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	<title>Foodservice Marketing</title>
	
	<link>http://www.foodservicemarketing.com</link>
	<description>case studies, best practices</description>
	<lastBuildDate>Tue, 15 May 2012 20:48:44 +0000</lastBuildDate>
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		<title>Behind Every Good Man…</title>
		<link>http://www.foodservicemarketing.com/behind-every-good-man/</link>
		<comments>http://www.foodservicemarketing.com/behind-every-good-man/#comments</comments>
		<pubDate>Tue, 15 May 2012 20:47:51 +0000</pubDate>
		<dc:creator>Lisa</dc:creator>
				<category><![CDATA[Operators]]></category>
		<category><![CDATA[Promotions]]></category>

		<guid isPermaLink="false">http://www.foodservicemarketing.com/?p=3530</guid>
		<description><![CDATA[Maybe this great woman will win a trip to Napa!


Related posts:<ol><li><a href='http://www.foodservicemarketing.com/give-kids-the-world/' rel='bookmark' title='Permanent Link: &#8220;Give Kids The World&#8221;'>&#8220;Give Kids The World&#8221;</a> <small>Every year we save our points, then in December we have...</small></li>
<li><a href='http://www.foodservicemarketing.com/a-new-stove-for-our-hot-lunch-program/' rel='bookmark' title='Permanent Link: &#8220;A New Stove For Our Hot Lunch Program&#8221;'>&#8220;A New Stove For Our Hot Lunch Program&#8221;</a> <small>"The Food Service Rewards program allows you to accumulate rewards over...</small></li>
<li><a href='http://www.foodservicemarketing.com/we-are-soooo-appreciative/' rel='bookmark' title='Permanent Link: &#8220;We are soooo appreciative&#8221;'>&#8220;We are soooo appreciative&#8221;</a> <small>"We save every yellow pull off we can find and over...</small></li>
</ol>]]></description>
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		</item>
		<item>
		<title>Mobile App Communications and Operator Feedback</title>
		<link>http://www.foodservicemarketing.com/mobile-app-communications-and-operator-feedback/</link>
		<comments>http://www.foodservicemarketing.com/mobile-app-communications-and-operator-feedback/#comments</comments>
		<pubDate>Tue, 15 May 2012 20:36:11 +0000</pubDate>
		<dc:creator>Lisa</dc:creator>
				<category><![CDATA[Operators]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Scanners]]></category>
		<category><![CDATA[Social Networking]]></category>

		<guid isPermaLink="false">http://www.foodservicemarketing.com/?p=3523</guid>
		<description><![CDATA[The word is out! FSR Mobile App is a success...


Related posts:<ol><li><a href='http://www.foodservicemarketing.com/org-growing-keeping-it-fresh-with-ifec/' rel='bookmark' title='Permanent Link: .ORG Growing, Keeping It Fresh with IFEC'>.ORG Growing, Keeping It Fresh with IFEC</a> <small>Foodservice Rewards works the crowd at IFEC for fresh social networking...</small></li>
<li><a href='http://www.foodservicemarketing.com/whats-your-facebook-strategy/' rel='bookmark' title='Permanent Link: What&#8217;s Your Facebook Strategy?'>What&#8217;s Your Facebook Strategy?</a> <small>The Foodservice Rewards social network membership just topped 5,000 operators......</small></li>
<li><a href='http://www.foodservicemarketing.com/what-social-media-will-look-like-in-2012/' rel='bookmark' title='Permanent Link: What Social Media Will Look Like in 2012?'>What Social Media Will Look Like in 2012?</a> <small>Share of voice, point of view and community influence will be...</small></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Best Practice – Integrating Foodservice Rewards in Advertising</title>
		<link>http://www.foodservicemarketing.com/best-practice-integrating-foodservice-rewards-in-advertising/</link>
		<comments>http://www.foodservicemarketing.com/best-practice-integrating-foodservice-rewards-in-advertising/#comments</comments>
		<pubDate>Tue, 15 May 2012 19:58:29 +0000</pubDate>
		<dc:creator>Lisa</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Sponsors]]></category>
		<category><![CDATA[AdvancePierre]]></category>
		<category><![CDATA[Sara Lee]]></category>

		<guid isPermaLink="false">http://www.foodservicemarketing.com/?p=3509</guid>
		<description><![CDATA[More examples of Integrated Marketing, specifically print advertising...


Related posts:<ol><li><a href='http://www.foodservicemarketing.com/best-practice-websites-feature-foodservice-rewards/' rel='bookmark' title='Permanent Link: Best Practice &#8211; Websites Feature Foodservice Rewards'>Best Practice &#8211; Websites Feature Foodservice Rewards</a> <small>Some excellent examples of how some sponsors are leveraging Foodservice Rewards...</small></li>
<li><a href='http://www.foodservicemarketing.com/peel-back-foodservice-rewards/' rel='bookmark' title='Permanent Link: &#8220;Peel&#8221; back Foodservice Rewards'>&#8220;Peel&#8221; back Foodservice Rewards</a> <small>Advance Foods promotes Foodservice Rewards participation using "Peel" creative and enrollment...</small></li>
<li><a href='http://www.foodservicemarketing.com/dashboards-simplify-foodservice-rewards-reporting/' rel='bookmark' title='Permanent Link: Dashboards Simplify Foodservice Rewards Reporting'>Dashboards Simplify Foodservice Rewards Reporting</a> <small>Foodservice Rewards Dashboards in Cognos Simplify Operator Data Delivery......</small></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Staff Collects Points for Sick Co-Worker</title>
		<link>http://www.foodservicemarketing.com/staff-collects-points-for-sick-co-worker/</link>
		<comments>http://www.foodservicemarketing.com/staff-collects-points-for-sick-co-worker/#comments</comments>
		<pubDate>Tue, 15 May 2012 18:45:12 +0000</pubDate>
		<dc:creator>Lisa</dc:creator>
				<category><![CDATA[Operators]]></category>

		<guid isPermaLink="false">http://www.foodservicemarketing.com/?p=3503</guid>
		<description><![CDATA[The hunt for the golden tickets continues...


Related posts:<ol><li><a href='http://www.foodservicemarketing.com/ways-to-reward-staff/' rel='bookmark' title='Permanent Link: Appreciate &#8220;Points&#8221; and Ways to Reward Staff'>Appreciate &#8220;Points&#8221; and Ways to Reward Staff</a> <small>Appreciate the "points" and ways to work towards rewarding staff with...</small></li>
<li><a href='http://www.foodservicemarketing.com/ifma-silver-plate-winner-awards-staff-during-holidays/' rel='bookmark' title='Permanent Link: IFMA Silver Plate Winner Awards Staff During Holidays'>IFMA Silver Plate Winner Awards Staff During Holidays</a> <small>Ron Rech directs the foodservice operations at Resurrection Medical Center in...</small></li>
<li><a href='http://www.foodservicemarketing.com/thank-you-for-the-gifts-for-our-staff/' rel='bookmark' title='Permanent Link: &#8220;Thank you for the gifts for our staff&#8221;'>&#8220;Thank you for the gifts for our staff&#8221;</a> <small>"The staff each chose a balloon in which there was a...</small></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Operators LOVE Instant Win Promotion!</title>
		<link>http://www.foodservicemarketing.com/operators-love-instant-win-promotion/</link>
		<comments>http://www.foodservicemarketing.com/operators-love-instant-win-promotion/#comments</comments>
		<pubDate>Tue, 15 May 2012 18:28:35 +0000</pubDate>
		<dc:creator>Lisa</dc:creator>
				<category><![CDATA[Operators]]></category>
		<category><![CDATA[Promotions]]></category>
		<category><![CDATA[Krusteaz]]></category>

		<guid isPermaLink="false">http://www.foodservicemarketing.com/?p=3495</guid>
		<description><![CDATA[Here's what some operators are saying about the instant win promotion...


Related posts:<ol><li><a href='http://www.foodservicemarketing.com/instant-win-surprise-delight-operators/' rel='bookmark' title='Permanent Link: Instant Win &#8211; Surprise &#038; Delight Operators'>Instant Win &#8211; Surprise &#038; Delight Operators</a> <small>Foodservice Rewards is running a new type of promotion to surprise...</small></li>
<li><a href='http://www.foodservicemarketing.com/it-gives-us-a-way-to-reward-our-employees/' rel='bookmark' title='Permanent Link: &quot;It gives us a way to reward our employees&#8230;&quot;'>&quot;It gives us a way to reward our employees&#8230;&quot;</a> <small>57% of all U.S. Colleges and Universities, 48 in Canada 442...</small></li>
<li><a href='http://www.foodservicemarketing.com/points-left-in-christmas-stocking/' rel='bookmark' title='Permanent Link: Points &#8220;Left&#8221; in Christmas Stocking'>Points &#8220;Left&#8221; in Christmas Stocking</a> <small>Sunrise Manor uses the left/right game to award staff during the...</small></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Senior Management Reporting “Pushed” Each Quarter</title>
		<link>http://www.foodservicemarketing.com/senior-management-reporting-pushed-each-quarter/</link>
		<comments>http://www.foodservicemarketing.com/senior-management-reporting-pushed-each-quarter/#comments</comments>
		<pubDate>Thu, 19 Apr 2012 19:11:57 +0000</pubDate>
		<dc:creator>Lisa</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Reporting]]></category>

		<guid isPermaLink="false">http://www.foodservicemarketing.com/?p=3477</guid>
		<description><![CDATA[Sr Management Dashboards provide top-line sponsor data quarterly...


Related posts:<ol><li><a href='http://www.foodservicemarketing.com/dashboards-simplify-foodservice-rewards-reporting/' rel='bookmark' title='Permanent Link: Dashboards Simplify Foodservice Rewards Reporting'>Dashboards Simplify Foodservice Rewards Reporting</a> <small>Foodservice Rewards Dashboards in Cognos Simplify Operator Data Delivery......</small></li>
<li><a href='http://www.foodservicemarketing.com/q3-2009-kpis/' rel='bookmark' title='Permanent Link: Q3, 2009 KPI&#8217;s'>Q3, 2009 KPI&#8217;s</a> <small>Assuming an average margin of $6/case, Sponsors earn $192 per year...</small></li>
<li><a href='http://www.foodservicemarketing.com/1st-quarter-2010-kpis/' rel='bookmark' title='Permanent Link: 1st Quarter 2010 KPI&#8217;s'>1st Quarter 2010 KPI&#8217;s</a> <small>1st Quarter 2010 KPI's continue to show strength......</small></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Dashboards Simplify Foodservice Rewards Reporting</title>
		<link>http://www.foodservicemarketing.com/dashboards-simplify-foodservice-rewards-reporting/</link>
		<comments>http://www.foodservicemarketing.com/dashboards-simplify-foodservice-rewards-reporting/#comments</comments>
		<pubDate>Thu, 19 Apr 2012 18:35:28 +0000</pubDate>
		<dc:creator>Lisa</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[Reporting]]></category>

		<guid isPermaLink="false">http://www.foodservicemarketing.com/?p=3468</guid>
		<description><![CDATA[Foodservice Rewards Dashboards in Cognos Simplify Operator Data Delivery...


Related posts:<ol><li><a href='http://www.foodservicemarketing.com/senior-management-reporting-pushed-each-quarter/' rel='bookmark' title='Permanent Link: Senior Management Reporting &#8220;Pushed&#8221; Each Quarter'>Senior Management Reporting &#8220;Pushed&#8221; Each Quarter</a> <small>Sr Management Dashboards provide top-line sponsor data quarterly......</small></li>
<li><a href='http://www.foodservicemarketing.com/peel-back-foodservice-rewards/' rel='bookmark' title='Permanent Link: &#8220;Peel&#8221; back Foodservice Rewards'>&#8220;Peel&#8221; back Foodservice Rewards</a> <small>Advance Foods promotes Foodservice Rewards participation using "Peel" creative and enrollment...</small></li>
<li><a href='http://www.foodservicemarketing.com/best-practice-integrating-foodservice-rewards-in-advertising/' rel='bookmark' title='Permanent Link: Best Practice &#8211; Integrating Foodservice Rewards in Advertising'>Best Practice &#8211; Integrating Foodservice Rewards in Advertising</a> <small>More examples of Integrated Marketing, specifically print advertising......</small></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Best Practice – Websites Feature Foodservice Rewards</title>
		<link>http://www.foodservicemarketing.com/best-practice-websites-feature-foodservice-rewards/</link>
		<comments>http://www.foodservicemarketing.com/best-practice-websites-feature-foodservice-rewards/#comments</comments>
		<pubDate>Wed, 18 Apr 2012 23:20:45 +0000</pubDate>
		<dc:creator>Lisa</dc:creator>
				<category><![CDATA[Manufacturers]]></category>
		<category><![CDATA[Manufacturers']]></category>
		<category><![CDATA[Sponsors]]></category>
		<category><![CDATA[Websites]]></category>
		<category><![CDATA[Highliner]]></category>
		<category><![CDATA[Icelandic]]></category>
		<category><![CDATA[Pierce]]></category>
		<category><![CDATA[Rich's]]></category>
		<category><![CDATA[Unilever]]></category>

		<guid isPermaLink="false">http://www.foodservicemarketing.com/?p=3454</guid>
		<description><![CDATA[Some excellent examples of how some sponsors are leveraging Foodservice Rewards participation on their websites...


Related posts:<ol><li><a href='http://www.foodservicemarketing.com/richs-4-consecutive-ads-tout-foodservice-rewards/' rel='bookmark' title='Permanent Link: Rich&#8217;s 4 Consecutive Ads Tout Foodservice Rewards'>Rich&#8217;s 4 Consecutive Ads Tout Foodservice Rewards</a> <small>Rich's touts Foodservice Rewards participation in small ad space......</small></li>
<li><a href='http://www.foodservicemarketing.com/best-practice-integrating-foodservice-rewards-in-advertising/' rel='bookmark' title='Permanent Link: Best Practice &#8211; Integrating Foodservice Rewards in Advertising'>Best Practice &#8211; Integrating Foodservice Rewards in Advertising</a> <small>More examples of Integrated Marketing, specifically print advertising......</small></li>
<li><a href='http://www.foodservicemarketing.com/integrated-marketing-foodservice-rewards-feels-the-love-from-coffee-mate/' rel='bookmark' title='Permanent Link: Integrated Marketing&#8230;Foodservice Rewards Feels the Love from Coffee-mate'>Integrated Marketing&#8230;Foodservice Rewards Feels the Love from Coffee-mate</a> <small>Coffee-mate "Feel the Love" leverages Foodservice Rewards through-out the campaign... ...</small></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Kraft Canada Leverages Survey Data</title>
		<link>http://www.foodservicemarketing.com/kraft-canada-leverages-survey-data/</link>
		<comments>http://www.foodservicemarketing.com/kraft-canada-leverages-survey-data/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 23:02:30 +0000</pubDate>
		<dc:creator>Lisa</dc:creator>
				<category><![CDATA[Surveys]]></category>
		<category><![CDATA[Kraft]]></category>

		<guid isPermaLink="false">http://www.foodservicemarketing.com/?p=3438</guid>
		<description><![CDATA[Kraftworks program features Foodservice Rewards member feedback...


Related posts:<ol><li><a href='http://www.foodservicemarketing.com/try-a-foodservice-rewards-member-survey/' rel='bookmark' title='Permanent Link: Try a Foodservice Rewards member survey'>Try a Foodservice Rewards member survey</a> <small>Custom research is easy with the tools and operator database offered...</small></li>
<li><a href='http://www.foodservicemarketing.com/newsletter-and-survey-click-throughs/' rel='bookmark' title='Permanent Link: Newsletter and Survey Click-Through Data'>Newsletter and Survey Click-Through Data</a> <small>Aggregate promotion and survey link click-through data from January through September...</small></li>
<li><a href='http://www.foodservicemarketing.com/kelloggs-canada-live/' rel='bookmark' title='Permanent Link: Kellogg&#8217;s Canada Live!'>Kellogg&#8217;s Canada Live!</a> <small>Kellogg's Canada launched their cereal portfolio participation in Canada today, supported...</small></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Instant Win – Surprise &amp; Delight Operators</title>
		<link>http://www.foodservicemarketing.com/instant-win-surprise-delight-operators/</link>
		<comments>http://www.foodservicemarketing.com/instant-win-surprise-delight-operators/#comments</comments>
		<pubDate>Tue, 10 Apr 2012 22:13:55 +0000</pubDate>
		<dc:creator>Lisa</dc:creator>
				<category><![CDATA[Promotions]]></category>
		<category><![CDATA[Sweepstakes]]></category>
		<category><![CDATA[Butterball]]></category>
		<category><![CDATA[Krusteaz]]></category>

		<guid isPermaLink="false">http://www.foodservicemarketing.com/?p=3425</guid>
		<description><![CDATA[Foodservice Rewards is running a new type of promotion to surprise and delight operators...


Related posts:<ol><li><a href='http://www.foodservicemarketing.com/operators-love-instant-win-promotion/' rel='bookmark' title='Permanent Link: Operators LOVE Instant Win Promotion!'>Operators LOVE Instant Win Promotion!</a> <small>Here's what some operators are saying about the instant win promotion......</small></li>
<li><a href='http://www.foodservicemarketing.com/foodservice-rewards-engages-operators-at-catersource/' rel='bookmark' title='Permanent Link: Foodservice Rewards Engages Operators at Catersource'>Foodservice Rewards Engages Operators at Catersource</a> <small>Catering professionals can visit Foodservice Rewards live at Catersource and have...</small></li>
<li><a href='http://www.foodservicemarketing.com/more-operators-using-points-for-shows/' rel='bookmark' title='Permanent Link: More Operators Using Points for Shows'>More Operators Using Points for Shows</a> <small>We heard so many operators mention that FSR paid their way...</small></li>
</ol>]]></description>
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		<slash:comments>2</slash:comments>
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