Escaping the Word Cage

Martian Designers — 5 Copywriter Peeves

SEO Copywriter — Fri, 14 Aug 2009 18:14:59 +0000

Web designers and developers often seem to come from different planets. Well, if web designers are from Mars and developers from Venus then copywriters are from the planet Xarglon IV. And here are 5 peeves copywriters have with designers/ developers.

Killer Sales Copy — Killer Washing Machine

SEO Copywriter — Tue, 07 Jul 2009 11:33:56 +0000

Killer sales copy gets over $5,000 for an old, battered and demonic washing machine. The secret? Creative copywriting perfect for the audience, the 'product' and the sales channel. It's all about engaging people's attention and then imagination.

Now's not the time to cut interest rates

SEO Copywriter — Wed, 06 May 2009 17:56:17 +0000

Getting website visitors to invest their time and keeping their attention means maintaining high interest rates. Well written copy gives a better return on investment for you and your visitors — don't go devaluing such a valuable asset.

Credit Crunch Answers

SEO Copywriter — Fri, 17 Apr 2009 13:56:41 +0000

Times have changed and if your web copy isn't providing the right answers then you're missing precious opportunities. Copywriting makes sure your website is saying the right things and giving the answers people are looking for. It's a timing of question…