Hippocampus Marketing

Is your site over optimized?

Marketing Doctor — Thu, 26 Apr 2012 15:53:40 +0000

Some of the best rules to follow when optimizing a web site for search engines are easy to follow, but sometimes difficult to accomplish. With every search engine there is another algorithm to follow, so you need to understand which … Continue reading →

Hippocampus Marketing - internet marketing viral video production

Is Timing your post Important?

Marketing Doctor — Tue, 14 Feb 2012 15:01:24 +0000

Is Timing your post Important?

I know I have worked on posts that were great information in my opinion, only to have someone else release a very similar article just hours before my scheduled publishing. OI! So what to do about this small problem. Is … Continue reading →

Hippocampus Marketing - internet marketing viral video production

WordPress Plugins, which ones are for me?

Marketing Doctor — Thu, 09 Feb 2012 15:31:03 +0000

WordPress Plugins, which ones are for me?

I know I know…..’Wordpress plugin lists…everyone has them.’ And you’re right, we do! Anyone that has used WordPress for any length of time has come up with a list of plugins that they are in love with. I’m no different. … Continue reading →

Hippocampus Marketing - internet marketing viral video production

Google Panda Infographic

Marketing Doctor — Tue, 31 Jan 2012 14:23:09 +0000

Google Panda Infographic

This has to be one of the best ways I have found to explain the Panda Update by Google. Take a look at it. Understanding the update will be easier after looking though this one. The funny thing is, it … Continue reading →

Hippocampus Marketing - internet marketing viral video production

How long should an Article be?

Marketing Doctor — Mon, 30 Jan 2012 18:05:51 +0000

How long should an Article be?

As I sit and write this article the irony is not lost on me that I have no idea of how long this article will be. There are as many opinions of this subject, as there are writers of blogs, … Continue reading →

Hippocampus Marketing - internet marketing viral video production

Are you an “Expert” in your field?

Marketing Doctor — Mon, 23 Jan 2012 15:33:06 +0000

Are you an “Expert” in your field?

This has to be one of the hardest questions to answer. How do you answer it truthfully to those around you without sounding arrogant? “I am an expert. Yes, I know more than everyone around me about my preferred subject … Continue reading →

Hippocampus Marketing - internet marketing viral video production

The Traveling Salesman

Marketing Doctor — Mon, 16 Jan 2012 15:31:32 +0000

The Traveling Salesman

Bob looked at me and said , “If I could have stayed and talked with my clients and potential customers longer I would have, but there is only 24 hours in a day. I don't know how others in the same business made more sales, or larger ones. I thought we did everything pretty much the same way. Same sales pitch and products.” Continue reading →

Hippocampus Marketing - internet marketing viral video production

How do Headlines Fail?

Marketing Doctor — Thu, 17 Nov 2011 19:21:54 +0000

How do Headlines Fail?

Of course it does! The idea that just any old headline will work for your page or article is just absurd. You wouldn't tell anyone that asked what you do for a living that you just "work" as an answer. At a network event when asked the same question, you wouldn't say "just some stuff between 9 and 5". The way a headline is written is your opener to invite others to read your information. If the opener is boring, or has no meaning for the reader, they won't read the article at all. Continue reading →

Hippocampus Marketing - internet marketing viral video production

Article Writing – A Dead Art?

Marketing Doctor — Mon, 14 Nov 2011 14:39:25 +0000

Article Writing – A Dead Art?

Why aren’t you writing? One of the most terrifying prospects for the person assigned to writing for the company blog, or for the content of the web sites pages is starting. Yup! Starting. Sitting ans starring at a blank screen … Continue reading →

Hippocampus Marketing - internet marketing viral video production

Facebook for Business Seminar is Over?

Marketing Doctor — Thu, 10 Nov 2011 15:29:58 +0000

Facebook for Business Seminar is Over?

As I finish up my latest seminar, I am of the mind to look back at the ones I have done so far. Everyone should review their performance after doing one of these events, but I am talking about looking … Continue reading →

Hippocampus Marketing - internet marketing viral video production