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          <title>Further - Online communication for business</title>
          <language>en-gb</language>
          <link>http://www.furtheronline.co.uk/</link>
          <description>Further - Online communication for business</description>
          <pubDate>Fri, 09 Jan 2009 13:50:48 GMT</pubDate>
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               <title>Google tries to be more social</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/AVeem-W2CLc/industry-news-item.aspx</link>
               <description>&lt;strong&gt;Google, a company that has built its success in search on the back of a superior search algorithm, is looking to humans as it makes search a bit more social with the launch of SearchWiki.&lt;/strong&gt;&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/AVeem-W2CLc" height="1" width="1"/&gt;</description>
               <pubDate>Mon, 15 Dec 2008 11:11:36 GMT</pubDate>
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          <item>
               <title>Further strengthens development team</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/D_l9GkOIWos/news-item.aspx</link>
               <description>&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/D_l9GkOIWos" height="1" width="1"/&gt;</description>
               <pubDate>Mon, 15 Dec 2008 10:44:40 GMT</pubDate>
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               <title>Further just the ticket for viagogo.</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/RvuyEkxLIcw/news-item.aspx</link>
               <description>We are now working with viagogo, one of the UK's leading, and most respected, ticket agencies.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/RvuyEkxLIcw" height="1" width="1"/&gt;</description>
               <pubDate>Mon, 15 Dec 2008 10:38:53 GMT</pubDate>
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               <title>Further introduce �?Pay-on-results�? PPC.</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/FNhVzP35h7k/news-item.aspx</link>
               <description>Most search agencies claim to offer you the best results.&lt;br /&gt;
But how many are happy to really put their necks on the line and be paid on results? Further&amp;rsquo;s new &amp;lsquo;pay-on-results&amp;rsquo; PPC service offers you just that.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/FNhVzP35h7k" height="1" width="1"/&gt;</description>
               <pubDate>Mon, 15 Dec 2008 10:25:49 GMT</pubDate>
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          <item>
               <title>Hawaii Five Ohhh</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/cre8YNxAQ-8/news-item.aspx</link>
               <description>&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Further celebrated launching into its new Limited company status with a fun 'team building via raft building' exercise last week at the excellent outdoor activity centre based at Whitlingham, just outside of Norwich.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/cre8YNxAQ-8" height="1" width="1"/&gt;</description>
               <pubDate>Fri, 19 Sep 2008 15:15:37 GMT</pubDate>
               <guid isPermaLink="false">http://www.furtheronline.co.uk/news-item.aspx?newsId=75</guid>
          <feedburner:origLink>http://www.furtheronline.co.uk/news-item.aspx?newsId=75</feedburner:origLink></item>
          <item>
               <title>Introducing the new Further brand identity</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/ltA4_9yjUC0/news-item.aspx</link>
               <description>&amp;nbsp;&amp;ldquo;The brand that doesn&amp;rsquo;t evolve, dies&amp;rdquo;. It&amp;rsquo;s a mantra that&amp;rsquo;s been shouted from the rooftops by marketeers for years, but one we at Further very much believe in.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/ltA4_9yjUC0" height="1" width="1"/&gt;</description>
               <pubDate>Thu, 04 Sep 2008 10:21:26 GMT</pubDate>
               <guid isPermaLink="false">http://www.furtheronline.co.uk/news-item.aspx?newsId=74</guid>
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          <item>
               <title>Rob joins the search marketing team</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/kPoFjADn5dE/news-item.aspx</link>
               <description>&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/kPoFjADn5dE" height="1" width="1"/&gt;</description>
               <pubDate>Thu, 04 Sep 2008 10:07:45 GMT</pubDate>
               <guid isPermaLink="false">http://www.furtheronline.co.uk/news-item.aspx?newsId=73</guid>
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          <item>
               <title>Further limber up for Fitness Footwear</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/28j_3S-9YSc/news-item.aspx</link>
               <description>Fitness Footwear is an excellent online retailer, stocking some of the largest ranges of footwear from leading brands such as Merrell, Fit-Flops, Crocs, Birkenstock, Simple, Teva and Salomon - and have chosen Further to as its search marketing partner&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/28j_3S-9YSc" height="1" width="1"/&gt;</description>
               <pubDate>Mon, 21 Jul 2008 11:04:43 GMT</pubDate>
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          <item>
               <title>Just one month in, Expedia starts to fly</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/YKtu5RlNeL4/news-item.aspx</link>
               <description>&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/YKtu5RlNeL4" height="1" width="1"/&gt;</description>
               <pubDate>Fri, 20 Jun 2008 15:32:44 GMT</pubDate>
               <guid isPermaLink="false">http://www.furtheronline.co.uk/news-item.aspx?newsId=71</guid>
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               <title>Further scoop CIM award for Online Effectiveness</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/ASYd1l59huI/news-item.aspx</link>
               <description>In April we decided to enter our first awards - the CIM East of England Marketing Excellence Awards. In May we found out we&amp;rsquo;d been nominated as one of the three finalists.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/ASYd1l59huI" height="1" width="1"/&gt;</description>
               <pubDate>Fri, 06 Jun 2008 10:56:50 GMT</pubDate>
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          <item>
               <title>Further leave others in wake to grab Richardsons</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/4dsTfY_i7hQ/news-item.aspx</link>
               <description>Further is the chosen partner for online marketing and PPC management&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/4dsTfY_i7hQ" height="1" width="1"/&gt;</description>
               <pubDate>Thu, 29 May 2008 11:09:45 GMT</pubDate>
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               <title>Peter Chu joins Further�?s SEO team.</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/K-0SU30Rt2U/news-item.aspx</link>
               <description>We&amp;rsquo;re delighted to announce another new recruit, Peter Chu,&amp;nbsp; who&amp;rsquo;s just relocated from Glasgow to join the search marketing team as an Online Marketer.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/K-0SU30Rt2U" height="1" width="1"/&gt;</description>
               <pubDate>Mon, 12 May 2008 16:52:20 GMT</pubDate>
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               <title>Sunday Times trumpets the power of SEO.</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/DGyW1m6lXPg/industry-news-item.aspx</link>
               <description>If you happened to pick up the Sunday Times on 4th May, you hopefully will have read the excellent article by James Ashton &amp;lsquo;Searching to get to the top of Google&amp;rsquo; which showed how natural search (SEO) has taken a big foothold here in the UK and is forecast to increase at a rate far beyond that of paid search (PPC) over the next few years.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/DGyW1m6lXPg" height="1" width="1"/&gt;</description>
               <pubDate>Wed, 07 May 2008 17:35:37 GMT</pubDate>
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               <title>Another First Class Win</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/jHdB7bDuV9s/news-item.aspx</link>
               <description>First Class Schools have chosen Further to carry out online marketing to drive traffic to their new site.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/jHdB7bDuV9s" height="1" width="1"/&gt;</description>
               <pubDate>Tue, 29 Apr 2008 15:59:39 GMT</pubDate>
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               <title>Freedom Holiday Homes appoint Further</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/Td2DgChi6nA/news-item.aspx</link>
               <description>Freedom Holiday Homes, providers of self-catering apartments, cottages and holiday lets in Kent and East Sussex have appointed us to carry out SEO to increase traffic to the existing site.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/Td2DgChi6nA" height="1" width="1"/&gt;</description>
               <pubDate>Tue, 29 Apr 2008 15:02:14 GMT</pubDate>
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          <item>
               <title>Further win Hughes TV &amp; Audio</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/gh6gCMF9IOs/news-item.aspx</link>
               <description>Online consumer electronics retailer Hughes TV &amp;amp; Audio has appointed Further to carry out the online marketing for its flagship HughesDirect ecommerce site.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/gh6gCMF9IOs" height="1" width="1"/&gt;</description>
               <pubDate>Tue, 15 Apr 2008 11:22:01 GMT</pubDate>
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               <title>Green printers give Further green light</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/pivBDtWA_A0/news-item.aspx</link>
               <description>Colchester Print Group look&amp;nbsp; to Further for online marketing push.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/pivBDtWA_A0" height="1" width="1"/&gt;</description>
               <pubDate>Tue, 08 Apr 2008 23:03:16 GMT</pubDate>
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               <title>Further sponsor excellence</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/5XyBe_Btm90/news-item.aspx</link>
               <description>The CIM Marketing Excellence Awards have a new sponsor for 2008 - Further.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/5XyBe_Btm90" height="1" width="1"/&gt;</description>
               <pubDate>Tue, 08 Apr 2008 22:34:06 GMT</pubDate>
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               <title>Ryan joins the search team</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/oqPHVYPuTCU/news-item.aspx</link>
               <description>On 3rd March, Further strengthened its online marketing team with the arrival of Ryan Blakemore.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/oqPHVYPuTCU" height="1" width="1"/&gt;</description>
               <pubDate>Thu, 06 Mar 2008 16:50:26 GMT</pubDate>
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          <item>
               <title>SEM delivering 300% return on investment </title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/_P2x3BqpYew/industry-news-item.aspx</link>
               <description>&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/_P2x3BqpYew" height="1" width="1"/&gt;</description>
               <pubDate>Sat, 05 Jul 2008 08:44:46 GMT</pubDate>
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               <title>Further land SEO contract for three online portals</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/OM5SZ66PfGA/news-item.aspx</link>
               <description>We have just been appointed to handle search engine marketing for the Jobs24, Homes24 and Drive 24 online classified portals which were launched in 2007.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/OM5SZ66PfGA" height="1" width="1"/&gt;</description>
               <pubDate>Fri, 29 Feb 2008 17:06:58 GMT</pubDate>
               <guid isPermaLink="false">http://www.furtheronline.co.uk/news-item.aspx?newsId=59</guid>
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          <item>
               <title>Microsoft's bid on Yahoo!</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/zzFguqvSIUQ/industry-news-item.aspx</link>
               <description>It's been swirling around the news for a week now, Microsoft's unsolicited bid for Yahoo! at a mind-numbing $42billion. The offer stands at 62% above share value, which leaves Yahoo! very little choice...&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/zzFguqvSIUQ" height="1" width="1"/&gt;</description>
               <pubDate>Fri, 08 Feb 2008 11:10:35 GMT</pubDate>
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               <title>Search Engine Marketing. Your antidote to recession worries?</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/MsOH-0uRPs4/resources-item.aspx</link>
               <description>Further Partner Steve Jaggard explains why worrying economic times ahead may just bring the impetus some Marketing Directors and business owners need to trial online marketing for the first time.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/MsOH-0uRPs4" height="1" width="1"/&gt;</description>
               <pubDate>Fri, 04 Jul 2008 13:08:10 GMT</pubDate>
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               <title>Godfrey DIY nailed following re-pitch</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/9VZU2yYMWUU/news-item.aspx</link>
               <description>Home improvement independent&amp;nbsp; Godfrey DIY have re-signed Further following a three-way pitch for an expanded SEM and email marketing contract for 2008.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/9VZU2yYMWUU" height="1" width="1"/&gt;</description>
               <pubDate>Sun, 03 Feb 2008 16:09:07 GMT</pubDate>
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               <title>Business Development Manager appointed</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/buvN_tVQw0s/news-item.aspx</link>
               <description>Further has its first dedicated Business Development Manager. We are delighted that Carl Willimott&amp;nbsp; has joined the team.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/buvN_tVQw0s" height="1" width="1"/&gt;</description>
               <pubDate>Wed, 23 Jan 2008 12:54:20 GMT</pubDate>
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          <item>
               <title>New site for market leaders RapidSwitch.</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/JTFggrR5XQw/news-item.aspx</link>
               <description>Further complete new website for RapidSwitch, the UK's leading suppliers of dedicated servers.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/JTFggrR5XQw" height="1" width="1"/&gt;</description>
               <pubDate>Mon, 07 Jan 2008 18:03:17 GMT</pubDate>
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               <title> Free search position checker launched</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/5SV6A-_3GJ8/news-item.aspx</link>
               <description>&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/5SV6A-_3GJ8" height="1" width="1"/&gt;</description>
               <pubDate>Sun, 30 Dec 2007 11:47:15 GMT</pubDate>
               <guid isPermaLink="false">http://www.furtheronline.co.uk/news-item.aspx?newsId=51</guid>
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               <title>Creative campaigns drive more than 50,000 ticket registrations</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/YH_vLcugrho/news-item.aspx</link>
               <description>&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/YH_vLcugrho" height="1" width="1"/&gt;</description>
               <pubDate>Tue, 04 Dec 2007 08:53:52 GMT</pubDate>
               <guid isPermaLink="false">http://www.furtheronline.co.uk/news-item.aspx?newsId=50</guid>
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               <title>New search marketing win within print industry</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/zM0JIUuSa6k/news-item.aspx</link>
               <description>&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/zM0JIUuSa6k" height="1" width="1"/&gt;</description>
               <pubDate>Mon, 03 Dec 2007 18:21:40 GMT</pubDate>
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               <title>Pay per click trial brings massive reduction in CPR. </title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/RsachRinAbI/news-item.aspx</link>
               <description>&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/RsachRinAbI" height="1" width="1"/&gt;</description>
               <pubDate>Mon, 03 Dec 2007 17:55:34 GMT</pubDate>
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               <title>The Future of Google Search Results</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/glbd8mCkRDU/industry-news-item.aspx</link>
               <description>Google search results are now starting to display results from other verticals such as video, maps, local and blog search. A great example of this is...&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/glbd8mCkRDU" height="1" width="1"/&gt;</description>
               <pubDate>Tue, 27 Nov 2007 15:10:18 GMT</pubDate>
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               <title>Xing social network to introduce ads.</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/8be4srMpi5U/industry-news-item.aspx</link>
               <description>&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/8be4srMpi5U" height="1" width="1"/&gt;</description>
               <pubDate>Sun, 18 Nov 2007 17:10:30 GMT</pubDate>
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          <item>
               <title>First Class job, it's official</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/5dqiuxba25w/news-item.aspx</link>
               <description>Our new site for First Class has been acclaimed by top industry review sites for its web standards and accessibility.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/5dqiuxba25w" height="1" width="1"/&gt;</description>
               <pubDate>Fri, 16 Nov 2007 14:55:00 GMT</pubDate>
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          <item>
               <title>Further Spellchecker a massive hit</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/YTLPMtcp1uM/news-item.aspx</link>
               <description>The free Further spellchecker has exceeded all expectations in its first 8 weeks, checking over 10,600 pages and 986 individual sites.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/YTLPMtcp1uM" height="1" width="1"/&gt;</description>
               <pubDate>Mon, 12 Nov 2007 10:11:04 GMT</pubDate>
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               <title>Charity site goes live</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/wO4RmCHcINs/news-item.aspx</link>
               <description>Further have just completed the Phase 1 site for University of the Oceans - an ambitious and quite staggering national project to create the largest and most modern square-rigged education and adventure training and research sailing ship in the world.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/wO4RmCHcINs" height="1" width="1"/&gt;</description>
               <pubDate>Mon, 12 Nov 2007 11:08:19 GMT</pubDate>
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          <item>
               <title>Google Announces 43% Rise in Q3 Profit</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/wdDglnIjoA4/industry-news-item.aspx</link>
               <description>The Google train keeps on rolling. After seeing its stock rise above $600 per share&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/wdDglnIjoA4" height="1" width="1"/&gt;</description>
               <pubDate>Fri, 19 Oct 2007 17:19:26 GMT</pubDate>
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               <title>First Class Schools sign up Further</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/auZb6mkVK6A/news-item.aspx</link>
               <description>First Class Schools, one of the UK's leading educational software suppliers have selected us to provide new web presence and online marketing strategy.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/auZb6mkVK6A" height="1" width="1"/&gt;</description>
               <pubDate>Thu, 18 Oct 2007 12:18:37 GMT</pubDate>
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               <title>Current TV relaunches website to let users define news</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/ihGQ8RSM8PE/industry-news-item.aspx</link>
               <description>Current - the television network for young adults co-founded by Al Gore - has relaunched its website in a bid to involve users in generating and selecting news content.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/ihGQ8RSM8PE" height="1" width="1"/&gt;</description>
               <pubDate>Thu, 18 Oct 2007 11:41:31 GMT</pubDate>
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               <title>France Show eticket offer off to a flying start</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/cyGbCQIzPMY/news-item.aspx</link>
               <description>Over 4,000 tickets to the France Show 2008 already taken up online - before main advertising push gets underway.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/cyGbCQIzPMY" height="1" width="1"/&gt;</description>
               <pubDate>Mon, 08 Oct 2007 11:35:13 GMT</pubDate>
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               <title>Microsoft acquires Jellyfish.com</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/DGAtxgbeJco/industry-news-item.aspx</link>
               <description>Yesterday, Microsoft announced it has acquired Jellyfish, a shopping comparison engine.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/DGAtxgbeJco" height="1" width="1"/&gt;</description>
               <pubDate>Tue, 02 Oct 2007 14:40:02 GMT</pubDate>
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               <title>Further hires new SEO specialist</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/6REWjl-RBac/news-item.aspx</link>
               <description>Further is proud to annouce the augmentation of its online marketing team with a new SEO specialist.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/6REWjl-RBac" height="1" width="1"/&gt;</description>
               <pubDate>Mon, 01 Oct 2007 11:06:53 GMT</pubDate>
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               <title>Travel operator appoints Further</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/LdMR-YYRBKk/news-item.aspx</link>
               <description>Long-established ferry and overseas travel operator, Ferry Travel Club, have selected Further to handle online marketing and increase conversion for its main site&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/LdMR-YYRBKk" height="1" width="1"/&gt;</description>
               <pubDate>Fri, 21 Sep 2007 11:25:38 GMT</pubDate>
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          <item>
               <title>The current state of the online marketing industry</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/6FrNkhGKxw4/industry-news-item.aspx</link>
               <description>A few really interesting key facts and figures about the astonishing growth in our industry. If you need any reasons to invest in online marketing, just read on.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/6FrNkhGKxw4" height="1" width="1"/&gt;</description>
               <pubDate>Wed, 19 Sep 2007 15:02:39 GMT</pubDate>
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               <title>Arlington Hotel Group's online enquiries hit an all-time high this month</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/2w4lUc7IJCw/news-item.aspx</link>
               <description>Our search marketing work for regional hotel group, Arlington Hotels, has seen them creep up the first page of Google for their main key search terms.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/2w4lUc7IJCw" height="1" width="1"/&gt;</description>
               <pubDate>Wed, 19 Sep 2007 14:15:56 GMT</pubDate>
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               <title>PPC test cuts cost per enquiry to one sixth!</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/KSa-oLNBbkE/news-item.aspx</link>
               <description>Further online marketing team rise to the challenge.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/KSa-oLNBbkE" height="1" width="1"/&gt;</description>
               <pubDate>Thu, 13 Sep 2007 20:51:40 GMT</pubDate>
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               <title>Property site goes from 0 - 1 million in just 42 days</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/LKSDnPl_Pq4/news-item.aspx</link>
               <description>We are delighted to announce that France Property Shop has reached 1 million page impressions within six weeks of going live.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/LKSDnPl_Pq4" height="1" width="1"/&gt;</description>
               <pubDate>Wed, 12 Sep 2007 21:57:11 GMT</pubDate>
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               <title>Chinese cops on internet beat</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/ICVbum99fxs/industry-news-item.aspx</link>
               <description>Police in China to start patrolling the Web using animated beat officers that pop up on a user&amp;rsquo;s browser.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/ICVbum99fxs" height="1" width="1"/&gt;</description>
               <pubDate>Thu, 06 Sep 2007 23:11:26 GMT</pubDate>
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               <title>Google signs ad deal with CNN</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/Yd-Kqp2u-4M/industry-news-item.aspx</link>
               <description>Google set to become exclusive provider of auction based text-advertising on CNN.com.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/Yd-Kqp2u-4M" height="1" width="1"/&gt;</description>
               <pubDate>Thu, 06 Sep 2007 23:07:47 GMT</pubDate>
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               <title>Overseas property searches increase by 24%</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/PxJ-TeFVGEg/industry-news-item.aspx</link>
               <description>The Office of National Statistics released data showing that 385,000 people left the UK for long term foreign residence in the year to mid-2006.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/PxJ-TeFVGEg" height="1" width="1"/&gt;</description>
               <pubDate>Thu, 06 Sep 2007 23:05:54 GMT</pubDate>
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               <title>More mobile Ebaying</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/jWL4AF4r270/industry-news-item.aspx</link>
               <description>After a successful Spanish test, launched in September, ebay is to launch it's own mobile re-bidding service.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/jWL4AF4r270" height="1" width="1"/&gt;</description>
               <pubDate>Thu, 06 Sep 2007 23:02:23 GMT</pubDate>
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               <title>Further to launch France Show 2008 </title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/10XqyRFbCD8/news-item.aspx</link>
               <description>The brand created, the site live, Further now have the task of attracting the visitors online&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/10XqyRFbCD8" height="1" width="1"/&gt;</description>
               <pubDate>Thu, 30 Aug 2007 17:07:55 GMT</pubDate>
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          <item>
               <title>Langley site ready for the new Autumn term</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/ndkK9h0Qdo4/news-item.aspx</link>
               <description>A new website and identity for Langley School, one of Norfolk&amp;rsquo;s leading private educational establishments.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/ndkK9h0Qdo4" height="1" width="1"/&gt;</description>
               <pubDate>Thu, 30 Aug 2007 17:01:53 GMT</pubDate>
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          <item>
               <title>Triffic traffic, shite site!</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/beINGzx--W0/resources-item.aspx</link>
               <description>As Zak Ireson explains, there&amp;rsquo;s little point driving visitors to a site that&amp;rsquo;s not worth the drive.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/beINGzx--W0" height="1" width="1"/&gt;</description>
               <pubDate>Wed, 29 Aug 2007 19:12:45 GMT</pubDate>
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          <item>
               <title>SEO? PPC? SERPs? I�?m confused!</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/ivSUpLq_vVU/resources-item.aspx</link>
               <description>If you don&amp;rsquo;t know the difference between different forms of search engine marketing, then don&amp;rsquo;t worry - you are by no means alone.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/ivSUpLq_vVU" height="1" width="1"/&gt;</description>
               <pubDate>Wed, 29 Aug 2007 18:57:16 GMT</pubDate>
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               <title>Online not a good vehicle for brand building?</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/xli-gLNqhi0/resources-item.aspx</link>
               <description>As a marketing and brand consultant himself, Further Partner Steve Jaggard gets irritated hearing traditional agencies knocking online for its failure to build brands&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/xli-gLNqhi0" height="1" width="1"/&gt;</description>
               <pubDate>Wed, 29 Aug 2007 18:46:57 GMT</pubDate>
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          <item>
               <title>A-Z of online marketing</title>
               <link>http://feedproxy.google.com/~r/Further-AllRSS/~3/dEG0HsZvpts/resources-item.aspx</link>
               <description>Need to know 'affiliate marketing' from a 'Wiki'? Our glossary of terms will help you navigate this brave new world.&lt;img src="http://feeds.feedburner.com/~r/Further-AllRSS/~4/dEG0HsZvpts" height="1" width="1"/&gt;</description>
               <pubDate>Wed, 29 Aug 2007 16:36:57 GMT</pubDate>
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