Clever Ideas, Great Ads

Abarth Brings the New Abarth 600e into the Gaming World with Gangstar Vegas with Instagram Campaign created by Migrante

noreply@blogger.com (Rey B) — Tue, 30 Jun 2026 13:55:11 +0000

Italian automotive brand Abarth takes its racing spirit beyond the road with the integration in Gangstar Vegas, one of the world’s top-rated mobile games.

Migrante has developed a social media campaign on Instagram, inviting the Abarth fanbase to try the new Abarth 600e virtually in the Gangstar Vegas game.

Driven by its unmistakable DNA—performance, boldness, and a passion for speed—Abarth brings its “poison” into the gaming world, staying true to its rebellious spirit and racing heritage.

The New Abarth 600e embodies the brand’s commitment to electrified performance, combining instant torque, dynamic handling, and a distinctly sporty character designed to deliver pure driving excitement.

Through this exclusive collaboration, players will have the opportunity to drive the Abarth 600e inside the game, take part in dedicated missions, unlock branded rewards, and engage with the Abarth universe through a highly customizable gameplay experience. This integration translates Abarth’s performance-driven attitude into the digital environment, allowing users to experience the thrill, responsiveness, and adrenaline that define the Scorpion brand.

Migrante’s social campaign highlights the time-limited in-game event and encourages fans to take part.

Leonardo Ricagni, Migrante’s Founder and Chief Creative Officer, says: "There's always been a natural link between Abarth's pixel-inspired brand vision and the world of gaming, so seeing the 600e come to life inside Gangstar Vegas feels like the perfect partnership. We're proud to bring that energy to Instagram and invite fans to experience the Scorpion spirit in a whole new way."

With over 280 million downloads and a strong engagement rate, Gangstar Vegas offers Abarth a powerful platform to reach its core target. The game’s player base—largely aligned with Abarth’s key demographic—represents the ideal audience for the New Abarth 600e: a community that embraces performance, individuality, and the thrill of pushing boundaries, perfectly in line with the Scorpion spirit.

With this initiative, Abarth continues to explore new territories and unconventional platforms to express its racing soul and disruptive attitude, staying true to its legacy while boldly evolving into new cultural spaces.

Blinkink And Isabel Garrett Handcraft A Living Artwork For Loewe's 180th Anniversary

noreply@blogger.com (Gloria J) — Fri, 26 Jun 2026 14:23:22 +0000

Award-winning production studio Blinkink has unveiled a sweeping, hand-crafted animated film directed by Isabel Garrett, created in celebration of Loewe's 180th anniversary with narration by Antonio Banderas. The campaign charts one of fashion's most storied legacies with boundless imagination and an uncompromising commitment to crafts, and incorporates the distinct visual language of artist Joanna Blémont.

The film was conceived as a piece of living art: a tactile, hand-painted journey through 180 years of cultural history, told through the eyes of a character as mischievous and warm as the brand itself. Rather than a conventional retrospective, the film operates as a continuous loop which honors Loewe's philosophy that creativity does not end, it renews. The concept of 180 is not a full stop, but a turning point.

For director Isabel Garrett, the project is a deeply personal one. A long-time admirer of both Loewe and Blémont, Garrett brings to the film the same rare sensibility that has defined her career: a talent for building intricate, atmospheric worlds that feel at once surreal and warmly human. Chosen specifically for her distinctive watercolour style, Blémont's approach provided the visual foundation from which Garrett and her team developed their own language entirely.

Every single frame was crafted by hand using acrylic and oil stick on watercolour paper, in a process as painstaking as it is beautiful. Over 2,000 sheets of watercolour paper were used across production, sourced from local supplier Seawhite of Brighton, with a team of 10 painters working across the film. To manage the scale of the project, the team developed techniques such as painting in layers, while always maintaining director Isabel Garrett's intention to honour the integrity of traditional hand-made animation with as little digital intervention as possible.

The film begins with a suggestion of a world: loose, abstract shapes, a minimal palette, the quiet hum of something just beginning. As the Lion leads us forward through time, the imagery builds, more detail, more colour, more life, until eventually arriving in a fully realised, vibrantly textured present. The visual evolution mirrors Loewe's own journey from a single craft workshop in Madrid in 1846 to one of the world's most beloved luxury houses.

Along the way, the film weaves together iconic moments from Loewe's history alongside key cultural milestones of the last 180 years: the invention of the aeroplane, the first cinema screening, landing on the Moon, David Bowie, the Hubble Telescope. Each rendered with the same playful, hand-made energy that runs through every frame.

The Lion himself is as much a feeling as a character. Sometimes we see him trotting through scenes, narrating as he goes; sometimes only a glimpse: a paw, a tail, a flash of red at the edge of the frame. He is the spirit of Loewe made visible: curious, whimsical, and impossible to ignore.

The film is accompanied by a behind-the-scenes short documenting the extraordinary craft process and the team of painters behind it, as well as a hand-printed Fanzine featuring hero frames selected during storyboarding, an object as considered and collectible as the film itself.

Formerly a resident artist at Alexander McQueen's Sarabande Foundation and a graduate of the National Film and Television School, Garrett has built a reputation for work that is truly original, animating with non-traditional materials, combining techniques, and consistently transporting audiences somewhere they did not expect to go. This film is her most ambitious project yet.

Google Pixel Launches ‘Made for the Beautiful Chaos’ Campaign to Celebrate the Summer of Football

noreply@blogger.com (Rey B) — Thu, 25 Jun 2026 15:31:07 +0000

Google Pixel is embracing the summer of football with a global campaign celebrating the beautiful chaos of football fandom, created with sports specialist creative agency Dark Horses.

There is nothing quite like the anticipation and energy that comes along with a major tournament. The true magic of football lives in the pure effort of the athletes, the heart-stopping, hold-your-breath moments of fans in the stands waiting for a goal and the jerseys sold across the globe to those looking to support their team.

With a series of films, directed by Leigh Powis and produced by ProdCo, the campaign asks fans to embrace the beautiful chaos by leaning into real, unfiltered moments, captured by Pixel’s AI-powered camera features.

The fully integrated campaign brings Pixel's global platform, "Ask more of your phone", to life across every touchpoint. At the heart, there is a series of 30-second brand films created for France, Germany and Spain, alongside a broader spot designed to run across multiple international markets. Supporting these films are 30, 15 and 6-second product-focused edits tailored to each nation, highlighting specific Google Pixel camera features.

The multi-media campaign, is running until end of July when the World Cup draws to a close, is also running across out of home, social, digital display and in-store channels, with ads that capture the emotion and energy of football fandom through a series of striking stills shot by sports photographer and filmmaker, Jane Stockdale.

A suite of idents and social assets supporting Google Pixel's 50% sponsorship of ITV and STV's World Cup coverage in the UK have also been created, ensuring the brand is front and centre throughout fans' viewing experience.

Omar Gurnah, Google Pixel EMEA Brand Director said: “With this campaign we set out to bring the beautiful chaos of football fandom to life. Fans feel an intense range of emotions throughout a tournament and Pixel is there in every moment, capturing the memories the way they truly feel.

Max Arkell, Head of Dark Horses, added: “Big football tournaments create a kind of collective chaos that only fans can generate. This summer, routines go out the window, emotions run high, and entire nations become united by moments of hope, tension, joy and heartbreak. This campaign is designed to position Google Pixel as the phone brand that understands football fandom best, helping fans capture, share and relive the moments that turn a tournament into lifelong memories.”

Parents Can Save Big on Award-Winning Babysense Tech

noreply@blogger.com (Rey B) — Thu, 25 Jun 2026 14:27:42 +0000

As Amazon Prime shopping events continue to shape how families discover and purchase baby essentials, babysense is making it easier than ever for parents to upgrade their nursery with some of its biggest savings of the year.

For a limited time, new parents can save up to $70 on babysense's award-winning lineup of baby monitors and sleep solutions—products trusted by caregivers worldwide for their advanced safety technology, exceptional reliability, and user-friendly design.

Whether it's crystal-clear HD video, split-screen monitoring for multiple children, extended battery life, or innovative sleep and breathing monitoring features, babysense delivers the peace of mind modern parents need while helping them stay connected to what matters most.

Featured Prime Deals:

BSPRO 2 Camera Monitor — Now $159.99 (Regularly $229.99) Babysense's best-selling monitor of 2026 and recently named the Best Local Baby Monitor of the Year by Wirecutter, offering premium split-screen viewing and industry-leading performance.

HDS2 1 Camera Monitor — Now $79.99 (Regularly $129.99) A feature-rich HD monitor designed to deliver dependable monitoring and crystal-clear video at an exceptional value.

TrueSleep Monitor — Now $125.99 (Regularly $199.99) Advanced sleep monitoring technology that helps parents gain deeper insights into their baby's sleep patterns and well-being.

Babysense 7 Monitor — Now $89.99 (Regularly $129.99) The pioneering product that helped establish the world's first baby breathing monitoring category and remains a trusted choice for parents seeking added reassurance.

As parents continue to prioritize both convenience and confidence in their parenting journey, babysense remains a leading choice for nursery technology that combines innovation, safety, and peace of mind—now at some of the best prices of the season.

Check out the babysense Amazon store or the babysense website for more amazing deals on their products!

Gonna Need Milk Partners with Warner Bros. Pictures and DC Studios' Supergirl to Spotlight Dairy Milk as Real-World "Hero Fuel"

noreply@blogger.com (Gloria J) — Wed, 24 Jun 2026 13:24:24 +0000

Gonna Need Milk today announced a summer-long partnership with Warner Bros. Pictures in support of DC Studios' highly anticipated film Supergirl, in theaters nationwide on June 26, to spotlight dairy milk as real-world "hero fuel". Inspired by Supergirl's powers, the campaign brings dairy milk's real-world nutrition benefits for strength, recovery and focus to life for fans through national retail, co-branded packaging, creator content, sweepstakes and fan experiences.

Gonna Need Milk partners with DC Studios’ Supergirl to highlight dairy milk’s real-world nutrition benefits for strength, recovery and focus.

"Supergirl's strength, resilience, and focus are the perfect match for the real, science-backed benefits of dairy milk," said Yin Woon Rani, CEO of MilkPEP. "While Supergirl's powers may come from the yellow sun, milk's benefits come from real nutrition including high-quality protein to help build and repair muscle, nutrients that support focus, and a unique combination of protein, carbohydrates and electrolytes that can support post-activity recovery."

Marking the beginning of a significant entertainment partnership activated across the dairy aisle, Supergirl-themed signage landed in more than 2,600 dairy aisles nationwide, including at Albertsons, Walmart and Kroger, in May. Five regional dairy brands — Crystal Creamery, Sarah Fresh, Lucerne, Hollandia and Maola— also debuted co-branded Supergirl labels across approximately 17 million milk units, each featuring a custom QR code directing consumers to the Gonna Need Milk Supergirl Sweepstakes. Prizes include a private hometown screening of Supergirl for 40 people, Fandango movie codes and Supergirl merchandise packages.

Amplifying the campaign regionally, dairy organizations including Arizona Milk, The Dairy Alliance, American Dairy Association Northeast and DairyMAX are driving localized excitement through eCommerce, shopper marketing, high-impact out-of-home advertising, experiential activations and additional in-store support.

To bring the campaign to Supergirl fans online, music icon, dad, former space trainee and certified space enthusiast Lance Bass stars in a social-first video introducing fans to 'Intergalactic Milk', a Supergirl-inspired beverage made with real dairy milk. Following Bass' debut, a wave of culinary, science, film, and lifestyle creators are sharing their own takes on Intergalactic Milk including Christina Tosi, award-winning chef and founder of Milk Bar; Maddi Lou, a movie and lifestyle creator known for tapping into buzzy film moments; and Emily Calandrelli, MIT engineer, science communicator and the 100th woman in space.

Fans in Los Angeles can experience the campaign in person at the Supergirl Airstream rest-stop during the Santa Monica Summer Solstice on June 20, where attendees can sample Intergalactic Milk and take part in additional on-the-ground experiences celebrating the upcoming film.

"We are thrilled to team up with Gonna Need Milk to inspire fans to find their own strength and resilience, connecting Supergirl's extraordinary powers to dairy milk's nutritional benefits" said Julie Moore, Head of Global Brand Partnerships at Warner Bros. Pictures. "From 'Intergalactic Milk' recipes to co-branded packaging, Gonna Need Milk is creating a dynamic way for families to celebrate the film this summer."

Dairy milk's nutrients provide 'hero fuel' that support strength, recovery and focus in every glass. Milk's high-quality, complete protein helps build, repair and maintain muscle; its natural mix of protein, carbohydrates and electrolytes can help support post-activity recovery and hydration; and nutrients including vitamin B12, zinc, iodine and complete protein help support brain health, sustained energy and focus.

"Dairy milk is one of the most nutrient-dense, cost-effective and accessible ways to get a powerful combination of high-quality protein, carbohydrates, electrolytes and essential nutrients in a single glass," said Lauren Manaker, MS, RDN, LD. "Together, these nutrients help fuel strength, recovery and focus throughout the day whether you're heading to the gym, the movies, summer activities or whatever mission comes next."

To learn more about the benefits of dairy milk and how to fuel like your favorite superhero, follow @gonnaneedmilk on TikTok and Instagram or visit GonnaNeedMilk.com.

Stink Studios and Airalo Collaborate with Artists in the Latest "Connection Means the World" Campaign

noreply@blogger.com (Rey B) — Mon, 22 Jun 2026 13:22:32 +0000

Airalo, the world's leading eSIM platform, has reunited with Stink Studios for the latest wave of its new global campaign, ‘Connection Means The World’.

In line with the overarching campaign celebrating a feeling of greater cultural authenticity while on holiday, this series of OOH artworks has been developed by nine local artists who’ve created typographic treatments of their home cities and countries.

Each artist has drawn on the signage, landmarks, and craft traditions of their home to create typographic artwork that celebrates what makes each destination unique.

The series anchors Airalo's "Connection Means The World" campaign, which reframes connectivity as the gateway to authentic travel. With an Airalo Unlimited data plan, travelers stay connected from the moment they land; free to navigate, discover, and immerse themselves in an authentic local experience.. The artwork makes that idea visual: each destination, rendered in its own unmistakable style.

Paulo Leone, Senior Director, Brand at Airalo, explains: "Every destination has a feeling that locals understand instinctively, and visitors spend a whole trip chasing. We wanted to capture that, which is why we didn't design this campaign in a studio, but handed it to each artist to showcase their home in a visual language unique to each place. Connection, for us, has never just meant an internet signal. It means feeling truly connected, instantly, and that's exactly what we want every Airalo traveler to feel."

Viv Greywoode, Head of Design at Stink Studios, says: “The joyful, colourful typographies, inspired by local designs and heritage, celebrate the diverse destinations and the feeling of being authentically connected and immersed where you are.”

The artwork for the print and digital OOH executions has been designed by Shun Sasaki @nuhsikasas

CREDITS:

Agency

Agency - Stink Studios

Executive Creative Director - Rick Dodds & Cam Temple

Creative Director - Kat Thomas

Head of Design - Viv Greywoode

Senior Designer - Emma Judd

Designer - Jack Webster

Head of Motion - Tim Gardiner

Senior Motion Designer - Rob Cornfoot

Senior Motion Designer - Facu Moreira

Motion Designer - Marc Henson

Head of Production - Hannah Lynd

Senior Producer - Tash Alderson

Head of Strategy - Tom Barnes

Global Managing Partner – Jax Ostle-Evans

Business Director – Ben Ingle

Artists

Mexico - Yeti Iglesias - @yetiglesias

New York - Jon Contino - @joncontino

Thailand - Dohee Kwon - @kimchisuperpower

Morocco - Laeticia Schwendi Dhah - @I43.347

Madrid - Ale Santos - @ales_santos

Paris - Bouk Ra - @_bouk_ra_

Tokyo - Shun Sasaki - @nuhsikasas

Rome - Camilla Falsini - @camillafalsini

London - Adam Carter - @adam.carter

About Stink Studios:

Stink Studios is a global creative studio working across advertising, branding and digital experiences. They are a team of craftspeople who believe in the power of impossible-to-ignore creative ideas that people want to spend time with. Their current clients include Google, Airalo, Hoka, LOEWE and Rippling. For more information, visit www.stinkstudios.com

About Airalo

Founded in 2019, Airalo is the world's leading travel eSIM platform, trusted by more than 30 million travelers across 200+ destinations. We don't just connect people to mobile networks, but to the places, people, and moments that make travel worthwhile. We build the technology that removes the last remaining friction from global movement, so travelers can arrive anywhere and belong instantly.

Our fully remote team of 400+ people, working from 50+ countries, lives the same borderless philosophy we build into our product. Learn more at www.airalo.com and www.partners.airalo.com

BURN Studio Signs Rising Director Matheo Fernandes Following Shots and Ciclope Honors

noreply@blogger.com (Gloria J) — Fri, 19 Jun 2026 14:10:48 +0000

BURN Studio welcomes Brazilian director Matheo Fernandes to its roster, marking the filmmaker’s first representation in the U.S. market. Matheo has quickly emerged as a distinctive new voice working across fashion, commercials and narrative filmmaking, earning New Talent in Direction at Ciclope Latino and a Bronze as New Director of the Year at the Shots Awards and, most recently, a 2026 Young Director Award shortlist at Cannes for his film “PROLOGUE.”

"What drew me to BURN was their belief in building things with intention rather than urgency,” shares Matheo. “In a moment when everyone seems obsessed with scale and constant visibility, they understand that less can often mean more. You can feel that mindset in everything, from their carefully curated roster to the genuinely human way they approach relationships.”

“I'm someone who tends to think carefully about every decision, not only the next step, but the ones that follow," adds Matheo. "Finding a team that approaches careers with the same long-term perspective felt like a natural fit. The U.S. market represents a new chapter in my career; one I'm approaching with curiosity and a great sense of momentum."

Raised in the countryside of São Paulo state, professionally shaped in Brazil's commercial production industry and now based in Paris, Matheo brings a perspective that moves naturally between local specificity and global relevance. He began taking photographs at fourteen before later pursuing anthropology, where he explored the ways communities communicate through food, ritual and everyday life. That experience continues to shape his approach to filmmaking today, helping him uncover the cultural and emotional insights that connect brands with audiences in meaningful ways.

Prior to directing, Matheo spent years working as a creative assistant with production companies including Iconoclast, Landia and Rebolucion, developing a deep understanding of the creative and production demands of commercial filmmaking.

Blending a documentary approach with a strong visual point of view, Matheo creates films that feel intimate and emotionally grounded. Drawing from Latin American, European and contemporary global influences, his work translates complex cultural and emotional realities into visually sophisticated stories rooted in observation, culture and human connection.

His films have earned recognition from Ciclope, the Clio Awards, Shots, Berlin Commercial, the Berlin Fashion Film Festival, Director's Library and the FilmLight Colour Awards (EnergaCAMERIMAGE), among others. Recent projects, including “PROLOGUE,” “MIRAGE” and “ANTRÓPICO,” showcase the distinctive visual and emotional sensibility that has defined his work to date.

For BURN, the signing reflects the studio’s ongoing commitment to identifying and supporting emerging filmmakers with distinctive creative voices.

"Matheo embodies the kind of director we patiently look for,” shares Brad, Managing Director and Executive Producer at BURN Studio. “He has a strong sense of self and a creative POV paired with excellent taste. He understands the importance of platforms as amplifiers of craft, and we're excited to develop his voice even further within the U.S. market.”

“He’s someone I admire hugely, both as a filmmaker and as a person,” adds Greg Hardes, Founder & Director at BURN Studio. “With Matheo, every frame feels like a painting. I’m such a fan of his classic visual style, but it’s the humanity of his work that ultimately gives it such depth.”

About BURN Studio:

With offices in New York and London, BURN leads with a multi-platform approach, crafting commercial, cinematic social and native content for global campaigns that tap into subculture and deliver results. The studio rejects the “one size fits all” content idea, instead focusing on cinematic and platform specific storytelling from the ground up. Their team has crafted feature documentaries and post work for Netflix and Amazon Prime, while their NYC hub has become a go-to for standout advertising projects for brands like Footlocker, Nike and Adobe. Their work has earned recognition from AICP, The One Show, Cannes Lions, and D&AD. Find out more at burnstudio.co.

K-beauty Brand Anua Expands KPop Demon Hunters Collaboration

noreply@blogger.com (Rey B) — Wed, 17 Jun 2026 12:51:24 +0000

Korean skincare brand Anua is launching a new global campaign as part of its ongoing collaboration with Netflix's KPop Demon Hunters. Created by BBH Singapore, "Gonna Be Glowin" brings Anua's gentle yet effective skincare into the high-energy world of the hit franchise, encouraging fans around the world to unleash their HUNTR/X and own their glow.

As part of the collaboration, Anua has created a limited-edition skincare collection featuring multiple sunscreen products and retail activations. Available globally, the collaboration brings the KPop Demon Hunters universe to life for consumers around the world.

The Anua x KPop Demon Hunters Partnership allows Anua to go beyond the conventional brand tie-in by connecting and celebrating the worldwide fandom of the Movie and the IP.

Aimed at engaging the KPop Demon Hunters fandom, the "Gonna Be Glowin" campaign kicks off with a high-energy K-pop inspired campaign video directed by SL8's Kylie Kang, known for her K-pop MVs for SEVENTEEN, aespa, and more.

The campaign video builds on the success of the February 2026 collection launch, which introduced fans to five KPop Demon Hunters x Anua products: the Zero-Cast SPF, Matte SPF, Glow Stick SPF, Ultra-Thin Spot Cover Patch, and Honmoon Collagen Mask.

The campaign extends to fan participation on social, through creator partnerships and activations that bring the community together in celebration.

Rebecca Nadilo, Director of Marketing Partnerships Creative APAC at Netflix said "As two iconic Korean brands come together, we wanted to honour that with a campaign that felt true to Korean pop culture, and brought to life HUNTR/X glow energy on the inside, and Anua glow on the outside”.

Sascha Kuntze, Chief Creative Officer at BBH Singapore said: “Authenticity is key to Anua’s partnership with KPop Demon Hunters and we wanted the campaign to work as a piece of culture in its own right, so we created something especially for the fans. First, we partnered with K-pop’s most sought after MV director and wrapped countless Easter eggs into a film that begs to be watched over and over. And then we’re taking the lore to social activations. Just wait.”

The One Club Announces 2026 Creative Hall of Fame Inductees

noreply@blogger.com (Rey B) — Mon, 15 Jun 2026 13:27:22 +0000

The One Club for Creativity has announced the latest esteemed group of legends in advertising, design, and education to be named as 2026 inductees into the prestigious Creative Hall of Fame in September.

The Creative Hall of Fame has a rich heritage of honoring the lifetime achievements of creative luminaries, starting with the induction of Leo Burnett in 1961.

This year’s illustrious inductees, with links to their bios, are as follows.

Creative Hall of Fame

Rosie Arnold, one of the most awarded art directors in British advertising history, spent more than three decades shaping iconic work at BBH and championing creative excellence throughout the industry.
Janet Champ, Wieden+Kennedy copywriter behind Nike’s groundbreaking “If You Let Me Play” campaign, transformed how brands communicate with women through work rooted in truth, empathy, and cultural impact.
John C Jay, a visionary creative leader whose influence spans retail, advertising, fashion, and culture, helped shape brands including Nike and Uniqlo while pioneering a new model of culturally driven creativity.
Caroline R. Jones, formerly of J. Walter Thompson, BBDO, Caroline Jones Advertising, Zebra Associates, and Mingo-Jones, trailblazing copywriter, the first black female vice-president at a major agency.
Piyush Pandey, widely regarded as the father of modern Indian advertising at Ogilvy, transformed the industry by bringing the language, humor, and humanity of everyday India into the heart of brand storytelling.
Joyce King Thomas, the creative force behind McCann’s iconic “Priceless” campaign for Mastercard, helped redefine emotional storytelling in advertising while becoming one of the industry’s most respected creative leaders and mentors.

Educators Hall of Fame

Michael Conrad, former Global CCO at Leo Burnett Worldwide and co-founder of the Berlin School of Creative Leadership, helped shape generations of creative leaders while elevating standards across the global advertising industry.

The Creative Hall of Fame is known for the high levels of rigor and integrity of its selection process. Nominations are open to One Club members, with the broad list of candidates voted on by the organization’s National and International Board, as well as past Creative Hall of Fame inductees.

A shortlist is determined by the selection committee, and nominators or an appointed advocate do a presentation to the Board in support of their candidate. A final vote is cast by the Board to select the inductees.

Criteria for being considered is three-fold:

Impact — Those who have a celebrated body of work. This includes work that has been recognized as the best in the industry over multiple years for multiple brands, can be considered truly innovative and original in thinking and execution, and has an undeniable lasting impact.
Influence — Those who have used their creativity and leveraged their resources to advance the industry and serve the greater good.
Inspiration — Those who have had a measurable, positive effect on the next generation of creative leaders, and are known industry-wide as mentors, door-openers, and opportunity-creators.

"The people we honor this year didn’t just create iconic work—they changed the trajectory of our industry,” said Pum Lefebure, One Club chair and co-founder, CCO, Design Army in Washington DC. “Their ideas reshaped culture, their leadership opened doors for others, and their impact continues to ripple across generations. We are proud to recognize these creative pioneers whose influence extends far beyond the work itself.”

This year’s Creative Hall of Fame black-tie gala induction ceremony will take place on September 16, 2026 at Capitale in New York. Induction ceremony and ticket details, as well as bio information on this year’s inductees, are available here.

Since The One Club For Creativity is a 501c3 nonprofit organization, individual ticket purchases above $250 and table ticket purchases above $2,500 are considered a charitable donation. Sponsorship options are available for those unable to attend the ceremony but wishing to support and celebrate the inductees.

ABOUT THE ONE CLUB FOR CREATIVITY

The One Club for Creativity – home of The One Show, ADC Annual Awards, Art Directors Club of Europe (ADCE) awards, ONE Asia Creative Awards, Type Directors Club TDC competition and scholarships, ADC Young Guns, Young Ones Student Awards, Next Creative Leaders, ONE School, ONE Creator Lab, Where Are All The Black People conference and career fair, Portfolio Night, Creative Week, and more – is the world’s foremost non-profit organization whose mission is to support and celebrate the success of the global creative community. Revenue generated from entries to its global awards shows goes back into the industry to fund programs that support industry access, creative education, professional development, and enhancement of creative careers around the world.

RBC Brings Creative Budgeting to Life in Whimsical New "Crochet" Campaign

noreply@blogger.com (Gloria J) — Thu, 11 Jun 2026 12:46:58 +0000

RBC is putting a colourful spin on everyday banking with its latest campaign, Crochet, a whimsical new spot that explores how money shows up in the small moments that shape people's lives.

Created by Battery, the campaign shifts the focus away from major financial milestones and instead highlights the everyday decisions, hobbies, and passions that influence how people think about money. At the heart of the story is a young artist whose love of crochet transforms the world around her into a vibrant handmade fantasy.

As she carefully plans and creates, ordinary objects are reimagined through her craft. A record spinning on a turntable becomes crocheted, a neighbour receives a new sweater, and even his furry companion gets a creative makeover. The playful visual journey showcases how imagination and planning can work hand in hand.

The campaign supports RBC's broader Everyday Banking platform, which aims to help clients turn everyday money moments into forward momentum. The spot is anchored by the tagline, "Your idea of creative budgeting happens here," an extension of RBC's ongoing "Your Idea Happens Here" brand platform.

"People don't experience banking through a handful of major financial decisions. They experience it through hundreds of small moments every day," said Sonia Whiteson, Senior Vice President, Personal Banking at RBC. "As we continue to evolve our Everyday Banking platform, we're focused on helping clients turn those moments into momentum."

According to Whiteson, the campaign reflects RBC's belief that financial wellness extends beyond major life events and includes the hobbies, interests, and passions that help define who people are.

Battery Canada developed the creative concept around the insight that consumers are increasingly looking for ways to balance financial responsibility with the activities they enjoy.

"We noticed that many people are looking for ways to make room in their budget for the hobbies and passions they love," said Pete Breton, President and Executive Creative Director of Battery Canada. "Crochet became a colourful way to show how small amounts can grow into something meaningful over time."

The campaign also highlights RBC's latest new-customer offer. Eligible clients who open a qualifying chequing account can receive an iPad, with opportunities to upgrade to an iPad Air, iPad Pro, or MacBook when paired with qualifying investment contributions.

Rolling out across social media, online video, and broadcast channels, Crochet reinforces RBC's message that progress isn't only measured by life's biggest milestones. Sometimes it starts with a hobby, a creative idea, or a small financial decision that helps bring a passion to life.

In a category often dominated by discussions of mortgages, investments, and retirement planning, RBC's latest campaign offers a refreshing reminder that banking also plays a role in the everyday moments that matter most.

Anomaly's 'The FIFA World Cup Comes First' Campaign Sets Priorities Straight for Fox One

noreply@blogger.com (Gloria J) — Wed, 10 Jun 2026 13:11:00 +0000

With the biggest sports spectacle in history fast approaching, streaming challenger FOX One, Fox Corporation’s wholly-owned, direct to consumer streaming service, is launching a new campaign aimed at owning the soccer conversation.

Developed in partnership with Anomaly, the multi-platform campaign titled "The FIFA World Cup Comes First", positions the new service as the definitive, one-stop shop for experiencing the 2026 tournament.

When the World Cup kicks off, everything else becomes background noise, and this year’s tournament is larger than ever before.

The campaign leans into a disruptive, fan-first strategy designed to stand apart in an increasingly crowded streaming marketplace, highlighting how FOX One connects audiences to the live moments they care about most — whether that’s game day, breaking news or primetime entertainment.

“The World Cup isn’t a passive experience for the fans, and so we set out to market the dynamic, real-time viewing experience that only FOX One can deliver,” said Brian Borkowski, CMO, FOX Direct to Consumer. “This campaign reflects the intensity, obsession, and community that define modern soccer fandom, while showing how the platform was built to elevate every moment of the tournament experience.”

At the center of the campaign sits four 30-second films that dramatize the all-consuming nature of World Cup fandom in the United States. Each of these distinctive and wickedly funny films for FOX One brings to life an episode where World Cup obsessives throw caution to the wind, in an attempt to both watch a match, whilst concurrently doing something otherwise important like conducting a driving test, or lifeguarding at a swimming pool. Scored to Frankie Valli’s “Can’t Take My Eyes Off You,” the creative mirrors the emotional fixation many fans feel during the tournament.

The film closes with the line “The FIFA World Cup Comes First”, and then highlights the many features that FOX One has to offer for viewers - all 104 matches. Live. In 4K, with multiview options, key replays, and so much more - all for just 19.99/month. By pairing premium viewing technology with a dramatic and realistic creative platform, FOX One is betting that putting fans first, rather than traditional broadcaster prestige, will define the next era of sports streaming.

In addition to the four films, the campaign spans a 360 reach with media extensions and leveraging creators to show their following what happens when The World Cup is back and its all streaming on fox one. The rollout will unfold across the tournament’s full 39-day run, evolving in real time alongside the World Cup’s unprecedented 104-match schedule across three countries.

The effort signals FOX’s intention to transform the FIFA World Cup 2026TM from appointment viewing into an always-on subscription experience, as streamers increasingly compete not just for audiences, but for fandom itself.

FOX One is bringing together the thrill of live streaming and the bold, trusted voices that define the full portfolio of FOX brands, including FOX News Channel, FOX Sports, the FOX Network, FOX Business, FOX Weather, FS1, FS2, FOX Deportes, Big Ten Network, FOX Local Television Stations and FOX Nation through the bundle.

“I mean if we're being honest, the way we feel about sports, and especially the World Cup is truly insane. Obsession. Fanaticism. Bordering on addiction...it's the best! And every 4 years we have to pretend that we don't feel this way and go about doing the rest of life. But deep down inside we all do," said Josh Fell, Partner and CCO at Anomaly LA. “So we thought, why not just own that? In a category full of platforms talking about access and content libraries, why not reflect who FOX One truly is - the one service that actually understands soccer fans. We're all deeply broken. Let's celebrate!”

Nail Communications Wins Regional EMMY For Best Commercial

noreply@blogger.com (Rey B) — Tue, 09 Jun 2026 14:12:30 +0000

Nail Communications has received a Boston/New England Regional Emmy® Award for Outstanding Commercial – Single Spot, according to Nail Creative Partner, Alec Beckett. The commercial was created for The Elms—one of The Newport Mansions, a long-time agency client.

Working with the museum’s curators, Nail homed in on the story of the Berwind family, whose coal mining fortune built The Elms, and the staff of immigrants who went on strike over working conditions in one of the earliest examples of labor protest in the country.

“We distilled that history down to the theme of ‘American ambition.’ Then we set out to dramatize this history in the form of a theatrical trailer,” explained Beckett.

“Live the Drama” at The Elms Extended Trailer.

“One of our key strategic goals is to generate more interest in the mansions among younger, more diverse audiences.” added Kevin O’Leary, Marketing Director for the Newport Mansions, “And this cinematic approach has proven extremely effective.”

The Boston/New England Chapter of the National Academy of Television Arts and Sciences is dedicated to the advancement of the arts and sciences of television, the fostering of creative leadership in the television industry, and the encouragement of excellence in artistic, educational, cultural and technical progress.

Winners were announced the 49^th Boston/New England Emmy^® Awards Gala held at the Marriott Boston Copley Place on Saturday, June 6, 2026.

ABOUT NAIL COMMUNICATIONS

Nail Communications is a creative agency where every brand finds its fascinating. For 28 years, Nail has made award-winning advertising, design, and branding work for regional, national, and global brands. www.nail.cc

ABOUT NEWPORT MANSIONS

The Preservation Society of Newport County, Rhode Island, is a nonprofit organization accredited by the American Alliance of Museums. It is dedicated to preserving and interpreting the area's historic architecture, landscapes, decorative art, and social history. Its 11 historic Newport Mansions properties – seven of them National Historic Landmarks – span more than 250 years of American architectural and social development.

CREDITS

Creative Direction: Alec Beckett, Brian Gross
Strategy: Stephen Fitch
Senior Creative: Sam Holland

Senior Creative: Iman Richards

Senior Producer: Cameron McCormack

Senior Editor: Jack McKenna

Account Director: Susan Hasten

Production Company: Sovereign State Films

Director: Pete Sestina

Color: Phil Choe

OneMethod Designs the Ultimate Football Scarves for Canada’s Dual Fandom

noreply@blogger.com (Rey B) — Tue, 09 Jun 2026 12:41:01 +0000

As Toronto prepares for a massive summer of international football, FanDuel Canada and Toronto-based creative studio OneMethod have launched a campaign built around a distinctly Canadian insight: many football fans here don’t support just one national team during the tournament.

Instead, they support Canada alongside another country tied to their heritage, family background, or personal fandom.

The campaign, called “Dual Fan,” transforms that behaviour into a series of limited-edition dual-sided football scarves pairing Team Canada with each of the other 47 participating nations. The limited series makes layered fandom visible in a way supporters can wear with pride throughout the tournament.

The work is supported by new Angus Reid research commissioned for FanDuel showing that 43% of Canadian football fans plan to support more than one nation during this summer’s tournament. Heritage and family connection emerged as the primary drivers behind second-team support. The campaign also draws from Canada’s broader multicultural reality, including more than 8.3 million newcomers and connections to over 200 nations worldwide.

“Canada’s relationship with international football is unique because so many fans here carry multiple identities at once,” said Max Sawka, Managing Director & EVP at OneMethod. “You can grow up in Canada while still feeling deeply connected to another country through heritage, family, or culture. Dual Fan was inspired by that layered fandom and designed to make it visible in a way people can wear proudly throughout the tournament.”

The scarves are being seeded to influencers, integrated into watch parties, fan gatherings throughout the tournament, and featured in a FanDuel-wrapped streetcar giveaway. The Dual Fan scarf execution is part of FanDuel’s broader “We All Speak Footy” platform, which spans broadcast, out-of-home, digital, and experiential activations across the city.

The Stats Behind the Fandom

According to new Angus Reid research for FanDuel*

43% of Canadian football fans plan to support more than one nation during this

summer’s international football tournament

Top drivers of second-team support include heritage (37%) and family

connection (21%)

Top three teams Canadians will be cheering for alongside Canada are England

(39%), Germany (19%) and Brazil (18%)

* Research methodology:

These are the findings of a study/survey conducted by from May 8-12 among a nationally representative sample of 1,496 online Canadians who are members of the Angus Reid Forum. The survey was conducted in English and French. For comparison purposes only, a probability sample of this size would carry a margin of error of +/- 2.5 percentage points, 19 times out of 20.

**43% of Canadian surveyed participants planning to follow this summer's international football tournament reported they plan to support more than one nation.

CREDITS

Title: Dual Fan
Brand Platform: We All Speak Footy
Client: FanDuel

General Manager, FanDuel: Dale Hooper
VP, FanDuel: Tom Burdakin
Marketing Director: Dean Bender
Communications Manager: Brittany-Anne Hendrych
Brand Strategy: Jess Pomeroy
Brand Marketer: Melissa Airdrie
Brand Marketer: Danielle Bazzocchi
Content Marketer: Taylor Bowes

Agency: OneMethod
Managing Director & EVP: Max Sawka
Creative Director: Jenny Luong
Creative Director: Scott Lew
Associate Creative Director: Sophia Wilby
SVP Executive Design Director: Jeffery Rae
VP, Client Services: Mark Hewitt
Sr. Designer: Matt Doyle
Account Director: David McAnoy
Designer: Pantea Kouhpayeh
Designer: Eldhose Kuriyan
Sr. Project Manager: David Terpstra
Studio Director: Sanjay Mangar
Sr. Creative Technologist: Jamie Kaiser
Photographer: Ian Flynn
Editor/Motion Designer: Neil Dolman

Media Agency: UM

Sr. Media Planner, Connections Planning: Riley Wolfe

Planner, Connections Planning: Hannah Rudin

PR: NarrativeXPR
Managing Director & EVP, Narrative: Cathy Mitchell
Account Director: Sheri Clish

Social and XM Agency: Bonus Track
Research Agency: Angus Reid
Production (Scarf): Genumark
Production (Kit): Media Incite

Meet the Babysense Prisma — The Hack-Proof Baby Monitor Winning Over Parents

noreply@blogger.com (Rey B) — Fri, 05 Jun 2026 12:48:52 +0000

As parents continue to prioritize both baby safety and digital privacy, here is a standout nursery essential that is quickly becoming a must-have for modern families: the Babysense Prisma Video Baby Monitor.

Unlike many baby monitors that rely on WiFi connections and smartphone apps, the Babysense Prisma operates entirely without WiFi, providing a secure, hack-proof monitoring experience. As concerns surrounding digital privacy and connected-home vulnerabilities continue to grow, the Prisma offers parents a reliable alternative that keeps their family's moments private.

Beyond its privacy-first design, the Prisma is packed with features designed to support both parents and babies through every stage:

Crystal-clear 5” HD 720p display with remote pan, tilt, and zoom
Split-screen functionality for monitoring multiple children or rooms
Built-in sound machine with white noise and lullabies
Adjustable 6-color night light
Up to 20-hour battery life in ECO mode
Two-way talk and temperature monitoring
Ability to connect up to four cameras to one parent unit

The monitor is especially resonating with parents looking to reduce screen fatigue and avoid the constant app notifications that come with many smart-home baby products. Reddit parenting communities have also highlighted the Prisma’s built-in sound machine, crisp night vision, and ease of use as standout features for everyday family life.

As baby technology continues to evolve, the Babysense Prisma Video Baby Monitor offers a thoughtful balance of innovation, convenience, and privacy. Its feature-rich design makes it an ideal addition to nursery essentials lists, baby registry guides, travel gear recommendations, parenting roundups, and coverage highlighting the best non-WiFi baby monitors available today.

Take9 Launches 'Count Before You Click' Campaign Featuring Sesame Street’s Count von Count

noreply@blogger.com (Gloria J) — Thu, 04 Jun 2026 13:29:17 +0000

Take9 announces the “Count Before You Click” campaign, featuring Sesame Street’s Count von Count (“The Count”), for a series of public service messages. Launched in 2024 by craigslist founder Craig Newmark and in collaboration with Aspen Digital, Take9’s mission is to create a safer world by helping everyday individuals protect themselves from online frauds and scams. Created and developed by Bully Pulpit International, the campaign empowers people to count to nine and take a pause before clicking, downloading, or sharing anything online.

Through a series of videos, The Count, a beloved character and counting maven, showcases the power of counting to nine, while Take9 reinforces that a quick pause can help prevent online frauds and scams. Kicking off with "Jazzercise," The Count leads a woman through an exercise routine. She’s interrupted by a fake bank alert. He guides her through a routine of heel taps for nine seconds, and this creates the necessary pause for her to spot the red flags. To maximize reach, the campaign will meet our audience exactly where they are, whether they’re tuning into major cultural moments on linear TV, streaming their favorite shows, or connecting with friends on social media.

Frauds and scams have become background noise to our daily routines. In 2025, the FTC received 3 million fraud reports from consumers, totaling $15.9 billion in losses compared to $12 billion the year prior. With the rise of AI-enabled fraud, scammers have become increasingly more sophisticated. False urgency is their weapon, relying on harried individuals to be distracted.

To help individuals take control of their online safety, Take9 is championing a nine second pause as an effortless habit. Counting to nine provides a critical window to look at content more closely and to spot red flags like misspelled URLs, generic greetings, and unrecognized numbers. Bully Pulpit International’s research identifies Millennials and Gen X as a key audience to engage. As the “sandwich generation,” they’re often responsible for the digital safety of both their children and their parents. Many of them grew up learning numbers with The Count on Sesame Street, which makes him a great character to count with.

“I started Take9 to help people understand how to protect themselves from online frauds and people who want to disrupt our country’s infrastructure," said Craig Newmark, philanthropist, founder of Take9 and the online marketplace craigslist. "I'm a nerd who has been fighting online scams for more than 25 years. The Count has been counting for over 2,500 years. We are arming people with tools to protect themselves, their communities, and our country. This isn’t about some future threat. It’s a big deal and we’re all potential targets."

“The Count has always been a trusted guide when it comes to counting,” said Jen Ahearn, Senior Vice President, Global Strategic Partnerships, Sesame Workshop. “He’s playful and funny, but he’s also steady, reliable, and incredibly memorable. That combination is why audiences of all ages instinctively listen when The Count has something to say.”

Why nine seconds? Because scammers thrive on creating a false sense of urgency, taking nine seconds to pause interrupts that panicked thought pattern and gives you the clarity you need to spot any red flags or make more thoughtful decisions that could protect you online. It's a tiny pause that stops you from making a massive mistake.

To learn more about ways to protect yourself, visit PauseTake9.org.

CREDITS

Campaign: Count Before You Click

CLIENT: Take9

Founder, Take9: Craig Newmark

Vice President & Executive Director, Aspen Institute: Vivian Schiller

Senior Director, Aspen Digital: Matt Altomare

Director, Aspen Digital: Amira Dhalla

Senior Advisor, Craig Newmark Philanthropies: Eric Phillips

Senior Advisor, Aspen Institute: Nicole Tisdale

Head of External Engagement & Communications, Aspen Digital: Amy Schenk

Senior Associate, Aspen Digital: Talia Stringfellow

AGENCY: Bully Pulpit International

Founder and CEO: Andrew Bleeker

Chief Operating Officer: Kim Axelrod

Managing Director, Controller: Mia Luber

Executive Creative Director, Partner: Christina Sheffey

Creative Directors: Aaron Vick & Tyler Mintz

Associate Creative Directors: Alex Tafur & Adrian Zavala

Senior Art Director: Ashley Siebels

Graphic Designer: Leah Mandel

Head of Production: Natasha Louckevitch

Director of Production: Maddy Marziani

Senior Producer: Chelsea Buyco

Partner and Head of Account Strategy: Alex Kellner

Account Managing Director: Lauren Papp

Account Senior Director: Christian Abke

Account Director: Amber Hord

Associate Director, Earned Media: Sonia Wong

Managing Director, Media: Ivanka Farrell

Media Planning Supervisor: Lili Seward

Senior Director, Creator Engagement: Samuel Burwell

Commercial Contracts Counsel: Lewis Kaminski

Contracts Manager: Preston Abraham

SESAME WORKSHOP

SVP Global Corporate Partnerships: Jennifer Ahearn

Director of Content & IP Strategy Operations: Emilie Bandy

VP & Executive Producer: Sal Perez

Senior Producer: Autumn Zitani Stefano

Senior Content Manager - Education: Jess DiSalvo

Creative Director - Character Design: Louis Mitchell

VP Marketing & Brand Strategy: Samantha Kennedy

VP PR & Publicity: Beatrice Chow

JIM HENSON’S CREATURE SHOP

Puppet Wrangler: Lara MacLean

Puppet Wrangler: Michelle Hickey

Creative Director, Jim Henson's Creature Shop: Jason Weber

Workshop Director, Jim Henson's Creature Shop: Melissa Creighton

Production Supervisor: Joseph Roddy

Assistant to the Creative Director: Lauren Lee

Props: James Wojtal

TALENT

Lead Puppeteer (The Count) and Puppet Captain: Matt Vogel

Puppeteer Assist (The Count): Carmen Osbahr

Actor: Jerusha Cavazos

Actor: Sean Evans

PRODUCTION: JHF Productions INC.

Executive Producer / Principal: Ross Vinstein

Director: Eros V

Line Producer: Aaron Rosenbloom

Production Manager: Alex Liebman

Production Coordinator: Keely Bochicchio-Sipos

Art Director / Coordinator: Sonal Naroth

Director of Photography (DOP): Federico Tamburini

1st Assistant Director (1st AD): Mark Kaufmann

Production Designer: Roxy Martinez-Michaud

Prop Master: Jim O’Connor

Hair & Makeup: Charlotte Ellis & Dominique Farina

Photographer: Louise Palmberg

Photographer Assistants: Zane Shaffer & Kyle Thompson

MUSIC

Music and Sound Company: CANJA Audio Culture

Music Direction: Eduardo Karas, Filipe Resende & Bruno Vieira Brixel

Executive Producer: Vanessa Mafra

Music Supervision: Bruno Vieira Brixel

Project Management: Flavia Medeiros & Kaleb Oliveira

Music: Aloizio Lows & Murillo Pepler

Sound Design: Daniele Dantas & Levi Mynssen

POST-PRODUCTION

Executive Post Producer: Idalia Deshon

Editor: Lorenzo Bombicci

Assistant Editor: Rodrigo Arauz

Colorist: Oscar Martinez

Online Editor: Nico Cragnolino

Senior Post Producer: Marvin Aguado

VFX Producer: Sofia Saint Genez

Head of Production: Tina Evanow Wolske

BUSINESS AFFAIRS

Group Director: Russ Nadler

Business Affairs Manager: Karina Reis

LICENSING

CEO: David Born

Director of Licensing: Amber Cheung

Licensing Executive: Alberto Massaro

Javier Bardem And Yasmin Finney Star In Greenpeace's Chilling "Tailored To Silence" Film

noreply@blogger.com (Rey B) — Tue, 02 Jun 2026 13:31:07 +0000

Environmental campaigning organisation Greenpeace International has launched SLAPP SUIT, a chilling new film featuring Academy Award-winning actor Javier Bardem and Children’s and Family Emmy Award-nominated actress Yasmin Finney, created by Don’t Panic, directed by Martin Stirling and produced by Partizan.

SLAPP SUIT stars Hollywood legend Bardem as a sinister tailor, whose clients include some of the world’s most powerful polluters such as Shell, Energy Transfer and Chevron. Finney, of Netflix’s Heartstopper, stars alongside Bardem, where she plays a protester who enters his lair.

The 2-minute 20-second film was shot at a historic Savile Row tailor. The location gives the film its central creative conceit: the “suit” as both a garment and a lawsuit, crafted to restrict and silence.

It follows a protester, who finds herself in the tailor’s shop, where she takes in the surroundings, noticing rolls of bespoke pinstripe fabric that spell out the names of global energy corporations. Before she knows it, she’s ensnared by the sinister tailor and measured up herself.

What follows is a chilling high-octane sequence where the tailor slices, steams and presses a bespoke suit which is held together by stitching that reads ‘GAG ORDER’, ‘SUPPRESSION’ and ‘CEASE AND DESIST’. The suit squeezes the protester so tightly that she struggles to move.

The film reaches a crescendo when the tailor takes his tape measure and literally silences her, tying it around her mouth in a make-shift gag. The tape measure spells out ‘SLAPP’ and ‘SILENCE’ where the numbers should be. The tailor declares that “A good suit should speak for itself” before leaving the protester trapped and alone at the back of the shop. Many people who have faced a SLAPP suit will recognise the sense of isolation and fear of this moment.

The film concludes with the protester straining and grunting before breaking free through the suit, showing viewers that resistance is possible. Then the final moments of the film deliver the enduring message that we each have the strength to resist even in the most sinister attacks on our rights.

Javier Bardem notes, “I made this film with Greenpeace because they’re fighting a monumental legal battle about free speech, but really it’s about something much bigger: widespread attempts to silence activism. The type of lawsuits used by pipeline company Energy Transfer is also being used to silence journalists, artists and ordinary people who care about their communities. The question is not why to speak out. But how could we not, if we want to have the same freedom in the future?”

The end message, “Corporate bullies use SLAPPs to target whistleblowers, journalists, activists, you”, reframes a legal mechanism as a direct threat to anyone who challenges power.

Yasmin Finney adds, “The right to protest in the UK is a huge battle. People demanding better is what built our country, but increasingly it’s becoming criminalised. Not enough people believe or see that our rights are really under threat, and that’s why we made this film: Greenpeace’s legal fight against Energy Transfer is one example of resistance, but there are many more. Bullies respond to strength and togetherness, and that’s what we need more of right now.”

The campaign launches as the use of SLAPPs continues to draw scrutiny across Europe and beyond. The Coalition Against SLAPPs in Europe has identified 1,049 SLAPP cases between 2010 and 2023, while Greenpeace International is currently engaged in a landmark anti-SLAPP case in the Netherlands against US fossil fuel pipeline company Energy Transfer.

The Netherlands case is one of the first major tests of the EU’s new anti-SLAPP Directive, with Greenpeace International seeking to hold Energy Transfer accountable under Dutch law for what it describes as abusive litigation aimed at silencing protest and solidarity.

Georgia Stephenson, Creative Director at Don’t Panic London, notes, “SLAPPs are used to intimidate, isolate and bully those who hold power to account. That’s horrific, so leaning into the horror genre made complete sense. Javier Bardem is iconic for bringing menace and control to the screen, and it is quickly, viscerally apparent how much courage is required for Yasmin Finney’s young protester to resist. We wanted people to feel what a SLAPP does before they even understand the acronym.”

The film was directed by Partizan’s Martin Stirling, award-winning director of ‘Most Shocking Second a Day’, which has been viewed over 500 million times and was also made in collaboration with Don’t Panic.

“We are living in a defining moment, one that will be remembered for how the rich and powerful sought to control the narrative, using intimidation, harassment, and the courts to silence ordinary people. This is not a singular issue phenomenon. It is happening across the board, and it demands to be named for what it is....SLAPP suits are a legalised form of fascism. The fact that we must now fight for the basic right to protest, to speak, to dissent, is a measure of how far we have slipped. SLAPP suits are designed not to seek justice, but to bury it. They are a weapon of the powerful against those who critique them, and we should all be alarmed.

The campaign asks viewers to share the film and raise awareness of how SLAPPs are being used against journalists, activists, whistleblowers, organisations and citizens around the world.

CREDITS: IG Handles

CLIENT: Greenpeace International @greenpeace

Head of Programme: Susannah Compton

Global Head of Partnerships: Johanna Grant Axen

Global Digital Lead: Russell Harvey

Global Comms Lead: Chris Greenberg

Global Digital Lead: Rasmus Ilsø

AGENCY: Don’t Panic @dontpanicldn

Founder: Joe Wade @joewade

Client and Commercial partner: Jane Marshall @monculdesac

Acting ECD: George McCallum @georgemccallumbakes

Creative Director: Georgia Stephenson @georgialaurenstephens

Creatives: Dan Clarke, Guy Davidson, Joe Wade @mothersbestchild

Midweight Design & Art Director: Katie Richardson @katie.our.son

Designer: Thiago Valenti @thiagovalenti

Executive Producer: Jennifer Clare Houlihan @jenniferclarehoulihan

Head of Client Services: Georgia Williams @georgiawilliams26

Project Managers: Lauren Grant & Ella Soule @iamlaurengrant & @ellasoule

Junior Marketing Manager: Mollie Knight @mollie_mooo

PRODUCTION: Partizan @wearepartizan

Director: Martin Stirling @martinstirling

Managing Director: Jenny Beckett @jennypartizanuk

Head of Production/EP: Ella More O’Ferrall @ellamoffg

Producer: Charlie Scannell @cheswick_

Production Manager: Will Cousins @will_cousins

Production Assistant: Loretta Wonke @lorettawonke

Location Manager: Peter Camilleri

1st AD: Chris Kelly @chris68kelly
2nd AD: Eddie Kelly @ediemaikelly

Runner: Ted Seymour Kelly @ted.kelly_

Director of Photography: Carl Burke @billyburkedop

1st AC: Pete Wade @nowthenpete
2nd AC: Jack Ainsworth @jack_obyrne_ainsworth
DIT: Mario Radinvic @mario_lcdits

Grip: Rob Barlow @feral_rob

2nd Grip: Melanie Barbieri

Sound: Ludovic Lassreee @soundsfrench
Boom Op: Paulo Frasao @paul_frasao
Playback: Jack Driver @jackjdriver

Gaffer: Norbert Strehile @krabbenorbert

Electricians: Mats Kastellet, Kristiana Zhekova @mats.kastellet, @kristiana_zhekova

Production Designer: Sarah Kane @sksarahkane
Set Decorator: Delia O'Brien @deliadoesprops

Props Master: Dan Bryant
Art Transport: Rick Seymour

Costume Designer: Siobhan Dillon @siobhan_dillon_tailoring

Costume Supervisor: David Hawkins @davidhstyling
Costume Assistant: Ro Dillon @rodillonphotography

H&MU Artist: Michele Baylis @michelebaylis_

H&MU Assistant: Rosie Mcginn @rosiemcginnmakeup

Medic: Archie Barker @archie_barker53

Camera Car: Alister Bugge @alisterbugge

CAST

Tailor: Javier Bardem @bardemantarctic

protester : Yasmin Finney @yazdemand

EDIT: Trim Editing

Heineken Turns a Solo Seat into a Social Experience at the UEFA Champions League Final

noreply@blogger.com (Rey B) — Tue, 02 Jun 2026 12:53:38 +0000

In conjunction with the UEFA Champions League Final on Saturday night, Heineken® unveiled the latest chapter of Fans Have More Friends, the platform developed with creative agency LePub and built on the insight that fandom can be one of the most powerful catalysts for human connection.

As part of the activation, one of the most isolated seats in the stadium became one of football’s most social experiences, showing how fandom can bring strangers together faster than almost anything else.

Every stadium has them: the odd seats that don’t quite fit. Tucked into corners, split from the row, or sitting alone entirely. Perfectly good views of the pitch, but not always built for shared reactions, last-minute goals, or the collective tension that makes football what it is.

High up in the Puskás Aréna sat one of those seats: a single spot on its own, with no neighbours on either side. For most fans, it’s probably the last place you would choose to watch the biggest match in club football. That’s exactly why Heineken® chose it.

The seat, identified as the stadium’s most isolated, became the surprise destination for the winner of a competition run with football creator The Padded Seat, known for spotlighting the best, worst, and most unusual places to watch the game.

Supported by global PR agency The Romans, Heineken® was looking for a fan willing to attend one of football’s biggest nights alone—open to the experience and whoever they might meet along the way. They would be going solo. What they didn’t expect was just how alone they would be.

As the winning fan, Forest Robinson, took his place high up in the stadium, surrounded by thousands but completely on his own, he was joined by an unexpected guest: UEFA Champions League legend Xavi Hernández.

A member of the Barcelona squad that faced Arsenal in the 2006 Final, Xavi appeared at his side to reveal a hidden second seat, built seamlessly into the original—turning one of the stadium’s most isolated places into a shared space.

From there, the night opened up. Together, Forest and Xavi experienced the Final alongside fellow fans and football icons, with exclusive moments including Heineken’s Skybox and post-match pitchside celebrations as Paris Saint-Germain lifted the trophy.

In a stadium built for thousands, the most memorable moment started with just one seat—a reminder that fans often have more friends than they think.

Nabil Nasser, Global Head of Heineken® Brand, said:

"I know from experience that going to a match on your own does not mean experiencing it alone. A few years ago, I went to a game with friends, but we were split up in the stadium and I found myself sitting alone among supporters of another team. What could have felt like an isolated experience became one of the best I have ever had in a stadium, because I was completely swept up in the passion, humour, and energy of the fans around me.

"That is the spirit behind Fans Have More Friends. Fandom gives people an instant reason to connect. Turning a solo seat into one of the most social experiences of the Final felt like a simple but powerful way to bring that idea to life, and to show that fans often have more friends around them than they think."

Bruno Bertelli, Global CEO of LePub and CCO of LePub Worldwide, added:

"This project is a great example of the kind of ideas brands should create today: experiences designed not just to be seen, but to spark participation, conversation, and emotional connection. With Heineken®, we wanted to turn a simple cultural insight into something people could instantly recognize, engage with, and genuinely desire to be part of.

"The result is a project that blends creativity, entertainment, and social relevance in a way that feels both contemporary and naturally shareable."

Fandom has a way of turning strangers into instant connections, and this latest activation is part of a wider series of Heineken® social experiments designed to show that fans really do have more friends.

Following the Final, Heineken® will continue to explore how moments at live events can connect strangers, including a pledge to upgrade more solo seats across UEFA Champions League stadia next season.

The One Club Launches Global “Get Out the Vote” Brief for Young Creatives

noreply@blogger.com (Rey B) — Mon, 01 Jun 2026 13:30:12 +0000

The One Club for Creativity announced the launch of the first Young Ones “Get Out the Vote” brief, a new free global challenge calling on undergraduate college students around the world to come up with campaigns to drive voter participation.

As the world’s leading nonprofit organization whose mission is to support the global creative community, The One Club has a long history of creative activism projects that invite creatives to use their talents to address important causes. These projects, such as the “We Are One” brief to promote messages of unity, hope, and resistance against intolerance and xenophobia, have resulted in social media and billboard campaigns in major markets.

The latest such initiative is the “Get Out the Vote” brief, from the club’s Young One Student Awards and Education department. The brief is global and nonpartisan in its politics, favoring no specific candidate, party, or belief. The only objective is to increase overall voter participation in elections around the world.

Top entrants win cash prizes totaling $15,000: Grand Prize $5,000, two runner ups win $2,500 each, and five finalists each receive $1,000.

The competition, which is free to enter, challenges students globally to develop print, video, social media, or activation campaigns that address one of the following categories:

PARTICIPATION – Creating A Culture of Voting and Participation

Too many young people sit out elections, not because they don’t care, but because they feel like their vote won’t change anything or the process is too confusing.
Entries for this category should speak directly to the excuses and doubts that keep this generation from showing up, with the goal being increased turnout.

RELEVANCE – Make Voting Relevant to Culture

Voting is more than a civic act. It’s a cultural one. The ideas, values, aesthetics, and identities shaping this generation should also impact on how participation looks in the world.
Entries for this category should define what belonging, influence, and collective power look like, and make voting feel relevant to culture.

COMMUNITY – Vote Early, Vote Together

Voting early is not just about convenience. It’s about momentum. When people make a plan and show up together, voting becomes a shared act that builds energy and visibility.
Entries for this category should go beyond just encouraging people to cast a ballot, and help turn participation into something people do with pride and intention with others. By positioning early voting as an act that’s both social and contagious, the campaign should strive to turn a civic duty into a shared experience.

The competition is open for entry to students globally aged 18 or older who are currently enrolled in an undergraduate university program, graduate program, or portfolio program. Recent graduates also are eligible, if their graduation date is no earlier than March 13, 2025. A complete list of eligibility and submission requirements is available on the entry website.

Deadline for entry is August 31, 2026, with winners announced in mid-September. While the brief is a global initiative to drive voter participation in all countries, any winning work from the US would run across digital and out-of-home placements during the final stretch of the country’s November mid-term elections.

In addition to receiving cash prizes, winners will also have their work posted on The One Club’s social channels and website, and considered for real-world placement through the club’s Out-of-Home and media partners, including potentially on digital billboards in major high-traffic areas.

Entries will be judged by a group of global creative leaders — chief creative officers, executive creative directors, and independent creatives from the world's leading agencies and studios — who served on juries for The One Club’s prestigious 2026 One Show and Art Directors Club ADC 105th Annual Awards, two of the world’s top advertising and design awards. By entering, students will have the rare opportunity to get their work in front of top-level senior creative professionals.

“This generation of young people has never been both more capable of shaping what their country looks like, but also never more uncertain about whether their voice actually matters,” said Kevin Swanepoel, CEO, The One Club. “We want to hear from the next generation of creative talent, and see their recommendations for the most effective ways to connect with the public, build community, and get more people to the polls.”

For more information and to enter, please visit the Young Ones “Get Out the Vote” website.

ABOUT THE ONE CLUB FOR CREATIVITY

The One Club for Creativity – home of The One Show, ADC Annual Awards, Art Directors Club of Europe (ADCE) awards, ONE Asia Creative Awards, Type Directors Club competition, TDC Ascenders, ADC Young Guns, Young Ones Student Awards, Next Creative Leaders, ONE School, ONE Creator Lab, Where Are All The Black People conference and career fair, Portfolio Night, Creative Week, and more – is the world’s foremost non-profit organization whose mission is to support and celebrate the success of the global creative community. Revenue generated from entries to its global awards shows goes back into the industry to fund programs that support industry access, creative education, professional development, and enhancement of creative careers around the world.

Long Trail Brewing Celebrates National Trails Day with 'Realllly Long Trail Pack'

noreply@blogger.com (Rey B) — Mon, 01 Jun 2026 12:49:45 +0000

Long Trail Brewing Company is celebrating National Trails Day on June 6 with a multi-faceted campaign that honors Vermont’s outdoor culture, the adventurous spirit of the hiking community, and the legendary 273-mile Long Trail that inspired the name of the brewery’s flagship ale back in 1989.

“At Long Trail, the outdoors aren’t just part of our branding, they’re part of who we are,” said Rob Day, VP of Marketing for Barrel One Collective. “The Long Trail has inspired this brewery since day one, and National Trails Day felt like the perfect opportunity to celebrate the people, places, and experiences that make Vermont trail culture so special. From creating a one-of-a-kind beer pack that quite literally lives up to our name, to supporting organizations that help preserve trail access, everything about this campaign is designed to encourage people to Take a Hike!, and enjoy the adventure.”

“The Realllly Long Trail Pack”

Making its debut at the Long Trail brewery on National Trails Day, this limited-edition large-format pack maps the entire 273 miles of the Long Trail across the largest commercially available beer pack brewed this side of the Mississippi.

The “Realllly Long Trail Pack” packaging design features an illustrated 273-centimeter scale trail map, with one centimeter representing each mile of the Long Trail, and notable landmarks on the famed hiking route (in addition to the location of the Long Trail brewery). The bottom of the box features an elevation profile that spans the length of the pack, showing the ascents and descents you’d experience along the journey (about 70,000 feet of climbing).

Containing seven full cases (168 beers) of the newly refreshed Long Trail Ale, the pack reminds fans to “Take a Hike!” and get out there, enjoy the trails, and celebrate with a great beer afterwards. Limited quantities will be available at the Long Trail brewery (5520 US Rte. 4, Bridgewater Corners, VT), with additional select packs available for purchase at Beverage Warehouse (1 East St., Winooski, VT).

“Ales for Trails”

As part of Long Trail’s “Ales for Trails” initiative, the brewer has raised $15,000 to donate to three Vermont-based organizations that ensure trails stay open, maintained, and accessible for everyone who gets outside: the Vermont Mountain Bike Association, Vermont Trails and Greenways Council, and Vermont Huts & Trails. Because when you support Long Trail, you help support the places that bring the community together.

National Trails Day Celebration at Long Trail Brewery

Long Trail will also host a National Trails Day party at the brewery on June 6, featuring live music, a make-your-own trail mix station, the return of the “Hit the Trail” Brown Ale (for a limited time), and the launch of a new hiking rewards program.

DOOH Meets Dough: Fazer Leipurit Livestreams Breadmaking Across Metro Screens

noreply@blogger.com (Gloria J) — Wed, 27 May 2026 12:45:29 +0000

Fazer Leipurit faces a challenge: while many supermarket bakery sections rely on parbaked frozen dough, Fazer operates a network of in-store artisanal bakeries where bread is genuinely baked from scratch on site. Yet consumers remain skeptical. Can “freshly baked” really mean freshly baked?

To prove it, Fazer Leipurit launched an overnight livestream directly from one of its in-store bakeries. Broadcast simultaneously on social media and digital billboards across Helsinki metro stations, the campaign transformed the quiet craft of breadmaking into a hypnotic Slow TV experience – continuing into peak hours of the morning commute – where transparency itself became entertainment.

“The beauty of the concept is that the product truth itself becomes the content. As consumers are being more careful with their spending, premium brands need transparency to justify their superior quality. We made that the gist of the creative idea: it's the process that makes the product unique, so let’s show it exactly as it is”, says Maria Kuorikoski and Mikko Roininen of Helsinki-based agency SEK, the creatives behind the campaign.

The livestream solves a brand problem

The livestream follows bakers as dough is mixed, shaped, proofed and baked, uninterrupted and unfiltered. Viewers can also interact with the bakers through live social media prompts and challenges during the stream.

“Instead of compressing the process into a 15 second ad, we wanted people to experience the craft in real time. Breadmaking is naturally slow, tactile and visually calming. Once you start watching, it’s surprisingly hard to stop”, Kuorikoski and Roininen add.

By bringing the bakery process onto both public DOOH screens and social platforms simultaneously, the livestream turns product transparency into a shared live media experience.

The event was streamed live from 10 PM on May 20 until 10 AM on May 21, 2026

on selected digital out-of-home screens across Helsinki metro stations
on Instagram at @FazerSuomi and on TikTok at @FazerLeipurit

Inaugural Winners Announced In ADC AI Visual Design Dreamina AI Category

noreply@blogger.com (Gloria J) — Tue, 26 May 2026 13:06:29 +0000

The global Art Directors Club and Dreamina AI announced the ADC Cube and cash prize winners in the inaugural ADC AI Visual Design-Dreamina AI category, dedicated to honoring the frontier of generative craft in this year’s prestigious ADC 105th Annual Awards.

The new category, which was free to enter and made possible by ADC’s exclusive partnership with Dreamina AI, part of ByteDance, recognizes evolving creative craft and honors modern creators who are using AI as a creative partner to expand the boundaries of visual expression.

The first ADC Cube and cash prize winners of the new competition are as follows.

First Place: ADC Gold Cube, $6,000

Xīnxīn Lǐ and Donglin Cheng, Beijng, “Ivory”

Second Place: ADC Silver Cube, $4,000 each

Anne Horel, Paris “La Tisseuse d'Ombres" (“The Shadows Weaver”)
Jason Peng, Chongqing “Perfect Place”
Park Zhi, Guangzhou, “Red Pill”

Third Place: ADC Bronze Cube, $2,000 each

Chén Kūn, Shenyang, “Ordinary Anthem”
Serhii Kostenko, Berlin, “Trained on Perfection”
Xingchen Ding, Hangzhou, “The Joyful Pasture”
Dorothy Pang, Vancouver, “Love Hotel”
Tāozé Cài, Beijing, “Bad Traveling”
Yongning Zhang, Suzhou, “Big Eyes Town”

Hongye Liu (Yea野了), Shanghai, was awarded a Merit for “《HONG KONG LOADING…》”.

“Rather than limiting ourselves strictly to the original storyboard, we drew continuous inspiration from Dreamina AI during the creation process,” explained Gold Cube winner Xinxin Li. “The mutual inspiration between human creativity and AI capability allowed us to revise and optimize the script accordingly, and eventually we completed a finished piece with a distinctive aesthetic style and sophisticated editing rhythm. It truly lets us feel the unique charm of the integration of technology and artistic creation.”

Jury member Wesley ter Haar, co-founder, Monks, Amsterdam, said of the Gold Cube winning entry: “it’s a standout piece when it comes to storytelling and using the tools and technology to create something very visually compelling. It confirmed for me how much the value of craft is still very much at the core of doing great AI work.”

Entry brief: “Imperfection”

Creativity can lose its spark when every element is perfectly polished and optimized. Therein lies the opportunity to celebrate the messiness, contradictions, and lived experience that provide fuel for better AI tools and more creative ideas.

For the new ADC AI Visual Design-Dreamina AI category, entrants were asked to create work that honors imperfection and uses AI to complement, not erase, those qualities. Entries could take a variety of forms, including video, motion graphics, animation, or poster.

As the Presenting AI Partner of the ADC 105th Annual Awards, Dreamina AI served as the primary engine for this challenge, inviting users to prove that even in a digital age, the human spark remains the most essential component.

ABOUT DREAMINA AI

Dreamina AI is powered by its world-leading proprietary models, including the Seedream generative image model — which produces and refines high-quality 4K visuals from text prompts and up to 10 image references — as well as the Seedance video generation and OmniHuman AI avatar models.

Acting as a “camera for an imagined world,” Dreamina AI enables creators to transform ideas into high-quality, production-ready visuals within seconds using simple text prompts.

A showcase of all ADC 105th Annual Awards winners can be viewed here.

ABOUT THE ONE CLUB FOR CREATIVITY

D&AD Announces 2026 Pencil Winners

noreply@blogger.com (Gloria J) — Thu, 21 May 2026 13:20:10 +0000

D&AD, the global non-profit championing excellence in design and commercial creativity, today revealed this year's D&AD Awards Pencil winners. Drawing entries from 89 countries, the highest in the awards' history, 573 Pencils were awarded across 46 categories, from over 50,000 pieces of work submitted for consideration.

Lisa Smith, D&AD President and Uncommon Global Chief Design Officer, notes, "What stood out most was the sheer creative bravery and excellence on display. Across disciplines we saw teams pushing into genuinely new territory, from storytelling and traditional craft to emerging technologies and new forms of expression. Creativity is very much alive and the work that won did so because it moved the standard of creative excellence forward."

Highest Awarded Countries - all Pencil levels excluding Black Pencil

United States - 235 Pencils
United Kingdom - 184 Pencils
France - 59 Pencils
Germany - 45 Pencils
Brazil - 42 Pencils

Highest Awarded Countries - Yellow Pencils Only

United States - 27 Pencils
United Kingdom - 25 Pencils
Canada - 5 Pencils
Singapore - 5 Pencils
France - 4 Pencils

Singapore had a standout year at the D&AD Awards, claiming 11 Pencils in total, including five Yellow Pencils, nearly half of its overall wins. This places Singapore joint third globally for Yellow Pencils alongside Canada, behind only the US and the UK. A remarkable achievement that reflects the country’s growing influence and thriving creative excellence on the global stage.

Categories and Disciplines

The Culture discipline saw the strongest entry growth of any discipline in 2026, with entries up 49% year on year. Three categories, Sport Entertainment, Cultural Influence and Brand Transformation, made their D&AD Awards debut this year, awarding 10, eight and nine Pencils respectively.

The leading category by Pencils awarded in 2026:

Magazine and Newspaper Design - 28 Pencils, four Yellow
Art Direction - 25 Pencils, two Yellow Pencils
Film - 25 Pencils, four Yellow Pencils
Graphic Design - 23 Pencils, one Yellow Pencil
Experiential: Activation and Participation - 21 Pencils, one Yellow Pencil

Magazine & Newspaper Design and Film led on Yellow Pencils, each taking four, the highest of any category this year.

2026 Overall Results

The total number of Pencils awarded for the D&AD Awards 2026 by level:

White - two Pencils awarded
Yellow - 52 Pencils awarded
Graphite - 149 Pencils awarded
Wood - 368 Pencils awarded
Future Impact - two Pencils awarded
Shortlisted - 557

D&AD CEO, David Patton, adds, "64 years in and the D&AD Awards have never felt more global or more vital. The breadth of countries entering and the quality of work they're producing tells you everything about where commercial creativity is headed.

Entries were received from 89 countries this year, up from 86 in 2025 and the highest ever in D&AD Awards' history. Significant growth in submissions from the UAE, India, Argentina, and Saudi Arabia signals that world-class creative ambition is no longer concentrated in a handful of markets, D&AD's standard for excellence is being pursued and met across every continent.

Singapore is perhaps the best example of that shift. Eleven Pencils, five of them Yellow, an achievement that signals where global creativity is heading."

All Pencil-winning work and shortlisted entries are showcased on the D&AD website. The D&AD Rankings and Black Pencil winners will be announced at the ceremony in September.

Earned Media Gets a Strong Call Out as Cresta Awards Reveal 2026 Jury Chair

noreply@blogger.com (Gloria J) — Wed, 20 May 2026 12:36:37 +0000

Kate Stanners has been announced as the Jury Chair of the 2026 Cresta Awards.

“We are so delighted that Kate has taken on this position,” commented Lewis Blackwell, CEO of Creative Standards International, the organisation behind Cresta. “With her own extensive great creative output, that of the teams she has led, and her broad and deep commitment to advancing creative excellence and opportunities in the industry, she is the ideal standard bearer for Cresta this year.”

As Chief Creative Officer, International, of Edelman, Stanners recently stepped into a major role that gives a new inflection to her storied career. The evolution of Edelman as a top creative consultancy includes multiple victories at Cresta, Cannes Lions and other leading global awards in recent years.

For Stanners, the move to Edelman follows two decades at Saatchi & Saatchi, where she rose to be Global Chief Creative Officer and Global Chair, following a sequence of roles and participation in a wide-range of award-winning work, leading creativity for many global clients.

In taking on the role of Jury Chair, Stanners gave an indication of what she might be particularly looking to encourage:

“I believe that earned media has earned its right to play a much more significant role in brands marketing plans. About 99 percent of people would skip ads if they could and earned media is six times more trusted. And for creatives there is a freedom that comes when you are solving real business problems without the constraint of formats and programmatic templates, making work that has genuine impact.”

At Cresta, the jury of leading creatives vote the winners without any groupthink or opportunity for political manoeuvring. The jurors can express their views without any pressure or distraction. And that includes from the Jury Chair. Stanners role will be to give encouragement, a sense of direction, but when it comes to their voting, she will leave the jurors to make their votes truly independently and in isolation. (Rather like a visit to the ballot box.) Cresta then takes these truly individual votes to compile the data that, when crunched, directly generates most of the award winners.

However, the Jury Chair has a specific responsibility, and honor, which is to review all the winners and then pull out special award mentions for works that can be seen to have key forward-looking messages for the industry. In recent years, Edelman has itself been the recipient of such honors, notably with ‘The Move to Minus 15’ project for DP World, which also went on to win Titanium at Cannes. Last year Dentsu Creative Iberia received Jury Chair Awards for ‘History Outnumbered’ for History Channel and Dentsu Creative New York also picked up the special honor for ‘Returning Creativity’ for Crayola.

Stanners has been an award-winning industry leader for decades, recognized with multiple awards around the world. She served as President of D&AD from 2019 to 2020 and has sat on councils for AB InBev Europe and The Kraft Heinz Company. She has also served as a committee member for the Victoria & Albert Museum and was a co-founder of St. Luke’s in London.

This year’s Cresta Awards has expanded with new sections. This includes a new Finance dedicated category and a developmental category that reviews AI-created work.

The competition is currently open with a final closing date of 20 July. More information is available at https://www.cresta-awards.com/.

ABOUT THE CRESTA AWARDS

Cresta is the Creative Standards organisation. Since 1993 it has benchmarked global creative excellence, recognising ideas that inspire progress and shape the future of communications. Its annual online festival attracts entries from more than 70 countries, covering the full spectrum of skills, from the latest in digital and technology-based communications to traditional advertising and design.

Cresta’s independent jury of leading international industry figures votes individually online, ensuring a fair process free from groupthink. Winners are awarded the distinctive sustainable Cresta trophy, introduced in 2019, and gain international publicity, respected ranking points, and visibility through leading industry platforms including Lürzer’s Archive.

VML New York Named Agency of the Year In 2026 One Show Global Creative Rankings

noreply@blogger.com (Rey B) — Wed, 20 May 2026 12:31:01 +0000

Based on point totals for wins last week at 2026 One Show, VML New York was named Agency of the Year in The One Show 2026 Global Creative Rankings.

Highlights of The One Show 2026 Global Creative Rankings are as follows (click the category links to view the full list for each):

Agency Rankings

1. VML New York

2. Rethink Toronto

3. Uncommon Creative Studio London

4. Serviceplan Germany Munich

5. Ogilvy New York

6. Grey México México City

7. adam&eve\TBWA London

8. FCB Canada (TBWA\ Canada) Toronto

9. Publicis Conseil Paris

10. LePub México

Independent Agency Rankings

1. Rethink Toronto

2. Serviceplan Germany Munich

3. Courage Inc. Toronto, Motion Sickness Auckland (tie)

5. NoA Åkestam Hoist Stockholm

Design Firm Rankings

1. By-Enjoy Fujian

2. Champions Design New York

3. Jones Knowles Ritchie London, Studio DRAMA London (tie)

Brand-Side Agency Rankings

1. Apple Marcom Cupertino

2. Our LEGO Agency Billund, Google Creative Team Mountain View (tie)

Brand Rankings

1. Vaseline

2. Apple

3. IKEA

Brand Parent Company Rankings

1. Unilever

2. Heineken

3. Apple

Non-Profit Client Rankings

1. SickKids Foundation

2. The Philipstown WireCare Foundation

3. Whānau Ora

Production Company Rankings

1. Whitecoat Singapore

2. Pes Motion Studio Chicago

3. Landia México City

Music & Sound Company Rankings

1. Supreme Music Berlin

2. Agosto Sound & Music Craft Lima/New York

3. Soundtree Music London/Los Angeles

Agency Network Rankings

1. Ogilvy Group

2. VML

3. TBWA Worldwide

Independent Agency Network Rankings

1. Rethink

2. Serviceplan Group

3. The North Alliance (NoA)

Highest Ranked Work

1. “Vaseline Verified” for Vaseline by Ogilvy Singapore with Ogilvy South Africa Cape Town, Ogilvy UK London and Ogilvy New York

2. “Caption With Intention” for Rakish Entertainment by Omnicom Chicago with Omnicom Production Chicago and Pes Motion Studio Chicago

3. “Three Words” for AXA by Publicis Conseil Paris with Prodigious Paris and Publicis Consultants Paris

Highest Ranked Creative Professional

1. Debbie Vandeven, Global Chief Creative Officer, VML

2. Liz Taylor, Global Chief Creative Officer, Ogilvy

3. Danilo Boer, Global Creative Lead & Partner, McCann

Country Rankings

1. United States

2. United Kingdom

3. Canada

4. France

5. México

Global Region Rankings

1. North America

2. Europe

3. Latin America

4. Asia Pacific

5. Middle East & Africa

The 2026 One Show Regional Agencies of the Year are as follows (click the region to view the full list).

Asia Pacific Agency of the Year: Ogilvy Singapore
Europe Agency of the Year: Uncommon Creative Studio London
Latin America Agency of the Year: Grey México México City
Middle East & Africa Agency of the Year: Ogilvy South Africa Cape Town
North America Agency of the Year: VML New York

Using dropdown menus, The One Show 2026 Global Creative Rankings can be viewed by Agency, Independent Agency, Design Firm, Brand-Side Agency, Brand, Non-Profit Client, Brand Parent Company, Production Company, Music & Sound Company, Agency Network, Independent Agency Network, Highest Ranked Work, Country, Region, and Creatives.

Rankings can be viewed globally, as well as by region and country.

The One Show 2026 Global Creative Rankings methodology

Rankings in each category are calculated by the company that garners the most points overall for winning entries based on One Show Pencils, Merits and Special Awards, allocated as follows: Gold Pencil 45 points, Silver 21, Bronze 9, Merit 3, Fusion Pencil 90, Creative Marketer 90, SDG Pencil 90, Green Pencil 90, Penta Pencil 150, Best of Discipline 90, Best of Non-Profit 90, and Best of Show 135.

Ranking points are awarded to eligible agencies credited under the Primary Agency listing on a winning entry, including agencies, digital agencies, media agencies, PR/marketing agencies, design firms, type foundries, and brand-side/in-house agencies. When multiple eligible agencies are credited on the same win, the points are divided equally among them. These points determine honors such as Agency of the Year, Independent Agency of the Year, Design Firm of the Year, and Brand-Side Agency of the Year.

If the same entry wins multiple awards within a discipline or in multiple disciplines, the points for all awards and wins are counted towards the rankings.

The showcase of all 2026 One Show winners can be viewed here.

ABOUT THE ONE CLUB FOR CREATIVITY

Schools in 36 Countries Win 2026 Young Ones Student Awards

noreply@blogger.com (Rey B) — Wed, 13 May 2026 13:23:00 +0000

The One Club for Creativity kicked off Creative Week 2026 by honoring winning schools and students from 39 countries in the 2026 Young Ones Student Awards ceremony at Sony Hall in New York.

Based on cumulative points for all awards won by a school’s students in this year’s competition, School of Visual Arts New York was crowned 2026 Young Ones School of the Year. Overall, SVA collected two Golds, seven Silver, nine Bronze, 47 Merits, and four Portfolio wins.

Rounding out the top-five ranked schools, in order, are Savannah College of Art and Design Savannah, Filmakademie Baden-Württemberg Ludwigsburg, ArtCenter College of Design Pasadena, and Miami Ad School Madrid.

The One Club Global Creative College Rankings for 2026 can be viewed here. An archive of all 2026 Young Ones winning entries can be viewed here.

In memory of industry leader Ari Weiss, who passed away last year, The One Club for Creativity announced the first winner of its new annual Ari Weiss Award, honoring the top scoring student in the Young Ones Portfolio competition.

The inaugural recipient of the award is Carlos Mario Rodriguez, a student at ArtCenter College of Design Savannah and Miami Ad School New York.

Weiss, whose storied career included top creative roles at Cliff Freeman and Partners, BBDO, Wieden+Kennedy, 180LA, Goodby Silverstein & Partners, BBH, DDB, and founding of Quality Experience, had a close association with the program as a Young Ones Pencil winner at The One Show in 2000. His extraordinary talents also led him to win that year’s live creative challenge, where students were tasked with delivering a brief during Creative Week.

Young Ones is one of the world’s most comprehensive and acclaimed competitive showcases for advertising, digital communication, and design students. The program offers four separate competitions:

Young Ones ADC, offering students the chance to earn an ADC Cube by competing in many of the same disciplines and categories as the prestigious ADC Annual Awards;
Young Ones One Show Brief and Client Pitch competitions, which tasks a team of students with creating work for a specific client with the chance to earn a One Show Pencil, with top entrants having the opportunity to pitch the actual client;
Young Ones Portfolio competition, where students submit 6-15 projects and have it judged as a representation of their entire body of work by industry professionals;
Young Ones TDC, where student entries in typography, lettering, and type design can win Type-High awards, or Merits from the Type Directors Club, part of The One Club for Creativity.

Top global winners in the four 2026 Young Ones competitions, as selected by the global jury, are as follows.

Young Ones ADC 2026 (25 Gold Cubes, 40 Silver, 71 Bronze, 293 Merit)

Filmakademie Baden-Württemberg Ludwigsburg was the top YO ADC Gold Cube winner with six. Four of the Golds were for “Anytime, Anywhere”, one each in Advertising: Branded Content/Entertainment - TV/Film/Video - Short Form; Motion/Film Craft: Cinematography; Motion/Film Craft: Editing; and Motion/Film Craft: Use of Music / Sound.

Their two other Golds were for “Peas” in Advertising: Craft in Video - Direction, and “The Nymph” in Advertising: Art Direction - Motion.

Ming Chuan University Taipei had two ADC Gold Cube wins, one each for “Solstice Protocol :Base 2.0” in Architecture/Interior/Environmental Design: Landscape Design, and “鏟子的聲音” (“The Sound of a Shovel”) in Brand/Communication Design: Posters or Print.

Also with two Golds was School of Visual Arts New York, one each for “Dept. of Misplaced Realities” in Brand/Communication Design: Branding - Branding Systems/Identities - Integrated, and “Muddy” in Illustration: Print.

Young Ones One Show 2026 Brief and Client Pitch Competitions (8 Gold Pencils, 14 Silver, 21 Bronze, 140 Merit; 1 Client Pitch winner)

This year’s Young Ones One Show competition involved working on briefs from sponsors Best Buy, Clash of Clans, Google, Philips Sonicare, Verizon, Walmart, and Whiskas.

Miami Ad School Madrid led the way with three YO One Show Brief Gold Pencils, one each for “Sonikart” for Sonicare: Gaming”, “Dorm Style Blender” for Walmart: Creative Use of AI, and “Dorm Style Blender - Walmart” for Walmart: Interactive, Online, & Mobile.

With two YO One Show Brief Gold Pencils was Redhook School Curitiba for “The Contract”, one each for Verizon: Creator Content & Social Media and Verizon: Radio & Audio.

One YO One Show Brief Gold Pencil each went to Korea Institute of Creative Seoul with Hanyang University ERICA Ansan-si and School of Visual Arts New York “UncensHERship” for Google: Creator Content & Social Media; Openlearn Academy Fort Lee “The Wave of Hope” for Google: Radio & Audio; and Savannah College of Art and Design Savannah “Google Prism” for Google: Creative Use of AI.

In the Young Ones One Show Client Pitch Competition, where students present their ideas to a jury including top brands who sponsored this year’s program, a team from FIT Advertising & Digital Design New York made up of Thalia Merino and Vashtie Persaud won for “Clash of Netflix” on behalf of Clash of Clans.

Young Ones 2026 Portfolio Competition (26 winners from 13 schools)

Savannah College of Art and Design Savannah led in the Young Ones 2026 Portfolio Competition with seven wins, going to students Gage Bowman, Duygu Lougee, Junjie Pan, Wildy Riftian, Jieru Tang, Xavier Thompson, Menghan Wang.

ArtCenter College of Design Pasadena had four YO Portfolio winners for students Bamba Kimball, Yeon Ko, Daria Maximova, and Cheryl "Wenjing" Xia.

Also with four is School of Visual Arts New York for students Yonghwa Cha, Joanne Choi, Dyn Kim, and Sophia Lefebure.

Young Ones TDC 2026 competition (5 Gold, 8 Silver, 21 Bronze, 34 Merit)

After many decades of awarding only certificates to all winners, this marks the first year the Type Directors Club, part of The One Club for Creativity, will present Gold, Silver, and Bronze Type-High awards for its annual TDC competition.

There were five Young Ones TDC Student Type-High Gold winners this year:

Carnegie Mellon University Pittsburgh for “Beads” in Type Design: Text + Display Typefaces - Variable Font
Class Tao Shanghai for “Echo Music Party” in Communication Design: Other
Elisava School of Design and Engineering Barcelona for “Swing Display” in Lettering: Digital/Technology - Coding/Scripting
Maryland Institute College of Art Baltimore “Gallery Of Decay” in Lettering: Digital/Technology - Coding/Scripting
Rhode Island School of Design Providence “Gossip” in Type Design: Specialized Typefaces + Non-standard Formats - Emoji/Symbol Typeface

The three top entrants in Young Ones TDC 2026 also receive cash awards, as follows:

$ 1,000: Athang Samant of Maryland Institute College of Art in Baltimore for “Gallery of Decay” in Lettering: Digital / Technology - Coding / Scripting
$ 500: Weiran Liang of Class Tao in Shanghai for “Echo Music Party” in Communication Design: Other
$ 300: Jasmin Palermo of Carnegie Mellon University in Pittsburgh for “Beads” in Type Design: Text + Display Typefaces - Variable Font

The complete archive of all 2026 Young Ones Student Awards winners can be viewed here.

Young Ones is celebrated annually with the goal of inspiring and nurturing the next generation of advertising professionals. Events each year during Creative Week present an invaluable opportunity for college students and graduating seniors to network with top agency professionals, receive feedback on their portfolios, experience the industry's best work, and more.

Creative Week 2026

The Young Ones 2026 Student Awards is the first event of Creative Week 2026, taking place May 11-15 in New York.

Now in its 17th year, Creative Week is a premier annual gathering for the advertising and design industries to come together and celebrate the creative excellence showcased in The One Club’s leading global awards shows: ADC Annual Awards, The One Show, and Young Ones Student Awards.

Other Creative Week 2026 programming includes The One Club AI Creative Challenge, exclusive Executive Creative Summit 2026, Client Pitch Competition, in person and virtual Portfolio Reviews, Type Directors Club TDC Lettering Walk, and informative daily Morning Buzz panels.

For details and to register, please visit the Creative Week 2026 website.

ABOUT THE ONE CLUB FOR CREATIVITY