Subscribe through iTunes ]]> HearThis.com no http://www.hearthis.com/index.php/hearthis/features/boot_rap_the_voice_of_the_bootstrap_network Sun, 16 Apr 2006 04:45:00 GMT HearThis.com <podcastmanager@hearthis.com> (HearThis.com)http://www.hearthis.com/index.php/hearthis/features/boot_rap_the_voice_of_the_bootstrap_network http://feedproxy.google.com/~r/HearThis_BootRap/~3/rIXrZNR5Wak/what_is_bootstrap Bootstrap Austin engages its members in the key QUESTion: what is bootstrap?

Bootstrap members provided their answers to the question at the May 11, 2009 meeting. This 20 minute BootRap Podcast provides highlights of the discussion. Two key points emerge: first, bootstrap members have some of the most incredible insights and wisdom to share with each other! Second, there is no ONE definition of bootstrap - we all come to it in our own way and in our own time. Bootstrap members featured in the conversation: Kim Brushaber, Jason Howell, Marcy Hoen, Kevin Koym.

Follow the conversation on twitter - @bootstrapaustin and tweet your answers!

Thornton’s philosophy involves starting from wherever you are. He said the startup idea doesn’t have to be perfect. All you need is an idea and a passion to get started. By talking to customers, you will mold the idea into a workable form. Then by injecting passion into the idea, others will follow.

“I don’t ever think of anything myself,” he said. “Ego gets in the way a whole lot. I find the best people to come up with ideas for me are customers, people who will give me money for the idea.”

Read the rest of the article on the Bootstrap Austin Blog.

Brian Massey interviews Dan to gain his insight into human behavior and help us solve some of the problems we solve every day
as marketers, businessmen and, in general, persuaders trying to influence our prospects decisions.

Dan is the Alfred P. Sloan Professor of Behavioral Economics at MIT, where he holds a joint appointment between MIG’s Media Laboratory and the
Sloan School of Management. He is also a researcher at the Federal Reserve Bank of Boston and a visiting professor at Duke University,
where he is calling us from. Ariely wrote his book while he was a fellow at the Insitute for Advance Study at Princeton.

In addition to his book, you can read his blog at www.predictablyirrational.com.

This BootRap Podcast includes an introduction by Bootstrap Film Subgroup lead, Brandy Rainey Amstel and a dialogue with the filmmakers: Nils Juul-Hansen (Mystic Cab - director), Jason Howell (Art Erotica), James Mays (Mystic Cab - actor) and Bijoy Goswami (Mystic Cab - writer/actor).

The bootstrap filmmakers share their stories of bootstrapping their films, leveraging social capital with an effective value 10x more than the cash budget, how constraint creates innovation, demo/sell/build, the difference between a “bootstrapper who makes films” vs a “filmmaker who bootstraps,” bootstrap vs indie filmmaking, stages of bootstrap, and distribution.

Pictures on facebook.

Since founding Conversion Sciences, Brian has helped small and medium-sized businesses turn their Web traffic into leads and sales. In this presentation, Brian discusses six ways a business owner should look at their Web site:

1. Get Upside Down
2. Know your Conversion Rate
3. Advertise on your own site
4. Action Drives Strategy
5. Conversion happens over time
6. Email is your Social Network

Brian Massey’s Conversion Presentation Slides

Links

Cluetrain Manifesto
Google Analytics
FutureNow WeWe Meter
Feedburner.com
Startup Metrics for Pirates
GrokDotCom Conversion Rate Blog