ANAHEIM, Calif., January 13, 2011—The NAMM Show, the largest music products trade show in the world, opened today at the Anaheim Convention Center welcoming tens of thousands of musical instrument manufacturers, retailers and associates to the industry’s annual gathering. The trade show has been bringing professionals together for more than a century to exhibit, view and stock retailers’ stores for the year ahead with the newest and hottest music products on the market.

The estimated economic impact of the 2011 NAMM Show for the Orange County, Calif. economy is more than $70 million.

This year, the show will feature many new exhibits and learning pavilions, offering NAMM members and music product professionals business tips and insight for success in today’s marketplace.

Themed “Take It to ’11,” this year’s NAMM Show is kicked up a notch with the new App and Gaming Pavilion, welcoming this growing market of high-tech music-making product companies to the show for the first time. In addition, industry members interested in the newest developments from the recording, live sound, DJ, house of worship and stage and lighting industries can participate in the broadest educational experience at the show’s Hands On Training (H.O.T.) Zone.

The new Native American Pavilion will celebrate Native American instrument craftsmen and other contributors to the community of music making. The Pavilion also features exhibits, educational materials and resources, performance stages and displays of vintage musical instruments. The Luthier Pavilion features the luthier trade and celebrates how instruments are crafted from beginning to end.

Lounge 88 will offer tailored educational sessions to piano dealers from around the world. This area will feature sessions each day of the show starting at 9:30 a.m.

Also new this year is NAMM’s Wanna Play? Uke Circle presented by Kala Brand Music on Sunday, Jan. 16 from 3:30 p.m. to 5 p.m. Everyone will be encouraged to experience the joys and benefits of making music with ukuleles through this interactive music-making experience. No experience is necessary.

On Saturday Jan. 15, NAMM will host the first-ever All-Star Celebrity Jam, featuring BAND FROM TV, a musical ensemble of actors who are also musicians. Band members include Greg Grunbert of “Heroes” and NBC’s upcoming love anthology, “Love Bites;” Hugh Laurie (keyboard and vocals), star of “House;” Jesse Spencer (violin) currently starring alongside Laurie in “House;” Bob Guiney (vocals), who appeared on “The Bachelor” and is now the daily host of “GSN: Live;” Adrian Pasdar (guitar), from “Heroes” and “Desperate Housewives;” and Scott Grimes (keyboard/vocals) from “American Dad,” “ER,” and “Robin Hood.” The All-Star Celebrity Jam will feature additional actors and reality TV stars who also enjoy making music, highlighting the importance of recreational music making for all ages and talent levels. 

Former Governor of Arkansas Mike Huckabee and musicians James Stroud and Bobby Roberts were the grand marshalls of this morning’s Petiot Band NAMM Show kickoff parade at the Anaheim Convention Center.

“The global industry has come together in Anaheim to conduct business, demonstrate new products and technologies, network with peers and chart the course for the year ahead,” said NAMM President and CEO Joe Lamond. “We hope this year’s show will provide a forum for creating new relationships, enhancing business skills and gaining a better understanding about what the future holds for the industry.”

This year’s NAMM Show is expected to draw tens of thousands of trade professionals who will display and view a multitude of new and traditional music products and accessories. Music product retailers are especially enthusiastic after The Music Trades magazine recently reported a 3.8 percent increase in music product retail sales over sales last year.

A full menu of musical performances and activities is available to attendees throughout the show, and a variety of after-hours parties and concerts are planned around the convention area throughout the weekend.

For more information and news updates from the 2010 NAMM Show, interested parties can visit http://www.namm.org/thenammshow/2011. 

About NAMM
The National Association of Music Merchants, commonly called NAMM in reference to the organization’s popular NAMM trade shows, is the not-for-profit association that unifies, leads and strengthens the $17 billion global musical instruments and products industry. NAMM’s activities and programs are designed to promote music making to people of all ages. NAMM is comprised of more than 9,000 Member companies. For more information about NAMM, interested parties can visit www.namm.org or call 800-767-NAMM (6266).

Use the intuitive controls to craft your own controllers by dragging knobs, sliders, buttons, drum pads and X-Y controls onto the screen. Then customize each control to change it’s size, control number, range, channel, type, and label. 

Once you have created your ideal control surface, connect to MIDI hardware using the USB Camera Connection Kit, or send messages over WiFi using MIDI Network Sessions or DSMidiWiFi. Controls have excellent responsiveness, with latency measured as low as 2ms over WiFi, and a solid 1ms for wired connectivity. Full support for multi touch is included, allowing control of up to 11 controls simultaneously. 

MIDI Touch comes pre-loaded with presets for mixing, drum pads and X-Y controllers, and allows saving of custom presets. Changing between presets can be done via menu, next/previous buttons or by creating preset jump buttons on controllers to quickly switch between presets on the fly. 

Some key features: 

• Native MIDI hardware support via the USB Camera Connection Kit (for a maintained list of devices that are support by iPad check 

• Excellent responsiveness and performance – latency measured as low as 1ms over cable and 2-5ms over WiFi 

• Flexible control types – Sliders, Rotary knobs, X-Y Controllers, Drum Pads and Buttons 

• Control themes – change between standard and different high-contrast neon themes 

• Full Multi Touch support – change up to 11 controls simultaneously 

• Intuitive interface – creating a custom surface is as simple as dragging controls where you want them

• Full Screen mode & Brightness control – remove distractions and use the iPad’s entire screen, and dim the brightness far below standard levels for low light situations

For more information and screenshots, see the following links:

- app overview page with screenshots

- a video of Midi Touch in action

Free Windows/VST download.

Visit www.rs-met.com for more information.

Applied Acoustics Systems announces the release of the free Swatches sound bank compilation for the AAS Player plug-in.Swatches is a free compilation of high quality sounds carefully picked from the Analog Essentials, Ultra FX, Starlight, Journeys, and Entangled Species sound banks.

Swatches currently ships with 40 presets and AAS intends to add more with new sound bank releases. Swatches is a great source of inspiring sounds as well as a fun and easy way to test drive AAS’ sound bank titles.

PRICING AND AVAILABILITY

 The Swatches sounds bank is available now for free. The download package includes the free AAS Player plug-in. The AAS Player plug-in runs on both Windows and Mac OS X and supports the VST and Audio Unit plug-in formats. For more information please visit the address below. Swatches – Sound Bank Series Compilation

http://www.applied-acoustics.com/swatches/overview/

ABOUT APPLIED ACOUSTICS SYSTEMS

Based in Montreal, Applied Acoustics Systems specializes in software based synthesis tools for professional musicians and sound designers. Since releasing the first virtual instrument based on physical modeling, the Tassman, AAS has come to be recognized as the industry leader in this exciting new field of synthesis.

PRESS CONTACT Eric Thibeault Product Specialist eric@applied-acoustics.com Applied Acoustics Systems 486, Ste-Catherine O., suite 301, Montreal (QC) H3B 1A6 Canada Tel: (888) 441-8277 (North America) | (514) 871-8100 (Worldwide) Fax: (514) 845-1875

www.applied-acoustics.com

•UDU Free is a Nigerian side hole pot drum.
•130Mo of samples recorded at 24 bits, 88.2khz downsamples to 24bits/44.1khz.
•Carefully recorded with all of the possible strokes, bass, bass muted, side, fingertips…
•Release samples on the bass tone to mimic the movement of the hand.
•4 Cycle round robins.
•Detailed instruments: Up to 15 velocity layers per round robin.
•Sensitivity button to adjust the response.
•Available for ASPlayer, KONTAKT 2,3 or 4.
•UDU free is (a tiny) part of the Percussiv’ library
•FREE

For more information and screen shots visit the Acoustic Samples UDU free product page.

• Compatibility unknown

CWPDBack

• Requires Cakewalk Professional for Windows 2.0 or later
• Compatible with Cakewalk Pro Audio 8

CWPABack

• Compatibility unknown

Cut_le.CAL

• Compatibility unknown

CreateGate.CAL

• Compatibility unknown

Counterpoint