On our April 2012 segment on KSBI we chatted about Pinterest for personal use. Watch and learn.

Related posts:

1. KSBI Social Media Monday
2. Classic Social Media Monday from KSBI TV
3. KSBI TV: Let’s get blogging on Social Media Monday

To read this post on our site: Video: Pinterest on KSBI Social Media Monday To read all of our posts: Ready to Learn?

Learn about our new social media coaching program. You can read the transcription below.

Click here to view the embedded video.

Hey, it is Patrick Allmond from JustAskPatrick.com, and today is Wednesday, February 15th, and I just finished up a very exciting session here in Oklahoma City that you need to know about. For awhile now, there’s been kind of a gray area that’s been missing in our offering of services, and I feel it has been doing a disservice to the other local businesses here in Oklahoma City.

There are various ways you can learn about social media and learn about online marketing and learn about SEO. The easiest way is to just go to one of these little chintzy $20 seminars that you see, and you sit down with somebody for an hour and you learn just the very basics. You learn Social Media 101 or you learn WordPress 101, but your whistle just gets wetted. You don’t really walk away with the skills that you need, and you don’t really walk away with any personal advice on your situation.

The other end of the spectrum is you sit down with someone like me on an hour by hour basis, and I’m going to change you probably $175 an hour for my time, if not more. But that’s where you get the best attention. And another option even still is paying $49 a month for a marketing mojo inner circle membership, which if you’re interested in that, I would definitely considered that because that’s a good deal also.

But there’s been kind of a middle area there where maybe you’re on somewhat of a tight budget but you still need some personal one on one attention or maybe some attention from a group. It’s almost like a coaching group. Well guess what Focus is going to do? Focus has a coaching group starting. We just did an hour long session over at MACU, and we covered the basics of the coaching group. If you missed it, then this video is really going to help you out.

And here’s what we’re going to be doing. For four hours a month, we’re going to be meeting together with a social media coaching group, and everybody in the coaching group is going to be exclusive in their industry. In other words,
there may not be two realtors in there or there may not be two of a particular kind of industry in there, just to make sure that people are comfortable. Each group is going to be limited to five people max, to make sure each person gets plenty of time. You’re going to have a coach like me, Patrick Allmond or someone from Focus Consulting, and we’re going to put together a curriculum for that four hour class. Each person in that four hour session is going to be able to cover their particular situation, their social media, their website, and some issues or challenges that they’re having.

First of all, you’re going to get one-on-one feedback from me in a group situation, which everybody else is going to benefit from, but you’re also going to get some immediate, great feedback from other people in the coaching group. So I don’t have a particular date for these starting yet, but, again, these groups will be limited to five people max. Now nobody will be able to walk in off the street.

All the group members will be able to approve each other. So if there’s somebody you’ve had a bad business relationship with in the past and you don’t want them in your group and you disapprove, that person won’t be in your group. It will be behind closed doors. Each person will also sign a confidentiality agreement saying that what we discuss in this room stays in this room and you don’t share it with others, and that includes me. If I give you advice for your industry in your room, I promise to not talk about your business in another group of mine.

We’re going to have multiple groups ongoing. All these groups are going to cover the things that you see in the online marketing mojo circle, which you can see right there on the homepage of AllAboutFocus.com. So this is something very exciting for us. There are going to be some other features as a result of being part of this group. We’re going to host your WordPress website and back up your WordPress website for free. You’re going to get access to the membership area as part of this. This is all going to be for a very nice, low monthly price. It’s not going to be your $20 or your $49 a
month seminar, but compared to spending four hours with Patrick at $175 an hour, plus the $49 we charge for hosting, plus the $49 we charge for the membership site, you are going to be getting a steal. I’m not kidding you.

If you are interested in something like this, hit me up on social media @PatrickAllman.com or on Facebook or on email. You can always email me at Patrick@AllAboutFocus.com. Facebook you can hit me up. Twitter you can hit me up. LinkedIn you can hit me up. You can always just call me at 405-283-6287.

We had a pretty good turnout for our overview meeting, and I definitely have some people that are interested. We also had some people come down from another city, Tulsa, Oklahoma, and they are also interested in starting a group up in Tulsa, which means, guess what Tulsa? You’re going to get Focus Consulting Services there in Oklahoma.

I can see me starting to travel up the turnpike every month or so to do a coaching group up in Tulsa also. Once that expands, we can have multiple groups there, and then the sky’s the limit for us. We can start opening coaching groups in other cities. I can see us going to Dallas. I can see us going to Kansas City. I’m very excited about this, because the online marketing and the social media is a topic that I absolutely love to teach.

So again, if you’re interested in this, hit me up at Patrick@AllAboutFocus.com. Please make sure you’re serious about this. Don’t kind of be hemming and hawing. Make sure you’re dead serious about your success. Make sure you’re ambitious and make sure that you’re convinced that Focus Consulting is the right solution for you, but you want a budget solution and you’re comfortable working in a group environment.

This has been Patrick Allmond from AllAboutFocus.com. Please don’t forget to subscribe to this YouTube channel and follow me on Twitter and Facebook, and I look forward to talking to you soon. Have a great day.

Related posts:

1. The TRUTH about the Social Media Fad
2. Video: Finding your Social Media Mojo
3. Classic Social Media Monday from KSBI TV

To read this post on our site: New Social Media Coaching Program To read all of our posts: Ready to Learn?

Have you ever been at a loss as to what to talk about when it comes to making videos for your business. Patrick Allmond takes some time and gives you some quick tips on “Behind the scenes” video marketing ideas and tricks that you can use at your business.

Click here to view the embedded video.

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1. Video: Why haven’t you started your business yet?
2. New Video: The one where I give away stuff
3. Video: Ain’t Marketing a Niche?

To read this post on our site: Video: Video Marketing Ideas for your business To read all of our posts: Ready to Learn?

I laugh and laugh when people say outbound marketing is dead.

It is so far from dead. It is alive, well and you need it

How do you think people find out about your company brand? You can’t sit back, play on social media, SEO, YouTube and cross your fingers that your customers find you. TV Ads still work great. Billboards are not going anywhere soon, and direct mail still brings in customers.

Do not buy into any hype that says Outbound Marketing is dead. Outbound Marketing goes by another name: ADVERTISING. It is still very much needed if you want to expand your customer base.

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To read this post on our site: Outbound Marketing Is Not Dead To read all of our posts: Ready to Learn?

Fox 25 in Oklahoma City calls upon me frequently to give my commentary on various social media topics. This latest one was about the Facebook “If I die”. After I did my standard in studio five minutes segment (which gets cut to 5-15 seconds for the broadcast) I came out to the Fox 25 parking lot and recorded this extended unedited response.

Don’t forget to subscribe to the YouTube channel and Email list.

Click here to view the embedded video.

No related posts.

To read this post on our site: Video: Commentary on the Facebook “If I die” app To read all of our posts: Ready to Learn?

Once upon a time there was a young man who had an idea. He believed that he knew a plethora of information about the world of marketing. He had a product to sell, and he knew there was a great demand for his product. He knew all of the cool marketing acronyms (AIDA, CAB, etc). He knew that it was even possible to sell his product online 24 hours a day 7 days a week. But the one thing he didn’t know what how to get his message to the world without becoming some kind of “Online Marketing Supergeek”. The online marketing terms like “Email Marketing” and “Marketing Automation” had crossed his eyes in various Google searches before, but these might as well have been Latin to him. It all seemed so complicated and time consuming, and it would take 15 different tools to get everything done that he needed as well as thousands of dollars a month. There had to be a better way.

One day he made a decision that would forever change his life. He signed up for a free report from a company called Infusionsoft. This was the beginning of his transformation. Between the online lessons and coaching he learned how to put his business on auto-pilot. Instead of using 15 tools to get the job done he was using

And then he attended Infusioncon 2012. And instead of learning on his own in his mother’s basement, he was exposed to hundreds of amazing marketing minds. For three days he lived and breathed online marketing automation. These were “his people”. These people were small business owners just like him. They knew about his challenges. And they knew how to change the world with this tool called Infusionsoft.

This guy is me, and this is what I am hoping to get out of Infusioncon 2012. I know the basics about Infusionsoft, but I know there is so much that I don’t know. Sitting by myself in front of my own computer there is only so much that I can learn. I need to be exposed to others with more, less, and different experience with Infusionsoft to continue my growth.

I am headed to Infusioncon 2012 to grow my business and my life. Are you?

– End Official Blog Post –

(P.S. I wrote the blog post above as part of contest to attend Infusioncon 2012. If you have no idea what this is, or know nothing about Infusionsoft you need to get one of their free reports today. This will revolutionize your online marketing and your perspective about how products are sold online. My name is Patrick Allmond, I am an Infusionsoft Affiliate (which means I get compensated if you sign up), and I approve this message which, you have to admit, kinda rocks.)

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To read this post on our site: Infusionsoft: What it means to me and what it means to you To read all of our posts: Ready to Learn?

What are you selling? Even though I don’t know you I’d guess that most of you will get the answer wrong.

As business owners we fall into the trap of thinking that we are selling our products. But we are not. We are selling the joy or pain-relief that our products bring.

I don’t sell online marketing. I sell a platform that puts leads in your funnel, money in your pocket and food on your table.

She doesn’t sell a nutritional shake. She sells the fun of being healthy, smaller, and being able to fit into something other than mom jeans.

My mechanic does not just repair cars. He sells the peace of mind that comes with knowing your car will start every time you insert the key.

So let me ask you again – what are YOU selling?

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To read this post on our site: You are not selling what you think you are selling To read all of our posts: Ready to Learn?

Every now and then I run into the account of a “social media visionary”. These people have great websites, great marketing (heck I’m jealous of some of their features), and a pretty snazzy media kit. What do I have? Just about everything on my website is self-made and self-recorded. I handle my own social media and speaking event bookings. If you want to talk to me you can actually talk to me. Just pick up the phone and call 405 283 6287. I’ll answer unless I am right in the middle of something. I won’t send you through my speaking agency even though I have that option.

But the ONE thing that frustrates me to no end is the “social media visionary” who does not use social media. How can you honestly believe a word that person says? How can you trust that person and pay that person for any consulting working whatsoever? I don’t get it. I don’t get how people ooh and ahh over someone who professes the importance of the future of technology and social media, but does not know how to use it to communicate with their own audience and the masses.

I don’t trust clean mechanics. And I don’t trust social media consultants that don’t use social media. Neither should you.

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To read this post on our site: If you talk the social media talk, walk the social media walk To read all of our posts: Ready to Learn?

I’ll be speaking at the Social Media Tulsa conference in March of 2012. Who else will be there? What are the exact dates? Where can you get more information? Where is Jimmy Hoffa buried? (Probably) All of the questions are answered in this video. I’ll see you at the Social Media Tulsa conference.

Click here to view the embedded video.

Hey, there. It’s Patrick Allmond from JustAskPatrick.com. I’d like to invite you out to the Social Media Tulsa Conference on March 15th and 16th, 2012. We’re going to have some awesome speakers.

Who are the speakers, you’re asking? Well, there’s going to be Becky and Carlos and Charlie and Cheryl and Doug and Roberto and Gina and Judy and Liz and Mandy and Marty and Mike and yours truly, Patrick.

There’s going to be some great education going on. E=mc2. There’s going to be some great networking going on. “Here, brother. Don’t you forget to call me.”

If you’re interested in learning about the great things going on in social media, mark your calendar for March 15th and 16th, 2012, to be in Tulsa, Oklahoma.

For more information, go to SocialMediaTulsa.org. Click on the right-hand side for the registration information and get registered today.

My name is Patrick from JustAskPatrick.com and I’ll see you in March.

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To read this post on our site: Social Media Tulsa – Come learn and grow To read all of our posts: Ready to Learn?

Have a very Merry Christmas and a Happy Google Plus to you. Don’t forget to subscribe.

Click here to view the embedded video.

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To read this post on our site: Marketing Mojo Episode #21: Google Plus and More To read all of our posts: Ready to Learn?

I was lucky enough to be invited to the Oklahoma City chapter of the Project Management Institute to lead a session titled “Social Media for Project Managers”. Here is the video from that session. Make sure you sign up for our email list (on the right) after you watch the video. You will get our free 25 page social media workbook, and get our regular Social Media Mojo newsletter that will transform your prospect pipeline from being flat to skyrocketing.

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To read this post on our site: Social Media for Project Managers To read all of our posts: Ready to Learn?

This week we covered: Google plus, End of Year marketing, Our new mastermind group, our new CD and the  show on KSBI 52.

Click here to view the embedded video.

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To read this post on our site: Video: Google Plus, Mastermind, and the new CD To read all of our posts: Ready to Learn?

The topics this week were Hootsuite, Tweetdeck and Ping.fm

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To read this post on our site: KSBI TV: Hootsuite & Tweetdeck on Social Media Monday To read all of our posts: Ready to Learn?

Motivation is a constant challenge but if you follow some of these tips it doesn’t have to be. Here are my four tips on how I stay motivated.

Click here to view the embedded video.

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To read this post on our site: Video: 4 quick tips on how I stay motivated To read all of our posts: Ready to Learn?

One of the more exciting announcements at JustAskPatrick.com – our new product some CD, and we talk about advanced social media.

Click here to view the embedded video.

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To read this post on our site: Video: New CD + Advanced Social Media To read all of our posts: Ready to Learn?

Before you ever dip your toe in the world of social media and online marketing you’d better know what consumes you. What will you obsess over. What do you want to be doing the day you die.

Let’s talk about that for 3 brief minutes. Watch the video:

Click here to view the embedded video.

How are you doing? It’s another quick video from Patrick at JustAskPatrick.com and Focus Consulting.

I did a great seminar a couple of nights ago for a group of brand-new business owners who were interested in getting involved in social media. We had about 120 minutes to spend together. What I spent most of my time on was not the technicalities of creating a Facebook page or how you should create your Twitter profile or your LinkedIn profile. As new business owners, it was very important for me to communicate to them that there are some other things you should be doing first in social media.

One of the first thing you should be doing before you ever think about getting involved in any of those social media sites is to make sure you have your own website and your own email list. Most of them didn’t, so I talked about how you can go to the resource page at JustAskPatrick.com and click on “Patrick Recommends”. There I give you some links as to how you can get a free email list and how you can get a website and a domain name for next to nothing.

Probably the most time was spent on emphasizing to them how important it was to first find what they really want to do for the rest of their lives. A lot of us have jobs that we may have just fallen into after just getting out of college or high school, or some people have a job and they think, “You know what? I’m eventually going to do what I find interesting. I don’t have time to do it now, but I’m going to eventually find it.” I told them that before you ever get involved with social media, you need to figure out what you want to do and then get your ship heading in that direction.

People use social media to communicate a lot about their company, about their business, about what makes them different. Occasionally you’ll find someone who is really passionate about what they do and how they do it. It’s something they want to talk about from when they wake up at 6:00 in the morning until 8:00 at night. If you can find that job, if you can find that career, if you can find that kind of day and that kind of occupation, then once you decide to get into social media, people will be able to see that you believe in what you’re talking about, and your passion, your belief and your conviction will come across in social media.

So before you ever decide to make videos like you see me doing, or hop on Twitter, or get on a Facebook page, make sure that you’ve really figured out what it is that you want to do. Once you get that figured out it will come across in everything you do and your passion will just ooze out for people to see.

That was important information for that group of new business owners to know. It’s important information that I want you to know. For this and other videos, make sure you hop on over to JustAskPatrick.com. We have the videos page there and a “Patrick Recommends” page there.

Until the next video, have a great day and we’ll talk to you again soon.

No related posts.

To read this post on our site: Video: What Consumes You To read all of our posts: Ready to Learn?

(Text-based blog posts are going to be more and more rare on AllAboutFocus.com and JustAskPatrick.com. So this is a treat. I don’t have time for text, and I express myself much better when I open my mouth and speak the words I mean. You can see my point in my tone, my volume and my body language. So you will me expanding our video page more in the future. )

Anyways.

Here is a quick post with two simple questions you can use to measure your internet marketing efforts. They will not take long to answer. If you ever hire me to be your personal social media expert or you ever join one of my paid, industry-exclusive mastermind groups (let me know if you are interested) these two questions will be the yardstick that I use to measure how well you are doing.

1. Do you have a website, and 2. do you have an email list?

If you answer NO to either one of those questions then don’t even ask me about what you should be doing in social media. Don’t come talking to me about mobile marketing. And don’t start a discussion with me as to whether or not you should be blogging. If you don’t have both of those items answered with a YES the online marketing conversation stops before it even gets started. Those are the  the basics of any online or brick-and-mortar business. And you cannot give me any good reason why you don’t have both.

Fix it right now. Fix it with the links below. Fix it before you read another blog. Fix it before drinking any more coffee.

Get a website right now.

Get a website domain and hosting account. It will cost you less than $10 / month. Use Hostgator web hosting. Why? Because I said so. Web hosting is a commodity. There are 10000 places you can host a website. If you don’t know anything about hosting then take my advice – because I know plenty about hosting. I’ve hosted tons of places, and I’ve run my own hosting company. Hostgator works as good as any, and they have a very common control panel that you will see at many other hosting companies. And I don’t care what your friends tell you – don’t host at GoDaddy. They are slow and there are other reasons that they are terrible.

After you get your account use your new control panel to install WordPress. Why? Because I said so. If you don’t know the difference between all of the content management systems, use the one that I say is the easiest. WordPress is very common and you will have no trouble finding help on how to use it. If you get a Hostgator web hosting account with my links in this post I’ll even install WordPress for you for free. I am just that nice. Please just get the domain, hosting account and WordPress started today. Not tomorrow. Today.

Get an email list right now.

Visit Mailchimp right now. Sign up and use their free mailing list plan. You can stay at Mailchimp and email your customers as long as you want for free as long as your list stays below 2000 people. If you do what I say and click on the word Mailchimp someplace in this post you will have your own email list started before the sun goes down today.

That is all I have today. Please take these two steps above. They are the two important first steps you can take to stop all over your competition.

These great resources and more can be found on my brand new Patrick Recommends .

Related posts:

1. New Social Media Coaching Program

To read this post on our site: Why You Should Not Be Doing Social Media To read all of our posts: Ready to Learn?

I am curious – does display social proof number on your website really attract more followers or are they a waste of time? I am going to be added those numbers soon but I’d like to get your opinion before I get started. Watch the video for more. And then leave comments below to let me know if you are pro or con on social proof and why. Thanks – Patrick

Note: If you’d rather read the text transcription scroll below the video

Click here to view the embedded video.

Hey there, its Patrick Allmond from justaskpatrick.com. Today’s video is more of a question for the community. And I’m going to pose the same question to you that’s been posed to me recently. And that is when you see the number of followers that somebody has on Facebook, or the number of followers that somebody has on twitter, or the number of RSS readers, or the number of newsletters subscribers on someone’s website; does that make a difference, or does that affect your decision as to whether, or not to do business with that person, or to also follower that person’s Facebook page or like that person’s Facebook page or follow that person on Twitter. That’s a question that’s been asked for me a couple times and now I’m starting to wonder myself. That number or those numbers up there showing a company’s validation or an individual’s validations is called social proof. And there’s been some debate as to whether or not you should be putting social proof numbers on your website or not. For example: if you see that somebody has thousands and thousands of followers on Twitter would that make you more likely to follow that person on Twitter? I’ve been wondering myself. First of all, how that applies in real world and I think when you go to McDonalds and you go to the arches and you see billions and billions served. I don’t recall any other restaurant I see that on, but I’m just kind of curious, does that make you more likely to eat at McDonalds? Anyways, now that people have been asking me this question, I’ve been wondering that for myself. My e-mail list has a decent following as does my Facebook page and my Twitter account. So what I may start doing is on my two websites allaboutfocus.com and justaskpatrick.com starting to share some of those numbers at the top of the banner and see if that decreases my bounce rate, which is the number of people that comes in one time and leave, and increases the number of followers, or Facebook fans, or e-mail subscribers. So check out the two websites allaboutfocus.com and justaskpatrick.com and let me know when you see those numbers on there. By the way, while your there yourself, I’m going to go ahead and make a blatant plug. Make sure you get on our e-mail list by going to the Patrick Recommends page and one of the first links on there is to get our free E-Book and that will also get you on our e-mail list. You can also find links around there to our Twitter account, which is just my name @PatrickAllmond on Twitter, or our Facebook fan page, which is Facebook.com/focusconsulting. Thanks for your time this has been Patrick Allmond from justaskpatrick.com. We’ll see you during our next video. Make sure you subscribe to our cool Youtube channel. We’ll see you soon.

Related posts:

1. Video: What Consumes You
2. New Social Media Coaching Program
3. Video: Finding your Social Media Mojo

To read this post on our site: Video: Does Social Proof matter? To read all of our posts: Ready to Learn?

In case you missed it here is our regular monthly Social Media Monday segment on KSBI in Oklahoma City.

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To read this post on our site: KSBI TV: Let’s get blogging on Social Media Monday To read all of our posts: Ready to Learn?

Click here to view the embedded video.

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2. Video: New CD + Advanced Social Media
3. Video: Commentary on the Facebook “If I die” app

To read this post on our site: Video: What do you do on Friday? To read all of our posts: Ready to Learn?