Malaysia's Social Media Manager Blog

Post ke 1 Juta Orang di Facebook secara PERCUMA dan AUTO

noreply@blogger.com (HY) — Sat, 28 Dec 2013 13:28:00 +0000

Jom tengok video macamana nak Post ke 1 Juta Orang di Facebook secara PERCUMA dan AUTO.

Click DISINI untuk download senarai Facebook Groups.

4 Top Things to Avoid on Social Media

noreply@blogger.com (HY) — Fri, 28 Sep 2012 05:54:00 +0000

· Hard Selling

Few people respond to a hard sell. Remember that people buy from people so building relationships is the key to success in Social Media Marketing.

· Selling too soon

First concentrate on the value offering, content, branding, trust and the relationship, then people will be ready to buy.

· Spamming

Building a network to then simply send messages containing links is considered an abuse of the ethos behind Social Networking. Avoid it. It can get accounts banned, and at the least can destroy reputations and branding.

· Using Automation Software

Since Social Media Marketing involves personal connections, it is very difficult to make those connections if you let a computer do the work for you. Some tools have their place in helping you to stay organised, but see them for what they are tools. You still have to do the work.

Some Social Media Marketers do not agree with point #4.

SES London 2012: 173 takeaways and top tips

noreply@blogger.com (HY) — Thu, 02 Aug 2012 22:38:00 +0000

The SES London conference covers basic, advanced and cutting edge SEO, PPC and online marketing. Julie McNamee, Justin Deaville and Gareth Davies have collected the best top tips, takeaways and memorable quotes from SES London 2012.

General truths

1) Information is powerful - but it is how we use it that will define us
Avinash Kaushik

2) Experiment or die!
Avinash Kaushik

SEO

3) The only survey you should run on your site should be based on task completion rate. Ask visitors: why are you here? Were you able to complete your task? If not, why not?
Avinash Kaushik

4) The top 50 ecommerce companies only convert 2% of all their visitors. But don't optimize only for the 2% who convert - optimize for the rest as well. Make sure visitors want to come back.
Avinash Kaushik

5) SEO should not be just about rankings and traffic but conversions.
Lisa Myers, Verve Search

6) Search engines use 200 factors to rank including title tags, alt tags, url structure, and on page text. Even Google's engineers don't know the definitive ranking factors.
Judith Lewis, Seshet

7) Eyetracking - test different images and/or text color to change where your viewers are looking. Track with eyetracking software.
Judith Lewis

8) Optimize images using appropriate keywords.
Judith Lewis

9) Choose a content management system that creates clean URLs without multiple variables and with keywords included.
Judith Lewis

10) Have your most important content at the top of the page.
Judith Lewis

11) If using Javascript includes or AJAX use progressive enhancement to ensure that your content is visible
Judith Lewis

12) Make your site crawlable, visible and well-structured.
Judith Lewis

13) Lots of sites already rank for 'click here' - don't use the phrase in your linking text.
Judith Lewis

14) If you want to steal something from a brand you're competing with, optimize around the brand term eg Eurostar weekend breaks. Searching for that term at one time didn't present the Eurostar site in the top 10 Google search results. (It does now.)
Judith Lewis

15) Go for high search volume/low competition keywords - the undesirables are low search volume/high competition.
Judith Lewis

16) Optimal keyword density - there's no magic number. Ignore all the theories, just make your content readable.
Judith Lewis

17) An acronym to remember: SPAM - sites positioned above mine :0)
Chris Boggs via an unknown participant of Threadwatch 2005 (?)

18) Retail sites should measure the number of unique keywords being used to enter their sites because it's an indicator of whether they're optimizing holistically to rank for lots of different keywords.
Chris Boggs

19) Financial services companies should look at how many searchers are coming into their branch locator pages. And what the user's path is after that entry.
Chris Boggs

20) Offline drives online - very important
Judith Lewis@judithlewis

21) SEO must constantly evolve. The next big thing SEOs are talking about is also being seen by Google. They'll make sure it's not working as well in six months' time. And then the next big thing comes along...
Ammon Johns

22) Have a dedicated page per search phrase full of related unique text.
Peter Van Der Graaf

23) Don't just read blogs about SEO - try stuff out and see if it works.
Jonathan Stewart

24) Advanced operators like intext, intitle and inurl are powerful research tools.
Jonathan Stewart

25) Find out what your spammy competitors are up to, make it white hat and use their methods yourself.
Jonathan Stewart

26) Carry out keyword research for the words who, what, where, why and how for content ideas.
Patrick Altoft

Or use Wordtracker's free Keyword Questions tool - Ed.

27) Prioritize your web pages by working out sum of keyword search volume on your pages.
Patrick Altoft

28) Vary the anchor text across all your keywords.
Patrick Altoft

29) The Alexa ranking tool is great for checking out your direct as well as indirect competitors.
Joel Davis

Analytics

30) Tracking page views = high quality garbage
Avinash Kaushik

31) HITS - How Idiots Track Success by concentrating too much on things like page view, engagement, and of course, website hits.
Avinash Kaushik

32) Don't just measure revenue - figure out the economic value of all your visits. Eg, visitors who order a catalogue but don't purchase anything. The catalogue will result in many more orders than one internet order - measure that!
Avinash Kaushik

33) Internet marketing is unlike traditional marketing in that it is a two way medium.
Avinash Kaushik

34) These are metrics you should care about:

Conversation rate - does anybody care? What about the number of comments per post?
Amplification rate - Avinash has 70,000 followers but those followers have 6.5 million people following them. Look at your forwards and reTweets.
Applause rate - no. of favorites, no. of likes, no. of Google+ etc
Economic value - sum of short and long term revenue and cost savings of social contributions.
Avinash Kaushik

35) Understand, test, then be less wrong
Avinash Kaushik

36) Test for incrementality rather than try to do 900 things at once. Eg, test how much profit you earn by sending out: catalogue & email, then catalogue only, then email only, then no marketing at all to sections of your subscribers. This will help you understand the value of each of your channels.
Avinash Kaushik

37) Media mix modeling - what is the optimum mix of a company's spend? How should you allocate budget to search, content, YouTube, and Facebook?
Avinash Kaushik

11) Why/when to measure your SEO metrics:
Chris Boggs

Reactively - following a loss of rankings, conversions, emails etc
Proactively - when a new competitor appears on the market, to protect yourself an algorithm update or industry shift
Chris Boggs

38) You should be measuring proactively but have a reactive plan
Chris Boggs

39) Make sure you link up Google analytics and Webmaster tools.
Kevin Gibbons

40) Break down your SEO campaigns into a scalable and measurable project plan by categorising site sections as adgroups to create content and link building SEO plans. Eg, look at road bikes in Jan: mountain bikes in Feb, Cycling clothing in Mar.
Kevin Gibbons

41) Forecast results: find your average position for your target organic keywords and build an SEO forecast to show the predicted value.
Kevin Gibbons

42) Carry out monthly reporting - weekly's too often, quarterly's too slow.
Will Critchlow

43) Discover problems before the reporting stage. Look at what the actions are and what's going wrong there before your results come in.
Will Critchlow

44) Start-up accounting - research your microconversions, do people love your stuff? Again - don't wait for the bad results to come in.
Will Critchlow

45) The ABC of analytics. Measure Acquisition, Behavior and Conversions
Yehoshua Coren, Analytics Ninja

46) If your analytics data looks wrong, it probably is
Yehoshua Coren

Landing page optimization

47) Learn how to sell face to face, and you'll learn how to optimize a landing page. Ask your best salesperson what's wrong with your page. Ask them what common objections they face before people will buy
Karl Blanks

48) Before you start writing a landing page, try buying the product yourself (with your own money). Start with a search and follow the process from keyword to sale. What obstacles do you have to overcome?
Karl Blanks

49) Don't create abstract personas. Write for actual customers that you actually know.
Karl Blanks

50) Find out why people aren't taking action. @KissInsights is a great way of finding out why your customers aren't buying. It takes 55 seconds to create a survey on your site (apparently)
Karl Blanks

51) The act of writing turns many geniuses into morons :) Write like you'd say it. Say your words out loud. Record yourself saying the words. Listen back. Do you sound like an idiot?
Karl Blanks

52) Get someone else to read out your copy. When they stumble, or when they don't understand, you know your writing's unclear.
Karl Blanks

53) Copywriting tip. Be concise.
Karl Blanks

54) A headline must make your reader want to read more
Karl Blanks

55) Landing page optimization. Make the first sentence short. Make it bold.
Karl Blanks

56) Include a risk-reduction strategy - such as a money-back guarantee
Karl Blanks

57) Q: What's the most important part of a landing page? A: The part that's not working at the moment
Karl Blanks

58) Optimizing for an immediate sale can be unwise. You should also consider the need to generate and nurture new leads.
Karl Blanks

59) Conversion optimization can give you bigger budget for SEO because you're pushing more people through the sales funnel, which gives you more revenue.
Stephen Pavlovich

60) Stickiness improves conversion optimization and is about engaging customers, even after they've converted.
Stephen Pavlovich

61) Awareness, consideration and purchase is the buying process: does your marketing and website capture and engage visitors during all three phases? (Not just the last two.)
Stephen Pavlovich

62) Your visitors' path through your website: Immediate (when they first see your site - you want them to stay there) - session (their path through it - you want them to buy something) - between sessions (they've left your site - you want to get them back) - conversion (they come back and buy something).
Stephen Pavlovich

63) Goals for your website should be - relevance, trust, appeal and clear action.
Stephen Pavlovich

64) Relevance - make it abundantly clear what your product is.
Stephen Pavlovich

65) Action - make it clear what to do next.
Stephen Pavlovich

66) Instil benefits and trust. One way to do this is to have a good strapline. Eg John Lewis' 'Never Knowingly Undersold.' And make sure the strapline's visible - don't hide it in the smallprint.
Stephen Pavlovich

66) Capture contact details so that you can market after their first visit to your site - offer a free trial, free guide or email price alerts.
Stephen Pavlovich

67) Increase stickiness by persuasion and usability.
Stephen Pavlovich

68) Expedia found that increasing the number of results returned when someone searched for a hotel also increased conversion.
Jeff Slipko

69) Images set expectations - but the picture has to be good.
Jeff Slipko

70) Have clear price displays - with a big, bright font and marketing message above it.
Jeff Slipko

71) Increase urgency - Expedia do it by saying that a hotel has been booked 33 times in the last hour or that there are only 5 rooms left.
Jeff Slipko

72) Streamline your checkout process - make it one page only if possible. And don't include links back into your site - keep your customer focused on buying.
Jeff Slipko

73) Transactional sites: focus on conversion - not time spent on your site.
Jeff Slipko

74) User experience - make it as easy as possible for them.
Jeff Slipko

75) Be transparent about what you are offering.
Jeff Slipko

76) Start by reading these 108 conversion tips
Karl Blanks

PPC

77) Use PPC research and competitor ranking data to find the full potential of your market.
Kevin Gibbons

78) Personalize your landing page for each visitor
Nathan Richter from Monetate

79) Make your message consistent, from the PPC ad through the landing page to the point of sale
Nathan Richter from Monetate

80) Don’t let your ad write cheques your site can’t cash!
Avinash Kaushik

81) Why invest in PPC? Because it works - your competitors are already doing it.
Duncan Parry, Steak Digital

82) PPC captures demand other forms of advertising - Eg, television - generate
Duncan Parry

83) PPC performance reflects consumer attitudes, which are different in different countries
Duncan Parry

84) Google had 93% of UK search engine market share in Jan 2012. Microsoft and Yahoo are stronger in the US than they are in the UK.
Duncan Parry

85) Yandex has 63% of the Russian search engine market and is partnering with Twitter, Baidu has 78% in China (government protected against Google, mind you).
Duncan Parry

86) Twitter has recently announced it's starting a self service advertising program in the US and rumour has it they will do in the UK in Q2 of 2012.
Duncan Parry

87) Facebook, Linkedin and Twitter ads don't and won't perform as well as search ads. It's worth looking at them, as long as your/your clients' expectations are lower.
Duncan Parry

88) Use search query reports in AdWords to help discover the negative keywords you should be using. (Keywords you don't want your ad to appear for.)
Duncan Parry

89) If an ad's doing too well, there may be something wrong. Don't just look at the clickthrough rate - look at the click to sale rate to double-check.
Duncan Parry

90) Think about your brand when you're writing a PPC ad - it may look spammy and may not be good for it.
Duncan Parry

91) Look at the structure of your website to help design the granular structure of your PPC account. (You need structure.)
Duncan Parry

92) You can target mobile and tablet in your PPC campaigns - there's a strong correlation between TV campaigns and these gadgets in the evenings, for example.
Duncan Parry

93) AdExtensions in Google AdWords are free to add and can show, eg show the number of Google+ clicks on a link; or call extensions (useful for takeaway restaurants).
Duncan Parry

94) Sitelinks in Google AdWords add additional links to ads in top positions. They're great for directing consumers to the right page in one click.
Duncan Parry

Link building

95) Diversity in link building is key. Use blog posts, press releases.
Judith Lewis

96) Google knows everything about your link building efforts. Do it organically and naturally or you'll be found out.
Judith Lewis

97) Link syndication - only try it if you already have lots of links.
Patrick Altoft, Brand3

98) Reciprocal links are good quality unless they come from a links page
Patrick Altoft

99) The easiest links to get are from people you already know: customers, suppliers, friends, bloggers
Patrick Altoft

100) Linkbait (eg a great infographic) is difficult to create, it's hard to control the anchor text you receive, and you'll only get links to your linkbait page.
Patrick Alto ft

101) If you make linkbait, email your contacts to let them know about it, don't just release it on social media
Patrick Altoft

102) Bad links can hurt sites and the only way you can recover is to remove the links and submit a re-inclusion request
Patrick Altoft

103) Identify the social influencers in your markets and find out where they live: Twitter, LinkedIn, Facebook?
Lisa Myers

104) Analyze the anchor text of the links to you and ask to have it changed if necessary
Lisa Myers

105) Link management is necessary, especially if there's more than one person in your company doing it. If only to stop you targeting the same person twice.
Lisa Myers

106) Don't build links without improving your website first.
Patrick Altoft

107) Find sites that have published similar content to yours, to target in your link building campaigns.
Patrick Altoft

108) 'Search by image' in Google. Put in an image url and you can find out which competitors published that image. They might be someone who wants to publish your infographic.
Patrick Altoft

109) The tag hreflang is extremely useful if you want to sell anywhere other than UK. There's more information at on hreflang on this blog post
Patrick Altoft

110) Hold a competition. They're good for links, social media integration and natural traffic.
Mikkel deMib Svendsen

111) Focus on the 'best' in your competition, eg most beautiful baby or coolest car. People can't resist joining in.
Mikkel deMib Svendsen

112) Make it easy for people to participate - just ask for name and email address and you'll get more participants. You can always get more details at a later stage.
Mikkel deMib Svendsen

113) Create a hitlist - people love them, especially if they're on them.
Mikkel deMib Svendsen

114) Post a link on Wikipedia even though it's nofollow. People will use that link on their own website where it might not be nofollow.
Mikkel deMib Svendsen

Social media

115) Have a qualified person doing your social media, and give them enough time to do it, but: automate the rest or the ROI will swallow you whole
Paul Madden

116) Facebook campaigns are difficult to automate. Concentrate on Twitter.
Paul Madden

117) Volume of updates on social media platforms: post no more than two a day on Facebook or people will get irritated. On Twitter post between 12 and 20 per account (you can have more than one account).
Paul Madden

118) Monitor relevant social campaigns of brands, direct competitors and large advertisers that mention your niche.
Marcus Tober

119) 'Hijack' large events eg the Superbowl, soccer matches, Academy Awards.
Marcus Tober

120) Retweet an influencer. If he retweets you back, you can gain a lot of followers.
Marcus Tober

121) Facebook marketing tends to require superb content and a complete social media strategy. Both are hard to come by when you're on a budget.
Marcus Tober

122) Topic hijacking is much harder in Facebook - posting on a brand's wall is not very effective.
Marcus Tober

123) Pinterest is the brand new and massive social media platform. Where Flickr meets Twitter.
Joel Davis

124) 5000 Dell employees have been trained in social media, and many of those are listening and engaging with customers
Joel Davis

125) Measure

conversations
source
geo
sentiment
influentials
text analysis
content

126) Human analysis should account for 80-85% of social media measuring.
Joel Davis

127) The National Express website and Marks and Spencer are examples of great social engagement. Don't shout at your customers.
Avinash Kaushik

128) Social is not a sideshow anymore. It's not just Twitter, Facebook etc - it has a much deeper impact that will become more and more important.
Avinash Kaushik

129) Google+ may not be a ranking factor at the moment but it is a visibilty factor so don't ignore it
Judith Lewis

130) Branding: Give your blog a name. Give your email newsletter a name.
Sundeep Kapur

131) Choose several keywords that are critical to your business. Monitor them on Twitter. Use them in your Tweets.
Sundeep Kapur

132) Podcasts are much underused. Answer customers' questions - in bite-sized chunks. A great way of building a relationship with your customers.
Sundeep Kapur

133) Social media success relies on actionable headlines. WineEnthusiast.com ask their audience to choose the headline for the following days email
Sundeep Kapur

Social tools

134) Tools for monitoring social media, Strawberry Jam and Pearltrees
Andrew Girdwood

135) Use BufferApp.com to enhance your Twitter campaigns. It works out when the best time is to send your tweets.
Andrew Girdwood

136) Monitor cheaply and react quickly.
Andrew Girdwood

137) Strategy is better than shortcuts.Andrew Girdwood

138) Social Oomph - creates reservoirs of updates for various platforms and emails you when it runs out.
Paul Madden

139) dlvr.it - takes a feed, applies filters, posts to a network and is free
Paul Madden

140) Social Enhancer lets you export data from social campaigns to csv, xls etc. It pulls the data down to let you analyze it.
Paul Madden

142) If you're paying for a tool, use it!
Marcus Tober

143) Paid tools such as Radian6 SM2 Brandwatch and Sysomos are better than any of the free social media monitoring tools.
Joel Davis

Advertising tools

144) Outbrain is a related link widget for the bottom of your blog.
Andrew Girdwood

145) Tumblr for $1 lets you promote your product.
Andrew Girdwood

146) Luminate - lets publishers put ads on their pictures.
Andrew Girdwood

147) Skimlinks and Viglink are very useful affiliate tools.
Andrew Girdwood

148) XAd - advertising for mobile devices.
Andrew Girdwood

149) Guess which ads were more successful at Which test won and learn which ones will work for you in the process.
Dax Hamman

150) Use Canned banners to help create your own banner ads.
Dax Hamman

Retargeting/remarketing

151) Retargeting: determine the best time to remarket to your visitors. This might not be immediately (if, for example, you sell seasonal products)
@guylevine

152) Use lots of different designs to prevent banner burnout
@guylevine

153) Use frequency capping and ad scheduling settings to prevent over-exposure
@guylevine

154) Innovation: Ads with no call to action can be used to build your brand image. You got lots of views and low costs (but few clicks)
@guylevine

155) Create marketing lists that you want to convert at a particular time of year (eg, if you sell winter coats, annual car insurance, mobile contracts)
@guylevine

156) Don't be a stalker. Limit the number of views and the timeframe for your ads
Dax Hammond, @chango

Mobile and local

157) According to IBM, Black Friday 2011 saw 155% growth in the use of mobile purchasing between 2010 and 2011. 14% of purchases on that day were made using mobile devices.
Dan Patmore

158) John Lewis are very good at optimization for local search. Each of their branches has a page to itself and are linked to from the opening times websites that are springing up.
Dan Patmore

159) Richer Sounds makes great use of locally based offers.
Dan Patmore

160) >100% better clickthrough rate has been seen at times for mobile activity compared with traditional.
Dan Patmore

161) There are fewer ad spaces on mobile, therefore there will be much more aggressive competition.
Dan Patmore

162) Bear in mind what time of day your customers will be using their tablets (in the evening, in front of the tv perhaps?) and target campaigns accordingly.
Dan Patmore

163) Should tablets be treated as mobile, or as desktop? Testing campaigns are the only way to decide this. It may turn out that they need to be treated as a separate entity altogether.
Dan Patmore

Competitive analysis

164) Match the effort of the top positions or you'll not catch up
Peter Van Der Graaf

165) With tech and text you can only make 100% effort but you can have lots more than 100% by getting more links than your competitors.
Peter Van Der Graaf

168) Research your competitors in the top 10 (pick comparable samples) and examine their backlinks. (Wordtracker's Link Builder tool will help you do this.)
Peter Van Der Graaf

166) Find out what their link acquisition strategies are.
Peter Van Der Graaf

Duplicate content issues

167) Short term fixes are no good - address the issues first and then do the spring cleaning. A good way to start is by having a logical information architecture eg a travel site will have continent/country/city.
Sam Crocker

168) Create mapping and rewrite rules.
Sam Crocker

169) PPC landing pages, for example with different price structures. The first thing to ask yourself is why you need two pages. Noindex/follow or rel=canonical if you really need it.
Sam Crocker

170) How to investigate for duplicate content:
Sam Crocker

Snippet test your own content from time to time.
Create a script to automatically set up Google alerts for the first couple sentences of everything you publish.
Monitor your server logs for traffic spikes and carefully block IPs if you spot a pattern.
When all else fails, DMCA (Digital Millennium Copyright Act) them.
For image theft use the Google 'search by image' as mentioned above. Replace the image with something silly to make them look like fools. :o)

171) There shouldn't be duplicate content on your mobile site, as it will (or should) probably target different keywords.
Sam Crocker

172) Same for international content. It should be optimized for that market - not a straight translation from the English. Hire a translator if it is a straight translation - don't automate it.
Sam Crocker

173) Check that copy you've commissioned isn't copied from the web with Copyscape and the like.
Ralph Tegtmeier, Fantomaster

Thanks to everyone for their contributions. We were blogging live, so please excuse any errors. :o)

5 Factors to Get More traffic and More Leads

noreply@blogger.com (HY) — Thu, 02 Aug 2012 22:07:00 +0000

I read the article from HubSpot called "Lead Generation Lessons from 4,000 Businesses".

In conclusion, to get more traffic and more leads here are the 5 factors.

1) Blogging
We must post articles 20 times monthly.
We must have blog posts of 200 articles.

2) Website pages (contents)
We must have up to 1,000 website pages.

3) Landing pages
Must be over than 40.

4) Facebook fans
Our fan must be over than 1,000.

5) Twitter followers
Our followers must be over than 1,000.

7 Reasons You Need a Social Media Manager Right Now!

noreply@blogger.com (HY) — Thu, 02 Aug 2012 21:46:00 +0000

1. Social Media Clean Up Crew – we are available to clean up your inbox or your direct messages that you may receive on Twitter or messages you receive on Facebook or LinkedIn. All too often your inbox can get cluttered with useless information, so we clean it up for you and only leave the important ones for you to view at your leisure. There are programs that can also be applied to simply the method but it is best to have a human eye determine what spam is and what may be important information. Too often the programs available can not distinguish between and automatic direct message from a ‘real’ message and will delete all of them.

2. Develop Systems – we will sit down with each individual client and help develop systems that will work for them. Some may need information researched and we have the ability to help with that aspect as well.

3. Status Updates – We will post pre-approved status updates to make it easier for the individual/client. Content is researched via blogs and articles that may pertain to their niche and post accordingly. Too often this is where the overwhelm can occur. It is almost impossible to do all the research and maintain your business and we can help.

4. Application Investigation – The age of technology is ever changing and it can be difficult to keep up with the latest gadget that can help you with your social media success. We investigate the different tools available that may apply to the different social medial outlets. Depending on the client’s business some may or may not work and instead of doing the trial and error themselves, we can do it for them.

5. Determine the Best Platforms – The fast paced client may enjoy Twitter but will be missing out on a large avenue or potential on Facebook or LinkedIn. We can monitor their profiles on the other outlets to help expand the exposure that is necessary in the online world. The same applies to the offline business that is trying to get more exposure online via the social media platforms. We do all the digging and research so they don’t have to.

6. Social Media Support – The social media assistant is available to do pre-show interviews for future radio show or podcast guests. Soon after they will also help promote the different shows or events. This type of support is priceless and so much needed.

7. Transparency Maintenance – All too often individuals may feel that they are not being authentic if they are not answering all of the ‘tweets’ or messages on the different social media platforms. Let me stress that we do not post anything that the client has not already approved or sent to us in advance. We are here to support the digital relationship and engagement that is necessary to succeed in the online world. In essence we as Social Media Managers will take all the headaches and overwhelm off of your shoulders. We will partner with you and help you with all the technological aspects that you may or may not have time to learn. Some will claim to have the knowledge of the technological part which is great, but they merely don’t have the necessary time to devote to social media. Instead of trying to do it all on your own, let us help you. Any business person from any field can benefit from a Social Media Virtual Assistant. We can help from posting articles on your blog to researching content to be shared on the different social media platforms. The point is to allow someone else to do the tedious work or the work that takes too much time away from your main focus. The transparency part is not an issue, because again we will never post anything that is not pre-approved or given to us prior to posting. We merely make your life easier. Be sure to do your homework and research within your network first before hiring a Social Media Virtual Assistant. You want to be sure you are hiring a qualified individual and someone in your network may be aware of someone that can fit your criteria. Our company performs a social media evaluation to determine if our services are needed and we will work well together. For more information on the evaluation be sure to visit our website: www.facebook.com/hysocialmedia. Most importantly remember to have fun on the different social media platforms. Reach out to people and share your business, your vision, your service or product. It does not have to be overwhelming but when that time comes, know that we are here to help you.

Social Media Free Ebooks URL

noreply@blogger.com (HY) — Wed, 01 Aug 2012 14:26:00 +0000

1) Free Download: 120 AWESOME Marketing Stats, Charts, & Graphs

2) SEO vs. Social Media: Which Is Best for Your Marketing?

3) 21 Creative Ways To Increase Your Facebook Fanbase

4) 7 Key Steps to Social Media Integration

5) New Research: Lead Generation Lessons From 4,000 Businesses

6) Building Effective Landing Pages

7) Sample Social Media Tactical Plan

8) 6 Ways to Use Social Media for Business and Practical on Developing Full-Scale Programs

9) How to Master Facebook Marketing in 10 Days

10) The seven whiteboard sessions every social strategist needs to have in 2012

11) The Big Book of Social Media Case Studies, Stories, Perspectives

12) Free Handbook: 7 Apps That Will Change The Way You Do Marketing

13) Free Ebook: How to Use Pinterest for Business

14) Free Collection: 54 Pearls of Marketing Wisdom

15) 5-Ways-To-Energize-Your-Business

Panduan Promosi di Facebook

noreply@blogger.com (HY) — Wed, 25 Jul 2012 21:58:00 +0000

Klik disini untuk download.

FREE e-Books, FREE Webinar on Social Media

noreply@blogger.com (HY) — Tue, 24 Jul 2012 03:59:00 +0000

1. Facebook Marketing Video Tutorial

Link: http://www.socialmediaexaminer.com/fbvideo/

Your password: 54KR68Z

2. 2012 Social Media Marketing Industry Report

http://www.socialmediaexaminer.com/report/

3. How to Use the New Facebook WordPress Plugin: A Complete Guide

http://www.socialmediaexaminer.com/facebook-plugin-for-wordpress-guide/

4. FREE eBook: Facebook Timeline for Business: A Guide to New Facebook Business Page Timelines

http://www.hubspot.com/guide-to-new-facebook-business-page-timelines/?source=hspd-SMEX-new-facebook-business-page-timeline-20122712

5. FREE webinar: How to Grow Your Business With Social and Content Marketing

http://www.hubspot.com/how-to-grow-your-business-with-social-and-content-marketing/?source=hspd-sme-salesforce-webinar-social-marketing-20120625

6. Free eBook: How to Monitor Social Media in 10 Minutes a Day

Read more:http://blog.hubspot.com/blog/tabid/6307/bid/4663/How-to-Monitor-Your-Social-Media-Presence-in-10-Minutes-a-Day.aspx#ixzz1yxeZhIlP

7. 21 Creative Ways To Increase Your Facebook Fanbase

http://www.socialmediaexaminer.com/21-creative-ways-to-increase-your-facebook-fanbase/

8. SEO vs. Social Media: Which Is Best for Your Marketing?

http://www.hubspot.com/free-ebook-seo-vs-social-media/

9. Free Download: 120 AWESOME Marketing Stats, Charts, & Graphs

http://www.hubspot.com/charts

10. New Research: Lead Generation Lessons From 4,000 Businesses

http://www.hubspot.com/lead-generation-lessons-from-4000-businesses-trt/

11. 7 Key Steps to Social Media Integration

http://insightfuldevelopment.com/share-my-message-7-key-steps-to-social-media-integration/

12. Building Effective Landing Pages

http://docs.cdn.marketo.com/building-effective-landing-pages.pdf

13. Sample Social Media Tactical Plan

http://www.marketo.com/b2b-marketing-resources/best-practices/video-social-media/social-media-tactical-plan.php

14. 6 Ways to Use Social Media for Business and Practical on Developing Full-Scale Programs

http://info.spredfast.com/SocialMediaPocketGuide-Google.html

15. How to Master Facebook Marketing in 10 Days

http://www.hubspot.com/marketing-ebook/how-to-master-facebook-marketing-in-10-days/

16. The Big Book of Social Media Case Studies, Stories, Perspectives

http://thebestofsocial.com/wordpress/wp-content/uploads/downloads/2011/02/TBOS-Free-Chapter-Dantico.pdf

17. The seven whiteboard sessions every social strategist needs to have in 2012

http://socialirl.com/socialirlblog/the-seven-whiteboard-sessions-every-social-strategist-should-have-in-2012/

18. Free Collection: 54 Pearls of Marketing Wisdom

http://www.hubspot.com/marketing-wisdom/

19. 5-Ways-To-Energize-Your-Business

http://www.getbusymedia.com/energize/

20. Free Ebook: How to Use Pinterest for Business

http://www.hubspot.com/how-to-use-pinterest-for-business/

21. Top 75 Apps for Enhancing Your Facebook Page

http://www.socialmediaexaminer.com/facebook-apps/

22. Good to read...

http://www.faceitpages.com/news.php

23. Good to read...

http://www.faceitpages.com/news.php

24. Do you know how to create Facebook timeline cover photo for FREE?

http://timelinecoverbanner.com/

Description works for Consortium WIPV Sdn Bhd

noreply@blogger.com (HY) — Tue, 24 Jul 2012 01:54:00 +0000

1. Facebook Fan page

· Design Logo

· Design Facebook Timeline Cover Photo

· Get the URL or username

· Provide with 3,500 fans like

· Installed Facebook Apps/Tabs such as

Ø Event

Ø Like-gate with free eBook for download and Mini-Site

Ø YouTube

Ø Feedback/Testimonial

Ø Online Registration

Ø Questions And Answers

Ø About Us (Mentor)

Ø Discount

Ø Contact Us

Ø Google Map

Ø Forum

Ø Countdown Timer

2. Twitter

Ø Design background

Ø Get 13k followers

Ø Tweet articles about their industry using Google Alert

3. YouTube

Ø Create video to upload

Ø Get 5k viewers

Ø Took video during theirs event to upload

Business mempunyai jantina?

noreply@blogger.com (HY) — Mon, 23 Jul 2012 19:42:00 +0000

Klick pada gambar untuk nampak lebih jelas.

Adakah anda tahu di Malaysia, terdapat banyak business yang menggunakan profil Facebook peribadi (akaun peribadi) sebagai platform business mereka? Jadi, anda boleh melihat business mereka adalah perempuan, pergi ke sekolah, tinggal di Kuala Lumpur, mempunyai 375 rakan-rakan dan anda boleh berkawan dengan business tersebut.

Di Facebook, Profil Peribadi adalah untuk orang (manusia). Jadi untuk business, ia mestilah di Facebook Page (Facebook Fan Page). Adakah sukar untuk "create" Page Facebook? Tidak, ia tidak sukar. Ia adalah proses step-by-step. Pada masa ini, ia menjadi lebih mudah kerana Facebook Page bertukar kepada Timeline. Ia adalah sama seperti Profil Facebook Peribadi anda, (jika anda menggunakan Facebook Timeline). Tiada lagi "default custom landing page" untuk dicipta. Hanya upload logo anda dan Facebook Timeline Cover Photo (header or banner).

Banyak business yang menggunakan "Cari kami di Facebook" pada iklan offline mereka. Tetapi hakikatnya, kita tidak tidak cari mereka! Oleh itu, apakah penyelesaian? Terdapat dua (2); pertama, dapatkan 100 "fans" untuk "lock" nama business anda. Kedua, dapatkan nama "username" atau "vanity URL" (contohnya: www.facebook.com/HYSocialMedia). Sebenarnya, untuk mendapatkan URL, ia memerlukan 25 peminat. Pernah juga terjadi kepada saya (2 kali), dimana saya terus dapat Vanity URL tanpa perlu 25 peminat. Anda boleh mempunyai nama yang berbeza untuk kedua-duanya. Tetapi, mengapa anda ingin mempunyai nama yang berbeza? Ia adalah lebih baik untuk mempunyai satu-satunya nama yang sama untuk Facebook anda, Laman Web, Twitter dan sebagainya.

Pada masa ini, untuk mendapatkan nama yang sepadan dengan nama business anda di semua media sosial adalah sukar. Syarikat besar seperti Maybank mempunyai nama yang berbeza untuk Laman Web (maybank2u), Facebook (maybank) dan Twitter (mymaybank). Jadi, mulakan sekarang atau kehilangan nama business anda! Untuk memeriksa nama business anda samada masih ada atau pun tidak, pergi ke www.NameChk.com atau www.KnowEM.com. Pada masa saya sedang menulis article ini, nama business idaman saya telah dipakai di Twitter, Blogger dan Wordpress!

Di Malaysia, kebanyakan business menggunakan Facebook sahaja sebagai platform media sosial mereka. Mereka tidak menggunakan platform yang lain seperti Twitter, YouTube dan LinkedIn. Untuk mendapatkan hasil terbaik pada media sosial, adalah lebih baik untuk menggunakan semua keempat - empat media tersebut.

Facebook Sangat Bahaya Kepada Syarikat Kecil dan Besar

noreply@blogger.com (HY) — Mon, 23 Jul 2012 13:14:00 +0000

Saya pasti anda akan terkejut dengan tajuk diatas. Biar saya ceritakan pengalaman saya untuk anda lebih paham. Facebook memberikan impact yang sangat besar dalam business pada hari ini.

Saya mendaftar dengan Telco A. Kemudian saya bertukar kepada Telco B dan Telco C. Telco B tiada apa - apa masalah dengan saya. Service Telco B sangat cemerlang. Kenapa? Saya tak tahu pun yang telah terlebih bayar semasa hendak menutup akaun. Saya hanya dapat tahu setelah menerima refund cheque dari mereka.

Apa yang membuatkan saya sangat marah dengan Telco A, ialah setelah saya bertukar dari Telco A, B dan C, saya masih tak dapat refund cheque dari Telco A. Setelah 3 kali saya membuat report, akhirnya saya mendapat idea. Saya mesti Like Facebook fanpage Telco A! Bukannya saya Like sangat dengan Telco A tu. Saya terpaksa Like untuk membuat aduan. Yey, saya telah membuat aduan dengan menggunakan HURUF BESAR. Saya nak 1 Malaysia tahu. Apa taknya, da lebih setahun tu...

Esoknya Telco A reply aduan saya dengan meminta no hp saya. Saya buat tak tau. Saya nak mereka cari sendiri. Akhirnya saya dapat refund cheque dari Telco A tu setelah saya membuat onar di Facebook fanpage mereka.

Saya tak pasti berapa lama masa di antara aduan dan penerimaan cheque tu. Mungkin dalam kurang 2 minggu. Itulah apa yang saya maksudkan dengan tajuk diatas.

Tempohari saya ada pergi ke Facebook fanpage sebuah syarikat yang telah membantu banyak syarikat - syarikat besar meningkatkan jualan. Saya ingin mendapatkan info tentang produk syarikat tu. Apa yang saya jumpa hanyalah aduan dan aduan tentang ketidakpuashatian existing customer mereka. So, mood saya terus hilang dan saya terus tidak yakin.

Facebook sangat bahaya kepada syarikat yang tidak menjaga customer mereka. Kesan kepada syarikat besar mungkin kecil. Tetapi kepada syarikat kecil, sangat besar. Jadi kepada syarikat - syarikat kecil yang baru hendak menjadikan Facebook sebagai platform perniagaan mereka, perlulah berhati - hati kerana customer merupakan Raja di dalam Facebook. Terima kasih kepada Facebook kerana menyedarkan kita bertapa pentingnya customer!

Mistakes Made by Malaysian on Facebook

noreply@blogger.com (HY) — Mon, 23 Jul 2012 05:10:00 +0000

Did you know in Malaysia, there are many businesses using Facebook personal profiles (personal account) as their businesses platforms? So you can see a business has 375 friends, went to school, lives in Kuala Lumpur and . In Facebook, Personal Profile is for person. So for business, it must be at Facebook Page (Facebook Fan Page). Is it difficult to create Facebook Page? No, it is not. It is a step by step process. Currently, it becomes easier because Facebook Page change to Timeline. It is same as your Personal Facebook Profile if you are using Facebook Timeline. No more default custom landing page to create. Just upload your logo and cover photo.

Many businesses used “Find us on Facebook” on their offline advertisements. But the fact is, we can not find them! So, what are the solutions? There are two (2); firstly, get you first 100 fans to lock up your business name. Secondly, get your username or vanity URL (eg:www.facebook.com/HYSocialMedia). Actually, to get vanity URL, it requires 25 fans. You can have different names for both. But, why you want to have different names? It is better to have the only one and the same name for your Facebook, Website, Twitter and etc.

Nowadays, to get match with all our businesses names across the Internet is uncertainty. Even the big company such as Maybank has different names for Website (maybank2u), Facebook (maybank) and Twitter (mymaybank). So, start now or losing your business name! To check the availability of your business names go to www.KnowEm.com or www.NameChk.com. While writing this post, I try to check my desire business name. Sadly, it is not available on Twitter, Blogger and Wordpress!!!

In Malaysia, most of businesses use Facebook alone as their social media platform. They are not considering other powerful platforms such as Twitter, YouTube and LinkedIn. To get the best results on social media, it is better to use all the big-four!

Facebook Marketing Workshop:100% Money-back guarantee

noreply@blogger.com (HY) — Sun, 22 Jul 2012 13:57:00 +0000

Bengkel Pemasaran Facebook dengan Jaminan Wang Dikembalikan telah diadakan pada hari Khamis, 19 Julai 2012 yang lepas. Sepuluh (10) orang telah register. Tetapi yang datang hanya 2 orang sahaja. Nasib baik ada yang datang. Saya ingatkan tak da langsung orang datang. Maklumlah, hujan lebat gile. Terima kasih kepada Mohd R Rahmat (Mohd R) www.facebook.com/Ramdzon kerana memberitahu saya yang beliau tak dapat hadir. Terima kasih juga kepada Kent Ong www.facebook.com/kentong79 kerana cuba untuk hadir walaupun tak berjaya akibat accident. Mereka menunjukkan kesungguhan untuk hadir menimba ilmu.

Saya telah menyediakan modul untuk pembelajaran tempohari. Walaupun tidak dapt menghabiskan seperti yang tertulis di dalam modul, saya berjaya menghabiskan 80% dari modul. Senarai modul yang dipelajari pada hari itu:

Kesalahan yang dilakukan oleh business dalam Facebook
Tab atau apps yang tersorok.
Design logo
Crop gambar untuk headshot
Design Facebook Timeline Cover Photo
Create Facebook Fanpage
Install App untuk Facebook Fanpage seperti Forum, FAQ, Contact Us, Feedback, Youtube & Twitter, Top Fan, Countdown Timer, Google Map, Google Map (besar), Website dalam Facebook, Like-gate dan online shop.

Tak sangka ianya mengambil masa yang terlalu lama dari pukul 10:30 pagi hingga 9:00 malam. Saya ingin meminta maaf kepada Azman Shamsuddin www.facebook.com/azmans1 dan Allonzo Abu Bakar www.facebook.com/allonzo.bakar kerana tak dapat menghabiskan modul. Terima kasih tidak terhingga saya kepada mereka. Jika bukan kerana meraka, mungkin saya akan bercakap seorang diri dalam bilik seminar tu.

Apa itu media sosial?

noreply@blogger.com (HY) — Sat, 14 Jul 2012 15:22:00 +0000

1) Halaman rangkaian sosial seperti Twitter dan Facebook. Kita boleh pergi ke www.knowem.com atau www.namechk.com untuk pendaftaran yang lebih mudah.

2) Blog - Saya pernah terbaca satu article tentang bagaimana hendak mendapatkan leads da traffic yang banyak melalui Blog. Blog yang mempunyai lebih dari 200 articles, mendapat lead dan traffic yang mencurah - curah. Blog yang maintence blogging at least 20 articles sebulan juga akan dapat habuan yang sama.

3) Video dan podcasting.

4) Customer reviews, feedback dan testimonial.

Ini sangat - sangat penting. Boleh jadi dalam bentuk tulisan, gambar atau video.

5) Social bookmarking seperti Digg

6) Message board, wiki's dan forums

3 Langkah pertama untuk mula dalam media sosial

noreply@blogger.com (HY) — Sat, 14 Jul 2012 15:15:00 +0000

- Membuat website dan blog dengan menggunakan WordPress.

- Daftar akaun media sosial yang utama iaitu Facebook, Twitter, YouTube, LinkedIn dan Google Plus.

- Daftar akaun PayPal untuk memudahkan pembayaran & pembelian.

Apa yang media sosial dapat membantu perniagaan?

noreply@blogger.com (HY) — Sat, 14 Jul 2012 15:08:00 +0000

1) Dapat memberi reputasi yang baik kepada pengurusan dan syarikat. Ia juga boleh jadi sebaliknya. Jadi berhati - hatilah dalam media sosial.

2) Sentiasa mengemas kini profile untuk kelihatan sangat berinfomasi tanpa menekankan hard selling.

3) Merupakan customer service front line dalam mempertahan pertikaian dengan pelanggan.

4) Dapat membina pengikut - pengikut aktif yang ramai.

5) Menjadi penterjemah digital kepada pengurusan dan juga syarikat.