program 4th Edition

2011-12-27T09:56:00.001+07:00

Inkscape, Guide to a Vector Drawing Program is the guide to the Inkscape program. The shorter, web-based, version is linked directly under the program’s Help menu. This book is both an introduction and reference for the Inkscape drawing program. With Inkscape, one can produce a wide variety of art, from photo-realistic drawings to organizational charts. Inkscape uses SVG, a powerful vector-based drawing language and W3C web standard, as its native format. SVG drawings can be directly viewed by all the major web browsers, including Firefox, Opera, Safari, Chrome, and Internet Explorer (starting with version 9). With the advent of HTML5, SVG will be easily embedded in web pages. Inkscape is available free for Windows, Macintosh, and Linux operating systems.

The first third of the book is devoted to twelve tutorials that progress in difficulty from very basic to highly complex. The remainder of the book covers each facet of Inkscape in detail. Updated for Inkscape v0.48, the book includes complete coverage of new features, including: updated Node tool with multipath editing, new Spray tool, improved Text tool, and many new extensions. Advance topics covered include the use of Inkscape’s powerful tiling tool, builtin bitmap tracing, and SVG use on the Web including in HTML5. The book includes plenty of tips (and warnings) about the use of Inkscape and SVG.

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Drupal Multimedia

2011-12-26T08:20:00.004+07:00

Drupal Multimedia takes in-depth look at one of the most common questions posed by new (and old) Drupal Developers : How can I place images/video/audio into my site?

Drupal is an open-source Content Management System (CMS), used on thousands of sites from personal blogs to e-commerce sites to media powerhouses. Although Drupal can be easily installed and configured to quickly get a site up with all the best features one might expect, its modular building blocks can be used to customize that site to fit the required solution.

For anything beyond a simple listing of files uploaded with content, multimedia handling requires modules and techniques beyond what’s supplied with the core of drupal. Fortunately (or unfortunately, depending on your perspective), there are hundreds of modules that have been contributed by and for the community, which can handle nearly any current need. Drupal Multimedia will help you make sense of it all.

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Linux Shell Scripting Cookbook

2011-12-23T10:52:00.001+07:00

GNU/Linux is a remarkable operating system that comes with a complete development environment that is stable, reliable, and extremely powerful. The shell, being the native interface to communicate with the operating system, is capable of controlling the entire operating system. An understanding of shell scripting helps you to have better awareness of the operating system and helps you to automate most of the manual tasks with a few lines of script, saving you an enormous amount of time. Shell scripts can work with many external command-line utilities for tasks such as querying information, easy text manipulation, scheduling task running times, preparing reports, sending mails, and so on. There are numerous commands on the GNU/Linux shell, which are documented but hard to understand.

This book is a collection of essential command-line script recipes along with detailed descriptions tuned with practical applications. It covers most of the important commands in Linux with a variety of use cases, accompanied by plenty of examples. This book helps you to perform complex data manipulations involving tasks such as text processing, file management, backups, and more with the combination of few commands.

Do you want to become the command-line wizard who performs any complex text manipulation task in a single line of code? Have you wanted to write shell scripts and reporting tools for fun or serious system administration? This cookbook is for you. Start reading!.

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Ebay Listings That Sell for Dummies

2011-12-22T15:58:00.002+07:00

If we were to catalog all the misinformation we’ve seen about selling on eBay, it might take days! We wrote this book to get you started in the right direction, and even provide some shortcuts.

Marsha has been writing eBay reference books since 1998, selling on eBay since 1996, tracking the buying trends as they change from year to year, and keeping her readers clued in about the differences as they crop up. In her ongoing quest for eBay accuracy in the midst of complexity, she’s joined forces with Patti Ruby, her ace technical editor on previous books. Result: a fearless venture into the intricacies of selling, of taming the dreaded HTML, of attracting more eBay profits!

(By the way: Thank you if you’ve bought eBay For Dummies books before and if this is your first one, welcome. We’re sure this book will add some high-caliber know-how to your eBay selling arsenal.)

There are good ways to display your eBay listings, and there are bad ways. How many times have you opened an item on eBay and found barely enough of a description to identify the item especially if the listing had no picture! (Let’s see... you didn’t buy that item, right? Call it a hunch.) That one example is just the tip of the eBay-mistake iceberg. In this book, we set you on the path to efficient listing content and attractive online appearance for your item and we show you how to produce your listings in record time. The aim, of course, is to beat out your competition and rake in those elusive bidder-dollars.

The pictures that display your item online are an entirely separate ball of wax (so to speak). Lots of books supposedly tell you how to take good photos for eBay auctions, but it seems to me that those books try to teach you how to take high-quality family pictures instead. They don’t seem to take into account that photography for eBay has to be rapid-fire and accurate. Your goal is to produce an image of decent quality that will last for the next 7 to 10 days, maximum. Because your time is valuable, this book doesn’t bog you down with pages of unnecessary technical garbage. It gives you the information you absolutely need to know to produce the right kind of product image, and nothing more.

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GIMP Bible

2011-09-09T10:17:00.000+07:00

No matter whether you’re a hobbyist interested in a free image editor, or a seasoned professional curious about what ‘‘that GIMP thing’’ is capable of, this book is designed to meet your needs and give you the information you’re looking for. The idea is to cover everything that GIMP can do while also involving topics related to computer graphics in general. The primary purpose of this book is to show you how to be really productive with a program this complex. If you’re anything like me, the more cool things you can make and the faster you can make them, the more fun you’re having. And really, it’s all about having fun. This is especially true for a program like GIMP, which is developed by volunteers all over the world, in their free time, because they really
enjoy it.

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GIMP 2.6 Cookbook

2011-09-08T09:24:00.000+07:00

The GIMP project was started in 1995 by Peter Mattis and Spencer Kimball, and is now maintained by a group of volunteers under the auspices of the GNU Project. The first release was in January 1996, The latest version of GIMP, version 2.6.1, was released on December 21, 2010. Available under the terms of the GNU General Public License, GIMP is free software; this means that everybody can download and use it.

Besides being free, GIMP is a high-end image editor for photo retouching, image creation and editing. Through the years, a huge user community has grown around the GIMP; hobbyists, professional illustrators, filmmakers, and photographers use it daily in their work. This user base not only use it but also contributes to expand and improve GIMP through plugins and scripts.

This book is a collection of tasks that will allow you to learn how to use GIMP from a basic to an advanced level. Also, you can experiment while you learn, and enjoy it. I will repeat this throughout the book. It's important that you don't stick to the tasks exactly. If your objective is to work as a professional, only through experimentation will you acquire your own technique and style. Drawing, painting, and designing should not be a mechanical thing, even if you took the job just because you needed the money!

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Excel 2007 Bible

2011-08-22T22:53:00.001+07:00

For the first time in many years, Excel users finally have some significant new features to get excited about. And if you’re just starting with Excel, you’ll be glad to know that Excel 2007 is the easiest version ever. This book is to share with you some of what about Excel, and in the process, make you more efficient on the job. The book contains everything that you need to know to learn the basics of Excel and then move on to more advanced topics at your own pace. You’ll find many useful examples and lots of tips and tricks that have accumulated over the years.

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Inkscape 0.48 Essentials for Web Designers

2011-08-10T15:06:00.009+07:00

The Inkscape graphics editor is powerful, but getting started is often difficult. Inkscape 0.48 Essentials for Web Designers walks you through the challenge of using Inkscape from a web design perspective in the easiest way possible.

The first book to unlock the potential of Inkscape for web design, it begins with an introduction to the basics of Inkscape and then journeys you through implementing them in your website one by one.

Learn to build your first website design using Inkscape. Create web page and desktop wallpapers with repeating pattern backgrounds and swirling designs. Incorporate icons and interactive maps on your website. Style and graphically manipulate text—from simple headings to shadowing, following paths, reflections,
3D effects, and more. Enhance your web pages using flowcharts, diagrams, and sitemaps and learn how to export them. Spruce it all up using animations. This book will teach you all that and more, in a simple effective manner, and what's more you'll have fun doing it.

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Adobe Photoshop CS3 A-Z

2010-11-11T22:31:00.000+07:00

Now in its tenth release Photoshop is undoubtedly the King of photo-editing software and, considering the host of new and revamped features included in the CS3 version of the program, its position at the top of the heap is assured. The software is so popular with photographers, designers and illustrators that it is truly hard to recall a time when we didn’t have Photoshop at the centre of our creative endeavors. With the massive upsurge of digital camera owners there is now a host of new photographers who are just discovering the pure editing and enhancement power afforded by the program.

Given the success of previous editions it would have been easy for Adobe to sit back and bask in the reﬂ ected glory of the program’s popularity but instead Adobe has been hard at work improving what was already a great product. The CS3 version, just like the releases before it, is a state-of-the-art image-editing program full of the features and functions that digital photographers and desktop image makers desire the most.

In fact, the program has become so comprehensive that producing an illustrated A–Z book like this one is not just a nicety, but has become a necessity. The software covers so many areas that Photoshop users needed a quick ready-reference guide to all the major tools and features. Peter Bargh, in the ﬁ rst few editions of this text, provided just such a comprehensive guide to the program and here I add to his excellent work. As was Peter’s approach, I haven’t stopped at simply describing the tool or feature; I accompany the text with illustrations of the software in action together with before and after pictures of the applied changes.

All entries include shortcut keys, menu locations and are cross-referenced to other Photoshop features that relate. Many features also include step-by-step guides to their usage and extended visual examples of the effects of using different settings on your pictures. Keep this ready reference handy for all those occasions when you ask yourself ‘What does that do? But most of all keep enjoying your digital image making!

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Animating with Flash 8

2010-11-08T11:43:00.000+07:00

If you want to learn how to create quality professional animation using Flash and deploy it across platforms varying from computer screens, PDAs to cell phones, then this is the book for you. Whether you are a designer who hasn’t yet used Flash, or a professional animator who wants to create digital animation for the first time, this book will take you from your first drawing and animation project in Chapter 1, through to a strong foundation for animation techniques that are just as applicable to the animation world as they are to the world of the Flash user. This book is thorough and practical, and tutorial-led, where each chapter helps to build up an understanding through case studies and example projects reinforcing what you’ve learn in that section and how it can be applied in real projects. By having working examples to follow, difficult animation can become understandable, even easy. However, even if you are not an animator, but want to learn about enhancing your web presentation by using animation, then you can,from the material we provide.

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Cabling : The Complete Guide to Network Wiring, Third Edition

2010-11-06T09:35:00.000+07:00

This book’s topics run the gamut of cabling; an introduction to data cabling; information on cabling standards and how to choose the correct ones; cable system and infrastructure constraints; cabling-System Components; tools of the trade; copper, fiber-optic, and unbounded media; wall plates and cable connectors; cabling-system design and installation; cable-connector installationxxiii Introduction; cabling-system testing and troubleshooting; creating Request for Proposals (RFPs); cabling case studies.

A cabling dictionary is included at the end of the book so you can look up unfamiliar terms. Five other appendixes include resources for cabling information, tips on how to get your Registered Communications and Distribution Designer (RCDD) certification, information for the home cabler, a discussion of USB/1394 cabling, and information about ETA’s line of cabling certifications. Finally, a multipage color insert shows you what various cabling products look like in their “natural environment.”

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Building Facebook Aplications for Dummies

2010-11-05T08:48:00.000+07:00

Building Facebook Applications For Dummies serves as your no-nonsense guide to creating and designing Facebook applications. I focus on providing the essentials that you need to know to be successful. You’ll explore how to do many tasks in this book, such as these ; Seamlessly integrate with Facebook.com using the Facebook API; make sense of Facebook Platform technologies, including Facebook Markup Language (FBML), Facebook Query Language (FQL), and Facebook JavaScript (FBJS); migrate your existing Web application to a Facebook app; tap into core Facebook services, such as the News Feed and Wall; create mobile apps for Facebook; get your app noticed by Facebook users.

You can create Facebook apps using many Web programming languages including PHP, Java, ASP.NET, ASP, ColdFusion, C++, C#, Python, Ruby on Rails, and more. Because it is impossible to fully cover each of these languages in any book, this book focuses on PHP in the examples. However many of the Facebook technologies (FBML, FQL, and FBJS) are language neutral and will be implemented the same way regardless of the language used. And, in cases in which you need to call the Facebook API, you can follow along by translating the API calls into your language of choice.

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Fitness Training for Girls

2010-11-02T10:28:00.000+07:00

Teen girls interested in serious fitness training programs have little to choose from on the bookshelves. There are lots of books about self-esteem, pimples and boyfriends but few substantial workout guides.This book will tell you how to get athletically fit and firm using the gym or making do at home for sport and a sporting lifestyle.

Fitness Training for Girls sounds serious. It’s that second word that does it. By definition training is the process or state of being formed by instruction, discipline and drill. Anything that involves all that must be pretty serious, indeed. So it makes sense that this is a book for athletes or aspiring athletes.Athletes train. That’s what they do. But Fitness Training for Girls is for all the other girls, too. Or at least the ones who wish to attain fitness that goes beyond dieting and exercising to lose weight. They may not have the talent or desire to be athletes, but they want to achieve and maintain a life of fitness all the same. The processes for both athletic and non-athletic girls take earnest effort and the processes overlap especially in the beginning. Fitness is not exclusive. It is achievable for every girl who wants it.

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Home Networking Bible, 2nd Edition

2010-10-31T13:04:00.000+07:00

Most homes today have at least one PC for accessing the Internet, playing games, or keeping the family finances. Many homes have more than one PC, or the families are considering purchasing another computer for use by a spouse, teenager, and even younger children. If you have two or more PCs in your home, you can network them together to double and even triple the advantages you get from computing.

Home networking can be easy and fun. You can learn about the technologies while setting up your network, and after that, if you like, you can continue to explore the possibilities. Add to your network to make it more useful to you and your family. You can even extend the network to automate one room or your entire home. And it doesn’t have to be expensive, either.

If you are considering setting up your own home network, you can use Home Networking Bible, 2nd Edition, to guide you through the process. This book helps you plan and prepare for your network, purchase the appropriate equipment and software, install the networking equipment, and make it work with Windows, Macintosh, and even Linux.

From start to finish, you learn everything you need to complete the job without depending on multiple references, vendors, magazine articles, or other sources. Everything you need to know is contained in Home Networking Bible.

In addition to terminology and information, you will find helpful advice about choosing the appropriate hardware for your situation, tips on saving money, and more. Included in the text are the names of many manufacturers of home networking products and suggested retail prices for the equipment.

Whether you want to set up a simple network between two computers or you want to run e-mail over your network and attach your network to the Internet, you’ll find suggestions on how best to complete the task in Home Networking Bible.

If you run your own home-based business, or even a small business office, Home Networking Bible helps by giving small business tips to make your venture more useful, efficient, and prosperous.

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Windows 7 Tweaks

2010-10-30T09:49:00.000+07:00

Fewer than three years after Windows Vista was completed, Microsoft finished work on the most significant release of Windows in years. The development of Windows 7 was very different from its predecessor because the development team was under new management: Windows division president Steven Sinofsky. New features were kept secret until a quality benchmark was met and Microsoft was certain that the features would make it into the final product. Public deadlines were never provided. When asked when Windows 7 would be completed, Microsoft would only provide a vague two to three years after Windows Vista, followed up by, “When it’s ready.”

Clearly, a response to the public relations problem caused by the numerous features dropped and deadlines missed with Windows Vista, the change in style also allowed the developers to focus on writing high quality code rather than rushing to get new features into the release. Microsoft was very focused on reliability and performance data provided by every pre-release version of Windows 7. The millions of beta and release candidate installations provided an enormous amount of valuable data, such as how long it takes your computer to start, what applications are crashing, what device drivers are missing, and how you perform common tasks. Microsoft knew exactly what code needed to be optimized, what drivers were not performing well, and even where to improve the user interface to make Windows easier to use.

The end result is an operating system that was developed with quality per-formance as the goal. Windows 7 is fast, reliable, and easy to use. No wonder many are calling Windows 7 the best version of Windows to date.

Having said all that, Windows 7 is not 100% perfect. There are over one billion Windows users and a wide range of unique hardware configurations. While the majority of users may prefer to do a task one way, others may prefer a completely different way. The same goes for the appearance of the user interface. Everyone has different preferences and likes different things. This is where Windows 7 Tweaks will help you customize Windows 7 so it is tuned just for you. This book shows you how to customize almost every aspect of Windows. By the time you are finished with this book, your Windows 7 will look and feel as if Microsoft designed it just for you.

As mentioned earlier, performance has been greatly improved in Windows 7, driven by performance data and focused optimization. The result provides a much better experience than Windows Vista, but there are still many features that you may not use that contribute to slower performance, depending on how you use your computer. This book is going to help you cut the fat and help you improve the performance of Windows 7 even further. This book guides you through speeding up Windows 7 from the boot to the core Windows components.

Security is another important topic with Windows, in general. Windows XP had a horrible security track record when it was first released, with numerous viruses attacking and crippling the OS. Windows Vista shifted the security pendulum far in the other direction aiming to increase security significantly, but at the cost of annoying so much that many simply turned off the security features. Learning from past mistakes, and also from data collected from the beta and RC users, Microsoft has found a good balance of security and annoyance in Windows 7. It’s not perfect, but it is significantly better than Windows XP or Windows Vista. This book shows you how to use and configure Windows 7 security features and increase the security of your computer.

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Wordpress 2.7 Cookbook

2010-10-27T21:00:00.000+07:00

About 120,000 blogs are created every day. Most of them quickly die, but a few stay, grow up, and then become well known and respected places on the Web. If you are seriously interested in being in the top league, you will need to learn all the tricks of the trade. WordPress 2.7 Cookbook focuses on providing solutions to common WordPress problems, to help make sure that your blog will be one of the ones that stay.

The author's experience with WordPress enables him to share insights on using WordPress effectively, in a clear and friendly way, giving practical hands-on solutions to WordPress problems, questions, and common tasks—from themes to widgets and from SEO to security.

Are you feeling limited with WordPress, or are you wondering how popular blogs do a certain kind of thing that you can't? With this cookbook, you will learn many WordPress secrets and techniques with step-by-step, useful recipes dedicated to achieving a particular goal or solving a particular problem. You'll learn the secret of expensive premium themes, how to optimize your blog for SEO and online profits, and how to supercharge WordPress with killer functions used by the most popular blogs over the Internet.

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PrestaShop 1.3 : Beginner's Guide

2010-10-26T18:10:00.000+07:00

PrestaShop is a hidden gem. There are many, much more widely known online shopping cart solutions but none of them have anything like the number of features, the potential, and the ease-of-use that this OSL-licensed, completely free-to-use system has. PrestaShop is definitely a very big part of the future of e-commerce!

This book is called a 'beginner's guide' only because that is where it starts! Using both realistic and unusual case studies throughout, PrestaShop 1.3 Beginner's Guide will take you on a click-by-click, yet whirlwind journey to the realization of a fully featured, highly professional e-commerce business.

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Autocad 2010 Essentials

2010-10-25T16:04:00.001+07:00

This book introduces new and novice users to AutoCAD 2010, covering both Level 1 and Level 2 concepts. It is also a very handy tool for college and university drafting instructors using AutoCAD 2010. Currently, about 75% of current AutoCAD 2010 users regularly apply the core Level 1 commands for AutoCAD 2010. This book will not teach what engineering drafting is or how to produce it; knowing drafting and design concepts are prerequisites for using this book.

This text can be instructor-led or self-taught. At the end of each chapter, you will ﬁ nd Chapter Review questions that will help you practice and test your mastery of the material. There are 94 exercises integrated throughout the book to help you quickly implement what you have learned. The ﬁrst half of the book contains 21 workshops that, together, will complete a full project (a small villa), starting with the creation of the project through plotting. Solving all 94 exercises will teach you to; simulate a real-life project from beginning to end, thereby allowing you to implement what you have learned; learn all of the basic commands and functions in AutoCAD 2010 & apply advanced Level 2 concepts in real-world scenarios.

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Photoshop CS3 Bible

2010-10-24T12:47:00.000+07:00

This particular edition has undergone a design overhaul, including new front and back covers, new interior design, and new graphics throughout the book. Couple this with the large-scale update that Photoshop has undergone with the release of CS3, and you’ve got a book that’s in many ways nothing like its predecessors. Of course, legacy material remains, for areas of the software that haven’t changed in years and the quality, scope, and depth of the coverage remains a positive constant. And good news for more advanced users we’ve also brought in much of the content found in the CS2 Professional Edition, which means that more of the specialized and in-depth coverage deemed “for professionals only” last year is now found within this enlarged, enhanced, “for everyone” edition for Photoshop CS3.

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Fitness Made Simple

2010-10-23T11:43:00.001+07:00

This book was written by John Basedow as he was referred to everywhere from national television to the New York Times, "Fitness Celebrity John Basedow". When he started Fitness Made Simple, he realized that it was a way for him to achieve two big goals. First, it allowed him to tell the world how fitness changes lives in incredibly powerful ways. Fitness transformed my life just as it can transform yours. Second, Fitness Made Simple gave him the opportunity to touch people through television, something he has wanted to do for as long as he can remember.

He has been lucky enough to reach thousands of people over the past few years with his numerous bestselling workout and nutrition videos, from Fitness Made Simple: Unlock Your Potential to Six Pack Abs. However, until now he hasn't been able to put together in one place everything he know about the power of following a fitness lifestyle. That's why he wrote this book to tell the full story of how fitness dramatically improved his life and to lay out in detail how it can do the same for you.

If you're new to Fitness Made Simple, you'll find everything you need here, from his basic philosophy about fitness to complete nutrition and exercise plans that will help you change your body. If you're already familiar with Fitness Made Simple through some of our videos, you'll find lots of brand-new information and advice he has never shared before, from a detailed meal plan and expanded exercise program to more than 20 FMS Success Stories. They're the ultimate proof that proper diet and exercise can profoundly improve not only the way you look but, even more important, the way you feel about yourself.

Whether you're a teenager, a grandparent, or somewhere in between, Fitness Made Simple is all about giving you power the power to change your body, the power to change your life, the power to be better. That power is now in your hands.

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SEO Bible

2010-10-21T10:08:00.000+07:00

Search engine optimization has come to mean a lot of things to a lot of different people. In the strictest sense, SEO is about the on-page and off-page design strategies you can use to improve your search engine ranking. This usually means tweaking your web site, using design elements and content. And in most cases, it also means spending no money at all.

SEM, or Search Engine Marketing, is not just SEO. More accurately, SEM includes PPC or pay-per-click advertising. Search engine marketing is about doing whatever you need to do to ensure that your web site ranks as high as possible in search engine results. This means not only that you make the needed changes to your website design, but that you also employ other tactics, like using a paid advertising program or investing in content strategies.

The ultimate goal of SEM is to bring more people to your website. And you can do that by improving your search engines results. You can also do that by taking advantage of a growing phenomenon on the Web, social media. Social media is a viral form of sharing information on the Web. You might think of it as a more sophisticated method of sharing your favorites or information that you think will interest other people. And using social media to improve the traffic to your web site is called Social Media Marketing, or SMM.

All these marketing efforts have one thing in common : reaching your target audience. And today anyone who is not an SEO purist places all these marketing methods under the SEM umbrella. All of them are methods for optimizing your website for the audience that you are trying to reach. And as social media grow in popularity, they are going to be affected by and included in search engine results as well.

Every now and then, you need to step away from the crowd and stop doing what everyone else is doing. In SEO, stepping out alone is usually rewarded with better traffic results. Everyone is doing the same thing. And that doesn't mean that you shouldn't. What it means is that you should do the same thing in a different way. And that's where the Search Engine Optimization Bible comes in.

Throughout the pages inside this book will shown you the best practices for search engine optimization and provide insight into the theory behind the strategies that you'll learn. These strategies are tested. They work. For thousands of web sites. Use them to build on. Follow the best practices of search engine optimization but do it creatively. Try something different. That's how blogs became such a huge phenomenon. It's how social bookmarking and social communities caught on. Someone looked at marketing in a different way and came up with a new angle.

So, use the information that you'll find inside this book to improve your search engine ranking. Use it to improve the traffic to your web site. But most importantly, use it to reach highly targeted customers who will take the actions you desire them to take on your web site. That customer audience is always first. Remember this as you market, keep the audience as your focus, and your efforts will be successful.

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Branding for Dummies

2010-10-20T09:22:00.000+07:00

When the publisher of one of the world’s most recognized book brands asked us to write a yellow-and-black book on branding, we knew we were looking at a tall order and some pretty sky-high standards to live up to. We gulped. And then we jumped at the chance.

Branding For Dummies is the first jargon-free, plain English, do-it-yourself guide to branding we’ve seen, and we’ve looked high and low. True to the For Dummies philosophy, it deciphers the foreign language of branding with a lighthearted tone and easy-in, easy-out facts and tips. And it does all that with a dose of humor, lots of examples, and a promise to enlighten anyone interested in the topic without confounding or confusing the conversation.

You don’t need an MBA or even a marketing or business background to make sense of this book. All you need is an interest in the topic of branding a curiosity about what it is and how to do it. We take care of the rest.

You probably already know that branding works. This book shows you how to make it work for you.

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