tag:blogger.com,1999:blog-96653052024-11-23T14:39:43.971-05:00This site focuses on everything related to successfully creating, promoting, and maintaining online stores. The author, as creative director of <a href="http://www.comcation.com/">Comcation</a> has created hundreds of successful online stores over the last 10 years.Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.comBlogger58125tag:blogger.com,1999:blog-9665305.post-90739203027320787122009-07-24T14:26:00.002-04:002009-07-24T14:29:06.470-04:00

I'm so psyched about the launch of our updated online store. Not only will the new site allow us to offer way more products (over a million), but we can also have a lot more options as far as offering specials, coupons and some amazing offers. If you're interested in participating in our affiliate program, please make sure you vist http://ozbo.com/partner/-Josh

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com0tag:blogger.com,1999:blog-9665305.post-67129448253107155512008-03-13T15:11:00.002-04:002008-03-13T15:14:24.195-04:00

I finally created my own store, check out SPTrains.com for the best prices on model railroading anywhere. I've worked really hard on being able to offer the lowest prices on trains, scenery and accessories. Please take a look and let me know what you think!Also if you're looking for instructions on how to build a train layout please check out my new train guy blog.

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com0tag:blogger.com,1999:blog-9665305.post-24511123346743576282007-06-15T15:52:00.000-04:002007-06-15T15:54:09.716-04:00

The deer have been attacking my landscape so I tried out a new deer repellent from Liquid Fence. Wow, this stuff really works!

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com0tag:blogger.com,1999:blog-9665305.post-61621131529774409932007-04-25T11:21:00.000-04:002007-04-25T11:22:05.953-04:00

StonePlow America's favorite lawn & garden center has expanded to the internet. We just launched a huge 30,000 product store from them that's absolutely killer.

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com0tag:blogger.com,1999:blog-9665305.post-1154528607257758732006-08-02T10:19:00.000-04:002006-08-02T10:23:27.296-04:00

I have been looking for a DEET free insect repellent that actually works to combat the biting insects and mosquitoes. Most of the products were ineffective, but I finally found one that works and wanted to share it with you. The product is called LiquidNet from The LiquidFence Company. It works fantastic and I highly recommend it. Here's a link to this mosquito repellent.

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com0tag:blogger.com,1999:blog-9665305.post-1152798853213074652006-07-13T09:49:00.000-04:002007-01-13T15:14:29.240-05:00

I have recently become a Google Adwords Professional, going through their certification program and meeting the requirements. The benefits to my clients is already well worth the effort. Through this program I am able to offer new advertisers credits to jump start their ad buys and track everything in a central area. Pretty slick.What continues to really excite me though is Google Analytics (

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com0tag:blogger.com,1999:blog-9665305.post-1144181951854818862006-04-04T16:18:00.000-04:002006-12-25T14:30:29.436-05:00

Plenty of advertisers may be getting charged for clicks that never occurred on un-targeted ads from software they didn't realize they were advertising on -- all because they thought they bought some targeted search advertising. I'd think though that the high number of clicks/impression would make these things very easy to flag as fraudulent. Right now I'm getting .5% CTR, I'd think that anything

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com0tag:blogger.com,1999:blog-9665305.post-1143733202036036222006-03-30T10:35:00.000-05:002006-12-03T15:23:06.670-05:00

I just finished two pretty exciting projects. The first one Space / Earth Science Techonologies (SEST) offers Weather Videos formatted for iPods. These iPod Weather Videos feature hurricane data, global warming data and 2 years of global temperature changes.The other project is for Sound Stage Direct which sells audiophile vinyl records, 180 gram vinyl records etc in genres from Rock to

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com0tag:blogger.com,1999:blog-9665305.post-1140124680260319312006-02-16T16:15:00.000-05:002006-03-29T22:39:38.976-05:00

As part of a blogging community experiment to learn the reach and scope of search engine's crawling, as well as getting lesser known blogs like this one read, I am participating in the brrreeeport experiment. So far brrreeeport searches are the number one search term on technorati, and people are even begining to buy the keyword brrreeeport. Crazy.

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com0tag:blogger.com,1999:blog-9665305.post-1140122861501319432006-02-16T15:43:00.000-05:002006-02-16T15:47:41.880-05:00

I have been absolutly swamped with ecommerce development work, which accounts for the lack of updates on this site. I'm psyched, some of the results have been amazing. Little tweaks here and there have ammounted to huge increases in sales. On little change to two graphics on a site resulted in an increase of 80 orders per day, every day since I made the change. Staggering! This is the kind

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com0tag:blogger.com,1999:blog-9665305.post-1132667709183613562005-11-22T08:53:00.000-05:002006-05-17T09:30:08.600-04:00

I found this interesting article on Yahoo! News, and thought you'd enjoy it.Thanksgiving weekend may mark the traditional beginning of the retailshopping season, but Cyber Monday, the Monday after Thanksgiving, is fastbecoming one of the biggest online shopping days in the year.In fact,51.7 million, of the consumers who participated in the survey said they will useInternet access at work to

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com0tag:blogger.com,1999:blog-9665305.post-1132155165972494832005-11-16T10:25:00.000-05:002005-11-16T10:32:46.030-05:00

I am so excited! Google has just rebranded and released it's Urchin on Demand service as Google Analytics, for free! I've always been amazed by the level of detail that Urchin provides to a hard core statistics/ROI/SEO junkie, but many of my clients didn't want to spend the few hundred of dollars per month to have access to that kind of information. Now that it's free, I've been going through

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com0tag:blogger.com,1999:blog-9665305.post-1130960014292838352005-11-02T14:23:00.000-05:002006-01-30T03:42:19.246-05:00

You may have noticed that postings to Everything eCommerce have become pretty sporadic. The reason is simple, as I work to support our customers' sales efforts during this busy selling season, I have less time to update the website. Here's the good news though, I've been working on some pretty amazing sites, and making changes that have dramatically boosted their search engine rankings and

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com0tag:blogger.com,1999:blog-9665305.post-1126190832881327532005-09-08T10:31:00.000-04:002006-12-02T20:40:58.843-05:00

When building websites it is always important to make sure that our sites can reach the largest audience as possible. This allows our clients to reach the most potential customers and capture the largest market segment. It is a foundation of good design and development. Unfortunatly not all websites adhere to this basic principle and exclude visitors with their design. This is okay if the

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com6tag:blogger.com,1999:blog-9665305.post-1125581072810908802005-09-01T09:21:00.000-04:002006-05-17T09:31:23.346-04:00

Two days after updating the content on this site, the results of my efforts are already starting to show. Everything Ecommerce has moved up two slots on Yahoo! for the search term ecommerce to "19" and moving from the third page to the second page of results. It's amazing when looking at traffic what differnce that makes in the amount of traffic that I receive. Continous improvement to

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com2tag:blogger.com,1999:blog-9665305.post-1125430652701024522005-08-30T15:11:00.000-04:002006-12-09T11:42:33.146-05:00

I talk to ecommerce merchants daily as I help them build their stores, market their sites online and find ways to make more money from their e-business. During these conversations over the years I have learned many things that separates out my most successful ecommerce clients from the ones that languish. One of the key things all of the most successful e-merchants have in common is continual

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com6tag:blogger.com,1999:blog-9665305.post-1124830445471896832005-08-23T16:44:00.000-04:002007-01-10T14:00:51.323-05:00

A study that came out today reaffirms my personal mantra. Get customers to your site, let them find and buy what they want as quickly and painlessly as possible. Anything that gets in the way of customers ordering results in lost sales, and negative feelings about your company.Here's an excerpt of what they said:The Center for Media Research reports that over 70% of consumers said they'd give a

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com2tag:blogger.com,1999:blog-9665305.post-1123850113085625772005-08-12T08:21:00.000-04:002006-05-17T09:30:14.990-04:00

One difference that I can see between my most successful clients over the years and the average clients is the most successful businesses continuously improve their website. These improvements can be big or small, but the imporant things is that improvements are being made. The reason why this makes the difference between average and phenomenal success can be attributed to a number of reasons.1.

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com2tag:blogger.com,1999:blog-9665305.post-1123604026139028012005-08-09T12:10:00.000-04:002006-11-14T02:17:14.163-05:00

I found this interesting article about the differences in preferences for a site's design based on the sex of the visitor and of the design team. It's not really earth shattering, but men prefer sites designed by men by a wide margin, and women identify with and prefer sites designed by women. Not only does the preference have to do with the colors but also the use of rigid lines vs. softer

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com6tag:blogger.com,1999:blog-9665305.post-1121441284626203132005-07-15T11:23:00.000-04:002006-07-15T08:07:05.263-04:00

This news story was just released from Reuters: Essentially a group of supermarket and drugstore chains are suing Visa for price fixing. Many eCommerce customers that I have worked with have had similar experiences of being unable to locate more competitive rates since the rates were the same everywhere they checked. Hopefully the situation will improve not just for huge companies like these

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com1tag:blogger.com,1999:blog-9665305.post-1120833904383537082005-07-08T10:38:00.000-04:002006-07-25T11:09:59.140-04:00

It looks like Google has begun shifting around links again. I see more referrers coming in from people linking to Everything eCommerce as well as people using the rss feeds to publish out my content on their sites. This blog was setup primarily as a way to test various search engine strategies and to put my thoughts together on the eCommerce book I am writing.One thing that I did in the begining

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com2tag:blogger.com,1999:blog-9665305.post-1118865082151537182005-06-15T15:49:00.000-04:002006-11-28T05:01:02.863-05:00

In the last year, the number of e-commerce transactions conducted by more than 135,000 online shoppers tracked by Verisign Inc. increased 31 percent. In addition, the amount each person spent rose on average of 4 percent in the first quarter to $150 from $144 in the fourth quarter of last year.

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com4tag:blogger.com,1999:blog-9665305.post-1118765936814787352005-06-14T12:15:00.000-04:002005-11-23T08:21:31.106-05:00

I am a frequent reader / commenter on This is Broken. I usually read it a few times a day in order to gain greater insight on improving customer's experiences and getting the pulse of the design/development industry. Even though I've been building websites for over 10 years, there are always ways of improving the experience. Companies that do not strive to improve, simply die away.With that in

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com2tag:blogger.com,1999:blog-9665305.post-1118346491891356012005-06-09T15:48:00.000-04:002006-01-24T00:57:39.690-05:00

I have been working with Kremer Laser Eye Center for about 7 years. In the latest redesign of their site, we went back and reviewed traffic paths, most used pages and competitors. One of the core things we wanted to do was to increase the number of contacts into the call center and ultimatly increase the conversion rate of the site. We added a contact us form to every page on the site as part

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com2tag:blogger.com,1999:blog-9665305.post-1118252377520072582005-06-08T13:31:00.000-04:002006-03-30T01:23:40.273-05:00

I frequent thisisbroken.com to learn about ways to establish better customer experiences and user interface designs. Today a topic on customer service unleashed a storm of people frustrated with the lack of good shopping experiences. The original post detailed a customer who went to purchase two pairs of shoes and found out that they only had one pair. Ordering another pair was offered, but

Joshhttp://www.blogger.com/profile/15531529562610106231noreply@blogger.com2