Of course, we couldn’t help but contribute to the cause. We created a campaign of three short films in the style of Public Service Announcements using visual metaphors to communicate key messages.

FYI: COVID-19 Physical Distancing
This short film illustrates the importance of physical distancing to flatten the curve. Stressing the importance of staying home, this video explains what it means to keep a safe physical distance from others if you need to go out. A visual metaphor of a spray bottle and a 6ft radius shows how coughing and sneezing can release droplets into the air that may contain the virus. If you are too close you may breathe in the virus or contaminate personal surfaces.

FYI: COVID-19 Personal Hygiene
This short film illustrates the importance of washing your hands thoroughly and frequently to avoid getting sick and prevent the spread of the COVID-19 virus. Glitter is used as a visual metaphor for the virus, to show how the virus can spread through touch and contaminate surfaces. It provides practical advice for cleaning surfaces with soap and water and following proper guidance for hand washing.

FYI: COVID-19 Know the Symptoms
This short film clearly identifies the symptoms of the COVID-19 virus and how to respond if you experience them. Visual metaphors explain fever, coughing and difficulty breathing with the direction to follow directions of your local health authorities.

The post A COVID-19 Awareness Campaign for the United Nations first appeared on Fuzzco.

Knowing what we know about the behind-the-scenes struggle and anguish that goes into designing a logo, we wanted to create an opportunity to explore that process without the usual expectations. What makes a good logo, good? What makes a bad logo, bad? How Low Can Your Logo is a contest that invites you to explore just that.

This is a real contest with real prizes and real judges.

The contest will run for 2 weeks, starting RIGHT NOW. The last day to enter will be Tuesday, April 21st. We will close submissions at 5 pm ET. At that time, the top 20 logos will be collected and our esteemed judges will decide the winner. We will announce the winner Monday, April 27th.

You can submit as many logos as you’d like. Submitting is easy: read the brief, design a logo and upload it! Go for it: HowLowCanYourLogo.com

A good logo is Design, a bad logo might be Art. We’re looking forward to seeing what you create.

A special thank you to our enthusiastic judges Armin Vit, Carly Ayres, Caroline Bagley, Elliott Moody, Jessica Hische, Michael Bierut, Nishat Akhtar and our fantastic sponsors AIGA Eye on Design, Counter-Print, East Fork, OFFHOURS, and Pretend Store.

The post How Low Can Your Logo first appeared on Fuzzco.

A year ago this month we started work on what has become one of the most exciting and fulfilling projects of our careers. We feel so lucky and proud to have played a part in bringing URBN’s new clothing rental program, Nuuly, to life.

We worked closely with the URBN team to name the company, develop the brand strategy, an extensive visual identity, illustration, packaging design, animation and marketing content. We’ll have more to share soon!

Congratulations to the entire URBN/Nuuly team – it has been an incredible pleasure working with you all.

Sign up for announcements on the site and follow along as new details are revealed on their Instagram.

Read about Nuuly in the Wall Street Journal.

The post Nuuly first appeared on Fuzzco.

We took the company to McKenzie River in Oregon to spend the weekend together for our annual company retreat. We ate 33 avocados, went on runs, found the internet, lost the internet, hiked in the forest, lost our breath in freezing cold pools, sweated in a community hot spring, discovered mountains made of volcanic rock, had movie night, ate a ton of candy, soaked in a hot tub, soaked in the rain, played Nidhog, watched a bunch of late night HGTV and sunk deep into an oversized chocolate brown fluffy sofa with integrated cup holders and talked for hours. It was awesome.

The post Fuzzco Retreat 2018 first appeared on Fuzzco.

We really love this house. There are cozy nooks for everyone to have their early morning alone time looking out over the ocean and seats at the table for our shared meals.

This year the weather got the best of us, but we did soak up every non-rainy moment we could. We took a long walks down the beach, saw a mating pair of bald eagles, made a fire on the beach and ate s’mores while sipping on hot toddies.

The best thing about the rain, and perhaps the highlight of the trip for some of us, was braving the downpour at Cannon beach and running against the strong coastal winds.

Inside, we held feats of strength and played a lot of games. We even made one up as a team! It’s called Sqwee–a writing and drawing game that we’re designing and developing to integrate with Slack.

On our last night, the power went out long enough for us to light the house with candles and tell ghost stories. Everyone was a little sad when the lights came on.

Everyone was also a little sad when we had to say goodbye. Until next time!

The post Fuzzco Retreat 2017 first appeared on Fuzzco.