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<channel>
	<title>Igor Faletski: Mobile, Web, Life</title>
	
	<link>http://igorfaletski.com</link>
	<description />
	<pubDate>Sun, 04 Oct 2009 20:12:31 +0000</pubDate>
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		<title>Пало Альто</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/l74SfNFcKIw/</link>
		<comments>http://igorfaletski.com/2009/10/04/%d0%bf%d0%b0%d0%bb%d0%be-%d0%b0%d0%bb%d1%8c%d1%82%d0%be/#comments</comments>
		<pubDate>Sun, 04 Oct 2009 18:14:13 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/10/04/%d0%bf%d0%b0%d0%bb%d0%be-%d0%b0%d0%bb%d1%8c%d1%82%d0%be/</guid>
		<description><![CDATA[Воскресное утро, сижу в кафешке в Пало Альто. За соседним столиком - профессор из Стэнфорда и его ассистент. Вместе они рассматривают заявления от абитуриентов и дружно хохочут, в очередной раз встречая обороты типа &#8220;consistent overachiever&#8221;, &#8220;strong tendency to rise up to the challenge&#8221; и &#8221; unparalleled leadership potential&#8221;.
Вокруг самая разная публика - хронически недосыпающие стэнфордские [...]]]></description>
			<content:encoded><![CDATA[<p>Воскресное утро, сижу в кафешке в Пало Альто. За соседним столиком - профессор из Стэнфорда и его ассистент. Вместе они рассматривают заявления от абитуриентов и дружно хохочут, в очередной раз встречая обороты типа &#8220;consistent overachiever&#8221;, &#8220;strong tendency to rise up to the challenge&#8221; и &#8221; unparalleled leadership potential&#8221;.</p>
<p>Вокруг самая разная публика - хронически недосыпающие стэнфордские студенты, молодые инженеры из Google, Facebook и т.д., их жены и маленькие дети. Силиконовая Долина отдыхает, чтобы завтра утром снова нырнуть в водоворот бизнеса.</p>
<p>Странное это все-таки место. С виду - обычный американский городок, где без машины никуда не податься. А между тем, десятки миллиардов долларов текут прямо рядом, через подземное оптоволокно, пока невероятно талантливые люди, создавшие этот поток покупают свежевыпеченный круассант в той же очереди, что и вы сами.</p>
<p><img src="http://igorfaletski.com/wp-content/uploads/2009/10/200910041313.jpg" width="480" height="360" alt="200910041313.jpg" /></p>
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		<item>
		<title>Caffeine + Orange Juice = Fun Interview</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/QKfSB33D278/</link>
		<comments>http://igorfaletski.com/2009/09/17/caffeine-orange-juice-fun-interview/#comments</comments>
		<pubDate>Fri, 18 Sep 2009 00:11:10 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/09/17/caffeine-orange-juice-fun-interview/</guid>
		<description><![CDATA[A couple of weeks ago the beautiful TrafficHoney interviewed me about our work at Mobify in a Mission coffee shop back in SFO. It&#8217;s always fun to watch one&#8217;s antics on a camera, I make the funniest faces.


Thanks, Sana!
]]></description>
			<content:encoded><![CDATA[<p>A couple of weeks ago the beautiful <a href="http://traffichoney.com" onclick="javascript:pageTracker._trackPageview ('/outbound/traffichoney.com');">TrafficHoney</a> interviewed me about our work at Mobify in a Mission coffee shop back in SFO. It&#8217;s always fun to watch one&#8217;s antics on a camera, I make the funniest faces.<br />
<object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/MO6sd-ZpY3k&amp;hl=en&amp;fs=1&amp;" /><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><embed src="http://www.youtube.com/v/MO6sd-ZpY3k&amp;hl=en&amp;fs=1&amp;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344" /><br />
</object><br />
Thanks, Sana!</p>
]]></content:encoded>
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		<item>
		<title>Attitude</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/hspIOBZfMes/</link>
		<comments>http://igorfaletski.com/2009/09/12/attitude/#comments</comments>
		<pubDate>Sat, 12 Sep 2009 13:29:36 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/09/12/attitude/</guid>
		<description><![CDATA[Let&#8217;s take as given the facts that:
You are a passionate person that likes what they do for a living.
You know that hard work, calculated risk and lifelong learning are necessary for lasting success - and live by these principles.
You accept that some things in life are outside of our control.
These facts define you as an [...]]]></description>
			<content:encoded><![CDATA[<p>Let&#8217;s take as given the facts that:</p>
<p><i>You are a passionate person that likes what they do for a living.</i></p>
<p><i>You know that hard work, calculated risk and lifelong learning are necessary for lasting success - and live by these principles.</i></p>
<p><i>You accept that some things in life are outside of our control.</i></p>
<p>These facts define you as an entrepreneur, change agent - somebody who takes charge for their own life and the lives of others. But what defines your quality of life?</p>
<p><b>Your Attitude.</b></p>
<p>That&#8217;s right. If you decide that you will enjoy the hard days of start-up work, treating every new day as a blessing - most days will be happy and fulfilling. If you see start-up life or a career as a never-ending string of challenges and stresses - you&#8217;ll feel appropriately. And if you consider life to be a battle where everybody is against you - you&#8217;ll end up alone against all.</p>
<p>Mind you, this is different than the myth of &#8220;work-life balance&#8221;. Nothing can stand between a motivated person and their goal. However, your perception of the process is everything.</p>
<p>Work hard, feel good and be successful!</p>
]]></content:encoded>
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		<item>
		<title>Эпицентр</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/qUGMvQm_bw8/</link>
		<comments>http://igorfaletski.com/2009/08/16/%d1%8d%d0%bf%d0%b8%d1%86%d0%b5%d0%bd%d1%82%d1%80/#comments</comments>
		<pubDate>Sun, 16 Aug 2009 14:10:08 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/08/16/%d1%8d%d0%bf%d0%b8%d1%86%d0%b5%d0%bd%d1%82%d1%80/</guid>
		<description><![CDATA[Вчера мы провели весь день в знаменитом парке Йосемит, купаясь в ледяных озерцах, обнимая гигантские секвойи и распугивая белок с оленями. Сегодня снова в Сан-Франциско - типичное рабочее воскресенье в кафешке Эпицентр (хотя поужинаю с сестрой, которая все-таки собралась нас тут навестить)!
Умудрился на сутки отключиться от бизнеса, клиентов и почты. И все вроде на месте. [...]]]></description>
			<content:encoded><![CDATA[<p>Вчера мы провели весь день в знаменитом парке Йосемит, купаясь в ледяных озерцах, обнимая гигантские секвойи и распугивая белок с оленями. Сегодня снова в Сан-Франциско - типичное рабочее воскресенье в кафешке Эпицентр (хотя поужинаю с сестрой, которая все-таки собралась нас тут навестить)!</p>
<p>Умудрился на сутки отключиться от бизнеса, клиентов и почты. И все вроде на месте. Понял важную вещь - не имеет смысла волноваться о будущем. Главное быть в эпицентре событий, иметь четкий план действий и каждый день вкладывать ровно сто процентов - ни больше, но и ни меньше.</p>
<p>Пара фоток из парка прилагается - это действительно райское местечко. До встречи.</p>
<p>
<img src="http://igorfaletski.com/wp-content/uploads/2009/08/200908161304.jpg" width="360" height="480" alt="200908161304.jpg" /></p>
<p>
<img src="http://igorfaletski.com/wp-content/uploads/2009/08/200908161305.jpg" width="480" height="360" alt="200908161305.jpg" /></p>
<p>
<img src="http://igorfaletski.com/wp-content/uploads/2009/08/200908161303.jpg" width="360" height="480" alt="200908161303.jpg" /></p>
</p>
<p><img src="http://igorfaletski.com/wp-content/uploads/2009/08/200908161306.jpg" width="360" height="480" alt="200908161306.jpg" /></p>
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		<item>
		<title>Biking</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/dvV47ECGWss/</link>
		<comments>http://igorfaletski.com/2009/08/02/biking/#comments</comments>
		<pubDate>Mon, 03 Aug 2009 00:18:24 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/08/02/biking/</guid>
		<description><![CDATA[No self-respecting young man in San Francisco can survive without a fixed-gear bike. Here&#8217;s mine:

Not really mine, but borrowed from Walt - cool music photographer that rented us our place.
The bike is old, really old. Paint is falling off here and there, the seat has seen better days. The &#8220;Made in Japan&#8221; logo is shiny [...]]]></description>
			<content:encoded><![CDATA[<p>No self-respecting young man in San Francisco can survive without a fixed-gear bike. Here&#8217;s mine:</p>
<p><img src="http://igorfaletski.com/wp-content/uploads/2009/08/200908021808.jpg" width="480" height="360" alt="200908021808.jpg" /></p>
<p>Not really mine, but borrowed from Walt - cool music photographer that rented us our place.</p>
<p>The bike is old, really old. Paint is falling off here and there, the seat has seen better days. The &#8220;Made in Japan&#8221; logo is shiny and fresh, still. The ride is smooth, always.</p>
<p>Some things are built to last&#8230;</p>
]]></content:encoded>
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		<item>
		<title>Two Weeks In</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/pZxRm3SXSvQ/</link>
		<comments>http://igorfaletski.com/2009/07/16/two-weeks-in/#comments</comments>
		<pubDate>Fri, 17 Jul 2009 00:26:42 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/07/16/two-weeks-in/</guid>
		<description><![CDATA[San Francisco is everything I expected it to be - and more.
We have a wonderful apartment where we work until very very late (John) or start really really early (me) - but it&#8217;s classy and big enough that it&#8217;s feels natural. With Peter, Nick and Matt staying here it&#8217;s even more fun!

Across from the street [...]]]></description>
			<content:encoded><![CDATA[<p>San Francisco is everything I expected it to be - and more.</p>
<p>We have a wonderful apartment where we work until very very late (John) or start really really early (me) - but it&#8217;s classy and big enough that it&#8217;s feels natural. With Peter, Nick and Matt staying here it&#8217;s even more fun!</p>
<p><img src="http://igorfaletski.com/wp-content/uploads/2009/07/200907161958.jpg" width="360" height="480" alt="200907161958.jpg" /></p>
<p>Across from the street from us is the courthouse. Every day our street is filled with luxury brand black cars with tinted windows. The Mexicans were picking up their people on Tuesday, Wednesday the Russians (&#8221;bratki&#8221;) came to get somebody as well. As the area is flooded with police, it&#8217;s pretty surreal.</p>
<p>
<img src="http://igorfaletski.com/wp-content/uploads/2009/07/200907162002.jpg" width="360" height="480" alt="200907162002.jpg" /></p>
<p>The city is beautiful. Sunny, but cool - helps us stay on track.</p>
<p>
<img src="http://igorfaletski.com/wp-content/uploads/2009/07/200907161957.jpg" width="360" height="480" alt="200907161957.jpg" /></p>
<p>Good friends are right here with us:</p>
<p>
<img src="http://igorfaletski.com/wp-content/uploads/2009/07/200907162033.jpg" width="360" height="480" alt="200907162033.jpg" /></p>
<p>Every day brings a story to remember. Stuck on Golden Gate bridge due to an accident, while getting naughty performance alerts from one of our servers? Check!</p>
<p>
<img src="http://igorfaletski.com/wp-content/uploads/2009/07/200907161956.jpg" width="480" height="360" alt="200907161956.jpg" /></p>
<p>And of course&#8230; The opportunities are just mind-blowing. Stay tuned for more updates from MOBIFY in SoMa, San Francisco!</p>
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		<item>
		<title>The Valley</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/UHOSOb2-afc/</link>
		<comments>http://igorfaletski.com/2009/07/01/the-valley/#comments</comments>
		<pubDate>Thu, 02 Jul 2009 04:50:54 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/07/01/the-valley/</guid>
		<description><![CDATA[We finally made it to San Francisco - after an insane couple of weeks back home arranging everything and moving out of our Yaletown place. The drive down was long, but interesting and the SoMa apartment here is super-super cool (thanks again to Kevin for doing the due diligence on it and letting us close [...]]]></description>
			<content:encoded><![CDATA[<p>We finally made it to San Francisco - after an insane couple of weeks back home arranging everything and moving out of our Yaletown place. The drive down was long, but interesting and the SoMa apartment here is super-super cool (thanks again to <a href="http://kevintom.com" onclick="javascript:pageTracker._trackPageview ('/outbound/kevintom.com');">Kevin</a> for doing the due diligence on it and letting us close the deal literally within hours). More than anything, I feel like the development of <a href="http://mobify.me" title="MOBIFY" onclick="javascript:pageTracker._trackPageview ('/outbound/mobify.me');">MOBIFY</a> is moving even faster than back home - there is more space, more sunlight and more feedback waiting for us here.</p>
<p>The overall impression of the SF tech scene after the first couple of days: <b>it&#8217;s like if somebody gave you a tasty treat and then punched you in the face.</b></p>
<p>It&#8217;s amazing to see the quality of the execution even on spare time projects. Stunning when 4 crazy, complete project demos in a JavaScript meetup are an unusually &#8220;short meeting&#8221;. When the guy sitting next to you is on his 6th startup. <b>Here, it&#8217;s for real.</b> And we haven&#8217;t even touched the surface of the deal flow of the Bay Area.</p>
<p>The result of this is a heightened sense of urgency combined with an awareness of how competitive the Web game is here&#8230; It doesn&#8217;t get any more challenging.</p>
<p>But when the going gets tough, the tough get going - that&#8217;s something we&#8217;ve always believed in.</p>
<p>Come visit us in San Francisco.</p>
<p>It will be one hell of a summer.</p>
]]></content:encoded>
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		<feedburner:origLink>http://igorfaletski.com/2009/07/01/the-valley/</feedburner:origLink></item>
		<item>
		<title>If you do what you’ve always done, you’ll get what you’ve always gotten.</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/fyA-T8mEET8/</link>
		<comments>http://igorfaletski.com/2009/06/12/if-you-do-what-youve-always-done-youll-get-what-youve-always-gotten/#comments</comments>
		<pubDate>Fri, 12 Jun 2009 12:18:18 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/06/12/if-you-do-what-youve-always-done-youll-get-what-youve-always-gotten/</guid>
		<description><![CDATA[The quote above is key for everybody who is aspiring to be or is an entrepreneur.
If you work really, really hard without achieving what you want, it could be possible that the strategy you&#8217;ve chosen is not working. In order to keep moving, it will be necessary to either adjust the goals or start doing [...]]]></description>
			<content:encoded><![CDATA[<p>The quote above is key for everybody who is aspiring to be or is an entrepreneur.</p>
<p>If you work really, really hard without achieving what you want, it could be possible that the strategy you&#8217;ve chosen is not working. In order to keep moving, it will be necessary to either adjust the goals or start doing things differently.</p>
<p>The problem is this - <b>hard, passionate work feels rewarding, blocking out negative reinforcement</b>. If I am working so hard, sacrificing so much and enjoying what I do, one day I will certainly succeed, right?</p>
<p><b>Wrong.</b></p>
<p>At least, if you&#8217;re building a growth business, which has to do with meeting milestones, growing revenue, closing deals and other measurable objectives. Passion is a necessity in order to keep going, but accountability - to yourself and your team - is just as crucial.</p>
<p>Today, my wish to every entrepreneur is to have the guts to address the Achilles&#8217; Heel of their business. It is always somewhere in the back of our heads, drowned by the great joys of freedom, creativity and self-improvement that building a business brings. Only through confronting the uncomfortable we can achieve something great and lasting, something that improves the lives of others in a significant way.</p>
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		<item>
		<title>Moving to San Francisco</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/ZIgCGT_JGW0/</link>
		<comments>http://igorfaletski.com/2009/05/26/moving-to-san-francisco/#comments</comments>
		<pubDate>Wed, 27 May 2009 09:05:39 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/05/27/moving-to-san-francisco/</guid>
		<description><![CDATA[Somewhere around July 1st our core team will be moving to San Francisco. No, not forever - most likely for 3 months, the maximum term allowed by our B-1 &#8220;business development&#8221; visa. It&#8217;s a very exciting time - everything has aligned on both personal and company fronts to allow us to do this.
The reasons are [...]]]></description>
			<content:encoded><![CDATA[<p>Somewhere around July 1st our core team will be moving to San Francisco. No, not forever - most likely for 3 months, the maximum term allowed by our B-1 &#8220;business development&#8221; visa. It&#8217;s a very exciting time - everything has aligned on both personal and company fronts to allow us to do this.</p>
<p>The reasons are quite clear to anybody following our work at <a href="http://mobify.me" title="Mobify.Me" onclick="javascript:pageTracker._trackPageview ('/outbound/mobify.me');">MOBIFY</a>. Vancouver is fantastic for recruiting top talent and now with <a href="http://bootuplabs.com" onclick="javascript:pageTracker._trackPageview ('/outbound/bootuplabs.com');">Bootup</a> the entrance barrier to starting a company is further lowered. However, to make it through the chasm of customer development to a good exit, a long journey has to take place. The Valley ecosystem is ripe with events, networking, funding and partners that Vancouver doesn&#8217;t have today. As a startup, we want to maximize our chances and hit our growth targets - San Francisco has some of the missing pieces of the puzzle. Having the R&amp;D base in Vancouver is a perfect complement to this move.</p>
<p>On that note, does anybody have friends that would rent out a good live/work space to 4-5 guys in downtown SFO? We&#8217;ll be forever grateful.</p>
<p>Thanks for your support, Vancouver, let&#8217;s hang out this June as we prepare to take on the Bay Area! We&#8217;ll be back.</p>
<p>
<a href="http://www.flickr.com/photos/paraflyer/" onclick="javascript:pageTracker._trackPageview ('/outbound/www.flickr.com');"><img src="http://igorfaletski.com/wp-content/uploads/2009/05/200905270804.jpg" width="321" height="480" alt="200905270804.jpg" style="border:0px;" /></a>&nbsp;&nbsp;</p>
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		<title>Victory</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/tNz7Fs6rPK0/</link>
		<comments>http://igorfaletski.com/2009/05/09/victory/#comments</comments>
		<pubDate>Sat, 09 May 2009 13:29:20 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/05/09/victory/</guid>
		<description><![CDATA[Today, 2^6 years ago, on May 9th, 1945 Nazi Germany has unconditionally surrendered in World War 2.
This victory came at a staggering cost - USSR alone lost between 20 and 30 million people.
I just got off the phone with a few veterans who went through that war and saw the horrors of it with their [...]]]></description>
			<content:encoded><![CDATA[<p>Today, 2^6 years ago, on May 9th, 1945 Nazi Germany has unconditionally surrendered in World War 2.</p>
<p>This victory came at a staggering cost - USSR alone lost between 20 and 30 million people.</p>
<p>I just got off the phone with a few veterans who went through that war and saw the horrors of it with their own eyes. It&#8217;s great to have them around us today.</p>
<p>The closest I&#8217;ve been to the War is looking at crash sites of American fighter jets which my grandfather, a geologist in Siberia, has found. USA provided lots of vehicles to USSR through its lend-lease program - the airplanes were flown through the vastness of Alaska and Siberia by young guys my age, without radars or GPS. Many didn&#8217;t make it, to be found decades later in the cold Russian tundra.</p>
<p>Let that be a reminder of how easy life is for many of us today, no matter how hard we work. Let&#8217;s thank Russian, Canadian and American veterans for fighting for us, more than half a century ago.</p>
<p><strong>С ДНЕМ ПОБЕДЫ!</strong></p>
<p>
<img src="http://igorfaletski.com/wp-content/uploads/2009/05/200905091101.jpg" width="480" height="360" alt="200905091101.jpg" /></p>
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		<title>The Problem with Young Web Entrepreneurs</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/2tXU7FDf_uQ/</link>
		<comments>http://igorfaletski.com/2009/05/01/the-problem-with-young-web-entrepreneurs-myself-included/#comments</comments>
		<pubDate>Fri, 01 May 2009 23:15:44 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/05/02/the-problem-with-young-web-entrepreneurs-myself-included/</guid>
		<description><![CDATA[Disclaimer: I am one as well.
Many people starting a business in the Web space for the first time put a lot of emphasis on their idea. Idea seems to be that golden nugget which will attract funding, a great team and result in a nice exit after being executed well. That&#8217;s exactly how we started [...]]]></description>
			<content:encoded><![CDATA[<p>Disclaimer: I am one as well.</p>
<p>Many people starting a business in the Web space for the first time put a lot of emphasis on their <strong>idea</strong>. Idea seems to be that golden nugget which will attract funding, a great team and result in a nice exit after being executed well. That&#8217;s exactly how we started two years ago.</p>
<p>Being technology-obsessed, we tend to look for an idea asking ourselves these or similar questions:</p>
<p><em>Wouldn&#8217;t it be cool if I could have the XYZ feature on my iPhone/BlackBerry/Palm/Mac/PC?</em></p>
<p><em>The new XYZ technology/API looks very disruptive. What could I build on it that hasn&#8217;t been done before?</em></p>
<p><em>There is A in B market, but not C in D market. Can that be fixed via technology?</em></p>
<p>Most of the time, this leads to the well-known case of &#8220;solutions looking for problems&#8221; - beautiful technology that can&#8217;t become a profitable business.</p>
<p><strong><span style="font-weight: normal;">Best ideas are a side-effect from solving significant problems that the entrepreneurs themselves experience, observe and intimately understand.</span></strong> <strong>As young Web entrepreneurs, we aren&#8217;t sufficiently aware of important real-world problems, since our life mostly consists of hacking, coffee and occasional entertainment.</strong></p>
<p>There are plenty of examples. Larry Page didn&#8217;t set out to build the best Web search engine - as a Ph.D student he designed PageRank to help analyze importance of academic papers based on how they reference each other. Club Penguin, British Columbia&#8217;s underrated 700$ million acquisition, was started after the founders couldn&#8217;t find good online entertainment for their own children. Steve Jobs wanted to build a computer that could show the beautiful typography that he likes so much.</p>
<p>This isn&#8217;t anywhere close to being a rule. However, seeing yet another social restaurant search with status feeds, a Google Map, microformats, video uploads and widgets makes me wonder what ingenious products would the team come up with had their problem been bigger than finding new food to eat.</p>
<p>It took us two years to arrive to <a href="http://mobify.me" title="Mobify.Me" onclick="javascript:pageTracker._trackPageview ('/outbound/mobify.me');">Mobify</a>, which is shaping into a great product. Prior to that, we spent too long chasing ideas that were &#8220;cool&#8221; but wouldn&#8217;t stand a chance for making money. With the right kind of guidance, that could have been avoided!</p>
<p>There is a lot of potential for a start-up incubator that looks to match the creative force of young Web guys with experience of the tech-agnostic (but entrepreneurial) older generation - as equal partners. Specifically, the knowledge of life &amp; business outside the IT bubble and the fundamental inefficiencies that can be swept away with the Web.</p>
<p>There&#8217;s lots of those left.</p>
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		<title>Twitter Fame</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/W0AkP5luoew/</link>
		<comments>http://igorfaletski.com/2009/04/18/twitter-fame/#comments</comments>
		<pubDate>Sat, 18 Apr 2009 14:36:32 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/04/18/twitter-fame/</guid>
		<description><![CDATA[I won&#8217;t be nearly the first to say it, but it&#8217;s so important. The biggest takeaway of the recent Ashton Kutcher vs CNN vs Oprah vs Shaquille O&#8217;Neal Twitter Coverage is that real-life celebrities will always best the superstars of &#8220;social media&#8221; the very moment they decide to. Kevin Rose, Guy Kawasaki, Robert Scoble and [...]]]></description>
			<content:encoded><![CDATA[<p>I won&#8217;t be nearly the first to say it, but it&#8217;s so important. The biggest takeaway of the recent <a href="http://www.techcrunch.com/2009/04/16/kutcher-plays-his-pied-piper-flute-and-gets-a-million-twitter-followers/" onclick="javascript:pageTracker._trackPageview ('/outbound/www.techcrunch.com');">Ashton Kutcher vs CNN vs Oprah vs Shaquille O&#8217;Neal Twitter Coverage</a> is that real-life celebrities will always best the superstars of &#8220;social media&#8221; the very moment they decide to. Kevin Rose, Guy Kawasaki, Robert Scoble and other early adopters of Twitter that spent years racking up their follower counts, blogging, asking for re-tweets and working hard to find good content are now suddenly just extras in their own movie.</p>
<p>The Web is a medium that is now so engrained in the fabric of our everyday lives, that it&#8217;s dangerous to treat it as its own ecosystem. It&#8217;s an enabler, not a standalone product. We now see that Twitter is a way for people to feel one step closer to knowledge, fame and entertainment they already consume. No &#8220;social media&#8221; expertise required - just like gossip, interesting content will propel itself from one person to another. It&#8217;s important to be on Twitter, not to have many followers. People will find you when the time is right.</p>
<p>There are no shortcuts to lasting success and Twitter certainly isn&#8217;t one either. Instead, things like passion, hard work and a good portion of old-fashioned luck seem to do the trick. <a href="http://twitter.com/THE_REAL_SHAQ/status/1488103657" onclick="javascript:pageTracker._trackPageview ('/outbound/twitter.com');">Take it from Shaq</a>.</p>
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		<title>Anticipation in Mobile</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/-UC-kiVglPk/</link>
		<comments>http://igorfaletski.com/2009/04/12/anticipation-in-mobile/#comments</comments>
		<pubDate>Sun, 12 Apr 2009 18:18:52 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/04/12/anticipation-in-mobile/</guid>
		<description><![CDATA[When telling a story, it&#8217;s very important to keep the details hidden, slowly unveiling the plot lines one by one. This build-up turns a simple fact (&#8221;X happened&#8221;) into an experience for the listener (&#8221;Once upon a time&#8230;&#8221;).
All of us have been in the situation when an important call, text message or email was supposed [...]]]></description>
			<content:encoded><![CDATA[<p>When telling a story, it&#8217;s very important to keep the details hidden, slowly unveiling the plot lines one by one. This build-up turns a simple fact (&#8221;X happened&#8221;) into an experience for the listener (&#8221;Once upon a time&#8230;&#8221;).</p>
<p>All of us have been in the situation when an important call, text message or email was supposed to come in. Waiting seems to take forever and the time between getting an alert and perceiving the message unleashes a range of emotions in a second or two.</p>
<p>Even when nothing particular is expected, anticipation is fun. Clicking buttons of various mobile views on the iPhone I wonder what great articles got posted. Go to the AppStore to see if new cool apps are available. Click Mail to find out whether anybody tried to get in touch.</p>
<p>When anticipation is taken out of the process, things can get tedious, real fast. You know those red circles that appear in the iPhone app buttons to indicate incoming messages? My impulse is to &#8220;make them go away&#8221;, to clear the queue, returning my home screen to a collection of possible experiences. In fact, I don&#8217;t really want to know the outcome before I select one of them.</p>
<p>Anything that brings more anticipation (without a disappointing result) is a positive experience. <strong>Anticipation is the reason people like downloading and updating apps</strong> - it&#8217;s incredibly inefficient compared to Web surfing, but fun to watch. That&#8217;s why &#8220;splash&#8221; screens and fake progress bars still matter.</p>
<p>As we create a new generation of mobile experiences, let&#8217;s make sure we tell the story right, without rushing forward.</p>
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		<title>Start-up Moments</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/X88Fn9CPCDc/</link>
		<comments>http://igorfaletski.com/2009/03/29/start-up-moments/#comments</comments>
		<pubDate>Sun, 29 Mar 2009 15:37:38 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/03/29/start-up-moments/</guid>
		<description><![CDATA[There are moments that make every little challenge of running a start-up worth it. Today is one of them!

]]></description>
			<content:encoded><![CDATA[<p>There are moments that make every little challenge of running a start-up worth it. Today is one of them!</p>
<p><img src="http://img.skitch.com/20090329-ex64rbmwpy5ei64cjh2ruy6abs.png" width="600" /></p>
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		<title>Back to NYC</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/ARTVAXoW1N4/</link>
		<comments>http://igorfaletski.com/2009/03/21/back-to-nyc/#comments</comments>
		<pubDate>Sat, 21 Mar 2009 18:36:04 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/03/22/back-to-nyc/</guid>
		<description><![CDATA[I am writing this on a bus from Boston to New York City. Since I left Vancouver two weeks ago there&#8217;s never been an idle minute - always a crucial presentation to prepare, email to write or meeting to go to. I&#8217;ve barely taken pictures, which kind of sucks. Still, it&#8217;s humbling how many amazing [...]]]></description>
			<content:encoded><![CDATA[<p>I am writing this on a bus from Boston to New York City. Since I left Vancouver two weeks ago there&#8217;s never been an idle minute - always a crucial presentation to prepare, email to write or meeting to go to. I&#8217;ve barely taken pictures, which kind of sucks. Still, it&#8217;s humbling how many amazing things happened during these two weeks. Presentations of Mobify at Waterloo and MIT, meetings with old friends and amazing new ones, even an Oscar nominee sighting at a cafe (while having lunch with a Harvard professor, no less). We&#8217;re working incredibly hard, yet it&#8217;s the kind of work that brings pleasure. Every deal can be the breakthrough and that makes every morning worth waking up for.</p>
<p>One of many amazing moments was co-paneling with Rolf Assev, Chief Strategy Officer for <a href="http://opera.com" onclick="javascript:pageTracker._trackPageview ('/outbound/opera.com');">Opera Software</a>, at the ThinkMobile conference that Matt put together. Some background - I got into mobile in 2006 after being blown away by the possibilities Opera Mini offered on my shiny new Motorola L6. Three years later, I am on a panel with the person who&#8217;s been in charge of that strategy for the last decade, presenting a vision that&#8217;s shared by Opera and our team at <a href="http://mobify.me" title="Mobify.Me" onclick="javascript:pageTracker._trackPageview ('/outbound/mobify.me');">Mobify</a>.</p>
<p>Where will be in another three years? I don&#8217;t know. For sure though, we&#8217;ll have a say in defining this future. Right now though, is time to catch the sunset at Central Park&#8230;</p>
<p>
<img src="http://igorfaletski.com/wp-content/uploads/2009/03/03222009012.jpg" width="480" height="360" alt="03222009012.jpg" /></p>
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		<title>East Coast</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/B8yl-zLrvPw/</link>
		<comments>http://igorfaletski.com/2009/03/06/east-coast/#comments</comments>
		<pubDate>Fri, 06 Mar 2009 16:49:40 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/03/07/east-coast/</guid>
		<description><![CDATA[Sometime super-early this Monday I am taking off to Toronto, then NYC. Mostly for work, though catching up with some dear old friends is definitely in order.







VanCity, I I&#8217;ll miss ya!
]]></description>
			<content:encoded><![CDATA[<p>Sometime super-early this Monday I am taking off to Toronto, then NYC. Mostly for work, though catching up with some dear old friends is definitely in order.</p>
<p>
<a href="http://www.flickr.com/photos/gorbould/3334803778/in/pool-tdot"><br />
<img src="http://igorfaletski.com/wp-content/uploads/2009/03/test.jpg" style="border:0px;" width="480" height="311" alt="test.jpg" /></a></p>
<p>
<a href="http://www.flickr.com/photos/aldocastellanos/1202269845/"><br />
<img src="http://igorfaletski.com/wp-content/uploads/2009/03/brooklyin.jpg" style="border:0px;" width="480" height="320" alt="brooklyin.jpg" /></a>
</p>
<p>VanCity, I I&#8217;ll miss ya!</p>
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		<title>LaunchParty Rocked!</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/CmF8j_f_oL8/</link>
		<comments>http://igorfaletski.com/2009/02/27/launchparty-rocked/#comments</comments>
		<pubDate>Sat, 28 Feb 2009 01:43:59 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/02/27/launchparty-rocked/</guid>
		<description><![CDATA[Last night we took part in LaunchParty - Vancouver&#8217;s premier event for emerging Web start-ups. It is a big, all-evening get-together organized several times a year by Danny &#38; Maura from Strutta. Several other companies entered and we spent the night showing our product, Mobify.Me and meeting tons of cool people.

I&#8217;m proud to say that [...]]]></description>
			<content:encoded><![CDATA[<p>Last night we took part in <a href="http://launchpartyhq.com" onclick="javascript:pageTracker._trackPageview ('/outbound/launchpartyhq.com');">LaunchParty</a> - Vancouver&#8217;s premier event for emerging Web start-ups. It is a big, all-evening get-together organized several times a year by Danny &amp; Maura from <a href="http://strutta.com" onclick="javascript:pageTracker._trackPageview ('/outbound/strutta.com');">Strutta</a>. Several other companies entered and we spent the night showing our product, <a href="http://mobify.me" title="Mobify.Me" onclick="javascript:pageTracker._trackPageview ('/outbound/mobify.me');">Mobify.Me</a> and meeting tons of cool people.</p>
<p>
I&#8217;m proud to say that we won by taking home the Judges&#8217; prize for Vancouver&#8217;s &#8220;Most Likely To Succeed&#8221; start-up. It feels great that our vision is validated by a lot of successful investors and that the local community is backing us up!</p>
<p>
Below are some pictures and a video from the event (thanks to John Davis and others). The dolphins were definitely in the pool&#8230;</p>
<p><a href="http://www.flickr.com/photos/igorskee/3314509355/" title="launch1 by ig0rskee, on Flickr" onclick="javascript:pageTracker._trackPageview ('/outbound/www.flickr.com');"><img style="border: 0px;" src="http://farm4.static.flickr.com/3476/3314509355_317c8c8341.jpg" width="500" height="334" alt="launch1" /></a></p>
<p><object width="400" height="300"></p>
<p><a href="http://www.flickr.com/photos/igorskee/3314508945/" title="launch2 by ig0rskee, on Flickr" onclick="javascript:pageTracker._trackPageview ('/outbound/www.flickr.com');"><img style="border: 0px;" src="http://farm4.static.flickr.com/3300/3314508945_c50280ea36.jpg" width="500" height="334" alt="launch2" /></a></p>
<p><a href="http://www.flickr.com/photos/igorskee/3314527023/" title="launch6 by ig0rskee, on Flickr" onclick="javascript:pageTracker._trackPageview ('/outbound/www.flickr.com');"><img style="border: 0px;" src="http://farm4.static.flickr.com/3444/3314527023_06564c18fc.jpg" width="500" height="334" alt="launch6" /></a></p>
<p><object width="400" height="300"><param value="#000000" name="bgcolor" /><param value="true" name="allowFullScreen" /><param value="http://www.flickr.com/apps/video/stewart.swf?v=67090" name="src" /><embed width="400" height="300" flashvars="intl_lang=en-us&amp;photo_secret=5d3b5c0893&amp;photo_id=3312562789&amp;show_info_box=true" bgcolor="#000000" allowfullscreen="true" src="http://www.flickr.com/apps/video/stewart.swf?v=67090" type="application/x-shockwave-flash" /><br />
  </object><br />
</object></p>
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		<title>iDracula</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/cD94N1OmY_w/</link>
		<comments>http://igorfaletski.com/2009/02/22/idracula/#comments</comments>
		<pubDate>Mon, 23 Feb 2009 01:13:51 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/02/22/idracula/</guid>
		<description><![CDATA[Today I picked up an excellent iPhone Game called iDracula. It&#8217;s cheap (0.99$), has excellent graphics and the concept that was proven dozens of times before: survive for as long as possible before the monsters get you. Here are a couple of screens courtesy of TouchArcade:




A couple of aspects of this product are especially intriguing.
1) [...]]]></description>
			<content:encoded><![CDATA[<p>Today I picked up an excellent iPhone Game called <strong>iDracula</strong>. It&#8217;s cheap (0.99$), has excellent graphics and the concept that was proven dozens of times before: survive for as long as possible before the monsters get you. Here are a couple of screens courtesy of <a href="http://toucharcade.com/2009/02/13/idracula-new-screens-release-imminent/" title="TA" onclick="javascript:pageTracker._trackPageview ('/outbound/toucharcade.com');">TouchArcade</a>:</p>
<p>
<img src="http://igorfaletski.com/wp-content/uploads/2009/02/200902221703.jpg" width="480" height="320" alt="200902221703.jpg" /></p>
<p>
<img src="http://igorfaletski.com/wp-content/uploads/2009/02/200902221704.jpg" width="480" height="320" alt="200902221704.jpg" /></p>
<p>A couple of aspects of this product are especially intriguing.</p>
<p>1) Game Size is <strong>9.4MB.</strong> Anybody with an iPhone knows that there is a restriction on apps over 10MB in size - they can only be downloaded through Wi-Fi. What&#8217;s worse, the purchase itself can&#8217;t be completed until one is in Wi-Fi zone (for customer support reasons, I assume). Therefore, anybody who is serious about distribution must provide a version of their product that is ten megabytes or under. Otherwise a big chunk of &#8220;impulse purchases&#8221; is gone. How is the quality/depth of an average iPhone game affected by Apple&#8217;s 10MB rule?</p>
<p>2) The multi-touch controls provide for a really intense experience. Sometimes it feels like one could use a third hand. After about five minutes it becomes clear that on a touch screen, any game requiring a rapid response (action, shoot-em-up, racing) <strong>requires</strong> multi-touch. Makes me wonder when and how Apple&#8217;s competition will cope with not having the option to do that due to <a href="http://news.cnet.com/8301-13579_3-10150436-37.html" onclick="javascript:pageTracker._trackPageview ('/outbound/news.cnet.com');">the patent</a>.</p>
<p>Get this one while it&#8217;s cheap!</p>
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		<title>24</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/wK-N0HAfhMM/</link>
		<comments>http://igorfaletski.com/2009/02/18/24/#comments</comments>
		<pubDate>Thu, 19 Feb 2009 05:22:46 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/02/18/24/</guid>
		<description><![CDATA[This February 14th, I turned 24. Warm calls, texts, emails, Facebook and Vkontakte messages poured in from all around the world - it was so nice to hear from everybody. My grandmother even wrote me a poem. I am truly blessed, thank you all.
The mood was feisty. I watched Fight Club again and then stumbled [...]]]></description>
			<content:encoded><![CDATA[<p>This February 14th, I turned 24. Warm calls, texts, emails, Facebook and Vkontakte messages poured in from all around the world - it was so nice to hear from everybody. My grandmother even wrote me a poem. I am truly blessed, <strong>thank you all</strong>.</p>
<p>The mood was feisty. I watched Fight Club again and then stumbled on a new video filmed for Russia&#8217;s new social advertising campaign. Here it is:</p>
<p><object width="480" height="295"><param name="movie" value="http://www.youtube.com/v/c1wT5yfNo8U&amp;hl=en&amp;fs=1" /><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><embed src="http://www.youtube.com/v/c1wT5yfNo8U&amp;hl=en&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="480" height="295" /><br />
</object></p>
<p>It knocks you off your feet if you can read the words - very simple, hard hitting words which literally gave me chills the first time I watched. Basically, it outlines the achievements of Russia/USSR up until the 21st century. Then, time and time again it says that <strong>nothing</strong> was achieved since 1991 and blames the consumer-centric, dreamless society for it. At one point it says &#8220;<strong>In the global economy we are peons. We can&#8217;t compete</strong>&#8220;. You don&#8217;t see this ever coming out of motherland&#8217;s state-controlled media (partly because nobody wants to hear it). Powerful stuff.</p>
<p>I am now living my 25th year on this Earth and I really hope to use every opportunity to change it for the better. As Web entrepreneurs, we are in charge for making sure that as many people as possible get to pursue their dreams. We must harvest the equalizing power of the Web, its mobile use case in particular. I am surrounded by a dream team at <a href="http://mobify.me" title="Mobify.Me" onclick="javascript:pageTracker._trackPageview ('/outbound/mobify.me');">Mobify.Me</a> and my friends &amp; family are one tweet/phone call away. Together, we&#8217;ll make it happen. Спасибо вам за это огромное =)</p>
<p>As a present to myself and all of you let me share a 10 year old track from one of Russia&#8217;s most unique artists - Delfin. Still gets me pumped up. It&#8217;s surprising how little has changed since those days&#8230; B-boys in music videos do airflares instead of windmills now, but that&#8217;s about it!</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/rULftydUY_o&amp;hl=en&amp;fs=1" /><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><embed src="http://www.youtube.com/v/rULftydUY_o&amp;hl=en&amp;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344" /><br />
</object></p>
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		<title>More Start-Ups Set To Appear</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/ih31Ff8i1t8/</link>
		<comments>http://igorfaletski.com/2009/02/12/more-start-ups-set-to-appear/#comments</comments>
		<pubDate>Thu, 12 Feb 2009 17:22:09 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/02/12/more-start-ups-set-to-appear/</guid>
		<description><![CDATA[During the last few weeks I see more and more of my close friends and people I&#8217;ve only met recently starting their own companies (or seriously considering it).
My guess is that the feeling of uncertainty that is hitting almost every established player in every market has finally propagated down to the bright young minds somewhere [...]]]></description>
			<content:encoded><![CDATA[<p>During the last few weeks I see more and more of my close friends and people I&#8217;ve only met recently starting their own companies (or seriously considering it).</p>
<p>My guess is that the feeling of uncertainty that is hitting almost every established player in every market has finally propagated down to the bright young minds somewhere on the bottom of the corporate ladder.</p>
<p>If there is a clear risk working for somebody, why not work for yourself, where the potential rewards are far higher?</p>
<p>Every entrepreneur has their own path and their own lessons learned, but here are three top things I&#8217;d recommend to everybody doing a Web start-up in Vancouver today:</p>
<p>1) <strong>Sell Everything</strong> that&#8217;s not important to you on Craigslist (starting with old electronics and up to your car) and move to downtown or Gastown. This is incredibly important for networking and buying time.</p>
<p>2) <strong>Get a Co-founder.</strong> Seriously, if you don&#8217;t have one, you&#8217;re off to a bad start. It&#8217;s not only about vetting your idea, but also doubling the equity-driven resources. Third guy/girl is good too, although the marginal rate of return will not be as great.</p>
<p>3) <strong>Be Mindful of Brain Crack.</strong> Brain Crack ( a term introduced by a video blogger <a href="http://www.zefrank.com/theshow/" onclick="javascript:pageTracker._trackPageview ('/outbound/www.zefrank.com');">ZeFrank</a> ) is really good, high-potential ideas that make you feel warm and fuzzy inside, but don&#8217;t move into the execution stage. Entrepreneurs need it to some extent because the odds are stacked against them and it&#8217;s important to focus on the positives. However, if things like execution/launch/market tests are getting pushed back for no apparent reason, you might be hooked on Brain Crack.</p>
<p>Go for it and good luck - everybody needs a little!</p>
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		<title>Mobify.Me is live!</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/61fT-bH4Fm0/</link>
		<comments>http://igorfaletski.com/2009/02/10/mobifyme-is-live/#comments</comments>
		<pubDate>Wed, 11 Feb 2009 06:10:36 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/02/10/mobifyme-is-live/</guid>
		<description><![CDATA[Coming out of stealth mode is a memorable time for a web start-up. No matter how the future turns out, we&#8217;ll always recall this is as a moment of pride, when hopes ran high and everything seemed possible. Chances are though, we&#8217;ll be standing on a boat with John, Peter, Matt and Nick sooner than [...]]]></description>
			<content:encoded><![CDATA[<p>Coming out of stealth mode is a memorable time for a web start-up. No matter how the future turns out, we&#8217;ll always recall this is as a moment of pride, when hopes ran high and everything seemed possible. Chances are though, we&#8217;ll be <a href="http://www.youtube.com/watch?v=R7yfISlGLNU" onclick="javascript:pageTracker._trackPageview ('/outbound/www.youtube.com');">standing on a boat</a> with John, Peter, Matt and Nick sooner than one might think =)</p>
<p>The result of half a year of hard work is <a href="http://mobify.me/" onclick="javascript:pageTracker._trackPageview ('/outbound/mobify.me');">Mobify.Me</a> - world&#8217;s first hosted mobile transcoder. As any product with high potential, it&#8217;s breaking a whole bunch of taboos at once. We&#8217;re not offering any downloads, installs or new languages to learn. There are none of the exorbitant fees usually associated with building a quality mobile presence. More importantly, we&#8217;re approaching medium-size web studios and publishers directly with an outstanding self-serve product, which is completely unheard of in the mobile industry. 2009 will be the year of One Web on Mobile and <a href="http://mobify.me" onclick="javascript:pageTracker._trackPageview ('/outbound/mobify.me');">Mobify.Me</a> will drive it.</p>
<p>These 6 months of R&amp;D didn&#8217;t come easy. Everybody worked hard and it&#8217;s especially humbling to see the value that Kevin and Nick brought to the development process. The most important event of 2009 is definitely <a href="http://www.cs.ubc.ca/~spark343/" onclick="javascript:pageTracker._trackPageview ('/outbound/www.cs.ubc.ca');">Peter</a> joining the team full-time. Peter was around from back before Handi had any real business. Now it feels like the team is ready to face whatever is thrown our way!</p>
<p>More big announcements coming soon. Stay classy, San Diego&#8230;</p>
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		<title>Touchscreens Make Web Usable on Mobile</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/-qkIgGlm8P4/</link>
		<comments>http://igorfaletski.com/2009/01/29/touchscreens-make-web-usable-on-mobile/#comments</comments>
		<pubDate>Thu, 29 Jan 2009 23:30:20 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/01/29/touchscreens-make-web-usable-on-mobile/</guid>
		<description><![CDATA[People keep their mobiles for long periods of time. A typical upgrade cycle can last two or three years - this presents an obstacle to quickly improving the browser experience. For instance, WebKit-equipped devices will take several years to get a solid market share globally because less new mobiles are sold today. Many consumers choose [...]]]></description>
			<content:encoded><![CDATA[<p>People keep their mobiles for long periods of time. A typical upgrade cycle can last two or three years - this presents an obstacle to quickly improving the browser experience. For instance, WebKit-equipped devices will take several years to get a solid market share globally because less new mobiles are sold today. Many consumers choose their device &#8220;visually&#8221;, not able to compare the experience of using a couple of them over a day or two.</p>
<p>I find that not enough attention is given to the core advantage of a touchscreen when it comes to Web browsing. For those of us who used to surf on mobile before the iPhone, the difference is clear. <strong>With a touchscreen, one can click any link and head straight to the new URL, instead of slowly navigating to it with 10-20 arrow key presses.</strong></p>
<p>iPhone owners enjoy the Web so much not just because the screen is big and WebKit is great (Nokia N95 had most of that a year earlier), but because following links - which is a core part of the Web experience - is seamless, just like on desktop. This makes as much difference in the mobile context as RAM vs HDD does for accessing information on your computer. &#8220;Now&#8221; vs &#8220;Almost Now, just wait a little bit&#8230;&#8221;.</p>
<p>In this light, Apple&#8217;s shiny new patent on MultiTouch technology can make a lot of difference in the years to come. As users get more sophisticated in their use of information, controlling the key means to facilitate their habits is really powerful.</p>
<p><strong><br /></strong></p>
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		<title>AppStore - The Mobile Projection of an Internet Directory (but with payment!)</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/K_EeIyHTLwA/</link>
		<comments>http://igorfaletski.com/2009/01/23/appstore-the-mobile-projection-of-an-internet-directory-but-with-payment/#comments</comments>
		<pubDate>Fri, 23 Jan 2009 18:12:34 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/01/24/appstore-the-mobile-projection-of-an-internet-directory-but-with-payment/</guid>
		<description><![CDATA[Remember the days when the Internet was young and Yahoo had a great directory for all kinds of interesting Web content? I don&#8217;t, as my first online experience was somewhere circa 1998. From what I&#8217;ve heard though, this really was the best way to discover great sites, as good content was pretty hard to come [...]]]></description>
			<content:encoded><![CDATA[<p>Remember the days when the Internet was young and Yahoo had a great directory for all kinds of interesting Web content? I don&#8217;t, as my first online experience was somewhere circa 1998. From what I&#8217;ve heard though, this really was the best way to discover great sites, as good content was pretty hard to come by. Very soon the Net exploded and human-powered directories faded into obscurity (at least, outside niche markets).</p>
<p>Today, good mobile-optimized content is still tough to find, so we got the AppStore - enhanced with payment functionality, which Yahoo didn&#8217;t have back in the day. Sure enough, app developers are already complaining about lack of visibility for their released products. Apple is reporting hundreds of millions app downloads, never mentioning hundreds of billions of iPhone web hits that happened during the same period of time (<a href="http://www.fiercemobilecontent.com/story/google-billions-page-impressions-g1/2009-01-23" onclick="javascript:pageTracker._trackPageview ('/outbound/www.fiercemobilecontent.com');">G1 got several billions</a> in its first couple of months on the market). It won&#8217;t be long before Search rules content consumption on mobile and the biggest benefits will go to sites those that are mobile-friendly and SEO-ready.</p>
<p>Want to get there? Keep track of this blog, we&#8217;ve got something for you!&#8230;</p>
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		<title>Seamless 3G  Wi-Fi Handoff and Its Impact</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/cNzlF9N6Gio/</link>
		<comments>http://igorfaletski.com/2009/01/16/seamless-3g-wi-fi-roaming-and-its-impact/#comments</comments>
		<pubDate>Sat, 17 Jan 2009 13:26:39 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/01/17/seamless-3g-wi-fi-roaming-and-its-impact/</guid>
		<description><![CDATA[
  I want to share my excitement about the iPhone network stack that powers YouTube and the likes of the audio streaming app called FStream. When I leave the house and its Wi-Fi zone, the handoff to 3G happens as I listen to/watch a live stream. No delay, no errors, nothing. It just works. [...]]]></description>
			<content:encoded><![CDATA[<div style="text-align: left;">
  I want to share my excitement about the iPhone network stack that powers YouTube and the likes of the audio streaming app called FStream. <strong>When I leave the house and its Wi-Fi zone, the handoff to 3G happens as I listen to/watch a live stream.</strong> No delay, no errors, nothing. It just works. The reverse is true as well - as I step through the door, Wi-Fi takes over a live 3G stream, saving battery life, improving speed/latency and freeing up spectrum.
</div>
<p>
This handoff makes sense for everyone - the carrier, the device manufacturer and the user. It is the answer to tomorrow&#8217;s challenges of spectrum congestion. If RIM sticks to its approach of not putting Wi-Fi into its CDMA phones (like the Storm), it will effectively provide an inferior user experience and negatively affect the overall network availability (<a href="http://news.cnet.com/8301-13578_3-10144141-38.html" onclick="javascript:pageTracker._trackPageview ('/outbound/news.cnet.com');">except Obama&#8217;s</a>).</p>
<p>Also, think twice if you&#8217;re trying to sell any aggressive optimization/transcoding software to the carriers. Imagine if the end-users get a different experience visiting a website from their desk (Wi-Fi) or backyard (3G). Carriers are afraid to become the dreaded &#8220;dumb pipes&#8221;, yet they won&#8217;t have a say in the future of the Web. Their role is tremendously important, but focused on infrastructure and capacity, as opposed to mobile applications and experiences.</p>
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		<title>Thinking about SkyFire</title>
		<link>http://feedproxy.google.com/~r/IgorFaletski/~3/WIOa0hTZxXk/</link>
		<comments>http://igorfaletski.com/2009/01/10/thinking-about-skyfire/#comments</comments>
		<pubDate>Sat, 10 Jan 2009 20:55:44 +0000</pubDate>
		<dc:creator>Igor</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://igorfaletski.com/2009/01/10/thinking-about-skyfire/</guid>
		<description><![CDATA[

SkyFire is an innovative browser for mobile devices. It has a brilliant tech team which includes Mike Rowehl, a Board of Directors with some powerful VCs and over $17M in funding. Their product could be described as &#8220;Opera Mini on Steroids&#8221; - proxy-based browsing with a thin client for different mobile platforms, that adapts even [...]]]></description>
			<content:encoded><![CDATA[<p>
<img src="http://igorfaletski.com/wp-content/uploads/2009/01/200901101256.jpg" width="328" height="280" alt="200901101256.jpg" /></p>
<p><a href="http://www.skyfire.com/" onclick="javascript:pageTracker._trackPageview ('/outbound/www.skyfire.com');">SkyFire</a> is an innovative browser for mobile devices. It has a brilliant tech team which includes <a href="http://www.thisismobility.com/blog/" onclick="javascript:pageTracker._trackPageview ('/outbound/www.thisismobility.com');">Mike Rowehl</a>, a Board of Directors with some powerful VCs and over $17M in funding. Their product could be described as &#8220;Opera Mini on Steroids&#8221; - proxy-based browsing with a thin client for different mobile platforms, that adapts even the most complicated AJAX/Flash content fetched by a FireFox instance. It can do things no other mobile browser can - like render the desktop versions of <strong>y</strong><strong>outube.com</strong> and <strong>facebook.com</strong>. The browser is currently in Beta and is free to download.</p>
<p>Without going into a philosophical argument about whether the SkyFire guys are going in the right direction, it is interesting to think about their business model. Here are the options:</p>
<ol>
<li><strong>Offer a premium version of the browser for money.</strong> This is going the same way Opera Mobile has gone. Not sure what the sales numbers are, however it is certain that the free Opera Mini is dominating the paid version. In a competitive browser environment, this is not the &#8220;hockey stick&#8221; VCs would be looking for.</li>
<li><strong>Keep the browser free, show ads to all users.</strong> No other browsers do that and in a competitive environment, the users would likely abandon SkyFire (sure it does some things that WebKit/Opera Mini can&#8217;t do, but those capabilities are rarely needed).</li>
<li><strong>License SkyFire to device manufacturers.</strong> This is actually something we thought is the secret play here - today most mobiles suck at Web. However, seems more and more of them are jumping on the Android/WebKit wagon. Sure, there is a cost in porting the open-source browser to a platform, but it&#8217;s a one-time investment that results in a functional package. SkyFire relies on its proxying - what if the servers go down, or the company goes bust? Would a RIM or a Samsung type of company assume this ongoing risk for all devices they shipped with SkyFire as the default browser?</li>
<li><strong>Sell default search engine / initial page placement.</strong> These are major sources of revenue for Opera Mini and Firefox. Microsoft, Yahoo and Google are definitely willing to pay. To make this a VC-scale revenue source SkyFire needs a huge customer base - which brings up the problem covered in #3, as the OS manufacturer either acts as a gatekeeper (Apple AppStore) or a competitor (anybody can put a browser on Google&#8217;s Android Market, but good luck competing with the default).</li>
</ol>
<p>Tell me if there is something beyond these options. It&#8217;ll be interesting to see how SkyFire evolves from a very cool technology into a big business.</p>
<p><em>For more mobile blogging, check out <a href="http://technokitten.blogspot.com/2009/01/carnival-of-mobilists-155.html" onclick="javascript:pageTracker._trackPageview ('/outbound/technokitten.blogspot.com');">this week&#8217;s Carnival of the Mobilists</a>!</em></p>
<p></p>
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