First 1TB is $0.140 per GB
Next 49TB is $0.125 per GB
Next 450TB is $0.110 per GB
Next 500TB is $0.095 per GB
Next 4000TB is $0.080 per GB
Over 5000TB is $0.055 per GB

When you use cloud computing you can expect prices to go down because of new storage technologies and the competition.

–Gemstones Design: Leading Montreal Web Design company.

Title of the page is displayed in the search results, so make a short (~6 keywords) description title for every page. Place the most important keywords or keyword phrases at the beginning of the tag and keep your title short, roughly 10 to 64 characters including spaces. Avoid including irrelevant keywords.

+3 2 Keywords in URL Keywords in URLs help a lot, for example a portfolio page of a Montreal web design company will use example.ca/montreal-webdesign-portfolio. Make sure that use use those keywords in the page body.

+3 3 Keyword density in document text Web text should be optimized for people and keyword density should be ~7% for major and ~1% for minor keywords, higher density will not increase page relevancy. +3 4 Keywords in anchor text Very important for site links and inbound links. Inbound site link with a relevant keyword is like a vote of confidence about page content. +3 5 Keywords in headings (<H1>, <H2>, etc. tags) Also very important. Make sure that the following paragraph also contains relevant text. +3 6 Keywords in the beginning of a document Not as important as title, heading or anchor but have higher relevancy than text at the end of the page. +2 7 Keywords in <alt> tags Search engines can not understand images, so alt text is used to describe an image. Also used for better accessibility. +2 8 Keywords in meta-description This Meta tag doesn’t offer any SEO advantage, but simply provides a brief description of a web page. Description meta tags are not made for search engines, they are made for humans. It is important that the description clearly describes the purpose of the page, because it’s not just for the search engines results snippets, but primarily for humans to read.

If the page’s meta description contains relevant search terms search engine will display it instead of auto generation one.

Keep all descriptions larger than 50 characters, and no more than 149 characters, including spaces, Google displays 154 characters, but other search engines display even less. +1 9 Keyword proximity If you target keywords like “Montreal WebSite Design Company” it’s better to have them in close proximity, with no other words between them. Don’t put them in different paragraphs. +1 10 Keyword phrases Use 3 words key-phrases and optimize for the popular ones. +1 11 Secondary keywords Secondary keywords are easy to optimize because nobody is targeting them. +1 12 Keyword stemming For some languages keywords stemming could be an issue because different words that stem from the same root are considered as not related and you might need to optimize for all of them. +1 13 Synonyms It’s a good idea to use synonyms because search engines understand them and they will increase page relevancy. +1 14 Keyword Mistypes Might bring some traffic, but they look unprofessional. 0 14 Meta Keywords Google does not use the keywords meta tag in web rankings. 0 15 Keyword dilution Make sure that you don’t dilute primary keyword density by including large amount of text that does not contain relevant keywords or key phrases. -2 16 Keyword stuffing Search engine will penalize you if you have density of 10% and over. -3 ]]> http://websitecenter.ca/blog/2011/02/list-of-best-and-worst-practices-for-designing-a-high-traffic-website/feed/ 0 http://websitecenter.ca/blog/2011/02/list-of-best-and-worst-practices-for-designing-a-high-traffic-website/ http://feedproxy.google.com/~r/GemstonesDesign/~3/5pzOmxGo64k/ http://websitecenter.ca/blog/2011/02/keywords-and-links/#comments Sat, 05 Feb 2011 00:47:45 +0000 Iouri Goussev http://websitecenter.ca/blog/?p=77 Continue reading →]]> Inbound links tell the search engines how important your page is. The keywords are critical. On page optimization really is more about avoiding the mistakes than it is about propelling your site to the top of the search engines. Your need to know the keywords  and you need to do the on-page optimization so that as you build links and you start rise in the search engines, you are rising for the right keywords and showing up in the right searches were your customers and prospects are searching for you.

The more links you have, the more high quality inbound links, the more your pages will start to rise in the search engines.

By knowing what your page is about it puts your page in the proper index. How many and the quality of your links is what they use to determine where you should be placed in the index. Realizing this, and I know this is an oversimplification of any search engine algorithm, but nonetheless it is at the core.

Obviously they include a multitude of factors that help them deliver the very best results for their user.

Keyword density is the number of times a particular keyword is used on a web page, in relation to the total number of words on a page. Search engines calculate the keyword density of web pages in order to rank pages according to the search query. To get higher engine rankings, your web pages must have the optimum keyword density.

What is the optimum keyword density?

The keyword density of your web pages must not be too high or too low. If too low, your pages won’t rank highly for search query. And if it’s too high, the search engine might penalize your site. Many search engine experts recommend a keyword density of 1% to 7%.

1. Research phase
2. Information gathering phrase
3. Purchase phrase

At each phrase they use different types of keyword phrases. At phase one web surfers usually start with general keywords. After web surfer find information about available products or services, they will start to use more domain specific keywords. As soon as they know that kind of product they want they start to use specific keywords.

Phase 1: Keywords for browsing

During the first reaseach phrase web surfers are usually looking for information only. They use general keywords to find information. For example is they a looking for an mp3 player they will use “mp3 player” or “web design” keywords. There are a lot of information on the internet about that contain such term, so ranking high for these keywords is very difficult. Also it is rarely that web surfer who uses such a generic keyword will purchase something.

Phase 2: Keywords for comparing

In this phase, web surfers know what type of product that want and narrow their selection. At this stage they will know what kind of the product they want, so they will use more specific keywords i.e “iPod mp3 player.” or “montreal web design.”

At this stage people are more ready to buy. Comparing keywords are one of the most useful to use  for your search engine optimization campaign. They are used less often, but they will lead to more sales, and it is must easier to get high search ranking position.

Phase 3: Keywords for buying

At this stage, web surfer know what they what to purchase and they are just looking for the best deal. They will use most specific keywords i.e “Apple iPod mp3 player 10 GB” or “Montreal Web Design” CMS OR “Content Management System”.

At this stage people are ready to buy. However you you might not make much sales if you sell very competing products.

The best keywords for search engine optimization

To get the best results keywords for comparing are the best keyword to use for search engine optimization. People are looking for a solution to their problem, and they are ready to buy.

These are the standard features of an optimized web page:

• The title tag: This is short text that describe the page and shows at the top of your browser window. It is what search engines use to display link title. You should include your primary and secondary keyword phrase (i.e [Web Design Montreal - SEO, Hosting, eCommerce).
• The meta-description: If the description tag contains the search term people enter, Google will display your description in the results instead of a auto generated description fragment. For example this is what Google will display when you search for "web design" for websitecenter.ca domain.
  

  Google displays metadata and highlights keywords "web design" for websitecenter.ca

• Headings and subheadings: The keywords that are used in the page content should be used in headings and subheadings.
• Page content: You need to create content for people but also optimize for search engines. Keyword phrases should be used throughout the text. But don’t stuff keyword for the sake of it. If you do search engines might consider your site unreliable and penalize you for it.
• Links on a page: Links describe that the page is and linked page is about.
• Alt and title text: Since search engine can’t understand the content of the image, alt tags are used the describe the content of an image. Alt text is good for both accessibility and optimization.

Our approach to web design and application development is different from the typical ‘heavy weight’ development process that was popular, but proved to be ineffective.

Old waterfall model of development is a sequential design process, that emphasizes requirement gathering and planning.  It originates in the manufacturing and construction industries; highly structured physical environments in which after-the-fact changes are prohibitively costly, if not impossible.

Instead, we are following more ‘lightweight’, agile approach that favors iterative and incremental development. Agile development emphasizes working software as the primary measure of progress.

Instead of wasting time by over-specifying we prefer to evolve our requirements and solutions, so we do just enough planning for a weekly iteration. Every week, we meet with the stakeholders to discuss the progress, set the priorities and select several features to implement that bring most value to the client.

We prefer close collaboration between our team and our clients, face-to-face communication (as more efficient than written documentation) and frequent delivery of new deployable business value.