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<channel>
	<title>Failure: The Secret to Success</title>
	<atom:link href="http://www.failurethebook.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.failurethebook.com</link>
	<description>If failure is such a terrible thing, why is it so essential to success?</description>
	<lastBuildDate>Thu, 02 Feb 2012 15:08:32 +0000</lastBuildDate>
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		<title>The Power of Failing</title>
		<link>http://www.failurethebook.com/2012/02/02/the-power-of-failing/</link>
		<comments>http://www.failurethebook.com/2012/02/02/the-power-of-failing/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 15:08:32 +0000</pubDate>
		<dc:creator>rslaughter</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.failurethebook.com/?p=429</guid>
		<description><![CDATA[Patrick Gray at TechRepublic is a big fan of failure. A new essay reminds readers that &#8220;a failure-free climate is an innovation-free zone.&#8221; The article, called simply The power of failing, includes several gems: The worst corporate cultures, and not coincidentally those that punish failure the most severely, are plagued by inaction. You may have [...]]]></description>
			<content:encoded><![CDATA[<p>Patrick Gray at TechRepublic is a big fan of failure. A new essay reminds readers that &#8220;a failure-free climate is an innovation-free zone.&#8221;<br />
<span id="more-429"></span><br />
The article, called simply <a href='http://www.techrepublic.com/blog/tech-manager/the-power-of-failing/7181?tag=nl.e106' target="_new">The power of failing</a>, includes several gems:</p>
<blockquote><p>
The worst corporate cultures, and not coincidentally those that punish failure the most severely, are plagued by inaction. You may have worked in a company where you were told to “not stick your neck out” or encouraged to “go along to get along.” The most successful managers in this type of organization rigorously maintained and defended the status quo. Except for a forced monopoly, various government entities being the only examples that exist, maintaining the status quo takes you out of the race while competitors pass you by.
</p></blockquote>
<p>Gray also writes about the benefits of giving yourself permission to make mistakes:</p>
<blockquote><p>
I would suggest you consciously try to fail once per quarter in the coming year. It may sound silly, but giving yourself permission to fail in a work or personal setting once every few months can be extremely powerful. With permission to fail, you might attempt to solve that complex technical problem and, even if unsuccessful, learn something that can be applied to 50 similar problems. Perhaps you’ll take that dream vacation, despite the worries about getting the time off, getting the right dinner reservation, or going at the wrong time of year.
</p></blockquote>
<p><a href="http://www.failurethebook.com/book/buy/">Failure is the secret to success</a>. Errors and wrongdoings lead us to understand the right way and the best path. If we&#8217;re afraid to fail, then we won&#8217;t ever succeed. We won&#8217;t ever innovate or develop new ideas because the threat of failure is too great.</p>
<p>Don&#8217;t fear failure. Learn more in <a href="http://www.failurethebook.com/book/buy/">Failure: The Secret to Success</a> today!</p>
<p><em>Thanks to reader Tod Jeffcoat for this story.</em></p>

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		<item>
		<title>Offensive Advertising, Increased Sales?</title>
		<link>http://www.failurethebook.com/2012/01/30/offensive-advertising-increased-sales/</link>
		<comments>http://www.failurethebook.com/2012/01/30/offensive-advertising-increased-sales/#comments</comments>
		<pubDate>Mon, 30 Jan 2012 19:08:27 +0000</pubDate>
		<dc:creator>rslaughter</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.failurethebook.com/?p=434</guid>
		<description><![CDATA[A gym in the megacity of Dubai recently ran a horrifyingly offensive advertisement. They realized the error of their ways and canned their creative director, but now the exercise facility is more popular than ever. The story is covered in a blog post from DietsInReview.com. They write: What do a gym and the Holocaust have [...]]]></description>
			<content:encoded><![CDATA[<p>A gym in the megacity of Dubai recently ran a horrifyingly offensive advertisement. They realized the error of their ways and canned their creative director, but now the exercise facility is more popular than ever.<br />
<span id="more-434"></span> </p>
<p>The story is covered in a </p>
<p><a href='http://www.dietsinreview.com/diet_column/01/membership-sales-up-at-dubai-gym-after-offensive-advertising-campaign/' target="_new">blog post</a> from DietsInReview.com. They write:</p>
<blockquote><p>What do a gym and the Holocaust have in common? According to at the Circuit Factory, a gym in Dubai, they are both a great place to burn calories.</p>
<p>Whoa, wait a second! That’s incredibly insensitive and not funny. However, that did not stop the company’s marketing team from posting pictures of Auschwitz, a famous Nazi death camp in Poland, with the words “Kiss your calories goodbye” on their Facebook page. Around 3,000,000 people died at Auschwitz during World War II.</p></blockquote>
<p>Let&#8217;s take a look at that advertisement:</p>
<p><img src="http://www.failurethebook.com/wp-content/uploads/2012/01/unnamed_5bmpzed84n.jpg" class="aligncenter size-full" id="unnamed_5bmpzed84n.jpg" alt="unnamed" width="413" height="310" /></p>
<p>That is truly terrible. The company pulled the ad, fired the person responsible, and apologized in full. But what happened next is the real shocker:</p>
<blockquote><p>
It seems that a negative advertising campaign like this would be the downfall of a young company like the Circuit Factory, which has only been in business for about seven months. However, in an unexpected turn of events, the Circuit Factory has reported that it has had an increase in bookings and visits to its social media websites after the images were released.</p>
<p>“A huge number [of] people have researched or Googled [it],” said [gym manager] Phil Parkinson. “Our YouTube channel has shot up, our [Facebook] group page has got an hundred extra members in minutes and we have had about five times as many inquiries as before. It has got to the point I am nervous that I can’t cater for demand.
</p></blockquote>
<p>So let&#8217;s be clear here: <a href="http://www.failurethebook.com/book/buy/">Failure is the secret to success</a>. Yes, they never should have run this ad. Everyone agrees that it&#8217;s insensitive and inappropriate.</p>
<p>Yet, the popularity has also been good for business. So why you probably should not run a shock campaign, sometimes doing the wrong thing turns out for the best! Failure often leads right to success, and it&#8217;s often unexpected.</p>
<p><em>Thanks to reader Brooke Randoplh for this story.</em></p>

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		<title>I Sold Out For Millions, Then Worked At McDonald&#8217;s</title>
		<link>http://www.failurethebook.com/2012/01/24/i-sold-out-for-millions-then-worked-at-mcdonalds/</link>
		<comments>http://www.failurethebook.com/2012/01/24/i-sold-out-for-millions-then-worked-at-mcdonalds/#comments</comments>
		<pubDate>Tue, 24 Jan 2012 14:43:31 +0000</pubDate>
		<dc:creator>rslaughter</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.failurethebook.com/?p=433</guid>
		<description><![CDATA[After taking a company to the highest levels and selling out for millions of dollars, one executive went to work at McDonalds. Seriously. That&#8217;s the story of Scott Heiferman, as reported in this Business insider piece. There&#8217;s a great video interview with him, which is embedded below: He only worked there for a few weeks, [...]]]></description>
			<content:encoded><![CDATA[<p>After taking a company to the highest levels and selling out for millions of dollars, one executive went to work at McDonalds. Seriously.<br />
<span id="more-433"></span><br />
That&#8217;s the story of Scott Heiferman, as reported in this <a href='http://www.businessinsider.com/meetup-ceo-scott-heiferman-mcdonalds-2010-7' target="_new">Business insider piece</a>. There&#8217;s a great video interview with him, which is embedded below:</p>
<p><script src="http://player.ooyala.com/player.js?embedCode=pncW1pMTr98jlzRehCbU05HhGDFK4MG1&#038;deepLinkEmbedCode=pncW1pMTr98jlzRehCbU05HhGDFK4MG1&#038;width=560&#038;video_pcode=BhdmY6l9g002rBhQ6aEBZiheacDu&#038;height=316"></script></p>
<p>He only worked there for a few weeks, but it was a break for him and a chance to interact with real people. But Heiferman also admits to failures, including the time that he &#8220;wasted millions of dollars of AOL money trying to reinvent the keyboard.&#8221; </p>
<p><a href="http://www.failurethebook.com/book/buy/">Failure is the secret to success</a>. You HAVE to screw up, period. And sometimes, even when you succeed at selling your company for millions of dollars, it might be time to spend a few weeks at the checkout counter at McDonalds. You may just need to reset&#8212;to &#8220;fail&#8221; in the eyes of many&#8212;to prepare yourself to succeed again.</p>

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		<title>Steve Jobs on Failure</title>
		<link>http://www.failurethebook.com/2012/01/16/steve-jobs-on-failure/</link>
		<comments>http://www.failurethebook.com/2012/01/16/steve-jobs-on-failure/#comments</comments>
		<pubDate>Mon, 16 Jan 2012 22:42:46 +0000</pubDate>
		<dc:creator>rslaughter</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.failurethebook.com/?p=436</guid>
		<description><![CDATA[Since the departure of Apple co-founder Steve Jobs late last year, it might be a good time to look at what this innovator had to say about failure. As recent MSNBC article noted: College dropout. Fired tech executive. Unsuccessful businessman. Steve Jobs will always be best known for his incredible success in guiding Apple Inc. [...]]]></description>
			<content:encoded><![CDATA[<p>Since the departure of Apple co-founder Steve Jobs late last year, it might be a good time to look at what this innovator had to say about failure.<br />
<span id="more-436"></span><br />
As <a href="http://www.msnbc.msn.com/id/44278117/ns/business-us_business/t/what-steve-jobs-taught-us-its-ok-fail/" target="_new">recent MSNBC article noted</a>:</p>
<blockquote><p>College dropout. Fired tech executive. Unsuccessful businessman.</p>
<p>Steve Jobs will always be best known for his incredible success in guiding Apple Inc. and transforming the entire consumer computer and phone industry. But he’ll also be remembered fondly as the poster child for how making mistakes — and even failing — can sometimes end up being the best thing that ever happens to you.
</p></blockquote>
<p><img src="http://www.failurethebook.com/wp-content/uploads/2012/01/unnamed_ick2g7mmli.jpeg" class="aligncenter size-full" id="unnamed_ick2g7mmli.jpeg" alt="unnamed" width="490" height="368" /></p>
<p>Here are a few Steve Jobs quotes to remember:</p>
<blockquote><p>&#8220;Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations.&#8221;</p>
<p>&#8220;I’m convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance.&#8221;</p>
<p>&#8220;If I try my best and fail, well, I’ve tried my best.&#8221;</p>
<p>&#8220;Almost everything–all external expectations, all pride, all fear of embarrassment or failure–these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.&#8221;
</p></blockquote>
<p>RIP, Steve.</p>

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		<title>The Famous Western Failure</title>
		<link>http://www.failurethebook.com/2012/01/09/the-famous-western-failure/</link>
		<comments>http://www.failurethebook.com/2012/01/09/the-famous-western-failure/#comments</comments>
		<pubDate>Mon, 09 Jan 2012 20:22:24 +0000</pubDate>
		<dc:creator>rslaughter</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.failurethebook.com/?p=411</guid>
		<description><![CDATA[No artist is more associated with the American West than Frederic Remington. But for much of his life, he was a screwup. One of the many biographies of Remington explains: As a young adult Remington tried many different avenues of interest. He tried college, and dropped out in 1880 when his father died of an [...]]]></description>
			<content:encoded><![CDATA[<p>No artist is more associated with the American West than Frederic Remington. But for much of his life, he was a screwup.<br />
<span id="more-411"></span><br />
One of the many <a href="www.remington-art.com/remington%20biography.htm">biographies of Remington explains</a>:</p>
<blockquote><p>As a young adult Remington tried many different avenues of interest. He tried college, and dropped out in 1880 when his father died of an abrupt illness. Then he ventured out into the business world, but most of these government and business endeavors only lasted a few months.</p>
<p>In the summer of 1879 he met and began wooing Eva Adele Caten, and in the fall of 1884 they were married. The couple tried the wearying Western frontier life for a time but quickly opted to move to the city of Brooklyn, New York. Due to some bad dealings in business and difficulties in life, she left and returned to her father’s home.</p></blockquote>
<p>So let&#8217;s review: </p>
<ul>
<li>Went to college, dropped out.</li>
<li>Took several jobs, but could not hold them.</li>
<li>Got married, went out west, but they didn&#8217;t like it</li>
<li>After bad business dealings, his wife left him.</li>
</ul>
<p>What happened next? The biography literally says: </p>
<blockquote><p>Remington then went and wandered in the desert for several weeks, a kind of purging of the soul. After which, he returned to claim his wife and all his rightful responsibilities.</p></blockquote>
<p>His first sculpture is now world famous. It&#8217;s called <em>The Bronco Buster</em>:</p>
<p><img src="http://www.failurethebook.com/wp-content/uploads/2012/01/unnamed_1t84i72p8y.jpg" class="aligncenter size-full" id="unnamed_1t84i72p8y.jpg" alt="unnamed" width="356" height="450" /></p>
<p>How did Remington go from being a loser to an American icon? Once again, we see that <a href="http://www.failurethebook.com/book/buy/">failure is the secret to success</a>. Only though repeated loss can we see life clearly. Remington had to wander around in life (and then in the desert) to find his way.</p>
<p>Learn more in <a href="http://www.failurethebook.com/book/buy/">Failure: The Secret to Success</a>, available in e-book and paperback!</p>

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		<title>Thank Goodness for Drug Addicts</title>
		<link>http://www.failurethebook.com/2012/01/05/thank-goodness-for-drug-addicts/</link>
		<comments>http://www.failurethebook.com/2012/01/05/thank-goodness-for-drug-addicts/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 10:22:41 +0000</pubDate>
		<dc:creator>rslaughter</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.failurethebook.com/?p=427</guid>
		<description><![CDATA[Thank goodness so many veterans got addicted to heroin. If they hadn&#8217;t, we&#8217;d never understand how New Year&#8217;s resolutions actually work. If you&#8217;re staring at a screen with an confused expression, you may want to check out this NPR story. To quote: In May of 1971 two congressmen, Robert Steele from Connecticut and Morgan Murphy [...]]]></description>
			<content:encoded><![CDATA[<p>Thank goodness so many veterans got addicted to heroin. If they hadn&#8217;t, we&#8217;d never understand how New Year&#8217;s resolutions actually work.<br />
<span id="more-427"></span><br />
If you&#8217;re staring at a screen with an confused expression, you may want to check out this <a href="http://www.npr.org/blogs/health/2012/01/02/144431794/what-vietnam-taught-us-about-breaking-bad-habits">NPR story</a>. To quote:</p>
<blockquote><p>In May of 1971 two congressmen, Robert Steele from Connecticut and Morgan Murphy of Illinois, went to Vietnam for an official visit and returned with some extremely disturbing news: 15 percent of U.S. servicemen in Vietnam, they said, were actively addicted to heroin.</p>
<p>The idea that so many servicemen were addicted to heroin horrified the public.</p></blockquote>
<p><img src="http://www.failurethebook.com/wp-content/uploads/2012/01/unnamed_dtx4mw7q8q.jpg" class="aligncenter size-full" id="unnamed_dtx4mw7q8q.jpg" alt="unnamed" width="460" height="276" /></p>
<p>This is a tremendously awful failure. The government responded with a comprehensive treatment program, which in part tracked addicts during and after their term of service. What they discovered was even more shocking:</p>
<blockquote><p>95 percent of the people who were addicted in Vietnam did not become re-addicted when they returned to the United States.</p>
<p>This flew in the face of everything everyone knew both about heroin and drug addiction generally. When addicts were treated in the U.S. and returned to their homes, relapse rates hovered around 90 percent. It didn&#8217;t make sense.</p></blockquote>
<p>So what happened? Researchers now believe that the servicemen had a <em>physical addiction</em> which was tied to their environment. They became used to life in the jungle and associated all of the routines in the theater of war with their drug usage. When they got home, the environment was no longer familiar. Therefore, it was easier to quit.</p>
<p>What does this say about New Year&#8217;s Resolutions? You&#8217;re probably going to fail at them, unless you radically change your environment. If you really want to give something up, try changing other, seemingly unrelated routines as well. You may have a physical addiction to the environment.</p>
<p><a href="http://www.failurethebook.com/book/buy/">Failure is the secret to success</a>. As awful as drug addiction is, this analysis is of landmark importance in understanding motivation </p>

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		<title>It&#8217;s a Wonderful Failure</title>
		<link>http://www.failurethebook.com/2011/12/24/its-a-wonderful-failure/</link>
		<comments>http://www.failurethebook.com/2011/12/24/its-a-wonderful-failure/#comments</comments>
		<pubDate>Sat, 24 Dec 2011 11:51:34 +0000</pubDate>
		<dc:creator>rslaughter</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.failurethebook.com/?p=422</guid>
		<description><![CDATA[Frank Capra&#8217;s holiday classic It&#8217;s a Wonderful Life was in fact a tremendous failure. At least, until it became an essential piece of Americana. The story comes from Wikipedia, which notes: Despite initially being considered a box office flop due to high production costs and stiff competition at the time of its release, the film [...]]]></description>
			<content:encoded><![CDATA[<p>Frank Capra&#8217;s holiday classic <em>It&#8217;s a Wonderful Life</em> was in fact a tremendous failure. At least, until it became an essential piece of Americana.<br />
<span id="more-422"></span><br />
The story comes from <a href="http://en.wikipedia.org/wiki/Its_a_Wonderful_Life#cite_note-3">Wikipedia</a>, which notes:</p>
<blockquote><p>Despite initially being considered a box office flop due to high production costs and stiff competition at the time of its release, the film has come to be regarded as a classic and a staple of Christmas television around the world. Theatrically, the films break-even point was actually $6.3 million, approximately twice the production cost, a figure it never came close to achieving in its initial release. An appraisal in 2006 reported: &#8220;Although it was not the complete box-office failure that today everyone believes &#8230; it was initially a major disappointment and confirmed, at least to the studios, that Capra was no longer capable of turning out the populist features that made his films the must-see, money-making events they once were.&#8221;</p></blockquote>
<p><img src="http://www.failurethebook.com/wp-content/uploads/2011/12/unnamed_0qm0h944p.jpg" class="aligncenter size-full" id="unnamed_0qm0h944p.jpg" alt="unnamed" width="482" height="243" /></p>
<p>So why did this one movie become popular? It turns out it was because of another failure! From <a href="http://www.filmsite.org/itsa.html">The Filmsite</a>:</p>
<blockquote><p>It was actually a box-office flop at the time of its release, and only became <em>the</em> Christmas movie classic in the 1970s due to repeated television showings at Christmas-time when its copyright protection slipped and it fell into the public domain in 1974 and TV stations could air it for free.</p></blockquote>
<p>All of the other major holiday films were too expensive to show. Therefore, the unpopular <em>It&#8217;s a Wonderful Life</em> became popular by accident!</p>
<p>Not only did the movie do poorly when it was first released and become popular due to a failure to renew copyright, the story of the film itself is about failure. The main character George Bailey gives up his own dreams of traveling the world to manage the family business after his father dies. He fails to join in the war effort overseas due to a disability. And about halfway through the film, George contemplates the most serious failure of all: suicide. It&#8217;s only though all of this darkness and the guidance of his guardian angel that he realizes what a wonderful life he has had. </p>
<p><a href="http://www.failurethebook.com/book/buy/">Failure is the secret to success</a>. Sometimes things have to go wrong for us to realize how they can go right. </p>

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		<title>Stadium Destroyed, Reborn</title>
		<link>http://www.failurethebook.com/2011/12/20/stadium-destroyed-reborn/</link>
		<comments>http://www.failurethebook.com/2011/12/20/stadium-destroyed-reborn/#comments</comments>
		<pubDate>Tue, 20 Dec 2011 22:11:53 +0000</pubDate>
		<dc:creator>rslaughter</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.failurethebook.com/?p=421</guid>
		<description><![CDATA[Historic Bush Stadium in Indianapolis is being dismantled to become condos. But the lost landmark will be better remembered, thanks to an innovative project. As covered by the Urbanophile: They&#8217;ve done it again. People for Urban Progress has partnered with Indianapolis Fabrications and Ecolaborative to re-purpose the seating from the now closed Bush Stadium minor [...]]]></description>
			<content:encoded><![CDATA[<p>Historic Bush Stadium in Indianapolis is being dismantled to become condos. But the lost landmark will be better remembered, thanks to an innovative project.<br />
<span id="more-421"></span><br />
As covered by the <a href="http://www.urbanophile.com/2011/12/13/indy-to-repurpose-stadium-seats-at-bus-stops/">Urbanophile</a>:</p>
<blockquote><p>
They&#8217;ve done it again. People for Urban Progress has partnered with Indianapolis Fabrications and Ecolaborative to re-purpose the seating from the now closed Bush Stadium minor league ballpark for bus stop seating and other purposes. This might seem inferior for places that have honest to goodness bus shelters. But in Indianapolis there is very little in the way of furnishings at bus stops, so this is an upgrade.</p></blockquote>
<p><img src="http://www.failurethebook.com/wp-content/uploads/2011/12/unnamed_dlxs0bfc.jpg" class="aligncenter size-full" id="unnamed_dlxs0bfc.jpg" alt="unnamed" width="490" height="212" /></p>
<p><a href="http://www.failurethebook.com/book/buy/">Failure is the secret to success</a>. Once again, an organization has recognized that the end of an important landmark presents a unique opportunity to celebrate our heritage. If Bush Stadium had not been marked for demolition, this group would never have had the inspiration for this  brilliant idea. Congratulations to People for Urban Progress and the rest of the folks working on this project.</p>

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		<title>Failure to Trust the Astronauts</title>
		<link>http://www.failurethebook.com/2011/12/17/failure-to-trust-the-astronauts/</link>
		<comments>http://www.failurethebook.com/2011/12/17/failure-to-trust-the-astronauts/#comments</comments>
		<pubDate>Sat, 17 Dec 2011 11:01:31 +0000</pubDate>
		<dc:creator>rslaughter</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.failurethebook.com/?p=415</guid>
		<description><![CDATA[In the early days of the space program, astronauts were mostly considered passengers. What happened to make them into experts? Not surprisingly, it was a serious failure and amazing performance. That&#8217;s what happened to Gordon Cooper, who was the Mercury pilot for Faith 7: Like all Mercury flights, Faith 7 was designed for fully automatic [...]]]></description>
			<content:encoded><![CDATA[<p>In the early days of the space program, astronauts were mostly considered passengers. What happened to make them into experts?<br />
<span id="more-415"></span><br />
Not surprisingly, it was a serious failure and amazing performance. That&#8217;s what happened to <a href="http://en.wikipedia.org/wiki/Gordon_Cooper#.22Spam_in_a_can.22">Gordon Cooper</a>, who was the Mercury pilot for Faith 7:</p>
<blockquote><p>Like all Mercury flights, Faith 7 was designed for fully automatic control, a controversial engineering decision which in many ways reduced the role of an astronaut to that of a passenger and prompted Chuck Yeager to describe Mercury astronauts as <em>spam in a can.</em></p>
<p>Toward the end of the Faith 7 flight there were mission-threatening technical problems. During the 19th orbit, the capsule had a power failure. Carbon dioxide levels began rising and the cabin temperature jumped to over a hundred degrees Fahrenheit. Cooper fell back on his understanding of star patterns, took manual control of the tiny capsule and successfully estimated the correct pitch for re-entry into the atmosphere. Some precision was needed in the calculation since if the capsule came in too deep, g-forces would be too large, and if its trajectory was too shallow, it would bounce off the atmosphere and be sent back into space. Cooper drew lines on the capsule window to help him check his orientation before firing the re-entry rockets. &#8220;So I used my wrist watch for time,&#8221; he later recalled, &#8220;my eyeballs out the window for attitude. Then I fired my retrorockets at the right time and landed right by the carrier.&#8221; Cooper&#8217;s cool-headed performance and piloting skills led to a basic rethinking of design philosophy for later space missions.
</p></blockquote>
<p><img src="http://www.failurethebook.com/wp-content/uploads/2011/12/unnamed_2lctz14pq2.jpg" class="aligncenter size-full" id="unnamed_2lctz14pq2.jpg" alt="unnamed" width="300" height="225" /></p>
<p>This story perfectly illustrates how <a href="http://www.failurethebook.com/book/buy/">failure is the secret to success</a>. The NASA engineers must have not had much respect for the early astronauts, who they saw as test pilots and thrill seekers. The spacecraft designers wanted everything to be completely automatic. Sending a human being into space was too important for one person to do. Instead, they wanted to trust the system.</p>
<p>Of course, the story of Gordon Cooper proves that things don&#8217;t always work out. Sometimes there are serious problems and people have to adapt. In these case, it&#8217;s the failure that inspires the success. And as <a href="http://www.failurethebook.com/2011/08/06/failures-and-spacemen/" title="Failures and Spacemen">we&#8217;ve seen before on this blog</a>, the space program has learned from <a href="http://www.failurethebook.com/2010/08/06/astronaut-insurance/" title="Astronaut Insurance">many different failures</a>.</p>
<p><a href="http://www.failurethebook.com/book/buy/">Failure is the secret to success</a>. Learn more: <a href="http://www.failurethebook.com/book/buy/">buy the book today!</a> </p>

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		<title>Failure and the Baggy Pants Tradition</title>
		<link>http://www.failurethebook.com/2011/12/13/failure-and-the-baggy-pants-tradition/</link>
		<comments>http://www.failurethebook.com/2011/12/13/failure-and-the-baggy-pants-tradition/#comments</comments>
		<pubDate>Tue, 13 Dec 2011 16:37:47 +0000</pubDate>
		<dc:creator>rslaughter</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.failurethebook.com/?p=416</guid>
		<description><![CDATA[NBA players are now famous for their baggy pants. But it turns out that this all started because of just one player and a private tradition. Everybody knows about Michael Jordan. In fact, the NBA Encyclopedia calls him &#8220;the greatest basketball player of all time.&#8221; But the article also gives some insider information on his [...]]]></description>
			<content:encoded><![CDATA[<p>NBA players are now famous for their baggy pants. But it turns out that this all started because of just one player and a private tradition.<br />
<span id="more-416"></span><br />
Everybody knows about Michael Jordan. In fact, the NBA Encyclopedia calls him &#8220;the greatest basketball player of all time.&#8221; But the article also gives some insider information on his <a href="http://www.nba.com/history/players/jordan_bio.html">gym shorts</a>:</p>
<blockquote><p>He continued to wear the shorts of his beloved North Carolina basketball uniform under his Bulls uniform. This may have led him to wear longer game shorts although he has said that the extra length allowed him to bend at the waist and tug at the hem for a good resting position. Either way, the trend toward the baggy shorts was started and the entire league and sport would follow. </p></blockquote>
<p>You don&#8217;t have to be a basketball expert to know that you only need one pair of shorts to play the game. But Jordan insisted on wearing both pairs, which required baggier pants. This makes no fashion sense, since no one could see them. And in the end, he unintentionally changed the appearance of thousands of players and millions of fans. </p>
<p><a href="http://www.failurethebook.com/book/buy/">Failure is the secret to success</a>. Changes in our world are often accidental, or caused by one person&#8217;s private devotion to an invisible change. Michael Jordan didn&#8217;t just miss thousands of shots and lose hundreds of games. He also helped define the uniform for basketball without intending to do so.</p>

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