Featured Blogs - Forrester https://www.forrester.com/blogs/ Fri, 10 Jul 2026 19:09:30 +0000 en-US hourly 1 https://wordpress.org/?v=7.0 https://go.forrester.com/wp-content/uploads/2021/10/cropped-icon_512.c2nfSw_xZ0-150x150.png Featured Blogs - Forrester https://www.forrester.com/blogs/ 32 32 Forrester false Forrester podcast@forrester.com podcast Featured Blogs - Forrester https://go.forrester.com/wp-content/uploads/2022/01/WIM-Id-@3000px-2.jpg https://www.forrester.com/blogs/ AI Helped IKEA Create €1.3 Billion In New Revenue (But Not How You Think) https://www.forrester.com/blogs/ai-helped-ikea-create-e1-3-billion-in-new-revenue-but-not-how-you-think/ Fri, 10 Jul 2026 17:52:00 +0000 https://www.forrester.com/?p=300709 AI Cost Management: How Prepared Are You? https://www.forrester.com/blogs/ai-cost-management-how-prepared-are-you/ Fri, 10 Jul 2026 16:08:30 +0000 https://www.forrester.com/?p=300706 Budget Planning 2027: Portfolio Marketing And Product Management Must Be Primed For AI-Era Innovation https://www.forrester.com/blogs/budget-planning-2027-portfolio-marketing-and-product-management-must-be-primed-for-ai-era-innovation/ Fri, 10 Jul 2026 14:55:00 +0000 https://www.forrester.com/?p=300640 What Drives Journey Emotions? Introducing Forrester’s Journey Benchmarking Series https://www.forrester.com/blogs/what-drives-journey-emotions-introducing-forresters-journey-benchmarking-series/ Fri, 10 Jul 2026 10:53:01 +0000 https://www.forrester.com/?p=300617 Your Journey Surveys Overestimate NPS https://www.forrester.com/blogs/your-journey-surveys-overestimate-nps/ Fri, 10 Jul 2026 10:52:29 +0000 https://www.forrester.com/?p=300627 Human Risk Management MythBusters: What’s True, What’s False, And What’s Evolving https://www.forrester.com/blogs/human-risk-management-mythbusters-whats-true-whats-false-and-whats-evolving/ Fri, 10 Jul 2026 00:46:40 +0000 https://www.forrester.com/?p=300678 Marketing Matters More To Growth Momentum Than Ever https://www.forrester.com/blogs/marketing-matters-more-to-growth-momentum-than-ever/ Thu, 09 Jul 2026 23:44:58 +0000 https://www.forrester.com/?p=300669 Which AI Consulting Service Provider Is Best For You? https://www.forrester.com/blogs/which-ai-consulting-service-provider-is-best-for-you/ Thu, 09 Jul 2026 21:17:02 +0000 https://www.forrester.com/?p=300645 Budget Planning 2027: B2B Marketing Leaders Must Prioritize Focus For Resilience https://www.forrester.com/blogs/budget-planning-2027-b2b-marketing-leaders-must-prioritize-focus-for-resilience/ Thu, 09 Jul 2026 19:40:50 +0000 https://www.forrester.com/?p=300649 European Marketers Are Playing It Safe With AI — That’s The Problem https://www.forrester.com/blogs/european-marketers-are-playing-it-safe-with-ai-thats-the-problem/ Thu, 09 Jul 2026 14:05:53 +0000 https://www.forrester.com/?p=300533