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	<title>Build Your Own Online Empire &#8230; One Income Stream At A Time!</title>
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	<link>http://leroyhodge.com</link>
	<description>We Build Income Streams! ... Ordinary People ... Making ... Extra-Ordinary Income!</description>
	<lastBuildDate>Wed, 15 Jun 2011 15:13:37 +0000</lastBuildDate>
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		<title>Amazon Introduces Free Personal Cloud Storage; Will Consumers Use It on Capped Accounts?</title>
		<link>http://leroyhodge.com/amazon-introduces-free-personal-cloud-storage-will-consumers-use-it-on-capped-accounts</link>
					<comments>http://leroyhodge.com/amazon-introduces-free-personal-cloud-storage-will-consumers-use-it-on-capped-accounts#respond</comments>
		
		<dc:creator><![CDATA[LeRoy]]></dc:creator>
		<pubDate>Wed, 15 Jun 2011 15:13:37 +0000</pubDate>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Tools & Resources]]></category>
		<category><![CDATA[cloud drive]]></category>
		<category><![CDATA[cloud storage]]></category>
		<category><![CDATA[personal cloud]]></category>
		<guid isPermaLink="false">http://leroyhodge.com/?p=1174</guid>

					<description><![CDATA[Amazon.com today unveiled a new personal online file storage service allowing customers to access and stream up to 5GB of their music collection to their Android phones, tablets, or personal computers for free. The new suite of services includes Amazon Cloud Drive, an online file storage locker which holds the files, Amazon Cloud Player for &#8230; <p class="link-more"><a href="http://leroyhodge.com/amazon-introduces-free-personal-cloud-storage-will-consumers-use-it-on-capped-accounts" class="more-link">Continue reading<span class="screen-reader-text"> "Amazon Introduces Free Personal Cloud Storage; Will Consumers Use It on Capped Accounts?"</span></a></p>]]></description>
										<content:encoded><![CDATA[<p>Amazon.com today unveiled a new personal online file storage service allowing customers to access and stream up to 5GB of their music collection to their Android phones, tablets, or personal computers for free. The new suite of services includes Amazon Cloud Drive, an online file storage locker which holds the files, Amazon Cloud Player for &#8230;</p>
<p>via <a href="http://stopthecap.com/2011/03/29/amazon-introduces-free-personal-cloud-storage-will-consumers-use-it-on-capped-accounts/">Amazon Introduces Free Personal Cloud Storage; Will Consumers Use It on Capped Accounts?</a>.</p>
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		<title>Auto Coupon Cash Scam Or Cash Machine? You Decide!</title>
		<link>http://leroyhodge.com/auto-coupon-cash-scam-or-cash-machine-you-decide</link>
					<comments>http://leroyhodge.com/auto-coupon-cash-scam-or-cash-machine-you-decide#respond</comments>
		
		<dc:creator><![CDATA[LeRoy]]></dc:creator>
		<pubDate>Thu, 03 Feb 2011 19:40:01 +0000</pubDate>
				<category><![CDATA[Business Opportunities]]></category>
		<category><![CDATA[Home Based Business]]></category>
		<category><![CDATA[Important Recommendations]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Auto Coupon Cash]]></category>
		<category><![CDATA[Auto Coupon Cash Bonus]]></category>
		<category><![CDATA[Auto Coupon Cash Review]]></category>
		<category><![CDATA[Coupon]]></category>
		<category><![CDATA[make money with coupons]]></category>
		<category><![CDATA[Shawn Casey]]></category>
		<category><![CDATA[Tom Bell]]></category>
		<guid isPermaLink="false">http://leroyhodge.com/?p=1127</guid>

					<description><![CDATA[If you were to believe everything that came into your inbox, not only would you be best friends with a Nigerian Prince, but EVERYTHING about you would be bigger, including your bank balance. After all, besides the various pills and potions, the Internet is also full of &#8220;money making opportunities&#8221;. Its easy to turn your &#8230; <p class="link-more"><a href="http://leroyhodge.com/auto-coupon-cash-scam-or-cash-machine-you-decide" class="more-link">Continue reading<span class="screen-reader-text"> "Auto Coupon Cash Scam Or Cash Machine? You Decide!"</span></a></p>]]></description>
										<content:encoded><![CDATA[<p>If you were to believe everything that came into your inbox, not only would you be best friends with a Nigerian Prince, but EVERYTHING about you would be bigger, including your bank balance. After all, besides the various pills and potions, the Internet is also full of &#8220;money making opportunities&#8221;.</p>
<p>Its easy to turn your nose up at products and courses that claim all sorts of fantastic benefits. Most advertisements online will promise you fame, fortune, and easy ways to stay in shape. Still, just because many of these promises will never be delivered, and this is a super-important point, that doesn&#8217;t mean that EVERY work from home product is a scam.<br />
http://www.My247Biz.com/?rd=ij2S3VlV</p>
<p>While its creators do exaggerate their claims a bit, for my part, I&#8217;ve found that the product is made with way more fact than fiction.</p>
<p>Essentially, they are claiming that one of the most powerful tools people can use to generate sales is coupons. This is a pretty big claim to be making&#8230;</p>
<p>Of course, they are absolutely right.</p>
<p>The part that is exaggerated is the way they imply that once you have these coupons, sales are just going to fall from the sky. The fact of the matter is that their &#8220;method&#8221; requires a bit of work to make go, but once you set it up, its remarkably effective.</p>
<p>But I&#8217;ll be honest, that&#8217;s not even the best part.</p>
<p>Their main product is a STEAL at $37, but the best part doesn&#8217;t come until AFTER you&#8217;ve already bought that!<br />
http://www.My247Biz.com/?rd=ij2S3VlV</p>
<p>Every product has its &#8220;upsell&#8221; but I&#8217;ve never seen an upsell that was more valuable than the actual product!</p>
<p>They are actually offering sites that grab leads for you and that they&#8217;ll update for you on a DAILY basis! With UNIQUE CONTENT!</p>
<p>This isn&#8217;t some trashy PLR product, this is actual writers creating unique articles for sites that they professionally put together for you! Plus they update &#8211; so they don&#8217;t leave much of anything for you to do but make money!</p>
<p>To get this gem of a service though, you&#8217;ve got to buy their initial product, plus the two upsells at the end. You can always return it all if you DON&#8217;T think its valuable (but you&#8217;d have to be a moron to think that once you see what you get!).</p>
<p>In fact, if I could only name one thing that they do extremely well, its that they certainly don&#8217;t leave you high and dry.</p>
<p>Overall, the product is excellent at creating a strong foundation for online earnings. While its not as easy as they imply to get their method to work, once you get it going the money practically earns itself!</p>
<p>The sites themselves are high quality, come hosted, complete with updates, which is I have to say that if you were looking for some bad news on Auto Coupon Cash, you&#8217;ll be looking a long time!</p>
<p>To grab your Auto Coupon Cash package before they are COMPLETELY sold out, just click the link below now! This offer is good for a limited time only, and in my opinion, its an opportunity that you can&#8217;t afford to miss!<br />
http://www.My247Biz.com/?rd=ij2S3VlV</p>
<h3>My Summary Conclusion and Recommendation regarding &#8211; Auto Coupon Cash:</h3>
<p>As you a re weel aware, Coupon Marketing definitely is one of the easiest ways to FINALLY generate some Income Online &#8230; WHY? &#8230; because you&#8217;re not trying to &#8216;convince&#8217; someone to buy something. You&#8217;re just giving them a discount on something that they ALREADY decided to buy! I mean, it&#8217;s like they&#8217;re standing in line at the checkout and you walk up and say&#8230;.&#8221;Hey, you wanna save 10%?&#8221;, no strings attached, and when they use your coupon, YOU get paid.</p>
<p>So I really recommend you to dive into this almost untapped market to earn good amount of money. Millions of people daily look for coupons and auto coupon cash will help you earn money from them. Go ahead and make the order. You have nothing to lose because this comes with 60 days money back guarantee.</p>
<p>Make the order right now to get my <span style="color: #ff0000;"><strong>KILLER </strong><span style="color: #000000;">and</span><strong> HUGE</strong></span> <strong><a href="http://www.My247Biz.com/?rd=ij2S3VlV" target="_blank">Auto Coupon Cash Bonus</a></strong>. My every bonus is  a huge business itself.</p>
<h3 style="text-align: center;"><span style="text-decoration: underline;"><a href="http://ekkotv.com/download-auto-coupon-cash" target="_blank">Click Here to Download Auto Coupon Cash and My Killer Bonuses Now!</a></span></h3>
<p><a href="http://ekkotv.com/download-auto-coupon-cash" target="_blank"><img class="aligncenter" src="http://www.autocouponcash.com/jv-invite/img/banners/ACC_250_250_2a.gif" alt="" /></a></p>
<p><small>* Bonus is only for $37/$27 purchase.</small></p>
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		<title>Can Auto Coupon Cash Really Help YOU Succeed Where Google Failed?</title>
		<link>http://leroyhodge.com/can-auto-coupon-cash-really-help-you-succeed-where-google-failed</link>
					<comments>http://leroyhodge.com/can-auto-coupon-cash-really-help-you-succeed-where-google-failed#respond</comments>
		
		<dc:creator><![CDATA[LeRoy]]></dc:creator>
		<pubDate>Tue, 01 Feb 2011 10:32:21 +0000</pubDate>
				<category><![CDATA[Business Opportunities]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<guid isPermaLink="false">http://leroyhodge.com/?p=1155</guid>

					<description><![CDATA[No More Games: Auto Coupon Cash Exposed! Oh, boy, here we go again! Yet another “Get rich in your underwear offer” has crossed my desk, probably written by the same copywriter that wrote those other &#8220;Auto Money For Free&#8221; products. Or is it? Turns out that Auto Coupon Cash had a little more going for &#8230; <p class="link-more"><a href="http://leroyhodge.com/can-auto-coupon-cash-really-help-you-succeed-where-google-failed" class="more-link">Continue reading<span class="screen-reader-text"> "Can Auto Coupon Cash Really Help YOU Succeed Where Google Failed?"</span></a></p>]]></description>
										<content:encoded><![CDATA[<p>No More Games: Auto Coupon Cash Exposed!</p>
<p>Oh, boy, here we go again!</p>
<p>Yet another “Get rich in your underwear offer” has crossed my desk, probably written by the same copywriter that wrote those other &#8220;Auto Money For Free&#8221; products.</p>
<p>Or is it?</p>
<p>Turns out that Auto Coupon Cash had a little more going for it than some big promises with flashy screen shots.</p>
<p>If there ever was a &#8220;secret&#8221; to making money online, this has got to be it.<br />
http://www.My247Biz.com/?rd=ij2S3VlV</p>
<p>If you read the title, it shouldn&#8217;t be a big surprise that their &#8220;Secret Method&#8221; revolves around coupons. For those of you NOT in the know, coupons are BIG business.</p>
<p>And when I say BIG I mean so big that Google tried to buy Groupon, a company whose whole business model revolves around selling coupons, for 6 BILLION DOLLARS!</p>
<p>The punch line?</p>
<p>Google got turned down. $6 Billion was too SMALL of a price to put on the Groupon coupon business.</p>
<p>So yeah, coupons can mean big bucks if you know how to use them.<br />
http://www.My247Biz.com/?rd=ij2S3VlV</p>
<p>Now, if this was just an eBook that just told you to offer discounts on products to sell them, I&#8217;d tell you to keep your $37 in your wallet for a burger and fries.</p>
<p>The good news:</p>
<p>This is NOT just a flimsy eBook with videos. It&#8217;s a whole step-by-step plan with video instruction, software, and much, MUCH more.</p>
<p>The bad news:</p>
<p>The INSANELY best part of Auto Coupon Cash isn’t the software and guide. While every product has its &#8220;lupsell&#8221; Auto Coupon Cash may be the FIRST product to have an upsell that was more valuable than the actual product!</p>
<p>They are actually offering sites that grab leads for you and that they&#8217;ll update for you on a DAILY basis! With UNIQUE CONTENT!</p>
<p>I was skeptical of this at first, but they didn&#8217;t just grab a bunch of PLR articles written by guys in the Philippines or India. They have actual professional writers updating the sites you get from them DAILY. With UNIQUE content.</p>
<p>Think about that.</p>
<p>When you have sites, your job is post content regularly, put the sites up, make them look pretty, and collect the money.</p>
<p>If they are putting up the sites, making them look pretty, and posting the content on a DAILY basis, the ONLY thing you have to do is collect the money.</p>
<p>What&#8217;s the catch?</p>
<p>Well, you&#8217;ll be upgrading your purchase by taking their one-time-offers. These are no-brainers to say yes to though, you are basically saying, &#8220;Yes, the money I want to make, I want you to do all the work for me.&#8221;</p>
<p>You can always return it all if you DON&#8217;T think its valuable (but you&#8217;d have to be a moron to think that once you see what you get!).</p>
<p>Bottom line, of all the money-making plans I’ve seen out there, Auto Coupon Cash is by far the most realistic path to actual money I&#8217;ve ever seen. Not many products actually do all the work for you!</p>
<p>The sites themselves are high quality, come hosted, complete with updates, which is I have to say that if you were looking for some bad news on Auto Coupon Cash, you&#8217;ll be looking a long time!</p>
<p>To grab your Auto Coupon Cash package before they are COMPLETELY sold out, just click the link below now! This offer is good for a limited time only, and in my opinion, its an opportunity that you can&#8217;t afford to miss!<br />
http://www.My247Biz.com/?rd=ij2S3VlV</p>
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		<title>Federal News Radio 1500 AM: Stories of the Decade: Technology, then and now</title>
		<link>http://leroyhodge.com/federal-news-radio-1500-am-stories-of-the-decade-technology-then-and-now</link>
					<comments>http://leroyhodge.com/federal-news-radio-1500-am-stories-of-the-decade-technology-then-and-now#respond</comments>
		
		<dc:creator><![CDATA[LeRoy]]></dc:creator>
		<pubDate>Wed, 30 Dec 2009 22:13:19 +0000</pubDate>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Business Opportunities]]></category>
		<category><![CDATA[Your Enrichment +]]></category>
		<guid isPermaLink="false">http://leroyhodge.com/?p=652</guid>

					<description><![CDATA[Federal News Radio 1500 AM: Stories of the Decade: Technology, then and now.]]></description>
										<content:encoded><![CDATA[<p><a href="http://www.federalnewsradio.com/index.php?nid=19">Federal News Radio 1500 AM: Stories of the Decade: Technology, then and now</a>.</p>
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		<title>Check out Social Wars Episode 2: The Empire Strikes Back</title>
		<link>http://leroyhodge.com/check-out-social-wars-episode-2-the-empire-strikes-back</link>
					<comments>http://leroyhodge.com/check-out-social-wars-episode-2-the-empire-strikes-back#respond</comments>
		
		<dc:creator><![CDATA[LeRoy]]></dc:creator>
		<pubDate>Sun, 06 Sep 2009 14:25:17 +0000</pubDate>
				<category><![CDATA[Important Recommendations]]></category>
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					<description><![CDATA[I want you to take a look at: Social Wars Episode 2: The Empire Strikes Back ]]></description>
										<content:encoded><![CDATA[<p>I want you to take a look at: <a href="http://gotaf.socialtwist.com/redirect?l=-844100459065723718711">Social Wars Episode 2: The Empire Strikes Back</a> </p>
]]></content:encoded>
					
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		<title>Blog Your Passion</title>
		<link>http://leroyhodge.com/blog-your-passion</link>
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		<dc:creator><![CDATA[LeRoy]]></dc:creator>
		<pubDate>Thu, 13 Aug 2009 09:28:02 +0000</pubDate>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Your Enrichment +]]></category>
		<guid isPermaLink="false">http://leroyhodge.com/blog-your-passion</guid>

					<description><![CDATA[Blog Your Passion By Grant Griffiths Lorelle on WordPress had a post the other day called How do you become a passionate blogger? Blog your passion. This is actually something I tell people whenever I visit with them about blogging. If you are not passionate about the topic you are blogging about, it will never &#8230; <p class="link-more"><a href="http://leroyhodge.com/blog-your-passion" class="more-link">Continue reading<span class="screen-reader-text"> "Blog Your Passion"</span></a></p>]]></description>
										<content:encoded><![CDATA[<p>Blog Your Passion</p>
<blockquote><p>By Grant Griffiths</p>
<p>Lorelle on WordPress had a post the other day called How do you become a passionate blogger? Blog your passion. This is actually something I tell people whenever I visit with them about blogging. If you are not passionate about the topic you are blogging about, it will never work.</p>
<p>    Passionate bloggers have advantages over non-passionate bloggers including attracting a higher quality and more supportive readership.</p>
<p>    So, how do you become a more passionate blogger?</p>
<p>    First of all, enjoy your niche. Blog about something you love. If you don’t like to travel, don’t start a travel blog. If you don’t like video games, don’t start a video game blog. If you don’t like American football, don’t start an NFL blog. Simple, right?</p>
<p>    The key to being passionate is to figure out what excites you. Consider the niches you gravitate towards. What do you spend your money on? What occupies much of your time? What do you like to think about?</p>
<p>This is also why it is important to give some thought to your blog. Make sure before you start, you are excited about the topic. In addition, consider a niche or target audience. You will see better results with your blog if you do target a niche.</p>
</blockquote>
<div class="zemanta-pixie"><img class="zemanta-pixie-img" alt="" src="http://img.zemanta.com/pixy.gif?x-id=0d86a061-5fe2-896b-adec-588f8209487c" /></div>
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		<title>12 Quotes Every Entrepreneur Should Have Tattooed on Their Arms</title>
		<link>http://leroyhodge.com/12-quotes-every-entrepreneur-should-have-tattooed-on-their-arms</link>
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		<dc:creator><![CDATA[LeRoy]]></dc:creator>
		<pubDate>Wed, 05 Aug 2009 11:16:52 +0000</pubDate>
				<category><![CDATA[Inspiration]]></category>
		<category><![CDATA[Personal Development]]></category>
		<guid isPermaLink="false">http://leroyhodge.com/?p=639</guid>

					<description><![CDATA[12 Quotes Every Entrepreneur Should Have Tattooed on Their Arms bradley will &#124; July 1, 2009 I have one tattoo.  Who knows, I may plan to get more.  Maybe I will make my body a shine to all of the great authors work that inspired me along my journey.  The words of many great leaders, &#8230; <p class="link-more"><a href="http://leroyhodge.com/12-quotes-every-entrepreneur-should-have-tattooed-on-their-arms" class="more-link">Continue reading<span class="screen-reader-text"> "12 Quotes Every Entrepreneur Should Have Tattooed on Their Arms"</span></a></p>]]></description>
										<content:encoded><![CDATA[<h2>12 Quotes Every Entrepreneur Should Have Tattooed on Their Arms</h2>
<p><small>bradley will</small> <small>| July 1, 2009</small></p>
<p style="text-align: center;"><img loading="lazy" title="091204d" src="http://www.bradleywill.com/wp-content/uploads/2009/06/091204d.jpg" alt="091204d 12 Quotes Every Entrepreneur Should Have Tattooed on Their Arms" width="255" height="199" /></p>
<p style="text-align: left;">I have one tattoo.  Who knows, I may plan to get more.  Maybe I will make my body a shine to all of the great authors work that inspired me along my journey.  The words of many great leaders, constantly ring in my head.  This is the collection of 12 powerful yet simple quotes that shine light on my path.  There are <a href="http://brainyquote.com/" target="_blank">millions of great quotes</a>, but I believe you will find these quite special.</p>
<p style="text-align: left;">Do I think every entrepreneur should get these quotes inked on their body?  Obviously it’s your choice, but it is better than some of the <a href="http://meathaus.com/wp-content/images/awesome_bad_tattoos2.jpg" target="_blank">weird ass tattoos</a> I have seen people stamp on themselves.  This is permanent.  Life is not.  If you do not decide to carry these quotes on your body, I recommend to reference them <a href="http://www.bradleywill.com/2009/05/21/the-most-powerful-word-in-a-entrepreneurs-life/" target="_blank">continually to guide you</a> on your journey to success.</p>
<p style="text-align: center;"><strong>12 Quotes Every Entrepreneur Should Have Tattooed on Their Arms:</strong></p>
<p style="text-align: center;"><img loading="lazy" title="2009-07-01_0006" src="http://www.bradleywill.com/wp-content/uploads/2009/06/2009-07-01_0006.png" alt="2009 07 01 0006 12 Quotes Every Entrepreneur Should Have Tattooed on Their Arms" width="447" height="458" /><img loading="lazy" title="2009-07-01_0000" src="http://www.bradleywill.com/wp-content/uploads/2009/06/2009-07-01_0000.png" alt="2009 07 01 0000 12 Quotes Every Entrepreneur Should Have Tattooed on Their Arms" width="447" height="508" /><img loading="lazy" title="2009-07-01_0003" src="http://www.bradleywill.com/wp-content/uploads/2009/06/2009-07-01_0003.png" alt="2009 07 01 0003 12 Quotes Every Entrepreneur Should Have Tattooed on Their Arms" width="447" height="316" /></p>
<p style="text-align: left;">If you have any favorites that are not on the list, please share them in the comment box below…</p>
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		<title>Young Entrepreneurs: 5 Reasons Why You CAN &#038; SHOULD Leverage LinkedIn!</title>
		<link>http://leroyhodge.com/young-entrepreneurs-5-reasons-why-you-can-should-leverage-linkedin</link>
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		<dc:creator><![CDATA[LeRoy]]></dc:creator>
		<pubDate>Wed, 05 Aug 2009 11:12:46 +0000</pubDate>
				<category><![CDATA[Linked In]]></category>
		<category><![CDATA[Social Networks]]></category>
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					<description><![CDATA[Young Entrepreneurs: 5 Reasons Why You CAN &#38; SHOULD Leverage LinkedIn! Neal Schaffer &#124; July 15, 2009 You’ve been on Facebook for a few years. You “get” Twitter. But you’ve avoided LinkedIn. Just for older professionals? Only full of recruiters and people looking for work? Don’t see any value? You’re not alone. Many people young &#8230; <p class="link-more"><a href="http://leroyhodge.com/young-entrepreneurs-5-reasons-why-you-can-should-leverage-linkedin" class="more-link">Continue reading<span class="screen-reader-text"> "Young Entrepreneurs: 5 Reasons Why You CAN &#038; SHOULD Leverage LinkedIn!"</span></a></p>]]></description>
										<content:encoded><![CDATA[<h2>Young Entrepreneurs: 5 Reasons Why You CAN &amp; SHOULD Leverage LinkedIn!</h2>
<p><small>Neal Schaffer</small> <small>| July 15, 2009</small></p>
<p style="text-align: left;"><img loading="lazy" title="linkedin" src="http://www.bradleywill.com/wp-content/uploads/2009/07/486876114_dceeb8210d-300x225.jpg" alt="486876114 dceeb8210d 300x225 Young Entrepreneurs: 5 Reasons Why You CAN &amp; SHOULD Leverage LinkedIn!" width="251" height="188" />You’ve been on Facebook for a few years. You “get” Twitter. But you’ve avoided LinkedIn. Just for older professionals? Only full of recruiters and people looking for work? Don’t see any value? You’re not alone. Many people young and old are still confused over LinkedIn.</p>
<p style="text-align: left;">But, as there are <a href="http://www.readwriteweb.com/archives/facebooks_own_estimates_show_youth_flight_from_sit.php" target="_blank">more grandparents on Facebook</a> than high school students now, the time has come for you to venture on to LinkedIn.  And LinkedIn wants you to succeed; heck, <a href="http://www.linkedin.com/static?key=success_stories" target="_blank">they’ll even publicize it!</a> If LinkedIn’s <a href="http://grads.linkedin.com/" target="_blank">active outreach to 2009 college graduates</a> is any reminder to you, you are definitely not too young to be on LinkedIn.</p>
<p style="text-align: left;">If you’re not on LinkedIn, you’re missing out big time. Here are 5 reasons why you SHOULD be leveraging LinkedIn:</p>
<p style="text-align: left;"><span style="font-family: Verdana; font-size: medium;"><strong>1.	Build a Credible, Professional Brand</strong></span></p>
<p style="text-align: left;">This database of more than 43 million people is now the default yellow pages for professionals. Your not being on LinkedIn is starting to cost you credibility as an entrepreneur. Create a great branded profile and you will immediately be viewed as being more “professional”.  After all, before meeting someone in the business world, where do you go to find out more about them? LinkedIn, of course.</p>
<p style="text-align: left;"><span style="font-family: Verdana; font-size: medium;"><strong>2.	Be Found</strong></span></p>
<p style="text-align: left;">LinkedIn is not just about finding others. It is about being found. Every word you enter on your LinkedIn profile becomes searchable by anyone who may be looking for your expertise. Ensure that all keywords that you would like to be discovered with are embedded in your profile. My search for “young entrepreneur” turned up more than 10,000 people. I hope that you were one of them.</p>
<p style="text-align: left;"><span style="font-family: Verdana; font-size: medium;"><strong>3.	Get Advice</strong></span></p>
<p style="text-align: left;">You may be looking for guidance for something that you lack experience for. You may have a question that no one in your network can give you a good answer for. Look no further: LinkedIn has a Q&amp;A board that has more than <a href="http://blog.linkedin.com/2009/05/05/happy-birthday-seis-anos-de-linkedin/" target="_blank">2,000,000 answers</a>.</p>
<p style="text-align: center;"><img loading="lazy" title="LinkedIn ask a question" src="http://www.bradleywill.com/wp-content/uploads/2009/07/2009-07-14_1530.png" alt="2009 07 14 1530 Young Entrepreneurs: 5 Reasons Why You CAN &amp; SHOULD Leverage LinkedIn!" width="371" height="137" /></p>
<p style="text-align: left;">There are more than 20 categories represented here that represent most business topics. Why look for a mentor when millions of LinkedIn professionals may be able to help you with your question? <a href="http://www.linkedin.com/answers/startups-small-businesses/starting-up/STR_STP/508152-10306934?browseIdx=0&amp;sik=1247553473165" target="_blank">Check out this sample of 26 answers over a few days for ideas for a Teen Entrepreneurship Class</a>.  It’s like having a virtual Trusted Network of Advisors at your fingertips.</p>
<p><span style="font-family: Verdana; font-size: medium;"><strong>4.	Optimal Networking</strong></span></p>
<p>As an entrepreneur, you are a natural networker. If you want to network online to find new business partners, customers, or vendors, where do you find them? On Twitter you can only search for people by what they tweet. Facebook is a mixed bag and not everyone is showing everything. LinkedIn displays everyone’s profile and makes them all searchable. This means that you can pinpoint whoever you may want to find down to a zip code, company, title, industry, keyword, etc. And if you are in the same <a href="http://www.bradleywill.com/2009/06/09/top-20-linkedin-groups-all-entrepreneurs-must-join/" target="_blank">LinkedIn Group</a>, chances are that you can directly send them a message and connect up.  Optimal networking, brought to you by LinkedIn!</p>
<p><span style="font-family: Verdana; font-size: medium;"><strong>5.	Network Up the Food Chain</strong></span></p>
<p><img loading="lazy" title="linkedinLIONs1" src="http://www.bradleywill.com/wp-content/uploads/2009/07/linkedinLIONs1-228x300.jpg" alt="linkedinLIONs1 228x300 Young Entrepreneurs: 5 Reasons Why You CAN &amp; SHOULD Leverage LinkedIn!" width="115" height="151" />Entrepreneurs should always be networking up the food chain.  LinkedIn users earn an <a href="http://www.linkedin.com/static?key=advertising_info&amp;trk=hb_ft_ads" target="_blank">average six-figure household income</a>. Isn’t this an ideal place to find potential customers? What about venture capital? My search found almost 70,000 users in the “Venture Capital &amp; Private Equity” sector, and I’m connected to 99 of them already simply from my status as a <a href="http://windmillnetworking.com/2009/03/02/what-is-a-linkedin-lion-a-2009-revision/" target="_blank">LinkedIn Open Networker</a> or “LION”.</p>
<p>I have witnessed several occasions where people discovered business on LinkedIn Answers and LinkedIn Groups Discussions Boards alone. There is a lot to explore in LinkedIn. But you can’t explore it if you don’t sign up and gain a professional presence on it. Be intimidated no more. Get LinkedIn.</p>
<p>Images by: <a title="Link to Bigmouthmedia's photostream" href="http://www.flickr.com/photos/big-mouth-media/">Bigmouthmedia</a>, <a href="http://www.aside.in/blog/networking/2007/04/04/the-advantage-of-being-a-linkedin-lion/" target="_blank">Aside</a></p>
<hr size="2" />
<p style="text-align: left;"><em><img loading="lazy" title="NealCopy" src="http://www.bradleywill.com/wp-content/uploads/2009/07/NealCopy.jpg" alt="NealCopy Young Entrepreneurs: 5 Reasons Why You CAN &amp; SHOULD Leverage LinkedIn!" width="99" height="106" />This post was written by special guest expert <a href="http://twitter.com/NealSchaffer">Neal Schaffer</a>.</em></p>
<p style="text-align: left;">Neal Schaffer is helping all generations embrace and leverage Social Media through Windmill Networking, a concept he will introduce in his soon-to-be published first book “Windmill Networking: Understanding, Leveraging &amp; Maximizing LinkedIn” (Aug ‘09).  He also blogs about LinkedIn and social networking at <a href="http://www.windmillnetworking.com/" target="_blank">http://windmillnetworking.com</a>.</p>
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		<title>The “Essence” of Marketing</title>
		<link>http://leroyhodge.com/the-essence-of-marketing</link>
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		<dc:creator><![CDATA[LeRoy]]></dc:creator>
		<pubDate>Wed, 05 Aug 2009 01:20:02 +0000</pubDate>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<guid isPermaLink="false">http://leroyhodge.com/?p=631</guid>

					<description><![CDATA[The &#8220;Essence&#8221; of Marketing by Paul Polanco www.OnlyTheSerious.com It is now July of 2004 and the internet business community has gotten incredibly competitive. I remember back in 1999 when all I had to do was put up a website, submit to the search engines, maybe swap a few links, and I was making an extra &#8230; <p class="link-more"><a href="http://leroyhodge.com/the-essence-of-marketing" class="more-link">Continue reading<span class="screen-reader-text"> "The “Essence” of Marketing"</span></a></p>]]></description>
										<content:encoded><![CDATA[<p><span style="font-family: Verdana; font-size: x-small;"><strong>The &#8220;Essence&#8221; of Marketing</strong> </span></p>
<blockquote><p><span style="font-family: Verdana; font-size: x-small;">by Paul Polanco<br />
www.OnlyTheSerious.com</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">It is now July of 2004 and the internet business community has gotten incredibly competitive. I remember back in 1999 when all I had to do was put up a website, submit to the search engines, maybe swap a few links, and I was making an extra 1 to 3 thousand US dollars a month.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Those days are LOOONG gone.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I&#8217;m still amazed at all the quick-buck artists that are out there. There are start page programs, software programs such as Traffic Tornado, Traffic Equalizer, Smart Page Builder, etc.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">The problem with all those programs is that the Search Engines will eventually wise up to them. This is why you should either:</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
a) Offer solid content and don&#8217;t try and trick the SEs.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">b) Have a Killer Sales Page with an opt-in.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
As many of you know I am a HUGE advocate for investing in quality leads and personally calling every single one of them during your first year in network marketing.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Why?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Because it&#8217;s still proven to be the most cost-efficient way of building your business. This is assuming you do NOT have a large opt-in list or an already-existing network (such as a former downline or network of people that will do business with you no matter what you join).</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Most people are afraid to pick up the phone because they think they have to do the high-pressure SELL. They are afraid of rejection and they are afraid of &#8220;Handling Objections&#8221;.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Yes, it takes skill to do these things, and the best way to learn these skills is to learn from someone else. Whether it&#8217;s from Hilton Johnson at www.mlmu.com or Todd Falcone at www.precisionmlm.com.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I always tell my new recruits that the first 100 calls are &#8220;throw away&#8221; calls; meaning that those first 100 dials they make are going to be filled with a ton of mistakes. And that the more mistakes they make, the better.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Since this will increase the learning curve dramatically.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">If a shy man like me (ok, ok, I USED to be really shy) can build a large financial planning client base from the yellow pages, then ANYONE with the right amount of desire can build any quality mlm program by calling good leads.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">But that&#8217;s the key.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">DESIRE.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Quite frankly, most people just don&#8217;t have it, at least not to the level where it needs to be. I base this on the thousands of people that I&#8217;ve met and consulted with that continue to jump from one program to another.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Or the many that quit when things get tough. I remember when I first got started in networking. I didn&#8217;t get my first recruit until I made over 1,000 phone calls!</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Of course, that was my fault because I was too stubborn to realize that calling business seekers was a lot different than calling potential planning prospects.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">People usually think that the program is at fault, and while this may be true a lot of the times, it always goes back to them.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">They haven&#8217;t understood what I like to call &#8220;The Essence of Marketing&#8221;.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">What is the &#8220;Essence?&#8221;.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">It&#8217;s understanding WHO your customers are, knowing EXACTLY what they want, HELPING them arrive at a decision, and having them SEE that your product/service is the solution to their problem, and then turning them into life long customers.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">That is the ESSENCE of marketing.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Simple? Yes. But most people don&#8217;t truly understand it. They continue looking for that &#8220;magic&#8221; bullet, when it doesn&#8217;t exist.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">The closest thing to a &#8220;magic bullet&#8221; is acquiring knowledge and skills that you don&#8217;t have yet. Once you acquire them they seem like &#8220;magic bullets&#8221; to those that don&#8217;t know them.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">If people really understood the &#8220;essence&#8221;, they would never, and I mean NEVER stop their marketing efforts. They would never stop testing and tracking all their ads.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">They would never join ten programs in one year. They would never violate the Laws of Business, one of which is The Law of Momentum, which they destroy everytime they quit a good program and join another one.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">What I&#8217;m about to share with you is ONE of the many formulas that I have used to earn a nice, six-figure income. Most of you won&#8217;t value it because it didn&#8217;t cost you anything.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">But I know there will be a handful of you that will run with it and one year from today you will email me at my personal email at peabs99@dslextreme.com and tell me that this formula worked for you (by the way, please don&#8217;t send me any offers to my personal email address, I won&#8217;t read them).</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Now, I&#8217;m going to assume that you are in some kind of network marketing (or affiliate) company that offers some product or service. I don&#8217;t care if it&#8217;s health products, long distance, financial services, or some kind of magic juice.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">This formula will work as long as your product is unique, has a large market appeal, and has good positioning and price points.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Ready?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Foaming at the mouth yet?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Just kidding, here we go.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Now, this is just ONE formula that I have used. It is not a get-rich formula and may take 3 to 12 months to really see it grow, but once you&#8217;ve got it going it will create sales for you every single month.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Once you fine-tune it, it will produce like clockwork.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">First, let me give you the components of the formula:</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
MR + HTM + HPOS + HMS + AFS + BEP = RIFL</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
In plain english the formula reads like this:</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Market Research + Hot Target Market + Hot Product Or Service + Hot Marketing System + Automated Follow up System + Back End Product/Service = Residual Income For Life</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
This formula is hundreds of years old, and though there are hundreds of derivatives of it, the basic formula is the same.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Let me break it down for you and then I will also give you some examples of how it works.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">MR = Market Research.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">This is so critical to any business that I call it the &#8220;make it or break it&#8221; step. Too many people jump into a business without even researching it. They don&#8217;t even know what the demand is for that particular business or service.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Here&#8217;s an inexpensive way to do some market research. Go to www.doteasy.com and register a domain name related to the MARKET you plan on selling to.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Then use any free FTP program that you can find at www.download.com to FTP your webpages and put them online. Most web hosts either offer one or have links where you can download one at no cost.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">While you are waiting for your domain name to get online, you now go and use www.wordtracker.com or the free tools provided to you by Google.com at https://adwords.google.com/select/ to find some good keywords that people will type in to find your product or service.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">You will want to come up with no less than 100 key words, but 1,000 is much, much better.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">If you are in business for the long haul then I strongly recommend getting www.AdWordAnalyzer.com. I&#8217;m not an affiliate but I love that software program. It not only helps you find keywords but it also shows you how many competitive ads are on Google AND Overture.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">It&#8217;s a real time-saver and a great tool for those of you that need keywords for PPC campaigns and building your own websites.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Using those key words you are going to open an account over at https://adwords.google.com/select/ for $5 (as of this writing).</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">You are now going to create a series of different ads. You should have 5 to 10 keywords per ad for maximum effectiveness.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Make sure the ads are &#8220;paused&#8221; and not activated yet.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Now you are going to build a survey, you may have to pay a college student or a friend a few bucks to make the form work, but it will be well worth it.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Me, I just figured it out on my own. You can go to websites like www.htmlgoodies.com to learn how forms work. I also have a book called &#8220;SAMS Teach Yourself HTML in 21 Days&#8221;.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">That investment 5 years ago has paid of HUGE.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">A few dollars now may save you thousands (or make you thousands if you hit a winner).</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Most people don&#8217;t do this, even some of the ones that PAY me to tell them this. Then they wonder why their business failed.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">You don&#8217;t have to do your MR this way as long as you find a way to survey your potential customers.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Ok, what should your survey ask? Well, it depends on your industry, but I would definitely ask:</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">1. What is your #1, #2, and #3 challenges when shopping for&#8230;..</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">or</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">looking for&#8230;.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
Let&#8217;s say you have weight-loss product called &#8220;Herb-E-Eddie&#8221; and it promises to make you lose 10 pounds per month. You may want to ask your visitors:</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">1. What is your #1 challenge when it comes to losing or managing your weight?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">2. Do you have a favorite weight-loss product?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">3. How much did you pay for it?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">4. What did you like about it?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">5. What other products are you willing to try?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">6. How much are you willing to pay for it?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">7. Would you buy a powder-based product?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">8. Would you buy a capusule-based product?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">9. What is the most important thing to you about a weight-loss product?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
==============================</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
Now keep in mind I just came up with these, but you get the idea. You want to FIND out what it is your potential customers are looking for.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Get at least 30 to 50 completed surveys. Then compare the answers. You might be surprised at some of the answers.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Now go and FIND a product and/or service that matches their answers. Try and be as objective about this as possible.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">You&#8217;re going to design your sales letter based on THEIR answers. This will help you dramatically with your closing ratios.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
=====================<br />
MR + HTM + HPOS + HMS + AFS + BEP = RIFL</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Market Research + Hot Target Market + Hot Product Or Service + Hot Marketing System + Automated Follow up System + Back End Product/Service = Residual Income For Life<br />
=====================</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
HTM = Hot Target Market. This one is simple. Look for a market that has existing, eager, ready-to-buy, proven buyers. I&#8217;ll give you two HTMs that will probably always be hot:</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
a) small business owners</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">b) single men and women</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
Find a way to find out their SPECIFIC problems, create a survey to find out what their #1, #2, and #3 solutions are, then go build a website or join an mlm or affiliate program that solves their problem.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Another HTM here in Calfornia is real estate sales. Though I don&#8217;t have the time right now, one of you that lives in California (or if real estate is hot in your area) can build a website with an opt-in form that gives them a no-cost report on how to buy a home and save thousands of dollars.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">You can then SELL those leads to Realtors and/or mortgage brokers. If you go to Yahoo.com or Google.com, these companies are paying $10 to $25 per click!!! This is outrageous!!</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">If you can get them to pay your $25 per filled out form, they WILL sign up! A filled out form is always better than a click.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">How would you do this? Find keywords that no one else is bidding on or very few people are bidding on.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Again, most people don&#8217;t follow this formula and then they wonder why they fail. I&#8217;ve paid a lot of money and time to learn this formula and I use it every time I build a new business, offline or online.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I just gave you a real gem there.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Never forget Market Research.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
=====================<br />
MR + HTM + HPOS + HMS + AFS + BEP = RIFL</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Market Research + Hot Target Market + Hot Product Or Service + Hot Marketing System + Automated Follow up System + Back End Product/Service = Residual Income For Life<br />
=====================</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">HPOS = Find a Hot Product or Service that will solve the problem that your Hot Target Market has. I see way too many programs out there that promise the sun and the moon.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Yet their product or service doesn&#8217;t really solve anyone&#8217;s problem. It&#8217;s a product or service that no one really wants or needs; these companies always fail.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Let&#8217;s take downline clubs as an example. Do these really work? In the long run they always fail because they violate too many fundamental business rules.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">They promise sign ups, and yes, you get tons of sign ups, but how many of them turn into paid signups that become PARTNERS and hang around long enough for you to earn your commission?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Here&#8217;s another one.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">This is why health products are very tricky to market (notice I said &#8220;tricky&#8221; not &#8220;bad&#8221; for those you that market health products). If you market health products they should have something VERY unique about them and should be CLINICALLY proven by an outside 3rd party to boost credibility.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">This is just Marketing 101.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I&#8217;ve seen people sell tons of their health products when they follow this formula. Health products is an over-crowded, highly competitive market and is a game for men and women, not boys and girls.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">How do you find a HPOS? You use a survey! I forgot to mention, to make your survey get results you have to offer something for no cost, such as a report, an audio file they can listen to, a CD rom, etc.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">This will increase your results.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Once you get your answers either make your own product or go find a program that has that product or service.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">=====================<br />
MR + HTM + HPOS + HMS + AFS + BEP = RIFL</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Market Research + Hot Target Market + Hot Product Or Service + Hot Marketing System + Automated Follow up System + Back End Product/Service = Residual Income For Life<br />
=====================</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">HMS = Hot Marketing System. I could write ten books on just this one, so let me explain this one as best as possible with the short spacing I have here.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">A HMS is any marketing system that PREDICTABLY creates more sales than your expenses.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Some examples might be creating a theme-based website and driving traffic to it using Pay-Per-Click Search Engines as well as optimizing tons of article pages to attract no-cost SE traffic.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I know some of you have written me stating, &#8220;I have no interest in building a website.&#8221;</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I totally respect that. However, my way of thinking is that oftentimes to reach our lifestyle goals, we have to do things we don&#8217;t want to.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I know in my business there are plenty of things I&#8217;d rather not do, but I do them because I know it will bring me closer to my lifestyle goals. For example, I&#8217;d rather be watching the Lakers or football than writing an article that I can submit to 100 article directories.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">But it brings me no-cost traffic and sales, so I continue to do it. Of course, you don&#8217;t need a website, but I think it makes it much easier on you because it can do most of the presentation and explaining for you.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">It&#8217;s also a great way of building your own opt-in list. It all depends on your marketing goals.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Another example would be to create or have someone create a postcard, find a list to send it to, and then continue to mail postcards and test their response rates (1% is the industry average, so you want to shoot for at least that; then again, it&#8217;s whatever creates more profit for you).</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I have a good friend of mine that markets his NONI-Juice (TM) through post cards and does very well (he earns over 8K a month in residual sales, not counting his new sales).</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Another marketing system would be your very own e-zine.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">However, e-zines are a HUGE commitment and need to be marketed constantly in the beginning (until you have it to where you are getting opt-ins automatically).</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Here&#8217;s another one. I get 100 opt-in emails every single day by using Pay-Per-Click Search Engines. I simply put a web page with my picture, biography, and offer a free 5 to 10 day course via email.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I don&#8217;t talk about my business specifically, not until about day 3 or 4 of my email series.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Why? Because I want to give them VALUE first. Otherwise if you ask for a sale or talk about your business in your first email they will tune you out.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">This cost&#8217;s me about $5 to $15 a day, depending on how many Google Ads I have running. I profit about 300% on average, so this system works very, very well for me.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">If I spend $15 in one day, I make about $45 and profit $30. That&#8217;s an extra $900 a month and it&#8217;s all automated. This is just my lead product and not my back-end product (more on that later).</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Man, aren&#8217;t you just loving this yet? Or maybe this is information overload. In any event, you may want to save this email and re-read it a few times.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Another simple, but powerful HMS is buying leads and calling them CONSISTENTLY and following up. I have friends in the mortgage, financial planning, debt consolidation, and also in networking that make a lot of money just using this ONE system.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">The key here is that they NEVER stop calling. They always have their lead funnel full. They only focus on people that are interested and don&#8217;t spend any emotional energy on those that are not (key distinction there).</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I think lack of training and discouragement are the two biggest culprits to phone prospecting. The right mindset is CRITICAL when prospecting by phone.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">This is why if you are not getting results, find a mentor and follow what they have to teach you to the letter (we&#8217;re assuming here that they are ethical and honest, ok?).</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Ok, next part of the formula.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">=====================<br />
MR + HTM + HPOS + HMS + AFS + BEP = RIFL</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Market Research + Hot Target Market + Hot Product Or Service + Hot Marketing System + Automated Follow up System + Back End Product/Service = Residual Income For Life<br />
=====================</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
AFS = I think virtually every business needs to have an automated follow up system. This is where autoresponders come in handy.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I haven&#8217;t decided one way or another on how effective desktop icons on a person&#8217;s PC is compared to email. Some people claim as much as a 300%-500% increase in responses compared to emails, but this is the minority.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Most people I talk to aren&#8217;t seeing those kind of results.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Email still works great for me and still makes me a lot of money with it, so until that stops working, I probably won&#8217;t be making the switch. If any of you use the desktop technology and have seen it blow away your email marketing campaigns, please let me know, I&#8217;ll make it worth your while.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Ok, I got distracted there.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Your AFS will vary. For some it means autoresponder follow up, for others it could mean hiring a telemarketer and have them do the follow up for you and then pay them a bonus based on how many more sales they make.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">This frees up YOUR time to continue marketing or creating new products or promoting more affiliate programs.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">=====================<br />
MR + HTM + HPOS + HMS + AFS + BEP = RIFL</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Market Research + Hot Target Market + Hot Product Or Service + Hot Marketing System + Automated Follow up System + Back End Product/Service = Residual Income For Life<br />
=====================</span></p>
<p><span style="font-family: Verdana; font-size: x-small;"><br />
BEP = Back End Product or Serivce.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Let&#8217;s say you market long distance service. Do you have another product that will compliment it? Something that you can also offer?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">What if your prospect doesn&#8217;t want to buy long distance from you, what OTHER product or service can you offer them?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">At some point, I believe every one needs a back end product (ok, ok, VIRTUALLY everyone).</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">For many of us, our back end programs are an autoresponder service or a leads program that we have our new recruits join. So many of you are doing this already.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Here&#8217;s a great way to increase your monthly income. Build your own email opt-in list and promote a new product or service about once a month to them. This is how EVERY big named marketer continues to make money every month.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Corey Rudl, Armand Morin, Marlon Sanders, Diane Hughes, etc. they ALL do this.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">So start thinking about diversifying AFTER your mlm program has a solid team and is already in profit mode. You don&#8217;t want to rely on only ONE company for your livelihood. Trust me on that one.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">In fact (this is the financial planner in me coming out), you want to eventually diversify into real estate, stocks, and maybe, just maybe a traditional business or two (paid from your profits).</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">And above all else, make sure you have the right kind of insurances. Too often I see people with 5, 10, even 20 life insurance policies and paying too much for life insurance.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Ok, there I go again on another tangent. But I&#8217;ve seen so many lives ruined because they did not have the right kind of life insurance, so make sure you get that handled even BEFORE you start any business.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">At least that is what I advise my clients to do if they are married or have children. But it&#8217;s a complicated subject. Just beware the insurance sales person that only sells THEIR company insurance and no one elses. They have a vested intereste in trying to sell you their policy.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Shop around and don&#8217;t be afraid to ask questions. Especially when it comes to commissions. If they take offense to that, run for the hills.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">When I was in practice I NEVER hesitated to answer that question. I was always upfront about all my fees and commissions. And your agent and/or planner should be too.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">============================</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">So that is one of the formulas that I use. Now, just because you try something and it doesn&#8217;t work it doesn&#8217;t mean that the formula didn&#8217;t work, it just means that you either have a product that no ones want, you didn&#8217;t have a HTM, or you didn&#8217;t have a HPOS, or HMS.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Or maybe you didn&#8217;t do your market research.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">The &#8220;Essence&#8221; of marketing is understanding this, tracking most, if not all, of your advertising efforts and constantly TESTING and improving.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Let&#8217;s take a look at Alex&#8217;s website at:</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">http://www.marketingwithpostcards.com/</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Alex is such a great and detailed tester with all his advertising that this website only gets about 100 &#8211; 200 visitors a day, yet he makes a very good six-figure income from this.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">He has all the components of the formula. He did his market research, he has a hot target market, his product simply over delivers, and he follows up with every one who opts-in.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">And he has TONS of back-end products, all of which provide great solutions to people&#8217;s problems. So they are worth every penny.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">This is just one real-life example of the formula at work.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I&#8217;ve seen it used for selling golf clubs, car detailing services, long distance service, baby carriages, massage services, dating services, books, ebooks, toothpaste, hair trimmers, vacuums, health products, financial information, real estate, loan services, and much, much more.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">If you are NOT making money in your current program, I urge you to objectively look at this formula and see where you fall short.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Do you have a product or service that has a LARGE enough, Hot Targeted Market?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Sorry, 50 downloadable ebooks from a website is NOT a HTM or a Hot Product.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Are the people in that particular market PROVEN buyers? (E.g. such as business owners, home buyers, car dealerships, etc.)</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Do you have a way of surveying potential customers or future reps on EXACTLY what they are looking for?</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Do you do this every time you start a new business endeavor? If not, you&#8217;re walking on hot coals.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">A lot of times I hear people make excuses such as, &#8220;I don&#8217;t have any money.&#8221;</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I know I&#8217;m being blunt here, but those of you that know me, know it comes with good intentions and from the heart.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Talk like that is poverty-thinking, not millionaire-thinking.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Instead ask, &#8220;How can I afford this?&#8221; or &#8220;How can I find a way to market this anyway?&#8221;</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I have a lady that I used to coach that started out without a single dime to her name. She spent all her free time in forums, giving advice to people and helping them. After a few weeks of this people started coming to her.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Why? Because she wasn&#8217;t trying to sell them. She first gave them VALUE and because she included her signature file to her website, people started joining her program.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">But only AFTER she built a relationship with them. Again, most people don&#8217;t do this or think it&#8217;s a waste of time.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">She built her own website by first going to www.doteasy.com because they have GREAT no-cost web hosting if you buy your domian name with them.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">She built it borrowing her friend&#8217;s computer and using Microsoft&#8217;s FrontPage (TM). She knew NOTHING about building websites, but found a way to do it.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">She would have gone to the library to do it if she had to, she later shared with me.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">She also wrote about 20 articles and then began submitting them to ezine publishers, article directories, forums, and newgroups that allowed this.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">This brought her about 50 to 100 new leads every month. Not a lot but they were leads that didn&#8217;t COST her anything except her time.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Unleash your creativity by asking that all-important question. &#8220;How can I get traffic to my website?&#8221; &#8220;How can I get my name out there?&#8221;</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Here&#8217;s one more. Submit articles to your local newspapers, magazines, etc. Grab a copy of WRITER&#8217;S MARKET and start mailing in your articles. All you need is one national publication to pick it up to send a huge spike of traffic.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">It may take some time, but it will be well worth it. This is something you should do continually.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Finally, the &#8220;Essence of Marketing&#8221; goes beyond the formula. It&#8217;s really about lifestyle. It&#8217;s about stepping outside your own comfort zone and taking calculated risks.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I&#8217;m about to turn 35 years old and I would never have acheived what I have today without just going for it and not being afraid to fall down.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I&#8217;ve just picked myself up and kept going.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">And I still fall down to this day</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Ok, bad joke.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">But I talk to people all the time that say, &#8220;Paul, I don&#8217;t know where to begin&#8221; or &#8220;I don&#8217;t know what to do.&#8221;</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Everyone starts there. Just start DOING something. Anything to start momentum. For some of you it might mean buying a copy of www.GoogleCash.com and learning Chris&#8217;s system.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">For others it might be using www.SiteSell.com. Maybe for some of you it might mean going to http://www.rosalindgardner.com and picking up her affliiate hand book.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Or maybe going to Tood at http://www.precisionmlm.com and having him help you learn the skills to build your business.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I don&#8217;t know. It&#8217;s up to you. But the key is to do what Bob Proctor says, &#8220;Write down your goals, make a rough draft plan, and just GO FOR IT!&#8221;</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">You&#8217;ll feel more alive and the potential rewards are great.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">I hope you enjoyed this article, I really do believe it can truly benefit you if you apply it.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Thank you for being a loyal reader, I truly appreciate it. And I hope to work with two of you in the near future (see below).</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Good luck with all your endeavors.</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Warmly,</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">Paul</span></p>
<p><span style="font-family: Verdana; font-size: x-small;">How to talk to, meet, and date attractive women<br />
www.TheDatePro.com </span></p></blockquote>
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		<title>An E-mail Promotion Internet Marketing Strategy Works</title>
		<link>http://leroyhodge.com/an-e-mail-promotion-internet-marketing-strategy-works</link>
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		<dc:creator><![CDATA[LeRoy]]></dc:creator>
		<pubDate>Wed, 05 Aug 2009 02:13:59 +0000</pubDate>
				<category><![CDATA[Important Recommendations]]></category>
		<category><![CDATA[Internet Marketing]]></category>
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					<description><![CDATA[An E-mail Promotion Internet Marketing Strategy Works E-mail promotion Internet marketing can help your home-based business expand and attract customers that are interested in goods and services like yours. Once you have determined who is your target market, drawing them into your circle of customers requires some effort. Using an e-mail promotion, Internet marketing can &#8230; <p class="link-more"><a href="http://leroyhodge.com/an-e-mail-promotion-internet-marketing-strategy-works" class="more-link">Continue reading<span class="screen-reader-text"> "An E-mail Promotion Internet Marketing Strategy Works"</span></a></p>]]></description>
										<content:encoded><![CDATA[<h1>An E-mail Promotion Internet Marketing Strategy Works</h1>
<p><strong><span style="text-decoration: underline;">E-mail promotion Internet marketing</span></strong> can help your home-based business expand and attract customers that are interested in goods and services like yours. Once you have determined who is your target market, drawing them into your circle of customers requires some effort. Using an e-mail promotion, Internet marketing can be very lucrative to your business.</p>
<p align="Left">Before you start an e-mail promotion Internet marketing campaign, you must develop a database that represents your target customers. If you are offering e-mail services as part of your mix, you must make sure the customers know about them. Also, provide several ways for someone to opt-in your services. Some of these options include: by providing an online way to sign up, by telephone or by direct mail as well.</p>
<p align="Left">An effective e-mail promotion Internet marketing program does not end when someone gives you an e-mail address. You may e-mail them once before they must respond to either an opt-in or opt-out message. Otherwise, you might be accused of illegal spamming. Once people have opt-in to your e-mail services, treat them with care. Such customers are valuable and should be treated as a valuable commodity. Do not pass your list on to a third party without the permission of the parties in question. Also, you must have an opt-out option available for those that wish to do so.</p>
<p align="Left">The key to a good <strong>e-mail promotion Internet marketing strategy</strong> is good communications. Be sharp and to the point in your e-mail messages. Make them exciting and compelling. Remember your message may be given only a second or two to make a positive impression so the reader will look more. Otherwise, it will probably be deleted as junk mail. Also, don’t try to cover everything in one e-mail message. Use two or three to raise interest in your offering. By using interesting copy in your e-mail promotions, you can achieve a significant increase in business.</p>
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