Get Storied: Change Your Story. Change Your World.

Rolling Jubilee and our Storytelling Experiment

Michael Margolis — Thu, 20 Dec 2012 17:03:04 +0000

UPDATE 2/1/13: We’ve raised $99,000 $110,000 thanks to your contributions! Here’s something that animates our hope for the future… Rolling Jubilee started a month ago as a citizen-based crowd-sourcing project that transforms the lives of ordinary citizens through the principle of debt forgiveness. It’s a fascinating true tale that you too can be a part of. Shocking But True… Two thirds [...]

The Power of the Other – Why I Joined Get Storied

Administrator — Sun, 04 Nov 2012 20:56:46 +0000

This article is by Samir Selmanovic, the newest member of Get Storied team! Please welcome him with a comment below. Why I Joined Get Storied I’ve spent my life studying “the other.” Always living in the places in-between. Growing up in the Balkans with a Muslim father and Christian mother in an atheist society, I was born into the world [...]

Storytelling’s a Big Hit at The Olympics

Michael Margolis — Wed, 01 Aug 2012 17:06:40 +0000

Have you been watching the 2012 Summer Olympics? It’s one of those rare moments when we drop our differences and come together as a species. Beyond the daredevil athleticism, have you seen the amazing commercials? Move aside Mr. Superbowl, this is some of the best advertising storytelling in ages. Why? Because many of these ads choose to tell a bigger [...]

7 Essential Storytelling Books: Summer Reading List

Michael Margolis — Tue, 24 Jul 2012 17:16:36 +0000

Dog days of summer are officially here in NYC! What better time to catch up on your essential storytelling reading? Below is a list of my 7 favorite reads over the last couple months. You’ll find a quick summary on each book, along with links so you can check out reviews and more details. Let me know which of these [...]

Video: Cultural Mythmaking and Story Marketing

Michael Margolis — Mon, 23 Jul 2012 17:05:09 +0000

The New Storytellers: Jonah Sachs In this latest installment of The New Storytellers, Michael talks 1-on-1 with Jonah Sachs of Free Range Studios and discusses his new book, Winning the Story Wars and the topics of cultural myth-making, story-based marketing, and authenticity beyond the spin. Jonah is an internationally recognized storyteller, author, designer and entrepreneur. As the co-founder and creative director of Free [...]

Cultural MythMaking: How Story Marketing Really Works

Michael Margolis — Mon, 16 Jul 2012 16:34:19 +0000

With Jonah Sachs, Author of Story Wars and Michael Margolis Thursday, July 19, 2012 • 11 am ET • FREE Today, marketers have the opportunity to become heroes, with a chance to transform not just their craft but the enterprises they represent. After all, success doesn’t come just from telling great stories, but from learning to live them. With insights [...]

Culture Hacking: The Future of Organizational Storytelling

Michael Margolis — Fri, 06 Jul 2012 20:28:40 +0000

A couple of months ago nearly 600 members of the Get Storied tribe gathered online for Reinvention Summit 2: Storytelling’s Biggest Online Conference. This included 20 sessions from the world’s leading storytelling experts. Alas, one of our sessions experienced technical difficulties. So my good friends Robert Richman (formerly) of Zappos Insights and Dan Mezick of New Technology USA graciously returned [...]

Brand Storytelling 101

Michael Margolis — Wed, 04 Jul 2012 01:01:10 +0000

The power of your brand is far more than just a logo or tagline. In my newest blog, we explore how to build an enduring brand connection with your audience. There’s a psychic and emotional connection at the core of every brand. It’s what every brand manager and leader wants, yet few know how to build it.

5 Fantastic Reasons to Attend Story Blueprint Intensive

Michael Margolis — Tue, 26 Jun 2012 17:59:46 +0000

Are you facing a tremendous challenge? Do you need to grow or reposition your organization? What if you could walk in to work one day with a giant roll of blueprints for change under your arm? Detailed, step-by-step plans to help you manage the incredibly complex process of communicating a new story? That’s exactly what our Story Blueprint 2-Day Intensive, [...]

Three Ways to Turn Obstacles into Gifts

Michael Margolis — Tue, 19 Jun 2012 15:50:17 +0000

Part 3 of the groundbreaking series on The Storytelling Matrix: a subtle field of energy at the heart of all business matters. You may also enjoy the first post in the series, Problem and Paradox, or the second, The Power of Personal Disclosure. Obstacles suck. They are what you try to avoid or work around. Obstacles are where the flow [...]