The Social Selling Blog

Reaching The Modern Buyer [Videographic]

julia.manoukian@salesforlife.com (Julia Manoukian) — Thu, 27 Oct 2016 14:09:36 GMT

The modern B2B buyer has changed — what can your organization do about it?

Stop Selling Like It’s 1900, Start Selling How The World Is Buying

amar@salesforlife.com (Amar Sheth) — Wed, 26 Oct 2016 15:05:35 GMT

The reality is that someday, over time, most companies are going to embrace social selling. We’re still very much in the early adopter phase of the maturity curve.

Why Social Listening Is Important To Your Sales Team

cbrain@everyonesocial.com (Cameron Brain) — Tue, 25 Oct 2016 15:15:17 GMT

One of the most exciting aspects of social selling is that it applies to all types of organizations and teams. And yet, whenever marketing suggests that sales should be using social media to “sell more, bigger, and faster,” well, we’re all familiar with that eye roll. 😏

Beyond Net Promoter Score: How To Secure The Qualified Introduction

Jamie Shanks — Tue, 25 Oct 2016 14:02:31 GMT

Listen, I’m a new logo acquisition guy. I’m always laser-focused on opening new doors, and winning new accounts. But as we scaled Sales for Life, we recognized that Customer Success was going to be the most important area to focus on to reach our goals.

When Should I Invest In LinkedIn Sales Navigator?

amar@salesforlife.com (Amar Sheth) — Mon, 24 Oct 2016 16:39:28 GMT

This seems to be one of the most popular questions we field from organizations worldwide. Stemming from the need to become more social in nature, sales teams are beginning to evaluate Navigator as a necessary sales acceleration and effectiveness tool.

Attracting And Keeping Sales Talent

Dave Howe — Sun, 23 Oct 2016 23:00:00 GMT

A topic that doesn’t receive nearly as much attention as it should is attracting and keeping sales talent. Sales pro turnover rates are 20-30%, which is nearly double the turnover for all industries combined.

Are You Using LinkedIn Incorrectly?

amar@salesforlife.com (Amar Sheth) — Fri, 21 Oct 2016 14:19:44 GMT

The title may offend some while provoking others, but it’s with all seriousness that I share with you the risks of stopping too early.

How To Get Sales Leaders To Eat Their Own Dogfood

Jamie Shanks — Thu, 20 Oct 2016 17:23:20 GMT

Getting leadership buy-in for a social selling program requires a two-pronged approach using data and behaviour. But before we dive into those two areas, there is an overarching strategy you first need to understand.

The Rise Of The Modern Salesperson [Infographic]

julia.manoukian@salesforlife.com (Julia Manoukian) — Wed, 19 Oct 2016 15:39:15 GMT

Say you wanted to make a major purchase such as your first home. Would you immediately start attending showings, asking realtors their thoughts on the market, home or area? Or would you start by digesting information about mortgage and interest rates online, maybe at night with a glass of wine?

How To Scale Sales Success With The Ideal Tech Stack

nicholas@salesforlife.com (Nicholas Reilly) — Tue, 18 Oct 2016 16:36:00 GMT

Technology is constantly evolving and companies are now realizing the benefits that it can bring to every level of their organization.