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Monday Marketing Moment: Promote Your Business with our Blog

Entrepreneur Resources — Mon, 08 Mar 2010 21:16:51 +0000

Hello readers! I've approached this week's Monday Marketing Moment from a different angle. Rather than type up a general knowledge article, this week I wanted to give you something you could use now. Today's tip is simple: promote your business. I will even give you a head start. You can promote your business here on the Entrepreneur Resources: Small Business Blog for free as part of our "Small Business Spotlight."

Monday Marketing Moment – Defining Your Target Consumer

Entrepreneur Resources — Mon, 01 Mar 2010 16:28:28 +0000

Last week, we talked about meeting a consumer's unmet need with your product or service. You may have been left wondering - who is this "consumer" person, and how do I reach him or her? Generally speaking, a consumer is someone who uses goods or services. What your business is most interested in is finding its target consumer - that group of people who is both interested in your product or service and willing to purchase it.

Monday Marketing Moment – Help Somebody

Entrepreneur Resources — Mon, 22 Feb 2010 18:02:12 +0000

Happy Monday! This week, I offer a simple tip that many excited entrepreneurs forget: your product or service MUST help somebody...preferably a large group of somebodies. In other words, to be successful, your product or service must meet a consumer's unmet need. In other words: a person has a problem, and you have the means to fix it!

Monday Marketing Moment – What is Marketing?

Entrepreneur Resources — Mon, 15 Feb 2010 15:10:18 +0000

Good morning entrepreneurs! Welcome to a new series called "Monday Marketing Moment." Each Monday, we will share simple, yet effective marketing tips, answer questions and provide general information on the topic of marketing. Our goal is to arm your small business with the knowledge it needs to succeed. We'll kick this series off with a simple question - What is Marketing?

Always Charge What Your Time Is Worth

Entrepreneur Resources — Fri, 22 Jan 2010 16:08:33 +0000

For many new small business owners, one of the hardest things to figure out is pricing. This is especially true for service-based businesses that charge by the hour. I know I've been kept up at night after sending off a proposal wondering whether I charged too little or too much. I say no more of this. I declare 2010 the year to stop second-guessing your pricing plan.

Bringing Your Store to the World Wide Web

Entrepreneur Resources — Fri, 15 Jan 2010 18:00:14 +0000

For many small business owners, creating an online store is a natural step in their business growth. Perhaps you own a brick and mortar clothing boutique and are ready to expand your client base worldwide, or maybe you’re a new business owner who will sell your products exclusively on the Internet. Either way, you should follow a detailed plan to get your store up and running. While selling on the Internet can seem intimidating, it doesn’t have to be. Continue reading as we cover four key steps, from registering your domain name to creating a credit card processing account, that will get your online store open for business in no time.

Stock Photography – Find the Perfect Photo Fast!

Entrepreneur Resources — Sat, 03 Oct 2009 15:38:54 +0000

Have you ever been in need of an image for brochure or website but thought you couldn't afford a professional image? Think again! There are many online options that make professional images an extremely attractive option these days.

Selecting a Reliable Web Host

Entrepreneur Resources — Tue, 22 Sep 2009 04:27:17 +0000

In addition to finding a professional, affordable web site designer, securing a web host is another crucial step in the web site design process. A web host is a company that stores your web site's files. All the pages you see on the net are a collection of pages stored in an online folder. You pay a web host to store your files in its online folder. Having a reliable web host is crucial to your business. Everytime you send a potential or current client to your site, you need it to be up and running error-free. Since this is so important, we have listed a few guidelines in selecting a reliable web host.

Home-Based Business Can Help you Lower your Tax Bill

Entrepreneur Resources — Sat, 15 Mar 2008 19:52:47 +0000

Tax season is upon us! Continue reading to get tips on how your home business can decrease your tax liability. This article was contributed by Barbara Weltman of JKLasser.com. A home office can mean the end of stressful commutes and bad hair days. A home office also can deliver a bigger ...

Is Work-Life Balance Real?

Entrepreneur Resources — Sun, 04 Mar 2007 20:52:56 +0000

How can we achieve that ever elusive work-life balance?