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	<title>ER Texting Wait Times Emergency Service</title>
	<link>http://www.ertexting.com/wordpress</link>
	<description>Text your Zip Code to 4ER411 for Local ER wait times</description>
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		<title>HEALTHCARE MARKETING EXECUTIVES BILLBOARDS ARE ONLY THE BEGINNING IN THE ER WAIT TIMES WARS</title>
		<description><![CDATA[  If you spend anytime on the road these days, you’ve probably seen hospitals touting their short ER wait times “LIVE” on any of the highways’ many billboards. HCA hospitals started the strategy in Florida, developed by their advertising agency, AB&#38;A out of Miami. And the outcomes were fantastic. Some showed increases in ER traffic [...]]]></description>
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			<feedburner:origLink>http://www.ertexting.com/wordpress/2010/05/healthcare-marketing-executives/</feedburner:origLink></item>
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		<title>Concept Behind ER Texting Service</title>
		<description><![CDATA[Many People still aren&#8217;t familiar with the new phenomenon that has hit ER Waiting Rooms. A new service has been presented to hospitals all over the United States that allows patients to text their zip code to 4ER411 and get local (participating) hospital er wait times. The service is absolutely free to those who text [...]]]></description>
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		<title>Why Publish Emergency Room wait times?</title>
		<description><![CDATA[written by Jennifer Reynolds Here are 4 facts on why hospitals are increasingly marketing their ER wait times via text and other advertising vehicles. If you have an ED to promote, the evidence is overwhelmingly positive. Patient Satisfaction When patients know your emergency room wait time, their expectations are set and experience enhanced. Knowing what [...]]]></description>
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		<title>ER Wait Times: To Text or Not to Text?</title>
		<description><![CDATA[That is the question and the answer is very simple. If your hospital is focusing on ER admissions and generating ER wait times under the staggering national average of 4 hours, then yes, by all means, let people know about it. Texting ER wait times is one of the strongest arrows in the healthcare marketing [...]]]></description>
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		<title>HOSPITAL MARKETING BUDGETS DOWN, CREATIVITY UP!</title>
		<description><![CDATA[There’s a growing trend among hospital marketers, that is: Budgets are going down and moving in the direction of online. What else is new? That’s what most industries are doing. However, technology is playing an even more unique role in some hospitals’ marketing efforts. The ER or ED, long the front door and bringer of [...]]]></description>
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		<title>Marketing Emergency Medical Services</title>
		<description><![CDATA[ER Texting, Inc., a Miami-based healthcare technology company today announced the launch of its ER Texting services for hospitals nationwide. Using ER Texting, patients can send a text message to a dedicated number (4ER411) and instantly receive a message in return which lists the emergency room wait times for participating hospitals in their area. The [...]]]></description>
		<link>http://feedproxy.google.com/~r/ErTextingWaitTimesEmergencyService/~3/7JfFrRLW18I/</link>
			<feedburner:origLink>http://www.ertexting.com/wordpress/2010/03/marketing-emergency-medical-services/</feedburner:origLink></item>
	<item>
		<title>How to Increase ER Traffic in Your Hospital</title>
		<description><![CDATA[Many hospitals around the country are struggling with the same issues: It’s fiercely competitive, we know people want better service, we know it feeds the rest of the hospital. But what can you do? Here’s one suggestion: implement live ER wait times available to potential patients via text message. That’s right. The system is fairly [...]]]></description>
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