How to Blog a Book

Do You Know If You Really Have Readers?

Nina — Thu, 31 May 2012 22:50:15 +0000

When I work with newbie bloggers or writers who are blogging but really don’t know that much about blogging, they often tell me proudly how many “hits” they get or how many “visitors” show up each day. They become quite disappointed when I tell them these numbers, especially the first one, mean little to nothing [...]

Why Your Blogged Book Should Be Self-Hosted

Nina — Tue, 29 May 2012 19:56:14 +0000

Every time I speak or teach, I get asked the same question: Why do you recommend a blogged book be on a self-hosted blog? I also get asked why I recommend WordPress over other blogging platforms. These questions are answered in depth in Chapter 5 of my book, How to Blog a Book, and on [...]

6 Tips for Blogging a Novel

Nina — Thu, 24 May 2012 21:27:00 +0000

The process of blogging a book lends itself well to nonfiction. However, there are writers blogging fiction and ending up with “blovels,” or novels created based on the contents of a blog. The term “blovel” was coined by blogger Ana Marie Cox in her novel Dog Days. Much like other bloggers who have landed book deals, [...]

Will You End Up With a Blook?

Nina — Wed, 23 May 2012 00:06:35 +0000

Every since I began this blog I’ve been repeating over and over again that you are blogging a book. And, indeed, you are. What do you end up with, though, once you have a printed book based upon that blogged book? A blook. That’s right. A blook is printed book that contains or is based [...]

Join in the How to Blog a Book Launch Day Activities

Nina — Mon, 21 May 2012 22:50:16 +0000

Today is the OFFICIAL LAUNCH DAY for How to Blog a Book: Write, Publish, and Promote Your Work One Post at a Time the book. Today is just one day after that awesome solar eclipse, and that celestial event was supposed to bring with it the opportunity to clear away whatever has been limiting us. [...]

The Best Business Plan for a Blogged Book (or Any Book)

Nina — Thu, 17 May 2012 21:35:06 +0000

To conclude this series on building a business around your book, I’d like to write about business plans. Now, I’m not a great one to spout off about business plans, since my business hasn’t had one until recently–and it’s not really quite done yet, if I’m going to be totally honest. (But I’m working on [...]

5 Tips for Social Media Inspiration when Promoting Your Book

Nina — Tue, 15 May 2012 12:18:00 +0000

Once you’ve blogged a book, promoting it becomes essential. Social media is a critical component to any marketing plan, but it’s easy to get bogged down in your social media efforts. You know you need to keep the content fresh, relevant and interactive, but producing quality content day in and day out can be challenging. Not [...]

Boost Your Publishing Business by Becoming a Speaker

Nina — Thu, 10 May 2012 12:00:18 +0000

Congratulations on blogging a book or even considering writing and publishing a book. You gain a lot of credibility as a published author. But now the real hard work begins. Unless you are a celebrity with a large publicity and marketing staff—and a huge following of fans, the burden will be mostly on you to [...]

Thinking Like an Entrepreneur is Essential to Your Writing

Nina — Tue, 08 May 2012 11:40:28 +0000

Whether you want to be a part time author or to build a writing empire, you need to be able to think like an entrepreneur. Thinking like an entrepreneur and not just a “writer” will help you pull the right levers when you need to give yourself a “cost of living” raise or help you [...]

Build Your Book Business on Your Passions and Strengths

Nina — Thu, 03 May 2012 09:46:15 +0000

Economists say that when the economy takes a dive, it is common for people to turn to their inner entrepreneur to try to create their own work. The task of finding a job is daunting and, therefore, encourages many entrepreneurs to make work for themselves. If you’ve already blogged your book, or if you plan [...]