Sony Android smart phones from eslam 4 fone

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Check out our improved Theme Creator tool

noreply@blogger.com (Anonymous) — Wed, 23 Mar 2016 17:09:00 +0000

Use our improved Theme Creator tool

We've updated our Theme Creator tool making it easier for designers to create professional-looking themes for Xperia™ devices. There's a new UI, 500+ customizable resources and more.

» Get the details

Learn how to make themes

We've created guides and tutorials to help use the Theme Creator tool. Watch this step-by-step tutorial to get started.

» Find out more

Get your theme promoted!

Once you've created a theme, you can submit it to be included on our Theme Portal where Xperia users go to personalize their devices.

» Learn more

For more news, visit Developer World

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The Developer World team

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Creating themes for Xperia™ , SDK updates and more.

noreply@blogger.com (Anonymous) — Tue, 22 Dec 2015 17:13:00 +0000

Making themes for Xperia™

With thousands of downloads of themes for Xperia, why not check out our interview with Hungarian startup, AndroPixel Studio. We discuss their work and success.

» Get the details

Get to know Sony's Pico Projector

Having become a best-seller, we take a look at what made the MP-CL1 a favourite for Sony customers. We discussed the tech with our Module Engineer, Katsunori Seno. Check out the article.

SmartEyeglass SDK updated

Sony's SmartEyeglass SDK v1.2 has been released with Android Studio support and a simpler installation process. The development environment is also easier and quicker to setup. Find out more.

The Developer World team would like to wish you all happy holidays and a great 2016.

For more news, visit Developer World

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The Developer World team

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Updates to Sony’s Theme Creator BETA and SmartEyeglass SDK.

noreply@blogger.com (Anonymous) — Thu, 15 Oct 2015 15:28:00 +0000

Sony's Theme Creator Beta updated

Theme Creator Beta has increased Lollipop support and an improved publishing process. Why not submit your own theme to be included on the Sony Themes portal?

» Discover all the details

SmartEyeglass SDK now updated

The SampleCamera project in the SmartEyeglass SDK has now been simplified, making it easier for you to use the SmartEyeglass camera in your app.

Prescription lenses available

Rochester Optical has announced the launch of their prescription lens insert for SmartEyeglass, creating new possibilities for users who normally wear glasses.

For more news, visit Developer World

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The Developer World team

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Get to know Sony’s newest smartphones and updates to Theme Creator BETA.

noreply@blogger.com (Anonymous) — Fri, 14 Aug 2015 15:29:00 +0000

Discover Sony's new smartphones

Find out about Sony's latest smartphones – Xperia C5 Ultra, with two 13MP cameras and the waterproof Xperia M5 which has a 21.5MP front-facing camera.

» Find out the specs

Theme Creator Beta now updated

You can now create professional-looking themes for Xperia devices running Android 5.0 (Lollipop). This is still a Beta version, but why not find out more and try it out?

Get help with creating themes

Have you got questions about Theme Creator Beta? Check out this forum to see if the answers are already available. Get all the latest tips, tricks and troubleshooting.

For more news, visit Developer World

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The Developer World team

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Get the latest version of Theme Creator and test your themes and apps with Sony’s Remote Device lab

noreply@blogger.com (Anonymous) — Thu, 28 May 2015 15:53:00 +0000

Get Sony's updated Theme Creator

Create Xperia™ themes using the latest version of Sony's Theme Creator BETA. Enjoy better performance, more templates and added support for image editors.

» Find out all the details

Test themes with Remote Device Lab

Upload your themes or apps in Sony's Remote Device Lab and see how they perform on real Xperia devices. Understand how it works and then get started.

Theme Creator forum

Have you got questions about Theme Creator? Check out this forum to see if the answers are already available. Get all the latest tips, tricks and troubleshooting.

For more news, visit Developer World

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The Developer World team

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SmartEyeglass on sale & Theme Creator announced

noreply@blogger.com (Anonymous) — Mon, 30 Mar 2015 11:12:00 +0000

Buy SmartEyeglass now

True augmented reality is here. SmartEyeglass Developer Edition SED-E1 is announced and now available for sale in ten countries.

» Buy now

Unique holographic
optics

SmartEyeglass features unique holographic optics, which enables super-thin 3.0 mm lenses, high transparency (85%) and excellent brightness. Get the full specifications.

Create hands-free use
cases

SmartEyeglass apps help users stay focused and involved, whilst empowering them with extra information. Learn how to develop AR apps with the new SmartEyeglass SDK 1.0.

Get the new
Theme Creator

The new Theme Creator BETA tool enables you to design professional-looking themes for Xperia smartphones and tablets. Download Theme Creator.

See Theme Creator
in action

With the free Theme Creator BETA, released today, you can customise over 300 graphical assets like icons and buttons. Learn more in the Theme Creator video.

For more news, visit Developer World

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The Developer World team

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mkdir Lollipop: All about AOSP

noreply@blogger.com (Anonymous) — Tue, 02 Dec 2014 16:22:00 +0000

mkdir Lollipop: All about AOSP

Since the release of Lollipop, our AOSP team has been busy. See Xperia Z3 running Lollipop, and stay tuned to Developer World (DW) for more news.

» Watch the video

AOSP code for Xperia devices

Build your own version of Android 5.0 for Xperia Z3 and other unlocked Xperia devices: On our site you can now find device configuration source code and software binaries.

AOSP ROM build instructions

Learn how to download, configure and build AOSP code. Then you can flash AOSP ROMs to your unlocked Xperia device with our AOSP build instructions.

Compile your own Linux kernel

Build and flash your own version of the Linux kernel for Xperia devices. Our new Linux compilation guide takes you through it step-by-step.

Get all the latest AOSP news

Don't miss out when our open source wizard Alin and the Open Device team add new devices, software versions or instructions. Learn more about our latest AOSP updates.

For more news, visit Developer World

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The Developer World team

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how to develop apps for SmartEyeglass

noreply@blogger.com (Anonymous) — Thu, 09 Oct 2014 13:41:00 +0000

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This month: Launch of the SmartEyeglass SDK, and Remote Device Lab

Hi,

are you up for augmented reality apps? With SmartEyeglass, and the new SmartEyeglass SDK, you'll get access to sensors and display. This means you can create new and innovative use cases in the exciting and growing wearables area. Read more about SmartEyeglass and how to start developing further down. And don't miss our new and exciting Remote Device Lab service, which lets you verify your app on real Xperia™ devices for free.

You could also enjoy new tutorials on Developer World Mobile shortly. Next in line is a tutorial on how to develop for SmartWatch 3. In this tutorial, you'll get an introduction to how to get started with Android Wear and SmartWatch 3 development.
If you are into building your own Linux kernel, you should be on the look out for a coming update to our recent tutorial on how to rebuild kernels for flagship Xperia™ devices, where we will be introducing a new open source tool. This tool is intended to simplify the process when assembling kernels for Qualcomm-based devices. Stay tuned for this update, which will be announced on Developer World Mobile.
Have you noticed that our flashtool for Xperia™ devices has now been updated to support new devices? You can now use the flash tool also for Xperia™ Z3, Xperia™ Z3 Compact, Xperia™ E3, and Xperia™ T3.

Remember to check out Developer World Mobile for more updates and news!

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Start using the SmartEyeglass SDK

Head over to Developer World to get a hold of the SmartEyeglass SDK (with an emulator included) and start developing augmented reality apps, that allows information to be displayed superimposed - and at a distance - in the view field of the user. Developers with truly innovative and high quality SmartEyeglass apps and ideas will be invited to get access to real devices later this year. Download the SmartEyeglass SDK right away!


	Learn from the SmartEyeglass tutorials

To help you get started developing apps for SmartEyeglass, you can read our SmartEyeglass tutorials on the SmartEyeglass SDK pages. Learn all the basic steps on how to create a smartEyeglass project, or how to add SmartEyeglass support to your SmartWatch 2 app.

Verify your apps for free with Remote Device Lab (beta)

With the free and easy-to-use online service Remote Device Lab (beta), you can test and verify your apps on a range of real Xperia™ smartphones and tablets, without having to buy them. It is possible to use several devices at the same time, giving you opportunity to test with different screen sizes and hardware configurations in the same session.

Take your apps
to the big screen

Did you know that you can develop HTML5 apps for Sony's TVs? Starting next year many TV systems will also support apps for Android TV, and Google Cast. Learn how to take your apps to the big screen and start developing now.

Featured app of the month:
Aces of the Luftwaffe

Aces of the Luftwaffe is a free arcade style game, and what's really cool is that it's optimised to use SmartWatch 2 as a controller! Learn more about how to create innovative use cases and apps for SmartWatch 2.

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Get all the news about the Xperia Z3 series

noreply@blogger.com (Anonymous) — Thu, 11 Sep 2014 15:19:00 +0000

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This month: The new Xperia Z3 series, and how to rebuild a kernel

Hi,

Did you tune in to see Sony's presentation of our new flagship devices at the IFA conference in Berlin? If not, you can read more about the Z3 family, including the new ultra slim and lightweight Z3 Tablet Compact further down. And don't miss the section about our new SmartWear products, the SmartBand Talk and the Android Wear-powered SmartWatch 3.

Speaking of events, if you're not in Berlin, feel free to come by and meet us at any of the other developer events we will participate in during the coming weeks: Uplinq 2014 in San Francisco Droidcon NYC 2014, and XDA:DevCon in Manchester, UK. For details, check out the event calendar at Developer World Mobile.
Have you noticed that the Sony kernel copyleft sources on GitHub are updated on an almost daily basis? If you are working with custom ROMs and kernels, this makes it much easier to integrate, track and review any changes for the build you are working on. Check it out to see what's new!
Related to this, we can also tell you that work is ongoing to make the AOSP sources available for many more devices and platforms on GitHub.

Stay tuned to Developer World Mobile for more updates and news!

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Rebuild kernels for flagship Xperia devices

Are you developing kernels and custom ROMs? Besides having the Sony kernel sources on GitHub, we have now also published a tutorial on how to rebuild a Linux kernel and flash it to the latest generation of Xperia flagship devices.


	New features and devices supported by Camera Remote API beta

We've just updated the Camera Remote API beta, and on our latest cameras you can now transfer recorded still images and movies, as well as delete content, playback remotely, and much more. New devices such as the innovative QX1 E-mount Interchangeable Lens-style Camera have also been added. Check out the Camera Remote API beta SDK to learn more.

SmartWatch 3 and SmartBand Talk announced

The new SmartWatch 3 is a state-of-the-art SmartWatch powered by Android Wear. SmartBand Talk is a lifelogging SmartBand with curved display, call handling and voice control. For more information, check out the video and get all the tech specs for SmartWatch 3 and SmartBand Talk.

Introducing the Xperia Z3 family!

Sony's new flagship family of Xperia Z3, Xperia Z3 Compact, and Xperia Z3 Tablet Compact are all premium devices that feature the highest level of waterproofing, enhanced camera technology, our best audio quality, and PS4 Remote Play. Videos and tech specs are available on Developer World Mobile.

Featured app of the month: Flightradar24 Pro

With Flightradar24 Pro you can turn your phone or tablet into an air traffic radar and see planes around the world move in real-time on a detailed map. Or you can point your Android device at a plane in the sky to find out where it's going and more. Check out the Flightradar24 Pro app to learn more.

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Develop clocks for the SmartWatch 2 watch face

noreply@blogger.com (Anonymous) — Fri, 06 Jun 2014 08:19:00 +0000

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This month: Develop clocks and widgets for the SmartWatch 2 watch face

Hi,

This month we'll tell you how to use two new features of the SmartWatch 2 API, which were released in the recent update of the Sony Add-on SDK. And as always we also have a lot of other exciting news and events going on:

This week Alin Jerpelea, well known from CyanogenMod's FreeXperia team, joins Sony's Developer Program. Alin will work on AOSP for Xperia and other open source projects. To learn more, check out our post about Alin Jerpelea on Developer World.
Also, if you're in the Tel Aviv area, come learn the latest about Android development, and meet us at Droidcon Tel Aviv on June 11-12. Here you can also meet several members of the Developer World team to talk about app development, SDKs and more.
Another sought-after update will soon come to the Camera Remote API beta, as it will be updated with new supported cameras and more API features for a number of already supported cameras. Read more about the coming Camera Remote API update on Sony Developer World!
At last, don't miss our recent post about MESH, a prototype DIY creative technology platform from Sony that will enable you to create your own inventions even if you're not an engineer or programmer.

Stay tuned to Developer World Mobile for more updates and news!

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Develop clocks and widgets for SmartWatch 2

With the latest update of the Sony Add-on SDK, you can now develop clocks and widgets for the SmartWatch 2 watch face, by using the new Widget API. Users can also customise their own watch faces with the new watch face editor. Learn how to use the new SmartWatch 2 Widget API on Developer World Mobile!


	Add Active Low Power Mode to your SmartWatch 2 app

SmartWatch 2 developers just got a useful possibility to make your apps more energy efficient by using the new Active Low Power Mode. In this mode, the screen backlight is turned off, content is displayed in greyscale, but the app can still react to interaction and update the content. Learn how to use it in our Active Low Power Mode tutorial on Developer World Mobile!

Gamify the smartphone UI with EvolutionUI

If you want a glimpse of an experimental UI, you should check out EvolutionUI, an internal research project that is available as open source project. EvolutionUI gamifies the smartphone UI, as more features will be unlocked as you learn how to use the smartphone. Learn all about EvolutionUI, and how to access it, on Developer World Mobile.

How the touch screen works

Have you ever thought about what actually happens when you touch the screen of your smartphone? In the first part of our new article series about the touchscreen ecosystem you will get an overview of how a touch event is processed through the smartphone system. Check out our touchscreen article on Developer World Mobile for more information.

Featured app of the month: aCurrency

The app of the month is aCurrency, a convenient exchange rate tracker and currency converter for your Android device as well as SmartWatch 2. It is also one of the first apps to implement Active Low Power Mode for SmartWatch 2. Download aCurrency now to keep track of exchange rates on your next trip!

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Developer World Mobile news: Develop remote camera apps

noreply@blogger.com (Anonymous) — Tue, 29 Apr 2014 08:07:00 +0000

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This month: Learn how to develop camera remote apps

Hi,

in this month's issue of our newsletter we put focus on the Camera Remote API and the new Enterprise SDK, but as always, we have a lot of other things going on:

We just hosted a Ludum Dare #29 hackathon at our office in Lund, Sweden. It was a great weekend of passionate coding, and as always fun to meet a lot of devs F2F.
You'll also have the chance to meet us at a number of developer events going forward. We're at Droidcon Berlin in Germany on May 8-10, at Android Developer Days Ankara in Turkey on May 16-17, and at Droidcon Tel Aviv on Jun 11-12.
We've also published a lot of interesting stories and tools lately, which you can read about below. Also, don't miss our submission of the widget-like Gadget framework for Firefox OS, which potentially could add completely new functionality to the Firefox OS platform.

Stay tuned to Developer World Mobile for more news coming up!

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Develop remote control apps for Sony cameras

We've just released a new version of the Camera Remote API beta SDK, with more API features for the DSC-QX10 and DSC-QX100 Lens-Style Cameras. You can now develop remote control apps that can access features like exposure mode and ISO settings. Read all about it on Sony Developer World!


	Introducing the Sony Enterprise SDK

The Sony Enterprise SDK 3.0 was just released for selected partners, and it's an extension to the Android Device Administration API that's used to restrict certain features in a device. If your company is providing solutions for policy enforcement, we'd love to hear from you. Contact us on Developer World Mobile.

Sony contributes Runtime Resource Overlay framework to Android

Just recently, a new framework called Runtime Resource Overlay (RRO) was contributed by Sony to the Android code base. This framework provides the ability to replace application resources while the application is running. Read more about it on Developer World Mobile.

Lower the power consumption in Xperia devices with the new sensor co-processor

Have you heard about the self-contained sensor co-processor that is included in several of the latest Xperia devices? In order to decrease power consumption, this co-processor enables continuous data collection in the background without using the main application processor. Read more on Developer World Mobile.

Featured app of the month: Evernote

The app of the month is Evernote, the great data organiser app that allows you to manage and share information such as audio, text, photos and videos, and sync it between all your devices. Download today and start organising your life!

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Developer World Mobile news

noreply@blogger.com (Anonymous) — Fri, 07 Feb 2014 09:25:00 +0000

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This month: New devices from Sony

Hi Developer World Mobile-reader,

This month we have packed the newsletter with new devices which all bring something new to the smartphone experience.

Xperia™ Z1 Compact brings premium smartphone specs to a compact size for the first time. It also supports the Camera Add-on API which can make your camera app show up in the built-in camera app.
With a 6" screen and a slim design, Xperia™ T2 Ultra is the perfect smartphone for entertainment on the go, while the affordable Xperia™ E1 delivers a stunning listening experience with its 100 dB speaker and ClearAudio+ and xLoud™ sound enhancements.
At CES earlier this year, Sony committed to the wearable technologies and the new SmartWear product category. The first product in this area is the SmartBand, which is the perfect life-logging companion.
Are you an Android game developer, looking to add support for the DUALSHOCK® 3 wireless controller to your game? Now you can get a free controller to use in your development!

Read more about these topics below, and don't forget to stay tuned to Developer World Mobile for the latest news!

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Introducing Sony Xperia™ Z1 Compact, Xperia™ T2 Ultra, and Xperia™ E1

At Sony, we've started the year with three new arrivals to complement the Sony Xperia™ family: the Xperia™ Z1 Compact, Xperia™ T2 Ultra, and Xperia™ E1. While the Z1 Compact boasts premium specs in a size format that will comfortably fit in the palm of your hand, the Xperia™ T2 with its 6'' HD TRILUMINOS display and slim waistline (7.6 mm) is perfectly suited to be your large screen entertainment on the go. And, just like for the Xperia™ Z1, you can make your own camera app appear in the smart social camera app of the Xperia™ Z1 Compact and Xperia™ T2 Ultra, by using the Camera Add-on API available in the Sony Add-on SDK. Also making its debut at CES, the Xperia™ E1 is an affordable Android smartphone with a vibrant 4-inch display and serious audio prowess thanks to the 100 dB speaker and ClearAudio+ and xLoud™ sound enhancements.


	Create augmented reality apps with Wikitude Android SDK and Sony's Camera Add‑on API

With the Wikitude Android SDK and Sony's Camera Add-on API, you can easily create stunning augmented reality experiences for the Xperia™ Z1 and Xperia™ Z1 Compact. It's entirely up to you if you want to augment your magazine, implement a game, or display geo-content in the user's vicinity like Wikitude Places does it. Start using augmented reality in your own apps by following these simple steps on Developer World Mobile!

Support DUALSHOCK®3 wireless controller - get one for free

We'd like to see more games with support for the DUALSHOCK®3 wireless controller, so we decided to hand out some free controller to developers who want to add support in their games. Learn how to get one in our post about the DUALSHOCK®3 wireless controller initiative.

Sony commits to innovation with SmartWear product category

Sony is committed to bring even more innovation to the wearable technologies area. First out is the SmartBand, which lets you record and capture everything you do - your movements, your communication, and your entertainment. Read more about the SmartBand and SmartWear on Developer World Mobile!

Featured app of the month: Wikitude Places

Wikitude Places is a camera mode for the smart social camera of Xperia™ Z1 and Xperia™ Z1 Compact. It is a location based service that provides a unique camera experience by adding a layer of augmented reality, guiding you to points of interest around you. If you want to add augmented reality to your app, check out our latest tutorial on Developer World Mobile!

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Developer World news: Meet Sony Z Ultra Google Play edition.

noreply@blogger.com (Anonymous) — Thu, 19 Dec 2013 09:50:00 +0000

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This month: Sony Z Ultra Google Play edition, tips and tutorials

Hi Developer World-reader,

Here are our top stories that we'll cover in this issue:

Want to know what happens when you mix the latest Android experience, with Sony's hallmark, top of the line build quality and performance? Meet the Sony Z Ultra Google Play Edition, our first smartphone running Android 4.4 KitKat.
On-screen buttons ruining the gameplay experience in your Android games? Read our extensive tutorial to find out how you can develop & optimise your games for the DUALSHOCK™3 wireless controller.
Most modern smartphones have pretty capable GPUs, but did you know that you can harness their power to offload the more resource intensive tasks in your apps? Read more about it in our OpenCL tutorial on Developer World.

Stay tuned to Developer World for future news and... Enjoy the holidays!

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Introducing Sony Z Ultra Google Play edition

Available now in the United States Google Play store, Sony Z Ultra Google Play edition comes packed with Android 4.4 KitKat and the impressive specs of the original Sony Xperia™ Z Ultra, including a Qualcomm^® Snapdragon™ 800 2.2 GHz processor, 6.4" Full HD TRILUMINOS™ display, LTE and NFC connectivity - all that contained in a dust-resistant and waterproof, 6.5 mm slim body. Learn all the details and watch a video of Sony Z Ultra Google Play edition, over at Developer World!


	Use DUALSHOCK™3 wireless controller in your Android™ games [video]

Use the DUALSHOCK™3 wireless controller to bring even better gaming experiences to your Android games. Read more on Developer World, where you'll also find step-by-step instructions, recommendations, and key code mappings for the supported Sony devices, to optimise your games for the DUALSHOCK™3 wireless controller.

Boost the performance of your Android app with OpenCL

Although smartphones grow more powerful with every iteration, there might still be cases when your application needs that extra bit of processing power. With OpenCL, you can utilise the power of the GPUs to handle various types of multimedia processing and data parallel tasks. Learn more about it in our introduction to OpenCL.

Use maximum screen estate in your app

With an increasing number of Android™ devices coming out with on-screen buttons, such as Sony Xperia™ Z1 and Xperia™ Z Ultra, it's important that your app can offer an immersive viewing experience by hiding essential UI elements. It is easy - in three quick steps we'll show you how you can provide your app users with maximum screen estate on devices running Android 4.3 or earlier versions.

Featured app of the month: Quick PDF Scanner

Quick PDF Scanner is a modern and flexible tool that allows you digitise your documents and share them across email or cloud storage. Taking advantage of the Camera Add-on API, Quick PDF Scanner is always a click away from the Xperia™ Z1 camera, making the end user experience that much slicker.

If you want your app promoted by Sony, check out the Stand out from the crowd programme for more information.

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Which mobile tactic will make the biggest splash in 2014?

noreply@blogger.com (Anonymous) — Fri, 06 Dec 2013 10:00:00 +0000

December 6, 2013

Today's headlines

Which mobile tactic will make the biggest splash in 2014?
Razorfish exec: Brands need to get smarter on mobile segmentation
Mobile FirstLook 2014 New York Jan. 15-16: Macy's, eBay, Coca-Cola, Office Depot, Lowe's, Zappos, Anheuser-Busch, REI
Need for mobile-optimized search strategy intensifies: Forrester
Wireless carriers need to focus on both acquisition and retention
Mobile Minutes: Apple, Bitcoin, Samsung, Microsoft
Walmart attests to mobile's in-store power for holiday shoppers - Mobile Commerce Daily
Inviting nominations: Mobile Marketer Awards 2013
Bentley dabbles in holiday spirit with 24-day Twitter campaign - Luxury Daily
Key tips for a mobile-first approach to marketing

Strategy
Which mobile tactic will make the biggest splash in 2014?

By Lauren Johnson
	With mobile playing a bigger role in the overall media mix, both in-store experiences and more data-driven types of advertising will propel the next phase of mobile marketing in 2014. Entire article \| Email this

Content
Razorfish exec: Brands need to get smarter on mobile segmentation

By Lauren Johnson
	A Razorfish executive who spoke during a Mobile Marketer webinar yesterday said that marketers need to up their in-application segmentation efforts if they want to create loyal users. Entire article \| Email this

Advertising
Mobile FirstLook 2014 New York Jan. 15-16: Macy's, eBay, Coca-Cola, Office Depot, Lowe's, Zappos, Anheuser-Busch, REI

Registration is open for the 3rd annual Mobile FirstLook: Strategy 2014 conference Jan. 15-16 featuring speakers from Macy's, eBay, Coca-Cola, Office Depot, Lowe's, Amazon's Zappos, Anheuser-Busch InBev, Rue La La, Citi, REI, Campbell Soup, Omni Hotels, Forrester, Yahoo, NYT, USA Today and Cumberland Farms. Must-attend event for brands, retailers, agencies and publishers.

Entire article | Email this

Research
Need for mobile-optimized search strategy intensifies: Forrester

By Kari Jensen
	Marketers need to kick their mobile search strategies into high gear now that 89 percent of consumers use a search engine on their mobile device, according to a new report from Forrester Research. Entire article \| Email this

Carrier networks
Wireless carriers need to focus on both acquisition and retention

By Rebecca Borison
	As competition increases, wireless carriers are stepping up price promotions and special offers to acquire and retain customers, but this could spell trouble for the operators down the road. Entire article \| Email this

Content
Mobile Minutes: Apple, Bitcoin, Samsung, Microsoft

By Staff reports
	Today in mobile marketing - Apple stock rises on report of China deal; Bitcoin boom spreads to iPhones with mobile-payment apps; Samsung and Fingerprint team up to create safe mobile apps network for kids; Here's why Microsoft's new mobile strategy will help it overtake Apple in 3 years. Entire article \| Email this

Commerce
Walmart attests to mobile's in-store power for holiday shoppers - Mobile Commerce Daily

By Staff reports
	Mobile Commerce Daily today - Walmart attests to mobile's in-store power for holiday shoppers; American Eagle's mobile app leads fashion retailers for incentivizing users. Entire article \| Email this

Advertising
Inviting nominations: Mobile Marketer Awards 2013


	Mobile Marketer is inviting nominations for the Mobile Marketer Awards, the most prestigious recognition honoring outstanding mobile advertising, marketing and media work in 2013 by brands, retailers, marketers, agencies and publishers. Entire article \| Email this

Advertising
Bentley dabbles in holiday spirit with 24-day Twitter campaign - Luxury Daily

By Staff reports
	Luxury Daily today - Bentley dabbles in holiday spirit with 24-day Twitter campaign; Burberry leads digital fashion pack for third straight year: L2. Entire article \| Email this

Columns
Key tips for a mobile-first approach to marketing

By Ivka Adam

Mobile open rates of email are 48 percent in the U.S. and 55 percent for the retail industry, social sharing on mobile occurs twice as often as shares on the desktop, and redemption rates for mobile coupons are 10 times higher than those of traditional coupons.

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REI to share strategy at Mobile FirstLook: Strategy 2014 New York

noreply@blogger.com (Anonymous) — Thu, 05 Dec 2013 17:15:00 +0000

December 5, 2013

Today's headlines

Mobile FirstLook 2014 New York Jan. 15-16: Macy's, eBay, Coca-Cola, Office Depot, Lowe's, Zappos, Anheuser-Busch, REI
Inviting nominations: Mobile Marketer Awards 2013

Advertising
Mobile FirstLook 2014 New York Jan. 15-16: Macy's, eBay, Coca-Cola, Office Depot, Lowe's, Zappos, Anheuser-Busch, REI

Entire article | Email this

Advertising
Inviting nominations: Mobile Marketer Awards 2013


	Mobile Marketer is inviting nominations for the Mobile Marketer Awards, the most prestigious recognition honoring outstanding mobile advertising, marketing and media work in 2013 by brands, retailers, marketers, agencies and publishers. Entire article \| Email this

Read all the news on mobilemarketer.com | Subscribe | Search

We welcome advertising queries. Please click here for details and we will promptly get back to you. Thank you.

Will Facebooks mobile advertising success be the social networks undoing?

noreply@blogger.com (Anonymous) — Thu, 05 Dec 2013 10:00:00 +0000

December 5, 2013

Today's headlines

Will Facebook's mobile advertising success be the social network's undoing?
Marketers mistakenly look beyond engagement in mobile
Mobile FirstLook 2014 New York Jan. 15-16: Macy's, eBay, Coca-Cola, Office Depot, Lowe's, Zappos, Anheuser-Busch, REI
Webinar on Dec. 5: Mobile Outlook 2014: Up, Down or Flat?
Blinkx acquires Rhythm NewMedia to scale mobile video
RadioShack bets on mobile video to spur holiday interest
Mobile Minutes: HTC, YotaPhone, display ads, Audiovox
Target leads mass merchants in driving holiday strategy via Twitter - Mobile Commerce Daily
Longines pushes ecommerce with multiple New York Times mobile ads - Luxury Daily
Inviting nominations: Mobile Marketer Awards 2013
3 ways Apple's iPad is revolutionizing architectural visualization

Social networks
Will Facebook's mobile advertising success be the social network's undoing?

By Chantal Tode
	While Facebook's push to monetize its mobile offerings is a success, the cost has been a pivot away from the social network's core strategy as a person-to-person engagement tool. Entire article \| Email this

Advertising
Marketers mistakenly look beyond engagement in mobile

By Rebecca Borison
	For a while now, mobile marketers have been discussing how to move beyond engagement with mobile, but they need not move so quickly when the metric alone can be effective for a brand. Entire article \| Email this

Advertising
Mobile FirstLook 2014 New York Jan. 15-16: Macy's, eBay, Coca-Cola, Office Depot, Lowe's, Zappos, Anheuser-Busch, REI

Entire article | Email this

Advertising
Webinar on Dec. 5: Mobile Outlook 2014: Up, Down or Flat?


	Please register for the free annual webinar at 2 p.m. to 3 p.m. ET on Thursday, Dec. 5: "Mobile Outlook 2014: Up, Down or Flat?" Panelists include execs from BIA/Kelsey and Hipcricket. Entire article \| Email this

Video
Blinkx acquires Rhythm NewMedia to scale mobile video

By Chantal Tode
	Looking to tap into the significant growth in mobile video viewing, Internet video platform Blinkx has acquired mobile video advertising firm Rhythm NewMedia for $65 million. Entire article \| Email this

Advertising
RadioShack bets on mobile video to spur holiday interest

By Kari Jensen
	Mobile rich media advertising is attracting a wide array of brands and retailers this holiday season for its ability to engage consumers, increase brand recognition and drive sales. Entire article \| Email this

Content
Mobile Minutes: HTC, YotaPhone, display ads, Audiovox

By Staff reports
	Today in mobile marketing - HTC appeals U.K. smartphone ban; YotaPhone: The genesis of a dual-screen smartphone (Q&A); Getting mobile display ads to work: Researchers say they've discovered sweet spot, Audiovox turns smartphone or tablet into a TV. Entire article \| Email this

Commerce
Target leads mass merchants in driving holiday strategy via Twitter - Mobile Commerce Daily

By Staff reports
	Mobile Commerce Daily today - Target leads mass merchants in driving holiday strategy via Twitter; HotelTonight exec: Mobile will enable predictive marketing. Entire article \| Email this

Advertising
Longines pushes ecommerce with multiple New York Times mobile ads - Luxury Daily

By Staff reports
	Luxury Daily today - Longines pushes ecommerce with multiple New York Times mobile ads; Artist collaborations should accentuate what already exists in a brand. Entire article \| Email this

Advertising
Inviting nominations: Mobile Marketer Awards 2013


	Mobile Marketer is inviting nominations for the Mobile Marketer Awards, the most prestigious recognition honoring outstanding mobile advertising, marketing and media work in 2013 by brands, retailers, marketers, agencies and publishers. Entire article \| Email this

Columns
3 ways Apple's iPad is revolutionizing architectural visualization

By Evan Buxton

With Apple releasing its latest version of the iPad - one that will make it even easier to generate excitement for your projects - it is becoming clear that visual storytelling for a brand is essential for forward-thinking marketers.

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We welcome advertising queries. Please click here for details and we will promptly get back to you. Thank you.

Apple fires up iOS ecosystem with social push

noreply@blogger.com (Anonymous) — Wed, 04 Dec 2013 10:00:00 +0000

December 4, 2013

Today's headlines

Apple fires up iOS ecosystem with social push
Calvin Klein, Twentieth Century Fox latch onto Tumblr for content boost
Mobile FirstLook 2014 New York Jan. 15-16: Macy's, eBay, Coca-Cola, Office Depot, Lowe's, Zappos, Anheuser-Busch, REI
Webinar on Dec. 5: Mobile Outlook 2014: Up, Down or Flat?
Urban Outfitters drives mobile engagement with news feed strategy
19 mobile health apps earn new certification seal
Mobile Minutes: Applebee's, Windows, tablets, Thirdlove
Amazon misses the mark with unoptimized Black Friday email - Mobile Commerce Daily
Céline sparks look book interest with bright New York Times mobile ad - Luxury Daily
Inviting nominations: Mobile Marketer Awards 2013
Why a mobile strategy is an omnichannel strategy

Strategy
Apple fires up iOS ecosystem with social push

By Chantal Tode
	Apple has taken a much-anticipated step toward social media with its purchase of Topsy, opening the door to more relevant user experiences that could help it sell more ads. Entire article \| Email this

Social networks
Calvin Klein, Twentieth Century Fox latch onto Tumblr for content boost

By Lauren Johnson
	Calvin Klein, Twentieth Century Fox and Turner Broadcasting are a few of the launch brands that are testing a new mobile ad format from Tumblr that inserts a piece of ad content within popular and trending posts. Entire article \| Email this

Advertising
Mobile FirstLook 2014 New York Jan. 15-16: Macy's, eBay, Coca-Cola, Office Depot, Lowe's, Zappos, Anheuser-Busch, REI

Entire article | Email this

Advertising
Webinar on Dec. 5: Mobile Outlook 2014: Up, Down or Flat?


	Please register for the free annual webinar at 2 p.m. to 3 p.m. ET on Thursday, Dec. 5: "Mobile Outlook 2014: Up, Down or Flat?" Panelists include execs from BIA/Kelsey and Hipcricket. Entire article \| Email this

Content
Urban Outfitters drives mobile engagement with news feed strategy

By Rebecca Borison
	Urban Outfitters has added a news feed to its mobile application to encourage repeat visits and help consumers stay up to date with the retailer's happenings. Entire article \| Email this

Content
19 mobile health apps earn new certification seal

By Kari Jensen
	Great Call, Power 20 and eight other medical and healthcare application developers' apps are the first in the United States to meet new health certification standards. Entire article \| Email this

Content
Mobile Minutes: Applebee's, Windows, tablets, Thirdlove

By Staff reports
	Today in mobile marketing - Applebee's to serve tablets at every table; Windows smartphones starting to specifically undermine iPhone demand; The tablet market will close out the year with a huge fourth quarter, and grow 74pc in 2013; ThirdLove's techie take on bra shopping debuts gift card. Entire article \| Email this

Commerce
Amazon misses the mark with unoptimized Black Friday email - Mobile Commerce Daily

By Staff reports
	Mobile Commerce Daily today - Amazon misses the mark with unoptimized Black Friday email; KFC's mobile commerce plans grow with streamlined payments. Entire article \| Email this

Advertising
Céline sparks look book interest with bright New York Times mobile ad - Luxury Daily

By Staff reports
	Luxury Daily today - Céline sparks look book interest with bright New York Times mobile ad; Marc Jacobs fetes Playboy magazine's anniversary to show edginess. Entire article \| Email this

Advertising
Inviting nominations: Mobile Marketer Awards 2013


	Mobile Marketer is inviting nominations for the Mobile Marketer Awards, the most prestigious recognition honoring outstanding mobile advertising, marketing and media work in 2013 by brands, retailers, marketers, agencies and publishers. Entire article \| Email this

Columns
Why a mobile strategy is an omnichannel strategy

By Melinda Krueger

Stop looking for data to defend or dismiss one channel over another. Do not accept the silos and turf battles as inevitable.

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We welcome advertising queries. Please click here for details and we will promptly get back to you. Thank you.