<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/rss2full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" version="2.0"> <channel><title>Engine Creative</title> <link>http://www.enginecreative.co.uk</link> <description>Engine Creative is an integrated creative agency, combining digital, video and broadcast expertise to deliver tangible results. We can create answers to your questions.</description> <lastBuildDate>Fri, 10 Feb 2012 17:16:49 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.3</generator> <atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/rss+xml" href="http://feeds.feedburner.com/EngineCreative" /><feedburner:info uri="enginecreative" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><item><title>Consumer expectation and the rise of M-commerce</title><link>http://feedproxy.google.com/~r/EngineCreative/~3/i4tYLH_0_0E/consumer-expectation-rise-m-commerce</link> <comments>http://www.enginecreative.co.uk/blog/consumer-expectation-rise-m-commerce#comments</comments> <pubDate>Fri, 10 Feb 2012 17:09:20 +0000</pubDate> <dc:creator>Michaela</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Consumer/Retail]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Technology]]></category> <guid isPermaLink="false">http://www.enginecreative.co.uk/?p=10087</guid> <description><![CDATA[We all know by now that e-commerce is fast becoming the most popular way for consumers to get what they ...]]></description> <content:encoded><![CDATA[<div><strong><a
href="http://www.enginecreative.co.uk/blog/consumer-expectation-rise-m-commerce/attachment/_mg_0038" rel="attachment wp-att-10090"><img
class="aligncenter size-full wp-image-10090" title="iPhone" src="http://cdn.enginecreative.co.uk/media/2012/02/MG_0038.jpg" alt="iPhone" width="600" height="341" /></a><br
/> </strong></div><p>We all know by now that e-commerce is fast becoming the most popular way for consumers to get what they want. In 2011, it was reported that 40% of UK consumers shop online and 51.9% research products solely online. People like to buy online &#8211; it&#8217;s quick, it&#8217;s easy and it cuts out the dreaded shopping trip on a Saturday.</p><p>With the rapid rise of smartphone and tablet device, “m-commerce” is now becoming the new norm. Research by<a
href="http://www.warc.com/Content/News/UK_brands_slow_to_adopt_mcommerce.content?ID=8d8f9851-6d63-44d6-b013-1225cc2ec4ae" target="_blank"> EpiServer</a> has shown that of the 1200 individuals surveyed, 59% have a smartphone and 18% use a tablet. Of these, 30% now mainly use their mobile when on the internet and 26% of these individuals had used an application to purchase a product online.</p><p>By 2015, it is estimated that consumers all around the world will spend <a
href="http://www.abiresearch.com/press/1605-Shopping+by+Mobile+Will+Grow+to+$119+Billion+in+2015" target="_blank">$119 billion purchasing products</a> via their mobile devices. As a result, UK consumers are now expecting the same high quality m-commerce services as those seen when using e-commerce sites. Consumers are expecting straight forward, seamless  m-commerce product buying, however, many UK brands have still to implement the capability.</p><p>Of the surveyed individuals, a large portion have reported problems when attempting to buy via their mobile; 49% reported that m-commerce sites are too slow and 35% said it was challenging to even try and login to purchase products. For brands to ensure they are not hindering their own sales figures, a flawless mobile payment system is vital.</p><p>All too often customers are taken to third-party payment screens which have not been developed for mobile browsers, resulting in having to re-enter information, waiting, re-entering (again) and then being confronted with screen resizing issues. Fail. Fail. Resize. Fail.</p><p>Larger brands have side-stepped this problem by developing payment apps, like <a
href="http://www.mobilecommercedaily.com/2012/01/31/starbucks-exec-says-retailer-is-worldwide-leader-in-mobile-payment-transactions-dollars" target="_blank">Starbucks </a>where customers can top-up their available balance and then buy products directly through their mobiles. This is not a solution which would work for all brands but PayPal have created a solution by offering a “<a
href="https://www.paypal-business.co.uk/mobile/index.htm" target="_blank">mobile checkout experience</a>” which can be integrated into existing mobile websites. If you&#8217;re interested in finding out more, <a
href="mailto:wecancreate@enginecreative.co.uk" target="_blank">get in touch</a>.</p> ]]></content:encoded> <wfw:commentRss>http://www.enginecreative.co.uk/blog/consumer-expectation-rise-m-commerce/feed</wfw:commentRss> <slash:comments>0</slash:comments> <feedburner:origLink>http://www.enginecreative.co.uk/blog/consumer-expectation-rise-m-commerce</feedburner:origLink></item> <item><title>The Social Beauty of San Francisco</title><link>http://feedproxy.google.com/~r/EngineCreative/~3/xD-lCu9Qcsk/social-beauty-san-francisco</link> <comments>http://www.enginecreative.co.uk/blog/social-beauty-san-francisco#comments</comments> <pubDate>Fri, 27 Jan 2012 17:53:50 +0000</pubDate> <dc:creator>Phil</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Engine News]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Fun Stuff]]></category> <guid isPermaLink="false">http://www.enginecreative.co.uk/?p=9905</guid> <description><![CDATA[I think San Francisco might actually top New York as my favourite place in the States. There are so many beautiful ...]]></description> <content:encoded><![CDATA[<div><div><div><div><p>I think San Francisco might actually top New York as my favourite place in the States.</p><p>There are so many beautiful areas and places to see, such as Union Square, Mission, The Wharf and Chinatown to name only a handful. The people of San Francisco are all incredibly friendly, and the whole place oozes a cultural vibe I haven&#8217;t felt in any other US city. I don&#8217;t want this to turn into a gushing travel piece, I was really here to talk about instragram.</p><p>I recently posted a set of San Francisco photos I took on Instagram (my social photo app of choice) and there are a few here in the post. The result of posting these images has been that I&#8217;ve opened up a whole San Francisco social network of images and people through the app. Before this I was posting general images of all different things going on, but housing these images together formed a greater response which I then delved further into. People now regularly ask me for more SF images, and people contact me with their shots of SF and it&#8217;s really nice to see other people&#8217;s takes on similar views.</p></div><div><p>You could say that this is the whole point of the social network and the ultimate goal is for everyone to share everything to everyone and it&#8217;s even better when an unexpected community grows without you really doing anything. By the way everyone &#8211; I&#8217;m running out of San Fransisco images, I was only there for 6 days!</p><p>If you want to see more, download Instagram now and search for me (thestandin). Thanks.</p></div></div></div></div><div></div><div><a
href="http://www.enginecreative.co.uk/blog/social-beauty-san-francisco/attachment/sf-images" rel="attachment wp-att-9906"><img
class="aligncenter size-full wp-image-9906" title="San Fran " src="http://cdn.enginecreative.co.uk/media/2012/01/SF-images.jpg" alt="San Fran" width="600" height="1200" /></a></div> ]]></content:encoded> <wfw:commentRss>http://www.enginecreative.co.uk/blog/social-beauty-san-francisco/feed</wfw:commentRss> <slash:comments>0</slash:comments> <feedburner:origLink>http://www.enginecreative.co.uk/blog/social-beauty-san-francisco</feedburner:origLink></item> <item><title>Hardcore is NOT Dead</title><link>http://feedproxy.google.com/~r/EngineCreative/~3/QX61nU72trg/hardcore-dead</link> <comments>http://www.enginecreative.co.uk/blog/hardcore-dead#comments</comments> <pubDate>Tue, 24 Jan 2012 17:18:47 +0000</pubDate> <dc:creator>Phil</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Branding/Positioning]]></category> <category><![CDATA[Graphic Design]]></category> <category><![CDATA[Music]]></category> <guid isPermaLink="false">http://www.enginecreative.co.uk/?p=9622</guid> <description><![CDATA[The hardcore scene is still going strong with an avid fan base always wanting more. And more is just what ...]]></description> <content:encoded><![CDATA[<p
style="text-align: center;"><a
href="http://www.enginecreative.co.uk/blog/hardcore-dead/attachment/hard8_1" rel="attachment wp-att-9623"><img
class="size-full wp-image-9623 aligncenter" title="hardcore artwork" src="http://cdn.enginecreative.co.uk/media/2012/01/hard8_1.jpg" alt="hardcore artwork" width="600" height="518" /></a></p><p>The hardcore scene is still going strong with an avid fan base always wanting more. And more is just what we&#8217;ve given them, thanks to the annual release of the biggest hardcore music brand out there, Clubland X-Treme Hardcore 8&#8230; yes folks we&#8217;ve hit number 8!</p><p><a
href="http://www.enginecreative.co.uk/blog/hardcore-dead/attachment/hard8_2" rel="attachment wp-att-9630"><img
class="aligncenter size-full wp-image-9630" title="hardcore 2" src="http://cdn.enginecreative.co.uk/media/2012/01/hard8_2.jpg" alt="hardcore 2" width="600" height="349" /></a></p><p>The brand&#8217;s look and feel has stayed strong over the years, keeping to its hectic cut and paste storytelling routes (didn&#8217;t you know that every album tells a story throughout the artwork?) whilst continuing to grow over the years. Many pretenders have tried to copy our original style but none have ever truly succeeded &#8211; this is the original still the best!</p><p>This album is hitting you hard from Monday 16th so pick up a physical copy and check out the cracking JCard and CD artwork, or <a
title="iTunes" href="http://itunes.apple.com/gb/album/clubland-x-treme-hardcore-8/id493548823?i=493556159" target="_blank">download</a> and click through the unique digital booklet. Whichever format you choose, you can rest assured that both were designed with love.</p><p><a
href="http://www.enginecreative.co.uk/blog/hardcore-dead/attachment/hard8_3" rel="attachment wp-att-9631"><img
class="aligncenter size-full wp-image-9631" title="hardcore 3" src="http://cdn.enginecreative.co.uk/media/2012/01/hard8_3.jpg" alt="hardcore 3" width="600" height="319" /></a></p> ]]></content:encoded> <wfw:commentRss>http://www.enginecreative.co.uk/blog/hardcore-dead/feed</wfw:commentRss> <slash:comments>0</slash:comments> <feedburner:origLink>http://www.enginecreative.co.uk/blog/hardcore-dead</feedburner:origLink></item> <item><title>Our Top Apps of the Year</title><link>http://feedproxy.google.com/~r/EngineCreative/~3/bf8jB2yXOd0/top-apps-year-appy-year</link> <comments>http://www.enginecreative.co.uk/blog/top-apps-year-appy-year#comments</comments> <pubDate>Mon, 26 Dec 2011 12:00:56 +0000</pubDate> <dc:creator>Engine Creative</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Engine News]]></category> <category><![CDATA[Fun Stuff]]></category> <category><![CDATA[Technology]]></category> <guid isPermaLink="false">http://www.enginecreative.co.uk/?p=9354</guid> <description><![CDATA[As well as producing smartphone applications for our clients, we&#8217;re heavy app users ourselves. Predominantly iPhone, but we do have ...]]></description> <content:encoded><![CDATA[<p><img
class="aligncenter size-full wp-image-9355" title="topapps" src="http://cdn.enginecreative.co.uk/media/2011/12/topapps.jpg" alt="topapps" width="600" height="361" /></p><p>As well as producing smartphone applications for our clients, we&#8217;re heavy app users ourselves. Predominantly iPhone, but we do have a few Androids among us, this is our list of must-have apps which have graced the Engine Creative smartphones in 2011, along with a mixed bag of comments from the team.</p><p>Here you go&#8230;</p><p><a
title="iTunes" href="http://itunes.apple.com/gb/app/itorch4/id384365348?mt=8" target="_blank">iTorch4</a> by Dan</p><p><img
title="Screen Shot iTorch4" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.10.45.png" alt="Screen Shot iTorch4" width="90" height="90" /></p><p>Since the dawn of man&#8217;s time upon this Earth, a fear of the dark has cast its foreboding inky blackness upon his psyche.</p><p>For the cave dwellers, it was the cloak that hid the savage wolf&#8230; or worse. For me, it conceals the unsupported floor of my loft, beckoning me to put my foot through the bedroom ceiling.</p><p>The loft is dark&#8230; and with iTorch4,  I no longer fear it.</p><p><a
title="iTunes" href="http://itunes.apple.com/gb/app/ibooks/id364709193?mt=8" target="_blank">iBooks</a> by Craig</p><p><img
title="iBooks" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.12.37.png" alt="iBooks" width="90" height="89" /></p><p>Surprising. It&#8217;s part of iOS. It just sat there for a long time gathering digital dust. Surely the screen is too small for reading a book I said. And what about the smell! The lovely book smell!</p><p>Then I realised I was being an internet movie critic and should probably actually try it for myself before shooting it down in flames. So I bought a book. Well, I say bought. I downloaded a free copy of &#8216;A Study in Scarlet&#8217; by Arthur Conan Doyle. It&#8217;s part of my mission to read the original stories that the brilliant Moffat &#8216;Sherlock&#8217; episodes are based upon.</p><p>Over the next few days I discovered the great benefits of having a book on my phone. It&#8217;s always on you, wherever you are. Waiting outside &#8216;H&amp;M&#8217; for your other half? You have a book to read! Waiting at the station for a train? Book! Toilet? Book!</p><p>I&#8217;ve now got five books on my iPhone and it&#8217;s growing. I&#8217;ll never book back.</p><p>Paul’s tip bits:</p><p><a
title="iTunes" href="http://itunes.apple.com/gb/app/angry-birds/id343200656?mt=8" target="_blank">Angry Birds</a></p><p><img
title="Angry birds" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.13.19.png" alt="Angry birds" width="90" height="90" /></p><p>George loves it and it’s free.</p><p><a
title="iTunes" href="http://itunes.apple.com/gb/app/sky-bet/id428237841?mt=8" target="_blank">Sky Bet</a></p><p><img
class="size-full wp-image-9370" style="border-style: initial; border-color: initial;" title="Sky Bet" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.13.58.png" alt="Sky Bet" width="90" height="89" /></p><p>Not saying I&#8217;ve got a bit of a habit, but when you fancy a little gamble on Utd, it’s there!</p><p><a
title="iTunes" href="http://itunes.apple.com/us/app/skyview-free-explore-universe/id413936865?mt=8" target="_blank">Sky View</a></p><p><img
class="size-full wp-image-9371" title="Sky View" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.57.23.png" alt="Sky View" width="90" height="90" /></p><p>Just a nice little app that shows you where the big dipper is in the night sky and other little astrological stuff! Boom!</p><p><a
title="iTunes" href="http://itunes.apple.com/gb/app/bubble-wrap/id409695793?mt=8" target="_blank">Bubble Wrap</a></p><p><img
class="size-full wp-image-9373" title="Bubble Wrap" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.15.40.png" alt="Bubble Wrap" width="90" height="89" /></p><p>When you&#8217;ve not got any actual bubble-wrap to hand you can take your anger out on this!</p><p><a
title="iTunes" href="http://itunes.apple.com/gb/app/sky-go/id446086440?mt=8" target="_blank">Sky go</a></p><p><img
class="size-full wp-image-9374" title="Sky Go" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.33.06.png" alt="Sky Go" width="90" height="89" /></p><p>You can watch Sky sports anywhere now. So if Utd are playing and the wife wants to shop, everything is now OK!</p><p><a
title="Link to app " href="https://market.android.com/details?id=com.google.android.apps.maps&amp;hl=en" target="_blank">Google Maps</a> by Miroslav</p><p><img
class="size-full wp-image-9377" title="Google Maps" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-13.03.55.png" alt="Google Maps" width="90" height="82" /></p><p>It might sound a bit generic, as the app is very generic, but I couldn&#8217;t live without my Google Maps. I love live traffic information, great when you’re on the M1 or A14!</p><p>Latitude (part of Google Maps) is brilliant to check the whereabouts of Justin while he&#8217;s driving without ringing him. It shows where on the map your loved ones are. Some may say it&#8217;s a bit ‘stalkerish’ but there are different visibility settings so things don’t have to get too creepy.</p><p>I know it&#8217;s boring, but on my little Android it is the most used app. Even for regular destinations it&#8217;s great for traffic stats :-) so it&#8217;s always on.</p><p>Billy’s threesome:</p><p><a
title="iTunes" href="http://itunes.apple.com/gb/app/plants-vs.-zombies/id350642635?mt=8" target="_blank">Plants vs. Zombies</a></p><p><img
class="size-full wp-image-9380" title="Zombie" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.35.18.png" alt="Zombie" width="90" height="92" /></p><p>A mob of fun-loving zombies is about to invade your home. Use your arsenal of 49 zombie-zapping plants — peashooters, wall-nuts, cherry bombs and more — to mulchify 26 types of zombies before they break down your door.</p><p><a
title="iTunes" href="http://itunes.apple.com/us/app/behance-network-creative-portfolios/id489667151?mt=8" target="_blank">Behance Network: Creative Portfolios &amp; Galleries</a></p><p><img
class="size-full wp-image-9381" title="Behance" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.36.04.png" alt="Behance" width="90" height="89" /></p><p>Use Behance Network for iPhone to explore millions of creative projects by the world’s top creative talent. The app also offers the ultimate mobile portfolio that seamlessly syncs with your Behance projects.</p><p><a
title="iTunes" href="http://itunes.apple.com/us/app/solitaire/id284791396?mt=8" target="_blank">Solitaire</a></p><p><img
class="size-full wp-image-9383" title="Solitaire" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.36.43.png" alt="Solitaire" width="90" height="89" /></p><p>The same classic Windows Solitaire game plus the ability to control card movements naturally by just swiping or tapping the cards on your iPhone/iPod touch/iPad.</p><p><a
title="iTunes" href="http://itunes.apple.com/gb/app/wunderlist/id406644151?mt=8" target="_blank">Wunderlist</a> by Tim</p><p><img
class="size-full wp-image-9385" title="Wunderlist" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.37.061.png" alt="Wunderlist" width="90" height="93" /></p><p>Free task manager/list maker. Sync online and between devices. Useful for everything from sharing a shopping list with the missus to website &#8220;to do&#8221; lists.</p><p><a
title="iTunes" href="=http://itunes.apple.com/gb/app/instagram/id389801252?mt=8" target="_blank">Instagram</a> by Phil</p><p><img
class="size-full wp-image-9387" style="border-style: initial; border-color: initial;" title="Instagram" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.37.37.png" alt="Instagram" width="90" height="92" /></p><p>If you look into the social folders on my phone, you&#8217;ll find a plethora of icons; some stand the test of time and some get dumped within a few days, but I can&#8217;t stop checking out the latest social apps wether it&#8217;s uploading images, logging in or checking out.</p><p>I love taking pictures and I love looking at pictures just as much, and Instagram fulfills those needs. There is a great community within the Instagram world that&#8217;s forever expanding. With a user base of almost 15 million, it&#8217;s looking to overtake Foursquare as the most widely used app, and thats before they launch the Android version in the new year.</p><p>Even with the v.2 update a few months ago, the UI and UX has stayed simple and straight forward, but I think it&#8217;ll need a bit of an overhaul soon to keep things fresh (I&#8217;m looking at you &#8216;Path&#8217;). Oh, and if you&#8217;re looking for the perfect desktop accompaniment to the Instagram app, then check out Instadesk, it&#8217;s by far the best one around at the moment.</p><p>Yeah, Instagram was Apple&#8217;s App of the year, and it&#8217;s mine.</p><p><a
title="iTunes" href="http://itunes.apple.com/gb/app/foursquare/id306934924?mt=8" target="_blank">Foursquare</a> by Phil</p><p><img
class="size-full wp-image-9388" title="Foursquare" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-15.16.03.png" alt="Foursquare" width="90" height="93" /></p><p>Dominos have lost thousands of pounds through my mayorship, no only joking. My Foursquare usage has slowed down over the months, but I still use it regularly especially if I&#8217;m in new surroundings. Look, I get a free pair of pants if I&#8217;m the mayor here, only 7 more check-ins &#8211; Bonus!</p><p><a
title="iTunes" href="http://itunes.apple.com/us/app/sonos-controller-for-iphone/id293523031?mt=8" target="_blank">Sonos</a> by Matt</p><p><img
class="size-full wp-image-9389" title="Sonos" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.38.00.png" alt="Sonos" width="90" height="90" /></p><p>I use it every day and it’s good “n” stuff. ‘Nuff said.</p><p><a
title="iTunes" href="http://itunes.apple.com/gb/app/aroundme/id290051590?mt=8" target="_blank">Around Me</a> by Michaela</p><p><img
class="size-full wp-image-9390" title="Around Me" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-12.38.21.png" alt="Around Me" width="90" height="91" /></p><p>There is something rather reassuring about knowing you have an app in your bag that can give you live directions [telephone number] to the nearest pub, followed by a take away, failing the whole thing a taxi home… have to love &#8220;Around me&#8221;.</p><p><a
title="iTunes" href="http://itunes.apple.com/gb/app/shazam/id284993459?mt=8" target="_blank">Shazam</a> by Andy</p><p><img
class="size-full wp-image-9391" title="Shazam" src="http://cdn.enginecreative.co.uk/media/2011/12/Screen-Shot-2011-12-23-at-15.20.06.png" alt="Shazam" width="90" height="90" /></p><p>It’s magic. Short and simple. Wherever I hear something new or old that sparks my audio interest, Shazam picks it up, tags it and gives me a musical diary of my year.</p><p>Combined with Spotify, I now have the soundtrack of my life in my pocket. Nice.</p> ]]></content:encoded> <wfw:commentRss>http://www.enginecreative.co.uk/blog/top-apps-year-appy-year/feed</wfw:commentRss> <slash:comments>1</slash:comments> <feedburner:origLink>http://www.enginecreative.co.uk/blog/top-apps-year-appy-year</feedburner:origLink></item> <item><title>Pump It Up, Brand It Up and Work It Out</title><link>http://feedproxy.google.com/~r/EngineCreative/~3/oZmlmcXSeC0/pump-up-brand-work</link> <comments>http://www.enginecreative.co.uk/blog/pump-up-brand-work#comments</comments> <pubDate>Thu, 22 Dec 2011 10:41:30 +0000</pubDate> <dc:creator>Phil</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Branding/Positioning]]></category> <category><![CDATA[Featured]]></category> <category><![CDATA[Graphic Design]]></category> <category><![CDATA[Music]]></category> <guid isPermaLink="false">http://www.enginecreative.co.uk/?p=9333</guid> <description><![CDATA[With the release of Ministry Of Sound&#8217;s latest exercise DVD entitled &#8216;Pump It Up &#8211; Move It Lose It&#8217; we&#8217;ve ...]]></description> <content:encoded><![CDATA[<iframe
src='http://player.vimeo.com/video/34071252?title=1&amp;byline=1&amp;portrait=1' width='600' height='337' frameborder='0'></iframe><p>With the release of Ministry Of Sound&#8217;s latest exercise DVD entitled &#8216;Pump It Up &#8211; Move It Lose It&#8217; we&#8217;ve certainly had our own workout here at Engine HQ.</p><p><img
class="aligncenter size-full wp-image-9342" title="Pump blog photo 2" src="http://cdn.enginecreative.co.uk/media/2011/12/PIU_BLOG2.jpg" alt="Pump blog photo 2" width="580" height="854" /></p><p>Starting with the creation of the new Pump It Up brand identity, the DVD cover and booklet information, we then went on to produce the DVD graphics and on-screen menus, the set design for the video production, various versions of the television advert and the promotional online megamix. By producing all brand assets in-house we were able to enhance the complete brand vision that the guys at Ministry Of Sound have developed over the years.</p><p>&#8216;Pump It Up &#8211; Move It Lose It&#8217; is out<a
title="Play.com" href=" http://www.play.com/DVD/DVD/4-/26550834/Ministry-Of-Sound-Pump-It-Up-Move-It-Lose-It/Product.html?searchtype=allproducts&amp;searchsource=0&amp;searchstring=pump+it+up&amp;urlrefer=search " target="_blank"> to buy</a> on the 26th December, and is the perfect new year solution to all the excessive chocolate and turkey indulgences over the festive period.</p><p><img
class="aligncenter size-full wp-image-9343" title="Pump blog photo 3" src="http://cdn.enginecreative.co.uk/media/2011/12/PIU_BLOG3.jpg" alt="Pump blog photo 3" width="600" height="319" /></p> ]]></content:encoded> <wfw:commentRss>http://www.enginecreative.co.uk/blog/pump-up-brand-work/feed</wfw:commentRss> <slash:comments>0</slash:comments> <feedburner:origLink>http://www.enginecreative.co.uk/blog/pump-up-brand-work</feedburner:origLink></item> <item><title>Capturing some Christmas spirit</title><link>http://feedproxy.google.com/~r/EngineCreative/~3/-oHxBaTACLU/capturing-christmas-spirit</link> <comments>http://www.enginecreative.co.uk/blog/capturing-christmas-spirit#comments</comments> <pubDate>Mon, 19 Dec 2011 11:54:53 +0000</pubDate> <dc:creator>Engine Creative</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Engine News]]></category> <category><![CDATA[Inspiration]]></category> <category><![CDATA[Video & Broadcast]]></category> <guid isPermaLink="false">http://www.enginecreative.co.uk/?p=9314</guid> <description><![CDATA[We&#8217;re big believers in nurturing and developing creative talent and last week invited Grant, a Graphic Communication student from The University ...]]></description> <content:encoded><![CDATA[<p><img
class="aligncenter size-full wp-image-9325" title="ChristmasSpirit" src="http://cdn.enginecreative.co.uk/media/2011/12/christmas_spirit_600x341.jpg" alt="ChristmasSpirit" width="600" height="341" />We&#8217;re big believers in nurturing and developing <a
href=" http://www.enginecreative.co.uk/blog/education ">creative talent</a> and last week invited Grant, a Graphic Communication student from The University of Northampton, in for a weeks work experience. From starting with no video production knowledge he filmed and edited a short sparkle &#8216;n shine piece and, we hope, learnt a thing or two along the way:</p><p>&#8220;I came to Engine Creative to discover and experience how creatives work in the design industry and during my time here I wanted to challenge myself and push my boundaries as a creative. Never before working with moving image I thought this would be the perfect place to start. I was asked to create a small video for the Blog and, inspired by the work of Craig (Engine Creatives very own Senior Video Producer) I set to work on a small video piece that would capture the spirit of Christmas.&#8221;</p> <iframe
src='http://player.vimeo.com/video/33793103?title=1&amp;byline=1&amp;portrait=1' width='600' height='337' frameborder='0'></iframe><p>&nbsp;</p><p>Good work fella&#8217; and a Happy Christmas to one and all!</p> ]]></content:encoded> <wfw:commentRss>http://www.enginecreative.co.uk/blog/capturing-christmas-spirit/feed</wfw:commentRss> <slash:comments>0</slash:comments> <feedburner:origLink>http://www.enginecreative.co.uk/blog/capturing-christmas-spirit</feedburner:origLink></item> <item><title>Engine’s Festive 5 Give-away: Day 5</title><link>http://feedproxy.google.com/~r/EngineCreative/~3/g2EDvXK62LM/engines-festive-5-give-away-day-5</link> <comments>http://www.enginecreative.co.uk/blog/engines-festive-5-give-away-day-5#comments</comments> <pubDate>Fri, 16 Dec 2011 10:15:05 +0000</pubDate> <dc:creator>Dan</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Fun Stuff]]></category> <guid isPermaLink="false">http://www.enginecreative.co.uk/?p=9286</guid> <description><![CDATA[Continuing the royalty-free image give-away, here&#8217;s the download for day 5. Please show your support by following us on Twitter &#38; Facebook. All going ...]]></description> <content:encoded><![CDATA[<p><img
class="alignnone size-full wp-image-9288" title="Day5header" src="http://cdn.enginecreative.co.uk/media/2011/12/Day5header.jpg" alt="Day 5 header" width="600" height="241" /><br
/> Continuing the royalty-free image give-away, here&#8217;s the download for day 5.</p><p>Please show your support by following us on <a
title="Follow Engine Creative on Twitter" href="https://twitter.com/#!/enginecreative" target="_blank">Twitter</a> &amp; <a
title="Like Engine Creative on Facebook" href="http://www.facebook.com/enginecreative" target="_blank">Facebook</a>. All going well, there&#8217;ll be more give-aways in the new year.</p><p>Check back daily to find out when each download goes live and all we ask is that, should you use any of them, send us a pic of how, where and why.</p><p><a
href="http://cdn.enginecreative.co.uk/ENGINE_F5_Day5.zip">Download the fifth set here.</a></p><p><a
href="http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-1">Download the set from day 1 here.</a></p><p><a
href="http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-2">Download the set from day 2 here.</a></p><p><a
href="http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-3">Download the set from day 3 here.</a></p><p><a
href="http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-4">Download the set from day 4 here.</a></p><p><img
class="alignnone size-full wp-image-9289" title="FF50_Set5_grid" src="http://cdn.enginecreative.co.uk/media/2011/12/FF50_Set5_grid.jpg" alt="FF50_Set5_grid" width="600" height="574" /></p> ]]></content:encoded> <wfw:commentRss>http://www.enginecreative.co.uk/blog/engines-festive-5-give-away-day-5/feed</wfw:commentRss> <slash:comments>0</slash:comments> <feedburner:origLink>http://www.enginecreative.co.uk/blog/engines-festive-5-give-away-day-5</feedburner:origLink></item> <item><title>Engine’s Festive 5 Give-away: Day 4</title><link>http://feedproxy.google.com/~r/EngineCreative/~3/XQZMPn8OcfU/engines-festive-60-giveaway-day-4</link> <comments>http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-4#comments</comments> <pubDate>Thu, 15 Dec 2011 09:29:47 +0000</pubDate> <dc:creator>Dan</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Fun Stuff]]></category> <guid isPermaLink="false">http://www.enginecreative.co.uk/?p=9157</guid> <description><![CDATA[Continuing the royalty-free image give-away, here&#8217;s the download for day 4. Please show your support by following us on Twitter &#38; Facebook. All going ...]]></description> <content:encoded><![CDATA[<p><img
class="alignnone size-full wp-image-9158" title="Day4_Blogheader" src="http://cdn.enginecreative.co.uk/media/2011/12/Day4_Blogheader.jpg" alt="Day 4 blog header image" width="600" height="241" /><a
href="http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-4/attachment/day4_blogheader" rel="attachment wp-att-9158"><br
/> </a>Continuing the royalty-free image give-away, here&#8217;s the download for day 4.</p><p>Please show your support by following us on <a
title="Follow Engine Creative on Twitter" href="https://twitter.com/#!/enginecreative" target="_blank">Twitter</a> &amp; <a
title="Like Engine Creative on Facebook" href="http://www.facebook.com/enginecreative" target="_blank">Facebook</a>. All going well, there&#8217;ll be more give-aways in the new year.</p><p>Check back daily to find out when each download goes live and all we ask is that, should you use any of them, send us a pic of how, where and why.</p><p><a
title="Download the Day 4 Giveaway" href="http://cdn.enginecreative.co.uk/ENGINE_FF60_Day4.zip">Download the fourth set here.</a></p><p><a
href="http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-1">Download the set from day 1 here.</a></p><p><a
href="http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-2">Download the set from day 2 here.</a></p><p><a
href="http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-3">Download the set from day 3 here.</a></p><p><img
class="alignnone size-full wp-image-9159" title="FF60_Day4_thumbs" src="http://cdn.enginecreative.co.uk/media/2011/12/FF60_Day4_thumbs.jpg" alt="image thumbnails for day 4" width="600" height="574" /></p> ]]></content:encoded> <wfw:commentRss>http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-4/feed</wfw:commentRss> <slash:comments>1</slash:comments> <feedburner:origLink>http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-4</feedburner:origLink></item> <item><title>Engine’s Festive 5 Give-away: Day 3</title><link>http://feedproxy.google.com/~r/EngineCreative/~3/gZnzQxaPg-w/engines-festive-60-giveaway-day-3</link> <comments>http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-3#comments</comments> <pubDate>Wed, 14 Dec 2011 09:34:23 +0000</pubDate> <dc:creator>Dan</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Fun Stuff]]></category> <guid isPermaLink="false">http://www.enginecreative.co.uk/?p=9147</guid> <description><![CDATA[Continuing the royalty-free image give-away, here&#8217;s the download for day 3. Please show your support by following us on Twitter &#38; Facebook. All going ...]]></description> <content:encoded><![CDATA[<p><img
class="alignnone size-full wp-image-9149" title="Day3_Blogheader" src="http://cdn.enginecreative.co.uk/media/2011/12/Day3_Blogheader.jpg" alt="Image header for giveaway day 3" width="600" height="241" /></p><p>Continuing the royalty-free image give-away, here&#8217;s the download for day 3.</p><p>Please show your support by following us on <a
title="Follow Engine Creative on Twitter" href="https://twitter.com/#!/enginecreative" target="_blank">Twitter</a> &amp; <a
title="Like Engine Creative on Facebook" href="http://www.facebook.com/enginecreative" target="_blank">Facebook</a>. All going well, there&#8217;ll be more give-aways in the new year.</p><p>Check back daily to find out when each download goes live and all we ask is that, should you use any of them, send us a pic of how, where and why.</p><p><a
title="Download the Day 3 Giveaway" href="http://cdn.enginecreative.co.uk/ENGINE_FF60_Day3.zip">Download the third set here.</a></p><p><a
href="http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-1">Download the set from day 1 here.</a></p><p><a
href="http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-2">Download the set from day 2 here.</a></p><p><img
class="alignnone size-full wp-image-9150" title="FF60_Day3_thumbs" src="http://cdn.enginecreative.co.uk/media/2011/12/FF60_Day3_thumbs.jpg" alt="image thumbnails for day 3 of the giveaway" width="600" height="574" /></p> ]]></content:encoded> <wfw:commentRss>http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-3/feed</wfw:commentRss> <slash:comments>0</slash:comments> <feedburner:origLink>http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-3</feedburner:origLink></item> <item><title>Engine’s Festive 5 Give-away: Day 2</title><link>http://feedproxy.google.com/~r/EngineCreative/~3/tQl6V1kEOE4/engines-festive-60-giveaway-day-2</link> <comments>http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-2#comments</comments> <pubDate>Tue, 13 Dec 2011 11:14:24 +0000</pubDate> <dc:creator>Dan</dc:creator> <category><![CDATA[Blog]]></category> <category><![CDATA[Fun Stuff]]></category> <guid isPermaLink="false">http://www.enginecreative.co.uk/?p=9135</guid> <description><![CDATA[Continuing the royalty-free image give-away, here&#8217;s the download for day 2. Please show your support by following us on Twitter &#38; Facebook. All going ...]]></description> <content:encoded><![CDATA[<p><img
class="alignnone size-full wp-image-9136" title="Day2_Blogheader" src="http://cdn.enginecreative.co.uk/media/2011/12/Day2_Blogheader.jpg" alt="Day 2 giveaway header image" width="600" height="241" /><br
/> Continuing the royalty-free image give-away, here&#8217;s the download for day 2.</p><p>Please show your support by following us on <a
title="Follow Engine Creative on Twitter" href="https://twitter.com/#!/enginecreative" target="_blank">Twitter</a> &amp; <a
title="Like Engine Creative on Facebook" href="http://www.facebook.com/enginecreative" target="_blank">Facebook</a>. All going well, there&#8217;ll be more give-aways in the new year.</p><p>Check back daily to find out when each download goes live and all we ask is that, should you use any of them, send us a pic of how, where and why.</p><p><a
title="Download the Day 2 Giveaway" href="http://cdn.enginecreative.co.uk/ENGINE_FF60_Day2.zip">Download the second set here.</a></p><p><a
href="http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-1">Download the set from day 1 here.</a></p><p><img
class="alignnone size-full wp-image-9139" title="FF60_Day2_thumbs" src="http://cdn.enginecreative.co.uk/media/2011/12/FF60_Day2_thumbs.jpg" alt="Images for download day 2" width="600" height="574" /></p> ]]></content:encoded> <wfw:commentRss>http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-2/feed</wfw:commentRss> <slash:comments>0</slash:comments> <feedburner:origLink>http://www.enginecreative.co.uk/blog/engines-festive-60-giveaway-day-2</feedburner:origLink></item> </channel> </rss><!-- Dynamic page generated in 1.893 seconds. --><!-- Cached page generated by WP-Super-Cache on 2012-02-10 17:17:07 --><!-- Compression = gzip -->

