eBook Sellers Advice and Tips

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noreply@blogger.com (William Grant) — Wed, 30 Apr 2008 09:12:00 +0000

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noreply@blogger.com (William Grant) — Sun, 20 Apr 2008 05:56:00 +0000

free ebooks at the soft book library

Are Ecovers Really Necessary?

noreply@blogger.com (William Grant) — Thu, 17 Apr 2008 20:48:00 +0000

There are many digital products available on the Internet today; ebooks, audio files, video, etc. Digital products represent a very large market on the Internet; billions of dollars in sales are transacted every year.

These products are not tangible, that is, you cannot touch, hold, see, or feel them. They exist only as a file on your computer. Many business owners add a picture of what the product would look like if it were a tangible item. This representation is called an ecover.

But is an ecover really necessary? Although it is not an absolute necessity, a good ecover will dramatically increase sales. If you don’t believe me, consider all of those catalogs that you get in the mail. They are filled with pretty pictures of the products they carry. The use of pictures significantly increases the number of sales they generate.

Still not convinced? Consider this example; Let’s say that you are interested in buying a coat online. You go to the Coats Galore online website and look at a number of possible candidates. Listed among the coats for sale is an entry without a picture. The written description says that the coat is made of blue wool, has a zipper down the front, and comes with a hood. If the price was similar to other coats, do you think that you would buy it? Probably not. They would sell very few of these coats without a picture.

That is why it is recommended that you use an ecover. People want to see what they are buying. It provides a level of comfort even though they know that it is only a representation of what they are buying. A good ecover will significantly increase sales, so make sure you add a good ecover when selling your digital products.

Do you want to learn how to make money? Get all the details and start making money online!

How to Create Your Own Ebooks

noreply@blogger.com (William Grant) — Thu, 17 Apr 2008 20:44:00 +0000

So many people who possess a plethora of knowledge in certain areas would love to sit down and transfer their expertise into an ebook, but they are intimidated by the process. Actually, creating an informational product is a fairly simple task if you follow a methodical strategy.

The major advantage of ebooks over print books is obviously the convenience. Ebooks can be downloaded instantly from any computer that has an internet connection. They can also be interactive. The most significant advantage of selling ebooks over traditional "physical" books is the cost of production. Since an ebook is an electronic document, it doesn't cost anymore to sell 10,000 copies as it does to sell 10.

Let's look at some of the steps involved in producing a valuable, profit-generating ebook.

1. Compile Your Content

You must first take an inventory of how much content you currently have related to your ebook’s topic. If you need additional content, there are many options available to you including: rewriting private label rights material, interviewing a professional and having it transcribed, etc.

However you choose acquire content, make sure your work is unique and provides quality information for readers. Customers need to know that you have something of value to offer them. So no matter what you write about or how well you think you know the subject, spend a little time making sure you have accurate and valuable information.

2. Write your Sections

You can build these pages using practically any word processor such as Microsoft Word. Begin by creating an outline of the sections (chapters). Next, develop a writing strategy by deciding the date you want to have your ebook completed then determine how much you'll need to write each day to meet this deadline. You should be able to write an 10,000 word ebook in less than a month if you stick to your strategy.

3. Proof Your Work Thoroughly

Selling an ebook that's full of errors is a serious reputation killer for you as an author, so after you finish writing your ebook, carefully go through each section checking for spelling and grammatical errors. When finished, ask a friend to check your work. It's always a good idea to have other eyes check our work.

That's basically it. The most significant information I've provided in this article is the importance of creating a strategy for producing your ebook. This will keep you focused and enable you to complete your ebook in a timely manner.

10 Excuses for NOT Authoring an eBook!

noreply@blogger.com (William Grant) — Fri, 11 Apr 2008 17:23:00 +0000

Most people at one time or another have said to themselves, “Someday I’d like to write a book.” or “I only wish that someone would write a book about ______.” or “I think there would be a lot of people who would be interested in what I have to share about _____ .”

Before the existence of eBooks (electronic books), writing and publishing a book would have been a daunting task. Not so with the marriage of creative writing and eBook technology. eBooks make writing a book relatively easy, affordable, and doable without the need to sell your sole to the publishing devils!

eBooks have advantages that standard books do not. The author can control the entire process from creating to writing to publishing to marketing to sales. eBooks have only a reasonable investment involved in their production and distribution. eBooks provide passive income; a positive reputation as an author; tax breaks as a self-employed entrepreneur; the ability to target niche markets that otherwise would never be considered by standard publishers; act as catalysts for further sales of products and services; access to a world-wide market 24/7; a boost to personal and professional self-esteem; and for many, a fulfillment of a life-long dream – authoring an eBook.

Despite all the advantages to writing an eBook, only some of them listed above, there will always be individuals who like to make excuses for not doing what they really want to do.

With tongue firmly planted in cheek, here are some excuses for not writing an eBook that are really very good reasons for experiencing the adventure known as the eBook authoring journey.

The following 10 excuses are presented in no particular order of importance. They are part of a much longer list.

Excuse # 1

I crave anonymity. I like being the “unknown wannabe author”. Who needs fame anyway! I’d rather be nameless and faceless in the crowd. I’ve never made a name for myself so why start now!

Okay, whoever you are! This excuse speaks to several attitudes prevalent among those not seeing the true value of becoming a published author. Bringing positive attention to oneself doing something that others will appreciate is a powerful incentive to discard that cloak of anonymity and step in to a world of “niche recognition”. Do it for others. Do it for you. Seek fame among the “minority” (and maybe fortune too).

Excuse # 2

Money isn’t everything you know. I’ve got enough money so the opportunity to make residual income with relatively little work on my part holds no particular allure.

Okay, Donald Trump, we get the message! Even Donald, with all his money, recognizes that making money is a worthwhile endeavor. Finding ways that can meet your needs at a personal/professional level and combining them with making money is the true “entrepreneurial spirit” upon which civilizations have prospered. But I get carried away! There is nothing wrong with making a profit being one of your motivations for writing an eBook!

Excuse # 3

Nobody helped me get to where I am today. I didn’t learn anything from mentors who helped me. I didn’t read anything written by experts in the field who acted like mentors to me. I did it all by myself so others can do the same thing.

Are you serious? What about all those text books and self-help books you read? What about owners’ manuals, special interest classes, supervisor’s assistance, courses and training sessions, colleagues…? “No man is an island.” You didn’t get to where you are today without the help of others. eBooks are an opportunity to give back to that pool of attitudes, skills and knowledge that you learned from others and add to it your unique insights, experiences, and reflections. Leave a legacy of your accumulated wisdom for others. What you give comes back a hundred fold!

Excuse # 4

I just don’t have that entrepreneurial spirit. Being self-employed with all its tax breaks and income after retirement is just not “real” for me.

Everybody has an entrepreneurial spirit. Remember those childhood days when you sold “Kool-Aid” at the curbside to the guys who were putting in the sewers. You loved collecting all that money. And spending it. eBook authoring is much the same. Only the profits will be after expenses not without expenses like in the “Kool-Aid” experience where Mom and Dad supplied the capital. Not like the “Kool-Aid” days. The world of small business (eCommerce) is a fascinating place to be. It teaches you an appreciation for so much that goes on behind the scenes of our commerce system. It makes you an active player. It’s exciting.

Excuse # 5

I’m not passionate about anything. I have trouble carrying on a conversation about things I feel passionate about so I know I can’t write an eBook. After all, if I can’t talk I can’t write!

Think back to the last time you got an opportunity to talk about something you really care about. Was it your hobby or interest, your project at work, a ‘cause’ that is beneficial to others, an event currently in the news, a life-long pursuit, a ‘calling’…? There are few among us who don’t have at least one thing about which we are passionate. About which we could talk forever. If you can talk about it, you can write about it. eBooks are informal in nature and conversational in form. All you need is a niche market of people like yourself who share your passion. Passion makes good eBook authors.

Excuse # 6

There is already too much information out there! Information is the same today as it was yesterday. Nothing really changes. It’s the same old, same old, all the time.

Where have you been? The Internet is viewed as the source of information in the information age. Combine the information age with the technological advances and you create tremendous problems. People are busier and more productive today than they have ever been. So what’s the problem that eBooks can solve? With your experience, you can sort through the over-abundance of information and help direct that information to solving your niche market’s problems saving them time, effort and money. And they are more than willing to pay you for this! Use the Internet and eBook technology to reach those who appreciate it most – on the Internet. With eBook technology, updating information is easy and affordable making your eBook a living, growing document.

Excuse # 7

I have nothing new to add to the subject of my interest – no new material, attitudes, experiences, problem-solving approaches, information, philosophies, theories, perspectives, knowledge, skills, attitudes… nothing!

Do you really believe that? Are you not a unique individual? Do your unique experiences not bring something new to the subject? Think back to when you first became interested in the topic for your eBook. Think about your journey to where you are presently. Think about others and their journeys which may be just beginning or are being bogged down and need some rejuvenation. What can you offer to these people? How have your successes been forged? Shouldn’t others know how you did it? Your USP (Unique Selling Proposition) is what makes you different from others. It’s not that information isn’t available - it’s just that your uniqueness in sharing your information is what others want and need.

Excuse # 8

I’m not up to the challenges. Boredom is ok with me. Change is bad!

Climb out of your rut. You’ve been stuck there too long. What ever happened to the thrill of experiencing new adventures? What happened to your childhood reckless abandon? What happened to your life? Take up a new challenge that will change you forever. Embark on an eBook authoring journey that will provide you with an opportunity to take a good hard look at yourself. Change is inevitable. Embrace it. Take advantage of the opportunity to share your passion with a world-wide audience. Change their lives while you yourself undergo a change. eBook authors get more out of writing the book than the readers do in reading it! Create your own ‘reality’ show. Get on with it!

Excuse #9

I only care about myself. Why would I want to make a difference world-wide 24/7 when all I care about is me right this minute. I live for the minute. My minute.

My world is small. My influence is confined. My fame is restricted. My ambitions are limited. My aspirations are within easy reach. My life is… Imagine the thrill of seeing your published eBook cover on a web site. Imagine the excitement of someone purchasing your eBook. Imagine your amazement when customers from hundreds of different countries download your eBook. Imagine the feeling of receiving emails seeking your advice, of encouraging you to write another eBook, of expressions of appreciation for what you have done to help solve someone’s problem. Imagine an income in retirement or a new career built around your eBook. Expand your horizons. Look “outside” and “inside” yourself. Write your eBook!

Excuse #10

I have trouble committing to getting up in the morning. I’d have to commit to a life-altering experience if I wrote an eBook and right now getting up in the morning is plenty hard enough.

While we can empathize with you we can’t sympathize. We all have trouble getting up some mornings. But you can’t make that your excuse forever. One of the biggest steps in the eBook authoring process is the Commitment step. It is at this point in your journey that you publicly must announce your intention to write an eBook. You must be prepared for the feedback that will inevitably come your way. Making a commitment to something is a learned behaviour. Once you share your ideas with others, a marvelous thing happens. People want to help you. They want you to succeed. You suddenly have a team where not long before there was only you and your dream. The journey begins with a single step. Public commitment is often the most important step.

You may have a few other excuses you might like to use. Go ahead. But remember, there are convincing arguments against every one of them. Don’t believe me? Ask someone who is successful.

No more excuses. Get on with it. Write your eBook.

10 Easy Ways To Increase Your eBooks Size!

noreply@blogger.com (William Grant) — Fri, 11 Apr 2008 17:22:00 +0000

1. Add checklists to your ebook. If your ebook is about fishing you could add a checklist for baiting a hook.

2. Add a web site directory to your ebook. If your ebook is about fantasy football you could add a list of web sites that help you set up a league.

3. Add some profiles to your ebook. If your ebook is about soccer you could add some profiles of teams or players.

4. Add some interview articles to your ebook. If your ebook is about basketball you could add some interviews of players and coaches.

5. Add some coupons or gift certificates to your ebook. If your ebook is about hockey you could add some coupons for hockey supplies.

6. Add bonus articles to your ebook. If your ebook is about coaching sports you could add some bonus articles about highly successful coaches.

7. Add some top ten lists to your ebook. If your ebook is about track you could add some top ten lists about the best track shoes.

8. Add something visual to your ebook. If your ebook is about boxing you could add some boxing statistics in the form of charts and graphs.

9. Add some product reviews to your ebook. If your ebook is about baseball you could add some reviews of different baseball equipment.

10. Add a calendar of events to your ebook. If the ebook is about golf you could add a calendar of events about golf's history.

How To Create An Ebook & Drive Traffic To Your Site By Giving It Away...

noreply@blogger.com (William Grant) — Fri, 11 Apr 2008 17:09:00 +0000

If you're looking for a way to drive traffic to your web site, creating and distributing free ebooks may be your answer.

Ebooks or electronic books are self-contained "executable" files of HTML. This HTML may be a web site you've created or HTML you've specifically prepared to be compiled into a downloadable EXE file for distribution. When downloaded, this file will self install on your clients desktop.

Ebooks are completely interactive with the Internet and can contain live links, graphics, forms, JavaScript, embedded video, can be protected via password/userid, search capabilities and more. This self-contained executable file can be distributed in a number of ways, including CD, floppy disk, and download.

Ebooks can provide the Internet marketer one of the best promotional tools online. With its vast variety of uses, just one quality ebook development and distribution can produce an on going promotional tool that will work 24 hours a day, seven days a week for years to come. Your ebook can literally be viewed by millions simply by giving it away.

Suggested Uses:

• Marketing - Provide your sales network with your complete sales presentation to freely distribute with their ID to track sales.

• Promotion - Provide valuable information on a specific subject to bring traffic to your site.

• Ezine Archives - Ezine publishers can provide their publication archives to enable subscribers to read back issues on their desktop.

• Catalogs - Provide a catalog of your products for you customers to view on their desktop. You can even provide a form to accept orders right through your ebook.

• How To Manuals - Provide your affiliates with a complete "how to" manual for marketing, advertising and promoting your products.

• Electronic Books - Writers can offer their books in an electronic version.

• Web Site - Create an electronic version of your web site to place on disk and be viewed on your clients' desktop.

• Instructional - Provide an electronic training manual.

Creating an ebook is just like creating a web site. Simply create your HTML pages just like you would for your web site. Make sure you select a good software package that allows you to include hyperlinks, graphics, search, and forms. Keep in mind, the more professional, content rich your ebook, the more exposure it will receive.

For massive exposure, select a subject with a broad appeal. If your sites focus is on web site traffic, consider creating an ebook on generating traffic. I.E. "A complete "how to" guide to generating massive traffic to your site."

Include several references to your site throughout your ebook, such as "For even more great traffic generating tips, visit "Traffic Tips." Your complete source for generating massive traffic to your web site. http://www.yoursite.com" or "Winning awards can dramatically increase traffic to your site.

For a complete listing of award sites, visit "Traffic Tips Award Sites" http://www.yoursite.com/awardsites.

Tips for creating your Ebook:

• Create a directory on your computer to include ALL the files for your Ebook. These files will include HTML, graphics, etc.

• Include good navigational links throughout your pages.

• Use spell check to search for any possible spelling errors.

For massive distribution, make sure you include a short paragraph on your main page in regard to your copyrights and distribution. For example, if you're allowing your ebook to be freely distributed, let your readers know by including, "This Ebook may be freely distributed," on your main page.

Sample Example of Distribution:

10 of your visitors download your ebook.
Your 10 visitors each give away 10 ebooks - 100
Those 100 each give away 10 ebooks - 1000
Those 1000 each give away 10 ebooks - 10,000
Those 10,000 each give away 10 ebooks - 100,000
Those 100,000 each give away 10 ebooks - 1,000,000

This is just a small example of how powerful your free Ebook can be...

Finding eBook Writing Topics On eBay

noreply@blogger.com (William Grant) — Fri, 11 Apr 2008 16:49:00 +0000

I was speaking to a good friend of mine who operates
many businesses online and he just happened to mention
that he gets many of his ideas from eBay.

Even more intriguing, he told me that he could tell
how much of a given product was selling on eBay.

Now, I don't know about you, but I've been trying to
figure out how to tap into eBay sales information for
months now - but there just doesn't seem to be any
way....

Until, this know-it-all let me know the simple, yet
highly effective method he uses...

**************************************************
SIDEBAR:

Learn how Terrance turns 57-minutes each week into
huge monthly income from eBay -- as much as
$8,175.55 Per Month!

http://www.highertrustmarketing.com/part/terrance
***************************************************

First, it is worth noting that you can get a summary of
the hottest categories selling on eBay. While this is
somewhat useful in locating trends and broad areas of
interest, there is a more useful way to use the auction
center to test your own ideas.

Start by searching eBay for your keyword term + ebook.

For example, if you are trying to test "dog training",
then you would enter "dog training ebook" in your
search.

In most cases you will find at least one example, and in
many cases you will find lots of different ebooks listed.

The next step is to select a few examples that match
closely to your idea or topic area. Bring the auction up,
and now for the trick...

eBay provides great detail into auctions by member,
including a complete detailed list of auctions and outcome
by member.

So, what you want to do is simply scan the members holding
active auctions - selecting the option "search all auctions
by this member" and viola, you will get a picture of
activity from this member.

Using this information you can judge if there are two sales
of their product each day or 20. The idea is not to get
an actual, accurate count, but rather a sense of how many
copies are moving through their auction.

You may be shocked by some of the results you see. Any
existing ebook, report, course, training, audio or video
that has activity daily - especially with multiple copies
sold daily, will help to validate your market and topic
area.

Resources mentioned in this article are:

eBay Hottest Posts:
http://pages.ebay.com/sellercentral/whatshot.html

Terrnace Smith's "Sell Books and Videos" site:
http://www.highertrustmarketing.com/part/terrance

Jeff Smith is dedicated to helping you turn your knowledge
into highly desirable, hot selling information-based
products (eBooks, booklets, seminars, courses, etc...)
Through his highly acclaimed site:
http://www.highertrustmarketing.com you will find exactly
what it takes to create and market high-profit infoproducts.