http://www.hammock.com/people/barbaralogan/ en Copyright 2009 Mon, 29 Jun 2009 09:36:19 -0600 http://www.sixapart.com/movabletype/ http://blogs.law.harvard.edu/tech/rss I'm back from maternity leave and excited to be in the office. You can reach me the same ways as before: 615-690-3415 or blogan@hammock.com. I'm back from maternity leave and excited to be in the office. You can reach me the same ways as before: 615-690-3415 or blogan@hammock.com. Barbara Logan http://www.hammock.com/people/barbaralogan/2009/06/barbara_returns.php http://www.hammock.com/people/barbaralogan/2009/06/barbara_returns.php June 29, 2009 9:36 AM 20090629 936 On Tuesday, May 5, in the wee hours of the morning, Barbara and her husband, Fielding, welcomed little Elizabeth Reed into the world! She weighed in at just under 9 pounds and measured 21 inches long. We all welcome her to the Hammock family! On Tuesday, May 5, in the wee hours of the morning, Barbara and her husband, Fielding, welcomed little Elizabeth Reed into the world! Summer Huggins http://www.hammock.com/people/barbaralogan/2009/05/welcome_to_elizabeth.php http://www.hammock.com/people/barbaralogan/2009/05/welcome_to_elizabeth.php Outside the office May 5, 2009 3:48 PM 200905051548 I am currently out of the office on maternity leave. If you need immediate assistance, please contact John Lavey at 615-690-3408 or jlavey@hammock.com. Barbara is out of the office on maternity leave. Barbara Logan http://www.hammock.com/people/barbaralogan/2009/05/barbara_in_may.php http://www.hammock.com/people/barbaralogan/2009/05/barbara_in_may.php May 1, 2009 4:44 PM 200905011644 Marketing Director Barbara Logan is one of the most organized people I've met and/or worked with—ever. Being someone who thrives in a certain amount of chaos, I looked forward to getting an inside peek at her daily routine here in the office. What is the first thing you do when you get into the office each morning? Each night before I leave I print my list of to-dos for the following day. It's one of my favorite iCal features. Sometimes I even rank them in order so that they will prompt me in the morning. So when I arrive each morning I get a glass of water, get a handle on my inbox and then take a look at my list to see where to focus my attention first. What communications medium helps you the most during the day? (IM, email, the phone) All three! I like the instant help I can get from IM when I might be on a call and need a quick answer from someone. But I like email for the record it creates. I have a LOT of email folders and subfolders that I constantly refer to. How do you divide your time each day between projects? I try to work through things in order of their urgency. The flow of work generally sets how I divide my time, although I am usually jumping from one thing to another all day. I don't mind though—it definitely keeps things interesting and makes the time fly by. What three software programs do you use every day and could not live without? I use some of the basics everyday like Excel and Word, which while functional, aren't that exciting. On the other hand, while I don't rely on them every day, Keynote and Skitch are must-haves for me when working on presentations or with images. What is your favorite non-electrical tool you use for work? Post-it notes because I really like lists. Thanks, Barbara! I'm going to go check out these "to-do lists" that you speak of... ]]> Marketing Director Barbara Logan is one of the most organized people I've met and/or worked with—ever. Being someone who thrives in a certain amount of chaos, I looked forward to getting an inside peek at her daily routine here in the office. Megan Morris http://www.hammock.com/people/barbaralogan/2009/04/a_day_in_the_life_of_barbara_l.php http://www.hammock.com/people/barbaralogan/2009/04/a_day_in_the_life_of_barbara_l.php Working April 14, 2009 11:34 AM 200904141134 The New York Times yesterday had a very interesting article and accompanying diagram, which they referred to as the "Celebrity Twitter Ecosystem, " showing which celebrities follow each other on Twitter.

]]> Some celebrities are becoming famous in the Twittersphere. The New York Times captures their recent activity in a very interesting diagram. Barbara Logan http://www.hammock.com/people/barbaralogan/2009/03/a_snapshot_of_celebrity_twitte.php http://www.hammock.com/people/barbaralogan/2009/03/a_snapshot_of_celebrity_twitte.php March 30, 2009 4:58 PM 200903301658 Razorfish releases their 2009 Digital Outlook Report

With their annual report, Razorfish, the "agency for marketing, experience and enterprise design" shares their perspective on the year ahead in digital media. At 160 pages, along with their trend predictions for the year, the report is packed with information on how digital ad spending was allocated for Razorfish clients in 2008. Here are some of my favorite highlights from the report: ]]> The ad agency Razorfish releases their annual report on digital media including how ad spending was allocated for their clients last year and their trend predictions for 2009. Barbara Logan http://www.hammock.com/people/barbaralogan/2009/03/the_latest_trends_in_digital_m.php http://www.hammock.com/people/barbaralogan/2009/03/the_latest_trends_in_digital_m.php digital media March 9, 2009 3:59 PM 200903091559 Most of us are in a constant and fierce battle--with our email. The daily grind leaves us weary and frustrated. No need to fret though because help is here! Read these quick email tips from the New York Times. They're super simple and will get you on the path to an organized in-box in a matter of hours!]]> Barbara points out a helpful article from the New York Times on how to solve your email anxieties and get control of your in-box. Barbara Logan http://www.hammock.com/people/barbaralogan/2009/03/6_tips_for_cleaning_out_your_i.php http://www.hammock.com/people/barbaralogan/2009/03/6_tips_for_cleaning_out_your_i.php March 5, 2009 5:13 PM 200903051713 I'll be out of the office on Friday, February 13. If you need to reach me, please call (615-479-0429). Barbara will be out of the office on Friday, February 13. Barbara Logan http://www.hammock.com/people/barbaralogan/2009/02/february_13_schedule.php http://www.hammock.com/people/barbaralogan/2009/02/february_13_schedule.php February 12, 2009 4:09 PM 200902121609 According to The New York Times, it seems that the newspaper’s last typographical face-lift was in 2003, but it wasn’t until last night that I noticed that they use at least four different fonts on their front page. They cap some, but not others. Some run ragged while others are left-aligned. I’m not sure what made me notice it now, but I’ll never look at their front page the same way again. Perhaps this is an example of how when print design is truly successful, the reader doesn’t even notice. And maybe that’s the whole point. ]]> Barbara notices for the first time that The New York Times uses at least four different fonts on their front page--and wonders why. Barbara Logan http://www.hammock.com/people/barbaralogan/2009/02/a_medley_of_fonts.php http://www.hammock.com/people/barbaralogan/2009/02/a_medley_of_fonts.php February 9, 2009 9:06 PM 200902092106 I was very sad to hear the news yesterday from New York that Condé Nast was shutting the doors of their home décor and shopping magazine Domino. I've been a loyal subscriber to the magazine and my mailbox is going to be very lonely without it each month. Luckily, I've saved copies from the last two years, so I will treasure those. ]]> I was very sad to hear the news yesterday from New York that Conde Nast was shutting the doors of one of my favorite magazines--Domino. Barbara Logan http://www.hammock.com/people/barbaralogan/2009/01/farewell_domino.php http://www.hammock.com/people/barbaralogan/2009/01/farewell_domino.php January 29, 2009 5:29 PM 200901291729 New York Times with the headline "The Oscar Season Takes Shape." It's such a clever way to use typeface as a design element.

]]> The New York Times shows us a very creative example of how to use typeface as a design in itself. Barbara Logan http://www.hammock.com/people/barbaralogan/2009/01/a_designed_oscar.php http://www.hammock.com/people/barbaralogan/2009/01/a_designed_oscar.php January 6, 2009 3:54 PM 200901061554

1. Pick up the phone Often e-mail is the best and most efficient way to communicate, but in 2009 I resolve to make more of an effort to pick up the phone to reach out to colleagues and clients on a regular basis.
2. Experiment with video Next year I resolve to learn more about video shooting, editing and posting to make more video hammock.com posts.
3. Keep good posture In 2009, I resolve to be more aware of the posture I keep all day at my desk to try to keep my back straight and shoulders back.

]]> Barbara shares her works resolutions for 2009: pick up the phone, experiment with video and keep good posture. Barbara Logan http://www.hammock.com/people/barbaralogan/2008/12/my_work_new_years_resolutions.php http://www.hammock.com/people/barbaralogan/2008/12/my_work_new_years_resolutions.php December 30, 2008 9:21 AM 20081230 921 email me. Happy Holidays!]]> How to reach Barbara over the holidays. Barbara Logan http://www.hammock.com/people/barbaralogan/2008/12/my_holiday_schedule.php http://www.hammock.com/people/barbaralogan/2008/12/my_holiday_schedule.php December 23, 2008 12:00 PM 200812231200 Everyone has different ways and traditions to help them get into the spirit of the season. For some it's decorating their Christmas tree, hanging their wreath on their front door, watching It's a Wonderful Life or baking their family holiday cookie recipe. This year, in an attempt to get into the holiday spirit, I went to see a performance of David Sedaris' The Santaland Diaries. I know, most of you are probably thinking David Sedaris is not the person to help you get into the festive spirit, but I have to disagree with you there. I'm a big David Sedaris fan. When I first read Me Talk Pretty One Day, I laughed harder reading a book than I ever had. His work is wonderful and brilliant, and having the opportunity to see him read his work in person is magical. His observations of human behavior are uncanny and I find him hugely entertaining. Last year, I spent most of the week of Christmas in the car -- I traveled over a 1,000 miles. A friend of mine who is an avid reader and knows of my fondness for Sedaris gave me The Santaland Diaries on CD. What a perfect gift! I was in stitches for hours in the car, listening to his adventures from working as an elf at Macy's. This all explains why, when a friend invited me to see The Tennessee Repertory Theatre's performance of The Santaland Diaries, I jumped at the chance. So last week I barreled in the car with some girlfriends and headed downtown for some laughs. We had a great time, but I have to admit that during the show all I could do was to think of how I wished I had be watching, or at least listening to, David Sedaris himself. Regardless, the night was really fun and definitely helped me get into the holiday spirit. Granted, some might opt for more traditional fare, like driving around the neighborhood looking at lights or watching A Charlie Brown Christmas (I do love that too), but hearing stories about overzealous parents, poorly behaved children and adults working as professional elves leaves me full of the spirit of the season and a smile on my face. ]]> While some might consider it unconventional, Barbara shares why she turned to David Seadris to get into the holiday spirit. Barbara Logan http://www.hammock.com/people/barbaralogan/2008/12/getting_into_the_holiday_spiri.php http://www.hammock.com/people/barbaralogan/2008/12/getting_into_the_holiday_spiri.php December 15, 2008 11:36 AM 200812151136 Later this afternoon Jamie Roberts and I will be traveling to Chicago for the Society of National Association Publications’ annual conference. The conference brings together association executives from across the country to meet and learn about the latest trends in association publishing. We'll post our notes here, so stay tuned.]]> Jamie and Barbara Logan are headed to Chicago for SNAP's annual conference. Barbara Logan http://www.hammock.com/people/barbaralogan/2008/11/headed_to_the_windy_city.php http://www.hammock.com/people/barbaralogan/2008/11/headed_to_the_windy_city.php November 10, 2008 9:24 AM 20081110 924