eCommerce - Selling Online

What prices should you post online?

2013-04-10T15:28:00.000+10:00

We get asked often about how prices should be displayed online and also in printed invoices. New online retailers often do not have a background that included retail sales and just don't know the requirements. Australia is a regulated market and there are issues that need to be understood to ensure that you do not mislead consumers or break any laws. There are two different organisations that

7 tips for perfect texts in online stores

2013-03-07T09:50:00.004+11:00

Saim Alkan The following article was produced by Lars Budde in German from a presentation by Saim Alkan at CeBIT 2013 and is an English translation, the original article in German can be found at the t3n website. Lars Budde - 5th March 2013Communications expert Saim Alkan presented online retailers within the eCommerce Forum at CeBIT 2013 practical tips for optimizing texts. His believes:

How much should you pay per month for a hosted online store

2013-02-05T16:04:00.000+11:00

What costs are necessary when we sell online? Although we have covered the general costs of getting started online before there are still people starting out that get confused. There are so many different packages available in the market some starting at less than $20 / month and some over $300 / per month. Why the big difference and what are the issues to look out for? First lets just

What you need to know before starting an online store.

2013-01-18T14:03:00.000+11:00

There are 1,000's of businesses, new and existing, that want to start selling online every month. On one hand selling online and eCommerce is now part of every day business requirements. But for many business owners and managers it is still new and an unknown for them. So we need to reinforce the basics and offer up some information for new comers. But the key thing to realise if you are just

Coupons Promotions Help After Christmas Sales

2012-11-16T10:20:00.002+11:00

Coupons Offered for Redemption After Christmas Christmas shopping season started in November and continues through December and is typically a boom time for online retailers. But January and February are usually slow although there are consumers looking for bargains and merchants with excess stock. So how do we promote "after the holiday sales" that will keep business rolling. To help

Selling Online at Christmas 2012 - will you be ready?

2012-09-17T18:09:00.004+10:00

The Holiday Season is coming - are you ready to sell online? When Christmas puddings and decorations appear in the supermarkets then you know it is time to start preparing your business for Christmas. So guess what I saw in Coles today? This year Christmas day is on Tuesday so you can expect most deliveries to be done by Friday 21st December. What do you need to do to be prepared?

Selling Onlines - Indicators of Success

2012-07-28T17:23:00.003+10:00

Online Success is Measurable – Indicators of Success What are the most important indicators and key numbers that can be used to measure the success or failure of internet-based sales? These are important questions that you will be faced with if you want lasting success with an online sales model. In the end you will want to know if your company is successful or not in selling online.

2012-04-22T17:56:00.000+10:00

Selling Online - What do I Need To Know? There are many people right now thinking of selling online or dealing with the conflicts between their offline retail business and competition from online stores. Starting an online business selling products or services is a great way of handling competition. You can compete with existing online stores and with overseas online store. You need to

Christmas 2011 Online Retail Peak - Are You Ready

2011-10-19T10:18:00.004+11:00

October 2011 and the Christmas rush has started. When Christmas decorations appear in Coles and Woolies then you know the 'silly season' is around the corner. If we look at the trends during 2011 then we can predict that Christmas 2011 will be the biggest online retail period ever. What do you need to do to be prepared? Christmas is the peak retail period of the year and preparation

Online retail trends to watch

2011-08-31T08:41:00.000+10:00

Australia and New Zealand trail the market trends in many areas. It is sometimes due to seasonality but can also just be a consequence of larger markets overseas being more advanced. The interesting thing to consider is that consumers have similar behaviour all over the world. We can use that information both as a strength and a weakness. Many successful online retail start-ups here in

Online Retail Marketing and Sales

2011-04-08T11:37:00.000+10:00

The best most secure and clearly laid out store with the most appealing product offerings and prices stands virtually no chance if it cannot be found by customers. This is why the effective marketing of your online store is one of the major factors for success. How best to promote your store with a relatively limited marketing budget and how you’ll be able to integrate it seamlessly into the

Best Practice for Online Retail Security – Part 1 - Power Retail

2011-04-08T10:30:00.000+10:00

Recently online store security has become very important and we contributed an article to Power Retail which is part 1 of a 2 part article. The growth of e-commerce, has increased the risk of security breach this article outlines what retailers need to know in order to protect their businesses. As we see more focus put on to online retail we are also hearing about more incidents where

Australia - the Safe Place for eCommerce

2011-02-22T09:56:00.001+11:00

Australian Online Retail growing to over $33 billion by 2012 In comparison with the USA, Asia and Europe, Australia has been relatively slow to take full advantage of the business opportunities that eCommerce represents. Yet more and more Australians are searching and buying online. This year Australians will spend around $24 billion online and between 20 – 40% will be spent overseas. That

ePages Social Commerce

2011-01-17T13:14:00.000+11:00

Enhancing Customer Experience eCommerce is changing as we see more influence from social networks and we see greater motivation to share content between visitors. Your customers are looking for a more social experience than ever before. They want to see up to the minute communications and information; and they want to participate. New generations of online shoppers expect to find this interaction

Can your retail store sell online?

2011-01-05T15:32:00.000+11:00

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Post Christmas Sales or Slowdown - What Next?

2010-12-21T16:20:00.000+11:00

If your online business has been like eCorner's then the lead up to Christmas has been hectic. Don't get me wrong it is very nice to be busy and seeing the business come in. For many retailers and online stores it has now started to slow down. Online stores will find it difficult to take new orders and guarantee delivery before Christmas. So now is a great time to clean up, repair and refresh.

Categorisation and Short URLs

2010-11-12T13:52:00.000+11:00

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Get prepared for Christmas Online Retail Trading

2010-08-04T12:38:00.000+10:00

Get prepared for Christmas Online Retail Trading?Every year online sales at Christmas experience a major peak period. Online sales this Christmas are expected to be up over 2010. Online sales have grown to over $24 Billion in Australia in 2009. So are you ready to take advantage of the opportunity that Christmas and the holiday season represents?Are you ready to sell online this Christmas?

What Successful Online Stores Do Right

2010-06-15T14:14:00.000+10:00

Success in online selling is a combination of factors that create the optimal buying environment.There are four key elements and each is important to be successful. The most attractive design, on its own, will not make a successful store. User-experience, interaction and design Trust and security Marketing, sales and the unique selling proposition Customer service and support So you need to

Sell Your Services Online and Gain Competitive Advantage

2010-05-30T18:36:00.001+10:00

Take the irritation out of making a booking There are many bricks and mortar service providers that have not considered the ability to sell online and what benefits it might bring. If you run a hair salon, motor mechanics, personal training, or really any service business there are benefits to be able to sell and book your services online. If you can define a resource or resources and allocate

How To Select An eCommerce Solution?

2010-04-19T15:00:00.003+10:00

You see posts everyday on forums and blogs asking the same question, "how do I select an ecommerce solution for my business". If you are looking for an eCommerce solution then check out a few forums and ask a few online store owners what they use. A few forums you can try are:www.whirlpool.net.auwww.flyingsolo.com.auwww.webhostingtalk.com.auMy recommendation is to try out a few solutions and see

How to start an online business?

2010-02-17T13:40:00.013+11:00

Starting an Online Busness or eCommerce StoreMany people contact us and ask about getting started with an Online Business so they can sell online. Most already have a day job or business and either want to extend or add to their current activities. The advice that we offer always starts with the same question. Do you have a business plan? This may sound like a mundane question but it is essential

Measurable eCommerce –Indicators of Success

2010-01-22T09:17:00.006+11:00

Online Success - Measurable –Indicators of Success What are the most important indicators and key numbers that can be used to measure the success or failure of internet-based sales? These are important questions that you will be faced with if you want lasting success with an online sales model. In the end you will want to know if your company is successful or not in selling online.

What Do Your Customers Expect Online

2010-01-21T16:52:00.003+11:00

What Do Your Online Customers Expect?Online shoppers are demanding – and rightly so! Nowhere are so many sellers pushing themselves onto one spot as on the World Wide Web. You should, therefore, ask:What do my online customers actually expect?Your online customers primarily expect – beside top prices and service – transparency, convenience, security and reliability when shopping online. Recent

Design vs Function -- the Web Dilemma

2009-07-27T17:55:00.000+10:00

What is more important “Look and Feel” or “Functionality and Performance”? Businesses large and small approach the establishment of their web presence from different aspects. Some businesses believe that the design is all important and without the right design the website will fail. Although this is not correct it is sometimes very difficult to convince the customer to have an open mind to the