In Fact

Froling Enterprises teams up with Multi Print to produce vehicle graphics

Thu, 05 Sep 2013 14:30:00 GMT

Froling Enterprises teamed up with Multi Print in Port Augusta to produce wrap around graphics for their Holden Colorados. The topic of the project came up in passing during a lunch with directors Tony Mitchell and Shane Packard; during this lunch, some simple concept sketches were drawn, which were later turned into a Photoshop mock-up. Once approved, the design was made into the finished product you see in the video below:

Froling Enterprises works with Illuminart for Night Mural Picnic light show

Mon, 19 Aug 2013 06:00:00 GMT

Froling Enterprises created a series of animated reveals for Illuminart's Night Mural Picnic which was held Saturday 17th of August. The following video shows a comparison between our animation work files and the event itself. (Event footage by Paula McManus)

M.R. Electrical Services TV Ad

Thu, 15 Aug 2013 03:06:00 GMT

Another animated TV commercial from Froling Enterprises will be on TV soon. This was a huge amount of fun to make. Thanks to Brad Aldridge at Southern Cross in Port Pirie for helping us get these sequences into TV land!

Dan the Solar Man Ad

Fri, 19 Jul 2013 08:27:00 GMT

Check out Stu's latest TV ad, for Dan the Solar Man!

Do you have a message for your customers or a story to tell? Do you think it might make more of an impact if it was told in a video? We do video for a variety of purposes, including TV advertising, educational, work place training and just for fun.

Do I HAVE TO be on Facebook? and Chronocentricity

Thu, 23 Aug 2012 14:30:00 GMT

I often come across people that are vehemently opposed to all things Facebook, twitter and suchlike in their own day-to-day life. The same people often admit that their wives and children are on the net all the time and are ‘right into’ Facebook. I tend to nod in agreement and qualify my involvement in social media as a requirement of my work.

Similarly people I meet in my travels that bemoan the fact that they feel that they have to be ‘on’ Facebook to have a successful Internet presence, and that they hate all this ‘new’ stuff. My line on this, to try and allay their fears, is to say that it’s nothing new. Social media, usually regarded as a new phenomena, is really only word-of-mouth. Talk to anyone in business and most will say that word-of-mouth is their most successful marketing - or worst if they’re bad.

By using the example of the ‘front bar’, ‘coffee shop’ or ‘up the street’ as just being a place where people will meet and talk about your service levels, product quality or workmanship (and what ever other gossip they come across) – and then extending this to Facebook, email, twitter etc. - the analogy becomes clearer.

So I say, "you don’t HAVE to be on Facebook, if you want people to talk about the stuff on your website, just make it easy for them to share", if it's worth sharing, they will.

Coming home from Port Augusta tonight, I was listening to Radio National and Mark Colvin was talking with Tom Standage. A great discussion, in which Tom said that social media has been around since at least Roman times and that it has really been the communication norm and is just re-emerging, that ‘industrial media’, Newspapers, TV radio etc. are the anomaly, not that they’re going to go away in a hurry.

This brings me to mention Tom's cool word. Chronocentricty - "the egotism that one's own generation is poised on the very cusp of history."

Often we think, because what we might be doing is facilitated by new technology, what we're doing is new. - There's the rub, it's probably not.

From the ABC's RN website - by Mark Colvin.

There is nothing new under the sun, says Ecclesiastes, and when it comes to social media Tom Standage has set out to prove the saying right. His day job is as a journalist and the digital editor at The Economist. But he's also the author of a book called The Victorian Internet. And he's got another in the pipeline called Cicero's Web. I began by asking him about a technology that totally transformed Australian life in the Victorian era - the telegraph wire.

Here's the interview.

http://www.abc.net.au/news/2012-08-24/interview-tom-standage/4221934