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    <description>Hatchling is a national award winning web and animation studio, providing creative, new media and animation solutions to a wide range of clients for the last eight years. Our Short films and web series have been viewed over 1.5 million times on the web, traveled to over 80 international film festivals and have own 12 best of awards, one being a best in show and another for innovation. Our business philosophy is grounded in straightforward and honest communication with our clients; our passion is for storytelling and being creative, providing informative, entertaining and engaging rich media solutions. Our 12-member team has a wide-range of marketing, interactive, animation, film and video production experience.</description>
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      <blip:puredescription>This Hatchling demo reel includes clips from the following client pieces and internal projects- Hatchling Demo, The Toll, Reebok, Dancing Baby, Signiant, Endurance Challenge, Callaway Golf, Hatchling Chef, and Microsoft.</blip:puredescription>
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    <itunes:subtitle>This Hatchling demo reel includes clips from the following client pieces and internal projects- Hatchling Demo, The Toll, Reebok, Dancing Baby, Signiant, Endurance Challenge, Callaway Golf, Hatchling Chef, and Microsoft.</itunes:subtitle><itunes:summary>Hatchling is a national award winning web and animation studio, providing creative, new media and animation solutions to a wide range of clients for the last eight years. Our Short films and web series have been viewed over 1.5 million times on the web, traveled to over 80 international film festivals and have own 12 best of awards, one being a best in show and another for innovation. Our business philosophy is grounded in straightforward and honest communication with our clients; our passion is for storytelling and being creative, providing informative, entertaining and engaging rich media solutions. Our 12-member team has a wide-range of marketing, interactive, animation, film and video production experience.</itunes:summary></item>
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      <blip:puredescription>Saucony&amp;apos;s new minimal running shoe &amp;quot;Kinvara&amp;quot; made its debut at the 2010 Boston Marathon.</blip:puredescription>
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      <description>Saucony&amp;apos;s new minimal running shoe &amp;quot;Kinvara&amp;quot; made its debut at the 2010 Boston Marathon.
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