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    <title>Forrester Media's Atlanta Video Production Blog</title>
    
    
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    <updated>2012-01-20T15:00:00-05:00</updated>
    <subtitle>Forrester Media is one of Atlanta's leading video production companies serving businesses large and small since 1990. Our blog feature topics of interest, news and commentary about video production, advertising, marketing and social media.</subtitle>
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        <title>Discovering the YouTube Creator Playbook</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/ForresterMediasAtlantaVideoProductionBlog/~3/Xr9Zau30kUE/discovering-the-youtube-creator-playbook.html" />
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        <published>2012-01-20T15:00:00-05:00</published>
        <updated>2012-01-20T15:00:00-05:00</updated>
        <summary>Exploring online video as an addition to the marketing strategy for your business? Looking to improve and expand your present efforts? The YouTube Creator Playbook is quickly becoming an industry resource that everyone, regardless of experience, should review. While it's...</summary>
        <author>
            <name>Michael Forrester</name>
        </author>
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        <category scheme="http://www.sixapart.com/ns/types#category" term="Weblogs" />
        
        
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<div xmlns="http://www.w3.org/1999/xhtml"><p>Exploring online video as an addition to the marketing strategy for your business? Looking to improve and expand your present efforts? <br /><br /> <a href="http://forrestermediablog.typepad.com/.a/6a00e5524301ed88340168e5dea768970c-pi" style="float: left;"><img alt="YouTube Creator Playbook" class="asset  asset-image at-xid-6a00e5524301ed88340168e5dea768970c" src="http://forrestermediablog.typepad.com/.a/6a00e5524301ed88340168e5dea768970c-320wi" style="margin: 0px 5px 5px 0px; border: 1px solid #000000;" title="YouTube Creator Playbook" /></a>The YouTube Creator Playbook is quickly becoming an industry resource that everyone, regardless of experience, should review.</p>
<p>While it's not a quick read, it's loaded with practical tips, strategies and best practices that could benefit anyone with an interest in online video.</p>
<p>While the Playbook is geared specifically for YouTube content creators, there's good information that can be beneficial to anyone needing to learn best practices, tips and strategies. It also covers the importance of analytics that help you discover a mine rich with data and statistics. You'll likely find some sections more informative and relevant than others, but all are worth reading.</p>
<p>Download the <a href="http://www.youtube.com/creators/playbook.html" target="_blank" title="YouTube Creator Playbook">YouTube Creator Playbook</a>, then when you're ready to produce your web video, Forrester Media is here to help you create an effective and engaging video, on time and on budget.</p>
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    <entry>
        <title>Kicking off 2012 with the Cobb Chamber</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/ForresterMediasAtlantaVideoProductionBlog/~3/O3TwouVMH0I/kicking-off-2012-with-the-cobb-chamber.html" />
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        <published>2012-01-12T10:39:53-05:00</published>
        <updated>2012-01-12T10:41:40-05:00</updated>
        <summary>We started 2012 with a fun, energetic and positive video for our neighbor, the Cobb Chamber of Commerce. With the new year, they rolled out a new look and logo which was created by 524 Creative. To introduce the logo...</summary>
        <author>
            <name>Michael Forrester</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Corporate" />
        
        
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&lt;div xmlns="http://www.w3.org/1999/xhtml"&gt;&lt;p&gt;We started 2012 with a fun, energetic and positive video for our neighbor, the Cobb Chamber of Commerce. With the new year, they rolled out a new look and logo which was created by 524 Creative. To introduce the logo to the membership, we were asked to create a video using images and text that conveys the key messages and branding of the Chamber.&lt;/p&gt;
&lt;p&gt;They also requested it feel 'big' and have a dramatic element leading to the reveal of the new logo. Our editor worked in both Adobe After Effects and Apple Motion to complete the two-minute video.&lt;/p&gt;
&lt;p&gt;The video (and new logo) premiered to an enthusiastic membership on Monday, January 9th at their monthly meeting held at the Cobb Galleria.&lt;/p&gt;
&lt;p&gt;&lt;iframe src="http://player.vimeo.com/video/34712513" width="480" height="270" frameborder="0" webkitAllowFullScreen mozallowfullscreen allowFullScreen&gt;&lt;/iframe&gt;&lt;/p&gt;
&lt;p&gt;We're pleased to have been asked to be a part of this project and work with our neighbors. Here's a toast to a Prosperous 2012!&lt;/div&gt;
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    <feedburner:origLink>http://www.forrestermediablog.com/2012/01/kicking-off-2012-with-the-cobb-chamber.html</feedburner:origLink></entry>
    <entry>
        <title>Happy New Year</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/ForresterMediasAtlantaVideoProductionBlog/~3/3OC5BzKeReM/happy-new-year.html" />
        <link rel="replies" type="text/html" href="http://www.forrestermediablog.com/2011/12/happy-new-year.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00e5524301ed8834015439146de0970c</id>
        <published>2011-12-28T11:36:25-05:00</published>
        <updated>2011-12-28T11:36:25-05:00</updated>
        <summary>Best wishes for a safe and prosperous 2012! Enjoy the New Year and we look forward to serving you again starting January 2, 2012!</summary>
        <author>
            <name>Michael Forrester</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Weblogs" />
        
        
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<div xmlns="http://www.w3.org/1999/xhtml"><p><a href="http://www.zwani.com/graphics/new_years/"><img alt="Happy New Year" border="0" src="http://images.zwani.com/graphics/new_years/images/newyears.gif" /></a></p>
<p>Best wishes for a safe and prosperous 2012! Enjoy the New Year and we look forward to serving you again starting January 2, 2012!</p></div>
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