Ilana Davis http://www.ilanadavis.com Shopify Superhero Wed, 25 Jan 2023 00:38:46 +0000 en-US hourly 1 https://wordpress.org/?v=5.9.2 http://www.ilanadavis.com/files/2021/07/IlanaDavis-favicon1.jpg Ilana Davis http://www.ilanadavis.com 32 32 Should I collect company or product reviews? http://www.ilanadavis.com/articles/should-i-collect-company-or-product-reviews Tue, 24 Jan 2023 23:41:30 +0000 https://www.ilanadavis.com/?p=4418 My response is usually, it depends on what you're trying to do. Company and product reviews serve very different purposes.

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]]> Add Purrrrsonality To Your Customer Experience http://www.ilanadavis.com/articles/add-purrrrsonality-to-your-customer-experience Tue, 17 Jan 2023 21:11:31 +0000 https://www.ilanadavis.com/?p=916 Just because we live in a world where everything is online, doesn't mean we can't show our personalities or make things feel more personal.

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]]> One-time vs monthly recurring Shopify apps http://www.ilanadavis.com/articles/one-time-vs-monthly-recurring-shopify-apps Tue, 10 Jan 2023 14:15:00 +0000 https://www.ilanadavis.com/?p=4406 Most Shopify SEO apps charge a monthly subscription fee that grants access to different features. There are a few SEO apps that charge a flat one-time fee.

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]]> Full video: SEO Ask Me Anything for Shopify Stores http://www.ilanadavis.com/articles/full-video-seo-ask-me-anything-for-shopify-stores Tue, 03 Jan 2023 14:15:00 +0000 https://www.ilanadavis.com/?p=4397 Ilana Davis of JSON-LD for SEO, & Robert Battle of QCKBOT, answered a lot of SEO questions in this full video recording of SEO Ask Me Anything for Shopify.

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]]> Sales may be rough but you’re not alone http://www.ilanadavis.com/articles/sales-may-be-rough-but-youre-not-alone Tue, 20 Dec 2022 22:33:49 +0000 https://www.ilanadavis.com/?p=4372 Overall, I'm hearing that it's been a rough year. Everyone seems to have taken a hit. I'm hoping I can give you a glimpse of positivity.

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]]> Create an SEO maintenance plan http://www.ilanadavis.com/articles/seo-maintenance-plan Tue, 13 Dec 2022 23:27:12 +0000 https://www.ilanadavis.com/?p=4365 SEO requires ongoing work to optimize your site as your customers' needs and requirements from Google change. A few things to get you set up for success:

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]]> What’s the big deal about Accessibility and those plug-in thingys? – A Shopify Meetup http://www.ilanadavis.com/articles/shopify-meetup-portland-accessibility Tue, 06 Dec 2022 23:50:19 +0000 https://www.ilanadavis.com/?p=4352 Shopify is making Accessibility a top priority. What are some of the things you need to understand about web accessibility for your Shopify site?

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]]> Don’t clean up your email list based on engagement http://www.ilanadavis.com/articles/dont-clean-up-your-email-list-based-on-engagement Tue, 29 Nov 2022 18:32:30 +0000 https://www.ilanadavis.com/?p=4344 Email providers recommend you segment and clean your list based on engagement. "It improves deliverability," they say. I disagree.

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]]> Show your products on Google’s Shopping tab without a feed http://www.ilanadavis.com/articles/show-your-products-on-googles-shopping-tab-without-a-feed Mon, 21 Nov 2022 20:57:28 +0000 https://www.ilanadavis.com/?p=4337 From Google Search Console, you can connect your products to Google's Shopping Tab listings using structured data all without a product feed.

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]]> Do yourself a favor and backup your Shopify store http://www.ilanadavis.com/articles/do-yourself-a-favor-and-backup-your-shopify-store Wed, 16 Nov 2022 01:11:20 +0000 https://www.ilanadavis.com/?p=4332 I don't remind folks often enough but now's as good a time as any. Before you get an influx of customers, backup your Shopify store today.

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