<!DOCTYPE html><html lang="en" class="open_sans_92c36982-module__vhMJrW__variable"><head><meta charSet="utf-8"/><meta name="viewport" content="width=device-width, initial-scale=1"/><link rel="preload" href="/_next/static/immutable/media/cf514f5d0007dafa-s.p.1h6xjbcrwqa-m.woff2" as="font" crossorigin="" type="font/woff2"/><link rel="preload" as="image" imageSrcSet="/_next/image?url=%2Fassets%2Fdk-lockup-color.png&amp;w=256&amp;q=75 1x, /_next/image?url=%2Fassets%2Fdk-lockup-color.png&amp;w=384&amp;q=75 2x"/><link rel="preload" as="image" imageSrcSet="/_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=3840&amp;q=75 3840w" imageSizes="(max-width: 900px) 100vw, 560px"/><link rel="stylesheet" href="/_next/static/immutable/chunks/1tigiease7c3e.css" data-precedence="next"/><link rel="stylesheet" href="/_next/static/immutable/chunks/044s3xzuwxw4q.css" data-precedence="next"/><link rel="preload" as="script" fetchPriority="low" href="/_next/static/immutable/chunks/17tuxysuvqwd2.js"/><script src="/_next/static/immutable/chunks/32_9u2lef27ri.js" async=""></script><script src="/_next/static/immutable/chunks/39bqassykww7e.js" async=""></script><script src="/_next/static/immutable/chunks/07yki51g5270x.js" async=""></script><script src="/_next/static/immutable/chunks/turbopack-2t7556dwd8ann.js" async=""></script><script src="/_next/static/immutable/chunks/2corl6wyj4669.js" async=""></script><script src="/_next/static/immutable/chunks/2zf32omer6n7c.js" async=""></script><title>Dave Knox</title><meta name="description" content="Dave Knox works where big brands and startups collide. CEO of Blue North, Senior Contributor at Forbes, author of Predicting The Turn and keynote speaker."/><link rel="icon" href="/icon.svg?icon.1zpdp8jgwxkhj.svg" sizes="any" type="image/svg+xml"/><meta name="next-size-adjust" content=""/><script src="/_next/static/immutable/chunks/0c0hxoamwjsbw.js" noModule=""></script></head><body><div hidden=""><!--$--><!--/$--></div><header class="SiteHeader-module__Tkw0gW__header"><div class="SiteHeader-module__Tkw0gW__desktop"><a aria-label="Dave Knox, home" class="SiteHeader-module__Tkw0gW__lockup" href="/"><img alt="Dave Knox" width="135" height="36" decoding="async" data-nimg="1" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fdk-lockup-color.png&amp;w=256&amp;q=75 1x, /_next/image?url=%2Fassets%2Fdk-lockup-color.png&amp;w=384&amp;q=75 2x" src="/_next/image?url=%2Fassets%2Fdk-lockup-color.png&amp;w=384&amp;q=75"/></a><nav aria-label="Main" class="SiteHeader-module__Tkw0gW__nav"><a class="SiteHeader-module__Tkw0gW__navLink" href="/about">About</a><a class="SiteHeader-module__Tkw0gW__navLink" href="/the-turn">The Turn</a><a class="SiteHeader-module__Tkw0gW__navLink" href="/speaking">Speaking</a><a class="SiteHeader-module__Tkw0gW__navLink" href="/boards">Boards</a><a class="SiteHeader-module__Tkw0gW__navLink" href="/blue-north">Blue North</a><a class="SiteHeader-module__Tkw0gW__navLink" href="/contact">Contact</a></nav><a class="btn btn-primary btn-s SiteHeader-module__Tkw0gW__book" href="/speaking#inquire">Book Dave</a></div><div class="SiteHeader-module__Tkw0gW__mobile"><a aria-label="Dave Knox, home" class="SiteHeader-module__Tkw0gW__markLink" href="/"><svg viewBox="0 0 174 164" width="38" height="36" fill="#AD441D" aria-hidden="true"><path d="M52 58C22 55 0 78 0 108s22 53 52 50v-8c-12-9-20-24-20-42s8-33 20-42z"></path><rect x="64" y="0" width="11" height="164"></rect><path d="M87 0h33v37L87 93l33 57v14H87z"></path><path d="M142 23h32l-40 70 40 71h-32l-41-71z"></path></svg></a><button type="button" class="SiteHeader-module__Tkw0gW__iconBtn" aria-label="Open menu" aria-expanded="false" aria-controls="site-drawer"><svg width="24" height="24" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2.75" stroke-linecap="round" aria-hidden="true"><path d="M4 7h16M4 12h16M4 17h10"></path></svg></button></div></header><main><script type="application/ld+json">{"@context":"https://schema.org","@type":"Person","name":"Dave Knox","jobTitle":"CEO and Executive Director","worksFor":{"@type":"Organization","name":"Blue North","url":"https://bluenorthky.com"},"sameAs":["https://www.linkedin.com/in/daveknox","https://www.forbes.com/sites/daveknox/","https://open.spotify.com/show/55NsD9NlAfjGydlfzD3Vs0","https://podcasts.apple.com/us/podcast/predicting-the-turn-w-dave-knox/id1449879853"]}</script><section aria-label="Introduction" class="home-module__txgM7a__hero"><div class="home-module__txgM7a__heroText"><span class="eyebrow eyebrow-muted">Brands · Startups · Ecosystems</span><h1 class="home-module__txgM7a__h1">I work where big brands and startups <span class="home-module__txgM7a__accent">collide.</span></h1><p class="home-module__txgM7a__heroLead">CEO of Blue North, Senior Contributor at Forbes, author of <em>Predicting The Turn</em> and keynote speaker.</p><div class="home-module__txgM7a__ctas"><a class="btn btn-primary btn-l btn-chev" href="/speaking#inquire">Book Dave to speak <svg width="9" height="12" viewBox="0 0 9 12" fill="currentColor" aria-hidden="true"><path d="M0 0h3.5L9 6l-5.5 6H0l5.5-6z"></path></svg></a><a class="btn btn-outline btn-l" href="/the-turn">Read The Turn</a></div><nav aria-label="Social" class="home-module__txgM7a__socialText"><a href="https://www.linkedin.com/in/daveknox">LinkedIn</a><a href="https://www.forbes.com/sites/daveknox/">Forbes</a><a href="https://open.spotify.com/show/55NsD9NlAfjGydlfzD3Vs0">Spotify</a><a href="https://podcasts.apple.com/us/podcast/predicting-the-turn-w-dave-knox/id1449879853">Apple Podcasts</a></nav></div><figure class="home-module__txgM7a__heroFigure"><div class="home-module__txgM7a__heroPhoto"><img alt="Dave Knox, smiling, in a library with green bookshelves" decoding="async" data-nimg="fill" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;object-fit:cover;object-position:50% 30%;color:transparent" sizes="(max-width: 900px) 100vw, 560px" srcSet="/_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=3840&amp;q=75 3840w" src="/_next/image?url=%2Fassets%2Fheadshot-close.jpg&amp;w=3840&amp;q=75"/></div><img alt="" aria-hidden="true" loading="lazy" width="110" height="103" decoding="async" data-nimg="1" class="home-module__txgM7a__badge" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fdk-mark-orange.png&amp;w=128&amp;q=75 1x, /_next/image?url=%2Fassets%2Fdk-mark-orange.png&amp;w=256&amp;q=75 2x" src="/_next/image?url=%2Fassets%2Fdk-mark-orange.png&amp;w=256&amp;q=75"/></figure></section><section aria-label="Stages and partners" class="home-module__txgM7a__proof"><div class="home-module__txgM7a__proofInner"><span class="home-module__txgM7a__proofLabel">Worked with and spoke at</span><span class="home-module__txgM7a__proofLogo" title="Logo placeholder: P&amp;G">P&amp;G</span><span class="home-module__txgM7a__proofLogo" title="Logo placeholder: Rockfish / WPP">Rockfish / WPP</span><span class="home-module__txgM7a__proofLogo" title="Logo placeholder: Forbes">Forbes</span><span class="home-module__txgM7a__proofLogo" title="Logo placeholder: NRF">NRF</span><span class="home-module__txgM7a__proofLogo" title="Logo placeholder: SXSW">SXSW</span><span class="home-module__txgM7a__proofLogo" title="Logo placeholder: NACD">NACD</span><span class="home-module__txgM7a__proofLogo" title="Logo placeholder: TEDx">TEDx</span></div></section><section aria-labelledby="acts-h" class="home-module__txgM7a__acts"><div class="section-head home-module__txgM7a__actsHead"><span class="eyebrow-dk"><svg width="9" height="12" viewBox="0 0 9 12" fill="currentColor" aria-hidden="true" style="transform:scaleX(-1)"><path d="M0 0h3.5L9 6l-5.5 6H0l5.5-6z"></path></svg>Three acts, one through-line</span><h2 id="acts-h" class="h2">Twenty years where big brands and startups meet.</h2></div><div class="home-module__txgM7a__actGrid"><article class="home-module__txgM7a__actCard"><div class="home-module__txgM7a__actTitleRow"><span class="home-module__txgM7a__num">01</span><h3 class="home-module__txgM7a__actTitle">Brands</h3></div><p class="home-module__txgM7a__actStory">Started in brand management at Procter &amp; Gamble, then led marketing at Rockfish through its acquisition by WPP.</p><ul class="chev-list home-module__txgM7a__actProof"><li><svg width="8" height="11" viewBox="0 0 9 12" fill="currentColor" aria-hidden="true"><path d="M0 0h3.5L9 6l-5.5 6H0l5.5-6z"></path></svg>Founding member, P&amp;G Corporate Digital Strategy</li><li><svg width="8" height="11" viewBox="0 0 9 12" fill="currentColor" aria-hidden="true"><path d="M0 0h3.5L9 6l-5.5 6H0l5.5-6z"></path></svg>Rockfish revenue: $8M (2010) to $70M (2016)</li></ul></article><article class="home-module__txgM7a__actCard"><div class="home-module__txgM7a__actTitleRow"><span class="home-module__txgM7a__num">02</span><h3 class="home-module__txgM7a__actTitle">Startups</h3></div><p class="home-module__txgM7a__actStory">Co-founded an accelerator and a seed fund, backing founders from the first check.</p><ul class="chev-list home-module__txgM7a__actProof"><li><svg width="8" height="11" viewBox="0 0 9 12" fill="currentColor" aria-hidden="true"><path d="M0 0h3.5L9 6l-5.5 6H0l5.5-6z"></path></svg>Co-founded The Brandery, a Top 10 US accelerator for multiple years</li><li><svg width="8" height="11" viewBox="0 0 9 12" fill="currentColor" aria-hidden="true"><path d="M0 0h3.5L9 6l-5.5 6H0l5.5-6z"></path></svg>Vine St Ventures exits: VNDLY (Workday), Ahalogy (Quotient)</li></ul></article><article class="home-module__txgM7a__actCard"><div class="home-module__txgM7a__actTitleRow"><span class="home-module__txgM7a__num">03</span><h3 class="home-module__txgM7a__actTitle">Ecosystems</h3></div><p class="home-module__txgM7a__actStory">Now builds the places where corporations, founders and capital meet on purpose.</p><ul class="chev-list home-module__txgM7a__actProof"><li><svg width="8" height="11" viewBox="0 0 9 12" fill="currentColor" aria-hidden="true"><path d="M0 0h3.5L9 6l-5.5 6H0l5.5-6z"></path></svg>Leads Blue North, Kentucky Innovation Hub for 17 counties</li><li><svg width="8" height="11" viewBox="0 0 9 12" fill="currentColor" aria-hidden="true"><path d="M0 0h3.5L9 6l-5.5 6H0l5.5-6z"></path></svg>Founded Brand Fusion: 3,754 meetings, 335 brands, 485 startups</li></ul></article></div></section><section aria-labelledby="turn-h" class="home-module__txgM7a__turn"><div class="home-module__txgM7a__turnInner"><div class="home-module__txgM7a__rowHead"><div class="section-head home-module__txgM7a__turnHead"><span class="eyebrow-ptt"><span aria-hidden="true" class="suit">♠</span>Latest from Predicting The Turn</span><h2 id="turn-h" class="h2">How the people building brands see the turn coming.</h2></div><a class="chev-link " href="/the-turn">See all 185+ episodes<!-- --> <svg width="9" height="12" viewBox="0 0 9 12" fill="currentColor" aria-hidden="true"><path d="M0 0h3.5L9 6l-5.5 6H0l5.5-6z"></path></svg></a></div><div class="home-module__txgM7a__turnGrid"><article class="TurnCard-module__HtceTq__card"><div class="TurnCard-module__HtceTq__image"><img alt="" loading="lazy" decoding="async" data-nimg="fill" class="washed" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;object-fit:cover;color:transparent" src="https://imageio.forbes.com/specials-images/imageserve/6ac8ff268aaa4901116b8bf2/800x0.jpg"/></div><div class="TurnCard-module__HtceTq__body"><div class="TurnCard-module__HtceTq__meta"><time dateTime="2026-10-20">Oct 20, 2026</time><span aria-hidden="true">·</span><span>Podcast episode</span></div><h3 class="TurnCard-module__HtceTq__headline">Wildgrain Was Almost Called Gluten Box. Then Gluten-Free Took Off</h3><p class="TurnCard-module__HtceTq__summary">Wildgrain co-founder Johanna Hartzheim nearly named her sourdough startup Gluten Box. Now almost 30% of new subscribers choose its gluten-free box.</p><div class="TurnCard-module__HtceTq__tags"><span class="chip chip-turn">CPG</span><span class="chip chip-turn">Retail</span><span class="chip chip-turn">Entrepreneurship</span></div><div class="TurnCard-module__HtceTq__actions"><a href="https://www.forbes.com/sites/daveknox/2026/10/13/wildgrain-was-almost-called-gluten-box-then-gluten-free-took-off/" class="TurnCard-module__HtceTq__forbes" target="_blank" rel="noopener">Read on Forbes ↗<span class="visually-hidden"> (opens in a new tab)</span></a><a href="https://podcasters.spotify.com/pod/show/dave-knox4/episodes/Wildgrains-Johanna-Hartzheim-On-Why-Gluten-Free-Became-The-Bread-Brands-Big-Unlock-e3q7uhi" class="TurnCard-module__HtceTq__listen" target="_blank" rel="noopener">Listen <span aria-hidden="true" class="TurnCard-module__HtceTq__play">▶</span></a></div></div></article><article class="TurnCard-module__HtceTq__card"><div class="TurnCard-module__HtceTq__image"><img alt="" loading="lazy" decoding="async" data-nimg="fill" class="washed" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;object-fit:cover;color:transparent" src="https://imageio.forbes.com/specials-images/imageserve/6aca53cf58919bb92c5a1b6f/800x0.jpg"/></div><div class="TurnCard-module__HtceTq__body"><div class="TurnCard-module__HtceTq__meta"><time dateTime="2026-10-14">Oct 14, 2026</time><span aria-hidden="true">·</span><span>Forbes column</span></div><h3 class="TurnCard-module__HtceTq__headline">The Most Iconic Name In Hospitality Just Bet On Grocery With Wilder</h3><p class="TurnCard-module__HtceTq__summary">Danielle Axman is launching Wilder Market &amp; Kitchen this fall in Miami as an 8,000-square-foot neighborhood market. Major Food Group has joined as a founding investor.</p><div class="TurnCard-module__HtceTq__tags"><span class="chip chip-turn">Retail</span><span class="chip chip-turn">Venture Capital</span><span class="chip chip-turn">Entrepreneurship</span></div><div class="TurnCard-module__HtceTq__actions"><a href="https://www.forbes.com/sites/daveknox/2026/10/14/the-most-iconic-name-in-hospitality-just-bet-on-grocery-with-wilder/" class="TurnCard-module__HtceTq__forbes" target="_blank" rel="noopener">Read on Forbes ↗<span class="visually-hidden"> (opens in a new tab)</span></a></div></div></article><article class="TurnCard-module__HtceTq__card"><div class="TurnCard-module__HtceTq__image"><img alt="" loading="lazy" decoding="async" data-nimg="fill" class="washed" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;object-fit:cover;color:transparent" src="https://imageio.forbes.com/specials-images/imageserve/6abe62e1079f2844e07ab363/800x0.jpg"/></div><div class="TurnCard-module__HtceTq__body"><div class="TurnCard-module__HtceTq__meta"><time dateTime="2026-10-05">Oct 5, 2026</time><span aria-hidden="true">·</span><span>Podcast episode</span></div><h3 class="TurnCard-module__HtceTq__headline">His Childhood Toys Were Ginseng. Now He Sells Sleep As Hot Cocoa</h3><p class="TurnCard-module__HtceTq__summary">MoonBrew&#x27;s Allan Shen grew up playing with ginseng in his parents&#x27; apothecary, then turned sleep into a nightly hot cocoa ritual headed for Target.</p><div class="TurnCard-module__HtceTq__tags"><span class="chip chip-turn">Beverage</span><span class="chip chip-turn">CPG</span><span class="chip chip-turn">Entrepreneurship</span></div><div class="TurnCard-module__HtceTq__actions"><a href="https://www.forbes.com/sites/daveknox/2026/10/05/his-childhood-toys-were-ginseng-now-he-sells-sleep-as-hot-cocoa/" class="TurnCard-module__HtceTq__forbes" target="_blank" rel="noopener">Read on Forbes ↗<span class="visually-hidden"> (opens in a new tab)</span></a><a href="https://podcasters.spotify.com/pod/show/dave-knox4/episodes/MoonBrews-Allan-Shen-On-Turning-Sleep-Into-A-Nightly-Hot-Cocoa-Ritual-e3pn4q8" class="TurnCard-module__HtceTq__listen" target="_blank" rel="noopener">Listen <span aria-hidden="true" class="TurnCard-module__HtceTq__play">▶</span></a></div></div></article></div></div></section><section aria-labelledby="boards-h" class="home-module__txgM7a__boards"><div class="home-module__txgM7a__boardsText"><span class="eyebrow">Board service</span><h2 id="boards-h" class="h2">Commitment, not committees.</h2><p class="home-module__txgM7a__boardsBody">First independent director for founder-led companies, with hands-on work between meetings.</p><a class="chev-link home-module__txgM7a__boardsLink" href="/boards">See board service<!-- --> <svg width="9" height="12" viewBox="0 0 9 12" fill="currentColor" aria-hidden="true"><path d="M0 0h3.5L9 6l-5.5 6H0l5.5-6z"></path></svg></a></div><div class="home-module__txgM7a__statGrid"><div class="home-module__txgM7a__stat"><span class="home-module__txgM7a__statKey">Since 2014</span><span class="home-module__txgM7a__statValue">First independent director, Braxton Brewing</span></div><div class="home-module__txgM7a__stat"><span class="home-module__txgM7a__statKey">Since 2015</span><span class="home-module__txgM7a__statValue">First independent director, Hunt Club</span></div><div class="home-module__txgM7a__stat"><span class="home-module__txgM7a__statKey">2009–2010</span><span class="home-module__txgM7a__statValue">Board observer for P&amp;G venture investments</span></div></div></section><section aria-labelledby="speak-h" class="home-module__txgM7a__speak"><div class="home-module__txgM7a__speakInner"><div class="home-module__txgM7a__rowHead"><div class="section-head home-module__txgM7a__speakHead"><span class="home-module__txgM7a__speakEyebrow">Speaking</span><h2 id="speak-h" class="h2 home-module__txgM7a__white">Keynotes on disruption, from someone who has sat on both sides of the table.</h2></div><a class="btn btn-on-teal btn-l btn-chev" href="/speaking#inquire">Book Dave to speak <svg width="9" height="12" viewBox="0 0 9 12" fill="currentColor" aria-hidden="true"><path d="M0 0h3.5L9 6l-5.5 6H0l5.5-6z"></path></svg></a></div><div class="home-module__txgM7a__topicGrid"><a class="home-module__txgM7a__topic" href="/speaking"><span class="home-module__txgM7a__topicNum">01</span><span class="home-module__txgM7a__topicTitle">Predicting The Turn</span><span class="home-module__txgM7a__topicLine">How startups reveal the future of your industry, and the four ways big companies respond.</span></a><a class="home-module__txgM7a__topic" href="/speaking"><span class="home-module__txgM7a__topicNum">02</span><span class="home-module__txgM7a__topicTitle">The AI Turn</span><span class="home-module__txgM7a__topicLine">The forces reshaping business and how leaders respond.</span></a><a class="home-module__txgM7a__topic" href="/speaking"><span class="home-module__txgM7a__topicNum">03</span><span class="home-module__txgM7a__topicTitle">Building the Bridge</span><span class="home-module__txgM7a__topicLine">What actually works when corporations and startups try to work together.</span></a><a class="home-module__txgM7a__topic" href="/speaking"><span class="home-module__txgM7a__topicNum">04</span><span class="home-module__txgM7a__topicTitle">Entrepreneur-Led Economic Development</span><span class="home-module__txgM7a__topicLine">How regions grow by building around their founders.</span></a></div><figure class="home-module__txgM7a__quote"><span aria-hidden="true" class="home-module__txgM7a__quoteMark">“</span><div><blockquote class="home-module__txgM7a__quoteText">Few people can meaningfully speak of both the entrepreneur’s universe and the Fortune 50.</blockquote><figcaption class="home-module__txgM7a__quoteCaption"><strong>Pete Blackshaw</strong>, <!-- -->Founder of BrandRank.ai and former Global Head of Digital at Nestlé</figcaption></div></figure></div></section><section aria-labelledby="book-h" class="BookFeature-module__LQnSta__band"><div class="BookFeature-module__LQnSta__frame"><span aria-hidden="true" class="BookFeature-module__LQnSta__corner BookFeature-module__LQnSta__tl">♣</span><span aria-hidden="true" class="BookFeature-module__LQnSta__corner BookFeature-module__LQnSta__tr">♥</span><span aria-hidden="true" class="BookFeature-module__LQnSta__corner BookFeature-module__LQnSta__bl">♦</span><span aria-hidden="true" class="BookFeature-module__LQnSta__corner BookFeature-module__LQnSta__br">♠</span><div class="BookFeature-module__LQnSta__cover"><img alt="Predicting The Turn book cover, 3D view" loading="lazy" width="700" height="622" decoding="async" data-nimg="1" style="color:transparent" sizes="420px" srcSet="/_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=32&amp;q=75 32w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=48&amp;q=75 48w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=64&amp;q=75 64w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=96&amp;q=75 96w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=128&amp;q=75 128w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=256&amp;q=75 256w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=384&amp;q=75 384w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=640&amp;q=75 640w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=750&amp;q=75 750w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=828&amp;q=75 828w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=1080&amp;q=75 1080w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=1200&amp;q=75 1200w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=1920&amp;q=75 1920w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=2048&amp;q=75 2048w, /_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=3840&amp;q=75 3840w" src="/_next/image?url=%2Fassets%2Fptt-book.jpg&amp;w=3840&amp;q=75"/></div><div class="BookFeature-module__LQnSta__text"><span class="BookFeature-module__LQnSta__eyebrow">The book</span><h2 id="book-h" class="BookFeature-module__LQnSta__title">Predicting The Turn</h2><p class="BookFeature-module__LQnSta__body">The High Stakes Game of Business Between Startups and Blue Chips. Four strategies big companies use when startups show them the future: acquire, invest, partner, build.</p><div class="BookFeature-module__LQnSta__legend"><span><span class="BookFeature-module__LQnSta__gold" aria-hidden="true">♠</span> <!-- -->Acquire</span><span><span class="BookFeature-module__LQnSta__gold" aria-hidden="true">♥</span> <!-- -->Invest</span><span><span class="BookFeature-module__LQnSta__gold" aria-hidden="true">♣</span> <!-- -->Partner</span><span><span class="BookFeature-module__LQnSta__gold" aria-hidden="true">♦</span> <!-- -->Build</span></div><span class="BookFeature-module__LQnSta__badge">★ Grand Prix · 2017 WPP Atticus Awards</span><div class="BookFeature-module__LQnSta__buttons"><a href="https://www.paramountbooks.com/predicting-turn-dave-knox" target="_blank" rel="noopener noreferrer" class="btn btn-m btn-gold">Hardcover</a><a href="https://www.amazon.com/Predicting-Turn-Business-Between-Startups-ebook/dp/B01MTF7M2R" target="_blank" rel="noopener noreferrer" class="btn btn-m btn-outline-teal">Kindle</a><a href="https://www.amazon.com/Predicting-Turn-Dave-Knox-audiobook/dp/B07L4VSNSW" target="_blank" rel="noopener noreferrer" class="btn btn-m btn-outline-teal">Audiobook</a></div></div></div></section><section aria-labelledby="follow-h" class="FollowStrip-module__cIMcUW__section"><div class="FollowStrip-module__cIMcUW__panel"><div class="FollowStrip-module__cIMcUW__text"><h2 id="follow-h" class="FollowStrip-module__cIMcUW__title">Follow the turn.</h2><p class="FollowStrip-module__cIMcUW__body">New columns and episodes, as they publish.</p></div><nav aria-label="Follow" class="FollowStrip-module__cIMcUW__socials"><a href="https://www.linkedin.com/in/daveknox" class="btn btn-outline-soft btn-s">LinkedIn</a><a href="https://www.forbes.com/sites/daveknox/" class="btn btn-outline-soft btn-s">Forbes</a><a href="https://open.spotify.com/show/55NsD9NlAfjGydlfzD3Vs0" class="btn btn-outline-soft btn-s">Spotify</a><a href="https://podcasts.apple.com/us/podcast/predicting-the-turn-w-dave-knox/id1449879853" class="btn btn-outline-soft btn-s">Apple Podcasts</a></nav></div></section><!--$--><!--/$--></main><footer class="SiteFooter-module__p-5sba__footer"><div class="SiteFooter-module__p-5sba__inner"><div class="SiteFooter-module__p-5sba__top"><a aria-label="Dave Knox, home" class="SiteFooter-module__p-5sba__brand" href="/"><img alt="" loading="lazy" width="51" height="48" decoding="async" data-nimg="1" style="color:transparent" srcSet="/_next/image?url=%2Fassets%2Fdk-mark-white.png&amp;w=64&amp;q=75 1x, /_next/image?url=%2Fassets%2Fdk-mark-white.png&amp;w=128&amp;q=75 2x" src="/_next/image?url=%2Fassets%2Fdk-mark-white.png&amp;w=128&amp;q=75"/><span class="SiteFooter-module__p-5sba__wordmark">DAVE KNOX</span></a><div class="SiteFooter-module__p-5sba__cols"><nav aria-label="Footer" class="SiteFooter-module__p-5sba__col"><span class="SiteFooter-module__p-5sba__label">Site</span><a class="SiteFooter-module__p-5sba__link" href="/about">About</a><a class="SiteFooter-module__p-5sba__link" href="/the-turn">The Turn</a><a class="SiteFooter-module__p-5sba__link" href="/speaking">Speaking</a><a class="SiteFooter-module__p-5sba__link" href="/boards">Boards</a><a class="SiteFooter-module__p-5sba__link SiteFooter-module__p-5sba__strong" href="/contact">Contact</a></nav><nav aria-label="Social" class="SiteFooter-module__p-5sba__col"><span class="SiteFooter-module__p-5sba__label">Follow</span><a href="https://www.linkedin.com/in/daveknox" class="SiteFooter-module__p-5sba__link">LinkedIn</a><a href="https://www.forbes.com/sites/daveknox/" class="SiteFooter-module__p-5sba__link">Forbes</a><a href="https://open.spotify.com/show/55NsD9NlAfjGydlfzD3Vs0" class="SiteFooter-module__p-5sba__link">Spotify</a><a href="https://podcasts.apple.com/us/podcast/predicting-the-turn-w-dave-knox/id1449879853" class="SiteFooter-module__p-5sba__link">Apple Podcasts</a></nav><div class="SiteFooter-module__p-5sba__col SiteFooter-module__p-5sba__colWide"><span class="SiteFooter-module__p-5sba__label">Now building</span><a href="https://bluenorthky.com" class="SiteFooter-module__p-5sba__external">Blue North ↗</a><span class="SiteFooter-module__p-5sba__note">Kentucky Innovation Hub serving 17 Northern Kentucky counties.</span></div></div></div><div class="SiteFooter-module__p-5sba__bottom"><span>© <!-- -->2026<!-- --> Dave Knox. 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