Huge Head Online Marketing

Do I Need a Tablet or can my Smartphone do the trick?

Jim Ducharme — Thu, 08 Mar 2012 21:23:58 +0000

I’ve been debating if I should buy a tablet. In fact, I’ve even considered scrapping my old desktop PC and going with a tablet instead. After some amount of research, I found that I just couldn’t completely convince myself that this was the right way to go. So, I’ve decided on an interim solution! I’ve [...]

What Social Media Can Learn From Radio

Jim Ducharme — Fri, 02 Mar 2012 08:21:53 +0000

New media can learn a lot from old media…

It may surprise you that social media shares some qualities with the more traditional medium of radio. Obviously the technology is very different, but there is a good deal which bloggers and social media people can learn from radio done right.

Here are five key things [...]

MarketingSherpa Email Summit Videos

Jim Ducharme — Wed, 22 Feb 2012 23:31:58 +0000

I had the pleasure of attending the MarketingSherpa Email Summit a couple of weeks ago in Vegas. Great times and great people mixed with great insight.

I brought along a camera and conducted about 17 interviews with some of the thought leaders in attendance.

I think you’ll find them very worthwhile!

There’ll be more [...]

The Danger of Thought Momentum to Social Media

Jim Ducharme — Wed, 01 Feb 2012 14:31:05 +0000

The majority of battle scars displayed by old lions were probably incurred in their younger days as they were nipped and swatted into the conformity of the pride.

Negative Tweets & Blog Comments: Opportunity Knocks

Jim Ducharme — Mon, 30 Jan 2012 12:30:00 +0000

If it's true that how you react to any given situation is the only real control you have,then if you've got your marketing ducks in a row, every potential negative tweet is a golden opportunity not to be missed!

Tony Clement’s “Jackass” Twitter Snipe

Jim Ducharme — Wed, 11 Jan 2012 07:56:56 +0000

The Tory Treasury Board President, Tony Clement has been taking some heat for calling a teen a “jackass” on Twitter this week. You can read up on the full details here because I don’t really want to go all over it again. It should be noted that the teen started the interaction by chiding [...]

Social Etiquette Webinar: Everything I Need to Know About SM I Learned in Kindergarden

Jim Ducharme — Thu, 05 Jan 2012 13:41:26 +0000

On Monday January 9th at 11:45 PST, I be moderating a roundtable live webinar on social media ettiquette at Focus.com. On the panel will be Olivier Blanchard AKA The Brand Builder, Remy Bergsma, Community Manager for MailPlus and Karolina Stefanowicz, Social Media Strategist for GetResponse.

That’s a pretty stellar panel [...]

We Make Twitter What it is

Jim Ducharme — Fri, 30 Dec 2011 07:00:50 +0000

I ran across an old post on Econsultancy today which featured a study the results of which show that a minority of people actually produce content via Twitter. At first I thought it was a new study (another one? sheesh!) and I leapt in to comment and then noticed it was from last spring [...]

Merry Christmas!

Jim Ducharme — Fri, 23 Dec 2011 14:05:30 +0000

I’ll keep this short and I hope sweet. There are too many people to thank this year one at a time and I wouldn’t want to leave anyone out. So many wonderful souls have helped make this past year one of the most dynamic and positive ones I’ve ever had.

This Christmas will be [...]

Social Media Podcast: Braindump 1st Edition

Jim Ducharme — Tue, 20 Dec 2011 00:49:19 +0000

Perhaps it was the soft violins or maybe it was the chocolate covered pretzels, but stranger things I suppose have happened or not.

One of the most insightful online marketing pros I know, Olivier Blanchard (AKA “The Brand Builder“) and author of “Social Media ROI” [...]