Getting Started With Facebook for Business

How Do You Find the Time Without Going Crazy?

admin — Thu, 31 Mar 2011 15:12:57 +0000

Someone asked me this past week for tips on how to get your social media marketing done without driving yourself crazy. Here is my overview answer: Use your WordPress website as the hub of your marketing efforts. Write at least one post a week on your site. Two is better. Try for every Tuesday and [...]

Think Social Media Is Only For Gaining New Customers? Think Again.

admin — Tue, 29 Mar 2011 18:32:26 +0000

In most industries, it costs 3-5 times more to gain a new customer than it does to keep an existing one. And yet, when we talk to most business owners using Facebook, they see it solely as a platform for gaining new customers. They aren’t to blame. Using social media, Facebook in particular, is largely [...]

Social Media Is NOT A Fad: Social Media Statistics & Tips

admin — Mon, 28 Feb 2011 15:10:26 +0000

Social Media Is NOT A Fad – It’s Where YOUR Customers And Prospects Want To Connect & Engage Did you know that only 18% of traditional TV campaigns generate a positive ROI. It’s no wonder considering that 90% of people skip TV ads using their TiVo/DVR. Reportedly, 24 of the 25 largest newspapers are reeling [...]