Freshly Peeled: from The Fresh Peel

How Twitter is Changing the Scope of Advertising

Fri, 09 Sep 2011 08:48:17 -0500

Worldwide Growth of Social Media

Sat, 03 Sep 2011 09:00:23 -0500

Visual Evolution of Transactions and Commerce

Sat, 03 Sep 2011 08:27:05 -0500

Psychology and Advertising

Sat, 03 Sep 2011 07:57:52 -0500

Psychology and Advertising

Crowdsourcing Visualized

Fri, 19 Aug 2011 09:52:58 -0500

ScanLife: Mobile Barcode Q2 2011 Trend Report

Thu, 04 Aug 2011 10:02:00 -0500

ScanLife’s Mobile Barcode Q2 2011 Trend Report is now available. Here are some of the key takeaways:

A year ago, the ScanLife system was processing 10 scans per minute, and it now does 1 scan per second.
Scans come from over 125 different countries every day.
2D barcode scanning is currently outpacing the growth of 1D barcodes, a major shift from 2010.
Over 45,000 2D barcodes were generated from the ScanLife platform in the 2nd quarter, a 300% increase from a year ago.
Over 400,000 unique UPC codes, or products, were scanned by the ScanLife app in a single month.
The number of females scanning increased 13%, and the 35-44 age-group increased 8% from the last quarter showing a continued trend toward the mainstream.

Download the full report here.

71% of online adults now use video-sharing sites

Thu, 28 Jul 2011 10:04:41 -0500

71% of online adults now use video-sharing sites

The New Era of Expressive Research

Mon, 18 Jul 2011 09:59:31 -0500

The New Era of Expressive Research

curiositycounts: The Internet of Things, in an infographic – a...

Mon, 18 Jul 2011 09:57:14 -0500

curiositycounts:

The Internet of Things, in an infographic – a timely look at how connected sensors are shaping our world, as we prepare for MoMA’s Talk to Me show on that very subject, opening next week.

The New Mobile Shopper

Fri, 13 May 2011 09:19:36 -0500

This is some good “man on the street” style research that represents that reinforces many of the mobile shopping stats we are seeing. (See chart below)

At the beginning of the year I stated that I noted how mobile shopping would be one of the most impactful trends in 2011. If mobile payment platforms make it to devices this year, we are going mobile shopping taken to a whole new level.

Mobile Movement: Understanding Smartphone Consumers

Fri, 29 Apr 2011 15:56:09 -0500

Mobile Movement: Understanding Smartphone Consumers

In-store Mobile Product Browsing has Grown 78% Since 2009 More...

Mon, 18 Apr 2011 14:16:44 -0500

In-store Mobile Product Browsing has Grown 78% Since 2009

More proof that advances in mobile will have a huge implications for retailers and brands. For brands mobile creates an opportunity to regain some of the in-store control that currently exists with retailers. For retailers, it means fierce competition with other retailers both online and off.

The Evolution of Mobile

Mon, 18 Apr 2011 12:42:26 -0500

The Evolution of Mobile

The Future is in Connecting Objects

Mon, 18 Apr 2011 12:38:58 -0500

The Future is in Connecting Objects

Kiip: Building Affinity Through Earned Rewards Kiip, to quickly...

Tue, 12 Apr 2011 11:54:00 -0500

Kiip: Building Affinity Through Earned Rewards

Kiip, to quickly sum up the concept behind it, is a platform that delivers branded rewards to social gamers (currently via mobile) at the point of achievement in the game. The idea is that at this point the brand has a greater chance of building affinity with consumers.

Social Media by Demographics: Gender, Income, Age, Education, Affinity

Fri, 11 Mar 2011 15:06:44 -0600

Some key takeaways:

Twitter has the largest division of wealth with 27% earning 75k or more.
Twitter also has the largest division of users with secondary education, 37% have at least a bachelors degree.
Myspace has the largest division of lower income users with 63% earning 50k or less.
Myspace also has the greatest gender divide, with a 64% female and 36% male membership.
Facebook has the largest division of older users with 37% being 45 years or older.

What Publishers Can Learn From Facebook Like Trends An overview...

Fri, 11 Mar 2011 13:41:40 -0600

What Publishers Can Learn From Facebook Like Trends

An overview of the findings from the “Like Log Study,” which analyzed the Facebook Like trends of 45 major news publications, shows that a very small share of the major account for more than half of likes for each publication.

PewPewPewPewPewPewPewPewPew Voice-Controlled Video Game Forget...

Tue, 08 Mar 2011 16:14:56 -0600

PewPewPewPewPewPewPewPewPew Voice-Controlled Video Game

Forget navigating the gaming world with your own movements. This game hack is controlled using a separate microphone for each action.

I find it interesting how this modification takes a traditionally single-player interface and creates the need for multiple players. Talk about having true team harmony.

Nooka Augmented Reality Accessorizer

Sun, 06 Mar 2011 21:20:46 -0600

Nooka Augmented Reality Accessorizer

Innovation & Collaboration Saneel Radia presents the idea...

Sun, 06 Mar 2011 21:14:03 -0600

Innovation & Collaboration

Saneel Radia presents the idea that innovation is more likely to grow in open co-creation collaborative environments than the controlled crowdsourcing models like Dell’s Idea Storm and My Starbucks Idea.